Events Marketing Management

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Author :
Publisher : Routledge
ISBN 13 : 1136289798
Total Pages : 358 pages
Book Rating : 4.1/5 (362 download)

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Book Synopsis Events Marketing Management by : Ivna Reic

Download or read book Events Marketing Management written by Ivna Reic and published by Routledge. This book was released on 2016-09-19 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook provides students with an essential introduction to the theoretical underpinnings and practicalities of managing the marketing of events. In order to market events effectively, it is vital to consider marketing of events from the organiser’s perspective and to link it to that of the consumers attending events. As such, this is the first book on the topic which reflects the unique characteristics of marketing in the Events industry by exploring both sides of the marketing coin – the supply and the demand – in the specific context of events. The book takes the reader from core marketing mix principles to exploring the event marketing landscape to consumer experience and involvement with event marketing and finally strategies and tactics employed to manage the marketing activities related to events. The use of technology, importance of sponsorship and PR are also considered. International case studies are integrated throughout to show practical realities of marketing and managing events and a range of useful learning aids are incorporated to aid navigation throughout the book, spur critical thinking and further students’ knowledge. This accessible and comprehensive account of Events Marketing and Management is essential reading for all students and future managers.

Beginning iOS Apps with Facebook and Twitter APIs

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Author :
Publisher : Apress
ISBN 13 : 1430235438
Total Pages : 313 pages
Book Rating : 4.4/5 (32 download)

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Book Synopsis Beginning iOS Apps with Facebook and Twitter APIs by : Chris Dannen

Download or read book Beginning iOS Apps with Facebook and Twitter APIs written by Chris Dannen and published by Apress. This book was released on 2011-10-08 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beginning iOS Apps with Facebook and Twitter APIs shows you how to add the power of social networking to your mobile apps on iPhone, iPad, and iPod touch. With this book as your guide, you can write apps that connect to Facebook and Twitter quickly, securely, and discreetly. Instead of starting from scratch, you will build on the vast resources, data storage capacity, and familiar features of these platforms which have become part of everyday life for hundreds of millions of users worldwide. Beginning iOS Apps with Facebook and Twitter APIs introduces you to the development tools, techniques, and design practices you will need to work with the APIs. It helps you decide whether to use Facebook, Twitter, or both, and explains the important issues of design, branding, and permissible use guidelines. You will learn how to guarantee privacy and use OAuth for authentication and single sign-on. Create news apps, shopping apps, contact apps, GPS apps, guides, and more, that let users transparently: Sign on once, then freely work with and manage their Facebook and Twitter accounts Publish game high scores, post likes, links, and status updates Send messages, share pictures, and forward Tweets Tweet a link to an event, show themselves as attending, and see who else is there Show Tweets that are relevant to a topic within a news app Show Tweets about a restaurant Organize a group or community From time to time, new forms of communication come along that make it easier for people to communicate and manage their social lives. Like phone calls and SMS before them, Facebook and Twitter have, in a short time, become essential parts of the social fabric of life for an ever-growing number of people throughout the world. The knowledge you'll gain from Beginning iOS Apps with Facebook and Twitter APIs will help you create exciting and popular iOS apps that your users will rely on every day to help make their lives more meaningful and connected.

In American Fashion

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Author :
Publisher : Bloomsbury Publishing
ISBN 13 : 1350385859
Total Pages : 124 pages
Book Rating : 4.3/5 (53 download)

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Book Synopsis In American Fashion by : Natalie Nudell

Download or read book In American Fashion written by Natalie Nudell and published by Bloomsbury Publishing. This book was released on 2024-08-22 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: In American Fashion is the first scholarly analysis of the Fashion Calendar, the unique scheduling service and trade publication for the American fashion and creative industries between 1941 and 2014. Published by Ruth Finley for almost seven decades, the Calendar had an extensive impact on the development of the American fashion industry in the 20th century. Unlike European fashion capitals, the American fashion industry relied on an independent small publisher to manage the schedule of an ever-growing industry. In American Fashion shows how this independent position influenced the democratic approach reflected in the industry in the United States. Finley's unique contribution to the development of the time-system and culture of American fashion made her a key player during the ascendency of American fashion design. Natalie Nudell unveils the Fashion Calendar as a historical archive, and also looks at its development into an open-source digital humanities project (to be released in November 2023). Through historical analysis and the upcoming digitization of the Ruth Finley Collection, this study unpacks the history and impact of the publication and the women behind it.

Principles and Challenges of Fundamental Methods in Veterinary Epidemiology and Economics

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Author :
Publisher : Frontiers Media SA
ISBN 13 : 2889711528
Total Pages : 232 pages
Book Rating : 4.8/5 (897 download)

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Book Synopsis Principles and Challenges of Fundamental Methods in Veterinary Epidemiology and Economics by : Salome Dürr

Download or read book Principles and Challenges of Fundamental Methods in Veterinary Epidemiology and Economics written by Salome Dürr and published by Frontiers Media SA. This book was released on 2021-08-09 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Big Book of Blog Niches

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Author :
Publisher : Dennis DeLaurier
ISBN 13 :
Total Pages : 160 pages
Book Rating : 4./5 ( download)

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Book Synopsis Big Book of Blog Niches by : Dennis DeLaurier

Download or read book Big Book of Blog Niches written by Dennis DeLaurier and published by Dennis DeLaurier. This book was released on 2024-03-24 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: About If you are an old or new Blogger, you may be looking for ideas for your next Blog. If you are a new Blogger there is always that Brain Freeze that comes with starting. Below are a BIG BUNCH of some ideas that may help. I hope all the ideas below are helpful Dennis DeLaurier Author

Growing up in Times of Social Change

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Author :
Publisher : Walter de Gruyter
ISBN 13 : 3110810115
Total Pages : 360 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Growing up in Times of Social Change by : Rainer K. Silbereisen

Download or read book Growing up in Times of Social Change written by Rainer K. Silbereisen and published by Walter de Gruyter. This book was released on 2012-05-24 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Sales Predictability

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Author :
Publisher : iUniverse
ISBN 13 : 1532023014
Total Pages : 98 pages
Book Rating : 4.5/5 (32 download)

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Book Synopsis Sales Predictability by : Don Beck

Download or read book Sales Predictability written by Don Beck and published by iUniverse. This book was released on 2017-08-16 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to know if someone is a successful sales leader, you only have to look at one thing: business results. C-level executives have confidence in their sales executives when they make their assigned revenue targets on a consistent basis. But great sales leaders hold themselves as well as their team to a higher level of accountability. Don Beck, a seasoned sales and marketing executive in the high-tech industry, reveals why the best sales leaders adhere to strict process disciplines in managing sales and marketing opportunities in this guide to achieving sales predictability. He provides best practices in forecast techniques and a variety of sales tools that will help you predict sales results on a consistent basis. He also shares a portfolio of key performance indicators that will provide greater insight into your sales and marketing pipeline. Beck argues that the very best sales leaders are driven by data as a proof point for the effectiveness and efficiency of their sales and marketing teams. Analytics can also enable greater teamwork between sales and marketing organizations. Improve your company culture, enhance your leadership skills, and achieve optimal results with the lessons in Sales Predictability.

Color Trends and Selection for Product Design

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Author :
Publisher : William Andrew
ISBN 13 : 032339406X
Total Pages : 285 pages
Book Rating : 4.3/5 (233 download)

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Book Synopsis Color Trends and Selection for Product Design by : Doreen Becker

Download or read book Color Trends and Selection for Product Design written by Doreen Becker and published by William Andrew. This book was released on 2016-05-13 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: Color Trends and Selection for Product Design: Every Color Sells a Story speaks to the needs of the manufacturing level where colorants are developed, helping manufacturers to understand where their colors will sell and for what period of time these products will be viable. It covers issues such as stability, color measurement, and new methods of incorporation, which are critical in the development of new colorants. The book helps product designers more effectively reach their target audiences by helping them understand more about how colors are chosen for particular markets and how certain colors will perform in designs, including how to evaluate color under different lighting conditions and in, or on, different materials. Knowing how colors will perform in each material and how they will be seen on a store shelf or show room floor is vital. The book gives an important insight into future trends, including new design methods for creating color prototypes and regulatory requirements. The color designer needs to better understand the world of the color formulator, and the formulator conversely needs to understand the needs of the designer, so this book is written for both. - Provides an expert assessment of future trends in color, helping color manufacturers to understand how their customers and brand owners select colors - Covers the critical issues of stability, color measurement, and new methods of incorporation, helping engineers evaluate color performance in different designs, materials, and lighting conditions - Helps readers stay ahead of the competition with discussions of important regulations and trends in 'green' colors and product design

Software Engineering for Resilient Systems

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Author :
Publisher : Springer
ISBN 13 : 3319659480
Total Pages : 208 pages
Book Rating : 4.3/5 (196 download)

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Book Synopsis Software Engineering for Resilient Systems by : Alexander Romanovsky

Download or read book Software Engineering for Resilient Systems written by Alexander Romanovsky and published by Springer. This book was released on 2017-08-18 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the International Workshop on Software Engineering for Resilient Systems, SERENE 2017, held in Geneva; Switzerland, in September 2017. The 11 papers presented together with 2 invited talks were carefully reviewed and selected from 16 submissions. They cover the following areas: modeling and specification; safety and security; fault tolerance, resilience and robustness software.

F&S Index United States Annual

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Author :
Publisher :
ISBN 13 :
Total Pages : 2010 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis F&S Index United States Annual by :

Download or read book F&S Index United States Annual written by and published by . This book was released on 1999 with total page 2010 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Annalist

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Author :
Publisher :
ISBN 13 :
Total Pages : 878 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis The Annalist by :

Download or read book The Annalist written by and published by . This book was released on 1923 with total page 878 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Lessons From Kosovo: The KFOR Experience

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Author :
Publisher : Jeffrey Frank Jones
ISBN 13 :
Total Pages : 769 pages
Book Rating : 4./5 ( download)

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Book Synopsis Lessons From Kosovo: The KFOR Experience by :

Download or read book Lessons From Kosovo: The KFOR Experience written by and published by Jeffrey Frank Jones. This book was released on 2002-01-01 with total page 769 pages. Available in PDF, EPUB and Kindle. Book excerpt: Civil-military unity of effort has been an essential yet frustrating elusive requirement for success in post-cold-war peace operations. The need to coordinate, collaborate, and share information between civilian and military entities is on the rise and deemed essential requirements for success. Today’s information and communications technologies serve to facilitate the exchange of information among the disparate players of peace operations but the ability to actually realize open information sharing in real-world coalition operations remains problematic. The integration of relevant information and the timely dissemination of the processed information to interested parties in the field is well within the realities of today’s technology. Increased civil-military involvement in peacekeeping and humanitarian operations around the world is matched in part by the rise in the number and complexity of these situations. There are many more actors on today’s peace operations landscape with competing as well as common interests and expectations. The need to improve cooperation, coordination, and more open information sharing is on the rise. Efforts to improve and facilitate more open working together and information sharing among the disparate participants must overcome a continuing lack of trust among the civil-military actors, obsolete national and international policies, unrealistic legal and funding constraints, and outdated organization cultural traditions and behavior patterns. Additionally, all actors need to better understand each other and the roles they can and should play in an increasingly complex operational environment. In order to obtain closure and improve the future situation, the actors must develop relationships based on mutual trust, and there must be a clear understanding that cooperation, coordination, and information sharing is a two-way street. In reality, inefficiencies are inherent in any multilateral activity, and competing interests and fear of loss of power and prestige make unity of effort a desired objective, but also one that will be difficult to achieve. Furthermore, information is power and can be an effective means to an end, but only if it can be interpreted, shared, and used effectively for military, political, or civil use. Information can also help reduce uncertainty and provide those that possess it a decided advantage in the decisionmaking process. There continues to be a general lack of trust among the players, coupled with the lack of a shared understanding of the added value through more open and improved information sharing. Information sharing among the actors on the peace operations landscape continues to be largely a manual process. These obstacles need to be recognized and, to the extent possible, practical recommendations developed for ameliorating them. Application of new technology must go beyond simply modernizing existing practices and capabilities. The civil-military community needs to look at new ways of doing business and how the rapidly advancing information technology can be used to leverage the power of information to help achieve timely and appropriate success of peace operations. The patterns of conflict for the post-cold-war environment are changing and so are the approaches to military command and control. Advances in information technology have enabled organizations and individuals to more effectively leverage the power of information; yet for coalition operations where information sharing is essential to meet mission needs, it continues to be problematic. The issue is not technology, but largely the will on the part of organizations and individuals to make it happen. There is also a number of policy, doctrine, C4ISR systems, cultural, and environmental challenges that influence the ability to achieve more open sharing of information in coalition operations.

Twenty-one Trends for the 21st Century

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Author :
Publisher : Edit Projects in Education
ISBN 13 : 9781939864048
Total Pages : 0 pages
Book Rating : 4.8/5 (64 download)

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Book Synopsis Twenty-one Trends for the 21st Century by : Gary Marx

Download or read book Twenty-one Trends for the 21st Century written by Gary Marx and published by Edit Projects in Education. This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines trends that can reshape society and offers an understanding of the dynamics to prepare future leaders.

Glamour and Grit

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Author :
Publisher : Omega Publishers
ISBN 13 :
Total Pages : 50 pages
Book Rating : 4.3/5 (266 download)

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Book Synopsis Glamour and Grit by : Dimitrios Theodoridis

Download or read book Glamour and Grit written by Dimitrios Theodoridis and published by Omega Publishers. This book was released on 2024-05-23 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the captivating world of fashion through the eyes of an actor-model in Glamour and Grit: Inside the World of Fashion. This insider's perspective delves into the dynamic industry that shapes trends and celebrates creativity From red carpet glamour to authentic street style, explore haute couture craftsmanship, global fashion diversity, and technological innovations. Learn about the business of fashion, sustainable practices, and the spectacle of fashion weeks and runway shows. Filled with personal anecdotes and expert insights, Glamour and Grit offers a comprehensive and engaging look at fashion's ever-evolving landscape. Whether you're a fashion enthusiast, aspiring model, or simply curious about the world of fashion, this book provides a unique and enlightening journey through the artistry and passion of this captivating industry.

Cardiovascular Effects of Inhaled Ultrafine and Nano-Sized Particles

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 047092277X
Total Pages : 490 pages
Book Rating : 4.4/5 (79 download)

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Book Synopsis Cardiovascular Effects of Inhaled Ultrafine and Nano-Sized Particles by : Flemming R. Cassee

Download or read book Cardiovascular Effects of Inhaled Ultrafine and Nano-Sized Particles written by Flemming R. Cassee and published by John Wiley & Sons. This book was released on 2011-03-29 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book assists scientists, toxicologists, clinicians, and public health regulators to understand the complex issues that determine the impact of air pollution on the cardiovascular system. It covers a range of relevant topics including particulate matter (PM) sources and characterization, methods of exposure, impact of PM on cells and systems, role of particles in the pathophysiology of cardiovascular disease, risk assessment, and potential environmental and therapeutic interventions.

The 1980 National Outdoor Recreation Trends Symposium

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Author :
Publisher :
ISBN 13 :
Total Pages : 236 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis The 1980 National Outdoor Recreation Trends Symposium by :

Download or read book The 1980 National Outdoor Recreation Trends Symposium written by and published by . This book was released on 1980 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Fashion eBook

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Author :
Publisher : GURMEETWEB TECHNICAL LABS
ISBN 13 : 8196549717
Total Pages : 1711 pages
Book Rating : 4.1/5 (965 download)

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Book Synopsis Fashion eBook by : GURMEET SINGH DANG

Download or read book Fashion eBook written by GURMEET SINGH DANG and published by GURMEETWEB TECHNICAL LABS. This book was released on with total page 1711 pages. Available in PDF, EPUB and Kindle. Book excerpt: