Free Radio and Podcast Marketing in 30 Minutes

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Author :
Publisher : In 30 Minutes Guides
ISBN 13 : 9781641880220
Total Pages : pages
Book Rating : 4.8/5 (82 download)

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Book Synopsis Free Radio and Podcast Marketing in 30 Minutes by : Jim Beach

Download or read book Free Radio and Podcast Marketing in 30 Minutes written by Jim Beach and published by In 30 Minutes Guides. This book was released on 2018-06-19 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Wouldn't it be great to leverage the power of radio and podcasting, to establish your brand, tell your story, spread your ideas, or promote a new product or business idea you're working on? "Free Radio & Podcast Marketing In 30 Minutes" will teach you how to get interviewed hundreds of radio stations and podcast programs entirely free of charge, saving thousands in advertising and publicist fees. Expert authors Jim Beach and Rachel Lewyn will demonstrate how practically anyone can get on the air, whether it's via a niche podcast with an audience of just a few hundred people or a national radio program that reaches millions. Jim and Rachel have put together a guide to doing it right, from how to pitch producers to taking part in engaging discussions with hosts.

Big Podcast – Grow Your Podcast Audience, Build Listener Loyalty, and Get Everybody Talking About Your Show

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Author :
Publisher : Big Podcast
ISBN 13 : 1608428885
Total Pages : 326 pages
Book Rating : 4.6/5 (84 download)

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Book Synopsis Big Podcast – Grow Your Podcast Audience, Build Listener Loyalty, and Get Everybody Talking About Your Show by : David Hooper

Download or read book Big Podcast – Grow Your Podcast Audience, Build Listener Loyalty, and Get Everybody Talking About Your Show written by David Hooper and published by Big Podcast. This book was released on 2019-03-12 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is it worth doing a podcast if nobody listens? You started your podcast because you want to: - Spread an important message - Share your passion - Make money But your podcast hasn’t quite taken off like you thought it would. What happened? This book is for podcasters who can’t quite figure out what they’re doing wrong (and are ready to do things right). You’ll learn: - Why your “natural personality” may be repelling to people and how to make it attract listeners to your podcast like a magnet (See p198) - What to do when a company tries to “lowball” you on advertising fees (do nothing, except send them the email on p424) - It’s easy to screw up an interview. To be sure you don’t run into any problems, use my “guest contract” on p311. - A six-word “trick” (learned from a 20-year radio veteran) that will instantly make you a better host (it’s on p210) - 9 reasons to kill an interview before it happens – ignore these “red flags” and you’ll be sorry (p299) - What Victoria’s Secret models know about podcasting (even though you never hear them talk) – this lesson starts on p208! - Nervous on the mic? You have lots of company – 75% of podcasters to be exact. I give you a 5-step way to cure your “stage fright” on p229. - If you’re scared of getting bad reviews, don’t worry – I have three simple ways to handle critics on p236 (two of which can turn critics into fans) - Why copying top podcasters may be killing your podcast (I share the story on p116) and how to develop a podcasting style that works for you (and will attract more listeners) - My 3-step “episode teaser” formula – it’s boring, but it works (get it on p110) - Thinking of doing a “daily” podcast? You must read p103 before you start. - Want to impress a guest? See the chapter starting on p321 for my 3-step followup “ritual” that will make being on your podcast unforgettable (and encourage guests to promote your episodes) And that’s just the start … This book contains my complete system on how to attract listeners, deliver your message effectively, and build a big podcast. You can't build a big podcast on "hope." But you can build a big podcast. And if you’re ready to do just that, read this book.

School for Startups: The Breakthrough Course for Guaranteeing Small Business Success in 90 Days or Less

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 0071761748
Total Pages : 210 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis School for Startups: The Breakthrough Course for Guaranteeing Small Business Success in 90 Days or Less by : Jim Beach

Download or read book School for Startups: The Breakthrough Course for Guaranteeing Small Business Success in 90 Days or Less written by Jim Beach and published by McGraw Hill Professional. This book was released on 2011-06-17 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Beginner's Guide to Low-Risk Entrepreneurship You want to start your own business, but "risk" isn't your middle name. You're not alone. Many successful entrepreneurs are averse to risk--but they have learned the tricks to working around it. And now you can too, with School for Startups. This practical guide shows you how to build a business the smart way--without risking major assets such as your house, savings account, or health insurance. You'll learn how to increase your chance of success by: Funding your venture without investors Entering international markets Taking full advantage of tools on the Web Marketing your product or service for little or no cost Deploying a third party to package and ship products Taking control of an existing business or franchise The authors present hundreds of the best ideas for new businesses, along with case studies proving the effectiveness of their approach. Also included with the book is a code you can use to register for The Entrepreneur School (www.theentrepreneurschool.com), where you can access exclusive webinars and supplementary material.

The New Rules of Marketing and PR

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119651603
Total Pages : 380 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis The New Rules of Marketing and PR by : David Meerman Scott

Download or read book The New Rules of Marketing and PR written by David Meerman Scott and published by John Wiley & Sons. This book was released on 2020-04-28 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information In the Digital Age, marketing tactics seem to change on a day-to-day basis. As the ways we communicate continue to evolve, keeping pace with the latest trends in social media, the newest online videos, the latest mobile apps, and all the other high-tech influences can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The seventh edition of The New Rules of Marketing and PR provides everything you need to speak directly to your audience, make a strong personal connection, and generate the best kind of attention for your business. An international bestseller with more than 400,000 copies sold in twenty-nine languages, this revolutionary guide gives you a proven, step-by-step plan for leveraging the power of technology to get your message seen and heard by the right people at the right time. You will learn the latest approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising! The latest edition of The New Rules of Marketing & PR has been completely revised and updated to present more innovative methods and cutting-edge strategies than ever. The new content shows you how to harness AI and machine learning to automate routine tasks so you can focus on marketing and PR strategy. Your life is already AI-assisted. Your marketing should be too! Still the definitive guide on the future of marketing, this must-have resource will help you: Incorporate the new rules that will keep you ahead of the digital marketing curve Make your marketing and public relations real-time by incorporating techniques like newsjacking to generate instant attention when your audience is eager to hear from you Use web-based communication technologies to their fullest potential Gain valuable insights through compelling case studies and real-world examples Take advantage of marketing opportunities on platforms like Facebook Live and Snapchat The seventh edition of The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly is the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and managers in organizations of all types and sizes.

Appity Slap: A Small Business Guide to Web Apps, Tech Tools and Cloud Computing

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Author :
Publisher : Erika Blanchard
ISBN 13 :
Total Pages : 396 pages
Book Rating : 4./5 ( download)

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Book Synopsis Appity Slap: A Small Business Guide to Web Apps, Tech Tools and Cloud Computing by :

Download or read book Appity Slap: A Small Business Guide to Web Apps, Tech Tools and Cloud Computing written by and published by Erika Blanchard. This book was released on with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Appity Slap

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Author :
Publisher : Erika Blanchard
ISBN 13 :
Total Pages : 396 pages
Book Rating : 4./5 ( download)

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Book Synopsis Appity Slap by :

Download or read book Appity Slap written by and published by Erika Blanchard. This book was released on with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Get Up To Speed with Online Marketing

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Author :
Publisher : Pearson UK
ISBN 13 : 0273761706
Total Pages : 194 pages
Book Rating : 4.2/5 (737 download)

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Book Synopsis Get Up To Speed with Online Marketing by : Jon Reed

Download or read book Get Up To Speed with Online Marketing written by Jon Reed and published by Pearson UK. This book was released on 2012-09-26 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: ONLINE MARKETING – CAN YOUR SMALL BUSINESS AFFORD TO BE WITHOUT IT? Traditional advertising doesn’t always work these days – and it’s expensive. People screen out TV ads, magazine ads, and billboards. Instead they’re spending time on Facebook, watching YouTube, reading and writing blogs, listening to podcasts and flicking through Twitter. As a small business owner, how do you get the word out about your product or service? By going where your market is. And that’s online. This book explains in a straightforward, easy-to-follow style all there is to know about promoting small businesses, online covering all the major online tools available including: Websites Search engine marketing Email marketing Blogging Podcasts Online video Social networks e.g. Facebook and MySpace Virtual worlds e.g. Second Life Social bookmarking It will show readers how to use each medium to their best effect on a limited marketing budget, if not for free!

Profitable Posts Social Media Marketing Plan to Build an Online Business to Profit Up to Six Figures

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Author :
Publisher : jideon francisco marques
ISBN 13 :
Total Pages : 166 pages
Book Rating : 4./5 ( download)

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Book Synopsis Profitable Posts Social Media Marketing Plan to Build an Online Business to Profit Up to Six Figures by :

Download or read book Profitable Posts Social Media Marketing Plan to Build an Online Business to Profit Up to Six Figures written by and published by jideon francisco marques. This book was released on 2024-01-22 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: INTRODUCTION There comes a time when the elastic snaps. When you push yourself to breaking point, and everything crashes down. My breaking point came on a gloomy Monday morning commute in 2015. Sitting in my car, waiting for the lights to change, I looked at two guys in their cars on either side of me. They looked as miserable as I felt. At that moment, I burst into tears. “What the fuck was I doing with my life?” I was unhappy in my personal life and hated my job. I couldn’t see a way out. I was too invested in my career; too old to start again. Looking back, I didn’t know jack shit about building a fitness business. Corporate marketing is one thing. Doing everything from scratch alone in a different industry is another. I didn’t have a creative agency or a multimillion-pound budget. All I had was a Personal Trainer certificate and the ironparadisefitness.com domain name. Nevertheless, I started building my online empire. Or, as I now refer to it, pissing in the wind for two years. I would write lousy articles, post selfies, and wonder why clients weren’t beating down my virtual door. Desperate to carve a way out of corporate life, I vowed not to quit. My business was my obsession. Going out, meeting friends, and taking a break were a rarity. I thought it was the only way to be successful. I became a hermit. A recluse. Like the creepy guy kids fear in horror movies. “That’s Old Man Mitchell from No. 29. He never leaves the house.” “Some say he only goes outside to dispose of the dead bodies.” I wasn’t that bad, but my social life went on ice. I studied nutrition and learned the intricacies of exercise mechanics. I read books and invested in courses on social media, copywriting, and web design. Iron Paradise Fitness had consumed my entire life, and I loved it. It was the fire in my belly I’d been missing. The passion I needed. Although, it did make for awkward conversations on Tinder dates. “What do you like to do in your spare time?” The innocent question would come. “Well, I’m building my own business right now, so that’s my main focus.” “Ah, cool. But what do you like to do for fun?” “Work on my business.” “Yeah, but what about when you’re not doing that?” “I’m either working on my business, thinking about working on my business, or eating.” “Oh!…”

30 Days to Online PR & Marketing Success

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Author :
Publisher : Red Wheel/Weiser
ISBN 13 : 1601636466
Total Pages : 192 pages
Book Rating : 4.6/5 (16 download)

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Book Synopsis 30 Days to Online PR & Marketing Success by : Gail Martin

Download or read book 30 Days to Online PR & Marketing Success written by Gail Martin and published by Red Wheel/Weiser. This book was released on 2011-11-15 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Google and the Internet have changed how the PR game is played—and created an explosion of blogs, Websites, and social media platforms with an insatiable need for news. Small companies can create global visibility for their products on a pennies-a-day budget with online PR and Internet marketing—If they know the tricks of the trade. Using a unique Rule of 30TMapproach, 30 Days to Online PR and Marketing Success helps busy business owners see results fast. Thirty short chapters are packed with real-world tips and proven techniques to create online PR and marketing campaigns that drive traffic to your site and buyers to your products. You’ll quickly and easily learn how to: Use online PR and keywords to climb to the top of search-engine rankings Reach reporters and consumers with hot news and information Blend online PR and Internet marketing to reach millions of targeted prospects on a small budget Looking for rapid online marketing results on a shoestring budget? 30 Days to Online PR & Marketing Success is for you.

Ultimate Guide to Platform Building

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 161308353X
Total Pages : 250 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Ultimate Guide to Platform Building by : Wendy Keller

Download or read book Ultimate Guide to Platform Building written by Wendy Keller and published by Entrepreneur Press. This book was released on 2016-10-17 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing expert Wendy Keller delivers the ultimate guide to helping business owners differentiate themselves from the competition through branded marketing, dialed-in content designed to attract the right audience, create customers, and ultimately turn them into raving fans.

Direct, Digital & Data-Driven Marketing

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Author :
Publisher : SAGE
ISBN 13 : 1529712297
Total Pages : 969 pages
Book Rating : 4.5/5 (297 download)

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Book Synopsis Direct, Digital & Data-Driven Marketing by : Lisa Spiller

Download or read book Direct, Digital & Data-Driven Marketing written by Lisa Spiller and published by SAGE. This book was released on 2020-01-09 with total page 969 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this latest edition of her classic text, Lisa Spiller takes an insightful, in-depth look at contemporary marketing concepts, tactics, and techniques and the dynamic innovations that continue to drive and shape this multi-faceted, multi-dimensional field. Direct, Digital, and Data-Driven Marketing recognizes the growth of the various digital formats as the newest interactive channels for conducting modern marketing. But it does not overlook the traditional principles of direct marketing still relevant today. This book examines the field both as it once was and as it is evolving. With plenty of learning features online resources, the Fifth Edition provides an engaging journey, which will leave any marketing student with a thorough knowledge of how all kinds of businesses manage regular communication with their customer base and target demographic.

Read to Lead

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Author :
Publisher : Baker Books
ISBN 13 : 1493430254
Total Pages : 240 pages
Book Rating : 4.4/5 (934 download)

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Book Synopsis Read to Lead by : Jeff Brown

Download or read book Read to Lead written by Jeff Brown and published by Baker Books. This book was released on 2021-08-31 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's the common habit shared by many successful people throughout history. It's responsible for unlocking limitless creativity and influence. It's known to reduce stress, improve decision-making skills, and make you a better leader. What is it? Reading. And it's the single best thing you can do to improve yourself professionally. Reading more and better books creates opportunities for you to learn new skills, rise above your competition, and build a successful career. In Read to Lead you'll learn - why you need to read like your career depends on it - the five science-backed reasons reading will help you build your career - how to absorb a book into your bloodstream - a technique that can double (or triple!) your reading speed - tips on creating a lifetime reading habit - and more If you want to lead a more satisfied life, have more intelligent conversations, and broaden your mind, you need to read to lead!

Speedy Concise Content Delivery with Social Media Marketing

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Author :
Publisher : Estalontech
ISBN 13 : 8829594709
Total Pages : pages
Book Rating : 4.8/5 (295 download)

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Book Synopsis Speedy Concise Content Delivery with Social Media Marketing by : Kristy Jenkins

Download or read book Speedy Concise Content Delivery with Social Media Marketing written by Kristy Jenkins and published by Estalontech. This book was released on 2019-01-12 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Fast Content delivery is all about creating high quality, relevant content that your prospects will respond to, but don’t be fooled; there are more ways to build successful campaigns than just with article or blog content. When just starting out in content marketing in order to do effective delivery , you’ll likely hear that your focus should be on creating content that will drive the most traffic to your website, maximizing your exposure, but if you want to build truly successful campaigns, you must make sure that your campaigns convert that traffic into either return customer’s, leads, or sales. If you are basing your content marketing on articles alone, you should consider switching gears, and start focusing on additional content formats that will generate a positive response from those who visit your site. Providing prospects with different content types will satisfy all visitors , rather than those who only wish to read text-based content. So, what do you need to do? You need to jack your campaigns up so that you are tapping into all of the most powerful content formats and really drill down into what your niche market really wants from you. Makes sense, right? The purpose of creating highly-informative, engaging and interactive content that will compel visitors into clicking on your purchase links, signing up for your newsletter or successfully completing another action that will likely result in a sale is all that really matters. That’s where your focus needs to lie, and the easiest way to achieve that is to expand your outreach by providing the types of content your readers want most.

Fifty Things that Made the Modern Economy

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Author :
Publisher : Hachette UK
ISBN 13 : 1408709139
Total Pages : 352 pages
Book Rating : 4.4/5 (87 download)

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Book Synopsis Fifty Things that Made the Modern Economy by : Tim Harford

Download or read book Fifty Things that Made the Modern Economy written by Tim Harford and published by Hachette UK. This book was released on 2017-07-06 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on the series produced for the BBC World Service Who thought up paper money? How did the contraceptive pill change the face of the legal profession? Why was the horse collar as important for human progress as the steam engine? How did the humble spreadsheet turn the world of finance upside-down? The world economy defies comprehension. A continuously-changing system of immense complexity, it offers over ten billion distinct products and services, doubles in size every fifteen years, and links almost every one of the planet's seven billion people. It delivers astonishing luxury to hundreds of millions. It also leaves hundreds of millions behind, puts tremendous strains on the ecosystem, and has an alarming habit of stalling. Nobody is in charge of it. Indeed, no individual understands more than a fraction of what's going on. How can we make sense of this bewildering system on which our lives depend? From the tally-stick to Bitcoin, the canal lock to the jumbo jet, each invention in Tim Harford's fascinating new book has its own curious, surprising and memorable story, a vignette against a grand backdrop. Step by step, readers will start to understand where we are, how we got here, and where we might be going next. Hidden connections will be laid bare: how the barcode undermined family corner shops; why the gramophone widened inequality; how barbed wire shaped America. We'll meet the characters who developed some of these inventions, profited from them, or were ruined by them. We'll trace the economic principles that help to explain their transformative effects. And we'll ask what lessons we can learn to make wise use of future inventions, in a world where the pace of innovation will only accelerate.

Facebook Marketing

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Author :
Publisher : CreateSpace
ISBN 13 : 9781503155855
Total Pages : 26 pages
Book Rating : 4.1/5 (558 download)

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Book Synopsis Facebook Marketing by : 30 Minute Reads

Download or read book Facebook Marketing written by 30 Minute Reads and published by CreateSpace. This book was released on 2014-11-08 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover All the Secrets of Facebook Marketing in Just 30 MinutesBONUS - Get Your Free 10,000 Word Report on the Top 12 SuperfoodsFigure Out How To Boost Your Business via Facebook!Facebook marketing may seem difficult, but that doesn't mean that it isn't actually useful. In this book you will learn a little bit more about how Facebook marketing is used to help promote your business. It's relatively simple to use, and when you get the basics down you will find that it even is a little fun for some people. Though, you will learn the ins and outs of Facebook marketing in this book, allowing you to use it to better your business and expand it. Of course, expansion isn't for everyone, but in order for a business to thrive even at a small level you need customers. Facebook marketing can help you to achieve that. 7 Reasons to Buy This Book1. In this book you will learn exactly what Facebook marketing is and how to get started. 2. This book will teach you the different types of ads that you can use when using Facebook marketing. 3. In this book you will learn how to target and perfect your ads when using Facebook marketing. 4. In this book you will learn how to track your success when using Facebook marketing. 5. This book will answer some of the common questions about Facebook marketing. 6. This book will show you various tips and techniques on how to use Facebook marketing to your advantage. 7. In this book you will learn how to tell if your company would benefit from using Facebook marketing. The 30 Minute Reads PhilosophyAt 30 Minute Reads our philosophy is simple. To give you high quality and easy to follow informational guides that help you learn about an interesting subject or help you solve a problem. We live in a busy world with endless amounts of content that we can access. Our mission at "30 Minute Reads" is to help bridge that gap and provide you amazing books that can take you from zero knowledge on a subject to the smartest person in the room in just 30 minutes! What You'll Know from "Facebook Marketing"* Essential Information about Facebook Marketing* 12 Quick Hit Facts about Facebook Marketing* The 10 Important Things to Know about Facebook Marketing* The 7 Crucial Benefits of Facebook Marketing* Frequently Asked Questions about Facebook Marketing* Best Practices & Tips for Facebook Marketing* Final Thoughts on Facebook MarketingWant to Know More?Hurry! For a limited time you can download "Facebook Marketing - Teach Me Everything I Need To Know About Facebook Marketing In 30 Minutes" for a special discounted price of only $2.99 Download Your Copy Right Now!Just Scroll to the top of the page and select the Buy Button. -----TAGS: facebook marketing, facebook, marketing, facebook advertising, facebook for businesses, social media marketing, facebook marketing tips

The Oxford Handbook of Radio and Podcasting

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Author :
Publisher : Oxford University Press
ISBN 13 : 0197551122
Total Pages : 793 pages
Book Rating : 4.1/5 (975 download)

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Book Synopsis The Oxford Handbook of Radio and Podcasting by : Michele Hilmes

Download or read book The Oxford Handbook of Radio and Podcasting written by Michele Hilmes and published by Oxford University Press. This book was released on 2024 with total page 793 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Oxford Handbook of Radio and Podcasting provides a concise yet in-depth overview of the development of radio as a creative and cultural form, from early broadcasting to the digital present. Organized around major aspects of radio's social and political impact - on the arts, on news and documentary, on community, nation, identity, and culture - it draws on contributors from interdisciplinary backgrounds and many nationalities to explore the world of sound-based communication across a century of practice. Links are provided to illustrative sound clips in many chapters, along with chapter-by-chapter audiographies offering digital links to enable further listening.

Therapy Online

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Author :
Publisher : SAGE
ISBN 13 : 1446246337
Total Pages : 212 pages
Book Rating : 4.4/5 (462 download)

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Book Synopsis Therapy Online by : Kate Anthony

Download or read book Therapy Online written by Kate Anthony and published by SAGE. This book was released on 2009-12-04 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: "An enjoyable book that helps to bring counselling into the 21st century. Kate and DeeAnna have played a significant role in the development of online therapy and their enthusiasm for the subject matter, and experience as trainers and practitioners, comes through in this informative text." Terry Hanley, Director of MA in Counselling, University of Manchester The plethora of online services now available has led to a growing demand for practitioners to look beyond traditional face-to-face therapy and take advantage of the flexibility which email and the Internet can offer them and their clients. This guide gives up-to-the minute information and research, ethical and legal advice, on the practicalities of setting up or joining a service, and the essential therapeutic skills needed to be an effective online therapist. Writing for an international audience, the authors discuss the issues for practitioners using the Internet today, as well as in the future. Basing their study on published empirical research, they address: - text-based therapeutic interventions such as email, Internet Relay Chat and forums, from the perspective of different theoretical orientations, illustrated with a full length case study - new Ethical Framework for using Technology in Mental Health - online supervision, online research; group therapy online - the "business" of setting up in private practice or e-clinics - other therapeutic uses of technology including use of video therapy, mobile SMS, telephone therapy, Virtual Reality environments, gaming and computerised CBT. The authoritative guide to all aspects of being an online therapist, this practical text is a vital addition to any therapist′s library. It will also be valuable reading for anyone training to be a counsellor or psychotherapist in our increasingly ′electronic′ world.