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Author :
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (142 download)
Download or read book Hermann Eidenbenz written by and published by . This book was released on with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Richard Hollis
Publisher : Laurence King Publishing
ISBN 13 : 9781856694872
Total Pages : 278 pages
Book Rating : 4.6/5 (948 download)
Download or read book Swiss Graphic Design written by Richard Hollis and published by Laurence King Publishing. This book was released on 2006 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: By the 1950s, Switzerland had developed a distinct graphic language and a unique style of graphic design. This book gives an account of this period in graphic design history, setting the stylistic developments into the social & cultural context of the times.
Author : Jasper Cornelis van Putten
Publisher : BRILL
ISBN 13 : 9004353968
Total Pages : 377 pages
Book Rating : 4.0/5 (43 download)
Download or read book Networked Nation written by Jasper Cornelis van Putten and published by BRILL. This book was released on 2017-11-06 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Networked Nation: Mapping German Cities in Sebastian Münster’s 'Cosmographia', Jasper van Putten examines the creation of the city views in this cosmography, considering the evolution of German and Swiss identity over the period of the Cosmographia’s publication (1544–1628).
Author : Alex W. White
Publisher : Simon and Schuster
ISBN 13 : 162153491X
Total Pages : 224 pages
Book Rating : 4.6/5 (215 download)
Download or read book Advertising Design and Typography written by Alex W. White and published by Simon and Schuster. This book was released on 2015-09-01 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive overview of advertising design strategies helps students and professionals understand how to create ads that cut through the clutter. Design principles such as unity, contrast, hierarchy, dominance, scale, abstraction, and type-image relationships are thoroughly discussed. Chapters also cover: •Researching your client and your audience •What makes an ad successful •Getting the audience’s attention in a crowded marketplace •Researching your client and your audience •The importance of consistent branding and identity •The difference between print advertising, billboards, the web, television, and radio •Advertising design versus editorial design Also included is an extensive section on typography with essential information on how type is perceived by readers, typographic history, principles, and practice. Complete with over fifteen hundred examples and illustrations of outstanding advertising design from around the world, Advertising Design and Typography will change the way you develop visual ideas and train you to see in a more critical and accurate way that gets messages across more effectively. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Author : Kathleen James-Chakraborty
Publisher : Routledge
ISBN 13 : 1000584283
Total Pages : 267 pages
Book Rating : 4.0/5 (5 download)
Download or read book Bauhaus Effects in Art, Architecture, and Design written by Kathleen James-Chakraborty and published by Routledge. This book was released on 2022-04-21 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bringing together an international team of scholars, this book offers new perspectives on the impact that the Bauhaus and its teaching had on a wide range of artistic practices. Three of the fields in which the Bauhaus generated immediately transformative effects were housing, typography, and photography. Contributors go further to chart the surprising relation of the school to contemporary developments in hairstyling and shop window display in unprecedented detail. New scholarship has detailed the degree to which Bauhaus faculty and students set off around the world, but it has seldom paid attention to its impact in communist East Germany or in countries like Ireland where no Bauhäusler settled. This wide-ranging collection makes clear that a century after its founding, many new stories remain to be told about the influence of the twentieth century’s most innovative arts institution. The book will be of interest to scholars working in art history, design history, photography, and architectural history.
Author : Joel Katz
Publisher : John Wiley & Sons
ISBN 13 : 1118420098
Total Pages : 226 pages
Book Rating : 4.1/5 (184 download)
Download or read book Designing Information written by Joel Katz and published by John Wiley & Sons. This book was released on 2012-08-20 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The book itself is a diagram of clarification, containing hundreds of examples of work by those who favor the communication of information over style and academic postulation—and those who don't. Many blurbs such as this are written without a thorough reading of the book. Not so in this case. I read it and love it. I suggest you do the same." —Richard Saul Wurman "This handsome, clearly organized book is itself a prime example of the effective presentation of complex visual information." —eg magazine "It is a dream book, we were waiting for...on the field of information. On top of the incredible amount of presented knowledge this is also a beautifully designed piece, very easy to follow..." —Krzysztof Lenk, author of Mapping Websites: Digital Media Design "Making complicated information understandable is becoming the crucial task facing designers in the 21st century. With Designing Information, Joel Katz has created what will surely be an indispensable textbook on the subject." —Michael Bierut "Having had the pleasure of a sneak preview, I can only say that this is a magnificent achievement: a combination of intelligent text, fascinating insights and - oh yes - graphics. Congratulations to Joel." —Judith Harris, author of Pompeii Awakened: A Story of Rediscovery Designing Information shows designers in all fields - from user-interface design to architecture and engineering - how to design complex data and information for meaning, relevance, and clarity. Written by a worldwide authority on the visualization of complex information, this full-color, heavily illustrated guide provides real-life problems and examples as well as hypothetical and historical examples, demonstrating the conceptual and pragmatic aspects of human factors-driven information design. Both successful and failed design examples are included to help readers understand the principles under discussion.
Author : Young Men's Christian Associations
Publisher :
ISBN 13 :
Total Pages : 932 pages
Book Rating : 4.3/5 (91 download)
Download or read book YMCA Year Book and Official Rosters written by Young Men's Christian Associations and published by . This book was released on 1882 with total page 932 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Lucienne Roberts
Publisher : AVA Publishing
ISBN 13 : 2940373086
Total Pages : 195 pages
Book Rating : 4.9/5 (43 download)
Download or read book Drip-dry Shirts written by Lucienne Roberts and published by AVA Publishing. This book was released on 2005-11 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every season, with alarming predictability, yet another graphic design book sets out to capture definitively the zeitgeist. The blurb always makes the same claim: that the book shows the work of the newest, youngest, most innovative designers. This restless search is self-perpetuating, can never be sated and ultimately intensifies nagging fears and insecurities among designers. An understanding of design history has the reverse effect. It explains who we are and sets contemporary work in an expansive and broad landscape, one that is more objective and less introspective. Without knowledge and experience we are lost, floating in a sea of unanswered questions. Drip-dry shirts seeks to answer some of the questions. Book jacket.
Author : Kristin Cullen
Publisher :
ISBN 13 : 1592537677
Total Pages : 162 pages
Book Rating : 4.5/5 (925 download)
Download or read book Design Elements, Typography Fundamentals written by Kristin Cullen and published by . This book was released on 2012-06 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explore the fundamentals of typography with this practical new guide. An instructional reader rather than historical survey, Design Elements: Typography Fundamentals uses well-founded, guiding principles to teach the language of type and how to use it capably. Designers are left with a solid ground on which to design with type. Limitless potential for meaningful and creative communication exists—this is the field guide for the journey!
Author : Michael Bierut
Publisher : Chronicle Books
ISBN 13 : 1616890711
Total Pages : 272 pages
Book Rating : 4.6/5 (168 download)
Download or read book Seventy-nine Short Essays on Design written by Michael Bierut and published by Chronicle Books. This book was released on 2012-03-20 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seventy-nine Short Essays on Design brings together the best of designer Michael Bierut's critical writing—serious or humorous, flattering or biting, but always on the mark. Bierut is widely considered the finest observer on design writing today. Covering topics as diverse as Twyla Tharp and ITC Garamond, Bierut's intelligent and accessible texts pull design culture into crisp focus. He touches on classics, like Massimo Vignelli and the cover of The Catcher in the Rye, as well as newcomers, like McSweeney's Quarterly Concern and color-coded terrorism alert levels. Along the way Nabakov's Pale Fire; Eero Saarinen; the paper clip; Celebration, Florida; the planet Saturn; the ClearRx pill bottle; and paper architecture all fall under his pen. His experience as a design practitioner informs his writing and gives it truth. In Seventy-nine Short Essays on Design, designers and nondesigners alike can share and revel in his insights.
Author : Tom Kerridge
Publisher : A&C Black
ISBN 13 : 1472905601
Total Pages : 256 pages
Book Rating : 4.4/5 (729 download)
Download or read book Tom Kerridge's Proper Pub Food written by Tom Kerridge and published by A&C Black. This book was released on 2013-11-21 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The king of beautiful pub food has collected all of his best ideas into this proper cookbook, ready to warm the world on a grey day and restore the nation's good mood. Tom Kerridge's idea of food heaven isn't fussy gastronomy; it's proper 'man food' with Michelin star magic, including breakfasts that keep you smiling for the whole day, indulgent long lunches, teatime temptations, seasonal snacks and heart-warming suppers. In this cookbook Tom proves that everyone can make proper pub food, and the only place he wants to see a foam is on the head of a pint of beer! Over 100 recipes reveal his secrets for making real food truly amazing, including perfected dishes from his childhood and special treats he serves at his own one-of-a-kind pub. These recipes are simply the best version you'll ever have of the dishes everyone loves the most. This fantastic feel-good cookbook is the official accompaniment to Tom Kerridge's Proper Pub Food TV show, featuring all the recipes from the six episodes and many, many more. With excellent photography from Cristian Barnett.
Author : Karen Cheng
Publisher : Yale University Press
ISBN 13 : 0300259530
Total Pages : 248 pages
Book Rating : 4.3/5 (2 download)
Download or read book Designing Type written by Karen Cheng and published by Yale University Press. This book was released on 2020-10-20 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The now-classic introduction to designing typography, handsomely redesigned and updated for the digital ageIn this invaluable book, Karen Cheng explains the processes behind creating and designing type, one of the most important tools of graphic design. She addresses issues of structure, optical compensation, and legibility, with special emphasis given to the often-overlooked relationships between letters and shapes in font design. In this second edition, students and professional graphic designers alike will benefit from an expanded discussion of the creative practice of designing type—what designers need to consider, their rationale, and issues of accessibility—in the context of contemporary processes for the digital age.Illustrated with more than 400 diagrams that demonstrate visual principles and letter construction, ranging from informal progress sketches to final type designs and diagrams, this essential guide analyzes a wide range of classic and modern typefaces, including those from many premier type foundries. Cheng’s text covers the history of type, the primary systems of typeface classification, the parts of a letter, and the effects of new technology on design methodology, among many other key topics.
Author : Kate Clair
Publisher : John Wiley & Sons
ISBN 13 : 1118399889
Total Pages : 400 pages
Book Rating : 4.1/5 (183 download)
Download or read book A Typographic Workbook written by Kate Clair and published by John Wiley & Sons. This book was released on 2012-06-20 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lavishly illustrated with more than 450 images, A Typographic Workbook, Second Edition explains the process successful designers use to select, space, and creatively integrate fonts. This essential text demonstrates the use of type as a dynamic and expressive communication tool. This edition provides new and updated coverage of a broad range of topics–from a logical, clear historical overview of the craft to the latest digital technologies. Known for its highly interactive format, this Second Edition continues to include helpful review questions and multiple-choice quizzes, as well as many new projects and skill-building exercises that help readers immediately apply what they have learned. A Typographic Workbook, Second Edition is a valuable professional resource for working designers and an indispensable training tool for graphic design students.
Author : Alastair Campbell
Publisher : Ilex Press
ISBN 13 : 1781571554
Total Pages : 224 pages
Book Rating : 4.7/5 (815 download)
Download or read book Typography Pocket Essentials written by Alastair Campbell and published by Ilex Press. This book was released on 2014-02-10 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Typography is the most ubiquitous of the graphic arts, with all of us now having access to innumerable fonts and the typographic tools that can, in the right hands, lift any text from the mundane to the beautiful. Opening with an overview of the history of the art, Typography Pocket Essentials introduces the key principles and techniques of typography, and presents 200 of the most useful and important fonts, making it a handy primer and essential reference guide all rolled into one. - Learn the rich history of the art, from Gutenberg to Neville Brody and beyond - Master the principles of effective typography and create beautiful documents yourself - 200 key fonts are profiled for easy reference and rapid selection
Author : Peter Dawson
Publisher : Black Dog & Leventhal
ISBN 13 : 0762468513
Total Pages : 1316 pages
Book Rating : 4.7/5 (624 download)
Download or read book The Essential Type Directory written by Peter Dawson and published by Black Dog & Leventhal. This book was released on 2019-12-17 with total page 1316 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most comprehensive, practical, and beautiful directory of type, organized by type category -- Serif, San Serif, Display, and Script -- and covering all styles throughout history. The Essential Type Directory offers 1,800 examples of the best in type design, spanning almost 600 years of design history. From classics such as Garamond, Baskerville, Futura, and Helvetica, to more idiosyncratic recent creations such as Gotham and Filosofia, The Essential Type Directory features illuminating profiles of the most important and influential typefaces ever created. Organized by type category-Serif, Sans Serif, Display, and Script-each typeface is presented in uppercase and lowercase alphabetical letters, along with numbers, key punctuation marks, and symbols. This comprehensive guide also features profiles and interviews with leading designers and type foundries, as well as inspirational examples of graphic designs using specific typefaces.
Author : David Shields
Publisher : University of Texas Press
ISBN 13 : 1477327738
Total Pages : 415 pages
Book Rating : 4.4/5 (773 download)
Download or read book The Rob Roy Kelly American Wood Type Collection written by David Shields and published by University of Texas Press. This book was released on 2023-02-07 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Rob Roy Kelly Wood Type Collection is a comprehensive collection of wood type manufactured and used for printing in nineteenth-century America. Comprising nearly 150 typefaces of various sizes and styles, it was amassed by noted design educator and historian Rob Roy Kelly starting in 1957 and is now held by the University of Texas. Although Kelly himself published a 1969 book on wood type and nineteenth-century typographic history, there has been little written about the creation of the wood type forms, the collection, or Kelly. In this book, David Shields rigorously updates and expands upon Kelly’s historical information about the types, clarifying the collection’s exact composition and providing a better understanding of the stylistic development of wood type forms during the nineteenth century. Using rich materials from the period, Shields provides a stunning visual context that complements the textual history of each typeface. He also highlights the non-typographic material in the collection—such as borders, rules, ornaments, and image cuts—that have not been previously examined. Featuring over 300 color illustrations, this written history and catalog is bound to spark renewed interest in the collection and its broader typographic period.
Author : Richard Cary Morse
Publisher : New York : Association Press
ISBN 13 :
Total Pages : 320 pages
Book Rating : 4.A/5 ( download)
Download or read book History of the North American Young Men's Christian Associations written by Richard Cary Morse and published by New York : Association Press. This book was released on 1913 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt:
