Design For Communication

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Design for Communication

Author : Elizabeth Resnick
Publisher : John Wiley & Sons
ISBN 13 : 9780471418290
Total Pages : 270 pages
Book Rating : 4.4/5 (182 download)

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Book Synopsis Design for Communication by : Elizabeth Resnick

Download or read book Design for Communication written by Elizabeth Resnick and published by John Wiley & Sons. This book was released on 2003-06-10 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Complete coverage of basic design principles illustrated by student examples Design for Communication offers a unique approach to mastering the basic design principles, conceptual problem-solving methods, and critical-thinking skills that distinguish graphic designers from desktop technicians. This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes, concepts, and techniques through hands-on applications. Each assignment is illustrated with actual student solutions, and each includes a process narrative and an educator's critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution. Assignments are organized from basic to advanced within six sections: * The elements and principles of design * Typography as image * Creative word play * Word and image * Grid and visual hierarchy * Visual advocacy Design for Communication is a highly visual resource of instruction, information, ideas, and inspiration for students and professionals.

Communication Design

Author : Jorge Frascara
Publisher : Skyhorse Publishing Inc.
ISBN 13 : 9781581153651
Total Pages : 0 pages
Book Rating : 4.1/5 (536 download)

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Book Synopsis Communication Design by : Jorge Frascara

Download or read book Communication Design written by Jorge Frascara and published by Skyhorse Publishing Inc.. This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique, comprehensive work will give students a firm grasp of the theory and practice of communication design. It will inspire them to look beyond aesthetic concerns and develop an integrated, multidimensional understanding of this everchanging field. Complete with practical examples, case studies, and cutting-edge research, this eloquent primer is a springboard to integrated, contemporary communication design. Book jacket.

Web Site Design is Communication Design

Author : Thea M. van der Geest
Publisher : John Benjamins Publishing
ISBN 13 : 9027298300
Total Pages : 173 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Web Site Design is Communication Design by : Thea M. van der Geest

Download or read book Web Site Design is Communication Design written by Thea M. van der Geest and published by John Benjamins Publishing. This book was released on 2001-11-30 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: Web Site Design is Communication Design is written for practitioners, trainers, and students of Communication, Business, Information Science and Media Design. This book is based on a series of case studies of web-site design processes in smaller and larger organizations, including Amazon and Microsoft. It offers a well-researched, reflective and thorough analysis of the activities undertaken, in combination with practical, real-life experiences of web-site designers and producers. It pays attention to the often complicated organizational context that web designers and producers have to work in, while they serve both bosses and target groups to their best intents. The importance of careful evaluation is stressed throughout the book and in the concluding checklists, which guide the practitioner through the design process, from initial idea through site maintenance and re-design.

Visual Communication Design

Author : Meredith Davis
Publisher : Bloomsbury Publishing
ISBN 13 : 1350031836
Total Pages : 224 pages
Book Rating : 4.3/5 (5 download)

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Book Synopsis Visual Communication Design by : Meredith Davis

Download or read book Visual Communication Design written by Meredith Davis and published by Bloomsbury Publishing. This book was released on 2017-09-07 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Where do design principles come from? Are they abstract "rules" established by professionals or do they have roots in human experience? And if we encounter these visual phenomena in our everyday lives, how do designers use them to attract our attention, orient our behavior, and create compelling and memorable communication that stands out among the thousands of messages we confront each day? Today's work in visual communication design shifts emphasis from simply designing objects to designing experiences; to crafting form that acknowledges cognitive and cultural influences on interpretation. In response, Meredith Davis and Jamer Hunt provide a new slant on design basics from the perspective of audiences and users. Chapters break down our interactions with communication as a sequence of meaningful episodes, each with related visual concepts that shape the interpretive experience. Explanatory illustrations and professional design examples support definitions of visual concepts and discussions of context. Work spans print, screen, and environmental applications from around the world. This introduction to visual communication design demystifies the foundational concepts that underpin professional design decisions and shape our experiences in a complex visual world.

The Design of Animal Communication

Author : Marc D. Hauser
Publisher : MIT Press
ISBN 13 : 9780262582230
Total Pages : 726 pages
Book Rating : 4.5/5 (822 download)

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Book Synopsis The Design of Animal Communication by : Marc D. Hauser

Download or read book The Design of Animal Communication written by Marc D. Hauser and published by MIT Press. This book was released on 1999 with total page 726 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on the approach laid out in the 1950s by Nobel laureate Nikolaas Tinbergen, this book looks at animal communication from the four perspectives of mechanisms, ontogeny, function, and phylogeny.

Talk to Me

Author : Paola Antonelli
Publisher : The Museum of Modern Art
ISBN 13 : 0870707965
Total Pages : 210 pages
Book Rating : 4.8/5 (77 download)

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Book Synopsis Talk to Me by : Paola Antonelli

Download or read book Talk to Me written by Paola Antonelli and published by The Museum of Modern Art. This book was released on 2011 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Published in conjunction with an exhibition at The Museum of Modern Art, Talk to Me thrives on an important late 20th-century cultural development in design: a shift from the centrality of function to that of meaning. From this new perspective, objects contain information that goes well beyond their immediate use or appearance, providing access to complex systems and networks and acting as gateways and interpreters. Whether openly and actively, or in subtle, subliminal ways, things talk to us, and designers write the initial script that lets us develop and improvise the dialogue. Talk to Me focuses on objects that involve direct interaction, such as interfaces, information systems, communication devices, and projects that establish a practical, emotional or even sensual connection between their users and entities such as cities, companies, governmental institutions, as well as other people. The featured objects range in date from the early 1980s - beginning with the first Graphic User Interface, developed by Xerox Parc in 1981 - with particular attention given to projects from the last five years and to several ones currently in development. Included are a diverse array of examples, from computer and machine interfaces to websites, video games, devices and tools, and installations. Organized thematically, Talk to Me features essays by Paola Antonelli, Jamer Hunt, Alexandra Midel, Kevin Slavin, and Koi Vinh. By introducing design practices that are becoming increasingly crucial to our world, the book presents a highly distilled sample of today's best design production that uses technology in creative and unexpected ways, showing how rich and deep design's influence will be on our future.

Perspectives on Design and Digital Communication

Author : Nuno Martins
Publisher : Springer Nature
ISBN 13 : 3030496473
Total Pages : 239 pages
Book Rating : 4.0/5 (34 download)

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Book Synopsis Perspectives on Design and Digital Communication by : Nuno Martins

Download or read book Perspectives on Design and Digital Communication written by Nuno Martins and published by Springer Nature. This book was released on 2020-07-09 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book shares new research findings and practical lessons learned that will foster advances in digital design, communication design, web, multimedia and motion design, graphic design and branding, and other related areas. It gathers the best papers presented at the 3rd International Conference on Digital Design and Communication, DIGICOM 2019, held on November 15–16, 2019, in Barcelos, Portugal. The respective contributions highlight new theoretical perspectives and practical research directions in design and communication, aimed at promoting their use in a global, digital world. The book offers a timely guide and a source of inspiration for designers of all kinds (Graphic, Digital, Web, UI & UX Design and Social Media), for researchers, advertisers, artists, entrepreneurs, and brand or corporate communication managers, and for teachers and advanced students.

Design Thinking for Visual Communication

Author : Gavin Ambrose
Publisher : Bloomsbury Publishing
ISBN 13 : 1350040576
Total Pages : 184 pages
Book Rating : 4.3/5 (5 download)

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Book Synopsis Design Thinking for Visual Communication by : Gavin Ambrose

Download or read book Design Thinking for Visual Communication written by Gavin Ambrose and published by Bloomsbury Publishing. This book was released on 2017-06-29 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more. Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. Step-by-step guidance for each part of the process is highlighted by real-life case studies, enabling the student to see teaching in practice. This focus on ideas and methods eschews an abstract, academic approach in favour of a useable approach to design as a problem-solving activity. The new edition now includes contributions from a broader international range of design practices and adds depth to existing case studies by looking in greater detail at some of the processes used.

Graphic Design as Communication

Author : Malcolm Barnard
Publisher : Routledge
ISBN 13 : 1136477225
Total Pages : 214 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis Graphic Design as Communication by : Malcolm Barnard

Download or read book Graphic Design as Communication written by Malcolm Barnard and published by Routledge. This book was released on 2013-07-04 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is the point of graphic design? Is it advertising or is it art? What purpose does it serve in our society and culture? Malcolm Barnard explores how meaning and identity are at the core of every graphic design project and argues that the role and function of graphic design is, and always has been, communication. Drawing on a range of theoretical approaches including those of Derrida, Saussure, Foucault, and Barthes, and taking examples from advertising, magazines, illustration, website design, comics, greetings cards and packaging, Graphic Design as Communication looks at how graphic design contributes to the formation of social and cultural identities. Malcolm Barnard discusses the ways in which racial/ethnic groups, age groups and gender groups are represented in graphic design, as well as how images and texts communicate with different cultural groups. He also explores how graphic design relates to both European and American modernism, and its relevance to postmodernism and globalisation in the twenty-first century and asks why, when graphic design is such an integral part of our society and culture, it is not acknowledged and understood in the same way that art is.

Communication in the Design Process

Author : Stephen A. Brown
Publisher : Taylor & Francis
ISBN 13 : 113580222X
Total Pages : 173 pages
Book Rating : 4.1/5 (358 download)

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Book Synopsis Communication in the Design Process by : Stephen A. Brown

Download or read book Communication in the Design Process written by Stephen A. Brown and published by Taylor & Francis. This book was released on 2002-09-11 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book considers the gap that can exist between client expectation and realisation in building projects. It focuses specifically on the areas of function, finance, timescale and aesthetics.

Ethics in Design and Communication

Author : Laura Scherling
Publisher : Bloomsbury Publishing
ISBN 13 : 1350077038
Total Pages : 269 pages
Book Rating : 4.3/5 (5 download)

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Book Synopsis Ethics in Design and Communication by : Laura Scherling

Download or read book Ethics in Design and Communication written by Laura Scherling and published by Bloomsbury Publishing. This book was released on 2020-02-20 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: This timely collection brings together critical, analytic, historical, and practical studies to address what ethics means in the practice of design. Designers face the same challenges as everyone else in the complex conditions of contemporary cultural life-choices about consumption, waste, exploitation, ecological damage, and political problems built into the supply chains on which the global systems of inequity currently balance precariously. But designers face the additional dilemma that their paid work is often entangled with promoting the same systems such critical approaches seek to redress: how to reconcile this contradiction, among others, in seeking to chart an ethical course of action while still functioning effectively in the world. Ethics in Design and Communication acknowledges the complexity of this subject matter, while also demonstrating that in the ongoing struggle towards an equitable and sustainable world, the talents of design and critical thought are essential. Featured case studies include graphic design internships today, the dark web, and media coverage of the 2016 US presidential election. The fact that within this book such a wide array of practitioners, scholars, critics, and professionals commit to addressing current injustices is already a positive sign. Nonetheless, it is essential that we guard against confusing the coercive force of moral imperatives with ethical deliberation when conceiving a foundation for action.

Design for Visual Communication

Author : Mary C. Dyson
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1527531023
Total Pages : 170 pages
Book Rating : 4.5/5 (275 download)

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Book Synopsis Design for Visual Communication by : Mary C. Dyson

Download or read book Design for Visual Communication written by Mary C. Dyson and published by Cambridge Scholars Publishing. This book was released on 2019-03-11 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contents of this book are mainly based on ideas discussed within the framework of the 2016 International Conference on Typography and Visual Communication (ICTVC). This event was initiated at the beginning of the new millennium and has since developed into an internationally respected event. The chapters included in this volume provide evidence of visual communication as an established discipline where critical research informs design practice, printing history lays the foundations for future projects, and professional practice benefits from cross-disciplinary collaborations. The anthology investigates both current and future challenges and priorities in the field of design for visual communication, and will serve to provide a vivid spark to start a discourse in this regard. It will become a working tool and reference point for people interested in studying and researching typography and visual communication.

Visual Communication Research Designs

Author : Keith Kenney
Publisher : Routledge
ISBN 13 : 1135859272
Total Pages : 308 pages
Book Rating : 4.1/5 (358 download)

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Book Synopsis Visual Communication Research Designs by : Keith Kenney

Download or read book Visual Communication Research Designs written by Keith Kenney and published by Routledge. This book was released on 2010-09-28 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual Communication Research Designs provides a step-by-step guide for designing research involving visuals relevant to communications media. This volume explains the process from conceptualization to research questions, instrumentation, analysis, and reliability and validity checks. It also addresses the lack of sufficient methods to answer theoretical questions attending visual communication. This resource has been developed in response to the circumstance in which, in many cases, the methodologies used for verbal and textual communications are inappropriate or ineffective when applied or adapted for the study of visual communications. Additionally, research articles from ethnography, action research, rhetoric, semiotics, psychology, cultural studies, and critical theory often do not use examples appropriate to visual communication readers. To address these issues, this book explains in clear and straightforward language key research designs, including new methodologies, that are appropriate for scholars and students conducting visual communication research. Organized into three parts -- production, analysis, and effects of visuals – this research text provides guidance in using, interpreting and measuring the effects of visual images. It addresses such topics as: producing photographs and video that can be used as research data; interpreting images that already exist; measuring the effects of visuals and to understand their use by different groups. Ethical issues are included, as well as a discussion of the advantages and limitations of each method. "War stories" are provided by experienced researchers, who discuss a particular research project and explain pitfalls to avoid, as well as what to do when problems occur. The primary audiences are scholars, researchers, and students conducting research on motion pictures, video, television, photographs, illustrations, graphics, typography, political cartoons, comic books, animation, and other media with a visual component. Individuals will use this text whenever they need to conduct research that involves visuals in the media. The book will be a required text for advanced courses in visual culture, seminars on visual communication research, and other research methods courses integrating a visual component.

Discussing Design

Author : Adam Connor
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1491902361
Total Pages : 206 pages
Book Rating : 4.4/5 (919 download)

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Book Synopsis Discussing Design by : Adam Connor

Download or read book Discussing Design written by Adam Connor and published by "O'Reilly Media, Inc.". This book was released on 2015-06-17 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Real critique has become a lost skill among collaborative teams today. Critique is intended to help teams strengthen their designs, products, and services, rather than be used to assert authority or push agendas under the guise of "feedback." In this practical guide, authors Adam Connor and Aaron Irizarry teach you techniques, tools, and a framework for helping members of your design team give and receive critique. Using firsthand stories and lessons from prominent figures in the design community, this book examines the good, the bad, and the ugly of feedback. You’ll come away with tips, actionable insights, activities, and a cheat sheet for practicing critique as a part of your collaborative process. This book covers: Best practices (and anti-patterns) for giving and receiving critique Cultural aspects that influence your ability to critique constructively When, how much, and how often to use critique in the creative process Facilitation techniques for making critiques timely and more effective Strategies for dealing with difficult people and challenging situations

Communication Design

Author : Derek Yates
Publisher : Bloomsbury Publishing
ISBN 13 : 1474239250
Total Pages : 208 pages
Book Rating : 4.4/5 (742 download)

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Book Synopsis Communication Design by : Derek Yates

Download or read book Communication Design written by Derek Yates and published by Bloomsbury Publishing. This book was released on 2015-02-26 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: The success of a piece of communication has always been dependent on the connection between content, form, audience and context – what the message is, who it's aimed at, what it looks like, and how and where it's communicated. In recent years the balance between these elements has shifted. This book bridges the gap between education and emerging practices to provide students and practitioners with the information they need to understand the new skillsets required to succeed in this changing communication environment. Organized into themes of brand, experience, conversation, participation, navigation, advocacy and critique, it explores the core ideas shaping contemporary practice. Alongside case studies of game changing projects, it uses analysis of historical context and interviews with key thinkers and practitioners to provide a relevant and contemporary guide to the creative employment landscape.

Perspectives on Design and Digital Communication II

Author : Nuno Martins
Publisher : Springer Nature
ISBN 13 : 3030758672
Total Pages : 447 pages
Book Rating : 4.0/5 (37 download)

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Book Synopsis Perspectives on Design and Digital Communication II by : Nuno Martins

Download or read book Perspectives on Design and Digital Communication II written by Nuno Martins and published by Springer Nature. This book was released on 2021-05-29 with total page 447 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book gathers new empirical findings fostering advances in the areas of digital and communication design, web, multimedia and motion design, graphic design, branding, and related ones. It includes original contributions by authoritative authors based on the best papers presented at the 4th International Conference on Digital Design and Communication, Digicom 2020, together with some invited chapters written by leading international researchers. They report on innovative design strategies supporting communication in a global, digital world, and addressing, at the same time, key individual and societal needs. This book is intended to offer a timely snapshot of technologies, trends and challenges in the area of design, communication and branding, and a bridge connecting researchers and professionals of different disciplines, such as graphic design, digital communication, corporate, UI Design and UX design. Chapter “Definition of a Digital Tool to Create Physical Artifacts: The Case of the Gamers4Nature Project” is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.

Health Communication Message Design

Author : Hyunyi Cho
Publisher : SAGE
ISBN 13 : 1412986559
Total Pages : 297 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Health Communication Message Design by : Hyunyi Cho

Download or read book Health Communication Message Design written by Hyunyi Cho and published by SAGE. This book was released on 2011-10-26 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This text illustrates the importance of effective communication in disease prevention and health promotion by building theory-based messages while being responsive to diverse audience needs. This book clearly explains core health communication principles and processes for designing effective messages for health communication interventions and campaigns while integrating perspectives from multiple areas including psychology, public health, and social marketing. Key features: &• theory-based message design links theory and practice by explaining how psychosocial theories of behaviour change can be used to design effective health communication messages &• audience-centered message design provides clarity on how diverse audiences' cultures, beliefs, barriers, and needs can be effectively addressed &• suggested further readings guide students through additional theory and research &• end-of-chapter discussion questions encourage critical thinking about the implication of each chapter on future theory, research, and practice relevant to health communication message design and evaluation "--Pubisher.