How Export Involvement Promotion And Strategy Affect Firm Performance

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Export Marketing Strategy

Author : Shaoming Zou
Publisher : Business Expert Press
ISBN 13 : 1606490095
Total Pages : 372 pages
Book Rating : 4.6/5 (64 download)

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Book Synopsis Export Marketing Strategy by : Shaoming Zou

Download or read book Export Marketing Strategy written by Shaoming Zou and published by Business Expert Press. This book was released on 2009-05-01 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you find that the domestic market is saturated, exporting is a very important strategic initiative, and you need this book to understand everything inherent in export marketing. This book describes the steps necessary to achieve success in export marketing. It is a step-by-step guide to the art and science of export marketing, from initial discovery to researching new markets, to the financial aspects, to managing ongoing operations.

Export Development and Promotion: The Role of Public Organizations

Author : F.H. Rolf Seringhaus
Publisher : Springer Science & Business Media
ISBN 13 : 1461540305
Total Pages : 369 pages
Book Rating : 4.4/5 (615 download)

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Book Synopsis Export Development and Promotion: The Role of Public Organizations by : F.H. Rolf Seringhaus

Download or read book Export Development and Promotion: The Role of Public Organizations written by F.H. Rolf Seringhaus and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Companies succeed in international markets because of their competitive competence which, in large measure, is based on the level of knowledge and skill they bring to their international marketing activities. Public organizations in the export development and promotion field play a facilitating role in this process. Their mandate is to enhance the know-how of exporters and thereby assist foreign market entry, development and expansion. The interaction between these public organizations and the companies they exist to serve is the subject of this book. The book is wide-ranging and up-to-date. The work ofresearchers from 11 countries (in both the developed and developing world) is represented which means that a variety of perspectives are contained in the book. These contributions present the latest thinking on this important matter. The authors of each chapter are objective in their approach. Consequently, considerable attention is paid to the performance of the public organization support programs and activities. Each researcher comes to his/her own conclusions based on the individual work undertaken, but readers will fmd that certain common themes run through many ofthe chapters. The key objectives of the book are: 1. To provide academic researchers with a current and comprehensive treatment of the role played by public organizations in export development and promotion. 2. To expose professional readers (officials in relevant public organizations, consultants in the private sector or in international agencies) to a view of their field of interest that might be broader and more critical than normal.

Handbook of Research on Global Business Opportunities

Author : Christiansen, Bryan
Publisher : IGI Global
ISBN 13 : 1466665521
Total Pages : 702 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Handbook of Research on Global Business Opportunities by : Christiansen, Bryan

Download or read book Handbook of Research on Global Business Opportunities written by Christiansen, Bryan and published by IGI Global. This book was released on 2014-10-31 with total page 702 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the modern globalized economy, it is important for businesses of all sizes to take advantage of the opportunity to enter diverse markets around the world. Through an international presence, organizations can remain competitive. The Handbook of Research on Global Business Opportunities combines comprehensive viewpoints and research on various business enterprises from around the world in companies of all sizes and models, discussing different aspects and concerns in the global business environment such as corruption, taxation, supply chain management, and economic impacts. This handbook is an essential reference source for business executives from both large and small firms, business scholars, researchers, academics, students, and professionals.

Global Marketing Strategy

Author : Susan P. Douglas
Publisher :
ISBN 13 : 9780071132770
Total Pages : 554 pages
Book Rating : 4.1/5 (327 download)

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Book Synopsis Global Marketing Strategy by : Susan P. Douglas

Download or read book Global Marketing Strategy written by Susan P. Douglas and published by . This book was released on 1995 with total page 554 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intended for those taking an advanced course in international marketing, this book deals with issues facing today's global marketing managers. It aims to provide readers with the competitive orientation and strategies necessary for initial market entry, market expansion and global rationalization. The text is supported by numerous real-company examples, as well as six in-depth cases that consider business activities in North America, Europe and Asia.

Research Handbook on Export Marketing

Author : Craig C. Julian
Publisher : Edward Elgar Publishing
ISBN 13 : 1781954399
Total Pages : 449 pages
Book Rating : 4.7/5 (819 download)

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Book Synopsis Research Handbook on Export Marketing by : Craig C. Julian

Download or read book Research Handbook on Export Marketing written by Craig C. Julian and published by Edward Elgar Publishing. This book was released on 2014-12-31 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Research Handbook on Export Marketing profiles the main theoretical frameworks used in export marketing, the contingency approach; the eclectic paradigm; industrial organization approach; resource-based view and relational exchange theory. Through

Proceedings of the 1993 World Marketing Congress

Author : M. Joseph Sirgy
Publisher : Springer
ISBN 13 : 3319173235
Total Pages : 674 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis Proceedings of the 1993 World Marketing Congress by : M. Joseph Sirgy

Download or read book Proceedings of the 1993 World Marketing Congress written by M. Joseph Sirgy and published by Springer. This book was released on 2015-06-20 with total page 674 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1993 World Marketing Congress held in Istanbul, Turkey. The focus of the conference and the enclosed papers is on marketing thought and practices from a global perspective. This volume resents papers on various topics including marketing management, marketing strategy, and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Unraveling the Role of Psychological Capital on Innovation from the Knowledge Management Perspective

Author : Yunlong Duan
Publisher : Frontiers Media SA
ISBN 13 : 2832541216
Total Pages : 221 pages
Book Rating : 4.8/5 (325 download)

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Book Synopsis Unraveling the Role of Psychological Capital on Innovation from the Knowledge Management Perspective by : Yunlong Duan

Download or read book Unraveling the Role of Psychological Capital on Innovation from the Knowledge Management Perspective written by Yunlong Duan and published by Frontiers Media SA. This book was released on 2023-12-20 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Creating Entrepreneurial Space

Author : David Higgins
Publisher : Emerald Group Publishing
ISBN 13 : 1787563723
Total Pages : 217 pages
Book Rating : 4.7/5 (875 download)

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Book Synopsis Creating Entrepreneurial Space by : David Higgins

Download or read book Creating Entrepreneurial Space written by David Higgins and published by Emerald Group Publishing. This book was released on 2018-12-10 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of papers aims to generate new and exciting opportunities for a holistic view of entrepreneurial research agendas, and advance the manner in which academics and researchers think about and engage with various aspects of entrepreneurial practice and development.

The Past, Present and Future of International Business and Management

Author : Timothy Devinney
Publisher : Emerald Group Publishing
ISBN 13 : 0857240854
Total Pages : 668 pages
Book Rating : 4.8/5 (572 download)

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Book Synopsis The Past, Present and Future of International Business and Management by : Timothy Devinney

Download or read book The Past, Present and Future of International Business and Management written by Timothy Devinney and published by Emerald Group Publishing. This book was released on 2010-07-27 with total page 668 pages. Available in PDF, EPUB and Kindle. Book excerpt: A volume that concentrates on the substantive gaps in the IB/IM field and addresses whether these gaps are resolvable with the theoretical and methodological toolkit.

Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference

Author : Dawn R. Deeter-Schmelz
Publisher : Springer
ISBN 13 : 3319117971
Total Pages : 399 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference by : Dawn R. Deeter-Schmelz

Download or read book Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference written by Dawn R. Deeter-Schmelz and published by Springer. This book was released on 2014-10-23 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 2010 Academy of Marketing Science (AMS) Annual Conference held in Portland, Oregon.

Overview to Social Entrepreneurship

Author :
Publisher : IPR Journals and Book Publishers
ISBN 13 : 9914728650
Total Pages : 69 pages
Book Rating : 4.9/5 (147 download)

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Book Synopsis Overview to Social Entrepreneurship by :

Download or read book Overview to Social Entrepreneurship written by and published by IPR Journals and Book Publishers. This book was released on 2022-12-29 with total page 69 pages. Available in PDF, EPUB and Kindle. Book excerpt: TOPICS IN THE BOOK Relationship between Entrepreneurial Team and Growth of Small and Medium Manufacturing Enterprises in Kenya Effect of Moral Suasion on Access to Credit among Micro, Small and Medium Enterprises in Kisumu County Impact of Entrepreneurship Development on Employment Generation in Sabongari Local Government, Kaduna State

The Future of Global Business

Author : Michael Czinkota
Publisher : Routledge
ISBN 13 : 1135967288
Total Pages : 769 pages
Book Rating : 4.1/5 (359 download)

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Book Synopsis The Future of Global Business by : Michael Czinkota

Download or read book The Future of Global Business written by Michael Czinkota and published by Routledge. This book was released on 2011-05-27 with total page 769 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the fast-paced world of global business, success is marked by the ability to stay on top of currents events, to recognize new trends, and to react quickly to change. This book offers contributions by global marketing authorities to help you understand this rapidly changing international environment and respond to opportunities and perils. Editors Michael R. Czinkota and Ilkka A. Ronkainen use their years of experience in policy, business, and academia to provide these readings noted for their currency, relevancy, and scholarly depth.

Impact of Culture on Management of Foreign SMEs in China

Author : Rubens Pauluzzo
Publisher : Springer
ISBN 13 : 3319778811
Total Pages : 259 pages
Book Rating : 4.3/5 (197 download)

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Book Synopsis Impact of Culture on Management of Foreign SMEs in China by : Rubens Pauluzzo

Download or read book Impact of Culture on Management of Foreign SMEs in China written by Rubens Pauluzzo and published by Springer. This book was released on 2018-03-24 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book describes how a deeper knowledge and understanding of cultural differences represents a meaningful and useful tool for management of companies, and in particular SMEs, in the People’s Republic of China. After introductory chapters on the internationalization of SMEs and the role played by management in this process, the authors explore the implications of academic discourses on culture and its dimensions for company management. The influence of Chinese cultural roots and the country’s current cultural environment on management is then examined, with provision of guidance on response to the identified challenges. A key feature of the book is the presentation of important recent fieldwork in the main economic regions of China. This research further clarifies how business culture and cultural differences impact on company activities in China and casts light on various aspects of the adaptive capability of SMEs within the country, highlighting the value of cultural awareness and intelligence. The book will be of interest to academics and practitioners alike.

Africa and the Formation of the New System of International Relations—Vol. II

Author : Alexey M. Vasiliev
Publisher : Springer Nature
ISBN 13 : 3031340418
Total Pages : 379 pages
Book Rating : 4.0/5 (313 download)

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Book Synopsis Africa and the Formation of the New System of International Relations—Vol. II by : Alexey M. Vasiliev

Download or read book Africa and the Formation of the New System of International Relations—Vol. II written by Alexey M. Vasiliev and published by Springer Nature. This book was released on 2023-11-04 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: In light of the growing number of African summits and a new awareness of international interdependence during the COVID-19 pandemic, this book provides a comprehensive analysis of the current state of Africa’s international relations (IR). Leading IR scholars from Africa and around the world examine international cooperation with African countries in areas such as health care, education, and peacekeeping and explore how Africa’s role in the system of international relations has changed during the COVID-19 pandemic. The book is divided into four parts, the first of which explores analyzes the various actors that constitute African agency in the post-pandemic world, while the second focuses on the summits of the major powers regarding cooperation with Africa. The third part covers public health cooperation and regional initiatives in Africa, including issues such as vaccine diplomacy, while the fourth and final part discusses conflicts & political process despite COVID Pandemics.

Business America

Author :
Publisher :
ISBN 13 :
Total Pages : 954 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis Business America by :

Download or read book Business America written by and published by . This book was released on 1992 with total page 954 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes articles on international business opportunities.

Export Challenges and Strategies in Indian Industry

Author : S. Shanmugasundaram
Publisher : I K International Pvt Ltd
ISBN 13 : 9381141932
Total Pages : 250 pages
Book Rating : 4.3/5 (811 download)

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Book Synopsis Export Challenges and Strategies in Indian Industry by : S. Shanmugasundaram

Download or read book Export Challenges and Strategies in Indian Industry written by S. Shanmugasundaram and published by I K International Pvt Ltd. This book was released on 2012-10-15 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entering an export business requires careful planning, management commitment, knowledge on capital and market know-how, competitive pricing strategy and access to quality products. Export Challenges and Strategies in Indian Industry covers a wide range of topics relating to export business in India, viz., production challenges, procurement challenges, technological challenges, cost challenges, supply chain challenges, HR challenges, financial challenges, quality challenges, research & development challenges, international pricing challenges, infrastructure challenges, government policy challenges, international packing and marketing challenges, export shipping challenges, export marketing, WTO related issues, trade and non-trade barriers, market survey, India’s export potential, export competitiveness, market-related issues, policy issues, issues from Indian standard, issues relating to foreign direct investment, labour issues, and so on. This volume is an attempt to augment the existing resources on export business.

Export Assistance: The Way Back and Forward

Author : Anisur R. Faroque
Publisher : Springer Science & Business Media
ISBN 13 : 146141296X
Total Pages : 84 pages
Book Rating : 4.4/5 (614 download)

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Book Synopsis Export Assistance: The Way Back and Forward by : Anisur R. Faroque

Download or read book Export Assistance: The Way Back and Forward written by Anisur R. Faroque and published by Springer Science & Business Media. This book was released on 2011-09-15 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Born global” (BG) firms have attracted many researchers throughout the last decade. The emergence of this phenomenon initially posed a serious challenge to the validity and applicability of the traditional “stage” theory of internationalization; however, scholars have more recently been able to reconcile traditional and new theories into a single framework for studying the process of internationalization. This volume applies both network theory and knowledge-based theory to analyze export assistance in the context of internationalization of low-tech BG firms in developing countries (with an in-depth study of the apparel industry in Bangladesh). The findings that non-governmental network partners provide more useful advice than government agencies is one that may resonate through other countries, including developed economies. Government’s more useful role is confined to the financial support and incentives that are provided to such firms. It is, however, the commitment to exporting that emerges as critical for performance, more so than export strategy, suggesting that enhanced export performance is to attract, reassure and motivate entrepreneurs in ways that strengthen their commitment to international expansion.