You Are the Message

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Author :
Publisher : Crown Currency
ISBN 13 : 0307816109
Total Pages : 258 pages
Book Rating : 4.3/5 (78 download)

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Book Synopsis You Are the Message by : Roger Ailes

Download or read book You Are the Message written by Roger Ailes and published by Crown Currency. This book was released on 2012-02-22 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the secrets of communication that win elections, promotions, and customers, from Roger Ailes, media consultant to Presidents Ronald Reagan and George H.W. Bush, and the founder of Fox News. When you communicate with others, everything that makes you unique comes into play. From your appearance to your voice, from your beliefs to your life experience, you're constantly sending signals about the kind of person you are. All of these signals, such as your facial expressions, your body movements, your vocal pitch, and more, are powerful and important in convincing others of your message. In You Are the Message, Roger Ailes argues that each and every one of us has the tools within us to persuade and influence others. And in this practical, sensible and entertaining book, you'll learn how to present a message so compelling that even your most stubborn detractor will see the merit of your ideas.

How to Get Your Message Out Fast & Free Using Podcasts

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Author :
Publisher : Atlantic Publishing Company
ISBN 13 : 1601381204
Total Pages : 290 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis How to Get Your Message Out Fast & Free Using Podcasts by : Kevin Walker

Download or read book How to Get Your Message Out Fast & Free Using Podcasts written by Kevin Walker and published by Atlantic Publishing Company. This book was released on 2011 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is your ultimate goal to have more customers come to your Web site? You can increase your Web site traffic by more than 1,000 percent through the expert execution of podcasts and podcasting. A podcast is a digital media file, including music, data, or video, that is distributed over the Internet using syndication feeds for playback on portable media players such as Apple's iPod and personal computers. You will earn how to master the art and science behind podcasting in a matter of hours. By investing a few dollars you can easily get your message out, increase the number of visitors to your Web site, and significantly increase sales. If you are looking to drive high-quality, targeted traffic to your site, there is no better way than podcasting. The key to success in podcasting is knowing what you are doing and devising a comprehensive and well-crafted marketing plan. This groundbreaking and exhaustively researched new book will provide everything you need to know to help you generate high-volume, high-quality podcasts. In addition, we spent thousands of hours interviewing hundreds of today's most successful podcast masters. This book is a compilation of their secrets and successful ideas. Additionally it gives you hundreds of tips and tricks to drive business to your Web site and increase sales and profits. In this book you will find case studies from companies who have used our techniques and achieved unprecedented success. If you are interested in learning hundreds of hints, tricks, and secrets on how to implement podcasting, develop a cost-effective marketing campaign, and ultimately earn enormous profits, this book is for you.

Getting the Message Out

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Author :
Publisher : Trafford Publishing
ISBN 13 : 1412210208
Total Pages : 378 pages
Book Rating : 4.4/5 (122 download)

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Book Synopsis Getting the Message Out by :

Download or read book Getting the Message Out written by and published by Trafford Publishing. This book was released on with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt:

How to Get Your Point Across in 30 Seconds Or Less

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Author :
Publisher : Simon and Schuster
ISBN 13 : 0671727524
Total Pages : 132 pages
Book Rating : 4.6/5 (717 download)

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Book Synopsis How to Get Your Point Across in 30 Seconds Or Less by : Milo O. Frank

Download or read book How to Get Your Point Across in 30 Seconds Or Less written by Milo O. Frank and published by Simon and Schuster. This book was released on 1987 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to get your listener’s attention, keep her interest, and make your point—all in thirty seconds! Milo Frank, America’s foremost business communications consultant, shows you how to focus your objectives, utilize the “hook” technique, use the secrets of TV and advertising writers, tell terrific anecdotes that make your point, shine in meetings and question-and-answer sessions, and more! These proven techniques give you the edge that successful people share—the art of communicating quickly, precisely, and powerfully!

Getting Your Math Message Out to Parents

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Author :
Publisher : Math Solutions
ISBN 13 : 0941355209
Total Pages : 149 pages
Book Rating : 4.9/5 (413 download)

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Book Synopsis Getting Your Math Message Out to Parents by : Nancy Litton

Download or read book Getting Your Math Message Out to Parents written by Nancy Litton and published by Math Solutions. This book was released on 1998 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tackle the tricky issue of bridging the communication gap between teachers, students, and their parents. This unique resource explore the various channels--newsletters, back-to-school-night presentations, homework, and more--through which teachers can communicate with parents about their children’s math education.

Hands-On Social Marketing

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Author :
Publisher : SAGE Publications
ISBN 13 : 1452223122
Total Pages : 329 pages
Book Rating : 4.4/5 (522 download)

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Book Synopsis Hands-On Social Marketing by : Nedra Kline Weinreich

Download or read book Hands-On Social Marketing written by Nedra Kline Weinreich and published by SAGE Publications. This book was released on 2010-10-12 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book shows students and practitioners how to develop social marketing programs through a simple, six-step process of strategic planning and design. Nedra Kline Weinreich starts by introducing the concept of social marketing and then walks the reader through each of the six steps of the process: analysis, strategy development, program and communication design, pretesting, implementation, and evaluation and feedback. The Second Edition incorporates developments in marketing practice over the last 10 years and focuses on how to apply the design approach to campaigns to effect behavior change. All organizations can do social marketing, Weinreich insists, if they follow the steps and start to think from a social marketing perspective.

Getting Your Message Across

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Author :
Publisher : FriesenPress
ISBN 13 : 1525557971
Total Pages : 102 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis Getting Your Message Across by : Dr. Kim S. Pensinger

Download or read book Getting Your Message Across written by Dr. Kim S. Pensinger and published by FriesenPress. This book was released on 2019-08-27 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: With over forty years of experience ministering cross-culturally, Kim Pensinger presents this “nuts-and-bolts” guide to interpretative communication, or the art of speaking in public through the use of an interpreter. He addresses the theory, preparation, delivery, debrief, challenges, and future of this critical ministry tool in an accessible way. Speaking with an interpreter entails more than a word-for-word translation. We all live in different worlds, and reaching into a new world with the gospel of Christ requires cultural and linguistic sensitivity and understanding. Pastors, preachers, and international speakers will discover a wealth of support and practical resources in Getting Your Message Across and will be inspired to go beyond the boundaries of their own comfort zone. This unique and relevant guide will make a highly-valued travel companion on the mission field and the speaking circuit. An essential addition to every preachers’ bookshelf!

Getting Your Message Across

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Author :
Publisher : Simon & Schuster (Australia)
ISBN 13 : 9780731805501
Total Pages : 188 pages
Book Rating : 4.8/5 (55 download)

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Book Synopsis Getting Your Message Across by : James Hooke

Download or read book Getting Your Message Across written by James Hooke and published by Simon & Schuster (Australia). This book was released on 1996 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Reviving the True Meaning of Christmas: 101 Ways to Get the Message Out

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Author :
Publisher : Tate Publishing
ISBN 13 : 1602479194
Total Pages : 120 pages
Book Rating : 4.6/5 (24 download)

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Book Synopsis Reviving the True Meaning of Christmas: 101 Ways to Get the Message Out by : Doug Dauntless

Download or read book Reviving the True Meaning of Christmas: 101 Ways to Get the Message Out written by Doug Dauntless and published by Tate Publishing. This book was released on 2008-02 with total page 120 pages. Available in PDF, EPUB and Kindle. Book excerpt: Where is Christ in Christmas? Is the true meaning of Christmas fading when compared to the shining lights, glittering ornaments and mountains of gifts? Reviving the True Meaning of Christmas: 101 Ways to Get the Message Out is a collection of unique ideas to simply and inexpensively renew the meaning of Christmas in our religion-neutral world. By recognizing deficiencies in spirit, knowledge, and relationships, Doug Dauntless presents specific recommendations to counter these increasing shortages. Imagine experiencing more than just a holiday this Christmas season. Reviving the True Meaning of Christmas offers effective measures you can take to make the holidays a true celebration of Christ. Doug Dauntless gives us specific, practical, creative ways to get the meaning out. Join me in incorporating some of them into my Christmas season. Pamela Reeve Author, Faith Is These innovative, simple and inexpensive ideas should prompt all Christians to reclaim one of the most important celebrations of all time Deena Creamer Owner, Creamer Communications

Reach

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Author :
Publisher : Berrett-Koehler Publishers
ISBN 13 : 1523000880
Total Pages : 225 pages
Book Rating : 4.5/5 (23 download)

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Book Synopsis Reach by : Becky Robinson

Download or read book Reach written by Becky Robinson and published by Berrett-Koehler Publishers. This book was released on 2022-04-19 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cut through the noise and create the biggest possible audience for your work. This book offers a proven method for expanding your reach online so you can make a meaningful difference for others. Anyone who makes the bold decision to put their ideas out into the world wants to reach as many people as possible. Unfortunately, too many think it's a question of numbers-the more people you can get in front of, the better. But true reach is about expanding your audience while making a meaningful and enduring difference that has a lasting impact. Reach provides a clear and structured approach to creating a successful online presence that will create the biggest possible impact for any message. Becky Robinson shares a framework to cultivate followers that requires four commitments: value, consistency, endurance, and generosity. When you make these four commitments, you'll deliver memorable content on a regular basis while keeping the long-term view in mind and being committed to helping and sharing with others. Robinson offers guidance on having realistic expectations and meaningful goals, encouraging readers to reflect on what they want to accomplish and with whom they want to connect. Readers will also learn how to overcome discouragements, create and repurpose content, and focus on the everyday activities that will spread ideas. This is a long-term process-one that doesn't normally offer immediate results or guarantee the desired outcome. But, as Robinson reminds us, creating from a place of generosity can lead to benefits greater than you can imagine.

Getting the Message Across

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Author :
Publisher : Oxford University Press
ISBN 13 : 0199977372
Total Pages : 225 pages
Book Rating : 4.1/5 (999 download)

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Book Synopsis Getting the Message Across by : Jennifer Wiggins

Download or read book Getting the Message Across written by Jennifer Wiggins and published by Oxford University Press. This book was released on 2013-01-21 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communicating with patients about genetic concepts is fraught with complications. In addition to the hazy takeaway messages and the likelihood of peripheral findings, the diverse cultural backgrounds of patients in a genetics clinic present another layer of challenge for clinicians and genetic counselors in their aim to communicate important findings effectively and respectfully. This book provides practical advice to assist genetic counselors, geneticists, and other health professionals wanting to engage appropriately with different clients from different communities -- patients who are hearing and/or visually impaired, patients with diverse sex development or religious backgrounds, and those who are available only through interpreter or telephone consultation. With chapter-based practical entries on effective communication with these and other diverse population groups, this volume is an invaluable pocket tool for clinicians and counselors to effectively get the message across.

PoweR PR: Ethnic Activists Guide to Strategic Communications

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Author :
Publisher : Lulu.com
ISBN 13 : 1329450116
Total Pages : 335 pages
Book Rating : 4.3/5 (294 download)

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Book Synopsis PoweR PR: Ethnic Activists Guide to Strategic Communications by : Ray Hanania

Download or read book PoweR PR: Ethnic Activists Guide to Strategic Communications written by Ray Hanania and published by Lulu.com. This book was released on 2015-08-08 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: PoweR PR is a simple to follow blueprint for Ethnic and Minority Activists to help them develop strategic communications plans to overcome the bias in the mainstream news media to advance their narrative. The mainstream news media is biased, especially against "minority minorities." This book helps you write the message and create the products to help promote the message directly to the target audience. It details the 10 Fundamentals of Strategic Communications. PoweR PR is authored by award winning veteran former Chicago City Hall reporter and columnist Ray Hanania, an American Arab. The book is based on Hanania's nearly 40 years of frontline experience in journalism and strategic communications in overcoming biases in the journalism profession. You can get more information and updates at www.UrbanStrategiesGroup.com

The End of Advertising as We Know It

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0471432717
Total Pages : 253 pages
Book Rating : 4.4/5 (714 download)

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Book Synopsis The End of Advertising as We Know It by : Sergio Zyman

Download or read book The End of Advertising as We Know It written by Sergio Zyman and published by John Wiley & Sons. This book was released on 2002-11-14 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: The controversial marketing guru discusses the revolution in advertising strategy "What can I say about Sergio Zyman? He's a genius; that's all."-Warren Bennis, University Professor and DistinguishedProfessor of BusinessAdministration, USC Marshall School of Business In this follow-up to his bestselling book The End of Marketing As We Know It, Sergio Zyman, Coca-Cola's renowned former chief marketing officer, argues that the business of advertising as we know it is dead. He uses real-world examples to illustrate how modern advertising overemphasizes art and entertainment and neglects the most important rule of advertising-sell the product. With a keen eye and a no-holds-barred approach, Zyman discusses how advertising died, what killed it, and how to revive it. He addresses the most critical issues affecting any organization's sales and marketing departments, using his time-tested, unorthodox, and sometimes even counterintuitive principles in order to translate key strategies into positive business results. For marketing managers, advertisers, and CEOs, this book offers groundbreaking advice from one of the legends of modern marketing, as well as the knowledge, insights, tools, and direction to transform advertising strategies from hoping to planning, from art to science, from guessing to knowing, and from random success to planned success.

Small Town Economic Development

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Author :
Publisher : McFarland
ISBN 13 : 0786476788
Total Pages : 303 pages
Book Rating : 4.7/5 (864 download)

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Book Synopsis Small Town Economic Development by : Joaquin Jay Gonzalez III,

Download or read book Small Town Economic Development written by Joaquin Jay Gonzalez III, and published by McFarland. This book was released on 2017-05-24 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: We tend to associate small town economic development with the decline of the rural United States--empty houses, shuttered shops and rusting factories. A common diagnosis of sluggish small town recovery is their lack of lifestyle amenities that attract new residents and businesses. Yet many small towns have shown progress and potential in recent years. This collection of recent articles by experts presents stories of small-town America's struggle and describes innovations and practices behind successful revivals.

Team Nutrition Connections

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Author :
Publisher :
ISBN 13 :
Total Pages : 8 pages
Book Rating : 4.3/5 (129 download)

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Book Synopsis Team Nutrition Connections by :

Download or read book Team Nutrition Connections written by and published by . This book was released on 2006 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt:

FNS

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Author :
Publisher :
ISBN 13 :
Total Pages : 52 pages
Book Rating : 4.:/5 (8 download)

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Book Synopsis FNS by :

Download or read book FNS written by and published by . This book was released on 2004 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Display Advertising

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118240294
Total Pages : 609 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis Display Advertising by : David Booth

Download or read book Display Advertising written by David Booth and published by John Wiley & Sons. This book was released on 2012-09-11 with total page 609 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete guide to developing, implementing, monitoring, and optimizing an online display ad campaign The display business is online advertising's fastest growing field. Google and others are starting to provide easy tools to enable small- and medium-sized businesses to take advantage of this opportunity. This guide provides marketers, consultants, and small-business owners with the knowledge and skills to create and optimize a display advertising campaign. It covers concepts, trends, and best practices, and presents a day-to-day plan for developing, managing, and measuring a successful campaign. Online display advertising is a hot topic, and this hands-on guide helps marketing professionals and small-business owners gain the skills to create and manage their own campaigns Provides an overview of display advertising concepts, including types, formats, and how they're placed on websites Explains how to plan a campaign, including defining goals and planning resources, contextual and placement targeting, and keyword use Covers campaign launch and measurement, ad creation, social media advertising, how to optimize a campaign, and much more Display Advertising: An Hour a Day helps anyone promote a business successfully with effective online display ad campaigns.