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Guide To Construction Marketing Research
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Book Synopsis Guide to Construction Marketing Research by : Producers' Council, Inc. Marketing Research Committee
Download or read book Guide to Construction Marketing Research written by Producers' Council, Inc. Marketing Research Committee and published by . This book was released on 1975 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Guide to Information Sources for the Construction Industry by : Producers' Council, Inc. Marketing Research Committee
Download or read book Guide to Information Sources for the Construction Industry written by Producers' Council, Inc. Marketing Research Committee and published by . This book was released on 1979 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing Information Guide written by and published by . This book was released on 1967 with total page 702 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Managing the Profitable Construction Business by : Thomas C. Schleifer
Download or read book Managing the Profitable Construction Business written by Thomas C. Schleifer and published by John Wiley & Sons. This book was released on 2014-02-21 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take control of your construction contracting business and manage it through the natural highs and lows of the construction market. Learn from a team of construction business veterans led by Thomas C. Schleifer, who is commonly referred to as a construction business "turnaround" expert due to the number of construction companies he has rescued from financial distress. His financial acumen, combined with his practical, hands-on experience, has made him a sought-after private consultant. His experience and no-nonsense philosophy have truly given him a unique perspective. Important topics covered include: Understanding the primary areas of construction business failure in the next decade Minimizing business risk with real-world examples Developing a positive and competent management attitude and strategy Discover how to maneuver through this complicated and risky industry by using the authors' research and proven success strategies to sustain and grow your business.
Book Synopsis Construction Marketing - the Textbook by : Elizabeth S. Jeppesen
Download or read book Construction Marketing - the Textbook written by Elizabeth S. Jeppesen and published by . This book was released on 2001-07-01 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: Step-by-step guide to marketing construction services. Geared to the commercial contractor, although it would be helpful to residential builders as well.
Book Synopsis Marketing Research for the Global Construction Industry by : Sui Pheng Low
Download or read book Marketing Research for the Global Construction Industry written by Sui Pheng Low and published by NUS Press. This book was released on 1993 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: The global construction industry is a fascinating subject for international contractors, researchers and government agencies involved with the export marketing of construction services. Despite the growing importance of the global construction market, relatively little is known of its characteristics. From a market research point of view, a Marketing Information System within the context of the construction exports industry has been pioneered in this book to provide information for decision-making in more than one country.In the process of examining the construction industries in 180 countries and territories, the North-South divide in the global construction industry has been consequently identified. Apart from the economic models which succinctly highlights movements in the global construction industry, a methodology for market research purposes is also presented.
Download or read book Distribution Data Guide written by and published by . This book was released on 1958 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis A Concise Guide to Market Research by : Marko Sarstedt
Download or read book A Concise Guide to Market Research written by Marko Sarstedt and published by Springer. This book was released on 2014-07-29 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: This accessible, practice-oriented and compact text provides a hands-on introduction to market research. Using the market research process as a framework, it explains how to collect and describe data and presents the most important and frequently used quantitative analysis techniques, such as ANOVA, regression analysis, factor analysis and cluster analysis. The book describes the theoretical choices a market researcher has to make with regard to each technique, discusses how these are converted into actions in IBM SPSS version 22 and how to interpret the output. Each chapter concludes with a case study that illustrates the process using real-world data. A comprehensive Web appendix includes additional analysis techniques, datasets, video files and case studies. Tags in the text allow readers to quickly access Web content with their mobile device. The new edition features: Stronger emphasis on the gathering and analysis of secondary data (e.g., internet and social networking data) New material on data description (e.g., outlier detection and missing value analysis) Improved use of educational elements such as learning objectives, keywords, self-assessment tests, case studies, and much more Streamlined and simplified coverage of the data analysis techniques with more rules-of-thumb Uses IBM SPSS version 22
Download or read book HUD Newsletter written by and published by . This book was released on 1974 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Distribution Data Guide written by and published by . This book was released on 1958 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis A Concise Guide to Market Research by : Erik Mooi
Download or read book A Concise Guide to Market Research written by Erik Mooi and published by Springer Science & Business Media. This book was released on 2011-02-01 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: This accessible, practice-oriented and compact text provides a hands-on introduction to the principles of market research. Using the market research process as a framework, the authors explain how to collect and describe the necessary data and present the most important and frequently used quantitative analysis techniques, such as ANOVA, regression analysis, factor analysis, and cluster analysis. An explanation is provided of the theoretical choices a market researcher has to make with regard to each technique, as well as how these are translated into actions in IBM SPSS Statistics. This includes a discussion of what the outputs mean and how they should be interpreted from a market research perspective. Each chapter concludes with a case study that illustrates the process based on real-world data. A comprehensive web appendix includes additional analysis techniques, datasets, video files and case studies. Several mobile tags in the text allow readers to quickly browse related web content using a mobile device.
Book Synopsis Construction Marketing by : Paul Pearce
Download or read book Construction Marketing written by Paul Pearce and published by Thomas Telford. This book was released on 1992 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is aimed at anyone working in the construction industry wishing to obtain new work. It draws upon the reader's own experiences as a consumer to introduce the key principles of marketing and relates how these principles can be used to advantage in the construction industry. The book explains marketing strategy as the means of assessing where customers are likely to be, deciding what to offer them and what to say to them to persuade them to work with the reader's firm rather than with a competitor. Emphasis is placed on the development of personal relationships as a route to developing new business. Practical guidelines are offered for obtaining competitive advantage, for securing an initial meeting with potential clients, for the design and use of brochures and other publicity material, and for many other marketing and sales related activities.
Book Synopsis The Marketing Research Guide by : Robert E Stevens
Download or read book The Marketing Research Guide written by Robert E Stevens and published by Routledge. This book was released on 2012-10-12 with total page 443 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get the tools you need for effective market researchincluding Internet surveys! The Marketing Research Guide: Second Edition is the newest edition of the Haworth marketing research classic that now includes Internet sources of data, Internet surveys, and an added advanced statistical analysis chapter. Step-by-step instructions take practitioners through the entire marketing research process. Worksheets, sample proposals, questionnaires, and a copy of a final report foster complete understanding of the tools and techniques of marketing research. The Marketing Research Guide: Second Edition contains the accessible writing, comprehensive coverage of major topics, and helpful supplementary materials that made this book the sought-after classic in 1997 that was chosen for Choice Magazine’s 34th annual Outstanding Academic Books (OAB) list. Marketing professionals now have an updated, essential guide through the complete marketing research process for the twenty-first century. Techniques and concepts are clearly explained and illustrative of the role marketing information plays in decision-making. Descriptions of the major forecasting, sampling, and analysis techniques are designed for optimum understanding without the reader needing to posess advanced mathematical expertise. Appendices include sample questionnaires and a sample marketing research report. The Marketing Research Guide: Second Edition provides practical information on: Internet sources of data and Internet surveys advanced statistical analysis decision-making information, planning, and forecasting test marketing developing valid and reliable measurement instruments data-collecting methods designing a questionnaire determining sampling frame and selecting sampling method data-summary methods and research reports mail survey design and mailing procedures full product testing techniques and procedures The Marketing Research Guide: Second Edition is an essential reference for anyone who needs to review or find illustrative marketing research procedures and techniques. Managers will find this source invaluable as they negotiate, evaluate, and use marketing research as part of the decision-making process.
Book Synopsis Energy Abstracts for Policy Analysis by :
Download or read book Energy Abstracts for Policy Analysis written by and published by . This book was released on 1982 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Construction Contractors' Survival Guide by : Thomas C. Schleifer
Download or read book Construction Contractors' Survival Guide written by Thomas C. Schleifer and published by John Wiley & Sons. This book was released on 1991-01-16 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: The turnover rate for companies in the construction industry is high. This book identifies the ten key elements of contractor failure and shows how to avoid them. Each element of failure is defined, illustrated by real examples, and ways are discussed to avoid or minimize the risks involved. The final chapter shows how to bring all these elements together to develop a positive and workable management strategy. This survival guide should prove invaluable to the 1.4 million individual construction-industry businesses in this country.
Author :Library of Congress. Copyright Office Publisher :Copyright Office, Library of Congress ISBN 13 : Total Pages :1594 pages Book Rating :4.F/5 ( download)
Book Synopsis Catalog of Copyright Entries. Third Series by : Library of Congress. Copyright Office
Download or read book Catalog of Copyright Entries. Third Series written by Library of Congress. Copyright Office and published by Copyright Office, Library of Congress. This book was released on 1976 with total page 1594 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing Research Report written by and published by . This book was released on 1976 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt:
