I'm an UI/UX Designer, What's Your Super Power?

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Publisher :
ISBN 13 : 9781673090727
Total Pages : 122 pages
Book Rating : 4.0/5 (97 download)

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Book Synopsis I'm an UI/UX Designer, What's Your Super Power? by : Blue Stone Publishers

Download or read book I'm an UI/UX Designer, What's Your Super Power? written by Blue Stone Publishers and published by . This book was released on 2019-12-08 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: Super Power Profession Quotes for the extra ordinary people who are Super Talented

UX/UI Designer : I Am an UX/UI Designer, What's Your Superpower ? Unique Customized Journal Gift for UX/UI Designer - Blue Journal , Thoughtful Cool Present for UX/UI Designer ( UX/UI Designer Notebook)

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Publisher :
ISBN 13 :
Total Pages : 120 pages
Book Rating : 4.6/5 (4 download)

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Book Synopsis UX/UI Designer : I Am an UX/UI Designer, What's Your Superpower ? Unique Customized Journal Gift for UX/UI Designer - Blue Journal , Thoughtful Cool Present for UX/UI Designer ( UX/UI Designer Notebook) by : UX/UI Designer Personalized Journal Notebooks

Download or read book UX/UI Designer : I Am an UX/UI Designer, What's Your Superpower ? Unique Customized Journal Gift for UX/UI Designer - Blue Journal , Thoughtful Cool Present for UX/UI Designer ( UX/UI Designer Notebook) written by UX/UI Designer Personalized Journal Notebooks and published by . This book was released on 2020-01-18 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: Best Gift idea for UX/UI Designer UNDER 10 DOLLARS ! Just $7.99 for a limited time. Hurry and order now before this offer disappears! Creative notebook / journal simple beautiful and professionally designed with customized first name ( UX/UI Designer ) and quote : ' I'm an UX/UI Designer what's your superpower ? ' , with beautiful Blue / Red / Black and white colors design combination. All the elements in this journal / notebook are customized handmade.This will be another perfect gift for you , your sister , relatives , coworker , friends ( UX/UI Designer ) or all your loved ones for all time. You can have it use as a notebook, journal or composition book that be the source of the creativity and encourage thinking out of the box Under 10 Dollars. Forget the boring thank you car and gift them this unique journal that they can use and always remember you by. Features creative UX/UI Designer notebook gift idea 120 blank lined white pages (60 sheets) 6"x9" notebook, perfect size for your desk, backpack, school, home or work Perfect sturdy matte soft cover It can be used to write notes, diary, planner, and journal A cool UX/UI Designer notebook that is awesome Gift Idea for Birthdays, Christmas, Anniversaries, Graduation or any other present giving occasion

Discussing Design

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Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1491902361
Total Pages : 245 pages
Book Rating : 4.4/5 (919 download)

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Book Synopsis Discussing Design by : Adam Connor

Download or read book Discussing Design written by Adam Connor and published by "O'Reilly Media, Inc.". This book was released on 2015-06-17 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Real critique has become a lost skill among collaborative teams today. Critique is intended to help teams strengthen their designs, products, and services, rather than be used to assert authority or push agendas under the guise of "feedback." In this practical guide, authors Adam Connor and Aaron Irizarry teach you techniques, tools, and a framework for helping members of your design team give and receive critique. Using firsthand stories and lessons from prominent figures in the design community, this book examines the good, the bad, and the ugly of feedback. Youâ??ll come away with tips, actionable insights, activities, and a cheat sheet for practicing critique as a part of your collaborative process. This book covers: Best practices (and anti-patterns) for giving and receiving critique Cultural aspects that influence your ability to critique constructively When, how much, and how often to use critique in the creative process Facilitation techniques for making critiques timely and more effective Strategies for dealing with difficult people and challenging situations

User Interface Design for Programmers

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Publisher : Apress
ISBN 13 : 1430208570
Total Pages : 152 pages
Book Rating : 4.4/5 (32 download)

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Book Synopsis User Interface Design for Programmers by : Avram Joel Spolsky

Download or read book User Interface Design for Programmers written by Avram Joel Spolsky and published by Apress. This book was released on 2008-01-01 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most programmers' fear of user interface (UI) programming comes from their fear of doing UI design. They think that UI design is like graphic design—the mysterious process by which creative, latte-drinking, all-black-wearing people produce cool-looking, artistic pieces. Most programmers see themselves as analytic, logical thinkers instead—strong at reasoning, weak on artistic judgment, and incapable of doing UI design. In this brilliantly readable book, author Joel Spolsky proposes simple, logical rules that can be applied without any artistic talent to improve any user interface, from traditional GUI applications to websites to consumer electronics. Spolsky's primary axiom, the importance of bringing the program model in line with the user model, is both rational and simple. In a fun and entertaining way, Spolky makes user interface design easy for programmers to grasp. After reading User Interface Design for Programmers, you'll know how to design interfaces with the user in mind. You'll learn the important principles that underlie all good UI design, and you'll learn how to perform usability testing that works.

Don't Make Me Think

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Publisher : Pearson Education
ISBN 13 : 0321648781
Total Pages : 325 pages
Book Rating : 4.3/5 (216 download)

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Book Synopsis Don't Make Me Think by : Steve Krug

Download or read book Don't Make Me Think written by Steve Krug and published by Pearson Education. This book was released on 2009-08-05 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Five years and more than 100,000 copies after it was first published, it's hard to imagine anyone working in Web design who hasn't read Steve Krug's "instant classic" on Web usability, but people are still discovering it every day. In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice and veteran alike. Don't be surprised if it completely changes the way you think about Web design. Three New Chapters! Usability as common courtesy -- Why people really leave Web sites Web Accessibility, CSS, and you -- Making sites usable and accessible Help! My boss wants me to ______. -- Surviving executive design whims "I thought usability was the enemy of design until I read the first edition of this book. Don't Make Me Think! showed me how to put myself in the position of the person who uses my site. After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book. In this second edition, Steve Krug adds essential ammunition for those whose bosses, clients, stakeholders, and marketing managers insist on doing the wrong thing. If you design, write, program, own, or manage Web sites, you must read this book." -- Jeffrey Zeldman, author of Designing with Web Standards

Emotional Design

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Publisher : Basic Books
ISBN 13 : 0465004172
Total Pages : 276 pages
Book Rating : 4.4/5 (65 download)

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Book Synopsis Emotional Design by : Don Norman

Download or read book Emotional Design written by Don Norman and published by Basic Books. This book was released on 2007-03-20 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why attractive things work better and other crucial insights into human-centered design Emotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed. In this book, he takes his thinking several steps farther, showing that successful design must incorporate not just what users need, but must address our minds by attending to our visceral reactions, to our behavioral choices, and to the stories we want the things in our lives to tell others about ourselves. Good human-centered design isn't just about making effective tools that are straightforward to use; it's about making affective tools that mesh well with our emotions and help us express our identities and support our social lives. From roller coasters to robots, sports cars to smart phones, attractive things work better. Whether designer or consumer, user or inventor, this book is the definitive guide to making Norman's insights work for you.

Information Architecture for the World Wide Web

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Publisher : "O'Reilly Media, Inc."
ISBN 13 : 9780596000356
Total Pages : 500 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis Information Architecture for the World Wide Web by : Louis Rosenfeld

Download or read book Information Architecture for the World Wide Web written by Louis Rosenfeld and published by "O'Reilly Media, Inc.". This book was released on 2002 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's web sites and intranets are larger, more valuable, and more complex than ever before, and their users are busier and less forgiving. Designers, information architects, and web site managers are required to juggle vast amounts of information, frequent changes, new technologies, and corporate politics, making some web sites look like a fast-growing but poorly planned city -roads everywhere, but impossible to navigate. A well-planned information architecture has never been as essential as it is now. Information Architecture for the World Wide Web, Second Edition, shows how to use both aesthetics and mechanics to create distinctive, cohesive web sites that work. Most books on web development concentrate either on the graphics or on the technical issues of a site. This book focuses on the framework that holds the two together. By applying the principles outlined in this completely updated classic, you'll build scalable and maintainable web sites that are easier to navigate and more appealing to your users. Using examples and case studies, Information Architecture for the World Wide Web will help you: Develop a strong, cohesive vision for your site that makes it both distinctive and usable; Organize your site's hierarchy in ways that are meaningful to its users and that minimize the need to re-engineer the site; Create navigation systems that allow users to move through the site without getting lost or frustrated; Accurately label your site's content; Organize your site in a way that supports both searching for specific items and casual browsing; Configure search systems so that users' queries actually retrieve meaningful results; Manage the process of developing an information architecture, from selling the concept to research and conceptual design to planning and production. "The world will be a better place when web designers read this book. It's smart, funny, and artfully distills years of the authors' bard-won experience. Information Architecture for the World Wide Web tackles political/organizational challenges as well as content, structure, and user interface. This is not design-lite, but a deep treatment of fundamental issues of information presentation that advances the state of the art. It's light years ahead of the competition." -Bonnie Nardi, Co-author of Information Ecologies- Using Technology with Heart

A Project Guide to UX Design

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Publisher : New Riders
ISBN 13 : 0132931729
Total Pages : 558 pages
Book Rating : 4.1/5 (329 download)

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Book Synopsis A Project Guide to UX Design by : Russ Unger

Download or read book A Project Guide to UX Design written by Russ Unger and published by New Riders. This book was released on 2012-03-23 with total page 558 pages. Available in PDF, EPUB and Kindle. Book excerpt: User experience design is the discipline of creating a useful and usable Web site or application that’s easily navigated and meets the needs of the site owner and its users. There’s a lot more to successful UX design than knowing the latest Web technologies or design trends: It takes diplomacy, management skills, and business savvy. That’s where the updated edition of this important book comes in. With new information on design principles, mobile and gestural interactions, content strategy, remote research tools and more, you’ll learn to: Recognize the various roles in UX design, identify stakeholders, and enlist their support Obtain consensus from your team on project objectives Understand approaches such as Waterfall, Agile, and Lean UX Define the scope of your project and avoid mission creep Conduct user research in person or remotely, and document your findings Understand and communicate user behavior with personas Design and prototype your application or site Plan for development, product rollout, and ongoing quality assurance

Simple and Usable Web, Mobile, and Interaction Design

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Publisher : New Riders
ISBN 13 : 0321714156
Total Pages : 277 pages
Book Rating : 4.3/5 (217 download)

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Book Synopsis Simple and Usable Web, Mobile, and Interaction Design by : Giles Colborne

Download or read book Simple and Usable Web, Mobile, and Interaction Design written by Giles Colborne and published by New Riders. This book was released on 2010-09-16 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a complex world, products that are easy to use win favor with consumers. This is the first book on the topic of simplicity aimed specifically at interaction designers. It shows how to drill down and simplify user experiences when designing digital tools and applications. It begins by explaining why simplicity is attractive, explores the laws of simplicity, and presents proven strategies for achieving simplicity. Remove, hide, organize and displace become guidelines for designers, who learn simplicity by seeing before and after examples and case studies where the results speak for themselves.

Radical Focus

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Publisher :
ISBN 13 : 9780996006088
Total Pages : 254 pages
Book Rating : 4.0/5 (6 download)

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Book Synopsis Radical Focus by : Christina Wodtke

Download or read book Radical Focus written by Christina Wodtke and published by . This book was released on 2021-04-15 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Radical Focus is a must-read for anyone who wants to accomplish out-sized results. Christina does a great job showing both the why and the how of OKRs. Avoid the all-too-common mistakes by reading this book first." - Teresa Torres, author Continuous Discovery Habits "This book is useful, actionable, and actually fun to read! If you want to get your team aligned around real, measurable goals, Radical Focus will teach you how to do it quickly and clearly." - Laura Klein, Principal, Users Know The award-winning author of The Team That Managed Itself and Pencil Me In returns with a new and expanded edition of her landmark book on OKRs. If you've ever wanted to know how to use OKRs, or why yours might not be working, Radical Focus teaches you everything you need to achieve your goals. The author pulls from her experience with Silicon Valley's hottest companies to teach practical insights on OKRs in the form of a fable.When Hanna and Jack receive an ultimatum from the only investor in their struggling tea supply company, they must learn how to employ Objectives and Key Results (OKRs) with radical focus to get the right things done. Using Hanna and Jack's story, Wodtke walks readers through how to inspire a diverse team to work together in pursuit of a single, challenging goal, and how to stay motivated despite setbacks and failures.Radical Focus has been translated into six languages and sold more than 50,000 copies. Now, the second edition of her OKR manifesto proves that Wodtke's business strategies are essential in a world where focus seems to be a more and more unreachable goal. The updated version includes 22,000 words of all-new material designed to help OKR users in larger companies create, grade, and manage OKRs in ways that accelerate success and drive rapid organizational learning.Ready to move your team in the right direction? Read this book together, and learn Wodtke's powerful system for attaining your most important goals with radical focus.

UX for Lean Startups

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Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1492049549
Total Pages : 236 pages
Book Rating : 4.4/5 (92 download)

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Book Synopsis UX for Lean Startups by : Laura Klein

Download or read book UX for Lean Startups written by Laura Klein and published by "O'Reilly Media, Inc.". This book was released on 2018-11-16 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: p>Great user experiences (UX) are essential for products today, but designing one can be a lengthy and expensive process. With this practical, hands-on book, you’ll learn how to do it faster and smarter using Lean UX techniques. UX expert Laura Klein shows you what it takes to gather valuable input from customers, build something they’ll truly love, and reduce the time it takes to get your product to market. No prior experience in UX or design is necessary to get started. If you’re an entrepreneur or an innovator, this book puts you right to work with proven tips and tools for researching, identifying, and designing an intuitive, easy-to-use product. Determine whether people will buy your product before you build it Listen to your customers throughout the product’s lifecycle Understand why you should design a test before you design a product Get nine tools that are critical to designing your product Discern the difference between necessary features and nice-to-haves Learn how a Minimum Viable Product affects your UX decisions Use A/B testing in conjunction with good UX practices Speed up your product development process without sacrificing quality

The Elements of User Experience

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Publisher : Pearson Education
ISBN 13 : 0321624645
Total Pages : 274 pages
Book Rating : 4.3/5 (216 download)

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Book Synopsis The Elements of User Experience by : Jesse James Garrett

Download or read book The Elements of User Experience written by Jesse James Garrett and published by Pearson Education. This book was released on 2010-12-16 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the moment it was published almost ten years ago, Elements of User Experience became a vital reference for web and interaction designers the world over, and has come to define the core principles of the practice. Now, in this updated, expanded, and full-color new edition, Jesse James Garrett has refined his thinking about the Web, going beyond the desktop to include information that also applies to the sudden proliferation of mobile devices and applications. Successful interaction design requires more than just creating clean code and sharp graphics. You must also fulfill your strategic objectives while meeting the needs of your users. Even the best content and the most sophisticated technology won't help you balance those goals without a cohesive, consistent user experience to support it. With so many issues involved—usability, brand identity, information architecture, interaction design— creating the user experience can be overwhelmingly complex. This new edition of The Elements of User Experience cuts through that complexity with clear explanations and vivid illustrations that focus on ideas rather than tools or techniques. Garrett gives readers the big picture of user experience development, from strategy and requirements to information architecture and visual design.

Universal Methods of Design

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Publisher :
ISBN 13 : 1592537561
Total Pages : 210 pages
Book Rating : 4.5/5 (925 download)

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Book Synopsis Universal Methods of Design by : Bella Martin

Download or read book Universal Methods of Design written by Bella Martin and published by . This book was released on 2012-02 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Universal Methods of Design is an immensely useful survey of research and design methods used by today's top practitioners, and will serve as a crucial reference for any designer grappling with really big problems. This book has a place on every designer's bookshelf, including yours!" —David Sherwin, Principal Designer at frog and author of Creative Workshop: 80 Challenges to Sharpen Your Design Skills "Universal Methods of Design is a landmark method book for the field of design. This tidy text compiles and summarizes 100 of the most widely applicable and effective methods of design—research, analysis, and ideation—the methods that every graduate of a design program should know, and every professional designer should employ. Methods are concisely presented, accompanied by information about the origin of the technique, key research supporting the method, and visual examples. Want to know about Card Sorting, or the Elito Method? What about Think-Aloud Protocols? This book has them all and more in readily digestible form. The authors have taken away our excuse for not using the right method for the job, and in so doing have elevated its readers and the field of design. UMOD is an essential resource for designers of all levels and specializations, and should be one of the go-to reference tools found in every designer’s toolbox." —William Lidwell, author of Universal Principles of Design, Lecturer of Industrial Design, University of Houston This comprehensive reference provides a thorough and critical presentation of 100 research methods, synthesis/analysis techniques, and research deliverables for human centered design, delivered in a concise and accessible format perfect for designers, educators, and students. Whether research is already an integral part of a practice or curriculum, or whether it has been unfortunately avoided due to perceived limitations of time, knowledge, or resources, Universal Methods of Design serves as an invaluable compendium of methods that can be easily referenced and utilized by cross-disciplinary teams in nearly any design project. This essential guide: - Dismantles the myth that user research methods are complicated, expensive, and time-consuming - Creates a shared meaning for cross-disciplinary design teams - Illustrates methods with compelling visualizations and case studies - Characterizes each method at a glance - Indicates when methods are best employed to help prioritize appropriate design research strategies Universal Methods of Design distills each method down to its most powerful essence, in a format that will help design teams select and implement the most credible research methods best suited to their design culture within the constraints of their projects.

Lean UX

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Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1491953578
Total Pages : 205 pages
Book Rating : 4.4/5 (919 download)

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Book Synopsis Lean UX by : Jeff Gothelf

Download or read book Lean UX written by Jeff Gothelf and published by "O'Reilly Media, Inc.". This book was released on 2016-09-12 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: UX design has traditionally been deliverables-based. Wireframes, site maps, flow diagrams, content inventories, taxonomies, mockups helped define the practice in its infancy.Over time, however, this deliverables-heavy process has put UX designers in the deliverables business. Many are now measured and compensated for the depth and breadth of their deliverables instead of the quality and success of the experiences they design. Designers have become documentation subject matter experts, known for the quality of the documents they create instead of the end-state experiences being designed and developed.So what's to be done? This practical book provides a roadmap and set of practices and principles that will help you keep your focus on the the experience back, rather than the deliverables. Get a tactical understanding of how to successfully integrate Lean and UX/Design; Find new material on business modeling and outcomes to help teams work more strategically; Delve into the new chapter on experiment design and Take advantage of updated examples and case studies.

UX Design 2020

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Publisher :
ISBN 13 :
Total Pages : 272 pages
Book Rating : 4.6/5 (577 download)

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Book Synopsis UX Design 2020 by : Theo Farrington

Download or read book UX Design 2020 written by Theo Farrington and published by . This book was released on 2020-06-28 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: What if you could design AND help shape a better future as well?If you are tired of futile graphic design and want to put your skills and creativity at the service of a more meaningful purpose, than keep reading. Look, style, trends. They are all around us, and it's just fine, but when they are devoided of meaning, and they far too often are, they just add to the growing shallowness of the world. Design should be more than just aesthetic, design should be for the people. And, in fact, it is. This is where User Experience comes in. UX Design is a human-centered approach heavily focusing on empathy that is transforming the business industry for the good. Better products, interfaces, contents, spaces, and services designed to make life easier for people. Companies are beginning to understand that useful products and customer person satisfaction are essential elements to the success of any business. And that is why UX design jobs are on the rise (one of the 25 highest paying entry-level jobs of 2019, according to Glassdoor). And that is why you're probably reading this, too. My name is Theo Farrington. I'm a senior UX designer and director helping worldwide businesses create value by combining product, business, and user goals. I've started my career as a graphic designer, then fell in love with the user experience world, and made the move that led me to a fulfilling career in the field. In this book, I will introduce you to the fundamentals of UX design, such as: What is UX, and how bad and good design secretly shape our behavior The key principles to make valuable design for users The Design Process from goal definition to user research and launch How to wireframe, test, develop and iterate to fit people needs An introduction to visual design principles How to get out of your head, and design for real life How to put empathy at the center of your design process How UX designers can use their superpowers to foster social impact What are the user experience job opportunities out there, and how to lend a high salary UX job User experience is everywhere, from the dress you're wearing to the smartphone you're holding. As UX designers we are the architects of everyday human interactions and experiences. That gives us tremendous power. Like saving lives by designing brilliant medical apps, or shaping the future world by designing the internet of things. Intrigued? Then Learn UX Design today and shake your career up! Scroll up and click the BUY NOW button to grab your copy!

Mulrox and the Malcognitos

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Publisher : Fog Field Press
ISBN 13 : 1734216921
Total Pages : 364 pages
Book Rating : 4.7/5 (342 download)

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Book Synopsis Mulrox and the Malcognitos by : Kerelyn Smith

Download or read book Mulrox and the Malcognitos written by Kerelyn Smith and published by Fog Field Press. This book was released on 2020-03-29 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: A wildly fun adventure about friendship, imagination, and embracing your imperfections. When an ogre poet’s bad ideas come to life, he must go on a quest to save them before his world descends into chaos. For ages 8-12, fans of The Phantom Tollbooth, Charlie and the Chocolate Factory, and The Wonderful Wizard of Oz will delight in this wacky and insightful children’s fantasy novel. A bad idea is nothing to worry about… until it knocks on your door. Mulrox the ogre harbors a secret desire to become the world's greatest poet. Unfortunately, all of his ideas are rotten. But when his terrible ideas come to life, Mulrox soon finds himself on a quest to protect the very ideas he loathes, the malcognitos as they call themselves. Accompanied by his sassy pet toad, quirky neighbor, and a hoard of mischievous bad ideas, Mulrox must travel to the malcognitos' realm, uncover the mystery of the beast hunting them, and return home in time to deliver the best poem of his life. If you like prophetic rodents, spellbinding sneezes, and ferocious sheep, you'll love this book. Join Mulrox and his friends for a wild ride full of antics, strange new creatures, and lots of bad poetry.

Design for How People Think

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Publisher : O'Reilly Media
ISBN 13 : 1491985429
Total Pages : 239 pages
Book Rating : 4.4/5 (919 download)

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Book Synopsis Design for How People Think by : John Whalen Ph.D.

Download or read book Design for How People Think written by John Whalen Ph.D. and published by O'Reilly Media. This book was released on 2019-04-05 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights. You’ll then learn how to apply that knowledge to design brilliant experiences for your customers. Learn about the "six minds" of user experience and how each contributes to the perception of a singular experience Find out how your team—without any specialized training in psychology—can uncover critical insights about your customers’ conscious and unconscious processes Learn how to immediately apply what you’ve learned to improve your products and services Explore practical examples of how the Fortune 100 used this system to build highly successful experiences