Gender on the Market

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Author :
Publisher : University of Pennsylvania Press
ISBN 13 : 0812202430
Total Pages : 344 pages
Book Rating : 4.8/5 (122 download)

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Book Synopsis Gender on the Market by : Deborah Kapchan

Download or read book Gender on the Market written by Deborah Kapchan and published by University of Pennsylvania Press. This book was released on 2010-11-24 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Selected by Choice magazine as an Outstanding Academic Book for 1996 Gender on the Market is a study of Moroccan women's expressive culture and the ways in which it both determines and responds to current transformations in gender roles. Beginning with women's emergence into what has been defined as the most paradigmatic of Moroccan male institutions—the marketplace—the book elucidates how gender and commodity relations are experienced and interpreted in women's aesthetic practices. Deborah Kapchan compellingly demonstrates that Moroccan women challenge some of the most basic cultural assumptions of their society—especially ones concerning power and authority.

Gender, Design and Marketing

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Author :
Publisher : Routledge
ISBN 13 : 1351934511
Total Pages : 250 pages
Book Rating : 4.3/5 (519 download)

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Book Synopsis Gender, Design and Marketing by : Gloria Moss

Download or read book Gender, Design and Marketing written by Gloria Moss and published by Routledge. This book was released on 2017-03-02 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Product and service designers place increasing emphasis on the colour, form and appearance of what their organization offers and the language with which they describe it. Gloria Moss' erudite, sophisticated and fascinating book, guides the reader to an understanding of the way gender influences our visual perception. In this wide-ranging book the author explores design, visual aesthetics, language and communication, by drawing on an exhaustive range of primary sources of research from psychology, design, branding and communication. The lessons that emerge offer challenges to organizations both in the way in which their design and marketing is perceived by men and women, and how the make-up of their workforce may limit their ability to appreciate and address the diversity of customers' preferences. The challenge for management is to overcome these limitations and ensure that an organization's products and services mirror preferences of customers rather than those of senior managers.

Women, Livestock Ownership and Markets

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Author :
Publisher : Routledge
ISBN 13 : 1136186212
Total Pages : 169 pages
Book Rating : 4.1/5 (361 download)

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Book Synopsis Women, Livestock Ownership and Markets by : Jemimah Njuki

Download or read book Women, Livestock Ownership and Markets written by Jemimah Njuki and published by Routledge. This book was released on 2013-10-23 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides empirical evidence from Kenya, Tanzania and Mozambique and from different production systems of the importance of livestock as an asset to women and their participation in livestock and livestock product markets. It explores the issues of intra-household income management and economic benefits of livestock markets to women, focusing on how types of markets, the types of products and women’s participation in markets influence their access to livestock income. The book further analyses the role of livestock ownership, especially women’s ownership of livestock, in influencing household food security though increasing household dietary diversity and food adequacy. Additional issues addressed include access to resources, information and financial services to enable women more effectively to participate in livestock production and marketing, and some of the factors that influence this access. Practical strategies for increasing women’s market participation and access to information and services are discussed. The book ends with recommendations on how to mainstream gender in livestock research and development if livestock are to serve as a pathway out of poverty for the poor and especially for women.

Handbook of Research on Gender and Marketing

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 : 1788115384
Total Pages : 341 pages
Book Rating : 4.7/5 (881 download)

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Book Synopsis Handbook of Research on Gender and Marketing by : Susan Dobscha

Download or read book Handbook of Research on Gender and Marketing written by Susan Dobscha and published by Edward Elgar Publishing. This book was released on 2019 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: Susan Dobscha and the authors in this Handbook provide a primer and resource for scholars and practitioners keen to develop or enhance their understanding of how gender permeates marketing decisions, consumer experiences, public policy initiatives, and market practices.

Gender, Culture, and Consumer Behavior

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1136463488
Total Pages : 484 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis Gender, Culture, and Consumer Behavior by : Cele C. Otnes

Download or read book Gender, Culture, and Consumer Behavior written by Cele C. Otnes and published by Taylor & Francis. This book was released on 2012-04-27 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers the gamut of topics related to gender and consumer culture. Changing gender roles have forced scholars and practitioners to re-examine some of the fundamental assumptions and theories in this area. Gender is a core component of identity and thus holds significant implications for how consumers behave in the marketplace. This book offers innovative research in gender and consumer behavior with topics relevant to psychology, marketing, advertising, sociology, women’s studies and cultural studies. It offers 16 chapters of cutting-edge research on gender, international culture and consumption. Unique to this volume is its emphasis on consumption and masculinity and inclusion of topics on a rapidly changing world of issues related to culture and gender in advertising, communications, psychology and consumer behavior.

Gender, Law and Justice in a Global Market

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Author :
Publisher : Cambridge University Press
ISBN 13 : 1139500368
Total Pages : 377 pages
Book Rating : 4.1/5 (395 download)

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Book Synopsis Gender, Law and Justice in a Global Market by : Ann Stewart

Download or read book Gender, Law and Justice in a Global Market written by Ann Stewart and published by Cambridge University Press. This book was released on 2011-08-25 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: Theories of gender justice in the twenty-first century must engage with global economic and social processes. Using concepts from economic analysis associated with global commodity chains and feminist ethics of care, Ann Stewart considers the way in which 'gender contracts' relating to work and care contribute to gender inequalities worldwide. She explores how economies in the global north stimulate desires and create deficits in care and belonging which are met through transnational movements and traces the way in which transnational economic processes, discourses of rights and care create relationships between global south and north. African women produce fruit and flowers for European consumption; body workers migrate to meet deficits in 'affect' through provision of care and sex; British-Asian families seek belonging through transnational marriages.

Cinderella Goes to Market

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Author :
Publisher : Verso
ISBN 13 :
Total Pages : 292 pages
Book Rating : 4.3/5 (97 download)

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Book Synopsis Cinderella Goes to Market by : Barbara Einhorn

Download or read book Cinderella Goes to Market written by Barbara Einhorn and published by Verso. This book was released on 1993-12-17 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: An introduction to the experience of women in former state socialist countries, which attempts to unravel the legacy of state socialism in relation to women. The book explores women's status in East Central Europe, both before and after 1989.

Gender and the Labor Market

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Author :
Publisher : Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
ISBN 13 : 9783631817919
Total Pages : 268 pages
Book Rating : 4.8/5 (179 download)

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Book Synopsis Gender and the Labor Market by : Meltem Ince Yenilmez

Download or read book Gender and the Labor Market written by Meltem Ince Yenilmez and published by Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften. This book was released on 2020-12-21 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers deep researches from different perspectives & disciplines upon women in labour markets. In this book, different and rigorous analyses of all areas influenced by gender researches were made in order to be one of the new reliable sources about the women studies in labour markets with various dimensions.

Essential Trade

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Publisher : University of Hawaii Press
ISBN 13 : 0824847865
Total Pages : 274 pages
Book Rating : 4.8/5 (248 download)

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Book Synopsis Essential Trade by : Ann Marie Leshkowich

Download or read book Essential Trade written by Ann Marie Leshkowich and published by University of Hawaii Press. This book was released on 2014-09-30 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: “My husband doesn’t have a head for business,” complained Ngoc, the owner of a children’s clothing stall in Ben Thanh market. “Naturally, it’s because he’s a man.” When the women who sell in Ho Chi Minh City’s iconic marketplace speak, their language suggests that activity in the market is shaped by timeless, essential truths: Vietnamese women are naturally adept at buying and selling, while men are not; Vietnamese prefer to do business with family members or through social contacts; stallholders are by nature superstitious; marketplace trading is by definition a small-scale enterprise. Essential Trade looks through the façade of these “timeless truths” and finds active participants in a political economy of appearances: traders’ words and actions conform to stereotypes of themselves as poor, weak women in order to clinch sales, manage creditors, and protect themselves from accusations of being greedy, corrupt, or “bourgeois” – even as they quietly slip into southern Vietnam’s growing middle class. But Leshkowich argues that we should not dismiss the traders’ self-disparaging words simply because of their essentialist logic. In Ben Thanh market, performing certain styles of femininity, kinship relations, social networks, spirituality, and class allowed traders to portray themselves as particular kinds of people who had the capacity to act in volatile political and economic circumstances. When so much seems to be changing, a claim that certain things or people are inherently or naturally a particular way can be both personally meaningful and strategically advantageous. Based on ethnographic fieldwork and life history interviewing conducted over nearly two decades, Essential Trade explores how women cloth and clothing traders like Ngoc have plied their wares through four decades of political and economic transformation: civil war, postwar economic restructuring, socialist cooperativization, and the frenetic competition of market socialism. With close attention to daily activities and life narratives, this groundbreaking work of critical feminist economic anthropology combines theoretical insight, vivid ethnography, and moving personal stories to illuminate how the interaction between gender and class has shaped people’s lives and created market socialist political economy. It provides a compelling account of postwar southern Vietnam as seen through the eyes of the dynamic women who have navigated forty years of profound change while building their businesses in the stalls of Ben Thanh market.

Gender Inclusive Game Design

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Author :
Publisher : Cengage Learning
ISBN 13 : 9781584502395
Total Pages : 232 pages
Book Rating : 4.5/5 (23 download)

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Book Synopsis Gender Inclusive Game Design by : Sheri Graner Ray

Download or read book Gender Inclusive Game Design written by Sheri Graner Ray and published by Cengage Learning. This book was released on 2004 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the relationship between women and computer games, both the women in the gaming industry and the women who serve as a market for computer games.

Gender, Welfare State and the Market

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Author :
Publisher : Routledge
ISBN 13 : 1134564376
Total Pages : 311 pages
Book Rating : 4.1/5 (345 download)

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Book Synopsis Gender, Welfare State and the Market by : Thomas Boje

Download or read book Gender, Welfare State and the Market written by Thomas Boje and published by Routledge. This book was released on 2012-10-02 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume represents the present state of theoretical debate in welfare state scholarship, drawing on research from western Europe, North America and Japan. It therefore provides a valuable balance of breadth and detail from the broad international overview to comparisons between specific welfare states and national case studies.

Onions Are My Husband

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Publisher : University of Chicago Press
ISBN 13 : 0226107760
Total Pages : 509 pages
Book Rating : 4.2/5 (261 download)

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Book Synopsis Onions Are My Husband by : Gracia Clark

Download or read book Onions Are My Husband written by Gracia Clark and published by University of Chicago Press. This book was released on 2010-01-15 with total page 509 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the most comprehensive analysis to date of the world of open air marketplaces of West Africa, Gracia Clark studies the market women of Kumasi, Ghana, in order to understand the key social forces that generate, maintain, and continually reshape the shifting market dynamics. Probably the largest of its kind in West Africa, the Kumasi Central Market houses women whose positions vary from hawkers of meals and cheap manufactured goods to powerful wholesalers, who control the flow of important staples. Drawing on more than four years of field research, during which she worked alongside several influential market "Queens", Clark explains the economic, political, gender, and ethnic complexities involved in the operation of the marketplace and examines the resourcefulness of the market women in surviving the various hazards they routinely encounter, from coups d'etat to persistent sabotage of their positions from within.

Market à la Mode

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Author :
Publisher : Johns Hopkins University Press
ISBN 13 : 9780801872532
Total Pages : 0 pages
Book Rating : 4.8/5 (725 download)

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Book Synopsis Market à la Mode by : Erin Mackie

Download or read book Market à la Mode written by Erin Mackie and published by Johns Hopkins University Press. This book was released on 2003-01-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: How eighteenth-century fashion publications assumed a leading role in defining women's legitimate sphere of activities. In Market à la Mode, Erin Mackie examines the role that The Tatler and The Spectator, two eighteenth-century British lifestyle magazines, played in the growth of fashion and how they influenced their readers. She traces the commercial context in which they operated, focusing on the processes of commodification, fetishization, and revisions of gender identity. Mackie's study makes clear that fashion publications, far from being commentaries on passing trends, assumed a leading role in defining women's legitimate sphere of activities as well as in the development of commerce as recreation.

The Gender Factory

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Publisher : Springer Science & Business Media
ISBN 13 : 1461323932
Total Pages : 255 pages
Book Rating : 4.4/5 (613 download)

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Book Synopsis The Gender Factory by : S.F. Berk

Download or read book The Gender Factory written by S.F. Berk and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: tion addressed by this analysis centers on the reciprocal relation between 1 household domestic and market work efforts. It should be obvious by now that this chapter is not concerned ex plicitly with the contributions of individual members to household or mar ket activity, nor does it examine the mechanisms by which work tasks or time is apportioned among them. To reiterate, households per se are the unit of analysis; the division of labor within, with respect to either household or market activities, is ignored. In this chapter, one must pre tend that the social relations within the household productive unit, which critically shape both the nature of work and its allocation, are hidden from view. To return to the earlier metaphor, households establish a to tal household "pie," made up of all the market and domestic chores that they will undertake and the time required for them. Only after that "pie" is created can it be sliced and the pieces doled out to individual members. 2 The household and market pie defined and described here can be roughly conceptualized as the total productive capacity of the household, or as the result of a pooling of individual talents and resources. Indeed, were a measure of the time available for leisure incorporated into the measure of the pie, the household's full income (budget) constraint (i. e. , the total productive potential of the household) could be described.

Legalizing Gender Inequality

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Publisher : Cambridge University Press
ISBN 13 : 9780521627504
Total Pages : 414 pages
Book Rating : 4.6/5 (275 download)

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Book Synopsis Legalizing Gender Inequality by : Robert L. Nelson

Download or read book Legalizing Gender Inequality written by Robert L. Nelson and published by Cambridge University Press. This book was released on 1999-05-28 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: Legalizing Gender Inequality challenges existing theories of gender-based pay inequality. The book argues that earnings differentials cannot be explained adequately by market forces or society-wide sexism and that the court's reliance upon these theories has tended to legitimate and to legalize a crucial dimension of gender inequality.

Living Wages, Equal Wages: Gender and Labour Market Policies in the United States

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Author :
Publisher : Routledge
ISBN 13 : 1134480164
Total Pages : 276 pages
Book Rating : 4.1/5 (344 download)

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Book Synopsis Living Wages, Equal Wages: Gender and Labour Market Policies in the United States by : Deborah M. Figart

Download or read book Living Wages, Equal Wages: Gender and Labour Market Policies in the United States written by Deborah M. Figart and published by Routledge. This book was released on 2005-07-08 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wage setting has historically been a deeply political and cultural as well as economic process. This informative and accessible book explores how US wage regulations in the twentieth century took gender, race-ethnicity and class into account. Focusing on social reform movements for living wages and equal wages, it offers an interdisciplinary account of how women's work and the remuneration for that work has changed along with the massive transformations in the economy and family structures. The controversial issue of establishing living wages for all workers makes this book both a timely and indispensable contribution to this wide ranging debate, and it will surely become required reading for anyone with an interest in modern economic issues.

Anti-Diet

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Publisher : Little, Brown Spark
ISBN 13 : 0316420360
Total Pages : 304 pages
Book Rating : 4.3/5 (164 download)

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Book Synopsis Anti-Diet by : Christy Harrison

Download or read book Anti-Diet written by Christy Harrison and published by Little, Brown Spark. This book was released on 2019-12-24 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reclaim your time, money, health, and happiness from our toxic diet culture with groundbreaking strategies from a registered dietitian, journalist, and host of the Food Psych podcast. 68 percent of Americans have dieted at some point in their lives. But upwards of 90% of people who intentionally lose weight gain it back within five years. And as many as 66% of people who embark on weight-loss efforts end up gaining more weight than they lost. If dieting is so clearly ineffective, why are we so obsessed with it? The culprit is diet culture, a system of beliefs that equates thinness to health and moral virtue, promotes weight loss as a means of attaining higher status, and demonizes certain ways of eating while elevating others. It's sexist, racist, and classist, yet this way of thinking about food and bodies is so embedded in the fabric of our society that it can be hard to recognize. It masquerades as health, wellness, and fitness, and for some, it is all-consuming. In Anti-Diet, Christy Harrison takes on diet culture and the multi-billion-dollar industries that profit from it, exposing all the ways it robs people of their time, money, health, and happiness. It will turn what you think you know about health and wellness upside down, as Harrison explores the history of diet culture, how it's infiltrated the health and wellness world, how to recognize it in all its sneaky forms, and how letting go of efforts to lose weight or eat "perfectly" actually helps to improve people's health—no matter their size. Drawing on scientific research, personal experience, and stories from patients and colleagues, Anti-Diet provides a radical alternative to diet culture, and helps readers reclaim their bodies, minds, and lives so they can focus on the things that truly matter.