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Author : Kevin Pho
Publisher :
ISBN 13 : 9780988304048
Total Pages : 237 pages
Book Rating : 4.3/5 (4 download)
Download or read book Establishing, Managing, and Protecting Your Online Reputation written by Kevin Pho and published by . This book was released on 2013 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Charlie Pownall
Publisher : Springer
ISBN 13 : 1137382309
Total Pages : 236 pages
Book Rating : 4.1/5 (373 download)
Download or read book Managing Online Reputation written by Charlie Pownall and published by Springer. This book was released on 2015-09-29 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managing Online Reputation is a comprehensive look at online reputation management. Drawing on recent examples of organizations managing their online reputations effectively and ineffectively, it provides a practical and visual tool-kit of processes and techniques to help limit and respond effectively to negative situations on social media.
Author : John David
Publisher : Red Wheel/Weiser
ISBN 13 : 1632659379
Total Pages : 224 pages
Book Rating : 4.6/5 (326 download)
Download or read book How to Protect (Or Destroy) Your Reputation Online written by John David and published by Red Wheel/Weiser. This book was released on 2016-10-24 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: With virtually nonexistent oversight, the internet can easily become the judge, jury, and executioner for anyone’s reputation. Digital attacks and misinformation can cost you a job, a promotion, your marriage, even your business. Whether you’ve done something foolish yourself, are unfairly linked to another’s misdeeds, or are simply the innocent victim of a third-party attack, most of us have no idea how to protect our online reputation. How to Protect (Or Destroy) Your Reputation Online will show you how to: Remove negative content from search results. React and respond to an online attack. Understand and manage online reviews. Use marketing strategies to both improve your online reputation and bolster your bottom line. How to Protect (or Destroy) Your Reputation Online is an indispensable guidebook for individuals and businesses, offering in-depth information about popular review sites like Yelp, TripAdvisor, and Angie’s List. John also shows you how to deal with revenge porn, hate blogs, Google’s “right to be forgotten” in Europe, the business of online complaint sites, even the covert ops of reputation management.
Author : Greg Jordan
Publisher :
ISBN 13 : 9781074415075
Total Pages : 114 pages
Book Rating : 4.4/5 (15 download)
Download or read book OWN YOUR REPUTATION - A Guide to an Online Reputation That Attracts Customers, Clients, Patients and Followers written by Greg Jordan and published by . This book was released on 2019-06-30 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: Own Your Reputation - A Guide to an Online Reputation That Attracts Customers, Clients, Patients and Followers Is The Book For Local Businesses and Nonprofits to create a powerful online reputation and brand. Marketing, advertising, and online reputation management agency owner, Greg Jordan, lays out principles and ideas that help business owners and managers understand and take control of their Google reputation and build a brand that people trust. The strategies and solutions in the book apply to all local businesses and highlights specific examples from the pet services, real estate, and senior care services industries. Why you should download this bookIf it's not clear to you what your online reputation is or how it affects your business, or if you've been victimized by unfair or malicious reviews, or you've not had the time to create a reputation that builds your business, then this book will be helpful. You'll see how Google's star ratings and number of reviews along with social media and brand journalism approaches are the foundation for building a brand that tops your competitors. What's IncludedIncluded are ideas, principles, and tips on online brand reputation management, including: The importance of online reputation to business results How to build an online reputation that people trust Online reputation management best practices The importance of brand journalism Social media online reputation management Reputation monitoring How to respond to positive negative reviews Protecting your reputation Online Reputation Management Systems overview Success examples Senior care case study Want to Know More? Download the book Scroll to the top of the page and click the "Buy" button
Author : Antony Mayfield
Publisher : A&C Black
ISBN 13 : 1408130688
Total Pages : 210 pages
Book Rating : 4.4/5 (81 download)
Download or read book Me and My Web Shadow written by Antony Mayfield and published by A&C Black. This book was released on 2010-03-15 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: What happens when someone puts your name into Google? Or Facebook? You need to know how to look after what people see when they look for you online. This essential book explains how to understand and manage your online self. In Me and My Web Shadow, Antony Mayfield helps you to: Understand how what's said about you on the Web can affect your job, your business and your personal life, both positively and negatively. Develop a personal plan for managing your online reputation. Create new career and business opportunities by taking part in social networks and other online communities. Protect yourself against identity hijacking, personal attacks and cyber-bullying. Set up and manage the online presences in social networks and the wider Web.
Author : Andy Beal
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781493698066
Total Pages : 0 pages
Book Rating : 4.6/5 (98 download)
Download or read book Repped written by Andy Beal and published by Createspace Independent Publishing Platform. This book was released on 2014-01-22 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why You Can't Afford to Ignore This Amazon Bestseller: Whether you realize it or not-or even wish to admit it-you already have an online reputation to protect. It doesn't matter if you're fresh out of college and hoping your past Facebook indiscretions don't torpedo your career prospects, or a Fortune 500 company trying to make a name for itself in a crowded market, your reputation online is vital to your success. In Repped: 30 Days to a Better Online Reputation, world renowned online reputation management author, speaker, and expert Andy Beal walks you through a practical 30-day plan to build, manage, monitor and protect your valuable reputation online. With dozens of examples and actionable tips, Repped demonstrates how a better online reputation can lead to improved job prospects, happier customers, fewer detractors, and most importantly of all, greater income. Repped is for individuals, professionals, small businesses, non-profits, and large corporations. Repped is for anyone that realizes the value of building a better online reputation. Praise for Repped: "Reputation has nothing to do with what you think. Your brand isn't yours to define and Google can turn your company landscape into a mine field. Consider this the map on how to navigate and conquer the battle for your online reputation." Scott Stratten, best selling author of Unmarketing and QR Codes Kill Kittens "Billions of consumers are connected to the web with the ability to publish unwanted information about you or your brand. If you don't leave your online marketing to chance, why not take charge of your online reputation? Here's the good news: Top online reputation expert Andy Beal has created Repped: A 30 day journey that will take you from zero to hero with practical, actionable advice that anyone can put to work." Lee Odden, CEO of TopRank Online Marketing and Author of Optimize "Repped is a genius plan that will breathe life into your online reputation in thirty days. Andy Beal provides every individual, organization and brand the power to manage, monitor, repair and build a trusted online reputation. Get Repped and discover untold rewards!" Richie Norton, bestselling author of The Power of Starting Something Stupid
Author : Richard Torrenzano
Publisher : St. Martin's Press
ISBN 13 : 1429989386
Total Pages : 303 pages
Book Rating : 4.4/5 (299 download)
Download or read book Digital Assassination written by Richard Torrenzano and published by St. Martin's Press. This book was released on 2011-10-25 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two leading reputation experts reveal how the internet is being used to destroy brands, reputations and even lives, and how to fight back. From false Wikipedia entries, to fake YouTube videos, to Facebook lynch mobs, everyone from CEOs to fashion models, journalists to politicians, restaurateurs to doctors, is open to character assassination in the burgeoning realm of digital media. Two top media experts recount vivid tales of character attacks, provide specific advice on how to counter them, and how to turn the tables on the attackers. Having spent decades preparing for and coping with these issues, Richard Torrenzano and Mark Davis share their secrets on dealing with problems at the top of today's news. Torrenzano and Davis also take a step back to look at how the past might inform our future thinking about character assassination, from the slander wars between Thomas Jefferson and Alexander Hamilton, to predictions on what the end of privacy will mean for civilization.
Author : Kevin Pho
Publisher : American Association for Physician Leadership
ISBN 13 : 9780988304055
Total Pages : 0 pages
Book Rating : 4.3/5 (4 download)
Download or read book Establishing, Managing, and Protecting Your Online Reputation written by Kevin Pho and published by American Association for Physician Leadership. This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Kick off your social media efforts today with Establishing, Managing and Protecting Your Online Reputation: A Social Media Guide for Physicians and Medical Practices, a comprehensive guide to physicians and social media not available anywhere else.
Author : Ted Claypoole
Publisher : Rowman & Littlefield
ISBN 13 : 144226540X
Total Pages : 289 pages
Book Rating : 4.4/5 (422 download)
Download or read book Protecting Your Internet Identity written by Ted Claypoole and published by Rowman & Littlefield. This book was released on 2016-11-16 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: People research everything online – shopping, school, jobs, travel – and other people. Your online persona is your new front door. It is likely the first thing that new friends and colleagues learn about you. In the years since this book was first published, the Internet profile and reputation have grown more important in the vital human activities of work, school and relationships. This updated edition explores the various ways that people may use your Internet identity, including the ways bad guys can bully, stalk or steal from you aided by the information they find about you online. The authors look into the Edward Snowden revelations and the government’s voracious appetite for personal data. A new chapter on the right to be forgotten explores the origins and current effects of this new legal concept, and shows how the new right could affect us all. Timely information helping to protect your children on the Internet and guarding your business’s online reputation has also been added. The state of Internet anonymity has been exposed to scrutiny lately, and the authors explore how anonymous you can really choose to be when conducting activity on the web. The growth of social networks is also addressed as a way to project your best image and to protect yourself from embarrassing statements. Building on the first book, this new edition has everything you need to know to protect yourself, your family, and your reputation online.
Author : Rob Brown
Publisher : John Wiley & Sons
ISBN 13 : 1119274451
Total Pages : 272 pages
Book Rating : 4.1/5 (192 download)
Download or read book Build Your Reputation written by Rob Brown and published by John Wiley & Sons. This book was released on 2016-08-29 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stop being a well-kept secret and start being the go-to choice Your reputation is what people say about you when you're not there. It's your most powerful asset for business growth, career enhancement and freedom of choice in many aspects of life. Yet too many people leave it to chance. They are a well-kept secret – it's not enough to be the best, you have to be seen to be the best. Build Your Reputation will show you how to master the skills of brand-building to develop a powerful profile and a formidable name. You'll learn how to identify your brand and where it fits into the big picture, and then you'll learn how to become the obvious choice for whatever it is you do. Becoming known isn't a matter of chance, nor is it a matter of luck – it's a practical set of highly coachable skills that anyone can learn. Learn how to build credibility, connect with the right people and make your achievements known. Identify and build your personal brand Position yourself strategically for maximum impact Attract the right relationships and the right attention Become the go-to guru for whatever you do The highest-paid people in any company, industry or profession are not necessarily the most qualified, gifted or best. They're the most popular. They are liked, trusted, recommended, chosen, hired and introduced. Build Your Reputation gives you the inside track to the top, with practical wisdom and strategic advice for building your own brand.
Author : David Edward Marcinko
Publisher : CRC Press
ISBN 13 : 1498725996
Total Pages : 784 pages
Book Rating : 4.4/5 (987 download)
Download or read book Risk Management, Liability Insurance, and Asset Protection Strategies for Doctors and Advisors written by David Edward Marcinko and published by CRC Press. This book was released on 2015-12-22 with total page 784 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is not uncommon for practicing physicians to have more than a dozen separate insurance policies to protect their medical practice and personal assets. Yet, most doctors understand very little about their policies.Risk Management, Liability Insurance, and Asset Protection Strategies for Doctors and Advisors: Best Practices from Leading Consultant
Author : Lori Randall Stradtman
Publisher : John Wiley & Sons
ISBN 13 : 1118416651
Total Pages : 408 pages
Book Rating : 4.1/5 (184 download)
Download or read book Online Reputation Management For Dummies written by Lori Randall Stradtman and published by John Wiley & Sons. This book was released on 2012-09-11 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: More important than ever--how to manage your online reputation In today's social world, managing your online reputation is more critical than ever, whether it's your company brand or yourself as a brand, and one thing is certain: everyone needs a plan. This essential book shows you how to set up a system that works every day, helps forward your brand's online goals, and is able to deal with negative chatter. Covering everyday listening and messaging as well as reputation management for special events or crises, this book walks you through step-by-step instructions and tips that will help you build and maintain a positive online presence. Shows you how to create a solid, productive online reputation management system Helps you achieve your brand's goals and be ready to deal with negative chatter or crises Explains how to set up an online reputation management and response team Covers how to identify and incorporate both everyday and crisis SEO keywords Explores reputation creation through listening, messages, images, video, and other media Helps you handle crises with social media, bloggers, and other influencers, and respond immediately Online Reputation Management For Dummies gives you the tools you need to maintain the online reputation you want.
Author : Gini Dietrich
Publisher : Pearson Education
ISBN 13 : 078974886X
Total Pages : 165 pages
Book Rating : 4.7/5 (897 download)
Download or read book Spin Sucks written by Gini Dietrich and published by Pearson Education. This book was released on 2014 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Go beyond PR spin! Master better ways to communicate honestly and regain the trust of your customers and stakeholders with this book.
Author : Richard Reece
Publisher : WestBow Press
ISBN 13 : 149082054X
Total Pages : pages
Book Rating : 4.4/5 (98 download)
Download or read book Understanding ObamaCare written by Richard Reece and published by WestBow Press. This book was released on 2014-04-21 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This is one physician’s point of view of the chaotic political and practice environment and where it goes from here. Where it stops, nobody yet knows. The author strives to dissect health reform’s complexities in a straightforward matter. He mixes prose with poetry and even throws in a little humor to boot. Still, he recognizes health reform is a deadly serious subject that impacts every American, young and old, the healthy and the sick, rich and poor. He gives the good, the bad, and the ugly of reform efforts—coverage of pre-existing illnesses, physician shortages, and unaffordable costs. Hold on to your hat and your saddle—it’s going to be bumpy ride.
Author : ANNE MARIE
Publisher : Rank Books
ISBN 13 : 9810912900
Total Pages : 64 pages
Book Rating : 4.8/5 (19 download)
Download or read book How to Perform Online Reputation Management - The Guide to Proactive Reputation Management, Reputation Monitoring and Crisis Management written by ANNE MARIE and published by Rank Books. This book was released on 2014-08-03 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your reputation is at stake on Internet. Anyone, including your competitors and enemies, can destroy your reputation and bankrupt your business overnight with fake negative reviews and false allegations. With the help of this book, you can do something about it without paying thousands of dollars to a professional Reputation Management agency to fix your online reputation. With the easy step by step strategies, you can do it yourself. If you are a victim, this book is your lifesaver. You will learn how to manage your online reputation. If you are looking to create an income as an online reputation management (OPM) service provider, this book shows you how to perform OPM tasks, how much to charge your clients, and where to find your customers. You'll find just about everything you need to expertly manage your clients' online reputation and promote the service. Here Is A Preview Of What You'll Learn... What is Online Reputation Management (OPM) Importance of OPM Why OPM is a profitable service How to perform Online Reputation Management service How to perform Reputation Monitoring How you know what others are saying about you How to perform Crisis Management How to Find customers How to sell OPM services
Author : Larry Weber
Publisher : John Wiley & Sons
ISBN 13 : 1118022599
Total Pages : 213 pages
Book Rating : 4.1/5 (18 download)
Download or read book Sticks and Stones written by Larry Weber and published by John Wiley & Sons. This book was released on 2010-12-15 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Larry Weber has made an important contribution to helping any leader understand how to manage and protect reputation in a digital world. The influences on reputation have spun out of control, and this book is a highly actionable approach to move from reacting to managing one of every organization's most important assets." —Michael E. Porter, Bishop William Lawrence University Professor, Harvard Business School "In Sticks and Stones, Larry Weber presents a compelling look at the challenges of protecting corporate reputation in a world where company information can cross borders and gain momentum in an instant via the Internet. Drawing on his keen eye for communications trends, Larry offers practical advice for navigating this ever-changing environment. Corporate leaders would be wise to embrace his counsel." —Ron Sargent, Chairman and CEO, Staples, Inc. "Businesses no longer control their brands. At best, they can influence the communities of constituents who debate, shape, and refine their definition of what the brand means to them. Marketers and business executives can tap into these conversations to form incredibly rich and lasting bonds or allow themselves to be rolled by them. Larry Weber understood this dynamic long before most commu-nications thought leaders. In Sticks and Stones, he delivers not only bountiful examples of the best and worst practices in reputation management, but also practical advice that any leader can use to understand and shape reputation in this complex new world. This is a must-read book for the modern marketer." —Paul Gillin, author, The New Influencers and Secrets of Social Media Marketing "In today's interconnected world of social networking, 24/7 blogging and Twitter, a company's livelihood relies, in large measure, on its ability to build a reputable online presence. Sticks and Stones is a must-read for any leader in business, academia, or politics who wants to achieve and maintain a 21st-century, online competitive advantage." —Deborah Wince-Smith, President, Council on Competitiveness
Author : Randy Farmer
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1449388698
Total Pages : 340 pages
Book Rating : 4.4/5 (493 download)
Download or read book Building Web Reputation Systems written by Randy Farmer and published by "O'Reilly Media, Inc.". This book was released on 2010-03-04 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do Amazon's product reviews, eBay's feedback score system, Slashdot's Karma System, and Xbox Live's Achievements have in common? They're all examples of successful reputation systems that enable consumer websites to manage and present user contributions most effectively. This book shows you how to design and develop reputation systems for your own sites or web applications, written by experts who have designed web communities for Yahoo! and other prominent sites. Building Web Reputation Systems helps you ask the hard questions about these underlying mechanisms, and why they're critical for any organization that draws from or depends on user-generated content. It's a must-have for system architects, product managers, community support staff, and UI designers. Scale your reputation system to handle an overwhelming inflow of user contributions Determine the quality of contributions, and learn why some are more useful than others Become familiar with different models that encourage first-class contributions Discover tricks of moderation and how to stamp out the worst contributions quickly and efficiently Engage contributors and reward them in a way that gets them to return Examine a case study based on actual reputation deployments at industry-leading social sites, including Yahoo!, Flickr, and eBay
