Email Marketing: the Most Effective Ways to Write Copy That Sells: the Step-By-step System for More Sales

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Publisher :
ISBN 13 : 9781549741593
Total Pages : 64 pages
Book Rating : 4.7/5 (415 download)

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Book Synopsis Email Marketing: the Most Effective Ways to Write Copy That Sells: the Step-By-step System for More Sales by : Michael Joel

Download or read book Email Marketing: the Most Effective Ways to Write Copy That Sells: the Step-By-step System for More Sales written by Michael Joel and published by . This book was released on 2017-09-13 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: Subtitle: Some of the most used methods include: email, email login, outlook mail, Microsoft outlook, webmail, my emails, mail, owa, mail online and other forms of marketing.INTRODUCTION.Email marketing's power is matched only by how incredibly misunderstood it is.Email Marketing Rules demystifies this vital channel, taking you step by step through 150 best practices, providing extensive tactical checklists, and giving you strategic frameworks for long-term success. Some of the most used methods include: email, email login, outlook mail, Microsoft outlook, webmail, my emails, mail, owa, mail online.Updated and greatly expanded, the 3rd Edition of Email Marketing Rules will help you... Set the right program goals by understanding "deep metrics" and properly interpreting campaign, channel, and subscriber metrics Build high-performance lists by identifying valuable subscriber acquisition sources, using appropriate permission practices, and managing inactives wisely Ensure your emails are delivered by understanding the factors that cause inbox providers to block senders Craft relevant messaging with effective subject lines, savvy designs, and smart targeting Automate your messaging so you address moments that matter and create highly engaging subscriber journeys Develop solid workflows that avoid errors and speed up productionBOOK INSIDE EMAIL MARKETING'S POWER IS MATCHED ONLY BY HOW INCREDIBLY MISUNDERSTOOD IT IS. Email Marketing Rules demystifies this vital channel, taking you step by step through 150 best practices, providing extensive tactical checklists, and giving you strategic frameworks for long-term success. THE BOOK COVERS THE FOLLOWING  Set the right program goals by understanding "deep metrics" and properly interpreting campaign, channel, and subscriber metrics Build high-performance lists by identifying valuable subscriber acquisition sources, using appropriate permission practices, and managing inactives wisely Ensure your emails are delivered by understanding the factors that cause inbox providers to block senders Craft relevant messaging with effective subject lines, savvy designs, and smart targeting Automate your messaging so you address moments that matter and create highly engaging subscriber journeys Develop solid workflows that avoid errors and speed up productionSome of the most common methods used include: email, email login, outlook mail, Microsoft outlook, webmail, my emails, mail, owa, mail online. OTHER BOOKS THAT TALK ABOUT THE SAME INCLUDE  Email Marketing Rules: Checklists, Frameworks, and 150 Best Practices for Business Success Kindle Edition by Chad S. White (Author) Email Marketing Demystified: Build a Massive Mailing List, Write Copy that Converts and Generate More Sales (Internet Business Series) Kindle Edition by Matthew Paulson (Author), Elisa Doucette (Editor), John McIntyre (Foreword) Email Persuasion: Captivate and Engage Your Audience, Build Authority and Generate More Sales With Email Marketing Kindle Edition by Ian Brodie (Author) Email Marketing Techniques: Email Marketing Beginner's Guide and Strategies (Making Money Online) Kindle Edition by Paul D. Kings (Author) Email Marketing: Email Marketing Beginners Guide, Email Marketing Strategies, Email Marketing Tips & Tricks Kindle Edition by Eric J Scott (Author) Email Marketing Blueprint - The Ultimate Guide to Building an Email List Asset Kindle Edition by Steve Scott (Author) Email Marketing Mastery: The Step-By-Step System for Building an Email List of Raving Fans Who Buy From You and Share Your Message Kindle Edition by Tom Corson-Knowles (Author) How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More OftenKindle Edition by Ray Edwards (Author)

How to Write Copy That Sells

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Author :
Publisher : Morgan James Publishing
ISBN 13 : 1630475025
Total Pages : 186 pages
Book Rating : 4.6/5 (34 download)

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Book Synopsis How to Write Copy That Sells by : Ray Edwards

Download or read book How to Write Copy That Sells written by Ray Edwards and published by Morgan James Publishing. This book was released on 2016-02-16 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communicate with potential customers—and persuade them to buy: “The best copywriting teacher I know.” —Michael Hyatt, New York Times–bestselling author of Your Best Year Ever This book is for everyone who needs to write copy that sells—including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming “salesy” can be tough, but is an essential skill. How to Write Copy That Sells offers tips for crafting powerful, effective headlines and bullet points, reveals the secrets of product launch copy, and supplies specific copywriting techniques for: email marketing websites social media direct mail traditional media ads, and more “Ray invites you into his inner sanctum where he opens his real-life copywriting toolkit . . . Get this book!” —Judith Sherven, PhD, and Jim Sniechowski, PhD, bestselling authors of The Heart of Marketing

Web Copy That Sells

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Author :
Publisher : AMACOM
ISBN 13 : 0814432522
Total Pages : 322 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Web Copy That Sells by : Maria Veloso

Download or read book Web Copy That Sells written by Maria Veloso and published by AMACOM. This book was released on 2013-02-15 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Just as technology is constantly evolving, author Maria Veloso approaches marketing communication from a posture of newer, faster, and more effective techniques. Veloso provides both timeless and cutting-edge methods to help content marketers achieve phenomenal success. With the rise of social networks, “Twitterized” attention spans, and new forms of video content, marketers’ online sales techniques need an upgrade. In Web Copy That Sells, you’ll gain tips for: crafting attention-grabbing, clickable, and actionable content; learn how to streamline key messages down to irresistible “cyber bites” for highly targeted Facebook ads and interactive web banners; discover the latest psychological tactics that compel customers to buy; and learn how to write video scripts that sell. Whether your focus is on web copy, email campaigns, social media, or any of the other latest and greatest opportunities for lead generation through digital marketing communication, these tips will help you pack a fast, powerful, sales-generating punch.

Love-Based Copywriting Method

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Author :
Publisher : Love-Based Publishing
ISBN 13 : 1945363991
Total Pages : 106 pages
Book Rating : 4.9/5 (453 download)

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Book Synopsis Love-Based Copywriting Method by : Michele PW (Pariza Wacek)

Download or read book Love-Based Copywriting Method written by Michele PW (Pariza Wacek) and published by Love-Based Publishing. This book was released on 2015-10-31 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book that started a movement! Do you hate the way sales and marketing copy makes you feel? Sales-y? Inauthentic? Hype-y? Just plain icky? You're not alone ... and there's a reason you feel that way. It's because traditional sales and marketing copy (also known as direct response copy) sells by tapping into fear. But you don't have to use fear – you can sell and market your business using love instead. And when you do that, you stop manipulating and twisting arms to get buyers, and instead start attracting, inspiring and inviting your ideal clients into your business. Ahhh -- doesn't that sound wonderful? In this book, love-based copywriting and marketing expert Michele PW (Pariza Wacek) teaches you the philosophy and the foundational principles behind selling with love versus fear – the same proven principles she's used to help her clients sell nearly $50 Million worth of products and services over eight years. Plus, she includes dozens of exercises so you too can easily implement love-based copy into your own business. Whether you're a seasoned entrepreneur or business owner or just starting out, you'll discover valuable tips and strategies around selling and marketing with love. And not only will you feel great about it, so will your ideal clients. "Love-Based Copywriting Method" is a part of the Love-Based Business series, which is an award-winning series that has been featured on numerous media outlets, including CBS and NPR. You may also want to check out "Love-Based Copywriting System," the second book in the Love-Based Business series, which walks you through step-by-step exactly how to write copy that sells with love. I wish I had Michele's books when I started my first business! The heart, soul and wisdom she shares - along with a deep practical, tactical understanding of how 'Love Based' copywriting really works - is a rare and unique gift that any entrepreneur needs to succeed. Too many of today's marketing tactics feel inauthentic and manipulative. Michele, and her books provide another, much more aligned and authentic way to communicate your message, and your value, in a way that feels GREAT for everyone involved and produces results for you, and your clients. Christine Kloser, award-winning author If you not only want to love your copy and marketing but have your ideal clients love your copy and marketing, Michele's philosophy and system is just what the doctor ordered! Lisa Sasevich, best-selling author of "Boost Your Sales: How to Use Irresistible Offers... Without Being Salesy" As a heart-centered visionary who cares deeply about the people I'm here to serve, I know that marketing from a place of love is essential. Michele PW is the perfect guide & mentor to allow us all to fully embrace our heart while enrolling people. Amy Ahlers, Wake-Up Call Coach & Bestselling Author What readers are saying about the Love-Based Copy books: Love-Based Copywriting offers an alternative to the kind of fear-based marketing that often feels so icky for both those creating it and those on the receiving end. T.L. Cooper The message is excellent and will be a book I'll recommend to all my clients. Goodreads reader Very impressed with this book. Filled with golden nuggets, it provides an excellent process for doing what the cover says: Writing heart centered copy. Jessi Lohman I work in marketing and most of what I do involves copywriting. This method really helped me lose the generic message and become more specific. The writing exercises are helpful. Can’t wait to read the rest of the series! Goodreads reader Best copy about writing copy I have read. Christopher Sherrod

Web Copy that Sells

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Author :
Publisher : AMACOM Div American Mgmt Assn
ISBN 13 : 0814432514
Total Pages : 322 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Web Copy that Sells by : Maria Veloso

Download or read book Web Copy that Sells written by Maria Veloso and published by AMACOM Div American Mgmt Assn. This book was released on 2013 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the rise of social networks, "Twitterized" attention spans, and new forms of video content, the techniques that worked in crafting attention-grabbing, clickable, and actionable online copy a few years ago are simply not as effective today. Thoroughly revised, the third edition of Web Copy That Sells gives readers proven methods for achieving phenomenal success with their online sales and marketing efforts. They will learn to: * Use psychological tactics that compel Web surfers to buy * Create effective, highly-targeted Facebook ads * Test copy to maximize response * Write online marketing video scripts that sell * Craft compelling copy for interactive advertising banners * Produce high-converting video sales letters * And more Proven and practical, Web Copy That Sells shows how to quickly turn lackluster sites into "perpetual money machines," streamline key messages down to irresistible "cyber bites"...and ensure that Web copy, e-mail, and marketing communications pack a fast, powerful-and sales generating-punch.

Summary of Ray Edwards's How to Write Copy That Sells

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Author :
Publisher : Everest Media LLC
ISBN 13 : 1669347842
Total Pages : 37 pages
Book Rating : 4.6/5 (693 download)

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Book Synopsis Summary of Ray Edwards's How to Write Copy That Sells by : Everest Media

Download or read book Summary of Ray Edwards's How to Write Copy That Sells written by Everest Media and published by Everest Media LLC. This book was released on 2022-03-01T21:00:00Z with total page 37 pages. Available in PDF, EPUB and Kindle. Book excerpt: Please note: This is a companion version & not the original book. Sample Book Insights: #1 The acronym P. A. S. T. O. R. stands for Pastor, Authority, Sensitivity, Trust, and Openness. It is a guide to writing copy that will get you more sales. #2 You must make the consequences of not solving the problem as painful as possible. This is the most important step in making sales, and it is widely overlooked. #3 When describing the problem, amplify the consequences of not solving it, and paint a picture of paradise. Then, share the story of how the problem can be solved. This will be different depending on your situation, but it should include at least how you solved the problem yourself, or how a client solved it on their own. #4 What you’re selling is not the stuff itself, but the transformation. The delivery method is just the vehicle. Don’t get the vehicle confused with the destination.

Killer Copywriting, How to Write Copy That Sells

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Author :
Publisher : William Swain
ISBN 13 :
Total Pages : 42 pages
Book Rating : 4./5 ( download)

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Book Synopsis Killer Copywriting, How to Write Copy That Sells by : William Swain

Download or read book Killer Copywriting, How to Write Copy That Sells written by William Swain and published by William Swain. This book was released on 2020-08-27 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to boost your sales, save time, and grow your business at a lightning speed? Good copywriting can do all that plus a whole lot more, and world-class copywriting can transform your performance out of all recognition. I'm going to show you how. Whether you're aware of it or not, copywriting is one of the most essential elements of effective marketing. It's the art and science of strategically delivering words that get people to take action. In this book, you will learn how to write copy that connects and converts. You don't have to guess what to write. You can learn exactly what words will increase the level of your success.... Every. Single. Time. The right words can make the difference between your business fighting to keep the lights on vs. your business breaking sales records. From this book, you will discover: How to tell a compelling story Formatting tips that make your copy a joy to read The seven salable emotions How to write headlines that draw people in Writing copy for social media Creating a persona How to write an effective call to action (CTA) Conversations lead to conversions Emails that make you click And much, much more Start reading now, and take your copywriting to the next level.

The Everything Guide To Writing Copy

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1440524033
Total Pages : 352 pages
Book Rating : 4.4/5 (45 download)

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Book Synopsis The Everything Guide To Writing Copy by : Steve Slaunwhite

Download or read book The Everything Guide To Writing Copy written by Steve Slaunwhite and published by Simon and Schuster. This book was released on 2007-06-14 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Everything Guide to Writing Copy is a step-by-step guide to writing effective copy for a variety of media including print, web, radio, trade journals, and much more. Packed with tips and tricks used by the pros, this valuable resource teaches you to promote products and services, build brands, and write copy that boosts your company’s bottom line. Features expert strategies for you to: -Write compelling headlines, tag lines, and leads -Avoid common copywriting mistakes -Strengthen brand development -Start a freelance copywriting business -Write copy for all media-print, radio, TV, and websites Whether you’re a professional copywriter or just starting out, The Everything Guide to Writing Copy will inspire you to create innovative, sales-generating advertising and marketing pieces.

How to Write Words that Sell

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Author :
Publisher : Salt River Press, LLC
ISBN 13 : 0977398404
Total Pages : 172 pages
Book Rating : 4.9/5 (773 download)

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Book Synopsis How to Write Words that Sell by : Jim McCraigh

Download or read book How to Write Words that Sell written by Jim McCraigh and published by Salt River Press, LLC. This book was released on 2005 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Email Copy That Sells

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Author :
Publisher : Scribl
ISBN 13 : 1633482456
Total Pages : 38 pages
Book Rating : 4.6/5 (334 download)

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Book Synopsis Email Copy That Sells by : John Hawkins

Download or read book Email Copy That Sells written by John Hawkins and published by Scribl. This book was released on 2019-02-15 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make More Sales By Sending Emails. Email marketing is not a new concept by any means, but several businesses are still not embracing this marketing concept as well as they should be. There are several worries that come along with email marketing, The ubiquitous email still survives. Research shows that checking email inboxes is one of the most common activities that we do online, even tod...

Copy That Sells

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Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781986807869
Total Pages : 160 pages
Book Rating : 4.8/5 (78 download)

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Book Synopsis Copy That Sells by : Claude Jordan

Download or read book Copy That Sells written by Claude Jordan and published by Createspace Independent Publishing Platform. This book was released on 2018-04-20 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to learn how to write sales letters that convert, and learn it fast, then this short book will show you how.Here are just some of the tips you will find inside: The five-word question every prospect asks (fail to answer it and you'll lose the sale) The fundamentals of copywriting, and why you can forget the rest The only purpose of your sales letter One marketing principle you always have to keep in mind (many marketers are afraid of this because they think they'll lose out on sales - it's so powerful, you'll stand out instantly in the marketplace) How a weak phone battery can develop strength of character (this rarely-taught copywriting principle will make you more persuasive) Why copy is NOT the most important part of the sale (and what else you need) Secrets of the Baritone-Voiced Salesman that will make your prospect more likely to buy How to get over the fear of being sleazy when selling Why you're doing people a service when you sell something (even information they could get for free) The 80/20 of Copywriting (get these right and you've virtually guaranteed your copy will sell) Humans only have two desires (learn these primal needs, and you'll always extract maximum persuasion juice out of your sales letter) Why loading too many benefits into your sales letter can destroy your chances at making the sale (and what to do about it) Four ways to come up with a hook that almost forces your prospect to read your sales letter Why creativity is a misleading term How to harness the power of your subconscious The single most useful definition of communication (understanding this will make you a better writer and more persuasive) How to make your writing so simple to read, it almost hypnotises the prospect into buying what you offer +What eating an apple and persuasive writing have in common (Hint: the better you describe it, the more likely your prospect is to buy) Three hacks to instantly improve your writing (#1 is for you if you hate writing) "Morning Pages on Steroids": How to beat writer's block in one afternoon Where to get an answer to every question you have about your sales letter The three things you have to know about your target market before writing your sales letter How to write sales letters in a way your customer thinks you read his mind (it isn't difficult, either) Why not to use headline formulas (and 13 better ways to come up with headlines) 9 bulletproof ways to begin your sales letter A four-step process to outline your story and sales argument so you always know exactly what the reader is going to ask next (if you get this right, the copy practically writes itself) Thirteen ways to write bullets that dig straight into the prospect's brain (he'll keep thinking about them all day - until he finally buys your product) How to maximise value and soothe all doubts the prospects has The exact number of bonuses to add (offer more and you risk pushing willing customers away) Two questions that make structuring the ordering process a no-brainer A two-step process to writing your copy in less time than you ever thought possible (you'll reduce re-writes and headaches too) The 10X SCUBA Technique that takes all the pain out of the editing process When & whom to ask for feedback (get this wrong, and you might butcher a perfect sales letter) The simple 6-step process of writing a sales letter The absolute best ads to study if you're serious about making money How to ethically use pain to compel the reader to buy your product And much, much more...

The Copywriter's Handbook

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Author :
Publisher : Holt Paperbacks
ISBN 13 : 1429900156
Total Pages : 431 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis The Copywriter's Handbook by : Robert W. Bly

Download or read book The Copywriter's Handbook written by Robert W. Bly and published by Holt Paperbacks. This book was released on 2007-04-01 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic guide to copywriting, now in an entirely updated third edition This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers . . . even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention—and sell more products. Among the tips revealed are • eight headlines that work—and how to use them • eleven ways to make your copy more readable • fifteen ways to open a sales letter • the nine characteristics of successful print ads • how to build a successful freelance copywriting practice • fifteen techniques to ensure your e-mail marketing message is opened This thoroughly revised third edition includes all new essential information for mastering copywriting in the Internet era, including advice on Web- and e-mail-based copywriting, multimedia presentations, and Internet research and source documentation, as well as updated resources. Now more indispensable than ever, The Copywriter's Handbook remains the ultimate guide for people who write or work with copy. "I don't know a single copywriter whose work would not be improved by reading this book." —David Ogilvy

The Online Copywriter's Handbook

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Author :
Publisher : McGraw-Hill Education
ISBN 13 : 9780658020995
Total Pages : 340 pages
Book Rating : 4.0/5 (29 download)

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Book Synopsis The Online Copywriter's Handbook by : Robert W. Bly

Download or read book The Online Copywriter's Handbook written by Robert W. Bly and published by McGraw-Hill Education. This book was released on 2003-02-20 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Web has developed its own set of rules and attitudes for writing hard-hitting marketing copy. Robert Bly's The Online Copywriter's Handbook is the first practical and authoritative guide to what exactly those rules are and how they differ from writing for print audiences. From novices just taking their first copywriting steps to veterans looking to add impact and results to their online efforts, it covers everything from general fundamentals of writing effective copy to specific Web copywriting tips and traps.

Email Copywriting Codex

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Publisher :
ISBN 13 :
Total Pages : 165 pages
Book Rating : 4.5/5 (372 download)

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Book Synopsis Email Copywriting Codex by : Rom Rulida

Download or read book Email Copywriting Codex written by Rom Rulida and published by . This book was released on 2021-07-15 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Slick Yellow Book REVEALS The "Secrets" On How To Make More Sales From Email Copywriting If you'd like to quickly double your sales using nothing but simple, ugly, plain-text emails, then this book written by a guy (who routinely generates 5 to 6-figure "email" revenue for his clients) will show you how. Introducing the "Email Copywriting Codex." This book contains "everything" you need to know to write email copy that sells. It shows you (in painstaking, borderline sadistic, detail) the principles, strategies, and techniques that you can use to generate the maximum revenue from your email list by writing emails that people love to open, read, and buy from. It also includes lots of sample emails you can model, psychoanalysis of my top performing email copy, and even a brief case study of how I helped one of my clients generate $100,000 in less than 30 days using emails. Like I said, "everything" you need to know to write email copy that sells. ;-) But here's the thing: It's kinda expensive. It's quite the "short" book, too -- more than 140+ pages or so. (So if you tend to judge the value of a book based on the number of pages it has, then you might want to skip this one.) It's low on fluff and heavy on implementation. And it's designed that way. Because my goal for you is to open the book, read it in one or two sittings, and immediately apply what you've learned the same day you read it. Sounds good? If yes, then here are some of the awesome info you'll find inside: How often should you actually send emails to your list? A weird copywriting technique demonstrated by a woman who gave birth "without" getting pregnant. Why telling your subscribers to LEAVE your list is one of the best ways to build loyal readership. Exactly where to position your emails in the sales journey process. My "eyebrow-raising" advice about writing your very first Welcome Email. A "deadly" email copywriting secret that literally suffocated a man to death while hanging upside down. 2 simple "tweaks" I've done in my client's email marketing strategy that brought us $100,000 sales in less than 30 days. How to use the "Dear Abbie" email copywriting method to covertly disable the "Marketing Bullcrap Radar" of your readers. A sneaky way to write emails that can create rabid customers by willfully "annoying" them. The correct way to use emails to recover 80% of your potential "lost" revenue. A nerve-wracking tactic (used by two notorious world leaders) to "force" people to tune in and listen to what they have to say. Hands down the best "tool" to use if you want to eliminate writer's block, write emails faster, and take the sting out of the email writing process. The #1 dumbest mistake that hopeless romantic guys do BUT could easily be the #1 most profitable strategy for email copywriters. The "funny" reason why my client was so happy that I made his Open Rates drop. What many business owners do in their email marketing that triggers people to report them as "spammers." How to use the "John Wick Principle" to stop people from ignoring and deleting your emails. And so much more! So here's the deal: Email Copywriting Codex is a book designed to teach you "everything" you need to know when it comes to writing email copy that sells. Grab your copy today, follow what I teach you, and watch your sales from emails explode!

Love-Based Copywriting Books

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Author :
Publisher : Love-Based Publishing
ISBN 13 : 1945363150
Total Pages : 281 pages
Book Rating : 4.9/5 (453 download)

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Book Synopsis Love-Based Copywriting Books by : Michele PW (Pariza Wacek)

Download or read book Love-Based Copywriting Books written by Michele PW (Pariza Wacek) and published by Love-Based Publishing. This book was released on 2020-06-11 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes "Love-Based Copywriting Method," the book that started a movement, and "Love-Based Copywriting System," voted one of Small Business Forum's top 3 books every entrepreneur should read. The Love-Based Copywriting Philosophy is perfect for anyone who is sick and tired of feeling like you need to use sales-y, slimy, inauthentic strategies to market your business. You ABSOLUTELY can sell more with love, and these books shows you how! In Volume 1: "Love-Based Copywriting Method: The Philosophy Behind Writing Copy That Attracts, Inspires and Invites," Michele explains why traditional marketing and copy sells with fear (which is why it feels so awful) and how you can sell and market your business with love instead. In Volume 2, "Love-Based Copywriting System: A Step-by-Step Process to Master Writing Copy That Attracts, Inspires and Invites," Michele rolls up her sleeves and walks you through her exact, proven system that she has used over the years to help her clients sell nearly $50 Million worth of products and services using love. You'll discover exercises, examples, templates and more -- in fact, it's designed to be a "copywriting course in a book." You'll get detailed, step-by-step teachings of everything from headlines to features and benefits to presenting your offer and more, so if you follow along and complete the exercises, by the time you've finished, you've got your copy created. This highly acclaimed series has been featured on numerous media outlets, including Forbes, CBS and NPR. I wish I had Michele's books when I started my first business! The heart, soul and wisdom she shares - along with a deep practical, tactical understanding of how 'Love Based' copywriting really works - is a rare and unique gift that any entrepreneur needs to succeed. Too many of today's marketing tactics feel inauthentic and manipulative. Michele, and her books provide another, much more aligned and authentic way to communicate your message, and your value, in a way that feels GREAT for everyone involved and produces results for you, and your clients. Christine Kloser, award-winning author If you not only want to love your copy and marketing but have your ideal clients love your copy and marketing, Michele's philosophy and system is just what the doctor ordered! Lisa Sasevich, best-selling author of "Boost Your Sales: How to Use Irresistible Offers... Without Being Salesy" As a heart-centered visionary who cares deeply about the people I'm here to serve, I know that marketing from a place of love is essential. Michele PW is the perfect guide & mentor to allow us all to fully embrace our heart while enrolling people. Amy Ahlers, Wake-Up Call Coach & Bestselling Author What readers are saying about the Love-Based Copy books: Love-Based Copywriting offers an alternative to the kind of fear-based marketing that often feels so icky for both those creating it and those on the receiving end. T.L. Cooper The message is excellent and will be a book I'll recommend to all my clients. Goodreads reader Very impressed with this book. Filled with golden nuggets, it provides an excellent process for doing what the cover says: Writing heart centered copy. Jessi Lohman I work in marketing and most of what I do involves copywriting. This method really helped me lose the generic message and become more specific. The writing exercises are helpful. Can’t wait to read the rest of the series! Goodreads reader Best copy about writing copy I have read. Christopher Sherrod

Love-Based Copywriting System

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Author :
Publisher : Love-Based Publishing
ISBN 13 : 0996826033
Total Pages : 195 pages
Book Rating : 4.9/5 (968 download)

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Book Synopsis Love-Based Copywriting System by : Michele PW (Pariza Wacek)

Download or read book Love-Based Copywriting System written by Michele PW (Pariza Wacek) and published by Love-Based Publishing. This book was released on 2015-10-31 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: Voted one of Small Business Forum's top 3 books every entrepreneur should read in 2015. If you're sick and tired of feeling like you need to use sales-y, slimy, inauthentic strategies to market your business, then today may be your lucky day. Yes, you ABSOLUTELY can sell more with love, and this book shows you how! In Michele's first book, "Love-Based Copywriting Method," she explains why traditional marketing and copy sells with fear (which is why it feels so awful) and how you can sell and market your business with love instead. In this book, "Love-Based Copywriting System," Michele rolls up her sleeves and walks you through her exact, proven system that she has used over the years to help her clients sell nearly $50 Million worth of products and services using love. You'll discover exercises, examples, templates and more -- in fact, it's designed to be a "copywriting course in a book." You'll get detailed, step-by-step teachings of everything from headlines to features and benefits to presenting your offer and more, so if you follow along and complete the exercises, by the end of the book, you've got your copy created. Also as a bonus, it includes a free workbook! "Love-Based Copywriting System" is a part of the Love-Based Business series, which is an award-winning series that has been featured on numerous media outlets, including CBS and NPR. I wish I had Michele's books when I started my first business! The heart, soul and wisdom she shares - along with a deep practical, tactical understanding of how 'Love Based' copywriting really works - is a rare and unique gift that any entrepreneur needs to succeed. Too many of today's marketing tactics feel inauthentic and manipulative. Michele, and her books provide another, much more aligned and authentic way to communicate your message, and your value, in a way that feels GREAT for everyone involved and produces results for you, and your clients. Christine Kloser, award-winning author If you not only want to love your copy and marketing but have your ideal clients love your copy and marketing, Michele's philosophy and system is just what the doctor ordered! Lisa Sasevich, best-selling author of "Boost Your Sales: How to Use Irresistible Offers... Without Being Salesy" As a heart-centered visionary who cares deeply about the people I'm here to serve, I know that marketing from a place of love is essential. Michele PW is the perfect guide & mentor to allow us all to fully embrace our heart while enrolling people. Amy Ahlers, Wake-Up Call Coach & Bestselling Author What readers are saying about the Love-Based Copy books: Love-Based Copywriting offers an alternative to the kind of fear-based marketing that often feels so icky for both those creating it and those on the receiving end. T.L. Cooper The message is excellent and will be a book I'll recommend to all my clients. Goodreads reader Very impressed with this book. Filled with golden nuggets, it provides an excellent process for doing what the cover says: Writing heart centered copy. Jessi Lohman I work in marketing and most of what I do involves copywriting. This method really helped me lose the generic message and become more specific. The writing exercises are helpful. Can’t wait to read the rest of the series! Goodreads reader Best copy about writing copy I have read. Christopher Sherrod

Writing Riches

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Author :
Publisher : Morgan James Pub
ISBN 13 : 9781600377556
Total Pages : 161 pages
Book Rating : 4.3/5 (775 download)

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Book Synopsis Writing Riches by : Ray Edwards

Download or read book Writing Riches written by Ray Edwards and published by Morgan James Pub. This book was released on 2010 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Edwards opens the door to the new online business owner and marketer, giving insiders tips and secrets based on his own very successful career on boosting profits and driving sales with results-based Web copy.