How to Sell Your Idea

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Author :
Publisher : Golden Leaf Pub
ISBN 13 : 9780977473502
Total Pages : 0 pages
Book Rating : 4.4/5 (735 download)

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Book Synopsis How to Sell Your Idea by : Stuart J. Kamille

Download or read book How to Sell Your Idea written by Stuart J. Kamille and published by Golden Leaf Pub. This book was released on 2010-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book is a complete how to guide from concept to contract in creating, marketing, protecting, and selling an idea from an author with more than 11 patents all of which have been licensed or sold. How To Sell Your Idea is written by an experienced entrepreneur and inventor who developed his skills in 35 years of selling ideas, products, and sales building tools to major Fortune 500 companies. The author is a frequent lecturer at the University of Georgia in Athens, Georgia, University of Reno in Reno, Nevada, and numerous workshops and consulting training seminars. The text is easy to read and straight forward with hard-headed advice to save time, money, and emotional trauma by helping readers to avoid the many mistakes people make with ideas that they want to develop.

One Perfect Pitch: How to Sell Your Idea, Your Product, Your Business -or Yourself

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 0071837531
Total Pages : 253 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis One Perfect Pitch: How to Sell Your Idea, Your Product, Your Business -or Yourself by : Marie Perruchet

Download or read book One Perfect Pitch: How to Sell Your Idea, Your Product, Your Business -or Yourself written by Marie Perruchet and published by McGraw Hill Professional. This book was released on 2016-03-25 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: What’s YOUR story? In the hypercompetitive world of Silicon Valley, this question has replaced “What’s your pitch?” It’s another way of asking, “Who are you?” The art of the pitch is nothing short of a survival skill. If an entrepreneur can’t convince an investor in 10 minutes that a business idea has potential, that is often the end of it. If a project manager in a large enterprise can’t win support from other stakeholders, his or her project is at risk. You always need to be selling yourself, pitching your partners or your clients to work with you, or pitching what makes your new business an exciting and worthwhile investment. You may not realize it right now, but you do have a one-of-a-kind story to tell, one that makes you stand out from everyone else—a unique tale that makes you, your product, or your business unforgettable. In One Perfect Pitch, Marie Perruchet will help you discover it, hone it, and present it, so that you get buy-in from colleagues and potential investors. Learn: • How to mine the worst experiences of your life for your pitch • How to tell me, show me, and sign me up in one minute • How to make a good impression through any medium • The dos and don’ts of pitching etiquette—and how to correct common mistakes • The unspoken rules in Silicon Valley A former mentor at 500 Startups, where she was a pitching coach to world-changing companies at one of the largest incubators in the U.S., Perruchet shares her proven methodology, insider advice, and hands-on exercises. She provides a step-by-step framework that ensures you are pitch perfect whenever you need to sell an idea, a product, a business—or yourself. Marie Perruchet is the founder of One Perfect Pitch, a San Francisco-based consulting firm. Drawing on her experience as a BBC journalist and news correspondent, she works with business executives to shape their stories and deliver effective pitches. As a former mentor at 500 Startups, the largest accelerator program in the U.S., she helped prepare startup founders and entrepreneurs for Demo Day, when they pitch venture capital funds and angel investors. Her clients include multinationals, tech incubators and accelerators, startup founders and entrepreneurs, and portfolio companies. Perruchet also coaches C-level executives from around the world and has been featured in the Wall Street Journal, Marie Claire, and Le Monde.

Sell Your Ideas with Or Without a Patent

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781507885734
Total Pages : 0 pages
Book Rating : 4.8/5 (857 download)

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Book Synopsis Sell Your Ideas with Or Without a Patent by : Stephen Key

Download or read book Sell Your Ideas with Or Without a Patent written by Stephen Key and published by Createspace Independent Publishing Platform. This book was released on 2015 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides insight into intellectual property protection. Know what it takes to protect an idea - and it isn't always with a patent.

IdeaSelling

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1440309841
Total Pages : 272 pages
Book Rating : 4.4/5 (43 download)

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Book Synopsis IdeaSelling by : Sam Harrison

Download or read book IdeaSelling written by Sam Harrison and published by Simon and Schuster. This book was released on 2010-04-14 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't let your creative ideas get picked apart and put down! If you're like most creative people, chances are high that you've had your share of ideas rejected by clients or decision makers. While we sometimes make the mistake of believing ideas should sell themselves, the fact is that the better and bolder the idea, the more it needs selling. This book contains powerful techniques to help you sell your ideas to those with approval power. You'll find tips from designers, writers, marketers and other creative professionals, along with meaty advice from selling and branding gurus. In no time, you'll be able to convince those who hold the purse strings that your ideas are worth pursuing and investing in. "Designers have a little known secret: Designing something is the easy part, getting others, specifically clients, to embrace that design is the real hard part. Harrison has put together dozens of tips that, if applied correctly, independently or in unison, will help you get those great design ideas approved." —Armin Vit and Bryony Gomez-Palacio, authors of Graphic Design, Referenced

Game Design Workshop

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Author :
Publisher : CRC Press
ISBN 13 : 1482217163
Total Pages : 540 pages
Book Rating : 4.4/5 (822 download)

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Book Synopsis Game Design Workshop by : Tracy Fullerton

Download or read book Game Design Workshop written by Tracy Fullerton and published by CRC Press. This book was released on 2014-03-05 with total page 540 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create the Digital Games You Love to Play Discover an exercise-driven, non-technical approach to game design without the need for programming or artistic expertise using Game Design Workshop, Third Edition. Author Tracy Fullerton demystifies the creative process with a clear and accessible analysis of the formal and dramatic systems of game design. Examples of popular games, illustrations of design techniques, and refined exercises strengthen your understanding of how game systems function and give you the skills and tools necessary to create a compelling and engaging game. The book puts you to work prototyping, playtesting, and revising your own games with time-tested methods and tools. It provides you with the foundation to advance your career in any facet of the game industry, including design, producing, programming, and visual design.

One Simple Idea: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 0071761284
Total Pages : 257 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis One Simple Idea: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work by : Stephen Key

Download or read book One Simple Idea: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work written by Stephen Key and published by McGraw Hill Professional. This book was released on 2011-03-11 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turn your great idea into millions—without lifting a finger! Yes, a good idea is enough to build a fortune! Too many people think production, marketing, and distribution are essential to the entrepreneurial process. As One Simple Idea shows, you can hand these tasks off to others—and make big money in doing so. Stephen Key, a highly successful entrepreneur whose creations have generated billions of revenue, offers the simple, effortless secret to success: license your simple idea and let others do the work. Breaking down the process of generating and licensing a product idea to a large company, he explains why you don’t need to reinvent the wheel: Simple improvements to existing products can be very successful endeavors—and the most lucrative. The old method of bringing products to market through prototyping and patents doesn’t work anymore. It’s cheaper and more profitable to do it Key’s way. One Simple Idea gives you everything you need to tap into the marketing and sales power of partners and licensors for maximum profit.

How to Sell Your Idea to Hollywood

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Author :
Publisher : AuthorHouse
ISBN 13 : 1463412568
Total Pages : 198 pages
Book Rating : 4.4/5 (634 download)

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Book Synopsis How to Sell Your Idea to Hollywood by : Robert Kosberg

Download or read book How to Sell Your Idea to Hollywood written by Robert Kosberg and published by AuthorHouse. This book was released on 2011-07-14 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to find develop, pitch, and sell your ideas for films to the movie studios, from the man Sherry Lansing calls the best idea man in Hollywood. How to Sell Your Idea to Hollywood gets to the very heart of the script: the idea. A mere idea can land you fame, fortune and status. At the very least, it can be your way into the movie business. This book can show you just how powerful an idea can be in Hollywood. Ideas are not a dime a dozengreat ideas are one in a million. Even if you cannot write a script, you can definitely come up with an idea. Once you have an idea, you can use that idea as leverage to get yourself into the movie game. If your main goal is to be a screenwriter, you still need to start with a good idea, which can help you make a deal to write your script for a studio (or you might choose to just sell your idea or your story). Successful producer Robert Kosberg has never met anyone who didnt have an idea. And this book will help you to learn how to find ideas, create ideas and pitch them to the right people. Youll also learn what a high concept idea is and most importantly, how to get your ideas to the right people. Rememberyou control the rights to your own ideas and thats why ideas are so powerful. How to Sell Your Idea to Hollywood encourages people at all levels who are attempting to get their break in the business. It has everything you need to know to sell your ideas to the movies. If you never thought you had something to offer the movie businessyou do!

The Startup Checklist

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 111916379X
Total Pages : 325 pages
Book Rating : 4.1/5 (191 download)

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Book Synopsis The Startup Checklist by : David S. Rose

Download or read book The Startup Checklist written by David S. Rose and published by John Wiley & Sons. This book was released on 2016-04-25 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: 25 Steps to Found and Scale a High-Growth Business The Startup Checklist is the entrepreneur's essential companion. While most entrepreneurship books focus on strategy, this invaluable guide provides the concrete steps that will get your new business off to a strong start. You'll learn the ins and outs of startup execution, management, legal issues, and practical processes throughout the launch and growth phases, and how to avoid the critical missteps that threaten the foundation of your business. Instead of simply referring you to experts, this discussion shows you exactly which experts you need, what exactly you need them to do, and which tools you will use to support them—and you'll gain enough insight to ask smart questions that help you get your money's worth. If you're ready to do big things, this book has you covered from the first business card to the eventual exit. Over two thirds of startups are built on creaky foundations, and over two thirds of startup costs go directly toward cleaning up legal and practical problems caused by an incomplete or improper start. This book helps you sidestep the messy and expensive clean up process by giving you the specific actions you need to take right from the very beginning. Understand the critical intricacies of legally incorporating and running a startup Learn which experts you need, and what exactly you need from them Make more intelligent decisions independent of your advisors Avoid the challenges that threaten to derail great young companies The typical American startup costs over $30,000 and requires working with over two dozen professionals and service providers before it even opens for business—and the process is so complex that few founders do it correctly. Their startups errors often go unnoticed until the founder tries to seek outside capital, at which point they can cost thousands of dollars to fix. . . or even completely derail an investment. The Startup Checklist helps you avoid these problems and lay a strong foundation, so you can focus on building your business.

Together We Will Go

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Author :
Publisher : Simon and Schuster
ISBN 13 : 198214260X
Total Pages : 304 pages
Book Rating : 4.9/5 (821 download)

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Book Synopsis Together We Will Go by : J. Michael Straczynski

Download or read book Together We Will Go written by J. Michael Straczynski and published by Simon and Schuster. This book was released on 2021-07-06 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Breakfast Club meets The Silver Linings Playbook in this powerful, provocative, and heartfelt novel about twelve endearing strangers who come together to make the most of their final days, from New York Times bestselling and award-winning author J. Michael Straczynski. Mark Antonelli, a failed young writer looking down the barrel at thirty, is planning a cross-country road trip. He buys a beat-up old tour bus. He hires a young army vet to drive it. He puts out an ad for others to join him along the way. But this will be a road trip like no other: His passengers are all fellow disheartened souls who have decided that this will be their final journey—upon arrival in San Francisco, they will find a cliff with an amazing view of the ocean at sunset, hit the gas, and drive out of this world. The unlikely companions include a young woman with a chronic pain sensory disorder and another who was relentlessly bullied at school for her size; a bipolar, party-loving neo-hippie; a gentle coder with a literal hole in his heart and blue skin; and a poet dreaming of a better world beyond this one. We get to know them through access to their texts, emails, voicemails, and the daily journal entries they write as the price of admission for this trip. By turns tragic, funny, quirky, charming, and deeply moving, Together We Will Go explores the decisions that brings these characters together, and the relationships that grow between them, with some discovering love and affection for the first time. But as they cross state lines and complications to the initial plan arise, it becomes clear that this is a novel as much about the will to live as the choice to end it. The final, unforgettable moments as they hurtle toward the decisions awaiting them will be remembered for a lifetime.

How to Sell Anything to Anybody

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Author :
Publisher : Simon and Schuster
ISBN 13 : 0743273966
Total Pages : 196 pages
Book Rating : 4.7/5 (432 download)

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Book Synopsis How to Sell Anything to Anybody by : Joe Girard

Download or read book How to Sell Anything to Anybody written by Joe Girard and published by Simon and Schuster. This book was released on 2006-02-07 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Joe Girard was an example of a young man with perseverance and determination. Joe began his working career as a shoeshine boy. He moved on to be a newsboy for the Detroit Free Press at nine years old, then a dishwasher, a delivery boy, stove assembler, and home building contractor. He was thrown out of high school, fired from more than forty jobs, and lasted only ninety-seven days in the U.S. Army. Some said that Joe was doomed for failure. He proved them wrong. When Joe started his job as a salesman with a Chevrolet agency in Eastpointe, Michigan, he finally found his niche. Before leaving Chevrolet, Joe sold enough cars to put him in the Guinness Book of World Records as 'the world's greatest salesman' for twelve consecutive years. Here, he shares his winning techniques in this step-by-step book, including how to: o Read a customer like a book and keep that customer for life o Convince people reluctant to buy by selling them the right way o Develop priceless information from a two-minute phone call o Make word-of-mouth your most successful tool Informative, entertaining, and inspiring, HOW TO SELL ANYTHING TO ANYBODY is a timeless classic and an indispensable tool for anyone new to the sales market.

Becoming a Writer, Staying a Writer

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Author :
Publisher : BenBella Books
ISBN 13 : 1953295304
Total Pages : 241 pages
Book Rating : 4.9/5 (532 download)

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Book Synopsis Becoming a Writer, Staying a Writer by : J. Michael Straczynski

Download or read book Becoming a Writer, Staying a Writer written by J. Michael Straczynski and published by BenBella Books. This book was released on 2021-06-01 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the words of novelist Harlan Ellison, "The trick is not becoming a writer. The trick is staying a writer. New York Times bestselling author and British Academy Award nominee J. Michael Straczynski knew he wanted to be a writer ever since he was a child. What he didn't know was how to actually become, or stay, a writer. Now, he's giving fellow writers the comprehensive guide he wishes he had all along, personalized tips and techniques that can't be found in any other book on writing. Becoming a Writer, Staying a Writer culls from Straczynski's more than thirty years of experience writing for film, television, books, and comics. Designed for writers in any stage of their career, this quirky, insightful and often humorous book provides an inside look at these industries with advice and wisdom covering such topics such as: • What fledgling writers need to know to improve and sell their work—and avoid wasting valuable time • Tips for experienced writers who want to get to the next level • Staying disciplined when writing is your day job • Why writers should never wait for inspiration • Story-planning strategies that don't kill your spontaneity • Expert techniques for effective, memorable world-building • How to get an agent and survive the writer's journey in more personal relationships • Revising and editing with precision • When and how to reinvent yourself as an artist Becoming a Writer, Staying a Writer includes Straczynski's unique, tried-and-true methodologies that will help storytellers sharpen their work so that it's polished and ready for publication. Part toolbox and part survival guide, this book will be an indispensable guide throughout your entire writing career, offering fresh and practical insights every step of the way.

From Idea to Launch

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Author :
Publisher :
ISBN 13 :
Total Pages : 196 pages
Book Rating : 4.6/5 (485 download)

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Book Synopsis From Idea to Launch by : Nathan McKenzie

Download or read book From Idea to Launch written by Nathan McKenzie and published by . This book was released on 2020-05-24 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you have been nurturing a Great Idea and wondered how to Launch a Brand, how to Launch a Product or about Launching a Venture, this is the Book for you. I wrote this book because, like you, the best ideas come to you as a way to fill some unmet need in your life. "Necessity is the mother of all invention" is never truer than when you brilliantly think up an innovation, invention, or service that will make your life easier, more fun, or is just plain smart. I was standing in my kitchen after going through my usual morning routine one mundane Monday when inspiration hit me. I cannot go into great detail about my invention because I have sold it, and it now belongs to a larger company. Due to an NDA that is currently in place, I don't even know if that company is utilizing my invention. I thought to myself that if someone could create this certain thing that it would make my life a whole lot easier. I would really use this and spend good money on this if someone thought to create it. That "someone" was me! Why couldn't I create a fantastic item that would make my life better and make money doing it? This book begins right where it should -at the birth of an idea. Even the best authors get writer's block, and the best inventors lose their muse, so I thought it only appropriate to start at the very beginning. I will teach you how to stimulate your creativity, brainstorm ideas, and finally locate a sustainable and realistic product that will become your invention. Then, we move onto what it takes to bring that idea to life, crafting prototypes, locating manufacturers, enlisting the help of carpenters, tech developers, and anyone who can assist in creating the physical adaption of your idea. I wanted to not only help you think of something that you can create, but also push you to create it, and then sell it. After all, we innovators only create so that others can utilize our creations, right? This is why I dedicated a great portion of this book to also help you sell your idea. I've included the most in-depth research for social media marketing, brand development, package designing, and so much more to help you deliver the total package. During my time as an inventor, I have come across too many innovators who have sat on an idea, waiting for the right time to start. Inventors who did their best to share their products with the world, only to miss the mark in their marketing strategies and fail. Creators who lost the rights to their work because they didn't know how to secure legal protection. In this book, you will find the answers to all of your questions. It is the complete roadmap that will undoubtedly guide your product to success. This book will teach you absolutely everything you need to know about: Creating Prototypes Building a Band Around your Product Protecting your Intellectual Property and Plans Selling Your Idea for a Profit ...and so much more. I have no doubt in my mind that if you follow the advice detailed within these pages that you will see your idea through all the way to launch. What are you waiting for? Your destiny awaits as I am sure you are sitting on an idea that will be the "Next Big Thing." click "Add to Cart" now!

Profit From Your Idea

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Author :
Publisher : Nolo
ISBN 13 : 1413327923
Total Pages : 457 pages
Book Rating : 4.4/5 (133 download)

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Book Synopsis Profit From Your Idea by : Richard Stim

Download or read book Profit From Your Idea written by Richard Stim and published by Nolo. This book was released on 2020-08-19 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: All you need to protect and profit from your invention You’ve got a great idea and you’re ready to strike it rich. Now, you need to find a company or partner you can trust, hash out a fair licensing deal, and get your idea to the marketplace. Profit From Your Idea will help you negotiate and draft a licensing agreement that protects your interests and maximizes your chances of earning a profit. With this all-in-one guide you’ll understand how to: navigate the licensing landscape protect your intellectual property rights sort out ownership rights work with licensing agents protect confidential information find and solicit potential licensees license overseas reveal your invention safely, and negotiate and update an agreement. The 10th edition is completely updated with the latest developments in licensing law and patent filing rules, and covers industry-standard Fair, Reasonable, and Nondiscriminatory (FRAND) licensing terms. With Downloadable Forms: download forms including license agreements, assignments, joint ownership agreements, and many more (details inside).

How to Write what You Want and Sell what You Write

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Author :
Publisher : Career PressInc
ISBN 13 : 9781564141521
Total Pages : 223 pages
Book Rating : 4.1/5 (415 download)

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Book Synopsis How to Write what You Want and Sell what You Write by : Skip Press

Download or read book How to Write what You Want and Sell what You Write written by Skip Press and published by Career PressInc. This book was released on 1995 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: Not loaded with theory, Skip's invaluable book contains concise, easily understood and applied advice for both writing and marketing any kind of book, article, story, play, screen-play, report, proposal or anything else you can think of.How to Write What You Want and Sell What You Write is for every writer or wannabe who needs to sort out his or her desires, capabilities and strengths and, even more importantly, learn the particular formats for the kind of writing in which he or she is interested.

Buy-In

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Author :
Publisher : Harvard Business Review Press
ISBN 13 : 1633692140
Total Pages : 208 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Buy-In by : John P. Kotter

Download or read book Buy-In written by John P. Kotter and published by Harvard Business Review Press. This book was released on 2010-10-06 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: You've got a good idea. You know it could make a crucial difference for you, your organization, your community. You present it to the group, but get confounding questions, inane comments, and verbal bullets in return. Before you know what's happened, your idea is dead, shot down. You're furious. Everyone has lost: Those who would have benefited from your proposal. You. Your company. Perhaps even the country. It doesn't have to be this way, maintain John Kotter and Lorne Whitehead. In Buy-In, they reveal how to win the support your idea needs to deliver valuable results. The key? Understand the generic attack strategies that naysayers and obfuscators deploy time and time again. Then engage these adversaries with tactics tailored to each strategy. By "inviting in the lions" to critique your idea--and being prepared for them--you'll capture busy people's attention, help them grasp your proposal's value, and secure their commitment to implementing the solution. The book presents a fresh and amusing fictional narrative showing attack strategies in action. It then provides several specific counterstrategies for each basic category the authors have defined--including: · Death-by-delay: Your enemies push discussion of your idea so far into the future it's forgotten. · Confusion: They present so much data that confidence in your proposal dies. · Fearmongering: Critics catalyze irrational anxieties about your idea. · Character assassination: They slam your reputation and credibility. Smart, practical, and filled with useful advice, Buy-In equips you to anticipate and combat attacks--so your good idea makes it through to make a positive change.

Becoming Superman

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Author :
Publisher : HarperCollins
ISBN 13 : 0062857851
Total Pages : 541 pages
Book Rating : 4.0/5 (628 download)

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Book Synopsis Becoming Superman by : J. Michael Straczynski

Download or read book Becoming Superman written by J. Michael Straczynski and published by HarperCollins. This book was released on 2019-07-23 with total page 541 pages. Available in PDF, EPUB and Kindle. Book excerpt: “[The] successful writer for TV, movies, and comics makes his debut as a memoirist with a stunning chronicle of survival”—introduction by Neil Gaiman (Kirkus). Joseph Michael Straczynski is the legendary writer behind Babylon 5, Sense8, Clint Eastwood’s Changeling and Marvel’s Thor, among many other beloved movies, TV shows and comics. In Becoming Superman, he reveals how the power of creativity and imagination enabled him to overcome the horrors of his youth and a dysfunctional family haunted by madness, murder, and a terrible secret. Joe’s early life nearly defies belief. Raised by damaged adults—a con-man grandfather and a manipulative grandmother, a violent, drunken father and a mother who was repeatedly institutionalized—Joe grew up in abject poverty, living in slums and projects when not on the road, crisscrossing the country in his father’s desperate attempts to escape the consequences of his past. Joe found refuge in comic books and his own dreams—imaginary worlds where superheroes used their amazing powers to overcome any adversity. The deeper he read, the more he came to realize that he, too, had a superpower: the ability to tell stories. But even as he found success, Joe could not escape a shocking family secret involving mass murder that he uncovered over the course of decades. Becoming Superman is the startling true story of a little boy who became the hero of his own life.

Good in a Room

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Author :
Publisher : Crown Currency
ISBN 13 : 0385525281
Total Pages : 290 pages
Book Rating : 4.3/5 (855 download)

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Book Synopsis Good in a Room by : Stephanie Palmer

Download or read book Good in a Room written by Stephanie Palmer and published by Crown Currency. This book was released on 2008-03-11 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you work in Hollywood or not, the fact is that selling ideas is really difficult to do. The reason the pitching secrets of the most successful writers and directors are relevant is because these people have evolved an advanced method for selling ideas. Whether you’re a screenwriter, a journalist with an idea for a story, an entrepreneur with a business plan, an inventor with a blueprint, or a manager with an innovative solution, if you want other people to invest their time, energy, and money in your idea, you face an uphill battle…. When I was at MGM, the hardest part of my job was not cutthroat studio politics or grueling production schedules. The toughest part of my job was whenever I had to say “No” to an idea that was almost there. I had to say no a lot. Every buyer does. The buyer’s work is to say yes to projects that are ready, not almost ready. And no matter how good the script is, if the seller can’t pitch it in a compelling way, how can the buyer see the potential? How can he get his colleagues on board? How can he recommend the seller to his superiors? The fact is that poor pitches doom good projects. It happens all the time. The ideas, products and services that are pitched more effectively… win. That’s just how the game is played. No sense getting upset over it. Instead, let’s accept the challenge and learn the strategies and tactics that will allow us (and our ideas) to succeed. -From GOOD IN A ROOM Business consultant and former MGM Director of Creative Affairs Stephanie Palmer reveals the techniques used by Hollywood’s top writers, producers, and directors to get financing for their projects - and explains how you can apply these techniques to be more successful in your own high-stakes meetings. Because, as Palmer has found, the strategies used to sell yourself and your ideas in Hollywood not only work in other businesses, they often work better. Whether you are a manager or executive with an innovative proposal, a professional with a hot concept, a salesperson selling to a potential client or investor, or an entrepreneur with a business plan, GOOD IN A ROOM shows you how to: Master the five stages of the face-to-face meeting Avoid the secret dealbreakers of the first ninety seconds Be confident in high-pressure situations Present yourself better and more effectively than you ever have before Whether you want to ask for a raise, grow your client list, launch a new business or find financing for a creative project, you must not only present your ideas in a compelling way - you must also sell yourself, as well. GOOD IN A ROOM shows you how to construct a winning presentation and deliver the kind of performance that will get your project greenlighted, whatever industry you are in.