Innovation and the Creative Process

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 1848440103
Total Pages : 339 pages
Book Rating : 4.8/5 (484 download)

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Book Synopsis Innovation and the Creative Process by : Lars Fuglsang

Download or read book Innovation and the Creative Process written by Lars Fuglsang and published by Edward Elgar Publishing. This book was released on 2008-01-01 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: After phenomenology and feminism the concept of care is taken forward to conceive innovation as an interactive process requiring diversity and collectivity. A fresh look at innovation is grounded in the long standing experience of the Roskilde group and it takes the readers into an intriguing voyage in practical creativity. Silvia Gherardi, Dipartimento di Sociologia e Ricerca Sociale, Italy It is not an easy task to be innovative in the large and increasing field of innovation studies. We should therefore thank and welcome the Roskilde School for achieving such a difficult task. This book provides a new and promising vision of innovation which is metaphorically called innovation with care . This new theory draws upon a sociological perspective in order to open up the black box of the organization. It brings interacting people and social process to the forefront of innovation phenomena. Innovation and the Creative Process explores innovation with care, illustrating that it is possible to integrate in the innovation theory a wide range of specialized and non-specialized actors, activities and forms of business and social innovations. Following the Schumpeterian tradition, it provides a more comprehensive notion of innovation and enlarges the scope of innovation theory. This book represents a fruitful approach to innovation which academics, private and public practitioners should consider with much care. Faïz Gallouj, University of Lille, France This book explores new frameworks and methods of understanding and analysing innovation. These are set against a backdrop of innovation with care , which is seen as a phenomenon that takes place among many actors with different perspectives, ideas and cultures that must be carefully woven together in order to achieve the benefits of innovation The new perspectives presented by the contributors will be important in encouraging successful innovation across sectors, organizations and people. They examine how people and organizations deal with the tensions and paradoxes in the innovative process between creativity and innovation, variation and selection, and sense and strategy-making. The book also includes a sociological approach to innovation as a complement to economic perspectives in order to better understand how people can benefit from innovation in a number of interesting private and public cases. To benefit from innovation, it concludes, people depend less on formal roles and formal organization than on a caring approach that enables them to deal with and interpret evolutions across people, organizations and sectors. This highly original, innovative book will provide fascinating reading for a diverse audience, including academics, researchers, policymakers and managers with an interest in innovation, organization studies, institutional theory and, more generally, business and management.

The Creative Process

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Author :
Publisher : Springer
ISBN 13 : 113750563X
Total Pages : 339 pages
Book Rating : 4.1/5 (375 download)

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Book Synopsis The Creative Process by : Todd Lubart

Download or read book The Creative Process written by Todd Lubart and published by Springer. This book was released on 2018-08-29 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: The creative process refers to the sequence of thoughts and actions that are involved in the production of new work that is both original and valuable in its context. This book examines this process across the domains of visual art, writing, engineering, design and music. It characterizes each domain’s creative process based on evidence stemming from creators’ accounts of their own activity and a wide-range of observational material and theories specific to each field. Results from empirical research are then presented across a set of closely linked chapters, using a common set of methodologies that seek to trace the creative process as it unfolds. This highly interdisciplinary edited collection offers valuable insight into the creative process for scholars and practitioners in the fields of psychology, education, and creative studies, as well as for any other readers interested in the creative process. Todd Lubart brings together a group of authors who are themselves actively involved in their respective creative fields and invites readers to adopt a broad perspective on the creative process in order to unravel some of its mysteries.

Innovation is a State of Mind

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0730324419
Total Pages : 208 pages
Book Rating : 4.7/5 (33 download)

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Book Synopsis Innovation is a State of Mind by : James O'Loghlin

Download or read book Innovation is a State of Mind written by James O'Loghlin and published by John Wiley & Sons. This book was released on 2016-01-20 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: A modern framework for practical innovation—from individual ideas to an innovative organisational culture Everyone says that innovation is important. The problem is that no one tells you how to be innovative. Innovation is a State of Mind sets out a step-by-step guide to creating innovative ideas and putting them into action. You'll learn how to generate more ideas with greater potential, how to grow and evaluate them, test their effectiveness and then implement the ones that are going to improve your business. Author James O'Loghlin has worked with over a thousand of Australia's best inventors and innovators in the eight years he hosted ABC-TV's The New Inventors. He studied what they do differently and how they are able to identify and take advantage of opportunities that the rest of us miss. Packed with engaging stories and a good dose of humour, this insightful guide helps you to make innovation a part of what you do every day. Change your thinking and identify overlooked opportunities Step around common roadblocks to innovation Generate better ideas, and find the ones that will improve your business Create a culture where innovation is part of everyone's job Harvest innovative ideas from the entire staff and find the ones that will make a difference Innovators see things differently. They solve problems that the rest of us can't, and create solutions to problems that we never noticed we had. Getting stuck in routine and procedure is the death knell for modern business. Most companies undervalue and underuse the creative potential of their people, because they underestimate the impact of continuous innovation. Innovation is a State of Mind shows you how to think like an innovator and create a culture of innovation, so you can stay out in front of the future of business.

The Four Lenses of Innovation

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118740246
Total Pages : 304 pages
Book Rating : 4.1/5 (187 download)

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Book Synopsis The Four Lenses of Innovation by : Rowan Gibson

Download or read book The Four Lenses of Innovation written by Rowan Gibson and published by John Wiley & Sons. This book was released on 2015-03-02 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ever wonder where big, breakthrough ideas come from? How do innovators manage to spot the opportunities for industry revolution that everyone else seems to miss? Contrary to popular belief, innovation is not some mystical art that’s forbidden to mere mortals. The Four Lenses of Innovation thoroughly debunks this pervasive myth by delivering what we’ve long been hoping for: the news that innovation is systematic, it’s methodical, and we can all achieve it. By asking how the world’s top innovators—Steve Jobs, Richard Branson, Jeff Bezos, and many others—came up with their game-changing ideas, bestselling author Rowan Gibson identifies four key business perspectives that will enable you to discover groundbreaking opportunities for innovation and growth: Challenging Orthodoxies—What if the dominant conventions in your field, market, or industry are outdated, unnecessary, or just plain wrong? Harnessing Trends—Where are the shifts and discontinuities that will, now and in the future, provide the energy you need for a major leap forward? Leveraging Resources—How can you arrange existing skills and assets into new combinations that add up to more than the sum of their parts? Understanding Needs—What are the unmet needs and frustrations that everyone else is simply ignoring? Other books promise the keys to innovation—this one delivers them. With a unique full-color design, thought-provoking examples, and features like the 8-Step Model for Building a Breakthrough, The Four Lenses of Innovation will teach you how to reverse-engineer creative genius and make radical business innovation an everyday reality inside your organization. “Rowan Gibson has done a superb job of ‘unpacking’ what it takes to innovate.” —Philip Kotler, S. C. Johnson Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University “Can you develop an innovative mind? Yes, you can. And this book is the manual.” —John and Doris Naisbitt, authors of China’s Megatrends and The Global Game Change “An excellent piece of work for practitioners and organizations who seek to have innovation as part of their DNA.” —Camille Mirshokrai, Managing Director of Leadership Development, and Partner at Accenture “Rowan Gibson’s The Four Lenses of Innovation will inspire you to think big, look afresh at the challenges you face, and take bold action to change the world.” —Robert B. Tucker, author of Driving Growth Through Innovation

Knowledge Solutions

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Author :
Publisher : Springer
ISBN 13 : 981100983X
Total Pages : 1098 pages
Book Rating : 4.8/5 (11 download)

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Book Synopsis Knowledge Solutions by : Olivier Serrat

Download or read book Knowledge Solutions written by Olivier Serrat and published by Springer. This book was released on 2017-05-22 with total page 1098 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is open access under a CC BY-NC 3.0 IGO license. This book comprehensively covers topics in knowledge management and competence in strategy development, management techniques, collaboration mechanisms, knowledge sharing and learning, as well as knowledge capture and storage. Presented in accessible “chunks,” it includes more than 120 topics that are essential to high-performance organizations. The extensive use of quotes by respected experts juxtaposed with relevant research to counterpoint or lend weight to key concepts; “cheat sheets” that simplify access and reference to individual articles; as well as the grouping of many of these topics under recurrent themes make this book unique. In addition, it provides scalable tried-and-tested tools, method and approaches for improved organizational effectiveness. The research included is particularly useful to knowledge workers engaged in executive leadership; research, analysis and advice; and corporate management and administration. It is a valuable resource for those working in the public, private and third sectors, both in industrialized and developing countries.

Managing Innovation, Design and Creativity

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0470510668
Total Pages : 591 pages
Book Rating : 4.4/5 (75 download)

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Book Synopsis Managing Innovation, Design and Creativity by : Bettina von Stamm

Download or read book Managing Innovation, Design and Creativity written by Bettina von Stamm and published by John Wiley & Sons. This book was released on 2008-04-28 with total page 591 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovation is the major driving force in organisations today. With the rise of truly global markets and the intensifying competition for customers, employees and other critical resources, the ability to continuously develop successful innovative products, services, processes and strategies is essential. While creativity is the starting point for any kind of innovation, design is the process through which a creative idea or concept is translated into reality. Managing Innovation, Design and Creativity, 2nd Edition brings these three strands together in a discussion built around a collection of up-to-date case studies.

Creativity in Product Innovation

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Author :
Publisher : Cambridge University Press
ISBN 13 : 0521800897
Total Pages : 241 pages
Book Rating : 4.5/5 (218 download)

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Book Synopsis Creativity in Product Innovation by : Jacob Goldenberg

Download or read book Creativity in Product Innovation written by Jacob Goldenberg and published by Cambridge University Press. This book was released on 2002-01-03 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creativity in Product Innovation describes a remarkable new technique for improving the creativity process in product design. Certain "regularities" in product development are identifiable, objectively verifiable and consistent for almost any kind of product. These regularities are described by the authors as Creativity Templates. This book describes the theory and implementation of these templates, showing how they can be used to enhance the creative process and thus enable people to be more productive and focused. Representing the culmination of years of research on the topic of creativity in marketing, the Creativity Templates approach has been recognized as a breakthrough in such journals as Science, Journal of Marketing Research, Management Science, and Technological Forecasting and Social Change.

Handbook of Research on Creativity and Innovation

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 1788977270
Total Pages : 352 pages
Book Rating : 4.7/5 (889 download)

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Book Synopsis Handbook of Research on Creativity and Innovation by : Zhou, Jing

Download or read book Handbook of Research on Creativity and Innovation written by Zhou, Jing and published by Edward Elgar Publishing. This book was released on 2021-10-22 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: This cutting-edge Handbook takes stock of a diverse set of theoretical and methodological perspectives that address creativity, innovation, and the ways in which they intersect. Considering the development of the field, the Handbook examines current trends to chart a path forward for promising future research.

Creativity, Innovation, and Entrepreneurship

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Author :
Publisher : CRC Press
ISBN 13 : 0429756968
Total Pages : 185 pages
Book Rating : 4.4/5 (297 download)

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Book Synopsis Creativity, Innovation, and Entrepreneurship by : H. James Harrington

Download or read book Creativity, Innovation, and Entrepreneurship written by H. James Harrington and published by CRC Press. This book was released on 2018-11-13 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: People with ideas are dreamers. People who get things done are doers. One doer is worth eight dreamers. There are three kinds of people who make up an innovator. There are inventors (people who have new and unique ideas), problem solvers (people who have ideas about how to correct a previous error) and entrepreneurs (people who transform ideas into realities). Put them altogether they spell "innovator." Most innovative books today focus on ways to create new and unique ideas; some of them also address problem-solving, but this is less than 10% of the methodologies that the innovator needs to master. The approaches used in this book transform an idea into reality, or to put it another way, deliver innovative products to make a profit for the organization and instill pride in its employees. This means that every step in the process needs to have innovation applied to it in order to meet the expectations and demands of today's sophisticated customer. This book is designed to help the reader and their organization complete the complex process of bringing a new product to market by presenting what is expected at each step in the cycle and providing step-by-step instructions on what to do at each specific step. In large to mid-sized organizations this book is designed to help each individual understand how they fit into the innovative cycle and explains why they should be more creative related to the work they do and more conscious of the contributions they can make. It emphasizes the importance of every individual contributing to the organization's innovative process. The book is designed to help the organization understand its Innovation Systems Cycle. In the early part of the cycle it focuses on weeding out projects that do not have the potential to produce value-added results to the stakeholders. By using the guidelines outlined in this book, an organization can reduce its new project failure rate by as much as 50% which should result in almost doubling the organization’s new product output thereby increasing profits by as much as 15%.

Creative Strategy

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Author :
Publisher : Columbia University Press
ISBN 13 : 0231160534
Total Pages : 178 pages
Book Rating : 4.2/5 (311 download)

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Book Synopsis Creative Strategy by : William Duggan

Download or read book Creative Strategy written by William Duggan and published by Columbia University Press. This book was released on 2014-09-02 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: William DugganÕs 2007 book, Strategic Intuition, showed how innovation really happens in business and other fields and how that matches what modern neuroscience tells us about how creative ideas form in the human mind. In his new book, Creative Strategy, Duggan offers a step-by-step guide to help individuals and organizations put that same method to work for their own innovations. DugganÕs book solves the most important problem of how innovation actually happens. Other methods of creativity, strategy, and innovation explain how to research and analyze a situation, but they donÕt guide toward the next step: developing a creative idea for what to do. Or they rely on the magic of ÒbrainstormingÓÑjust tossing out ideas. Instead, Duggan shows how creative strategy follows the natural three-step method of the human brain: breaking down a problem into parts and then searching for past examples to create a new combination to solve the problem. ThatÕs how innovation really happens. Duggan explains how to follow these three steps to innovate in business and any other field as an individual, a team, or a whole company. The crucial middle stepÑthe search for past examplesÑtakes readers beyond their own brain to a Òwhat-works scanÓ of what others have done within and outside of the company, industry, and country. It is a global search for good ideas to combine as a new innovation. Duggan illustrates creative strategy through real-world cases of innovation that use the same method: from Netflix to Edison, from Google to Henry Ford. He also shows how to integrate creative strategy into other methods you might currently use, such as PorterÕs Five Forces or Design Thinking. Creative Strategy takes the mystery out of innovation and puts it within your grasp.

Creativity, Inc. (The Expanded Edition)

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Author :
Publisher : Random House
ISBN 13 : 0679644504
Total Pages : 367 pages
Book Rating : 4.6/5 (796 download)

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Book Synopsis Creativity, Inc. (The Expanded Edition) by : Ed Catmull

Download or read book Creativity, Inc. (The Expanded Edition) written by Ed Catmull and published by Random House. This book was released on 2014-04-08 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: The co-founder and longtime president of Pixar updates and expands his 2014 New York Times bestseller on creative leadership, reflecting on the management principles that built Pixar’s singularly successful culture, and on all he learned during the past nine years that allowed Pixar to retain its creative culture while continuing to evolve. “Might be the most thoughtful management book ever.”—Fast Company For nearly thirty years, Pixar has dominated the world of animation, producing such beloved films as the Toy Story trilogy, Finding Nemo, The Incredibles, Up, and WALL-E, which have gone on to set box-office records and garner eighteen Academy Awards. The joyous storytelling, the inventive plots, the emotional authenticity: In some ways, Pixar movies are an object lesson in what creativity really is. Here, Catmull reveals the ideals and techniques that have made Pixar so widely admired—and so profitable. As a young man, Ed Catmull had a dream: to make the first computer-animated movie. He nurtured that dream as a Ph.D. student, and then forged a partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later, Toy Story was released, changing animation forever. The essential ingredient in that movie’s success—and in the twenty-five movies that followed—was the unique environment that Catmull and his colleagues built at Pixar, based on philosophies that protect the creative process and defy convention, such as: • Give a good idea to a mediocre team and they will screw it up. But give a mediocre idea to a great team and they will either fix it or come up with something better. • It’s not the manager’s job to prevent risks. It’s the manager’s job to make it safe for others to take them. • The cost of preventing errors is often far greater than the cost of fixing them. • A company’s communication structure should not mirror its organizational structure. Everybody should be able to talk to anybody. Creativity, Inc. has been significantly expanded to illuminate the continuing development of the unique culture at Pixar. It features a new introduction, two entirely new chapters, four new chapter postscripts, and changes and updates throughout. Pursuing excellence isn’t a one-off assignment but an ongoing, day-in, day-out, full-time job. And Creativity, Inc. explores how it is done.

How To Use Innovation and Creativity in the Workplace

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Author :
Publisher : Pan Macmillan
ISBN 13 : 1509814469
Total Pages : 186 pages
Book Rating : 4.5/5 (98 download)

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Book Synopsis How To Use Innovation and Creativity in the Workplace by : Patrick Collister

Download or read book How To Use Innovation and Creativity in the Workplace written by Patrick Collister and published by Pan Macmillan. This book was released on 2017-04-20 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you hungry to increase productivity in your workplace? Do you want to solve problems and enhance working relationships? A creative director with more than 25 years' experience, Patrick Collister introduces new ways to get the creative juices flowing. Whatever your career, how to: use innovation and creativity in the workplace is packed with simple and practical techniques that are easy to introduce into the working day. Find out how to encourage the exchange of ideas with colleagues and make meaningful and positive changes. Use technology and digital platforms, break established work patterns and engineer working environments to harness creative potential and increase innovation.

Improv Wisdom

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Author :
Publisher : Harmony
ISBN 13 : 0307531848
Total Pages : 162 pages
Book Rating : 4.3/5 (75 download)

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Book Synopsis Improv Wisdom by : Patricia Ryan Madson

Download or read book Improv Wisdom written by Patricia Ryan Madson and published by Harmony. This book was released on 2010-03-24 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an irresistible invitation to lighten up, look around, and live an unscripted life, a master of the art of improvisation explains how to adopt the attitudes and techniques used by generations of musicians and actors. Let’s face it: Life is something we all make up as we go along. No matter how carefully we formulate a “script,” it is bound to change when we interact with people with scripts of their own. Improv Wisdom shows how to apply the maxims of improvisational theater to real-life challenges—whether it’s dealing with a demanding boss, a tired child, or one of life’s never-ending surprises. Patricia Madson distills thirty years of experience into thirteen simple strategies, including “Say Yes,” “Start Anywhere,” “Face the Facts,” and “Make Mistakes, Please,” helping readers to loosen up, think on their feet, and take on everything life has to offer with skill, chutzpah, and a sense of humor.

Creativity and Innovation in Organizational Teams

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Author :
Publisher : Psychology Press
ISBN 13 : 1135612382
Total Pages : 281 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis Creativity and Innovation in Organizational Teams by : Leigh L. Thompson

Download or read book Creativity and Innovation in Organizational Teams written by Leigh L. Thompson and published by Psychology Press. This book was released on 2006-04-21 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume from a conference held at Northwestern University concerns the latest research on creativity and innovations in groups. It represents research from three different camps: group, cognitive processes, and organizational behavior.

The Oxford Handbook of Creativity, Innovation, and Entrepreneurship

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Author :
Publisher : Oxford Library of Psychology
ISBN 13 : 0199927677
Total Pages : 561 pages
Book Rating : 4.1/5 (999 download)

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Book Synopsis The Oxford Handbook of Creativity, Innovation, and Entrepreneurship by : Christina Ellen Shalley

Download or read book The Oxford Handbook of Creativity, Innovation, and Entrepreneurship written by Christina Ellen Shalley and published by Oxford Library of Psychology. This book was released on 2015 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creativity can be viewed as the first stage of the overall innovation process, an important dimension of the entrepreneurship and new venture creation processes, and as such, it is considered to be a cornerstone of organizational competitiveness in this global, knowledge-based economy. Research on creativity has increasingly become multilevel, with most work conducted at the individual or team level of analysis. At the same time, there is a large body of research being conducted at the organizational level of analysis on innovation, and there has been a significant amount of entrepreneurship research at the individual level, with an increasing focus on organizational entrepreneurship. However, these three research streams have developed independently, and there has been very little knowledge transfer between the three areas. Because entrepreneurship is often said to be a process that is required to convert innovation into business ventures that will deliver benefits to stakeholders, it is typically driven by an individual or small group of individuals. Creativity research, innovation research, and entrepreneurship research have the potential to inform each other, enriching our knowledge of each area, particularly with regard to the cognitive processes and behaviors that are most effective. This Handbook includes contributions from the leading scholars in these three research areas, who integrate contemporary research findings on organizational creativity, innovation, and entrepreneurship and provide fruitful new research directions."

Light the Dark

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Author :
Publisher : National Geographic Books
ISBN 13 : 0143130846
Total Pages : 0 pages
Book Rating : 4.1/5 (431 download)

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Book Synopsis Light the Dark by : Joe Fassler

Download or read book Light the Dark written by Joe Fassler and published by National Geographic Books. This book was released on 2017-09-26 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A stunning masterclass on the creative process, the craft of writing, and the art of finding inspiration from Stephen King, Elizabeth Gilbert, Amy Tan, Khaled Hosseini, Roxane Gay, Neil Gaiman, and more of the most acclaimed writers at work today "For artists in need of a creative fix, Light the Dark is as good as a visit from the divine muse." -Bookpage What inspires you? That's the simple, but profound question posed to forty-six renowned authors in LIGHT THE DARK. Each writer begins with a favorite passage from a novel, a song, a poem—something that gets them started and keeps them going with the creative work they love. From there, incredible lessons and stories of life-changing encounters with art emerge, like how sneaking books into his job as a night security guard helped Khaled Hosseini learn that nothing he creates will ever be truly finished. Or how a college reading assignment taught Junot Díaz that great art can be a healing conversation, and an unexpected poet led Elizabeth Gilbert to embrace an unyielding optimism, even in the face of darkness. LIGHT THE DARK collects the best of The Atlantic's much-acclaimed "By Heart" series edited by Joe Fassler and adds brand new pieces, each one paired with a striking illustration. Here is a guide to creative living and writing in the vein of Daily Rituals, Bird by Bird, Draft No. 4, and Big Magic for anyone who wants to learn how great writers find inspiration—and to find some of your own. CONTRIBUTING AUTHORS: Elizabeth Gilbert, Junot Díaz, Marilynne Robinson, Jonathan Lethem, Michael Chabon, Aimee Bender, Mary Gaitskill, Stephen King, Neil Gaiman, Roxane Gay, Angela Flournoy, Jonathan Franzen, Yiyun Li, Leslie Jamison, Claire Messud, Edwidge Danticat, David Mitchell, Khaled Hosseini, Ayana Mathis, Kathryn Harrison, Azar Nafisi, Hanya Yanagihara, Jane Smiley, Nell Zink, Emma Donoghue, Jeff Tweedy, Eileen Myles, Maggie Shipstead, Sherman Alexie, Andre Dubus III, Billy Collins, Lev Grossman, Karl Ove Knausgaard, Charles Simic, Jim Shepard, T.C. Boyle, Tom Perrotta, Viet Thanh Nguyen, William Gibson, Mark Haddon, Ethan Canin, Jesse Ball, Jim Crace, and Walter Mosley. "As [these authors] reveal what inspires them, they, in turn, inspire the reader, all while celebrating the beauty and purpose of art." -Booklist

The Idea Agent

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Author :
Publisher : Routledge
ISBN 13 : 1135928258
Total Pages : 197 pages
Book Rating : 4.1/5 (359 download)

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Book Synopsis The Idea Agent by : Jonas Michanek

Download or read book The Idea Agent written by Jonas Michanek and published by Routledge. This book was released on 2013-07-18 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Idea Agent is a practical idea management handbook, aimed at people who want to take an active role in creative processes across all areas. It combines the creatively wild with the rationally structured techniques for innovation to provide readers with a varied toolbox of proven idea management methodology. From discussing how to identify a problem or opportunity, to describing techniques for idea creation, it offers a step-by-step guide to building creative concepts for the marketplace. With built-in exercises and applications, this book is an ideal working companion for any innovator.