Front Line Leadership

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The Front-Line Leader

Author : Chris Van Gorder
Publisher : John Wiley & Sons
ISBN 13 : 1118933346
Total Pages : 214 pages
Book Rating : 4.1/5 (189 download)

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Book Synopsis The Front-Line Leader by : Chris Van Gorder

Download or read book The Front-Line Leader written by Chris Van Gorder and published by John Wiley & Sons. This book was released on 2014-10-20 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: Real leadership that leads to high engagement, higher performance, and a culture of accountability As president and CEO of Scripps Health, one of America's most prestigious health systems, Chris Van Gorder presided over a dramatic turnaround, catapulting Scripps from near bankruptcy to a dominant market position. While hospitals and health systems nationwide have laid people off or are closing their doors, Scripps is financially healthy, has added thousands of employees (even with a no-layoff philosophy), and has developed a reputation as a top employer. What are the secrets to this remarkable story? In The Front-Line Leader, Chris Van Gorder candidly shares his own incredible story, from police officer to CEO, and the leadership philosophy that drives all of his decisions and actions: people come first. Van Gorder began his unlikely career as a California police officer, which deeply instilled in him a sense of social responsibility, honesty, and public service. After being injured on the job and taking an early retirement, Van Gorder had to reinvent himself, taking a job as a hospital security director, a job that would change his life. Through hard work and determination, he rose to executive ranks, eventually becoming CEO of Scripps. But he never forgot his own roots and powerful work ethic, or the time when he was a security officer and a CEO would not make eye contact with him. Van Gorder leads from the front lines, making it a priority to know his employees and customers at every level. His values learned on the force—protecting the community, educating citizens, developing caring relationships, and ultimately doing the right thing—shape his approach to business. As much as companies talk about accountability, managers seldom understand what practical steps to take to achieve an ethic of service that makes accountability meaningful. The Front-Line Leader outlines specific tactics and steps anyone can use starting today to take responsibility, inspire others, and achieve breakout results for their organizations. Van Gorder reveals how a no-layoff philosophy led to higher accountability, how his own attention to seemingly minor details spurred larger change, and how his own high standards for himself and his team improved morale and productivity. From general strategy to the tiny, everyday steps leaders can take to create the kind of culture and accountability that translates into major competitive advantage, The Front-Line Leader charts a path to better leadership and a more engaged, higher-performing organization.

Front Line Leadership

Author : Nicholas R. Ripplinger
Publisher :
ISBN 13 : 9781944177195
Total Pages : 164 pages
Book Rating : 4.1/5 (771 download)

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Book Synopsis Front Line Leadership by : Nicholas R. Ripplinger

Download or read book Front Line Leadership written by Nicholas R. Ripplinger and published by . This book was released on 2016-03-09 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Resumes don't tell employers everything they need to know about prospective leadership hires. That is never truer than with our veterans. A better approach would be to ask, 'What have you learned, and how will you apply it?'" Nick Ripplinger Through honest, compelling storytelling, Nick Ripplinger takes the reader through various scenarios and illustrates how leadership decisions, both good and bad, impact a situation and the lives of those involved. By pinpointing specific lessons he learned through these experiences, Nick offers his insights and discusses how these lessons apply not only to the military but to the business world as well. In this book Nick shares lessons such as: The danger of using fear as a leadership style The significance of documenting goals The importance of taking care of yourself The value of collaboration The consequences of not having a plan Nick offers the reader a glimpse into his head and his heart as he shares his oftentimes grueling experiences. In an honest, authentic way, Nick uses these stories to illustrate what works and what doesn't with regard to effective leadership, and further explains the results and repercussions of key decisions. The stories are entertaining, but the lessons learned at the end of each chapter are invaluable for anyone wanting to grow as a leader."

Leadership Basics for Frontline Managers

Author : Bill Templeman
Publisher : CRC Press
ISBN 13 : 1040082017
Total Pages : 154 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Leadership Basics for Frontline Managers by : Bill Templeman

Download or read book Leadership Basics for Frontline Managers written by Bill Templeman and published by CRC Press. This book was released on 2014-03-05 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is classified and organised into three major headings: personal effectiveness, leadership, and communication. It focuses on interpersonal management skills and explains what it takes to improve how frontline managers and supervisors communicate and relate to their employees and customers.

Process Safety Leadership from the Boardroom to the Frontline

Author : CCPS (Center for Chemical Process Safety)
Publisher : John Wiley & Sons
ISBN 13 : 1119519314
Total Pages : 277 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis Process Safety Leadership from the Boardroom to the Frontline by : CCPS (Center for Chemical Process Safety)

Download or read book Process Safety Leadership from the Boardroom to the Frontline written by CCPS (Center for Chemical Process Safety) and published by John Wiley & Sons. This book was released on 2019-07-11 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive leadership guide on safe practices The release of chemicals and other hazardous materials pose significant, potentially catastrophic threats worldwide. An alarming number of such events, all of which are preventable, occur too often. Reducing the frequency of serious incidents is a fundamental responsibility of leadership at all levels, from frontline managers and supervisors to C-suite executives and the board of directors as well. Process Safety Leadership from the Boardroom to the Frontline is a practical, authoritative guide that clearly demonstrates how to create a viable culture of safety within an organization, implement and maintain disciplined management systems, and address the risks of process safety deficiencies. The most important factor in any management system is leadership. For chemical process safety management, effective and informed leadership provides direction, reinforces commitment, and drives responsibility. Written by experts from the Center for Chemical Process Safety, the world's largest provider of engineering curriculum materials for process safety, this pragmatic book contains the critical information and guidelines required to lead and manage process safety. Detailed yet accessible chapters examine topics such as strengthening management system accountability, driving operation within constraints, ensuring corporate memory, verifying execution, and more. Designed to be frequently used, shared, and discussed by leadership teams throughout an organization, this indispensable resource: Demonstrates the many ways process safety benefits an organization, based on benchmarking and broad industrial experience Develops skills and expands knowledge needed to drive consistent, reliable process safety performance Describes essential behaviors and actions for leaders to drive excellence in process safety cultures and disciplined management systems Helps establish risk criteria and safeguards for companies Presents new and previously unpublished experiences, approaches, and thinking Written for executives, plant leaders, functional managers, frontline supervisors and also individual contributors, Process Safety Leadership from the Boardroom to the Frontline provides a much-needed guide for instituting safe practices within a company. The Center for Chemical Process Safety (CCPS) has been the world leader in developing and disseminating information on process safety management and technology since 1985. The CCPS, an industry technology alliance of the American Institute of Chemical Engineers (AIChE), has published over 100 books in its process safety guidelines and process safety concepts series, and over 10 training modules through its Safety in Chemical Engineering Education (SAChE) series.

Frontline Leadership - The Hurdle

Author : David McPeak
Publisher : Utility Business Media
ISBN 13 : 1662914164
Total Pages : 90 pages
Book Rating : 4.6/5 (629 download)

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Book Synopsis Frontline Leadership - The Hurdle by : David McPeak

Download or read book Frontline Leadership - The Hurdle written by David McPeak and published by Utility Business Media. This book was released on 2021-09-14 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt: It’s hard to jump over a hurdle from a standing position. And leadership has its share of hurdles. Like a track athlete needs to focus on their run up, which includes preparation and training, to jump over hurdles, leaders must have an effective run up to overcome their hurdles. This book discusses the run up of culture creation and developing relationships while defining what leadership is and outlining characteristics and skills shared by successful leaders. Readers will develop a more complete definition of leadership through insights, principles, and scenarios shared throughout the book and walk away with an understanding of how to practice leadership and maximize their effectiveness and potential. Topics covered include sources of leadership and how it is measured; creating alignment and culture; leadership styles; emotional intelligence and decision making; effective communication; coaching and feedback; developing relationships; leading change; and teaching and training. Readers will be exposed to powerful lessons on balancing influence and authority and taking full ownership and responsibility for their team. They will learn how to favor positives and proaction over negatives and reaction and focus more on asking than telling. They will also learn to avoid the pitfalls of basing consequences on results alone and decisions made based on comfort and convenience. Doctors practice medicine and leaders must practice leadership. This entertaining, insightful, and inspiration book identifies leadership as a skill and explains how it can be learned, practiced, and improved. Read it and learn what it takes to create an effective leadership run up, overcome hurdles, and take leadership to the next level.

Street-level Leadership

Author : Janet Vinzant Denhardt
Publisher : Georgetown University Press
ISBN 13 : 9780878407057
Total Pages : 216 pages
Book Rating : 4.4/5 (7 download)

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Book Synopsis Street-level Leadership by : Janet Vinzant Denhardt

Download or read book Street-level Leadership written by Janet Vinzant Denhardt and published by Georgetown University Press. This book was released on 1998 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining public service from the perspective of the worker, this book provides a new framework for understanding the roles and responsibilities of front-line public servants and assessing the appropriateness of their actions. Public employees who work at street level face some of the most intractable, pervasive, and complex problems in contemporary society. Drawing on more than 1500 hours of observation of police officers and social service workers in four states, this book explores the types of situations they confront, the factors they consider, and the hard choices they make. Presenting numerous cases of how these individuals acted in various situations, the authors show how public servants translate the expectations of administrators and others into legitimate street-level action. Vinzant and Crothers propose the concept of leadership as a positive and realistic framework for understanding what these public servants do and how they can successfully meet the daily challenges of their very difficult and complex jobs. They show how changing the theory and language we use to describe street-level work can encourage decisions that are responsive both to the needs of the clients being served and to the broader community's need for accountability. They also examine how street-level leadership can change the way agencies recruit, train, and manage these employees and how society defines their role in governance. This book offers valuable insights for those working in or studying public administration, policy analysis, criminal justice, and social work.

The Fearless Front Line

Author : Ray Attiyah
Publisher : Routledge
ISBN 13 : 9781937134617
Total Pages : 0 pages
Book Rating : 4.1/5 (346 download)

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Book Synopsis The Fearless Front Line by : Ray Attiyah

Download or read book The Fearless Front Line written by Ray Attiyah and published by Routledge. This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leaders are committed to improving and growing their businesses, but all too often they find themselves mired in operational details and daily issues, leaving no time to pursue bold visions. "The Fearless Front Line "is a call to action for these leaders: to set a standard of fearlessness where front line workers have an "I run this place!" mindset that reflects pride and ownership of their critical role. This, in turn, liberates leadership to focus on the big-picture, bold strategies to improve and grow the business. Featuring Ray Attiyah's Run-Improve-Grow (RIG) model, "The Fearless Front Line "provides readers with critical processes and tools, including the RIG Roadmap, World Class Time Allocation standards, and What Went Well Daily Huddle scripts to create responsive, innovative, and nimble organizations and inspired, accountable, and confident teams. With "The Fearless Front Line," leaders can benefit from a proven program to drive perpetual and transformational improvement and growth.

Leading on the Frontline

Author : Linda Cruse
Publisher : John Wiley & Sons
ISBN 13 : 0730365808
Total Pages : 280 pages
Book Rating : 4.7/5 (33 download)

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Book Synopsis Leading on the Frontline by : Linda Cruse

Download or read book Leading on the Frontline written by Linda Cruse and published by John Wiley & Sons. This book was released on 2018-10-01 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transform your leadership with powerful lessons from the frontline Leading on the Frontline brings humanitarian leadership into the boardroom, giving business leaders a powerful lesson in engagement, motivation, inspiration and innovation. Drawing upon a lifetime of humanitarian work in some of the world’s most difficult places, author Linda Cruse shares stories from the frontline that illustrate how to dig deep, inspire, thrive and more. Business leaders work on a different type of frontline — one that is no less volatile, uncertain, complex and ambiguous — and the ability to deal effectively with the unexpected sets great leaders apart from the herd. Tap into your own intuition, compassion and courage; keep composure under pressure; align vision with strategic goals; exercise mental toughness — these skills are required in the aftermath of a tsunami in Thailand or a landslide in Nepal, and in business, they propel good people to great feats of leadership. This book presents extraordinary stories of extraordinary people who confront the best and worst of humanity every day. These people accomplish big things with few resources, prioritise progress over personal comfort and prevail over seemingly impossible odds. Their lessons contain multitudes for those who aspire to be great leaders — and the very best version of themselves. Learn the secrets of effective leadership through the frontline humanitarian lens Master the art of storytelling to build morale, strengthen teamwork and define problem solving paradigms See everyday situations in a new way, discover new possibilities and unearth new solutions Learn how extraordinary people confront fear, face death and find joy in the most difficult circumstances Whether on the frontline or in the boardroom, the objective is the same: to achieve goals and exceed expectations. Leading on the Frontline equips leaders with the skills and perspective they need to emerge victorious in a relentlessly volatile, constantly changing world.

Leadership

Author : Theo Veldsman
Publisher : KR Publishing
ISBN 13 : 9781869226091
Total Pages : pages
Book Rating : 4.2/5 (26 download)

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Book Synopsis Leadership by : Theo Veldsman

Download or read book Leadership written by Theo Veldsman and published by KR Publishing. This book was released on 2016-10-03 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Over 80 Contributors, 56 Chapters - This is the most comprehensive leadership book.

The Founder's Mentality

Author : Chris Zook
Publisher : Harvard Business Review Press
ISBN 13 : 1633691179
Total Pages : 223 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis The Founder's Mentality by : Chris Zook

Download or read book The Founder's Mentality written by Chris Zook and published by Harvard Business Review Press. This book was released on 2016-05-17 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Washington Post Bestseller Three Principles for Managing—and Avoiding—the Problems of Growth Why is profitable growth so hard to achieve and sustain? Most executives manage their companies as if the solution to that problem lies in the external environment: find an attractive market, formulate the right strategy, win new customers. But when Bain & Company’s Chris Zook and James Allen, authors of the bestselling Profit from the Core, researched this question, they found that when companies fail to achieve their growth targets, 90 percent of the time the root causes are internal, not external—increasing distance from the front lines, loss of accountability, proliferating processes and bureaucracy, to name only a few. What’s more, companies experience a set of predictable internal crises, at predictable stages, as they grow. Even for healthy companies, these crises, if not managed properly, stifle the ability to grow further—and can actively lead to decline. The key insight from Zook and Allen’s research is that managing these choke points requires a “founder’s mentality”—behaviors typically embodied by a bold, ambitious founder—to restore speed, focus, and connection to customers: • An insurgent’s clear mission and purpose • An unambiguous owner mindset • A relentless obsession with the front line Based on the authors’ decade-long study of companies in more than forty countries, The Founder’s Mentality demonstrates the strong relationship between these three traits in companies of all kinds—not just start-ups—and their ability to sustain performance. Through rich analysis and inspiring examples, this book shows how any leader—not only a founder—can instill and leverage a founder’s mentality throughout their organization and find lasting, profitable growth.

Judgment on the Front Line

Author : Chris DeRose
Publisher : Penguin
ISBN 13 : 1101561718
Total Pages : 277 pages
Book Rating : 4.1/5 (15 download)

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Book Synopsis Judgment on the Front Line by : Chris DeRose

Download or read book Judgment on the Front Line written by Chris DeRose and published by Penguin. This book was released on 2012-10-11 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: Front-line employees who deal directly with customers are the face of any organization. Not only do they have the most impact on how a brand is perceived, but they are also the most valuable source of insight into what customers want and how to give it to them. Unfortunately, as management experts Chris DeRose and Noel M. Tichy explain, most organizations don't know how to evaluate the risk of giving employees more autonomy. Many of those who are willing to try haven't even invested resources in ensuring that-once the shackles are off-front-line employees make good judgments. Tichy and DeRose offer powerful examples of front-line leadership, such as: How Zappos trusts its people to do anything in service of a customer, including providing free product or reimbursing for mistakes How Mayo Clinic of Arizona enabled its nurses to challenge the hierarchy in order to improve patient care

Leadership Under Pressure

Author : Bob Stewart
Publisher :
ISBN 13 : 9780749456559
Total Pages : 0 pages
Book Rating : 4.4/5 (565 download)

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Book Synopsis Leadership Under Pressure by : Bob Stewart

Download or read book Leadership Under Pressure written by Bob Stewart and published by . This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Colonel Bob Stewart believes leading under pressure is as great a challenge as it can get, and he should know. Having served in Northern Ireland and Bosnia, where he was British battalion commander, he has faced life and death situations and the toughest decisions any leader can make.In Leadership Under Pressure he draws on his experiences, both in the army and in business, and uses them to illustrate the key attributes he believes any leader should have. In this very personal view of leadership, you can find out how to maintain morale in tough times, deal with a crisis, show courage to colleagues and lead others by your example, whilst discovering the importance of planning for a VIP visit and how to negotiate with a warlord.Full of eye opening stories and frontline details, Leadership Under Pressure is a must read for any aspiring leader - or those already in command!

Blue-Collar Leadership

Author : Mack Story
Publisher : Kaizenops
ISBN 13 : 9780692654316
Total Pages : 118 pages
Book Rating : 4.6/5 (543 download)

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Book Synopsis Blue-Collar Leadership by : Mack Story

Download or read book Blue-Collar Leadership written by Mack Story and published by Kaizenops. This book was released on 2016-03-13 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finally, there is a book specifically created for the often overlooked and underdeveloped blue-collar workers on the front lines. My passion is to help leaders and organizations invest in those on the front lines or to help you invest in yourself. For the blue-collar workers I value so much: I've written the book I wish someone would have given me this book nearly 30 years ago when I started my career on the front lines. It would have changed my life then. It can change your life now. Separate yourself from the crowd quickly by learning how to master the traits High Impact leaders value most. You will learn how to get noticed for the right reasons and how to get promoted for the right reasons. You will learn how to become recognized as a front line leader worth following, and you don't need formal authority (position) because you will develop something better: moral authority (influence). I've made this book easy to read for the non-readers on the front lines. There are 30 chapters with 3 pages each. If you read a chapter a day (3 pages) you will easily complete the book in 1 month even if you're a non-reader. I've written this book specifically for the often overlooked great people with so much untapped potential on the front lines. If you're on the front lines it will help you better understand: - how to make an impact from where you are - how to be recognized for your abilities - how to position yourself well for promotions - how to increase your influence with your leaders and your teammates - how to be a better team player - how & why you should accept more responsibility - how to intentionally become more valuable to the company - how to become more valuable and successful as an individual - how to lead yourself well in order to create a better future for yourself This book will actually be great for anyone at any level in any industry, but the greatest value will be for those in the blue-collar world on the front lines along with the first few layers of front line leaders. Of course, higher level leaders also need to know and understand what's in this book to multiply the potential of those on the front lines.

Leadership on the Line, With a New Preface

Author : Ronald Heifetz
Publisher : Harvard Business Press
ISBN 13 : 1633692841
Total Pages : 335 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Leadership on the Line, With a New Preface by : Ronald Heifetz

Download or read book Leadership on the Line, With a New Preface written by Ronald Heifetz and published by Harvard Business Press. This book was released on 2017-06-20 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: The dangerous work of leading change--somebody has to do it. Will you put yourself on the line? To lead is to live dangerously. It's romantic and exciting to think of leadership as all inspiration, decisive action, and rich rewards, but leading requires taking risks that can jeopardize your career and your personal life. It requires putting yourself on the line, disrupting the status quo, and surfacing hidden conflict. And when people resist and push back, there's a strong temptation to play it safe. Those who choose to lead plunge in, take the risks, and sometimes get burned. But it doesn't have to be that way say renowned leadership experts Ronald Heifetz and Marty Linsky. In Leadership on the Line, they show how it's possible to make a difference without getting "taken out" or pushed aside. They present everyday tools that give equal weight to the dangerous work of leading change and the critical importance of personal survival. Through vivid stories from all walks of life, the authors present straightforward strategies for navigating the perilous straits of leadership. Whether you're a parent or a politician, a CEO or a community activist, this practical book shows how you can exercise leadership and survive and thrive to enjoy the fruits of your labor.

Front-Line Leadership

Author : Patrick Nelson
Publisher : John Wiley & Sons
ISBN 13 : 1394240759
Total Pages : 247 pages
Book Rating : 4.3/5 (942 download)

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Book Synopsis Front-Line Leadership by : Patrick Nelson

Download or read book Front-Line Leadership written by Patrick Nelson and published by John Wiley & Sons. This book was released on 2024-07-11 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Expand your leadership toolkit and help others achieve their full potential with these empowering stories and lessons from the battlefield In Front-Line Leadership: How to Eliminate Complacency and Build All-In Engagement, experienced leader and veteran Patrick Nelson delivers an inspiring and exciting discussion of real-world leadership that changes lives and gets results. Born out of his experience as a paratrooper in the US Army—where he led soldiers during three combat deployments and earned a Bronze Star Medal and Purple Heart—the book will explore first-hand accounts of the author's time in combat that shed light on how you can lead men and women in academic, business, non-profit, military, and governmental settings. The book offers deep insights into developing a growth mindset, service-based leadership, forward-looking accountability, and how to build self-awareness. The stories within make it clear that leadership is not just a position or title, but rather the behaviors that we demonstrate. Additionally, each chapter culminates with a practical takeaway for the reader to challenge themselves daily. You'll also find: Strategies for getting “unstuck” in your personal and professional life Techniques for developing a clear understanding of who you are and what you can bring to an organization as a leader Ways to propel your leadership skills forward by focusing on what you can offer others, instead of what others can give you Perfect for managers, executives, directors, and other business leaders, Front-Line Leadership is also a must-read for active military service members, non-profit professionals, government workers and leaders, athletes, teachers, and anyone else tasked with shaping and encouraging the efforts of others.

The Frontline Generation

Author : Marjorie K. Eastman
Publisher :
ISBN 13 : 9780997761597
Total Pages : 260 pages
Book Rating : 4.7/5 (615 download)

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Book Synopsis The Frontline Generation by : Marjorie K. Eastman

Download or read book The Frontline Generation written by Marjorie K. Eastman and published by . This book was released on 2016-08-05 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: It began as a personal memoir for her son, stories of inspiration and combat journal entries. It became the first book that defines the post 9/11 generation of service members, offers lessons learned on life, leadership, and service, all of which is shared from the distinct perspective of a female combat leader. Also available in paperback.

Blue Ocean Leadership (Harvard Business Review Classics)

Author : W. Chan Kim
Publisher : Harvard Business Review Press
ISBN 13 : 1633692655
Total Pages : 32 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Blue Ocean Leadership (Harvard Business Review Classics) by : W. Chan Kim

Download or read book Blue Ocean Leadership (Harvard Business Review Classics) written by W. Chan Kim and published by Harvard Business Review Press. This book was released on 2017-05-30 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ten years ago, world-renowned professors W. Chan Kim and Renee Mauborgne broke ground by introducing "blue ocean strategy," a new model for discovering uncontested markets that are ripe for growth. In this bound version of their bestselling Harvard Business Review classic article, they apply their concepts and tools to what is perhaps the greatest challenge of leadership: closing the gulf between the potential and the realized talent and energy of employees. Research indicates that this gulf is vast: According to Gallup, 70% of workers are disengaged from their jobs. If companies could find a way to convert them into engaged employees, the results could be transformative. The trouble is, managers lack a clear understanding of what changes they could make to bring out the best in everyone. In this article, Kim and Mauborgne offer a solution to that problem: a systematic approach to uncovering, at each level of the organization, which leadership acts and activities will inspire employees to give their all, and a process for getting managers throughout the company to start doing them. Blue ocean leadership works because the managers' "customers"--that is, the people managers oversee and report to--are involved in identifying what's effective and what isn't. Moreover, the approach doesn't require leaders to alter who they are, just to undertake a different set of tasks. And that kind of change is much easier to implement and track than changes to values and mind-sets. The Harvard Business Review Classics series offers you the opportunity to make seminal Harvard Business Review articles a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world--and will have a direct impact on you today and for years to come.