History And Future Of Mass Media

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History and Future of Mass Media

Author : David Demers
Publisher : Hampton Press (NJ)
ISBN 13 :
Total Pages : 388 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis History and Future of Mass Media by : David Demers

Download or read book History and Future of Mass Media written by David Demers and published by Hampton Press (NJ). This book was released on 2007 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book argues that the no-Marxists mostly have it wrong. Although corporate media are structurally organized to maximize profits and produce content that generally helps elites achieve their goals, this does not mean corporate media have less capacity to facilitate social change than entrepreneurial or other forms of media. In fact, historical evidence and comparative critical studies presented in this book show that mass media become more, not less, critical of dominant power groups, institutions and value systems as they become more "corporatized."This proposition is part of a larger theoretical model that integrates the role of both social structure and human agency in explaining the persistence of modern capitalism. The structural part of the theory also enables scholars to make predictions about the future of mass media, including the ideas that the Internet is "stealing" some of the mediating power of traditional mass media, and the market power of global media will grow in absolute terms but will shrink in relative terms because of increasing competition from new and traditional media.

Mass Media in China

Author : Won Ho Chang
Publisher : Wiley-Blackwell
ISBN 13 :
Total Pages : 328 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Mass Media in China by : Won Ho Chang

Download or read book Mass Media in China written by Won Ho Chang and published by Wiley-Blackwell. This book was released on 1989 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Evolution of Media

Author : Michael A. Noll
Publisher : Rowman & Littlefield Publishers
ISBN 13 : 074257928X
Total Pages : 213 pages
Book Rating : 4.7/5 (425 download)

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Book Synopsis The Evolution of Media by : Michael A. Noll

Download or read book The Evolution of Media written by Michael A. Noll and published by Rowman & Littlefield Publishers. This book was released on 2006-12-19 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise introduction to the evolution of communication media, past, present, and future, this book is unique in that it treats both mass media_radio, television, and print_and interpersonal media_telephony, computer communication, and new technologies. The first part of The Evolution of Media describes the history and development of media technology. The second and third parts of the book develop a taxonomy for media and compare their technological requirements, applications, and other significant elements. The fourth part presents a simple methodology to help predict the success of new media products and services, using sample analyses to illustrate the process. The Evolution of Media is a useful supplement for foundational courses in mass communication and communication history, as well as a primer for anyone interested in understanding the big picture of communication media.

History of the Mass Media in the United States

Author : Margaret A. Blanchard
Publisher : Routledge
ISBN 13 : 1135917493
Total Pages : 2118 pages
Book Rating : 4.1/5 (359 download)

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Book Synopsis History of the Mass Media in the United States by : Margaret A. Blanchard

Download or read book History of the Mass Media in the United States written by Margaret A. Blanchard and published by Routledge. This book was released on 2013-12-19 with total page 2118 pages. Available in PDF, EPUB and Kindle. Book excerpt: The influence of the mass media on American history has been overwhelming. History of the Mass Media in the United States examines the ways in which the media both affects, and is affected by, U.S. society. From 1690, when the first American newspaper was founded, to 1995, this encyclopedia covers more than 300 years of mass media history. History of Mass Media in the United States contains more than 475 alphabetically arranged entries covering subjects ranging from key areas of newspaper history to broader topics such as media coverage of wars, major conflicts over press freedom, court cases and legislation, and the concerns and representation of ethnic and special interest groups. The editor and the 200 scholarly contributors to this work have taken particular care to examine the technological, legal, legislative, economic, and political developments that have affected the American media.

The Future of Media

Author : Joanna Zylinska
Publisher : MIT Press
ISBN 13 : 1913380130
Total Pages : 506 pages
Book Rating : 4.9/5 (133 download)

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Book Synopsis The Future of Media by : Joanna Zylinska

Download or read book The Future of Media written by Joanna Zylinska and published by MIT Press. This book was released on 2022-03-22 with total page 506 pages. Available in PDF, EPUB and Kindle. Book excerpt: An investigation of the future of various media industries and technologies that considers how media shape our future. How do we combat post-truth in the news? Are social media influencers the journalists of today? What is it like to live in a smart city? Does AI really change "everything"? The Future of Media investigates the future of media industries and technologies (journalism, TV, film, photography, radio, publishing, social media), while exploring how media shape our future—on a political, economic, cultural and individual level. Issues of diversity, media reform, labour, activism and art take the discussion into a wider social context. Through this, the book celebrates the importance and vitality of media in the modern world. The Future of Media is also an experiment in collaborative modes of thinking and working. Co-authored by theorists and practitioners from one of the world’s most established media departments, it offers a radical, creative and critical take on media industries—and on world affairs.

A History of Mass Communication

Author : Irving Fang
Publisher : Taylor & Francis
ISBN 13 : 113604681X
Total Pages : 348 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis A History of Mass Communication by : Irving Fang

Download or read book A History of Mass Communication written by Irving Fang and published by Taylor & Francis. This book was released on 1997-02-27 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: This exciting new text traces the common themes in the long and complex history of mass communication. It shows how the means of communicating grew out of their eras, how they developed, how they influenced the societies of those eras, and how they have continued to exert their influence upon subsequent generations. The book is divided into six periods which are identified as 'Information Revolutions' writing, printing, mass media, entertainment, the 'toolshed' (which we call 'home' now), and the Information Highway. In looking at the ways in which the tools of communication have influenced and been influenced by social change, A History of Mass Communication provides students of media and journalism with a strong sense of the way their chosen field affects how society functions. Providing a broad-based approach to media history, Dr. Fang encourages the reader to take a careful look at where our culture is headed through the tools we use to communicate with one another. A History of Mass Communication is not only the most current text on communication history, but also an invaluable resource for anyone interested in how methods of communication affect society.

Mass Media and Historical Change

Author : Frank Bösch
Publisher : Berghahn Books
ISBN 13 : 1782386262
Total Pages : 212 pages
Book Rating : 4.7/5 (823 download)

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Book Synopsis Mass Media and Historical Change by : Frank Bösch

Download or read book Mass Media and Historical Change written by Frank Bösch and published by Berghahn Books. This book was released on 2015-05-01 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media influenced politics, culture, and everyday life long before the invention of the Internet. This book shows how the advent of new media has changed societies in modern history, focusing not on the specifics of technology but rather on their distribution, use, and impact. Using Germany as an example for international trends, it compares the advent of printing in Europe and East Asia, and the impact of the press on revolutions, nation building, and wars in North America and Europe. The rise of tabloids and film is discussed as an international phenomenon, as the importance of media during National Socialism is looked at in comparison with Fascist Italy and Spain. Finally, this book offers a precise analysis of media during the Cold War, with divided Germany providing the central case study.

Mass Media in 2025

Author : Erwin K. Thomas
Publisher : Bloomsbury Publishing USA
ISBN 13 : 0313075913
Total Pages : 211 pages
Book Rating : 4.3/5 (13 download)

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Book Synopsis Mass Media in 2025 by : Erwin K. Thomas

Download or read book Mass Media in 2025 written by Erwin K. Thomas and published by Bloomsbury Publishing USA. This book was released on 2001-08-30 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: The future of mass media may appear unpredictable and too complex to fathom, but Mass Media in 2025 takes a scholarly, theoretical approach to identifying trends and explaining their possibilities. Noted contributors approach a variety of media with a solid grounding in the history of each, and an eye for which may be vulnerable and which may thrive in the new technological age. Trends such as interactivity and niche building will affect everything from the newspaper to public relations, and this collection of essays provides a fascinating guide to where the next decades may take us. Regardless of the visual, aural, or printed form, Mass Media in 2025 illustrates the degree to which older media will have to incorporate the level of interaction and specialization offered by newer media if they are to survive. These effects can already be seen in the proliferation of television channels, in the ironic bent of advertising, in the rise of infotainment in news organizations. This book shows not only how all of this has come to be, but also, more importantly, where it will go.

The Future of the Mass Audience

Author : W. Russell Neuman
Publisher : Cambridge University Press
ISBN 13 : 9780521424042
Total Pages : 224 pages
Book Rating : 4.4/5 (24 download)

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Book Synopsis The Future of the Mass Audience by : W. Russell Neuman

Download or read book The Future of the Mass Audience written by W. Russell Neuman and published by Cambridge University Press. This book was released on 1991-11-29 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on how the changing technology and economics of the mass media in post-industrial society will influence public communication.

Revolutions in Communication

Author : Bill Kovarik
Publisher : Bloomsbury Publishing USA
ISBN 13 : 144118550X
Total Pages : 385 pages
Book Rating : 4.4/5 (411 download)

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Book Synopsis Revolutions in Communication by : Bill Kovarik

Download or read book Revolutions in Communication written by Bill Kovarik and published by Bloomsbury Publishing USA. This book was released on 2015-08-27 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rise of the Information Age, the fall of the traditional media, and the bewildering explosion of personal information services are all connected to the historical chain of communications' revolutions. We need to understand these revolutions because they influence our present and future as much as any other trend in history. And we need to understand them not simply on a national basis - an unstable foundation for history in any event - but rather as part of the emergent global communications network. Unlike most of the current texts in the field, Revolutions in Communication is an up-to-date resource, expanding upon contemporary scholarship. It provides students and teachers with detailed sidebars about key figures, technical innovations, global trends, and social movements, as well as supplemental reading materials, and a fully supportive companion website. Revolutions in Communication is an authoritative introduction to the history of all branches of media.

History, Disrupted

Author : Jason Steinhauer
Publisher : Springer Nature
ISBN 13 : 3030851176
Total Pages : 160 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis History, Disrupted by : Jason Steinhauer

Download or read book History, Disrupted written by Jason Steinhauer and published by Springer Nature. This book was released on 2021-12-07 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Internet has changed the past. Social media, Wikipedia, mobile networks, and the viral and visual nature of the Web have inundated the public sphere with historical information and misinformation, changing what we know about our history and History as a discipline. This is the first book to chronicle how and why it matters. Why does History matter at all? What role do history and the past play in our democracy? Our economy? Our understanding of ourselves? How do questions of history intersect with today’s most pressing debates about technology; the role of the media; journalism; tribalism; education; identity politics; the future of government, civilization, and the planet? At the start of a new decade, in the midst of growing political division around the world, this information is critical to an engaged citizenry. As we collectively grapple with the effects of technology and its capacity to destabilize our societies, scholars, educators and the general public should be aware of how the Web and social media shape what we know about ourselves - and crucially, about our past.

Handbook on Mass Media in the United States

Author : Erwin K. Thomas
Publisher : Greenwood
ISBN 13 :
Total Pages : 352 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Handbook on Mass Media in the United States by : Erwin K. Thomas

Download or read book Handbook on Mass Media in the United States written by Erwin K. Thomas and published by Greenwood. This book was released on 1994-10-30 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook surveys the history, organization, role, major issues, and future outlook for different segments of the mass media industry and for its various audiences in the United States. Following a brief introductory overview, experts offer broad perspectives through analyses of the advertising, book, cable, film, magazine, newspaper, public relations, radio, recording, and television industries and of present views about their audiences of minorities, women, children, the disabled, religious groups, and sports enthusiasts. Each chapter reviews and synthesizes the important literature today, current policies and problems, the responsibility and effectiveness of the sector or group under study, and trends in the 1990s and to the year 2000. Bibliographies defining important readings as well as regular sources of information add to the usefulness of this handbook for college, university, institutional, and public libraries. Each chapter on a different sector or audience reviews and synthesizes the important literature to date, discusses current responsibilities, evaluates the sector's effectiveness or weaknesses, audience concerns, and advises about trends and future developments. Bibliographies point to important readings for future research and comment on regular sources of information for further study. The handbook is designed for college students, researchers in mass media, and public library audiences.

Mass Media in China

Author : Won H. Chang
Publisher :
ISBN 13 : 9780608001494
Total Pages : 320 pages
Book Rating : 4.0/5 (14 download)

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Book Synopsis Mass Media in China by : Won H. Chang

Download or read book Mass Media in China written by Won H. Chang and published by . This book was released on 1989-01-01 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Disconnected America: The Future of Mass Media in a Narcissistic Society

Author : Ed Shane
Publisher : Routledge
ISBN 13 : 1317473027
Total Pages : 213 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Disconnected America: The Future of Mass Media in a Narcissistic Society by : Ed Shane

Download or read book Disconnected America: The Future of Mass Media in a Narcissistic Society written by Ed Shane and published by Routledge. This book was released on 2015-04-29 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ed Shane here traces a change in the American pervasive mass media that once disseminated information quickly and stimulated mass cultural response, to a de-massified individual media that incubate a new electronic narcissicism, producing an inwardly-focused society.

A Geology of Media

Author : Jussi Parikka
Publisher : U of Minnesota Press
ISBN 13 : 1452944571
Total Pages : 202 pages
Book Rating : 4.4/5 (529 download)

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Book Synopsis A Geology of Media by : Jussi Parikka

Download or read book A Geology of Media written by Jussi Parikka and published by U of Minnesota Press. This book was released on 2015-03-27 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media history is millions, even billions, of years old. That is the premise of this pioneering and provocative book, which argues that to adequately understand contemporary media culture we must set out from material realities that precede media themselves—Earth’s history, geological formations, minerals, and energy. And to do so, writes Jussi Parikka, is to confront the profound environmental and social implications of this ubiquitous, but hardly ephemeral, realm of modern-day life. Exploring the resource depletion and material resourcing required for us to use our devices to live networked lives, Parikka grounds his analysis in Siegfried Zielinski’s widely discussed notion of deep time—but takes it back millennia. Not only are rare earth minerals and many other materials needed to make our digital media machines work, he observes, but used and obsolete media technologies return to the earth as residue of digital culture, contributing to growing layers of toxic waste for future archaeologists to ponder. He shows that these materials must be considered alongside the often dangerous and exploitative labor processes that refine them into the devices underlying our seemingly virtual or immaterial practices. A Geology of Media demonstrates that the environment does not just surround our media cultural world—it runs through it, enables it, and hosts it in an era of unprecedented climate change. While looking backward to Earth’s distant past, it also looks forward to a more expansive media theory—and, implicitly, media activism—to come.

Mass Media Education in Transition

Author : Thomas Dickson
Publisher : Routledge
ISBN 13 : 1135674329
Total Pages : 296 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis Mass Media Education in Transition by : Thomas Dickson

Download or read book Mass Media Education in Transition written by Thomas Dickson and published by Routledge. This book was released on 1999-08-01 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media educators have long been debating the nature and purpose of media education. Issues relating to new technologies and the changing state of the media industry are ongoing concerns, but some of the most difficult questions go to the actual structure of media education itself: Is it best represented as an integrated field? Should it merge with other communication subfields, or potentially split into several separate fields? Media practitioners complicate matters further by questioning the necessity for media education at all. The continued consideration of and reaction to these issues will have a significant effect on media-related education and its associated practices. In Mass Media Education in Transition, Thomas Dickson gives careful consideration to the state of media education and its future directions. He provides a history of mass media-related education as well as an overview of the major issues affecting media education at the end of the 20th century. He incorporates the visions of media education leaders as to the possible directions the field may take in the next century and includes in his discussion information that has been previously unknown or not readily available to media educators. This volume provides a broad view of the major issues affecting all aspects of media education: print and broadcast journalism, advertising, public relations, and media studies. It also offers detailed insights as to the possibilities that lie ahead as the field continues to develop--a new professionalism, or a return to a prior vision of media-related education, or possibly something quite different.

The Future of Post-Human Mass Media

Author : Peter Baofu
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1443804312
Total Pages : 355 pages
Book Rating : 4.4/5 (438 download)

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Book Synopsis The Future of Post-Human Mass Media by : Peter Baofu

Download or read book The Future of Post-Human Mass Media written by Peter Baofu and published by Cambridge Scholars Publishing. This book was released on 2009-01-14 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why should mass media be informational and accurate as much as its proponents would claim—and, conversely, disinformational and propagandistic as much as its critics would argue? Contrary to the conventional wisdom held by many since the modern era of mass media, neither of the two opposing views is correct, to the extent that a total analysis of media influence has yet to be adequately explored and understood. Something fundamentally vital to the analysis of communication has been missing. This is not to say, however, that the literature on media studies hitherto existing in history has been much ado about nothing; on the contrary, indeed, much can be learned from different theoretical approaches in the field. But the important point to remember here is that this book aims to show an alternative (better) way to understand the nature of mass media (which goes beyond both the pros and cons in the literature on media influence, while learning from them all). If true, this seminal view will alter the way of how mass media are to be understood, with its enormous theoretical implications for going beyond the existing paradigms on the future of communication, in a small sense—and for predicting the future of open and closed societies, in a large sense.