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Examining The Role Of Well Being In The Marketing Discipline
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Book Synopsis Examining the Role of Well-Being in the Marketing Discipline by : Pamela L. Perrewé
Download or read book Examining the Role of Well-Being in the Marketing Discipline written by Pamela L. Perrewé and published by Emerald Group Publishing. This book was released on 2019-09-09 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Volume 17 of Research in Occupational Stress and Well Being is focused on the stress and well-being related to the marketing discipline. This volume is focused on the connections between employee stress, health, and well-being as it relates to marketing; sales; customers.
Book Synopsis Examining and Exploring the Shifting Nature of Occupational Stress and Well-Being by : Peter D. Harms
Download or read book Examining and Exploring the Shifting Nature of Occupational Stress and Well-Being written by Peter D. Harms and published by Emerald Group Publishing. This book was released on 2021-09-06 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores and enhances our understanding of how stress and well-being at work can change over time.
Book Synopsis Examining the Paradox of Occupational Stressors by : Pamela L. Perrewé
Download or read book Examining the Paradox of Occupational Stressors written by Pamela L. Perrewé and published by Emerald Group Publishing. This book was released on 2022-10-10 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examining the Paradox of Occupational Stressors: Building Resilience or Creating Depletion represents insightful, intriguing, and timely research into the paradox of experienced stress in the workplace.
Book Synopsis Stress and Well-Being in Teams by : Peter D. Harms
Download or read book Stress and Well-Being in Teams written by Peter D. Harms and published by Emerald Group Publishing. This book was released on 2024-09-06 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stress and Well-Being in Teams is focused on stress and well-being in the context of teams, focused on how inputs of team processes, such as team compositions, leadership, and broader organizational contexts can serve as antecedents of team members’ stress and well-being.
Book Synopsis Stress and Well-Being at the Strategic Level by : Peter D. Harms
Download or read book Stress and Well-Being at the Strategic Level written by Peter D. Harms and published by Emerald Group Publishing. This book was released on 2023-11-22 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: Highlighting how both leader and follower stress and well-being can serve as antecedents and consequences of strategic actions and initiatives, or even be a core concern of strategic plans, this volume spotlights the importance of stress and well-being for organizations, their leaders, and the individuals who are impacted by their decisions.
Book Synopsis Entrepreneurial and Small Business Stressors, Experienced Stress, and Well Being by : Pamela L. Perrewé
Download or read book Entrepreneurial and Small Business Stressors, Experienced Stress, and Well Being written by Pamela L. Perrewé and published by Emerald Group Publishing. This book was released on 2020-08-17 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: Volume 18 of Research in Occupational Stress and Well-Being is focused on the stress and well-being related to Entrepreneurship and Small Businesses. This volume focuses on entrepreneurial and small business owners’ stress, health, and well-being as it relates to personal, work, and success outcomes.
Book Synopsis Sales Management for Improved Organizational Competitiveness and Performance by : Santos, José Duarte
Download or read book Sales Management for Improved Organizational Competitiveness and Performance written by Santos, José Duarte and published by IGI Global. This book was released on 2022-05-27 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the recent digital developments within marketing, the alignment between sales and marketing has become increasingly important as it has the potential to improve sales, customer relations, and customer satisfaction. The evolution of technology has also been promoting changes in the sales process, which provides new opportunities and challenges for enterprises at various levels. Sales Management for Improved Organizational Competitiveness and Performance highlights the influences of management, marketing, and technology on sales and presents trends in sales, namely the digital transformation that is taking place in organizations. The book also considers innovative concepts, techniques, and tools in the sales area. Covering a wide range of topics such as digital transformation, sales communication, and social media marketing, this reference work is ideal for managers, marketers, researchers, scholars, practitioners, academicians, instructors, and students.
Book Synopsis Agile Business Leadership Methods for Industry 4.0 by : Bülent Akkaya
Download or read book Agile Business Leadership Methods for Industry 4.0 written by Bülent Akkaya and published by Emerald Group Publishing. This book was released on 2020-10-05 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Agile Business Leadership Methods for Industry 4.0 is a collection of innovative research on new leadership styles that will develop agile managers and business leaders who can improve company success in the fast-paced environments created by Industry 4.0.
Book Synopsis Eurasian Business and Economics Perspectives by : Mehmet Huseyin Bilgin
Download or read book Eurasian Business and Economics Perspectives written by Mehmet Huseyin Bilgin and published by Springer Nature. This book was released on 2021-08-29 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents selected papers from the 32nd Eurasia Business and Economics Society (EBES) Conference - Istanbul. Due to the COVID-19 restrictions, the conference presentation mode has been switched to “online/virtual presentation only”. The theoretical and empirical papers gathered here cover diverse areas of business, economics and finance in various geographic regions, including not only topics from HR, management, finance, marketing but also contributions on public economics, political economy and regional studies.
Book Synopsis Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty by : Harlan E. Spotts
Download or read book Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty written by Harlan E. Spotts and published by Springer. This book was released on 2014-11-10 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 2004 Academy of Marketing Science (AMS) Annual Conference held in Vancouver, Canada, entitled Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty. It include papers aimed to create awareness of the issues, trends, and advances associated with current marketing theories and practices. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complementing the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Book Synopsis Transformative Consumer Research for Personal and Collective Well-Being by : David Glen Mick
Download or read book Transformative Consumer Research for Personal and Collective Well-Being written by David Glen Mick and published by Routledge. This book was released on 2012-01-26 with total page 767 pages. Available in PDF, EPUB and Kindle. Book excerpt: Daily existence is more connected to consumer behaviors than ever before, raising many issues around well-being and quality of life. Problematic consumer behaviors include unhealthy eating, alcohol, tobacco, pornography, and gambling abuse, credit card mismanagement, marketplace discrimination, and ecological deterioration. This book explores opportunities for improving well-being via consumer behaviors, such as empowerment via the Internet, product sharing, leisure pursuits, family consumption, and pro-environmental activities.
Book Synopsis Research in Occupational Stress and Well being by : Sabine Sonnetag
Download or read book Research in Occupational Stress and Well being written by Sabine Sonnetag and published by Emerald Group Publishing. This book was released on 2009-04-21 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focuses on processes related to recovery and unwinding from job stress. This book demonstrates that recovery research is a very promising approach for understanding the processes of job stress and relieve from job stress more fully.
Book Synopsis The Routledge Handbook of Magazine Research by : David Abrahamson
Download or read book The Routledge Handbook of Magazine Research written by David Abrahamson and published by Routledge. This book was released on 2015-06-05 with total page 670 pages. Available in PDF, EPUB and Kindle. Book excerpt: Scholarly engagement with the magazine form has, in the last two decades, produced a substantial amount of valuable research. Authored by leading academic authorities in the study of magazines, the chapters in The Routledge Handbook of Magazine Research not only create an architecture to organize and archive the developing field of magazine research, but also suggest new avenues of future investigation. Each of 33 chapters surveys the last 20 years of scholarship in its subject area, identifying the major research themes, theoretical developments and interpretive breakthroughs. Exploration of the digital challenges and opportunities which currently face the magazine world are woven throughout, offering readers a deeper understanding of the magazine form, as well as of the sociocultural realities it both mirrors and influences. The book includes six sections: -Methodologies and structures presents theories and models for magazine research in an evolving, global context. -Magazine publishing: the people and the work introduces the roles and practices of those involved in the editorial and business sides of magazine publishing. -Magazines as textual communication surveys the field of contemporary magazines across a range of theoretical perspectives, subjects, genre and format questions. -Magazines as visual communication explores cover design, photography, illustrations and interactivity. -Pedagogical and curricular perspectives offers insights on undergraduate and graduate teaching topics in magazine research. -The future of the magazine form speculates on the changing nature of magazine research via its environmental effects, audience, and transforming platforms.
Book Synopsis Digital and Social Media Marketing by : Nripendra P. Rana
Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Book Synopsis Handbook of Service Marketing Research by : Roland T. Rust
Download or read book Handbook of Service Marketing Research written by Roland T. Rust and published by Edward Elgar Publishing. This book was released on 2014-02-28 with total page 629 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Service Marketing Research brings together an all-star team of leading researchers in service marketing to explore many of the hottest topics in service marketing today. Cutting-edge topics include: customer relationships and loy
Book Synopsis Tourism in India by : Saurabh Kumar Dixit
Download or read book Tourism in India written by Saurabh Kumar Dixit and published by Routledge. This book was released on 2021-06-07 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism is one of the fastest growing industries in India, contributing enormously to the Indian economy. Indian civilization and culture have followed the tradition of Atithi Devo Bhava (treating Guest as God) from time immemorial. Tourism in India is fairly rich and diverse in terms of its attractions and resources nevertheless the body of knowledge of tourism as a discipline is relatively unexplored in terms of scholarly research. The tourism industry in India has not been able to perform to its most impeccable potential due to several obstructions. Lack of efficient marketing and positioning of its tourism resources in the global market is one of the prominent causes of this. The Indian tourism industry cannot achieve the desired growth and impetus unless it is backed by intense promotional and marketing strategies abreast of the global business arena. In this volume, an effort has been made to uncover a deeper understanding of marketing perspectives of tourism in India using an interdisciplinary approach. The chapters in this book reflect the prevailing scenario in the hospitality and tourism business in India as posited by renowned global experts on this subject. The book is an essential resource to students, researchers, and scholars interested in examining the existing marketing strategies as well as exploring the suggested strategies that can be adopted to promote tourism in India. The chapters in this book were originally published as a special issue of Anatolia.
Book Synopsis Milks Mean More: The Role of Milk in Nutrition, Digestion and Metabolism Across the Lifespan by : Nicole Clemence Roy
Download or read book Milks Mean More: The Role of Milk in Nutrition, Digestion and Metabolism Across the Lifespan written by Nicole Clemence Roy and published by Frontiers Media SA. This book was released on 2022-08-04 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt:
