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How To Write Brilliant Business Blogs Volume I
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Book Synopsis How to Write Brilliant Business Blogs, Volume II by : Suzan St. Maur
Download or read book How to Write Brilliant Business Blogs, Volume II written by Suzan St. Maur and published by Business Expert Press. This book was released on 2017-04-04 with total page 85 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is easy to find out how to set up a business blog, but not so easy to find out what to write for it. In this volume, we look at what you can write for your business blogs that makes use of your knowledge of your business customers and prospects—how to create business blogs that address your readers’ real business problems and issues, how to use humor, passion, and compassion to enhance your business blogs, as well as proven formats like testimonials, case studies, and much more.
Book Synopsis How to Write Brilliant Business Blogs, Volume I by : Suzan St. Maur
Download or read book How to Write Brilliant Business Blogs, Volume I written by Suzan St. Maur and published by Business Expert Press. This book was released on 2017-04-04 with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here are the basic business blogging skills you need to learn before you can write excellent business blogs for your company, your employer, or other activity. In this volume, we look at the basic issues for business blogging including business writing skills, blogging strategy, types of business blogs, how to promote your business blog posts, writing style and grammar for business, how to use images, and many more—as well as a brief look at search engine optimization for business blogs.
Book Synopsis How to Write Brilliant Business Blogs by : Suzan St. Maur
Download or read book How to Write Brilliant Business Blogs written by Suzan St. Maur and published by CreateSpace. This book was released on 2014-07-09 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: The no-bullsh*t guide to writing blogs that boost your brand, business and customer loyalty "'How to Write Brilliant Business Blogs' is the best book on business blogging I have ever read. It offers gems on every page. And Suzan's usual writing style, wittiness, and gusto, which make her such a unique and endearing professional, also help drive the message home." "At long last, some common sense writing about how businesses can use blogging effectively." "Its easy to follow steps, jargon busting techniques and putting things into plain English context, has meant that for the first time ever, I am now planning our first year's blogging campaign for our new business."
Book Synopsis The Presentation Book for Senior Managers by : Jay Surti
Download or read book The Presentation Book for Senior Managers written by Jay Surti and published by Business Expert Press. This book was released on 2017-05-25 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a comprehensive guide covering all the essential ingredients for delivering presentations that engage and persuade a professional audience. The author covers everything from planning and structuring content to delivering with confidence. Content is designed for senior leaders and managers in professional organizations who need to present to a wide variety of audiences ranging from team meetings to conference speeches. The focus of the book is on engaging with the audience in a way that informs, entertains, and persuades. It is written by a former city lawyer who now helps MBA candidates master presentations—someone who understands the pitfalls of talking at audiences and providing little value.
Book Synopsis Conducting Business Across Borders by : Adrian Wallwork
Download or read book Conducting Business Across Borders written by Adrian Wallwork and published by Business Expert Press. This book was released on 2018-06-07 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most misunderstandings boil down to language—how we use words and how we say them. If this is true within our own language, when we communicate across cultures the problem becomes far more critical. However, because we know we are of different cultures, we tend to blame misunderstandings on differences in culture, ignoring the fact that we may simply have misinterpreted what the other person has said to us, or we may not have been clear in what we said to that person. This book provides suggestions for how to communicate in English with non-native speakers and aims to minimize such misunderstandings. The communication process is analyzed from the non-native perspective and should help readers understand the difficulties and frustrations that non-natives encounter in their communications with native speakers.
Book Synopsis Public Speaking Kaleidoscope by : Rakesh Godhwani
Download or read book Public Speaking Kaleidoscope written by Rakesh Godhwani and published by Business Expert Press. This book was released on 2017-05-08 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why are some speeches more powerful than others? What makes a great public speaker? There is an ocean of literature out there which can be overwhelming, and this book can be your starting point to navigate your journey in this subject from an academic point of view. This book is designed to help the reader understand the various interconnected components of public speaking when viewed together from three broad academic lenses. Together, these lenses make a unique kaleidoscope for the reader to answer the question as to why some speeches are more impactful than others. This kaleidoscope includes more than 50 parameters that engage in interplay among themselves to create an impactful communication and serve as a foundation for future academic work on this topic.
Book Synopsis Business Report Guides by : Dorinda Clippinger
Download or read book Business Report Guides written by Dorinda Clippinger and published by Business Expert Press. This book was released on 2019-01-16 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book includes reports that managers originate often, reports they may create occasionally, organizational policies, procedures, and work instructions. Inside, the reader will discover guides for creating over 20 diverse reports; designing report forms; planning, writing, and formatting narrative reports; producing digital and print employee manuals; and locating the service providers and software that can improve your reports’ cost-effectiveness. A crisp writing style, bullet points, and many authentic examples and visuals convey essential information quickly. Each chapter summary includes checklists. Business Report Guides gives ample information to apply instantly. It also works as a handy reference for use throughout your career.
Book Synopsis English Business Jargon and Slang by : Suzan St. Maur
Download or read book English Business Jargon and Slang written by Suzan St. Maur and published by Business Expert Press. This book was released on 2018-05-09 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jargon and slang have wormed their way into almost every business document, speech, and conversation that we have today. With online business communications being much more conversational and informal than the written business communications of the past, they positively encourage the use of figurative speech: ergo, more jargon, more slang. This book is by no means all encompassing, but the author has researched and shared several hundred of the most commonly used terms. Not only do we now know what they all mean but, where appropriate, we also learn their origins—some of which are fascinating and very surprising. A very valuable handbook for any student or practitioner in business to help demystify this crazy language called “English.”
Book Synopsis Managerial Communication and the Brain by : Dirk Remley
Download or read book Managerial Communication and the Brain written by Dirk Remley and published by Business Expert Press. This book was released on 2017-08-08 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes a neuroscientific approach to explaining elements of effective managerial and leadership communication in a concise way. These include communicating with various audiences and in a variety of situations managers and leaders face regularly. The book includes an easy-to-use guide to help the reader apply this understanding of neuroscience to principles of rhetoric toward developing effective messages. Several specific examples, including detailed explanations of them, illustrate applications. Drawn from real situations, activities and cases, also, encourage practice and facilitate immediate application to situations the reader may be experiencing. Encouraging principles of lean processes, especially lean communication, the book will benefit any in a position of leadership no matter the size of the team or organization, or the professional setting—business, health care, technology, manufacturing and others. It will also benefit those training for such positions—graduate business and management students and those in leadership development programs.
Book Synopsis Tell Your Time by : Amy Lynn Andrews
Download or read book Tell Your Time written by Amy Lynn Andrews and published by Createspace Independent Pub. This book was released on 2014-08-12 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt: There's one thing I've never understood about time management books, and that is, why do so many of them take so much time to read? Have you noticed that? It seems to me a book about time management should be, well, short. To the point. Efficient.So that's what I did in Tell Your Time. I distilled all of the time management, organization, scheduling and goal-setting tips I've gleaned over the years (that's a lot) into one easy-to-read, easy-to-implement, straightforward, no-nonsense ebook.Remember, time management is like weight loss. There's no magic bullet. The basic principles in weight loss books are all variations on the same theme: eat well and exercise. Consume fewer calories then you expend. The same goes for time management books. There's no magic bullet. The basic principles in time management books are all variations on the same theme: make sure all your to-dos fit within the 24 hours allotted.This book will walk you through a process—the one I personally use—that has helped many others. And it will do it in a fraction of the time and at a fraction of the cost.Because I think you should live life living, not just reading about it.Tell Your Time will help you identify the most important things—and the most important people—in your life. You will easily set goals and learn how to manage your time efficiently so no *thing*—or no *one*—falls through the cracks.Oh, and by the way, during the writing of this book I finally figured out the answer to my question, you know, the one about time management books being so time consuming. A traditional publisher contacted me and offered to publish Tell Your Time as a "regular" book. But there was a catch. In order to justify the cost of publishing, I had to beef it up...and make it about 7 times longer. I was very grateful for the offer, but I declined. (By the way, if you want to hear that full story, find the Tools page I reference throughout the book.)Tell Your Time packs a huge practical punch. Small time commitment, small price tag, huge benefit.
Book Synopsis Communicating to Lead and Motivate by : William C. Sharbrough
Download or read book Communicating to Lead and Motivate written by William C. Sharbrough and published by Business Expert Press. This book was released on 2017-09-11 with total page 93 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective leaders lead by communicating. It is through communication that leadership is enacted as leaders influence followers to behave in ways that achieve the leader’s and the organization’s goals. This book applies leadership theory and research to communication in ways that are easily understood and can be applied to any situation where individuals find themselves in a leadership position in an organization whether as a front-line or top-level leader. The book begins with a basic explanation of the leadership process and how leaders express their vision. It then looks at how leaders can create positive relationships with followers that pay off in effective performance. Next, the book investigates how leaders motivate their followers by creating follower self-efficacy, trust, and valued rewards. Then, the focus changes to the specific types of messages a leader can use to motivate followers. Leading is about change, so the book next looks at ways effective leaders communicate in leading change in organizations and at how the changing workforce is effecting how effective leaders communicate with the new workforce.
Book Synopsis Leadership Through A Screen by : Joseph Brady
Download or read book Leadership Through A Screen written by Joseph Brady and published by Business Expert Press. This book was released on 2019-04-04 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book defines and helps provide key solutions for some of the greatest leadership challenges facing global managers today. Leadership Through the Screen is a business leadership guidebook that tells a story. Written in an easy-to-read manner, each chapter highlights a single issue through the eyes of a fictional VP of marketing. The authors have done the research and included it in these pages so that business leaders do not have to. This book is meant to serve as a map to help modern managers weave their way through many of the fundamental challenges of leading people in a global and virtual realm. It provides the tools, knowledge, and potential solutions these leaders can use to forge successful and productive virtual teams.
Book Synopsis Managerial Communication for Organizational Development by : Reginald L. Bell
Download or read book Managerial Communication for Organizational Development written by Reginald L. Bell and published by Business Expert Press. This book was released on 2019-03-04 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managerial Communication for Organizational Development provides clarity for top, middle, and frontline managers on paramount communication issues It helps them anticipate and respond to communication challenges managers face daily. Challenges occur rapidly and with no warning. A business can be destroyed by media manipulations of public perceptions. Knowing what to do, what to say, and what not to say is paramount in dealing with complex cultural issues faced by today’s managers. Developing effective communication strategies, internally and externally, will keep organizations viable. This book is a field manual for managers at any organizational level.
Book Synopsis Managerial Communication for Professional Development by : Reginald L. Bell
Download or read book Managerial Communication for Professional Development written by Reginald L. Bell and published by Business Expert Press. This book was released on 2019-03-20 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managerial Communication for Professional Development offers a unique functions approach to managerial skills. It explores what the communication managers actually do in business across the planning, organizing, leading, and controlling functions when professional skills are needed the most. The windows into practical reality adds contemporary information pertinent to key concepts in the chapters. Focusing on topics such as public image, impression management, reprimanding employees’ unproductive behaviors at work, effective presentations skills, employment communication best practices, and claims and argument missteps managers make during crisis. The contents of this book will help managers and future managers understand the professional development skills essential to management communication functions.
Book Synopsis Technical Blogging by : Antonio Cangiano
Download or read book Technical Blogging written by Antonio Cangiano and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Internet.
Book Synopsis They Ask, You Answer by : Marcus Sheridan
Download or read book They Ask, You Answer written by Marcus Sheridan and published by John Wiley & Sons. This book was released on 2019-08-06 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: The revolutionary guide that challenged businesses around the world to stop selling to their buyers and start answering their questions to get results; revised and updated to address new technology, trends, the continuous evolution of the digital consumer, and much more In today’s digital age, the traditional sales funnel—marketing at the top, sales in the middle, customer service at the bottom—is no longer effective. To be successful, businesses must obsess over the questions, concerns, and problems their buyers have, and address them as honestly and as thoroughly as possible. Every day, buyers turn to search engines to ask billions of questions. Having the answers they need can attract thousands of potential buyers to your company—but only if your content strategy puts your answers at the top of those search results. It’s a simple and powerful equation that produces growth and success: They Ask, You Answer. Using these principles, author Marcus Sheridan led his struggling pool company from the bleak depths of the housing crash of 2008 to become one of the largest pool installers in the United States. Discover how his proven strategy can work for your business and master the principles of inbound and content marketing that have empowered thousands of companies to achieve exceptional growth. They Ask, You Answer is a straightforward guide filled with practical tactics and insights for transforming your marketing strategy. This new edition has been fully revised and updated to reflect the evolution of content marketing and the increasing demands of today’s internet-savvy buyers. New chapters explore the impact of technology, conversational marketing, the essential elements every business website should possess, the rise of video, and new stories from companies that have achieved remarkable results with They Ask, You Answer. Upon reading this book, you will know: How to build trust with buyers through content and video. How to turn your web presence into a magnet for qualified buyers. What works and what doesn’t through new case studies, featuring real-world results from companies that have embraced these principles. Why you need to think of your business as a media company, instead of relying on more traditional (and ineffective) ways of advertising and marketing. How to achieve buy-in at your company and truly embrace a culture of content and video. How to transform your current customer base into loyal brand advocates for your company. They Ask, You Answer is a must-have resource for companies that want a fresh approach to marketing and sales that is proven to generate more traffic, leads, and sales.
Book Synopsis The Copywriter's Guide to Getting Paid by : Roy Furr
Download or read book The Copywriter's Guide to Getting Paid written by Roy Furr and published by CreateSpace. This book was released on 2015-07-25 with total page 82 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here's How to Land Awesome Clients and Earn a Great Living as a Copywriter... So, you bought some copywriting books or programs, but you're still not making the money you want as a copywriter? Then this is the book you need. Get an insider's perspective on what it takes to get started and get paid as a copywriter. In these pages, you'll discover... How to get your first copywriting client... What type of copywriting work pays best... The best way to get started, even with zero experience... How to promote yourself and attract great clients... Why some copywriters get rich, while others struggle... And a whole lot more - including a proven "irresistible offer" template for getting your first paying project. If you want to turn your copywriting skills into cash in your pocket, you'll find what you're looking for in this quick read.
