Handbook of Research on the Interplay Between Service Quality and Customer Delight

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Publisher : IGI Global
ISBN 13 : 1668458551
Total Pages : 462 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Handbook of Research on the Interplay Between Service Quality and Customer Delight by : Sarma, Sarmistha

Download or read book Handbook of Research on the Interplay Between Service Quality and Customer Delight written by Sarma, Sarmistha and published by IGI Global. This book was released on 2023-01-31 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research in the field of service quality and consumer behavior has developed in many dimensions in the past decade. A number of models have been developed to determine the factors leading to satisfaction; however, within the past few years, scholars have proved that satisfaction is not sufficient to leave a strong mark in the minds of the customers. Service quality and customer delight have been the buzzwords in the business world in recent times as scholars have proven that customer delight is the key to customer retention. The Handbook of Research on the Interplay Between Service Quality and Customer Delight considers how companies around the world in a cross-cultural environment are dealing with service quality and customer delight and proposes a global outlook on the current trends, tactics, and opportunities. Covering key topics such as buyer funnels, consumer dissonance, and digital solutions, this reference work is ideal for business owners, managers, industry professionals, researchers, scholars, practitioners, academicians, instructors, and students.

Handbook of Research on Multidisciplinary Perspectives on Managerial and Leadership Psychology

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Publisher : IGI Global
ISBN 13 : 1799838129
Total Pages : 742 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Multidisciplinary Perspectives on Managerial and Leadership Psychology by : Johnson, Rick D.

Download or read book Handbook of Research on Multidisciplinary Perspectives on Managerial and Leadership Psychology written by Johnson, Rick D. and published by IGI Global. This book was released on 2021-01-22 with total page 742 pages. Available in PDF, EPUB and Kindle. Book excerpt: The subject of leadership and managerial psychology exists as a sub-branch of psychology within the fields of industrial and organizational psychology. There still appears to be ongoing debate regarding the core pathology for gaining managerial expertise in professional roles relative to having suitable leadership skills and managerial knowledge beyond the direct daily work involved in organizations. Professional organizations inherently include varied levels of sensitive human interactions, which further necessitates their management professionals to have leadership styles that are adjustable contingent on a given situation. Relative to this edited book, managerial psychology is being utilized in a way that may subsequently seek to develop a series of scientific theory principles where the focus is to develop managerial axioms that advance contemporary existing knowledge surrounding professional management logic. The Handbook of Research on Multidisciplinary Perspectives on Managerial and Leadership Psychology provides value uncovered by a collaboration of generalists and specialists who bring professional managerial and leadership opinions to light through narratives and research inclusive of fundamental theory principles that can be applied in practice and academia. This edited reference is focused on the enhancement of management research through managerial psychology while highlighting topics including business process knowledge, management in diverse discipline situations and professions, corporate leadership responsibility, leadership of self and others, and leadership psychology in a variety of different fields of work. This book is ideally designed for leadership and management professionals, academicians, students, and researchers in the fields of knowledge management, administrative sciences and management, leadership development, education, and organization development sub-branches or specialty practices.

Service Quality and Customer Satisfaction of Chain Restaurants in Selected Cities of Gujarat

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Publisher : Archers & Elevators Publishing House
ISBN 13 : 8194517052
Total Pages : pages
Book Rating : 4.1/5 (945 download)

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Book Synopsis Service Quality and Customer Satisfaction of Chain Restaurants in Selected Cities of Gujarat by : Dr Kalgi Shah Dr MamtaBrahmbhatt

Download or read book Service Quality and Customer Satisfaction of Chain Restaurants in Selected Cities of Gujarat written by Dr Kalgi Shah Dr MamtaBrahmbhatt and published by Archers & Elevators Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Handbook of Research on Retailer-Consumer Relationship Development

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Publisher : IGI Global
ISBN 13 : 1466660759
Total Pages : 625 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Handbook of Research on Retailer-Consumer Relationship Development by : Musso, Fabio

Download or read book Handbook of Research on Retailer-Consumer Relationship Development written by Musso, Fabio and published by IGI Global. This book was released on 2014-05-31 with total page 625 pages. Available in PDF, EPUB and Kindle. Book excerpt: Though based on an economic transition, retailer-consumer relationship is also influenced by non-economic factors and is a context of social interaction. With the emergence of modern merchandising techniques and a rise in large retail companies, consumers have become increasingly vigilant of practice within the retail industry. Handbook of Research on Retailer-Consumer Relationship Development offers a complete and updated overview of various perspectives relating to customer relationship management within the retail industry and stimulates the search for greater integration of these views in further research. Offering different angles to analyze the exchange between the retailer and the consumer, this handbook is a valuable tool for professionals and scholars seeking to upgrade their knowledge, as well as for upper-level students.

Strategic Issues in Contemporary Managerial Practices

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Publisher : Archers & Elevators Publishing House
ISBN 13 : 8119653998
Total Pages : 352 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis Strategic Issues in Contemporary Managerial Practices by : Dr.M. Subramanian

Download or read book Strategic Issues in Contemporary Managerial Practices written by Dr.M. Subramanian and published by Archers & Elevators Publishing House. This book was released on with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Contemporary Issues in Branding

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Author :
Publisher : Routledge
ISBN 13 : 0429769121
Total Pages : 255 pages
Book Rating : 4.4/5 (297 download)

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Book Synopsis Contemporary Issues in Branding by : Pantea Foroudi

Download or read book Contemporary Issues in Branding written by Pantea Foroudi and published by Routledge. This book was released on 2019-12-06 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides students and academics with a comprehensive analysis of the theory and practice of branding. The challenge to explore new and effective ways of harnessing the power of communication to engage with company stakeholders in interactive, immediate and innovative ways is ever-present in the digital era. Digital marketing and social media create opportunities for managers to communicate their brand’s identity to their consumers and stakeholders. Yet, limited empirical research exists to elucidate these issues, and less still that assists our understanding of branding issues at an international level. Recognising the complexity and plurality at the heart of the branding discipline, this text explores the relationship between brands, identity and stakeholders. Working through building, designing and maintaining a brand, the authors consider such aspects as strategic planning and campaign management, research and measurement, media relations, employee communication, leadership and change communication, and crisis branding. Critically, differing methods and approaches applied to branding and communication research design are assessed, including both qualitative and quantative methods. Proposing a mixture of theory and practice with international case studies, this book is an invaluable companion for advanced undergraduate and postgraduate students, academics of marketing and strategic brand management, as well as managers and decision makers globally.

Hospitality and Tourism

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Publisher : CRC Press
ISBN 13 : 1315798239
Total Pages : 636 pages
Book Rating : 4.3/5 (157 download)

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Book Synopsis Hospitality and Tourism by : Norzuwana Sumarjan

Download or read book Hospitality and Tourism written by Norzuwana Sumarjan and published by CRC Press. This book was released on 2013-11-18 with total page 636 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hospitality and Tourism - Synergizing creativity and innovation in research contains 116 accepted papers from the International Hospitality and Tourism Postgraduate Conference 2013 (Shah Alam, Malaysia, 2 3 September 2013). The book presents trends and practical ideas in the area of hospitality and tourism, and is divided into the sections below:-

An Analytical Study On Job Role Stressors, Employee Performance And Service Effectiveness Using Servqual Approach

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Publisher : Archers & Elevators Publishing House
ISBN 13 : 9386501678
Total Pages : pages
Book Rating : 4.3/5 (865 download)

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Book Synopsis An Analytical Study On Job Role Stressors, Employee Performance And Service Effectiveness Using Servqual Approach by : Dr Kasturi Rohit Naik Dr Srinivasan R Iyengar

Download or read book An Analytical Study On Job Role Stressors, Employee Performance And Service Effectiveness Using Servqual Approach written by Dr Kasturi Rohit Naik Dr Srinivasan R Iyengar and published by Archers & Elevators Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Emerging Trends of Retailing in Rayalaseema Region of Andhra Pradesh

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Publisher : Archers & Elevators Publishing House
ISBN 13 : 8194517028
Total Pages : pages
Book Rating : 4.1/5 (945 download)

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Book Synopsis Emerging Trends of Retailing in Rayalaseema Region of Andhra Pradesh by : Dr. G. Somasekhar

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Perceived Quality

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Author :
Publisher : Lexington Books
ISBN 13 :
Total Pages : 344 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis Perceived Quality by : Jacob Jacoby

Download or read book Perceived Quality written by Jacob Jacoby and published by Lexington Books. This book was released on 1985 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Impact of Artificial Intelligence, and the Fourth Industrial Revolution on Business Success

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Author :
Publisher : Springer Nature
ISBN 13 : 3031080939
Total Pages : 1026 pages
Book Rating : 4.0/5 (31 download)

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Book Synopsis Impact of Artificial Intelligence, and the Fourth Industrial Revolution on Business Success by : Bahaaeddin Alareeni

Download or read book Impact of Artificial Intelligence, and the Fourth Industrial Revolution on Business Success written by Bahaaeddin Alareeni and published by Springer Nature. This book was released on 2022-07-29 with total page 1026 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the International Conference on Business and Technology (ICBT2021) organized by EuroMid Academy of Business & Technology (EMABT), held in Istanbul, between 06–07 November 2021. In response to the call for papers for ICBT2021, 485 papers were submitted for presentation and ‎inclusion in the proceedings of the conference. After a careful blind refereeing process, 292 papers ‎were selected for inclusion in the conference proceedings from forty countries. Each of these ‎chapters was evaluated through an editorial board, and each chapter was passed through a double-blind peer-review process.‎ The book highlights a range of topics in the fields of technology, ‎entrepreneurship, business administration, ‎accounting, and economics that can contribute to business ‎development in countries, such as ‎learning machines, artificial intelligence, big data, ‎deep ‎‎learning, game-based learning, management ‎information system, ‎accounting information ‎system, knowledge management, entrepreneurship, and ‎social enterprise, corporate social responsibility and sustainability, business policy and strategic ‎management, international management and organizations, organizational behavior and HRM, ‎operations management and logistics research, controversial issues in management and organizations, ‎turnaround, corporate entrepreneurship, innovation, legal issues, business ethics, and firm ‎gerial accounting and firm financial affairs, non-traditional research, and creative ‎methodologies. These proceedings are reflecting quality research contributing theoretical and practical implications, for those who are wise to apply the technology within any business sector. It is our hope that the contribution of this book proceedings will be of the academic level which even decision-makers in the various economic and executive-level will get to appreciate.

The psychological facets of consumer-brand relationship in the digital world

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Author :
Publisher : Frontiers Media SA
ISBN 13 : 2832527280
Total Pages : 229 pages
Book Rating : 4.8/5 (325 download)

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Book Synopsis The psychological facets of consumer-brand relationship in the digital world by : Khalid Hussain

Download or read book The psychological facets of consumer-brand relationship in the digital world written by Khalid Hussain and published by Frontiers Media SA. This book was released on 2023-06-29 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt:

American Doctoral Dissertations

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Publisher :
ISBN 13 :
Total Pages : 784 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis American Doctoral Dissertations by :

Download or read book American Doctoral Dissertations written by and published by . This book was released on 1998 with total page 784 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Dissertation Abstracts International

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Publisher :
ISBN 13 :
Total Pages : 620 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Dissertation Abstracts International by :

Download or read book Dissertation Abstracts International written by and published by . This book was released on 2003 with total page 620 pages. Available in PDF, EPUB and Kindle. Book excerpt: Abstracts of dissertations available on microfilm or as xerographic reproductions.

Advances in Business, Management and Entrepreneurship

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Publisher : CRC Press
ISBN 13 : 1000651215
Total Pages : 1022 pages
Book Rating : 4.0/5 (6 download)

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Book Synopsis Advances in Business, Management and Entrepreneurship by : Ratih Hurriyati

Download or read book Advances in Business, Management and Entrepreneurship written by Ratih Hurriyati and published by CRC Press. This book was released on 2020-01-06 with total page 1022 pages. Available in PDF, EPUB and Kindle. Book excerpt: The GCBME Book Series aims to promote the quality and methodical reach of the Global Conference on Business Management & Entrepreneurship, which is intended as a high-quality scientific contribution to the science of business management and entrepreneurship. The Contributions are the main reference articles on the topic of each book and have been subject to a strict peer review process conducted by experts in the fields. The conference provided opportunities for the delegates to exchange new ideas and implementation of experiences, to establish business or research connections and to find Global Partners for future collaboration. The conference and resulting volume in the book series is expected to be held and appear annually. The year 2019 theme of book and conference is "Creating Innovative and Sustainable Value-added Businesses in the Disruption Era". The ultimate goal of GCBME is to provide a medium forum for educators, researchers, scholars, managers, graduate students and professional business persons from the diverse cultural backgrounds, to present and discuss their researches, knowledge and innovation within the fields of business, management and entrepreneurship. The GCBME conferences cover major thematic groups, yet opens to other relevant topics: Organizational Behavior, Innovation, Marketing Management, Financial Management and Accounting, Strategic Management, Entrepreneurship and Green Business.

Trends and Challenges in Indian Business Management

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Publisher : Archers & Elevators Publishing House
ISBN 13 : 9383241608
Total Pages : pages
Book Rating : 4.3/5 (832 download)

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Book Synopsis Trends and Challenges in Indian Business Management by : Deepak Ashok Kumar Dr. Hari Sundar G.Ram Arun Krishnadas

Download or read book Trends and Challenges in Indian Business Management written by Deepak Ashok Kumar Dr. Hari Sundar G.Ram Arun Krishnadas and published by Archers & Elevators Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Quality management in food chains

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Author :
Publisher : BRILL
ISBN 13 : 9086866050
Total Pages : 509 pages
Book Rating : 4.0/5 (868 download)

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Book Synopsis Quality management in food chains by : Ludwig Theuvsen

Download or read book Quality management in food chains written by Ludwig Theuvsen and published by BRILL. This book was released on 2023-08-28 with total page 509 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication comprises material on recent studies on quality management in agri-food chains. Due to several food crisis’s (e.g. BSE, Foot-and-Mouth disease) and growing demands for food quality and safety, quality management systems and quality assurance schemes have been widely adopted in different countries in recent years. Scientific knowledge about the features, the acceptance and the effectiveness and efficiency of these newly introduced quality management initiatives, has remained scarce until now. The material by experts in the field, focuses on the evaluation of quality management systems and quality assurance schemes. The main issues are the costs and benefits of quality management given the influence of the public sector and consumers' expectations about food quality and safety. Not only are benchmarking and harmonisation methods examined with regard to their impact on the effectiveness of quality assurance schemes, but, also the role of trust, cooperation and integration for efficient quality management is discussed. Different economic theories such as microeconomics, organization and marketing theory as well as advanced statistical methods are applied. Concepts are discussed from the various points of view of industrialised, export-oriented and developing countries throughout the book. The information in this book give a comprehensive review of quality management concepts in food chains and highlight future research directions from a global perspective. This book is of interest to all those who concern themselves with the topic, be it in academia or in the professional sector.