Independent Study Marketing Factors Affecting Consumer Decision and Satisfaction : a Case Study of Thailand Post Co.,ltd. Service

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ISBN 13 :
Total Pages : 218 pages
Book Rating : 4.:/5 (914 download)

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Book Synopsis Independent Study Marketing Factors Affecting Consumer Decision and Satisfaction : a Case Study of Thailand Post Co.,ltd. Service by :

Download or read book Independent Study Marketing Factors Affecting Consumer Decision and Satisfaction : a Case Study of Thailand Post Co.,ltd. Service written by and published by . This book was released on 2014 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Independent Study Consumer Behavior and Marketing Mix Factors Affecting the Buying Decision of Termite Control Services : a Case Study of PAE (trading) Co.,ltd

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Publisher :
ISBN 13 :
Total Pages : 130 pages
Book Rating : 4.:/5 (86 download)

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Book Synopsis Independent Study Consumer Behavior and Marketing Mix Factors Affecting the Buying Decision of Termite Control Services : a Case Study of PAE (trading) Co.,ltd by : Amornrat Tantitham

Download or read book Independent Study Consumer Behavior and Marketing Mix Factors Affecting the Buying Decision of Termite Control Services : a Case Study of PAE (trading) Co.,ltd written by Amornrat Tantitham and published by . This book was released on 2007 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Factors Influencing Customers' Decision on Using the Service of 'Proserv' in Bangkok Area

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ISBN 13 :
Total Pages : 47 pages
Book Rating : 4.:/5 (68 download)

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Book Synopsis Factors Influencing Customers' Decision on Using the Service of 'Proserv' in Bangkok Area by : Ampawan Na Phatthalung

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Factors Affecting Customer Satisfaction Using Online GPS Tracking Services in Thailand

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ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (137 download)

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Book Synopsis Factors Affecting Customer Satisfaction Using Online GPS Tracking Services in Thailand by : Fareeda Raksa

Download or read book Factors Affecting Customer Satisfaction Using Online GPS Tracking Services in Thailand written by Fareeda Raksa and published by . This book was released on 2022 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study aims to investigate the influence of perceived service quality, perceived value, perceived ease of use, and perceived usefulness on customer satisfaction using GPS tracking services in Thailand. The online questionnaires were used from the previous studies that have been valid. A quantitative approach was used to collect the data for statistical analysis, employing stratified random sampling in 413 completed questionnaires for data analysis. The conceptual framework was examined with the multiple regression analysis (MRA). The results reveal that customer satisfaction was highest explained by perceived usefulness, followed by perceived ease of use, perceived service quality, and perceived value, respectively. The contribution could benefit managers and operators as a guideline for effectively developing their strategies to meet consumers' needs through these predictors. It is recommended to improve all factors, especially perceived usefulness because it affects customer satisfaction. Further study to obtain comprehensive coverage results of a qualitative approach is recommended.

Independent Study Marketing Factors Affecting Decision Making Toward Using Online Customer Service in Case of A. Company

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ISBN 13 :
Total Pages : 78 pages
Book Rating : 4.:/5 (86 download)

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Book Synopsis Independent Study Marketing Factors Affecting Decision Making Toward Using Online Customer Service in Case of A. Company by : Warangkana Punsurin

Download or read book Independent Study Marketing Factors Affecting Decision Making Toward Using Online Customer Service in Case of A. Company written by Warangkana Punsurin and published by . This book was released on 2011 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Factors affecting purchasing behaviour of Thai consumer toward smartphone

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ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (14 download)

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Book Synopsis Factors affecting purchasing behaviour of Thai consumer toward smartphone by : Nattawan Kongrugsanech

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Factors Affecting Road Users' Satisfaction

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ISBN 13 :
Total Pages : 106 pages
Book Rating : 4.:/5 (921 download)

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Book Synopsis Factors Affecting Road Users' Satisfaction by : Kasidis Chankao

Download or read book Factors Affecting Road Users' Satisfaction written by Kasidis Chankao and published by . This book was released on 2015 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Factors Influencing Online Purchase Intention

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ISBN 13 :
Total Pages : 690 pages
Book Rating : 4.:/5 (889 download)

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Book Synopsis Factors Influencing Online Purchase Intention by : Lackana Leelayouthayotin

Download or read book Factors Influencing Online Purchase Intention written by Lackana Leelayouthayotin and published by . This book was released on 2004 with total page 690 pages. Available in PDF, EPUB and Kindle. Book excerpt: While many marketers acknowledge the importance of using the Internet in their marketing mixes, little research has empirically tested the critical factors that influence an individual's decision when buying products or services online. Based on the gaps found in the literature, this study was designed to investigate factors that encourage and discourage purchase intention on consumers when buying health foods online in Thailand. The study also examined the relative importance of such factors. Thus, the research problem investigated in this thesis is: What are the important factors influencing consumer's online purchase intention of health foods in Thailand? The specific objectives of this research were not only to identify and explore the relative importance of factors, but also to develop a model to investigate the factors influencing purchase intention of consumers when buying health foods online in Thailand.

Consumer Satisfaction and Factors Influencing Consumer Purchase of Products Through Direct Marketing

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ISBN 13 :
Total Pages : 173 pages
Book Rating : 4.:/5 (224 download)

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Book Synopsis Consumer Satisfaction and Factors Influencing Consumer Purchase of Products Through Direct Marketing by : Kathaliya Thanathanomkul

Download or read book Consumer Satisfaction and Factors Influencing Consumer Purchase of Products Through Direct Marketing written by Kathaliya Thanathanomkul and published by . This book was released on 2005 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Index to Theses with Abstracts Accepted for Higher Degrees by the Universities of Great Britain and Ireland and the Council for National Academic Awards

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ISBN 13 :
Total Pages : 398 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Index to Theses with Abstracts Accepted for Higher Degrees by the Universities of Great Britain and Ireland and the Council for National Academic Awards by :

Download or read book Index to Theses with Abstracts Accepted for Higher Degrees by the Universities of Great Britain and Ireland and the Council for National Academic Awards written by and published by . This book was released on 2009 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Consumer Behavior

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Publisher : McGraw-Hill/Irwin
ISBN 13 : 9780072865493
Total Pages : 0 pages
Book Rating : 4.8/5 (654 download)

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Book Synopsis Consumer Behavior by : Delbert I. Hawkins

Download or read book Consumer Behavior written by Delbert I. Hawkins and published by McGraw-Hill/Irwin. This book was released on 2003-03 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer Behavior, 9/e, by Hawkins, Best, & Coney offers balanced coverage of consumer behavior including the psychological, social, and managerial implications. The new edition features current and exciting examples that are tied into global and technology consumer behavior issues and trends, a solid foundation in marketing strategy, integrated coverage of ethical/social issues and outlines the consumer decision process. This text is known for its ability to link topics back to marketing decision-making and strategic planning which gives students the foundation to understanding consumer behavior which will make them better consumers and better marketers.

Expurgate Gender Discrimination at work place towards inclusive growth

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Publisher : Archers & Elevators Publishing House
ISBN 13 : 9388805925
Total Pages : pages
Book Rating : 4.3/5 (888 download)

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Book Synopsis Expurgate Gender Discrimination at work place towards inclusive growth by : Narendra v, Dr M.R.Manjula

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Corporate Reputation and Competitiveness

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Publisher : Routledge
ISBN 13 : 1136863281
Total Pages : 287 pages
Book Rating : 4.1/5 (368 download)

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Book Synopsis Corporate Reputation and Competitiveness by : Rosa Chun

Download or read book Corporate Reputation and Competitiveness written by Rosa Chun and published by Routledge. This book was released on 2005-09-29 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique book written by four world leaders in reputation research, presents the latest cutting-edge thinking on organizational improvement. It covers media management, crisis management, the use of logos and other aspects of corporate identity, and argues the case for reputation management as a way of overseeing long-term organizational strategy. It presents a new approach to managing reputation, one that relies on surveying customers and employees on their view of the corporate character and in harmonizing the values of both. This approach has been trialled in a number of organizations and here the authors demonstrate how improving reputation, merely by learning more about what a company is already doing, is worth some five per cent sales growth. The book is a vital, up to date resource for specialists in corporate communication, public relations, marketing, HRM, and business strategy as well as for all senior management. Highly illustrated with over eighty diagrams and tables, it includes up to the minute illustrative case studies and interviews with leading authorities in the field.

Bulletin of the Atomic Scientists

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ISBN 13 :
Total Pages : 72 pages
Book Rating : 4./5 ( download)

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Book Synopsis Bulletin of the Atomic Scientists by :

Download or read book Bulletin of the Atomic Scientists written by and published by . This book was released on 1997-01 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Bulletin of the Atomic Scientists is the premier public resource on scientific and technological developments that impact global security. Founded by Manhattan Project Scientists, the Bulletin's iconic "Doomsday Clock" stimulates solutions for a safer world.

The Mobile Connection

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Publisher : Elsevier
ISBN 13 : 0080518931
Total Pages : 263 pages
Book Rating : 4.0/5 (85 download)

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Book Synopsis The Mobile Connection by : Rich Ling

Download or read book The Mobile Connection written by Rich Ling and published by Elsevier. This book was released on 2004-06-25 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Has the cell phone forever changed the way people communicate? The mobile phone is used for “real time coordination while on the run, adolescents use it to manage their freedom, and teens “text to each other day and night. The mobile phone is more than a simple technical innovation or social fad, more than just an intrusion on polite society. This book, based on world-wide research involving tens of thousands of interviews and contextual observations, looks into the impact of the phone on our daily lives. The mobile phone has fundamentally affected our accessibility, safety and security, coordination of social and business activities, and use of public places. Based on research conducted in dozens of countries, this insightful and entertaining book examines the once unexpected interaction between humans and cell phones, and between humans, period. The compelling discussion and projections about the future of the telephone should give designers everywhere a more informed practice and process, and provide researchers with new ideas to last years. *Rich Ling (an American working in Norway) is a prominent researcher, interviewed in the new technology article in the November 9 issue of the New York Times Magazine. *A particularly "good read", this book will be important to the designers, information designers, social psychologists, and others who will have an impact on the development of the new third generation of mobile telephones. *Carefully and wittily written by a senior research scientist at Telenor, Norway's largest telecommunications company, and developer of the first mobile telephone system that allowed for international roaming.

American Doctoral Dissertations

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ISBN 13 :
Total Pages : 574 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis American Doctoral Dissertations by :

Download or read book American Doctoral Dissertations written by and published by . This book was released on 1984 with total page 574 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Relationship Marketing

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ISBN 13 : 9780965711494
Total Pages : 142 pages
Book Rating : 4.7/5 (114 download)

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Book Synopsis Relationship Marketing by : Robert W. Palmatier

Download or read book Relationship Marketing written by Robert W. Palmatier and published by . This book was released on 2008-01-01 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers useful perspectives to academic researchers interested in better understanding the conceptual underpinnings of relationships and to managers seeking to build effective relationships with customers.