Graphic Design The New Basics

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Graphic Design: The New Basics (Second Edition, Revised and Expanded)

Author : Ellen Lupton
Publisher : Chronicle Books
ISBN 13 : 1616894555
Total Pages : 264 pages
Book Rating : 4.6/5 (168 download)

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Book Synopsis Graphic Design: The New Basics (Second Edition, Revised and Expanded) by : Ellen Lupton

Download or read book Graphic Design: The New Basics (Second Edition, Revised and Expanded) written by Ellen Lupton and published by Chronicle Books. This book was released on 2015-07-14 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Our bestselling introduction to graphic design is now available in a revised and updated edition. In Graphic Design: The New Basics (Second Edition, Revised and Expanded), bestselling author Ellen Lupton (Thinking with Type, Type on Screen) and design educator Jennifer Cole Phillips explain the key concepts of visual language that inform any work of design, from logo or letterhead to a complex website. Through visual demonstrations and concise commentary, students and professionals explore the formal elements of twodimensional design, such as point, line, plane, scale, hierarchy, layers, and transparency. This revised edition replaces sixty-four pages of the original publication with new content, including new chapters on visualizing data, typography, modes of representation, and Gestalt principles, and adds sixteen pages of new student and professional work covering such topics as working with grids and designing with color.

Graphic Design

Author : Ellen Lupton
Publisher : Chronicle Books
ISBN 13 : 1616893443
Total Pages : 250 pages
Book Rating : 4.6/5 (168 download)

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Book Synopsis Graphic Design by : Ellen Lupton

Download or read book Graphic Design written by Ellen Lupton and published by Chronicle Books. This book was released on 2014-04-15 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do designers get ideas? Many spend their time searching for clever combinations of forms, fonts, and colors inside the design annuals and monographs of other designers' work. For those looking to challenge the cut-and-paste mentality there are few resources that are both informative and inspirational. In Graphic Design: The New Basics, Ellen Lupton, best-selling author of such books as Thinking with Type and Design It Yourself, and design educator Jennifer Cole Phillips refocus design instruction on the study of the fundamentals of form in a critical, rigorous way informed by contemporary media, theory, and software systems

Graphic Design: The New Basics

Author : Ellen Lupton
Publisher : Princeton Architectural Press
ISBN 13 : 9781616893255
Total Pages : 0 pages
Book Rating : 4.8/5 (932 download)

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Book Synopsis Graphic Design: The New Basics by : Ellen Lupton

Download or read book Graphic Design: The New Basics written by Ellen Lupton and published by Princeton Architectural Press. This book was released on 2015-07-14 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Our bestselling introduction to graphic design is now available in a revised and updated edition. In Graphic Design: The New Basics, bestselling author Ellen Lupton (Thinking with Type, Type on Screen) and design educator Jennifer Cole Phillips explain the key concepts of visual language that inform any work of design, from logo or letterhead to a complex website. Through visual demonstrations and concise commentary, students and professionals explore the formal elements of twodimensional design, such as point, line, plane, scale, hierarchy, layers, and transparency. This revised edition replaces sixty-four pages of the original publication with new content, including new chapters on visualizing data, typography, modes of representation, and Gestalt principles, and adds sixteen pages of new student and professional work covering such topics as working with grids and designing with color.

Graphic Design

Author : Ellen Lupton
Publisher : Princeton Architectural Press
ISBN 13 : 9781568987705
Total Pages : 256 pages
Book Rating : 4.9/5 (877 download)

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Book Synopsis Graphic Design by : Ellen Lupton

Download or read book Graphic Design written by Ellen Lupton and published by Princeton Architectural Press. This book was released on 2008-05 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide aims to move students away from a cut-and-paste mentality and refocus design instruction on the fundamentals of form (starting from such basics as point and line) in a critical, rigorous way informed by contemporary media, theory and software systems.

Graphic Design

Author : Ellen Lupton
Publisher : Princeton Architectural Press
ISBN 13 : 9781568987026
Total Pages : 254 pages
Book Rating : 4.9/5 (87 download)

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Book Synopsis Graphic Design by : Ellen Lupton

Download or read book Graphic Design written by Ellen Lupton and published by Princeton Architectural Press. This book was released on 2008-03-20 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide aims to move students away from a cut-and-paste mentality and refocus design instruction on the fundamentals of form (starting from such basics as point and line) in a critical, rigorous way informed by contemporary media, theory and software systems.

Graphic Design Basics

Author : Amy E. Arntson
Publisher :
ISBN 13 : 9781111354312
Total Pages : 242 pages
Book Rating : 4.3/5 (543 download)

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Book Synopsis Graphic Design Basics by : Amy E. Arntson

Download or read book Graphic Design Basics written by Amy E. Arntson and published by . This book was released on 2012 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: GRAPHIC DESIGN BASICS, International Edition combines design principles, history, and current technology to present students a comprehensive introduction to the field of graphic design. Keeping pace with rapid changes in the field of design, while maintaining a consistently high academic quality, the text emphasizes design structure, visual perception and digital design, with a wide range of visuals from throughout design history, as well as the latest contemporary illustrations. Each chapter provides assignments with student sample solutions and critique sections to help students apply the concepts and assess their work. This market leader’s interwoven combination of concept, history, and practice rarely found in other graphic design texts has been enriched by integrating material specific to digital design. The accompanying Premium Website offers students bonus images, interviews with artists featured in the text, additional projects, studio techniques and research links.

Design for Communication

Author : Elizabeth Resnick
Publisher : John Wiley & Sons
ISBN 13 : 9780471418290
Total Pages : 270 pages
Book Rating : 4.4/5 (182 download)

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Book Synopsis Design for Communication by : Elizabeth Resnick

Download or read book Design for Communication written by Elizabeth Resnick and published by John Wiley & Sons. This book was released on 2003-06-10 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Complete coverage of basic design principles illustrated by student examples Design for Communication offers a unique approach to mastering the basic design principles, conceptual problem-solving methods, and critical-thinking skills that distinguish graphic designers from desktop technicians. This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes, concepts, and techniques through hands-on applications. Each assignment is illustrated with actual student solutions, and each includes a process narrative and an educator's critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution. Assignments are organized from basic to advanced within six sections: * The elements and principles of design * Typography as image * Creative word play * Word and image * Grid and visual hierarchy * Visual advocacy Design for Communication is a highly visual resource of instruction, information, ideas, and inspiration for students and professionals.

The Big Book of Graphic Design

Author : Roger Walton
Publisher : Harper Collins
ISBN 13 : 0061215244
Total Pages : 340 pages
Book Rating : 4.0/5 (612 download)

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Book Synopsis The Big Book of Graphic Design by : Roger Walton

Download or read book The Big Book of Graphic Design written by Roger Walton and published by Harper Collins. This book was released on 2007-11-06 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: This anthology features material from established and emerging major designers and is filled with hundreds of examples that are forging new graphic ground across a complete range of visual media. For ease of reference, illustrators' work is categorised as follows: Editorial: Magazines and books, Stationery: Corporate and personal, Corporate: Identity and brochures, Advertising: Editorial, billboards, and posters, Music: Record sleeves, CD covers and posters, Exhibitions: Installations and signage, Packaging, Websites. It contains a visual index for quick reference and designers' contact details.

New Graphic Design

Author : Charlotte Fiell
Publisher : Carlton Publishing Group
ISBN 13 : 9781847960443
Total Pages : 0 pages
Book Rating : 4.9/5 (64 download)

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Book Synopsis New Graphic Design by : Charlotte Fiell

Download or read book New Graphic Design written by Charlotte Fiell and published by Carlton Publishing Group. This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A thought provoking round-up of today's most interesting visual communication projects, 'New Graphic Design' surveys the very latest work from 100 of the world's most exciting and groundbreaking practitioners.

Graphic Design Thinking

Author : Ellen Lupton
Publisher :
ISBN 13 : 9781616891848
Total Pages : 184 pages
Book Rating : 4.8/5 (918 download)

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Book Synopsis Graphic Design Thinking by : Ellen Lupton

Download or read book Graphic Design Thinking written by Ellen Lupton and published by . This book was released on 1900 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Elements of Graphic Design

Author : Alex W. White
Publisher : Simon and Schuster
ISBN 13 : 1581157800
Total Pages : 224 pages
Book Rating : 4.5/5 (811 download)

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Book Synopsis The Elements of Graphic Design by : Alex W. White

Download or read book The Elements of Graphic Design written by Alex W. White and published by Simon and Schuster. This book was released on 2011-03-15 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This very popular design book has been wholly revised and expanded to feature a new dimension of inspiring and counterintuitive ideas to thinking about graphic design relationships. The Elements of Graphic Design, Second Edition is now in full color in a larger, 8 x 10-inch trim size, and contains 40 percent more content and over 750 images to enhance and better clarify the concepts in this thought-provoking resource. The second edition also includes a new section on Web design; new discussions of modularity, framing, motion and time, rules of randomness, and numerous quotes supported by images and biographies. This pioneering work provides designers, art directors, and students--regardless of experience--with a unique approach to successful design. Veteran designer and educator Alex. W. White has assembled a wealth of information and examples in his exploration of what makes visual design stunning and easy to read. Readers will discover White's four elements of graphic design, including how to: define and reveal dominant images, words, and concepts; use scale, color, and position to guide the viewer through levels of importance; employ white space as a significant component of design and not merely as background; and use display and text type for maximum comprehension and value to the reader. Offering a new way to think about and use the four design elements, this book is certain to inspire better design. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

The Fundamentals of Creative Design

Author : Gavin Ambrose
Publisher : A&C Black
ISBN 13 : 2940411611
Total Pages : 196 pages
Book Rating : 4.9/5 (44 download)

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Book Synopsis The Fundamentals of Creative Design by : Gavin Ambrose

Download or read book The Fundamentals of Creative Design written by Gavin Ambrose and published by A&C Black. This book was released on 2011-08-31 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduces students to the various aspects of the graphic design. This title provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image and print and finish.

Type on Screen

Author : Ellen Lupton
Publisher : Chronicle Books
ISBN 13 : 161689346X
Total Pages : 208 pages
Book Rating : 4.6/5 (168 download)

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Book Synopsis Type on Screen by : Ellen Lupton

Download or read book Type on Screen written by Ellen Lupton and published by Chronicle Books. This book was released on 2014-08-12 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: The long awaited follow-up to our all-time bestseller Thinking with Type is here. Type on Screen is the definitive guide to using classic typographic concepts of form and structure to make dynamic compositions for screen-based applications. Covering a broad range of technologies—from electronic publications and websites to videos and mobile devices—this hands-on primer presents the latest information available to help designers make critical creative decisions, including how to choose typefaces for the screen, how to style beautiful, functional text and navigation, how to apply principles of animation to text, and how to generate new forms and experiences with code-based operations. Type on Screen is an essential design tool for anyone seeking clear and focused guidance about typography for the digital age.

7 Essentials Of Graphic Design

Author : Allison Goodman
Publisher : HOW Books
ISBN 13 : 9781581801248
Total Pages : 0 pages
Book Rating : 4.8/5 (12 download)

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Book Synopsis 7 Essentials Of Graphic Design by : Allison Goodman

Download or read book 7 Essentials Of Graphic Design written by Allison Goodman and published by HOW Books. This book was released on 2001-09-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title reduces the complexities of 2001 design work into seven basic elements: research, typography, contrast, layout, grid systems, identity design, and critique and analysis. Topics are explained through an analysis of good and bad examples, anecdotes and other instruction.

The Non-designer's Design Book

Author : Robin Williams
Publisher : Pearson Education
ISBN 13 : 0133966151
Total Pages : 241 pages
Book Rating : 4.1/5 (339 download)

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Book Synopsis The Non-designer's Design Book by : Robin Williams

Download or read book The Non-designer's Design Book written by Robin Williams and published by Pearson Education. This book was released on 2015 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide provides a simple, step-by-step process to better design. Techniques promise immediate results that forever change a reader's design eye. It contains dozens of examples.

The Language of Graphic Design

Author : Richard Poulin
Publisher :
ISBN 13 : 1592538258
Total Pages : 291 pages
Book Rating : 4.5/5 (925 download)

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Book Synopsis The Language of Graphic Design by : Richard Poulin

Download or read book The Language of Graphic Design written by Richard Poulin and published by . This book was released on 2012-10 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'The Language of Graphic Design' provides graphic design students and practitioners with an in-depth understanding of the fundamental elements and principles of their language, what they are, why they are important and how to use them effectively.

Health Design Thinking

Author : Bon Ku
Publisher : MIT Press
ISBN 13 : 0262358913
Total Pages : 228 pages
Book Rating : 4.2/5 (623 download)

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Book Synopsis Health Design Thinking by : Bon Ku

Download or read book Health Design Thinking written by Bon Ku and published by MIT Press. This book was released on 2020-03-17 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Applying the principles of human-centered design to real-world health care challenges, from drug packaging to early detection of breast cancer. This book makes a case for applying the principles of design thinking to real-world health care challenges. As health care systems around the globe struggle to expand access, improve outcomes, and control costs, Health Design Thinking offers a human-centered approach for designing health care products and services, with examples and case studies that range from drug packaging and exam rooms to internet-connected devices for early detection of breast cancer. Written by leaders in the field—Bon Ku, a physician and founder of the innovative Health Design Lab at Sidney Kimmel Medical College, and Ellen Lupton, an award-winning graphic designer and curator at Cooper Hewitt Smithsonian Design Museum—the book outlines the fundamentals of design thinking and highlights important products, prototypes, and research in health design. Health design thinking uses play and experimentation rather than a rigid methodology. It draws on interviews, observations, diagrams, storytelling, physical models, and role playing; design teams focus not on technology but on problems faced by patients and clinicians. The book's diverse case studies show health design thinking in action. These include the development of PillPack, which frames prescription drug delivery in terms of user experience design; a credit card–size device that allows patients to generate their own electrocardiograms; and improved emergency room signage. Drawings, photographs, storyboards, and other visualizations accompany the case studies. Copublished with Cooper Hewitt, Smithsonian Design Museum