Exploring Mass Media for A Changing World

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Author :
Publisher : Routledge
ISBN 13 : 1136694129
Total Pages : 456 pages
Book Rating : 4.1/5 (366 download)

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Book Synopsis Exploring Mass Media for A Changing World by : Ray A Hiebert

Download or read book Exploring Mass Media for A Changing World written by Ray A Hiebert and published by Routledge. This book was released on 2017-10-23 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beautifully written and class tested, Exploring Mass Media for a Changing World provides a comprehensive but modestly priced text around which instructors can develop a customized teaching package. Written for introductory courses, it covers essential information students need in order to understand the media, the mass communication process, and the role of media in society. It summarizes basic, generally agreed-upon principles, theories, significant historical events, and essential facts, but does so in a tightly written, readable style. Taken together, this information can be thought of as a minimum repertoire that all citizens of the "information age" need in order to become literate consumers and users of mass communication. Features include: *Historical Framework--For ease of comprehension, media processes and individual media are placed in historical context to show their technological evolution and the effects of those changes on society. *Organization--The first seven chapters deal with the evolution of communication theories and processes common to all media. The next five deal with specific media in the chronological order in which they became mass media. Chapters 13 and 14 introduce two non-media institutions (advertising and public relations) whose exploration is essential in order to understand how mass media functions in our society. Finally, chapter 15 returns to the theme of technological evolution and its effects on society with an in-depth discussion of the internet. *Flexibility--Because it is concise, affordable, and comprehensive, it can be used either as a stand-alone text in mass media courses or as part of an instructional package in courses where mass communication is one of several major units. *Themes--The following themes are introduced early and carried throughout: (a) the evolution of media technology and its effects on society, (b) the global and culture-bound characteristics of mass media, and (c) the need for media literacy in the 21st century. *Supplements--An accompanying instructor's manual begins with a chapter-length essay on teaching the mass media course then offers the following items for each chapter: topical outline and key vocabulary; key ideas to be emphasized and pitfalls to be avoided; discussion questions; objective and essay test items; and both print and nonprint resources for further study.

Exploring Mass Media for a Changing World

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Author :
Publisher : Routledge
ISBN 13 : 9780805829167
Total Pages : 349 pages
Book Rating : 4.8/5 (291 download)

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Book Synopsis Exploring Mass Media for a Changing World by : Ray Eldon Hiebert

Download or read book Exploring Mass Media for a Changing World written by Ray Eldon Hiebert and published by Routledge. This book was released on 2000 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beautifully written and class tested, Exploring Mass Media for a Changing World provides a comprehensive but modestly priced text around which instructors can develop a customized teaching package. Written for introductory courses, it covers essential information students need in order to understand the media, the mass communication process, and the role of media in society. It summarizes basic, generally agreed-upon principles, theories, significant historical events, and essential facts, but does so in a tightly written, readable style. Taken together, this information can be thought of as a minimum repertoire that all citizens of the "information age" need in order to become literate consumers and users of mass communication. Features include: *Historical Framework--For ease of comprehension, media processes and individual media are placed in historical context to show their technological evolution and the effects of those changes on society. *Organization--The first seven chapters deal with the evolution of communication theories and processes common to all media. The next five deal with specific media in the chronological order in which they became mass media. Chapters 13 and 14 introduce two non-media institutions (advertising and public relations) whose exploration is essential in order to understand how mass media functions in our society. Finally, chapter 15 returns to the theme of technological evolution and its effects on society with an in-depth discussion of the internet. *Flexibility--Because it is concise, affordable, and comprehensive, it can be used either as a stand-alone text in mass media courses or as part of an instructional package in courses where mass communication is one of several major units. *Themes--The following themes are introduced early and carried throughout: (a) the evolution of media technology and its effects on society, (b) the global and culture-bound characteristics of mass media, and (c) the need for media literacy in the 21st century. *Supplements--An accompanying instructor's manual begins with a chapter-length essay on teaching the mass media course then offers the following items for each chapter: topical outline and key vocabulary; key ideas to be emphasized and pitfalls to be avoided; discussion questions; objective and essay test items; and both print and nonprint resources for further study.

Exploring Mass Media for a Changing World

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Author :
Publisher : Routledge
ISBN 13 : 9780805835434
Total Pages : 80 pages
Book Rating : 4.8/5 (354 download)

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Book Synopsis Exploring Mass Media for a Changing World by : Ray Eldon Hiebert

Download or read book Exploring Mass Media for a Changing World written by Ray Eldon Hiebert and published by Routledge. This book was released on 1999-10 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beautifully written and class tested, Exploring Mass Media for a Changing World provides a comprehensive but modestly priced text around which instructors can develop a customized teaching package. Written for introductory courses, it covers essential information students need in order to understand the media, the mass communication process, and the role of media in society. It summarizes basic, generally agreed-upon principles, theories, significant historical events, and essential facts, but does so in a tightly written, readable style. Taken together, this information can be thought of as a minimum repertoire that all citizens of the "information age" need in order to become literate consumers and users of mass communication. Features include: *Historical Framework--For ease of comprehension, media processes and individual media are placed in historical context to show their technological evolution and the effects of those changes on society. *Organization--The first seven chapters deal with the evolution of communication theories and processes common to all media. The next five deal with specific media in the chronological order in which they became mass media. Chapters 13 and 14 introduce two non-media institutions (advertising and public relations) whose exploration is essential in order to understand how mass media functions in our society. Finally, chapter 15 returns to the theme of technological evolution and its effects on society with an in-depth discussion of the internet. *Flexibility--Because it is concise, affordable, and comprehensive, it can be used either as a stand-alone text in mass media courses or as part of an instructional package in courses where mass communication is one of several major units. *Themes--The following themes are introduced early and carried throughout: (a) the evolution of media technology and its effects on society, (b) the global and culture-bound characteristics of mass media, and (c) the need for media literacy in the 21st century. *Supplements--An accompanying instructor's manual begins with a chapter-length essay on teaching the mass media course then offers the following items for each chapter: topical outline and key vocabulary; key ideas to be emphasized and pitfalls to be avoided; discussion questions; objective and essay test items; and both print and nonprint resources for further study.

Mass Media in a Changing World

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Author :
Publisher : McGraw-Hill Companies
ISBN 13 : 9780072957112
Total Pages : 593 pages
Book Rating : 4.9/5 (571 download)

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Book Synopsis Mass Media in a Changing World by : George R. Rodman

Download or read book Mass Media in a Changing World written by George R. Rodman and published by McGraw-Hill Companies. This book was released on 2006 with total page 593 pages. Available in PDF, EPUB and Kindle. Book excerpt: Les cédéroms comprennent des extraits d'émissions de télévision.

Mass Media

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Publisher : Nova Publishers
ISBN 13 : 9781590332627
Total Pages : 292 pages
Book Rating : 4.3/5 (326 download)

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Book Synopsis Mass Media by : James B. Martin

Download or read book Mass Media written by James B. Martin and published by Nova Publishers. This book was released on 2002 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mass media has become an integral part of the human experience. News travels around the world in a split second affecting people in other countries in untold ways. Although being on top of the news may be good, at least for news junkies, mass media also transmits values or the lack thereof, condenses complex events and thoughts to simplified sound bites and often ignores the essence of an event or story. The selective bibliography gathers the books and magazine literature over the previous ten years while providing access through author, title and subject indexes.

Mass Media

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Author :
Publisher : Longman Publishing Group
ISBN 13 :
Total Pages : 556 pages
Book Rating : 4.X/5 ( download)

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Book Synopsis Mass Media by : Ray Eldon Hiebert

Download or read book Mass Media written by Ray Eldon Hiebert and published by Longman Publishing Group. This book was released on 1979 with total page 556 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Mass Media in a Changing World

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Author :
Publisher : McGraw-Hill Humanities, Social Sciences & World Languages
ISBN 13 : 9780073511900
Total Pages : 0 pages
Book Rating : 4.5/5 (119 download)

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Book Synopsis Mass Media in a Changing World by : George R. Rodman

Download or read book Mass Media in a Changing World written by George R. Rodman and published by McGraw-Hill Humanities, Social Sciences & World Languages. This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Accompanying DVD-ROM contains ... : Media tours videos: takes students on a virtual field trip into the actual facilities and daily operations of a television and radio station, a newspaper, a public relations company, and Vibe magaaine, [and] Online learning center: includes self-tests, electronic Timeline of Mass Media Milestones study guide, Web Excursions, additional Internet exercises, recommended readings, movies, and documentaries."--Page 4 of cover.

The SAGE International Encyclopedia of Mass Media and Society

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Author :
Publisher : SAGE Publications
ISBN 13 : 1483375528
Total Pages : 2169 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis The SAGE International Encyclopedia of Mass Media and Society by : Debra L. Merskin

Download or read book The SAGE International Encyclopedia of Mass Media and Society written by Debra L. Merskin and published by SAGE Publications. This book was released on 2019-11-12 with total page 2169 pages. Available in PDF, EPUB and Kindle. Book excerpt: The reference will discuss mass media around the world in their varied forms—newspapers, magazines, radio, television, film, books, music, websites, and social media—and will describe the role of each in both mirroring and shaping society.

Mass Media and Society in a Changing World

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Author :
Publisher : Cognella Academic Publishing
ISBN 13 : 9781935551072
Total Pages : 278 pages
Book Rating : 4.5/5 (51 download)

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Book Synopsis Mass Media and Society in a Changing World by : Minabere Ibelema

Download or read book Mass Media and Society in a Changing World written by Minabere Ibelema and published by Cognella Academic Publishing. This book was released on 2015-04-22 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Books on mass media and society are often too elementary or too academic for upper-level undergraduate students.This anthology occupies the middle ground: The articles are both scholarly and readable. They represent various methodological approaches, including historical and critical/cultural studies, as well as qualitative and quantitative analyses. What the articles have in common is that they provide scholarly insight without overly specialized vocabulary. In effect, the volume is intended to be accessible to upper-level undergraduates, while also providing cutting-edge scholarship for graduate students and scholars. A number of intertwined themes link the articles. The most important is the far-reaching impact of the libertarian philosophy on the development of the mass media--and the latter's intersection with cultural transformation. The second is the transactional nature of mass media and society, with the two institutions interlocked in a loop of mutual impact. Closely related is the impact of communication technology, from Gutenberg'sprinting press in the 15th century to the digital technology of the 21st century. The book also includes a summary of the major theories of mass communication. Minabere Ibelema (Ph.D., Ohio State University) is an Associate Professor of Communication Studies at the University of Alabama at Birmingham, where he teaches Mass Media and Society, among other courses. His current research interest is in the press and democratization. His book The African Press, Civic Cynicism, and Democracy won the 2009 Society of Professional Journalists' Sigma Delta Chi Award for Research in Journalism. He has also published several research articles as book chapters or in journals, including Journalism & Communication Monographs, Free Speech Yearbook, Journal of Development Communication, Newspaper Research Journal, Journal of Radio Studies, Journalism & Mass Communication Educator, and Current History.

Mass Communication

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Publisher : SAGE Publications
ISBN 13 : 150635856X
Total Pages : 1221 pages
Book Rating : 4.5/5 (63 download)

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Book Synopsis Mass Communication by : Ralph E. Hanson

Download or read book Mass Communication written by Ralph E. Hanson and published by SAGE Publications. This book was released on 2016-10-20 with total page 1221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transform your students into smart, savvy consumers of the media. Mass Communication: Living in a Media World (Ralph E. Hanson) provides students with comprehensive yet concise coverage of all aspects of mass media, along with insightful analysis, robust pedagogy, and fun, conversational writing. In every chapter of this bestselling text, students will explore the latest developments and current events that are rapidly changing the media landscape. This newly revised Sixth Edition is packed with contemporary examples, engaging infographics, and compelling stories about the ways mass media shape our lives. From start to finish, students will learn the media literacy principles and critical thinking skills they need to become savvy media consumers.

Exploring the Relationship Between Media, Libraries, and Archives

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Author :
Publisher : IGI Global
ISBN 13 : 1522558411
Total Pages : 263 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Exploring the Relationship Between Media, Libraries, and Archives by : Chisita, Collence Takaingenhamo

Download or read book Exploring the Relationship Between Media, Libraries, and Archives written by Chisita, Collence Takaingenhamo and published by IGI Global. This book was released on 2018-09-21 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: New forms of digitalization and digital media technologies are positively and negatively disrupting the free flow of information preservation. These new technologies are revolutionizing the way messages are transmitted and breaking the traditional monopolization of information by well-established institutions. Exploring the Relationship Between Media, Libraries, and Archives provides emerging research on new digital trends in information preservation, origination, and sharing. While highlighting the current shift in information sharing from institutional archives to digital platforms, readers will learn how media, librarians, and archivists reinvent their processes to meet the ever-progressing needs of users. This book is an ideal resource for librarians, archivists, information preservers, and media professionals aiming to find a balance among the use of media, new digital technologies, libraries, and archives in preserving and furthering information sharing.

Mass Media in a Changing World

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Publisher : McGraw-Hill Humanities, Social Sciences & World Languages
ISBN 13 : 9780073278995
Total Pages : 0 pages
Book Rating : 4.2/5 (789 download)

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Book Synopsis Mass Media in a Changing World by : George Rodman

Download or read book Mass Media in a Changing World written by George Rodman and published by McGraw-Hill Humanities, Social Sciences & World Languages. This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introducing students to the world of media, this book presents the story of where the media came from, why they do what they do, and why those actions cause controversies.

Mass Communication

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Publisher : SAGE Publications
ISBN 13 : 1483344746
Total Pages : 1268 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis Mass Communication by : Ralph E. Hanson

Download or read book Mass Communication written by Ralph E. Hanson and published by SAGE Publications. This book was released on 2015-01-22 with total page 1268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Skills to Succeed in Today’s Media World Designed to give students the media literacy principles and critical thinking skills they need to become smart consumers of the media, Mass Communication: Living in the Media World provides comprehensive yet concise coverage of all aspects of mass media, along with insightful analysis and fun, conversational writing. In every chapter, students will explore the latest developments and current events that are changing the face of media today. The newly revised four-color Fifth Edition introduces a new “Media Transformations” box feature that highlights dynamic changes to how we produce and consume media. Each “Media Transformations” box includes a new infographic that helps illustrate key issues and promotes data and media literacy. Mass Communication is an interactive learning experience where you’ll explore the latest developments that are changing today’s media world.

Mass Media in Society

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Author :
Publisher :
ISBN 13 :
Total Pages : 33 pages
Book Rating : 4.:/5 (954 download)

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Book Synopsis Mass Media in Society by :

Download or read book Mass Media in Society written by and published by . This book was released on 1970 with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Dynamics of Mass Communication

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Publisher :
ISBN 13 :
Total Pages : 628 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis The Dynamics of Mass Communication by : Joseph R. Dominick

Download or read book The Dynamics of Mass Communication written by Joseph R. Dominick and published by . This book was released on 1996 with total page 628 pages. Available in PDF, EPUB and Kindle. Book excerpt: An introduction to the field of mass communication, covering all the major media, from books, magazines and newspapers, to radio, film, TV, cable and the new technologies. Illustrated with examples and anecdotes, the book explores international communication and career opportunities in the media.

The Hype Machine

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Publisher : Currency
ISBN 13 : 0525574522
Total Pages : 417 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis The Hype Machine by : Sinan Aral

Download or read book The Hype Machine written by Sinan Aral and published by Currency. This book was released on 2020-09-15 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: A landmark insider’s tour of how social media affects our decision-making and shapes our world in ways both useful and dangerous, with critical insights into the social media trends of the 2020 election and beyond “The book might be described as prophetic. . . . At least two of Aral’s three predictions have come to fruition.”—New York NAMED ONE OF THE BEST BOOKS OF THE YEAR BY WIRED • LONGLISTED FOR THE PORCHLIGHT BUSINESS BOOK AWARD Social media connected the world—and gave rise to fake news and increasing polarization. It is paramount, MIT professor Sinan Aral says, that we recognize the outsize effect social media has on us—on our politics, our economy, and even our personal health—in order to steer today’s social technology toward its great promise while avoiding the ways it can pull us apart. Drawing on decades of his own research and business experience, Aral goes under the hood of the most powerful social networks to tackle the critical question of just how much social media actually shapes our choices, for better or worse. He shows how the tech behind social media offers the same set of behavior influencing levers to everyone who hopes to change the way we think and act—from Russian hackers to brand marketers—which is why its consequences affect everything from elections to business, dating to health. Along the way, he covers a wide array of topics, including how network effects fuel Twitter’s and Facebook’s massive growth, the neuroscience of how social media affects our brains, the real consequences of fake news, the power of social ratings, and the impact of social media on our kids. In mapping out strategies for being more thoughtful consumers of social media, The Hype Machine offers the definitive guide to understanding and harnessing for good the technology that has redefined our world overnight.

Mass Media and American Politics

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Author :
Publisher : CQ Press
ISBN 13 : 1506340253
Total Pages : 572 pages
Book Rating : 4.5/5 (63 download)

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Book Synopsis Mass Media and American Politics by : Doris A. Graber

Download or read book Mass Media and American Politics written by Doris A. Graber and published by CQ Press. This book was released on 2017-07-20 with total page 572 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive, trusted core text on media's impact on attitudes, behavior, elections, politics, and policymaking is known for its readable introduction to the literature and theory of the field. Mass Media and American Politics, Tenth Edition is thoroughly updated to reflect major structural changes that have shaken the world of political news, including the impact of the changing media landscape. It includes timely examples of the significance of these changes pulled from the 2016 election cycle. Written by Doris A. Graber—a scholar who has played an enormous role in establishing and shaping the field of mass media and American politics—and Johanna Dunaway, this book sets the standard.