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Entrepreneurship From Scratch
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Book Synopsis Why Startups Fail by : Tom Eisenmann
Download or read book Why Startups Fail written by Tom Eisenmann and published by Currency. This book was released on 2021-03-30 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.
Download or read book The Lean Startup written by Eric Ries and published by Crown Currency. This book was released on 2011-09-13 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
Book Synopsis My Life from Scratch by : Gesine Bullock-Prado
Download or read book My Life from Scratch written by Gesine Bullock-Prado and published by Crown. This book was released on 2011-11-30 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: A former Hollywood insider trades the Hollywood Hills for Green Acres—and lives to tell about it in this hilarious, poignant treat of a memoir. As head of her celebrity sister’s production company, Gesine Bullock-Prado had a closet full of designer clothes and the ear of all the influential studio heads, but she was miserable. The only solace she found was in her secret hobby: baking. With every sugary, buttery confection to emerge from her oven, Gesine took one step away from her glittery, empty existence—and one step closer to her true destiny. Before long, she and her husband left the trappings of their Hollywood lifestyle behind, ending up in Vermont, where they started the gem known as Gesine Confectionary. And they never looked back. Confections of a Closet Master Baker follows Gesine's journey from sugar-obsessed child to miserable, awkward Hollywood insider to reluctant master baker. Chock-full of eccentric characters, beautifully detailed descriptions of her baking process, ceaselessly funny renditions of Hollywood nonsense, and recipes, the ingredients of her story will appeal to anyone who has ever considered leaving the life they know and completely starting over.
Book Synopsis Entrepreneurship from Scratch by : William Jones
Download or read book Entrepreneurship from Scratch written by William Jones and published by Mamba Press. This book was released on 2023-07-24 with total page 49 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you passionate about building a business but lack the financial resources to get started? In "Entrepreneurship from Scratch," acclaimed author William Jones presents a comprehensive guide that unlocks the secrets to launching a successful business with limited funds. Drawing on his own experiences as a serial entrepreneur and the journeys of bootstrapped startups that defied the odds, Jones provides a roadmap for turning your innovative ideas into thriving businesses. This guide goes beyond traditional business advice, offering practical strategies, actionable steps, and real-world examples tailored to the unique challenges of starting a venture from the ground up. Jones takes you through every step of the entrepreneurial process, from finding your passion and generating ideas to crafting a compelling value proposition and navigating legal hurdles. You'll learn how to build a strong personal brand, develop a minimal viable product (MVP), and master free and low-cost marketing tactics to gain traction without breaking the bank. But "Entrepreneurship from Scratch" doesn't stop at the basics. With chapters dedicated to strategic partnerships, scaling on a shoestring, effective negotiation, and time management, Jones empowers you to thrive in every aspect of business growth. You'll discover how to transition from bootstrapped beginnings to sustainable success while preserving your core values. Packed with inspiring success stories from entrepreneurs who started with nothing and achieved greatness, this guide demonstrates that success is attainable regardless of your starting point. By following Jones' expert advice, you'll build a foundation of resilience, creativity, and determination that will drive your entrepreneurial journey forward. Whether you're a recent graduate, a career changer, or an aspiring innovator, "Entrepreneurship from Scratch" equips you with the knowledge and tools to create a business that resonates with your passion and vision. It's time to embrace the journey, conquer financial constraints, and launch a business that thrives against all odds. Your entrepreneurial dream starts here.
Book Synopsis From Scratch to Success by : Diego Martinez
Download or read book From Scratch to Success written by Diego Martinez and published by . This book was released on 2020-04-29 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to discover the TOP secrets of a successful entrepreneur, then keep reading... According to Dragomir Simovic 62% of US billionaires are self-made. In 2016, there were 25 million Americans who were starting or already running their own business. #1 reason why businesses fail is there's no market need.60% of people who start small businesses are between the ages of 40 and 60. There are 582 million entrepreneurs in the world. 22.5% of small businesses fail within the first year.Studies show middle-aged men start the most successful businesses.4 reasons why entrepreneurs fail according to Forbes: * Grandiose Expectations: Entrepreneurs often fail because they cannot sell to the right clients at the right time for the right price.* Bad partners: Entrepreneurs often fail because they hang out with the wrong people. "Wrong" here is a broad term.* Market Invisibility: Entrepreneurs often fail because their companies are invisible to the world because they cannot bear to spend money on marketing and PR.* Ineffective sales: Entrepreneurs often fail because they cannot sell to the right clients at the right time for the right price.Discover what an entrepreneur should do to achieve successMany people that are trying to start any kind of business often fail because they don't follow step by step what they should be doing, sometimes they don't know, or don't get well informed about what they could do to grow up their business. * They have time for their business* They don't have corporate mentality* They know the market* They believe in their product or service* They love what they do* They know how to use DIGITAL MARKETING* They are OptimisticIn this book you will discover:1. Starting an online business- Start with your online business from scratch- Choosing a niche- Market tendencies 2. Creating an audience- How to start creating your audience with very low investments- Which platforms to use3. Sending Traffic to your landing page- What is a landing page - Making ads- Which platforms are the best in 20204. Building an email list - How to build an email list- Which platforms to use- How to write an email that captures people's attention5. Scaling up your business- How to grow your online business- Reach a bigger audience VERY SIMPLE TO FOLLOW- Even if you have no money to start investing - Even if you had bad experiences before in your life - Even if you have CERO experience in business.If you want to know all the secrets of "From Scratch to Success", then scroll up and click the "Add to Cart Button"
Book Synopsis Architect + Entrepreneur by : Eric W. Reinholdt
Download or read book Architect + Entrepreneur written by Eric W. Reinholdt and published by Createspace Independent Publishing Platform. This book was released on 2015 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part narrative, part business book; Architect + Entrepreneur is filled with contemporary, relevant, fresh tips and advice, from a seasoned professional architect building a new business. The guide advocates novel strategies and tools that merge entrepreneurship with the practice of architecture and interior design. The Problem:Embarking on a new business venture is intimidating; you have questions. But many of the resources available to help entrepreneur architects and interior designers start their design business lack timeliness and relevance. Most are geared toward building colossal firms like SOM and Gensler using outdated methods and old business models. If you're an individual or small team contemplating starting a design business, this is your field guide; crafted to inspire action. The Solution:Using the lean startup methodology to create a minimum viable product, the handbook encourages successive small wins that support a broader vision enabling one to, "think big, start small, and learn fast." It's a unique take on design practice viewed through the lens of entrepreneurship and is designed to answer the questions all new business owners face, from the rote to the existential. Questions about: - Startup costs - Business models (old and new) - Marriage of business and design - Mindset - Branding & naming (exercises and ideas) - Internet marketing strategies - Passive income ideas - Setting your fee - Taxes - Standard Operating Procedures (SOPs) - Securing the work - Client relations - Software - Billing rates - Contracts Building a business isn't a singular act; it's a series of small steps. Using the outline found in Architect + Entrepreneur you can start today. The chapters are organized to guide you from idea to action. Rather than write a business plan you'll be challenged to craft a brand and you'll sell it using new technologies. Follow the guide sequentially and you'll have both the tools and a profitable small business.
Book Synopsis How to Start Your Own Business by : DK
Download or read book How to Start Your Own Business written by DK and published by Penguin. This book was released on 2021-02-09 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is your foolproof guide on how to make your start-up stand out from the crowd! Get professional business advice in the palm of your hands. This uniquely visual guide equips you with everything you need to know about setting up and running your own business. Are you looking to start a business? You’ll need advice on how to identify your customer, what pitfalls to anticipate, and how best to spend your time and money to turn your idea into a profitable venture. This insightful business book takes you through everything from balancing the books to building a brand. It inspires you to take that giant leap towards making your entrepreneurial dreams come true. The Simplest, Most Visual Guide to Becoming an Entrepreneur - Ever! This comprehensive guide to starting your own business acts as an invaluable blueprint for your path to business success. It’s the ultimate gift for entrepreneurs or anyone who wants to learn more about the world of business management. This informative reference book is packed with: - Practical, authoritative information on the skills required to run a small business. - Easy-to-understand graphics. - No-nonsense advice and jargon-free language. - Insightful and inspiring quotes from the most successful minds in business. This entrepreneur book gives you all the tools you need to understand how a modern start-up works and then start your own. Whether you're a CEO or an aspiring tech entrepreneur, the information and advice in How To Start Your Own Business can be applied to anyone. Complete the Series: This guide to setting up a small business is part of the How It Works Series from DK Books. Expand your knowledge about business and management even further with How Business Works and How Management Works.
Download or read book Buy Then Build written by Walker Deibel and published by . This book was released on 2022-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entrepreneurs have a problem: startups. Almost all startups either fail or never truly reach a sustainable size. Despite the popularity of entrepreneurship, we haven't engineered a better way to start...until now. What if you could skip the startup phase and generate profitable revenue on day one? In BUY THEN BUILD, acquisition entrepreneur Walker Deibel shows you how to begin with a sustainable, profitable company and grow from there. You'll learn how to: Buy an existing company rather than starting from scratch Use ownership as a path to financial independence Spend a fraction of the time raising capital Find great brokers, generate your own "deal flow," and see new listings early Uncover the best opportunities and biggest risks of any company Navigate the acquisition process Become a successful acquisition entrepreneur And more BUY THEN BUILD is your guide to outsmart the startup game, live the entrepreneurial lifestyle, and reap the financial rewards of ownership now.
Download or read book Entrepreneur written by Lars Tvede and published by John Wiley & Sons. This book was released on 2018-09-11 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build a world class business with a clear blueprint to success Entrepreneur: Building Your Business From Start to Success is your guidebook to achieving entrepreneurial success. Whether you’re an existing business owner seeking to increase your reach, or a budding entrepreneur ready to take the next step, this book provides invaluable guidance from experts who have made it happen time and time again. A simple step-by-step process will help you translate your ideas into effective business plans, raise the capital needed to start and grow your business, build a winning team and leave the competition behind. Drawing upon their experience founding more than 30 companies, the authors share their entrepreneurial wisdom and reveal the real-world techniques that lead to success. With a pragmatic and personal approach, the authors explore the personal characteristics that are vital to achievement; managing stress, withstanding heavy workloads and coping with potential health concerns are subjects often overlooked in the pursuit of business achievement. Addressing the link between business concerns and personal welfare, the authors offer suggestions on how to most effectively reconcile entrepreneurial drive with personal well-being. Build or revitalise a business with proven methods from two globally-recognized experts in the field Develop an effective business plan to maximise your probability of success Understand funding markets and raise capital necessary to start or grow your business Grow your business by beating the competition and dominating your market Providing invaluable insight into real-world entrepreneurial methods that work, this book arms current and future business leaders with the skills, knowledge and motivation to create the organization of their dreams.
Download or read book Purple Cow written by Seth Godin and published by Penguin UK. This book was released on 2005-01-27 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Apple, Starbucks, Dyson and Pret a Manger have in common? How do they achieve spectacular growth, leaving behind former tried-and-true brands to gasp their last? The old checklist of P's used by marketers - Pricing, Promotion, Publicity - aren't working anymore. The golden age of advertising is over. It's time to add a new P - the Purple Cow. Purple Cow describes something phenomenal, something counterintuitive and exciting and flat-out unbelievable. In his new bestseller, Seth Godin urges you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable. It's a manifesto for anyone who wants to help create products and services that are worth marketing in the first place.
Download or read book Start from Zero written by Dane Maxwell and published by . This book was released on 2020-03-31 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book gives you the keys to create a business from scratch. Would you like to join the special few who don't work for money? The special few who have products and businesses funding their lifestyle? There is a big difference between you and them. The brain they have, and the brain you don't. This book is on how to build that brain, fast. Much of the world believes you have to be smart, gifted, or lucky to make it with your own business. That's only true to a certain extent. You can actually screw up a lot and still get rich... if you get the right things done right. This is the only book that will show you how to successfully start from zero when you have nothing. Not even confidence. Start From Zero is the result of over 10 years of research, based on proven principles, with a methodology that will still be relevant a hundred years from now. If you are frustrated with your income and earning potential, this book is for you. Start From Zero teaches you how to install the 4 brains you need to create income & scalable products from scratch. Whether you are a frustrated employee, a time-strapped business owner, or a curious 16 year old wondering if you should attend college, Start From Zero delivers the goods. My dream is to make entrepreneurship accessible to the entire world. This book gives you the keys to create a business from scratch. I have personally helped thousands of people become free with this exact process. All of them started from zero. Many of them started as employees. Will you be next? Put these principles into practice for 90 days and learn the skills to make success more likely in any endeavor you choose
Download or read book Motivation written by Brian Tracy and published by AMACOM Div American Mgmt Assn. This book was released on 2013 with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most of your employees have all the ingredients for greatness inside them already. They simply need you to motivate them. Learn how today!
Book Synopsis Build the Damn Thing by : Kathryn Finney
Download or read book Build the Damn Thing written by Kathryn Finney and published by Penguin. This book was released on 2022-06-07 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Wall Street Journal Bestseller featured in Bloomberg, Fast Company, Masters of Scale, the Motley Fool, Marketplace and more. An indispensable guide to building a startup and breaking down the barriers for diverse entrepreneurs from the visionary venture capitalist and pioneering entrepreneur Kathryn Finney. Build the Damn Thing is a hard-won, battle-tested guide for every entrepreneur who the establishment has left out. Finney, an investor and startup champion, explains how to build a business from the ground up, from developing a business plan to finding investors, growing a team, and refining a product. Finney empowers entrepreneurs to take advantage of their unique networks and resources; arms readers with responses to investors who say, “great pitch but I just don’t do Black women”; and inspires them to overcome naysayers while remaining “100% That B*tch.” Don’t wait for the system to let you in—break down the door and build your damn thing. For all the Builders striving to build their businesses in a world that has overlooked and underestimated them: this is the essential guide to knowing, breaking, remaking and building your own rules of entrepreneurship in a startup and investing world designed for and by the “Entitleds.”
Download or read book Obsessed written by Emily Heyward and published by Penguin. This book was released on 2020-06-09 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 2020 Porchlight Marketing & Sales Book of the Year The cofounder and chief branding officer of Red Antler, the branding and marketing company for startups and new ventures, explains how hot new brands like Casper, Allbirds, Sweetgreen, and Everlane build devoted fan followings right out of the gate. We're in the midst of a startup revolution, with new brands popping up every day, taking over our Instagram feeds and vying for our affection. Every category is up for grabs, and traditional brands are seeing their businesses erode as hundreds of small companies encroach on their territory, each hoping to become the next runaway success. But it's not enough to have a great idea, or a cool logo. Emily Heyward founded Red Antler, the Brooklyn based brand and marketing company, to help entrepreneurs embed brand as a driver of business success from the beginning. In Obsessed, Heyward outlines the new principles of what it takes to build and launch a brand that has people queuing up to buy it on opening day. She takes you behind the scenes of the creation of some of today's hottest new brands, showing you: • How Casper was able to upend the mattress industry by building a beloved brand where none had existed before • How the dating app Hinge won a fanatical user base and great word-of-mouth with the promise that the app was "designed to be deleted" • Why luggage startup Away, now valued at $1.4 billion, could build their brand around love of travel by launching with just one product--a hard-shell carry-on suitcase--rather than a whole range of luggage offerings. Whether you're starting a new business, launching a new product line, or looking to refresh a brand for a new generation of customers, Obsessed shows you why the old rules of brand-building no longer apply, and what really works for today's customers.
Book Synopsis Online Business from Scratch by : Matthew Paulson
Download or read book Online Business from Scratch written by Matthew Paulson and published by Createspace Independent Publishing Platform. This book was released on 2016-12-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "It is possible to build your own profitable online business, but you can't do it overnight. The simple truth is that you need to choose a solid niche from day one, be willing to consistently work on your business over the course of several months and follow the path laid before you by people that have actually done it. Here's what you'll learn: (1) Choose a niche that has strong advertiser demand, customers that are ready to buy and solid long-term growth potential. (2) Find the perfect domain name, create a great logo and choose the ideal branding for your online business. (3) Systematically build your audience through content marketing, social media marketing, paid advertising and other audience growth strategies. (4) Develop a system that will make regularly creating great content a simple and straight forward process. (5) Maximize your company's advertising revenue by choosing the right networks, setting up the right ad placements and implementing other advanced monetization strategies. (6) Launch digital products and services that your audience can't wait to buy. (7) Position your business for long-term growth and establish systems so that your business can run without you. Whether you simply want to learn how to make your first $1,000 online, create streams of passive income or build your own online business empire, Online Business from Scratch will help you turn your dream of starting an online business into reality."--www.amazon.com
Book Synopsis Entrepreneurial Itch by : David Trahair
Download or read book Entrepreneurial Itch written by David Trahair and published by Self-Counsel Press. This book was released on 2012-04-15 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Statistics show that 90% of businesses fail within their first five years of operation. What is the story behind these intimidating odds? Every year, unsuspecting entrepreneurs show up at their banks asking for small-business loans. The problem is that far too many people go into business without doing thorough research into what it really takes to be successful. The best way to learn is to learn from someone who has worked with hundreds of small businesses. In this new book, small-business accountant and author David Trahair lays out in plain language everything that no one else tells you about starting a business. Trahair stresses that it's important for most people to start their business first as a side job. The owner should market and develop the business until it becomes strong enough to survive those crucial first years, and profitable enough to provide an income for the owners. Trahair also offers excellent tips on what the major franchisors will never tell you.
Book Synopsis From Rags to Riches by : Nathan Aaseng
Download or read book From Rags to Riches written by Nathan Aaseng and published by . This book was released on 1990 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents brief biographies of the enterprising individuals who started such products and companies as Apple computers, Sears, the Dow Jones Index and The Wall Street Journal, J.C. Penney, Hershey's Chocolate, Ebony Magazine, and Kinney Shoes.
