Semantics

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Publisher : Cambridge University Press
ISBN 13 : 9780521289498
Total Pages : 308 pages
Book Rating : 4.2/5 (894 download)

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Book Synopsis Semantics by : James R. Hurford

Download or read book Semantics written by James R. Hurford and published by Cambridge University Press. This book was released on 1983-04-28 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduces the major elements of semantics in a simple, step-by-step fashion. Sections of explanation and examples are followed by practice exercises with answers and comment provided.

Words That Work

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Publisher : Hachette Books
ISBN 13 : 1401385745
Total Pages : 414 pages
Book Rating : 4.4/5 (13 download)

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Book Synopsis Words That Work by : Dr. Frank Luntz

Download or read book Words That Work written by Dr. Frank Luntz and published by Hachette Books. This book was released on 2007-01-02 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this country In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. Hell tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness." If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.

Good Economics for Hard Times

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Publisher : PublicAffairs
ISBN 13 : 1541762878
Total Pages : 398 pages
Book Rating : 4.5/5 (417 download)

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Book Synopsis Good Economics for Hard Times by : Abhijit V. Banerjee

Download or read book Good Economics for Hard Times written by Abhijit V. Banerjee and published by PublicAffairs. This book was released on 2019-11-12 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: The winners of the Nobel Prize show how economics, when done right, can help us solve the thorniest social and political problems of our day. Figuring out how to deal with today's critical economic problems is perhaps the great challenge of our time. Much greater than space travel or perhaps even the next revolutionary medical breakthrough, what is at stake is the whole idea of the good life as we have known it. Immigration and inequality, globalization and technological disruption, slowing growth and accelerating climate change--these are sources of great anxiety across the world, from New Delhi and Dakar to Paris and Washington, DC. The resources to address these challenges are there--what we lack are ideas that will help us jump the wall of disagreement and distrust that divides us. If we succeed, history will remember our era with gratitude; if we fail, the potential losses are incalculable. In this revolutionary book, renowned MIT economists Abhijit V. Banerjee and Esther Duflo take on this challenge, building on cutting-edge research in economics explained with lucidity and grace. Original, provocative, and urgent, Good Economics for Hard Times makes a persuasive case for an intelligent interventionism and a society built on compassion and respect. It is an extraordinary achievement, one that shines a light to help us appreciate and understand our precariously balanced world.

The Great Shark Hunt

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Publisher : Simon and Schuster
ISBN 13 : 0743250451
Total Pages : 626 pages
Book Rating : 4.7/5 (432 download)

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Book Synopsis The Great Shark Hunt by : Hunter S. Thompson

Download or read book The Great Shark Hunt written by Hunter S. Thompson and published by Simon and Schuster. This book was released on 2003-11-06 with total page 626 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first volume of the Gonzo papers shows the brilliant, ranting observations and cultural commentary of Thompson at his best.

Story-Based Inquiry: A Manual for Investigative Journalists

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Author :
Publisher : UNESCO
ISBN 13 : 9231041894
Total Pages : 89 pages
Book Rating : 4.2/5 (31 download)

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Book Synopsis Story-Based Inquiry: A Manual for Investigative Journalists by : Mark Lee Hunter

Download or read book Story-Based Inquiry: A Manual for Investigative Journalists written by Mark Lee Hunter and published by UNESCO. This book was released on 2011 with total page 89 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Investigative Journalism means the unveiling of matters that are concealed either deliberately by someone in a position of power, or accidentally, behind a chaotic mass of facts and circumstances - and the analysis and exposure of all relevant facts to the public. In this way investigative journalism crucially contributes to freedom of expression and freedom of information, which are at the heart of UNESCO's mandate. The role media can play as a watchdog is indispensable for democracy and it is for this reason that UNESCO fully supports initiatives to strengthen investigative journalism throughout the world. I believe this publication makes a significant contribution to promoting investigative journalism and I hope it will be a valuable resource for journalists and media professionals, as well as for journalism trainers and educators." -- Jānis Kārklinš, Assistant Director-General for Communication and Information, UNESCO, Preface, page 1.

Sexing the Body

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Publisher : Basic Books
ISBN 13 : 1541672909
Total Pages : 621 pages
Book Rating : 4.5/5 (416 download)

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Book Synopsis Sexing the Body by : Anne Fausto-Sterling

Download or read book Sexing the Body written by Anne Fausto-Sterling and published by Basic Books. This book was released on 2020-06-30 with total page 621 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now updated with groundbreaking research, this award-winning classic examines the construction of sexual identity in biology, society, and history. Why do some people prefer heterosexual love while others fancy the same sex? Is sexual identity biologically determined or a product of convention? In this brilliant and provocative book, the acclaimed author of Myths of Gender argues that even the most fundamental knowledge about sex is shaped by the culture in which scientific knowledge is produced. Drawing on astonishing real-life cases and a probing analysis of centuries of scientific research, Fausto-Sterling demonstrates how scientists have historically politicized the body. In lively and impassioned prose, she breaks down three key dualisms -- sex/gender, nature/nurture, and real/constructed -- and asserts that individuals born as mixtures of male and female exist as one of five natural human variants and, as such, should not be forced to compromise their differences to fit a flawed societal definition of normality.

The Cigarette Century

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Publisher : Basic Books
ISBN 13 : 0786721901
Total Pages : 644 pages
Book Rating : 4.7/5 (867 download)

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Book Synopsis The Cigarette Century by : Allan M. Brandt

Download or read book The Cigarette Century written by Allan M. Brandt and published by Basic Books. This book was released on 2009-01-06 with total page 644 pages. Available in PDF, EPUB and Kindle. Book excerpt: The invention of mass marketing led to cigarettes being emblazoned in advertising and film, deeply tied to modern notions of glamour and sex appeal. It is hard to find a photo of Humphrey Bogart or Lauren Bacall without a cigarette. No product has been so heavily promoted or has become so deeply entrenched in American consciousness. And no product has received such sustained scientific scrutiny. The development of new medical knowledge demonstrating the dire harms of smoking ultimately shaped the evolution of evidence-based medicine. In response, the tobacco industry engineered a campaign of scientific disinformation seeking to delay, disrupt, and suppress these studies. Using a massive archive of previously secret documents, historian Allan Brandt shows how the industry pioneered these campaigns, particularly using special interest lobbying and largesse to elude regulation. But even as the cultural dominance of the cigarette has waned and consumption has fallen dramatically in the U.S., Big Tobacco remains securely positioned to expand into new global markets. The implications for the future are vast: 100 million people died of smoking-related diseases in the 20th century; in the next 100 years, we expect 1 billion deaths worldwide.

Fugitive Essays

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Author :
Publisher : Liberty Fund
ISBN 13 :
Total Pages : 452 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Fugitive Essays by : Frank Chodorov

Download or read book Fugitive Essays written by Frank Chodorov and published by Liberty Fund. This book was released on 1980 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: Frank Chodorov profoundly influenced the intellectual development of the post-World War II libertarian/conservative movement. These essays have been assembled for the first time from Chodorov's writings in magazines, newspapers, books, and pamphlets. They sparkle with his individualistic perspective on politics, human rights, socialism, capitalism, education, and foreign affairs.

The Mayaguez Crisis, Mission Command, and Civil-military Relations

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Author :
Publisher : Office of Chairman of Joint Chiefs of Staff
ISBN 13 : 9780160945038
Total Pages : 338 pages
Book Rating : 4.9/5 (45 download)

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Book Synopsis The Mayaguez Crisis, Mission Command, and Civil-military Relations by : Christopher Jon Lamb

Download or read book The Mayaguez Crisis, Mission Command, and Civil-military Relations written by Christopher Jon Lamb and published by Office of Chairman of Joint Chiefs of Staff. This book was released on 2018 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Preface -- Abbreviations -- Key figures in the Mayaguez Crisis -- Introduction -- Day one: Monday, May 12 -- Day two: Tuesday, May 13 -- Day three: Wednesday, May 14 -- Day four: Thursday, May 15 -- Critical crisis decisions -- Explaining decisions, behaviors and outcomes -- Refining the explanation: rationality, bureaucracy and beliefs -- Findings, issues, prescriptions -- Conclusion.

Taking Your Talent to the Web

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Author :
Publisher : New Riders Publishing
ISBN 13 : 9780735710733
Total Pages : 100 pages
Book Rating : 4.7/5 (17 download)

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Book Synopsis Taking Your Talent to the Web by : Jeffrey Zeldman

Download or read book Taking Your Talent to the Web written by Jeffrey Zeldman and published by New Riders Publishing. This book was released on 2001 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an explicit and detailed guide, an intelligent "how-to" book for professionals. It lays the groundwork and creates context by exploring essential concepts, defines terms that may be new or unfamiliar, and then moves forward with practical software techniques. All the while it is building on the existing knowledge and experience of its professional design audience. Taking Your Talent to the Web is based on the Populi Curriculum in Web Communications Design, developed by Jeffrey Zeldman in cooperation with Populi, Inc., (www.populi.com) and the Pratt Institute. The book's purpose is to guide traditional art directors and print designers as they expand their existing careers to include the new field of professional Web Design.

Declining Grammar and Other Essays on the English Vocabulary

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Author :
Publisher :
ISBN 13 :
Total Pages : 260 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Declining Grammar and Other Essays on the English Vocabulary by : Dennis E. Baron

Download or read book Declining Grammar and Other Essays on the English Vocabulary written by Dennis E. Baron and published by . This book was released on 1989 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book contains 25 essays about English words, and how they are defined, valued, and discussed. The book is divided into four sections. The first section, "Language Lore," examines some of the myths and misconceptions that affect attitudes toward language--and towards English in particular. The second section, "Language Usage," examines some specific questions of meaning and usage. Section 3, "Language Trends," examines some controversial trends in English vocabulary, and some developments too new to have received comment before. The fourth section, "Language Politics," treats several aspects of linguistic politics, from special attempts to deal with the ethnic, religious, or sex-specific elements of vocabulary to the broader issues of language both as a reflection of the public consciousness and the U.S. Constitution and as a refuge for the most private forms of expression. (MS)

The Public Domain

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781979963077
Total Pages : 292 pages
Book Rating : 4.9/5 (63 download)

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Book Synopsis The Public Domain by : James Boyle

Download or read book The Public Domain written by James Boyle and published by Createspace Independent Publishing Platform. This book was released on 2017-11-25 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this insightful book you will discover the range wars of the new information age, which is today's battles dealing with intellectual property. Intellectual property rights marks the ground rules for information in today's society, including today's policies that are unbalanced and unspupported by any evidence. The public domain is vital to innovation as well as culture in the realm of material that is protected by property rights.

Future Shock

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Publisher : Ballantine Books
ISBN 13 : 0593159470
Total Pages : 625 pages
Book Rating : 4.5/5 (931 download)

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Book Synopsis Future Shock by : Alvin Toffler

Download or read book Future Shock written by Alvin Toffler and published by Ballantine Books. This book was released on 2022-01-11 with total page 625 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • The classic work that predicted the anxieties of a world upended by rapidly emerging technologies—and now provides a road map to solving many of our most pressing crises. “Explosive . . . brilliantly formulated.” —The Wall Street Journal Future Shock is the classic that changed our view of tomorrow. Its startling insights into accelerating change led a president to ask his advisers for a special report, inspired composers to write symphonies and rock music, gave a powerful new concept to social science, and added a phrase to our language. Published in over fifty countries, Future Shock is the most important study of change and adaptation in our time. In many ways, Future Shock is about the present. It is about what is happening today to people and groups who are overwhelmed by change. Change affects our products, communities, organizations—even our patterns of friendship and love. But Future Shock also illuminates the world of tomorrow by exploding countless clichés about today. It vividly describes the emerging global civilization: the rise of new businesses, subcultures, lifestyles, and human relationships—all of them temporary. Future Shock will intrigue, provoke, frighten, encourage, and, above all, change everyone who reads it.

Digital Roots

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Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110740281
Total Pages : 295 pages
Book Rating : 4.1/5 (17 download)

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Book Synopsis Digital Roots by : Gabriele Balbi

Download or read book Digital Roots written by Gabriele Balbi and published by Walter de Gruyter GmbH & Co KG. This book was released on 2021-09-07 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: As media environments and communication practices evolve over time, so do theoretical concepts. This book analyzes some of the most well-known and fiercely discussed concepts of the digital age from a historical perspective, showing how many of them have pre-digital roots and how they have changed and still are constantly changing in the digital era. Written by leading authors in media and communication studies, the chapters historicize 16 concepts that have become central in the digital media literature, focusing on three main areas. The first part, Technologies and Connections, historicises concepts like network, media convergence, multimedia, interactivity and artificial intelligence. The second one is related to Agency and Politics and explores global governance, datafication, fake news, echo chambers, digital media activism. The last one, Users and Practices, is finally devoted to telepresence, digital loneliness, amateurism, user generated content, fandom and authenticity. The book aims to shed light on how concepts emerge and are co-shaped, circulated, used and reappropriated in different contexts. It argues for the need for a conceptual media and communication history that will reveal new developments without concealing continuities and it demonstrates how the analogue/digital dichotomy is often a misleading one.

A Cognitive Psychology of Mass Communication

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Author :
Publisher : Routledge
ISBN 13 : 1135850372
Total Pages : 559 pages
Book Rating : 4.1/5 (358 download)

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Book Synopsis A Cognitive Psychology of Mass Communication by : Richard Jackson Harris

Download or read book A Cognitive Psychology of Mass Communication written by Richard Jackson Harris and published by Routledge. This book was released on 2009-05-19 with total page 559 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this fifth edition of A Cognitive Psychology of Mass Communication, author Richard Jackson Harris continues his examination of how our experiences with media affect the way we acquire knowledge about the world, and how this knowledge influences our attitudes and behavior. Presenting theories from psychology and communication along with reviews of the corresponding research, this text covers a wide variety of media and media issues, ranging from the commonly discussed topics – sex, violence, advertising – to lesser-studied topics, such as values, sports, and entertainment education. The fifth and fully updated edition offers: highly accessible and engaging writing contemporary references to all types of media familiar to students substantial discussion of theories and research, including interpretations of original research studies a balanced approach to covering the breadth and depth of the subject discussion of work from both psychology and media disciplines. The text is appropriate for Media Effects, Media & Society, and Psychology of Mass Media coursework, as it examines the effects of mass media on human cognitions, attitudes, and behaviors through empirical social science research; teaches students how to examine and evaluate mediated messages; and includes mass communication research, theory and analysis.

Mind Myths

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Publisher :
ISBN 13 :
Total Pages : 322 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Mind Myths by : Sergio Della Sala

Download or read book Mind Myths written by Sergio Della Sala and published by . This book was released on 1999-06-02 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mind Myths shows that science can be entertaining and creative. Addressing various topics, this book counterbalances information derived from the media with a 'scientific view'. It contains contributions from experts around the world.

The Annotated Alice

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Author :
Publisher : Wings
ISBN 13 : 9780517189207
Total Pages : 0 pages
Book Rating : 4.1/5 (892 download)

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Book Synopsis The Annotated Alice by : Lewis Carroll

Download or read book The Annotated Alice written by Lewis Carroll and published by Wings. This book was released on 1998 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fully annotated and illustrated version of both ALICE IN WONDERLAND and THROUGH THE LOOKING GLASS that contains all of the original John Tenniel illustrations. From "down the rabbit hole" to the Jabberwocky, from the Looking-Glass House to the Lion and the Unicorn, discover the secret meanings hidden in Lewis Carroll's classics. (Orig. $29.95)