Global Experience Industries

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Global Experience Industries

Author : Jens Christensen
Publisher : Aarhus Universitetsforlag
ISBN 13 : 8771245812
Total Pages : 424 pages
Book Rating : 4.7/5 (712 download)

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Book Synopsis Global Experience Industries by : Jens Christensen

Download or read book Global Experience Industries written by Jens Christensen and published by Aarhus Universitetsforlag. This book was released on 2009-08-30 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: The experience economy is a fourth economic field different from commodities, goods and services. Experiences are an economic value added to a product or identical with the product. When you buy an experience, you pay to spend time enjoying a series of memorable events that a company stages to engage the customer in a personal way. The experience dimension has moved into a predominant place since the 1990s, fueled by an expanding global and digital economy. In developed countries, people get richer and more individualized and having met all basic materiel needs, they focus increasingly on personal development and self realization. Demand for experience-based products increases, such as tourism and sports as well as film, music and other contents of media and interactive technologies. Furthermore, the demand for experience values is extended to include any product and dimension of modern societies, such as the design of houses, furniture, clothes, cars, computers, etc. This is not a completely new story. Commercial entertainment and design has been around for a century or so. And in addition, universal values of love, sex, belief, family and the meaning of life have always been vital to human beings. What is new is the fact that capitalism is invading more and more fields of experiences connected with emotions and the extension of life proportions. In all developed countries and increasingly on a global scale, a series of expanding industries have emerged to supply the market with experience-oriented goods. In this book, the business development of markets and industries is covered from tourism, to media and entertainment, and from design to sex, including leading companies and trends in all industries involved.

The Experience Economy

Author : B. Joseph Pine
Publisher : Harvard Business Press
ISBN 13 : 9780875848198
Total Pages : 276 pages
Book Rating : 4.8/5 (481 download)

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Book Synopsis The Experience Economy by : B. Joseph Pine

Download or read book The Experience Economy written by B. Joseph Pine and published by Harvard Business Press. This book was released on 1999 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers with what they want - an experience. It presents a strategy for companies to script and stage the experiences provided by their products.

Enhancing Customer Experience in the Service Industry

Author : Levent Altinay
Publisher : Cambridge Scholars Publishing
ISBN 13 : 144388619X
Total Pages : 281 pages
Book Rating : 4.4/5 (438 download)

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Book Synopsis Enhancing Customer Experience in the Service Industry by : Levent Altinay

Download or read book Enhancing Customer Experience in the Service Industry written by Levent Altinay and published by Cambridge Scholars Publishing. This book was released on 2015-11-25 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a new and definitive overview of customer experience and how it can be managed and enhanced in one of the most dynamic industries in the world—the service industry. Its highly qualified international team of contributors ensures that it adopts a global perspective, and clearly outlines the key theoretical perspectives of customer experience, covering customer experience both from demand and supplier perspectives. Fully informed by the latest research, it explores different country contexts and how they impact upon the customer experience; investigates the social, cultural and economic dimensions of customer experience; provides case studies from a wide range of service industry sectors; and includes industry perspectives and examples.

New Product Development and Production Networks

Author : Ulrich Jürgens
Publisher : Springer Science & Business Media
ISBN 13 : 9783540641728
Total Pages : 494 pages
Book Rating : 4.6/5 (417 download)

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Book Synopsis New Product Development and Production Networks by : Ulrich Jürgens

Download or read book New Product Development and Production Networks written by Ulrich Jürgens and published by Springer Science & Business Media. This book was released on 2000-02-03 with total page 494 pages. Available in PDF, EPUB and Kindle. Book excerpt: Prof. Dr. U. Jürgens, Wissenschaftszentrum Berlin, is renown for his scientific work in fields like human resources, work organization and organization of production and development, especially for automotive industries. In this publication the authors from different countries discuss practical models of integration in development and production as realized in practice. Time-to-Market is the key for success, efficient integration of development and production necessary to reach the goal. Jürgens himself acts as a publication editor and creates a book reporting about the state of art in automotive and electronics industry. The publication is directed to scientists and is of interest to those practitioners, who have to develop the benchmarks for their own development and production.

The Reproductive Industry

Author : Vera Mackie
Publisher : Rowman & Littlefield
ISBN 13 : 1498570666
Total Pages : 197 pages
Book Rating : 4.4/5 (985 download)

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Book Synopsis The Reproductive Industry by : Vera Mackie

Download or read book The Reproductive Industry written by Vera Mackie and published by Rowman & Littlefield. This book was released on 2019-07-24 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Starting in 1978, when the first babies conceived through in vitro fertilization (IVF) were born in the UK and India, assisted reproduction has become a global industry. Contributors to this edited collection reflect on the global dimensions of IVF and assisted reproductive technologies, examining how people have used these technologies to create diverse family forms, including gay, lesbian, and transgender parenthood, as well as complex configurations of genetic, gestational, and social parenthood. The authors examine how IVF and other reproductive technologies have and have not circulated around the globe; how reproductive technologies can be situated historically, nationally, locally, and culturally; and the ways in which culture, practices, regulations, norms, families, and kinship ties may be reinforced or challenged through the use of assisted reproduction.

Understanding the Global Experience

Author : Thomas Arcaro
Publisher : Routledge
ISBN 13 : 1315523116
Total Pages : 485 pages
Book Rating : 4.3/5 (155 download)

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Book Synopsis Understanding the Global Experience by : Thomas Arcaro

Download or read book Understanding the Global Experience written by Thomas Arcaro and published by Routledge. This book was released on 2016-03-22 with total page 485 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 2016. In this anthology of essays for Global Studies students, the editors hope to encourage readers to live intelligent and thoughtful lives, not only as citizens of their native countries, but also as citizens of the world.

Advanced Introduction to the Experience Economy

Author : Sundbo, Jon
Publisher : Edward Elgar Publishing
ISBN 13 : 1839103841
Total Pages : 176 pages
Book Rating : 4.8/5 (391 download)

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Book Synopsis Advanced Introduction to the Experience Economy by : Sundbo, Jon

Download or read book Advanced Introduction to the Experience Economy written by Sundbo, Jon and published by Edward Elgar Publishing. This book was released on 2021-07-31 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offering an extensive and coherent presentation of theory on the experience economy, this stimulating Advanced Introduction discusses what experiencing is and why people are seeking experiences. Jon Sundbo defines the experience concept in contrast to similar concepts such as culture and creative economies, and presents measurements of the value of the experience economy.

Interpreting the Industrial Revolution

Author : Peter N. Stearns
Publisher : American Historical Assoc
ISBN 13 :
Total Pages : 82 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Interpreting the Industrial Revolution by : Peter N. Stearns

Download or read book Interpreting the Industrial Revolution written by Peter N. Stearns and published by American Historical Assoc. This book was released on 1991 with total page 82 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Experience Economy, With a New Preface by the Authors

Author : B. Joseph Pine II
Publisher : Harvard Business Press
ISBN 13 : 1633697983
Total Pages : 412 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis The Experience Economy, With a New Preface by the Authors by : B. Joseph Pine II

Download or read book The Experience Economy, With a New Preface by the Authors written by B. Joseph Pine II and published by Harvard Business Press. This book was released on 2019-12-10 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: Time is limited. Attention is scarce. Are you engaging your customers? Apple Stores, Disney, LEGO, Starbucks. Do these names conjure up images of mere goods and services, or do they evoke something more--something visceral? Welcome to the Experience Economy, where businesses must form unique connections in order to secure their customers' affections--and ensure their own economic vitality. This seminal book on experience innovation by Joe Pine and Jim Gilmore explores how savvy companies excel by offering compelling experiences for their customers, resulting not only in increased customer allegiance but also in a more profitable bottom line. Translated into thirteen languages, The Experience Economy has become a must-read for leaders of enterprises large and small, for-profit and nonprofit, global and local. Now with a brand-new preface, Pine and Gilmore make an even stronger case for experiences as the critical link between a company and its customers in an increasingly distractible and time-starved world. Filled with detailed examples and actionable advice, The Experience Economy helps companies create personal, dramatic, and even transformative experiences, offering the script from which managers can generate value in ways aligned with a strong customer-centric strategy.

The Fourth Industrial Revolution

Author : Klaus Schwab
Publisher : Currency
ISBN 13 : 1524758876
Total Pages : 192 pages
Book Rating : 4.5/5 (247 download)

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Book Synopsis The Fourth Industrial Revolution by : Klaus Schwab

Download or read book The Fourth Industrial Revolution written by Klaus Schwab and published by Currency. This book was released on 2017-01-03 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: World-renowned economist Klaus Schwab, Founder and Executive Chairman of the World Economic Forum, explains that we have an opportunity to shape the fourth industrial revolution, which will fundamentally alter how we live and work. Schwab argues that this revolution is different in scale, scope and complexity from any that have come before. Characterized by a range of new technologies that are fusing the physical, digital and biological worlds, the developments are affecting all disciplines, economies, industries and governments, and even challenging ideas about what it means to be human. Artificial intelligence is already all around us, from supercomputers, drones and virtual assistants to 3D printing, DNA sequencing, smart thermostats, wearable sensors and microchips smaller than a grain of sand. But this is just the beginning: nanomaterials 200 times stronger than steel and a million times thinner than a strand of hair and the first transplant of a 3D printed liver are already in development. Imagine “smart factories” in which global systems of manufacturing are coordinated virtually, or implantable mobile phones made of biosynthetic materials. The fourth industrial revolution, says Schwab, is more significant, and its ramifications more profound, than in any prior period of human history. He outlines the key technologies driving this revolution and discusses the major impacts expected on government, business, civil society and individuals. Schwab also offers bold ideas on how to harness these changes and shape a better future—one in which technology empowers people rather than replaces them; progress serves society rather than disrupts it; and in which innovators respect moral and ethical boundaries rather than cross them. We all have the opportunity to contribute to developing new frameworks that advance progress.

Value Creation in International Business

Author : Svetla Marinova
Publisher : Springer
ISBN 13 : 3319393693
Total Pages : 406 pages
Book Rating : 4.3/5 (193 download)

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Book Synopsis Value Creation in International Business by : Svetla Marinova

Download or read book Value Creation in International Business written by Svetla Marinova and published by Springer. This book was released on 2016-11-06 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: The edited collection brings into focus the meanings, interpretations and the process of value creation in international business. Exploring value creation in the context of emerging and developed economies, Volume 2 takes the perspective of small and medium sized enterprises and examines various approaches to value creation in the process of firm internationalization. Providing theoretical and practical insights, the authors open an intellectual debate into what value is, and how it is created through the internationalization activities of firms. Value Creation in International Business is a pioneering two volume work intended to provoke theoretical and empirical development in International Business research. Moreover, it is intended as a bridge between concepts derived from general business firm-level research agendas such as value creation and business model, and internationalization approaches and activities of firms.

International Business

Author : Luke Ike
Publisher : Xlibris Corporation
ISBN 13 : 1524597538
Total Pages : 335 pages
Book Rating : 4.5/5 (245 download)

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Book Synopsis International Business by : Luke Ike

Download or read book International Business written by Luke Ike and published by Xlibris Corporation. This book was released on 2017-02-03 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about international businessinternational firms, their business activities across borders, the environment in which they operate, and management. The book produces a clear and concise introduction to international business, setting a global standard for studying and understanding of international business as required by practicing managers and those in colleges and universities who are aspiring to become international business managers.

Advances of Immersive Entertainment Experience in Tourism

Author : 陈丽英
Publisher : Scientific Research Publishing, Inc. USA
ISBN 13 : 1649978618
Total Pages : 202 pages
Book Rating : 4.6/5 (499 download)

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Book Synopsis Advances of Immersive Entertainment Experience in Tourism by : 陈丽英

Download or read book Advances of Immersive Entertainment Experience in Tourism written by 陈丽英 and published by Scientific Research Publishing, Inc. USA. This book was released on 2024-03-08 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book studied the newly emerged business format of immersive entertainments experience, mainly focusing on offline forms, which have been proved to contribute a lot to the upgrading of modern culture and tourism industry development. With solid theoretical research on interactive digital narrative and immersive experience etc., it defined the immersive entertainment. Based on comprehensive analysis of immersive entertainment industry development at home and abroad, the research team initiated a thorough investigation of status quo of immersive entertainment in Shanghai. By deep interviewing with professionals, operators and consumers in the immersive entertainment industry, it aims to explore the reasons behind the popularity of immersive entertainment experience and the booming immersive industry, introduce typical formats and classification methods of immersive experiences, compare common development models in the immersive entertainment industry, identify development bottlenecks, and discuss future trends and suggestions in the immersive entertainment industry. This book is the collaborative effort of researchers led by Chen Liying’s research team. Chen Liying established the research framework for the entire project and oversaw the final manuscript and revisions. Tao Tingfang contributed a lot to the original idea and framework of the book. Zhangjing was responsible for the initial draft of Chapter 4, 5, 6. Yin Weihua was responsible for the Shanghai immersive entertainment development. Guan Xu was responsible for international cases and experiences. Chen Liying was responsible for Chapter 1, 2, 3, 7 and the initial draft of Chapter 8, as well as supplementing some case studies. Ma Yingjie was responsible for the technological path of Chapter 7.

Real-World Evidence in a Patient-Centric Digital Era

Author : Kelly H. Zou
Publisher : CRC Press
ISBN 13 : 1000613453
Total Pages : 155 pages
Book Rating : 4.0/5 (6 download)

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Book Synopsis Real-World Evidence in a Patient-Centric Digital Era by : Kelly H. Zou

Download or read book Real-World Evidence in a Patient-Centric Digital Era written by Kelly H. Zou and published by CRC Press. This book was released on 2022-08-03 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: Real-world evidence is defined as evidence generated from real-world data outside randomized controlled trials. As scientific discoveries and methodologies continue to advance, real-world data and their companion technologies offer powerful new tools for evidence generation. Real-World Evidence in a Patient-Centric Digital Era provides perspectives, examples, and insights on the innovative application of real-world evidence to meet patient needs and improve healthcare, with a focus on the pharmaceutical industry. This book presents an overview of key analytical issues and best practices. Special attention is paid to the development, methodologies, and other salient features of the statistical and data science techniques that are customarily used to generate real-world evidence. It provides a review of key topics and emerging trends in cutting-edge data science and health innovation. Features: Provides an overview of statistical and analytic methodologies in real-world evidence to generate insights on healthcare, with a special focus on the pharmaceutical industry Examines timely topics of high relevance to industry such as bioethical considerations, regulatory standards, and compliance requirements Highlights emerging and current trends, and provides guidelines for best practices Illustrates methods through examples and use-case studies to demonstrate impact Provides guidance on software choices and digital applications for successful analytics Real-World Evidence in a Patient-Centric Digital Era will be a vital reference for medical researchers, health technology innovators, data scientists, epidemiologists, population health analysts, health economists, outcomes researchers, policymakers, and analysts in the healthcare industry.

Society of Singularities

Author : Andreas Reckwitz
Publisher : John Wiley & Sons
ISBN 13 : 1509534245
Total Pages : 409 pages
Book Rating : 4.5/5 (95 download)

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Book Synopsis Society of Singularities by : Andreas Reckwitz

Download or read book Society of Singularities written by Andreas Reckwitz and published by John Wiley & Sons. This book was released on 2020-04-21 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: Our contemporary societies place more and more emphasis on the singular and the unique. The industrial societies of the early 20th century produced standardized products, cities, subjects and organizations which tended to look the same, but in our late-modern societies, we value the exceptional - unique objects, experiences, places, individuals, events and communities which are beyond the ordinary and which claim a certain authenticity. Industrial society’s logic of the general has been replaced by late modernity’s logic of the particular. In this major new book, Andreas Reckwitz examines the causes, structures and consequences of the society of singularities in which we now live. The transformation from industrial to cultural capitalism, the rise of digital technologies and their ‘culture machine’ and the emergence of an educated, urban new middle class form a powerful engine for the singularization of the social. In late modernity, what is singular is valorized and stirs the emotions, while what is general has to remain in the background, and this has profound social consequences. The society of singularities systematically produces devaluation and inequality: winner-takes-all markets, job polarization, the neglect of rural regions and the alienation of the traditional middle class. The emergence of populism and the rise of aggressive forms of nationalism which emphasize the cultural authenticity of one’s own people thus turn out to be the other side of singularization. This prize-winning book offers a new perspective on how modern societies have changed in recent decades and it will be of great value to anyone interested in the forces that are shaping our world today.

Grow Globally

Author : Mona Pearl
Publisher : John Wiley & Sons
ISBN 13 : 1118128966
Total Pages : 157 pages
Book Rating : 4.1/5 (181 download)

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Book Synopsis Grow Globally by : Mona Pearl

Download or read book Grow Globally written by Mona Pearl and published by John Wiley & Sons. This book was released on 2011-08-24 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover proven strategies and solutions for successful participation in the global market With less than fifty percent of middle market US companies succeeding at going global, corporate executives need to know how to build effective global execution platforms that will allow their organizations to thrive in a global economy. Filled with case studies and indispensable checklists, Grow Globally guides executives in crafting an actionable global strategy that will not only stand the test of change—but that will also be on target, on budget, and on time. Reveals how to anticipate change in global decision-making and execution Explores how to identify trends and respond to differences between internal corporate culture and the target culture Includes case studies, checklists, process visuals and resources, plus a website that hosts online tools and materials As the world becomes more dependent on technology and trade borders gradually disappear, your company needs to acquire the tools and skills necessary to compete in the global market. Grow Globally presents the skills needed to build a global execution platform that will keep your organization relevant and competitive in the international landscape.

M-Commerce: Global Experiences and Perspectives

Author : Dholakia, Nikhilesh
Publisher : IGI Global
ISBN 13 : 1591403170
Total Pages : 330 pages
Book Rating : 4.5/5 (914 download)

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Book Synopsis M-Commerce: Global Experiences and Perspectives by : Dholakia, Nikhilesh

Download or read book M-Commerce: Global Experiences and Perspectives written by Dholakia, Nikhilesh and published by IGI Global. This book was released on 2006-03-31 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Based on research and practitioner-generated reports, this book focuses on the emergence and growth of mobile telecommunications and mobile commerce around the world"--Provided by publisher.