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Book Synopsis Lessons in Typography by : Jim Krause
Download or read book Lessons in Typography written by Jim Krause and published by New Riders. This book was released on 2015-06-06 with total page 656 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get hands on with type in this lesson-based addition to Jim Krause’s popular new Creative Core series on design fundamentals. In Lessons in Typography, you’ll learn the basics of identifying, choosing, and using typefaces and immediately put that knowledge to work through a collection of exercises designed to deepen and expand your typographic skills. After a crash course in type terminology, you’re encouraged to walk the talk with lessons and exercises on creating type-based logos, crafting personal emblems, choosing and using the right fonts for layouts, designing your own fonts, fine-tuning text like a professional, hand lettering, and more. Krause uses practical advice, humor, and page after page of visual examples to give you a complete education in designing with type that you can read in a matter of hours and continue to learn from over the course of your career. In Lessons in Typography, you’ll learn how to: Identify and discuss fonts like a design professional Choose and combine fonts effectively for use in your projects and layouts Create monograms and logos using existing typefaces and custom-built letterforms Modify fonts to meet your design’s specific needs Space letters properly using tracking, kerning, and leading and create eye-pleasing layouts Lessons in Typography is the third book in the New Riders Creative Core series, which provides instruction on the fundamental concepts and techniques that all designers must master to become skilled professionals. Additional titles in the series include Visual Design and Color for Designers.
Book Synopsis How To Design Logos Symbols And Icons by : Gregory Thomas
Download or read book How To Design Logos Symbols And Icons written by Gregory Thomas and published by Adams Media. This book was released on 2003-04-01 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book steps into the studios of top designers as their ideas happen. Case studies trace the evolution of great logos, symbols and icons, illustrating the process with initial roughs and intermediary sketches that lead up to the final designs for companies including Nike and IBM. In addition, this book expands its boundaries to include symbols and icons, two rarely covered yet increasingly vital areas of design. Gregory Thomas is the owner and principal of Gregory Thomas Associates, a Santa Monica-based design consultancy. the award-winning company boosts an international client list that includes CBS, IBM, Levi Strauss & Company, Yale University, and MCA/Universal Pictures.
Download or read book Icon and Logos written by Daniel J. Sahas and published by . This book was released on 1986 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: "An annotated translation of the sixth session of the Seventh Ecumenical Council (Nicea, 787), containing the definition of the Council of Constantinople (754) and its refutation, and the definition of the Seventh Ecumenical Council"--Title page.
Download or read book Icon and Logos written by Daniel J. Sahas and published by . This book was released on 1986 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis How to Design Logos, Symbols and Icons by : Gregory Thomas
Download or read book How to Design Logos, Symbols and Icons written by Gregory Thomas and published by . This book was released on 2003 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Thinking in Icons by : Felix Sockwell
Download or read book Thinking in Icons written by Felix Sockwell and published by Rockport Publishers. This book was released on 2017-09-01 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: Icons shape the way we see the world around us in business, communication, entertainment, and much more. Now is your chance to learn to speak the textless language of icons with Thinking in Icons. From the most refined corporate visual systems to the ubiquitous emoji, icons have become an international language of symbols as well as a way to make a wholly unique statement. Without even realizing it, billions of people interpret the language of icons each day, this is the designer’s guide to creating the next great statement. In Thinking in Icons, artist and designer Felix Sockwell--logo developer for Appleand other high-profile companies, as well as GUI creator for the New York Times app--takes you through the process of creating an effective icon. You will cover many styles and visual approaches to this deceptively complex art. Sockwell also offers examples of his collaborations with Stefan Sagmeister, Debbie Millman, and other luminary designers. Thinking in Icons also features the work Sockwell has done with an impressive roster of blue-chip international brands, including Facebook, Google, Hasbro, Sony and Yahoo.
Book Synopsis Symbols : A picture is worth a thousand words by : Ganesh Subramanian
Download or read book Symbols : A picture is worth a thousand words written by Ganesh Subramanian and published by Lulu.com. This book was released on 2018-12-03 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: A symbol is a picture that means something more (than meets the eye). Symbols are compact containers of meaning. They transcend language and can be understood by everyone. Scientists have also shown that we remember pictures better than the word that the picture represents. In this sense, a symbol is a picture that is worth a thousand words! The symbols presented in the book include world famous symbols such as the Olympic Rings, the Recycle symbol, and the Handicap symbol. The book also features lesser known symbols such as the Red Crystal, Mr. Yuk, and the Accessible Icon. I hope that by reading this book, the reader will better appreciate symbols and the communicative power they have.
Download or read book Logo Design Love written by David Airey and published by Pearson Education. This book was released on 2015 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last.
Download or read book Icon Design written by Steve Caplin and published by . This book was released on 2001 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Though design for computer applications is a relatively new phenomenon, the boom in the home computer marketplace means that this is now the fastest-growing area of design. While providing boundless creative opportunities for the graphic designer, the challenge of designing interface icons - the symbols that represent applications, documents, functionality, and any other facet of the software that gives it a graphic identity - has often been underestimated. icon design offers practical, comprehensible, jargon-free advice for designing cutting-edge icons, and includes an inspirational showcase of contemporary icon designs.
Book Synopsis Principles of Logo Design by : George Bokhua
Download or read book Principles of Logo Design written by George Bokhua and published by . This book was released on 2022-08-02 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: From noted graphic designer and logo expert George Bokhua, Principles of Logo Design presents essential techniques and examples for developing and refining logos and other visual marks, including the use of grids and other geometric shapes to achieve classic proportions.
Book Synopsis Flight from Eden by : Steven Cassedy
Download or read book Flight from Eden written by Steven Cassedy and published by Univ of California Press. This book was released on 1990-01-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: "German--and particularly French--sources of the revolution that has occurred in literary theory during the past thirty years have long been recognized. The Russian contribution to these events has been hinted at previously, but Cassedy documents in detail the extraordinary work of Potebnya, Veselovskij, and other figures virtually unknown in the West. . . . An important contribution to intellectual history and literary theory."--Michael Holquist, author of Dostoevsky and the Novel "An astonishing number of complex movements and ideas--from Humboldt through Russian and French Symbolists to Heidegger, Husserl, Roman Jakobson and the deconstructors, from symbology to logology and iconology--begin to fit together in this wide-ranging and provocative book. . . . Cassedy's book will outrage some readers, delight others, and enlighten all."--Caryl Emerson, author of Boris Godunov: Transpositions of a Russian Theme
Book Synopsis Guidelines for a Perfect Logo Design by : Attila Blázsovics
Download or read book Guidelines for a Perfect Logo Design written by Attila Blázsovics and published by Blázsovics Attila. This book was released on 2015-03-03 with total page 9 pages. Available in PDF, EPUB and Kindle. Book excerpt: For people who want to go for a logo design, this guide will be of great help, especially for those who aren’t certain what they really want. Choosing the right design is a matter of great responsibility. So it isn’t enough only to hire a designer and give him the name of your company. There’s much more to it! This particular guide is a path to collaborate with the designer for a successful project. It will offer practical recommendations for those who want to actively participate in the creation of their own logo design.
Book Synopsis The Logo Brainstorm Book by : Jim Krause
Download or read book The Logo Brainstorm Book written by Jim Krause and published by Simon and Schuster. This book was released on 2012-07-11 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't Wait for Inspiration to Strike Whether you're facing a new logo project or you've reached a block in your current work, The Logo Brainstorm Book will inspire you to consider fresh creative approaches that will spark appealing, functional and enduring design solutions. Award-winning designer Jim Krause (author of the popular Index series) offers a smart, systemic exploration of different kinds of logos and logo elements, including: Symbols Monograms Typographic Logos Type and Symbol Combinations Emblems Color Palettes Through a combination of original, visual idea-starters and boundary-pushing exercises, The Logo Brainstorm Book will help you develop raw logo concepts into presentation-ready material.
Download or read book Logo Design Love written by David Airey and published by New Riders. This book was released on 2009-12-20 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are a lot of books out there that show collections of logos. But David Airey’s “Logo Design Love” is something different: it’s a guide for designers (and clients) who want to understand what this mysterious business is all about. Written in reader-friendly, concise language, with a minimum of designer jargon, Airey gives a surprisingly clear explanation of the process, using a wide assortment of real-life examples to support his points. Anyone involved in creating visual identities, or wanting to learn how to go about it, will find this book invaluable. - Tom Geismar, Chermayeff & Geismar In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last. David not only shares his experiences working with clients, including sketches and final results of his successful designs, but uses the work of many well-known designers to explain why well-crafted brand identity systems are important, how to create iconic logos, and how to best work with clients to achieve success as a designer. Contributors include Gerard Huerta, who designed the logos for Time magazine and Waldenbooks; Lindon Leader, who created the current FedEx brand identity system as well as the CIGNA logo; and many more. Readers will learn: Why one logo is more effective than another How to create their own iconic designs What sets some designers above the rest Best practices for working with clients 25 practical design tips for creating logos that last
Download or read book ICoRD'13 written by Amaresh Chakrabarti and published by Springer Science & Business Media. This book was released on 2013-01-12 with total page 1448 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book showcases over 100 cutting-edge research papers from the 4th International Conference on Research into Design (ICoRD’13) – the largest in India in this area – written by eminent researchers from over 20 countries, on the design process, methods and tools, for supporting global product development (GPD). The special features of the book are the variety of insights into the GPD process, and the host of methods and tools at the cutting edge of all major areas of design research for its support. The main benefit of this book for researchers in engineering design and GPD are access to the latest quality research in this area; for practitioners and educators, it is exposure to an empirically validated suite of methods and tools that can be taught and practiced.
Book Synopsis LogoLounge Master Library, Volume 3 by : Catharine Fishel
Download or read book LogoLounge Master Library, Volume 3 written by Catharine Fishel and published by Rockport Publishers. This book was released on 2011-07-01 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: The third in the seven-volume LogoLounge Master Library series, Shapes & Symbols is a collection of 3,000 shape- and symbol-based designs gathered from LogoLounge.com, the largest online collection of logos in the world. In addition, top designers, including Steff Geissbuhler, Jerry Kuyper, and Hans Hulsbosch, share their insights on the values, traditions, and future of shape- and symbol-based logo designs. —Shapes are generally logos that are more concept-oriented. It is a category that is rich with history, culture, and present-day opportunity. —Symbols are logos that are based on pictorial representations of concept: a heart, a star, or a cross, to name a few. In large part, their meaning is drawn from the specific base symbol. The LogoLounge Master Library series forms the deepest, densest, most highly focused collection of logos organized by category ever. It is organized with the busy, motivated designer in mind. You can turn to exactly what you need, time after time—a must-have resource for any serious logo designer.
Book Synopsis Advertising to the American Woman, 1900-1999 by : Daniel Delis Hill
Download or read book Advertising to the American Woman, 1900-1999 written by Daniel Delis Hill and published by Ohio State University Press. This book was released on 2002 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author focuses on the marketing perspective of the topic and illustrates how women's roles in society have shifted during the past century. Among the key issues explored is a peculiar dichotomy of American advertising that served as a conservative reflection of society and, at the same time, became an underlying force of progressive social change. The study shows how advertisers of housekeeping products perpetuated the Happy Homemaker stereytype while tobacco and cosmetics marketers dismantled women's stereotypes to create an entirely new type of consumer.
