--Every Purse and Purpose

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Publisher :
ISBN 13 :
Total Pages : 292 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis --Every Purse and Purpose by : John Wysner

Download or read book --Every Purse and Purpose written by John Wysner and published by . This book was released on 1994 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Every Purse and Purpose, " named after Alfred P. Sloan's description of the first 'reengineered' General Motors in the 1920s, addresses the history of the automotive business and all the factors that have impacted it. It focuses on GM's rise to industry and world dominance through the 'cradle to grave' strategy. Through a decade-by-decade analysis, it traces the company's dramatic success. It also documents its fall following its second major reengineering during the 1980s largely due to a failure to recognize the emergence of the empowerment of the customer. Then, the industry's strategic comeback in the easly 90s is analyzed. Finally, the book provides a detailed prescription for positioning GM to recapture world leadership in the 21st century, based on a return to its roots in product alignment combined with leadership in total customer service.

A Car for Every Purse and Purpose in 1938

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Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (14 download)

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Book Synopsis A Car for Every Purse and Purpose in 1938 by :

Download or read book A Car for Every Purse and Purpose in 1938 written by and published by . This book was released on 1938 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

My Years With General Motors

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Publisher : eNet Press
ISBN 13 : 1618863991
Total Pages : 552 pages
Book Rating : 4.6/5 (188 download)

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Book Synopsis My Years With General Motors by : Alfred P Sloan

Download or read book My Years With General Motors written by Alfred P Sloan and published by eNet Press. This book was released on 2015-01-16 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alfred P. Sloan, Jr. led the General Motors Corporation to international business success by virtue of his brilliant managerial practices and his insights into the new consumer economy he and General Motors helped to produce. Sloan's business biography, My Years With General Motors, was an instant best seller when it was first published in 1964 and is still considered indispensable reading by modern business giants.

General Motors Presents for 1939 a Car for Every Purse and Purpose

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Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (811 download)

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Book Synopsis General Motors Presents for 1939 a Car for Every Purse and Purpose by : General Motors Corporation

Download or read book General Motors Presents for 1939 a Car for Every Purse and Purpose written by General Motors Corporation and published by . This book was released on 1939* with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

For 1940 General Motors Presents a Car for Every Purse and Purpose

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Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (79 download)

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Book Synopsis For 1940 General Motors Presents a Car for Every Purse and Purpose by : General Motors Corporation

Download or read book For 1940 General Motors Presents a Car for Every Purse and Purpose written by General Motors Corporation and published by . This book was released on 1940 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Fins

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Publisher : HarperCollins
ISBN 13 : 0062289098
Total Pages : 336 pages
Book Rating : 4.0/5 (622 download)

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Book Synopsis Fins by : William Knoedelseder

Download or read book Fins written by William Knoedelseder and published by HarperCollins. This book was released on 2018-09-18 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New York Times bestselling author of Bitter Brew chronicles the birth and rise to greatness of the American auto industry through the remarkable life of Harley Earl, an eccentric six-foot-five, stuttering visionary who dropped out of college and went on to invent the profession of automobile styling, thereby revolutionized the way cars were made, marketed, and even imagined. Harleys Earl’s story qualifies as a bona fide American family saga. It began in the Michigan pine forest in the years after the Civil War, traveled across the Great Plains on the wooden wheels of a covered wagon, and eventually settled in a dirt road village named Hollywood, California, where young Harley took the skills he learned working in his father’s carriage shop and applied them to designing sleek, racy-looking automobile bodies for the fast crowd in the burgeoning silent movie business. As the 1920s roared with the sound of mass manufacturing, Harley returned to Michigan, where, at GM’s invitation, he introduced art into the rigid mechanics of auto-making. Over the next thirty years, he functioned as a kind of combination Steve Jobs and Tom Ford of his time, redefining the form and function of the country’s premier product. His impact was profound. When he retired as GM’s VP of Styling in 1958, Detroit reigned as the manufacturing capitol of the world and General Motors ranked as the most successful company in the history of business. Knoedelseder tells the story in ways both large and small, weaving the history of the company with the history of Detroit and the Earl family as Fins examines the effect of the automobile on America’s economy, culture, and national psyche.

Life

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Publisher :
ISBN 13 :
Total Pages : 1044 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Life by :

Download or read book Life written by and published by . This book was released on 1925 with total page 1044 pages. Available in PDF, EPUB and Kindle. Book excerpt:

MotorBoating

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Publisher :
ISBN 13 :
Total Pages : 140 pages
Book Rating : 4./5 ( download)

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Book Synopsis MotorBoating by :

Download or read book MotorBoating written by and published by . This book was released on 1945-06 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt:

LIFE

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Publisher :
ISBN 13 :
Total Pages : 104 pages
Book Rating : 4./5 ( download)

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Book Synopsis LIFE by :

Download or read book LIFE written by and published by . This book was released on 1965-01-22 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: LIFE Magazine is the treasured photographic magazine that chronicled the 20th Century. It now lives on at LIFE.com, the largest, most amazing collection of professional photography on the internet. Users can browse, search and view photos of today’s people and events. They have free access to share, print and post images for personal use.

For 1941 General Motors Presents a Car for Every Purse and Purpose

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Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (826 download)

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Book Synopsis For 1941 General Motors Presents a Car for Every Purse and Purpose by : General Motors Corporation

Download or read book For 1941 General Motors Presents a Car for Every Purse and Purpose written by General Motors Corporation and published by . This book was released on 1941 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Saturday Evening Post

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Publisher :
ISBN 13 :
Total Pages : 2428 pages
Book Rating : 4./5 ( download)

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Book Synopsis The Saturday Evening Post by :

Download or read book The Saturday Evening Post written by and published by . This book was released on 1925 with total page 2428 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Everyday Information

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Publisher : MIT Press
ISBN 13 : 0262015013
Total Pages : 366 pages
Book Rating : 4.2/5 (62 download)

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Book Synopsis Everyday Information by : William Aspray

Download or read book Everyday Information written by William Aspray and published by MIT Press. This book was released on 2011 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the evolution of information seeking in nine areas of everyday American life. --from publisher description.

We Are What We Sell

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Publisher : Bloomsbury Publishing USA
ISBN 13 :
Total Pages : 970 pages
Book Rating : 4.2/5 (161 download)

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Book Synopsis We Are What We Sell by : Danielle Sarver Coombs

Download or read book We Are What We Sell written by Danielle Sarver Coombs and published by Bloomsbury Publishing USA. This book was released on 2014-01-15 with total page 970 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the last 150 years, advertising has created a consumer culture in the United States, shaping every facet of American life—from what we eat and drink to the clothes we wear and the cars we drive. In the United States, advertising has carved out an essential place in American culture, and advertising messages undoubtedly play a significant role in determining how people interpret the world around them. This three-volume set examines the myriad ways that advertising has influenced many aspects of 20th-century American society, such as popular culture, politics, and the economy. Advertising not only played a critical role in selling goods to an eager public, but it also served to establish the now world-renowned consumer culture of our country and fuel the notion of "the American dream." The collection spotlights the most important advertising campaigns, brands, and companies in American history, from the late 1800s to modern day. Each fact-driven essay provides insight and in-depth analysis that general readers will find fascinating as well as historical details and contextual nuance students and researchers will greatly appreciate. These volumes demonstrate why advertising is absolutely necessary, not only for companies behind the messaging, but also in defining what it means to be an American.

Castle Films

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Publisher : iUniverse
ISBN 13 : 0595324916
Total Pages : 436 pages
Book Rating : 4.5/5 (953 download)

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Book Synopsis Castle Films by : Scott MacGillivray

Download or read book Castle Films written by Scott MacGillivray and published by iUniverse. This book was released on 2004 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you remember the first movie you ever owned? It was probably a product of Castle Films. Before home video, Castle Films made every living room a screening room. For four decades the 16mm and 8mm film products of Castle Films were sold in every department store and hobby shop. Castle had big-screen movies for everybody: comedies with Abbott & Costello, The Marx Brothers, and W. C. Fields...monster movies with Frankenstein, Dracula, and the Wolfman...cartoons with Woody Woodpecker, Chilly Willy, and Mighty Mouse...westerns with Clint Eastwood, John Wayne, and James Stewart...travelogues of the world's picturesque places...newsreels of major headline stories...musicals with top singers and bandleaders. Collectors have always wanted a reference book detailing the total output of Castle Films. Here it is. Castle Films: A Hobbyist's Guide is a complete filmography of every title printed between 1937 and 1977. For handy reference, there are separate indexes by title, subject, and serial number, a listing of Castle's color film releases, and a special section "decoding" Castle's various pseudonym titles and disclosing the "true identities" of many films. Castle Films: A Hobbyist's Guide is a fascinating, nostalgic look at one of the pioneers of home entertainment.

1000 CEOs

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Publisher : Penguin
ISBN 13 : 0756661242
Total Pages : 986 pages
Book Rating : 4.7/5 (566 download)

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Book Synopsis 1000 CEOs by : DK

Download or read book 1000 CEOs written by DK and published by Penguin. This book was released on 2009-08-17 with total page 986 pages. Available in PDF, EPUB and Kindle. Book excerpt: From humble beginnings to the stratospheric heights of corporate leadership, and all the progress and pitfalls on the way, learn how to succeed from one thousand of the world's most successful chief executives. For anyone interested in developing their business leadership skills, particularly those in middle management looking to advance in their career, 1000 CEOs is packed with colorful and instructive career anecdotes and advice from business leaders around the globe.

Made in the U.S.A

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Publisher : Beard Books
ISBN 13 : 9781587982088
Total Pages : 312 pages
Book Rating : 4.9/5 (82 download)

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Book Synopsis Made in the U.S.A by : Thomas V. DiBacco

Download or read book Made in the U.S.A written by Thomas V. DiBacco and published by Beard Books. This book was released on 2003 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Narrative of 350 years of American business, including the persons, events and inventions of the past.

My Years with General Motors

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Publisher : Currency
ISBN 13 : 0385042353
Total Pages : 498 pages
Book Rating : 4.3/5 (85 download)

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Book Synopsis My Years with General Motors by : Alfred Sloan

Download or read book My Years with General Motors written by Alfred Sloan and published by Currency. This book was released on 1990-10-01 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: My Years with General Motors became an instant bestseller when it was first published in 1963. It has since been used as a manual for managers, offering personal glimpses into the practice of the "discipline of management" by the man who perfected it. This is the story no other businessman could tell—a distillation of half a century of intimate leadership experience with a giant industry and an inside look at dramatic events and creative business management. Only a handful of business books have reached the status of a classic, having withstood the test of over fifty years' time. Even today, Bill Gates praises My Years with General Motors as the best book to read on business, and Business Week has named it the number one choice for its "bookshelf of indispensable reading."