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Fundraising Betriebswirtschaftliche Und Organisatorische Grundlagen Fur Die Praxis Sozialer Organisationen
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Book Synopsis Fundraising: Betriebswirtschaftliche und organisatorische Grundlagen für die Praxis sozialer Organisationen by : Joachim Birzele
Download or read book Fundraising: Betriebswirtschaftliche und organisatorische Grundlagen für die Praxis sozialer Organisationen written by Joachim Birzele and published by Walhalla Fachverlag. This book was released on 2019-12-06 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: Das Autorenteam stellt in diesem Lehrbuch zum einen die betriebswirtschaftlichen und organisatorischen Grundlagen dar: Fundraising als Teil des Dienstleistungsmarketings Fundraising-Management und -Prozesse passende Gesellschaftsformen Fundraising-Businessplan Fundraising als Organisationseinheit Umgang mit steuerbegünstigten Organisationen im Fundraising – Gemeinnützigkeitsrecht, Spendenrecht, Steuerrecht, Erbrecht Zum anderen erläutern sie ausgewählte Formen und Methoden des Fundraisings, die zunehmend in der Praxis an Bedeutung gewinnen: Großspenden-Fundraising Nachlass-Fundraising Online-Fundraising Digitalisierung im Fundraising inklusive zu beachtender datenschutzrechtlicher Aspekte Aufbau und Umgang mit Datenbanken Ein Erfahrungsbericht aus der Praxis – die Fundraising-Arbeit einer Hospizstiftung – runden das Lehrbuch Fundraising: Betriebswirtschaftliche und organisatorische Grundlagen für die Praxis sozialer Organisationen ab.
Book Synopsis Fundraising: Betriebswirtschaftliche und organisatorische Grundlagen für die Praxis sozialer Organisationen by : Joachim Birzele
Download or read book Fundraising: Betriebswirtschaftliche und organisatorische Grundlagen für die Praxis sozialer Organisationen written by Joachim Birzele and published by . This book was released on 2019-11-12 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Commercial Communication in the Digital Age by : Gabriele Siegert
Download or read book Commercial Communication in the Digital Age written by Gabriele Siegert and published by Walter de Gruyter GmbH & Co KG. This book was released on 2017-04-10 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today’s digital age, online and mobile advertising are of growing importance, with advertising no longer bound to the traditional media industry. Although the advertising industry still has broader access to the different measures and channels, users and consumers today have more possibilities to publish, get informed or communicate – to “co-create” –, and to reach a bigger audience. There is a good chance thus that users and consumers are better informed about the objectives and persuasive tricks of the advertising industry than ever before. At the same time, advertisers can inform about products and services without the limitations of time and place faced by traditional mass media. But will there really be a time when advertisers and consumers have equal power, or does tracking users online and offline lead to a situation where advertisers have more information about the consumers than ever before? The volume discusses these questions and related issues.
Book Synopsis Managing World Economic Change by : Robert A. Isaak
Download or read book Managing World Economic Change written by Robert A. Isaak and published by . This book was released on 1995 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text utilizes the standard of laissez-faire free-market ideology as a springboard to analyze global economic change. This edition focuses on how change is managed in the post-capitalist global economy of the 1990s, stressing the human, strategic and political dimensions.
Book Synopsis Management of Permanent Change by : Horst Albach
Download or read book Management of Permanent Change written by Horst Albach and published by Springer. This book was released on 2014-12-09 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the current times of more frequent crises and ever shortening innovation cycles, the management of change has become a crucial task of survival. While it is not a new topic in business research, the developments of the last decade have posed many new challenges for the change management of firms and organizations and have thus also raised many new questions for academic research in business administration, which the present book turns to deepen. Its particular focus is on disruptive change including its driving forces as well as effective and sustainable management. This publication constitutes a collection of articles that discuss change and innovation processes across different sectors of the economy (industry, banking, and retail), the role of leadership and corporate governance for the effectiveness and sustainability of organizational change.
Book Synopsis Boundaryless Hospital by : Horst Albach
Download or read book Boundaryless Hospital written by Horst Albach and published by Springer. This book was released on 2016-02-01 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses current health care challenges and new strategies for innovative solutions in this area from an interdisciplinary perspective of health care management, business economics, and medicine. It presents the idea of a “boundaryless hospital”, a conceptual model of a patient-centric, value-based health network that overcomes typical sectorial, organizational, and geographical boundaries and offers greater efficiency and better quality outcomes for patients. Effective health care for a growing and aging population is a major challenge for economies all over the world. New breakthroughs in medical technology and pharmaceuticals as well as digitization provide scope for more efficiency and for a better quality of health care. Novel organization forms and management concepts are key for coping with the increasing cost pressure observed in most health care systems. The contributions in this volume present innovative strategies for developing and implementing the concept of a boundaryless hospital. They highlight experiences from various countries and with different treatments. The book project was initiated and carried out by the Center for Advanced Studies in Management (CASiM), the interdisciplinary research center of HHL Leipzig Graduate School of Management for business administration in the 21st century.
Book Synopsis The Economy of Nature by : William Ashworth
Download or read book The Economy of Nature written by William Ashworth and published by . This book was released on 1995 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Weaving together history, science, and personal experience, ranging from Adam Smith and The Wealth of Nations to Leontief analysis and wilderness zoning, The Economy of Nature offers a blueprint for a greener and more prosperous world. It states quite bluntly that in the debate over wilderness preservation versus economic growth, both sides are wrong, and that a third path is not only possible but necessary. This third path is not a compromise between the other two but a whole new direction.
Book Synopsis Private Equity Demystified by : John Gilligan
Download or read book Private Equity Demystified written by John Gilligan and published by Oxford University Press. This book was released on 2020-11-04 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book deals with risk capital provided for established firms outside the stock market, private equity, which has grown rapidly over the last three decades, yet is largely poorly understood. Although it has often been criticized in the public mind as being short termist and having adverse consequences for employment, in reality this is far from the case. Here, John Gilligan and Mike Wright dispel some of the biggest myths and misconceptions about private equity. The book provides a unique and authoritative source from a leading practitioner and academic for practitioners, policymakers, and researchers that explains in detail what private equity involves and reviews systematic evidence of what the impact of private equity has been. Written in a highly accessible style, the book takes the reader through what private equity means, the different actors involved, and issues concerning sourcing, checking out, valuing, and structuring deals. The various themes from the systematic academic evidence are highlighted in numerous summary vignettes placed alongside the text that discuss the practical aspects. The main part of the work concludes with an up-to-date discussion by the authors, informed commentators on the key issues in the lively debate about private equity. The book further contains summary tables of the academic research carried out over the past three decades across the private equity landscape including: the returns to investors, economic performance, impact on R&D and employees, and the longevity and life-cycle of private equity backed deals.
Book Synopsis Private Equity as an Asset Class by : Guy Fraser-Sampson
Download or read book Private Equity as an Asset Class written by Guy Fraser-Sampson and published by John Wiley & Sons. This book was released on 2010-05-17 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unfairly reviled, and much misunderstood, private equity differs from all other asset classes in various important respects, not least the way in which its fund mechanisms operate, and the way in which its returns are recorded and analysed. Sadly, high level asset allocation decisions are frequently made on the basis of prejudice and misinformation, rather than a proper appreciation of the facts. Guy Fraser-Sampson draws upon more than twenty years of experience of the private equity industry to provide a practical guide to mastering the intricacies of this highly specialist asset class. Aimed equally at investors, professionals and business school students, it starts with such fundamental questions as ’what is private equity?’ and progresses to detailed consideration of different types of private equity activity such as venture capital and buyout. Rapid and significant changes in the environment during the recent financial crisis have prompted the need for a new edition. Separate chapters have been added on growth and development capital, as well as secondary investing. Newly emergent issues are considered, such as lengthening holding periods and the possible threat of declining returns. Particular problems, such as the need to distinguish between private equity and hedge funds, are addressed. The glossary has also been expanded. In short, readers will find that this new edition takes their understanding of the asset class to new heights. Key points include: A glossary of private equity terms Venture capital Buyout Growth capital Development capital Secondary investing Understanding private equity returns Analysing funds and returns How to plan a fund investment programme Detailed discussion of industry performance figures
Book Synopsis FLOWSCAPES. by : CASPAR. DE BONO DE BONO (EDWARD.)
Download or read book FLOWSCAPES. written by CASPAR. DE BONO DE BONO (EDWARD.) and published by . This book was released on 2020 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Sustainability Marketing by : Frank-Martin Belz
Download or read book Sustainability Marketing written by Frank-Martin Belz and published by John Wiley & Sons. This book was released on 2012-10-29 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new and extended Second Edition of the award-winning textbook Sustainability Marketing: A Global Perspective provides a sustainability-oriented vision of marketing for the twenty-first century. Adopting a a consumer marketing focus, it emphasises integrating sustainability principles into both marketing theory and the practical decision making of marketing managers. The book shows how the complexities of sustainability issues can be addressed by marketers through a systematic step-by-step approach. The steps involve an analysis of socio-environmental priorities to complement conventional consumer research; an integration of social, ethical and environmental values into marketing strategy development; a new consumer-oriented sustainability marketing mix to replace the outmoded and producer-oriented '4Ps'; and finally an analysis of how marketing can go beyond responding to social change to contribute to a transformation to a more sustainable society. Without taking such steps, marketing will continue to drive global crises linked to climate change, poverty, food shortages, oil depletion and species extinction, instead of helping to tackle them. A comprehensive package of supplementary materials for this text is available at www.wiley.com/college/belz. View the authors blog at: www.sustainability-marketing.com
Download or read book Design for London written by Peter Bishop and published by UCL Press. This book was released on 2020-12-10 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design for London was a unique experiment in urban planning, design and strategic thinking. Set up in 2006 by Mayor Ken Livingstone and his Architectural Advisor, Richard Rogers, the brief for the team was ‘to think about London, what made London unique and how it could be made better’. Sitting within London government but outside its formal statutory responsibilities, it was given freedom to question and challenge. The team had no power or money, but it did have the licence to operate without the usual constraints of government. With introductions from Ken Livingstone and Richard Rogers, Design for London covers the tumultuous and heady period of the first decade of this century when London was a test bed for new ideas. It outlines how key projects such as the London Olympics, public space programmes, high street regeneration and greening programmes were managed, critically examines the lessons that might be learnt in strategic urban design and considers how a design agenda for London could be developed in the future.
Author :Christine K. Volkmann Publisher :Springer Science & Business Media ISBN 13 :3834987522 Total Pages :514 pages Book Rating :4.8/5 (349 download)
Book Synopsis Entrepreneurship in a European Perspective by : Christine K. Volkmann
Download or read book Entrepreneurship in a European Perspective written by Christine K. Volkmann and published by Springer Science & Business Media. This book was released on 2010-11-05 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook focuses on the management challenges of founding a new venture and managing its rapid growth as the firm evolves. It covers crucial management areas in the entrepreneurship context such as entrepreneurial finance, marketing, and human resource management. Also, more hands-on management topics like writing a business plan and choosing a legal form for a venture are covered. A key chapter of the book is dedicated to leadership challenges in managing rapidly growing young firms located in new industries and technology areas. The book is written from a Continental European perspective to cater for its European target audience in entrepreneurship courses to be held in English.
Book Synopsis Design Research in Education by : Arthur Bakker
Download or read book Design Research in Education written by Arthur Bakker and published by Routledge. This book was released on 2018-07-06 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design Research in Education is a practical guide containing all the information required to begin a design research project. Providing an accessible background to the methodological approaches used in design research as well as addressing all the potential issues that early career researchers will encounter, the book uniquely helps the early career researcher to gain a full overview of design research and the practical skills needed to get their project off the ground. Based on extensive experience, the book also contains multiple examples of design research from both undergraduate and postgraduate students, to demonstrate possible projects to the reader. With easy to follow chapters and accessible question and response sections, Design Research in Education contains practical advice on a wide range of topics related to design research projects including: The theory of design research, what it entails, and when it is suitable The formulation of research questions How to structure a research project The quality of research and the methodological issues of validity and reliability How to write up your research The supervision of design research. Through its theoretical grounding and practical advice, Design Research in Education is the ideal introduction into the field of design based research and is essential reading for bachelor's, master's and PhD students new to the field, as well as to supervisors overseeing projects that use design research.
Book Synopsis Regulation and Entry into Telecommunications Markets by : Paul de Bijl
Download or read book Regulation and Entry into Telecommunications Markets written by Paul de Bijl and published by Cambridge University Press. This book was released on 2003-01-09 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyses telecommunications markets from early to mature competition, filling the gap between the existing economic literature on competition and the real-life application of theory to policy. Paul De Bijl and Martin Peitz focus on both the transitory and the persistent asymmetries between telephone companies, investigating the extent to which access price and retail price regulation stimulate both short- and long-term competition. They explore and compare various settings, such as non-linear versus linear pricing, facilities-based versus unbundling-based or carrier-select-based competition, non-segmented versus segmented markets. On the basis of their analysis, De Bijl and Peitz then formulate guidelines for policy. This book is a valuable resource for academics, regulators and telecommunications professionals. It is accompanied by simulation programs devised by the authors both to establish and to illustrate their results.
Book Synopsis New Work, Transformational and Virtual Leadership by : Marc Helmold
Download or read book New Work, Transformational and Virtual Leadership written by Marc Helmold and published by Springer Nature. This book was released on 2021-01-13 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: The increasing globalization, the battle for talents, and global trends are changing the work patterns in organisations around the globe. Enterprises are working across country and cultural borders alongside complex supply and demand networks. Global incidents such as the financial crisis in 2008 and the recent COVID-19 pandemic have forced global organizations to find innovative ways to continue to connect globally and maintain a competitive advantage. Therefore, innovative enterprises have established global and virtual organisations including members of the value chain on supply and demand side. This book outlines these new work and leadership styles, and agile organisations, which are necessary to work virtually and globally. It provides case studies and experiences from different global organizations in different industries and sectors with a focus on value-adding processes and services.
Book Synopsis Enlightened Marketing in Challenging Times by : Felipe Pantoja
Download or read book Enlightened Marketing in Challenging Times written by Felipe Pantoja and published by Springer Nature. This book was released on 2020-09-17 with total page 658 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores the interconnection of social, political, technological and economic challenges that impact consumer relationships, new product launches and consumer interests. Featuring contributions presented at the 2019 Academy of Marketing Science (AMS) World Marketing Congress (WMC) held in Edinburgh, Scotland, the theme of this proceedings draws from the Scottish Enlightenment movement of the mid-Eighteenth Century, which centered on ideas of liberty, progress and the scientific method. The core values of this movement are being challenged by the rapidly changing, globally shifting and digitally connected world. The contributions presented in this volume reflect and reframe the roles of marketers and marketing in incorporating and advancing the ideas of the Scottish Enlightenment within contemporary marketing theory and practice. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses, and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. The series deliver cutting-edge research and insights, complementing the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review (AMSR). Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
