CMA

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Publisher :
ISBN 13 :
Total Pages : 680 pages
Book Rating : 4.:/5 ( download)

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Book Synopsis CMA by :

Download or read book CMA written by and published by . This book was released on 1998 with total page 680 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing Et Services

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Publisher : Presses Université Laval
ISBN 13 : 9782763775234
Total Pages : 604 pages
Book Rating : 4.7/5 (752 download)

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Book Synopsis Marketing Et Services by : Jean-Claude Dufour

Download or read book Marketing Et Services written by Jean-Claude Dufour and published by Presses Université Laval. This book was released on 1997 with total page 604 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Finances municipales

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Publisher : World Bank Publications
ISBN 13 : 1464806942
Total Pages : 911 pages
Book Rating : 4.4/5 (648 download)

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Book Synopsis Finances municipales by : Catherine D. Farvacque-Vitkovic

Download or read book Finances municipales written by Catherine D. Farvacque-Vitkovic and published by World Bank Publications. This book was released on 2016-04-25 with total page 911 pages. Available in PDF, EPUB and Kindle. Book excerpt: De Detroit à Lahore, la plupart des villes du monde sont confrontées à des difficultés financières, alors même qu’elles doivent assumer des responsabilités de plus en plus complexes. Le présent ouvrage, Finances municipales : manuel à l’usage des collectivités locales, prend parti — le parti des maires et des gestionnaires municipaux. Rares sont les publications consacrées à cette question qui ciblent de façon aussi directe et pragmatique les responsables de l’action publique et le personnel financier à l’échelon local. Le contenu et les principaux messages de ce manuel ont été conçus de manière à répondre aux questions et préoccupations auxquelles les villes et les municipalités sont quotidiennement confrontées dans le cadre de la gestion de leurs finances. Le manuel Finances municipales prend position. Les auteurs de ses huit chapitres examinent les enseignements observés dans divers domaines : relations entre administrations, finances des métropoles, gestion financière, gestion des recettes, des dépenses et du patrimoine public, financements extérieurs et évaluation de la performance des finances municipales. L’ouvrage traite de sujets allant de la decentralisation à la transparence et à l’obligation de rendre compte. Il explore aussi des domaines moins balisés tels que la gestion du patrimoine, la solvabilité, la réponse aux crises financières. Le manuel Finances municipales appelle a l’ action. En plus de partager avec le lecteur un savoir très pointu sur de nombreux sujets techniques, il guide les autorités locales dans le labyrinthe des instruments existants. L’outil d’auto-évaluation des finances municipales (MFSA), décrit au chapitre 8, devrait tout particulièrement aider les municipalités à évaluer leur situation et à progresser sur la voie des réformes.

Monographic Series

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Publisher :
ISBN 13 :
Total Pages : 882 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Monographic Series by : Library of Congress

Download or read book Monographic Series written by Library of Congress and published by . This book was released on 1982 with total page 882 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Courir Un Lievre a la Fois

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Publisher : eBook Partnership
ISBN 13 : 0993022170
Total Pages : 173 pages
Book Rating : 4.9/5 (93 download)

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Book Synopsis Courir Un Lievre a la Fois by : David Parrish

Download or read book Courir Un Lievre a la Fois written by David Parrish and published by eBook Partnership. This book was released on 2015-11-12 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: "e;Le marketing au bout des doigts, sur votre telephone portable..."e; 'Courir Un Lievre a la Fois' vous propose de decouvrir le marketing strategique. Ce livre reunit des exemples pratiques et des techniques utilisables pour donner aux entrepreneurs creatifs les moyens de rendre leur entreprise encore plus performante. 'Comment vendre ?' est l'eternelle question. David Parrish, consultant et formateur de renommee internationale, illustre les messages les plus importants de la vente et du marketing grace a des anecdotes tirees de sa propre experience en tant qu'entrepreneur et des succes de ses clients de par le monde.'Courir Un Lievre a la Fois' a ete concu specifiquement pour etre un livre electronique. Chaque section est succincte et ecrite pour vous aider a creer votre plan marketing. Y sont joints des suggestions sur les demarches pratiques a adopter et les notions de marketing correspondantes, afin de vous aider a clarifier et affiner vos objectifs.Nous ne parlons pas ici de publicite. Une strategie marketing intelligente n'a pas besoin de coAter cher, ni d'etre flamboyante: il s'agit de comprendre votre entreprise, de reflechir a chaque etape et de concentrer vos efforts afin de developper des strategies et des techniques de ventes bien definies pour accroitre vos succes, vos profits et votre position sur le marche. 'Courir Un Lievre a la Fois' vous montrera la marche a suivre.Vous y decouvrirez la puissance du marketing viral et comment beneficier de recommandations de bouche-a-oreille. Vous comprendrez la difference entre le marketing strategique et le marketing operationnel, entre les communications marketing et une strategie complete et reflechie.La vente et le marketing devraient travailler ensemble sans encombres, soutenus par une strategie adaptee a votre entreprise, votre secteur d'activite et votre clientele. David pose les questions qui comptent et analyse des exemples concrets, creant ainsi une boite a outils marketing qui vous aidera a developper votre propre strategie marketing.'Courir Un Lievre a la Fois' vous incite a penser aussi a comment etre authentique afin que vendre ne soit plus une corvee et a comprendre ce que vous vendez et pourquoi vos clients le veulent. Ce livre vous aide a calculer la valeur du produit ou du service creatif que vous vendez et vous donne des moyens precis sur comment y arriver. Il vous incitera egalement a penser a vos marches locaux, nationaux et internationaux.Ce livre touche aussi aux complexites toutes particulieres des entreprises creatives, au fait de travailler dans un secteur qui vous passionne, a la valeur qu'on apporte a son travail, au choix des bons clients, a faire sa publicite de maniere efficace et a rendre votre entreprise rentable et prospere.Chacun des 63 courts chapitres vous suggerera des pratiques que vous pouvez mettre en action immediatement. Ecrit de maniere pragmatique et didactique, ce livre a ete cree pour les entreprises de toutes tailles - des starts-up aux entreprises etablies - avec une profusion d'idees et d'anecdotes inspirantes dans lesquelles puiser de maniere quotidienne.David Parrish a travaille avec des centaines de petites entreprises creatives et d'entrepreneurs, entreprises digitales, organisations culturelles et agences de developpement dans plus de 30 pays. Il est specialise dans les industries creatives et digitales, et aide les entrepreneurs a utiliser leur creativite pour mieux diriger leurs entreprises.'Courir un Lievre a la Fois' est son second livre, apres le succes de 'T-Shirts and Suits: A Guide to the Business of Creativity', traduit et publie dans sept pays.'Courir un Lievre a la Fois' est ecrit pour les entreprises creatives et digitales. En tant que boite a outils, il s'adresse a toutes les entreprises dans le secteur des industries creatives.

Library of Congress Catalogs

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Publisher :
ISBN 13 :
Total Pages : 874 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Library of Congress Catalogs by : Library of Congress

Download or read book Library of Congress Catalogs written by Library of Congress and published by . This book was released on 1983 with total page 874 pages. Available in PDF, EPUB and Kindle. Book excerpt:

La Recherche-Intervention Dans les Entreprises et les Organisations

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Publisher : IAP
ISBN 13 : 1641132116
Total Pages : 313 pages
Book Rating : 4.6/5 (411 download)

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Book Synopsis La Recherche-Intervention Dans les Entreprises et les Organisations by : Anthony F. Buono

Download or read book La Recherche-Intervention Dans les Entreprises et les Organisations written by Anthony F. Buono and published by IAP. This book was released on 2018-02-01 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume continues to build on the relationship between the Research in Management Consulting series and the intervener-researchers at the Socio-Economic Institute for Firms and Organizations (ISEOR) in Ecully, France, extending that partnership to our recent work with the French Foundation for Management Education (FNEGE), a foundation dedicated to closing the gap between the teaching and practice of management in France. As part of the Foundation’s multifaceted activities—which range from seminars and an advanced training initiative for French doctoral students to joint programs with international organizations an associations—FNEGE partnered with ISEOR to sponsor a series of workshops on developing high quality intervention-research. This volume is one of the results from that endeavor. Although intervention-research helps to uncover valuable insight into organizational dynamics and performance, the challenge of capturing and disseminating that insight to both academics and practitioners is entrenched in the rigor-relevance debate. While we are witnessing increased calls for “actionable knowledge,” this ideal, unfortunately, remains a rather elusive concept as critics contend either that rigorous academic research falls well-short of relevance to the practitioner world or research that proves to be valuable to practitioners falls short of the rigor expected in academic life. This volume is intended to help bridge that divide. Drawing on the FNEGE-ISEOR intervention-research workshop, the volume contains 18 chapters that explore the intervention-research process, from initial conceptualization, to implementation, to publication. The volume will be published in French and English

Journal of Small Business and Entrepreneurship

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ISBN 13 :
Total Pages : 104 pages
Book Rating : 4./5 ( download)

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Book Synopsis Journal of Small Business and Entrepreneurship by :

Download or read book Journal of Small Business and Entrepreneurship written by and published by . This book was released on 1995-04 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Electronic Journal of Knowledge Management

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Publisher : Academic Conferences Limited
ISBN 13 :
Total Pages : 101 pages
Book Rating : 4.4/5 (411 download)

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Book Synopsis Electronic Journal of Knowledge Management by :

Download or read book Electronic Journal of Knowledge Management written by and published by Academic Conferences Limited. This book was released on with total page 101 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Subject Catalog

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Publisher :
ISBN 13 :
Total Pages : 1016 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Subject Catalog by : Library of Congress

Download or read book Subject Catalog written by Library of Congress and published by . This book was released on 1982 with total page 1016 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Gestion des risques et création de valeur

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Publisher : Lavoisier
ISBN 13 : 274628202X
Total Pages : 211 pages
Book Rating : 4.7/5 (462 download)

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Book Synopsis Gestion des risques et création de valeur by : TANZI Tullio

Download or read book Gestion des risques et création de valeur written by TANZI Tullio and published by Lavoisier. This book was released on 2013-10-01 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Le développement de nouveaux instruments financiers et la prise de conscience par les agents économiques des enjeux sont les deux évolutions majeures qui ont marqué la gestion des risques d’entreprise ces dernières années. Un double mouvement de financiarisation se produit dans cet environnement, celui des modes de transfert des risques et celui de la gouvernance. Dans ce contexte, le management des risques devient une source de création de valeur pour l'entreprise. Véritable panorama de ces évolutions et de leurs impacts sur la gestion des organisations, cet ouvrage présente successivement l'historique du management des risques d'entreprise, les processus mis en œuvre, les outils utilisés et enfin le rôle des principales fonctions de l'entreprise et leur contribution à la création de valeur par la gestion des risques.

Proceedings of the 3rd International Conference of Economics and Management (CIREG 2016) Volume II

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Publisher : Cambridge Scholars Publishing
ISBN 13 : 1527549194
Total Pages : 657 pages
Book Rating : 4.5/5 (275 download)

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Book Synopsis Proceedings of the 3rd International Conference of Economics and Management (CIREG 2016) Volume II by : Houcine Berbou

Download or read book Proceedings of the 3rd International Conference of Economics and Management (CIREG 2016) Volume II written by Houcine Berbou and published by Cambridge Scholars Publishing. This book was released on 2020-04-06 with total page 657 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together papers presented at the 3rd Conference of Research in Economics and Management (CIREG) held in Morocco in May 2016. With a focus on the challenges of SMEs and innovative solutions, they highlight the contribution of researchers in the fields of business and management, with all their micro and macro-economic aspects. They shed light on the universal scientific vision of the importance of SMEs with answers relevant to their local context and adapted to their specific national situation. The relevance of SME research lies in its heuristic value of analyzing change, rather than in constructing a category, a particularly useful empirical concept. This third volume is focused on marketing and human resources.

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Author :
Publisher : Assemblée nationale
ISBN 13 :
Total Pages : 124 pages
Book Rating : 4./5 ( download)

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Book Synopsis by :

Download or read book written by and published by Assemblée nationale. This book was released on with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Strategy and Management of Industrial Brands

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Publisher : Springer Science & Business Media
ISBN 13 : 1461517370
Total Pages : 410 pages
Book Rating : 4.4/5 (615 download)

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Book Synopsis Strategy and Management of Industrial Brands by : Philippe Malaval

Download or read book Strategy and Management of Industrial Brands written by Philippe Malaval and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategy and Management of Industrial Brands is the first book devoted to business-to-business products and services. Looking at numerous companies, this book defines two brand objectives that are specific to the industrial and service sectors and which must be added to the traditional functions of branding: the minimization of risk as perceived by buyers, and the facilitation of the customer company's performance by the supplier brand. Different ways of classifying brands are suggested, providing a better understanding of brand strategies adopted by business-to-business companies, as well as new concepts such as brand `printability', `visibility', and `purchaseability'. Five major brand categories are dealt with in separate chapters: -entering goods brands; -intermediary equipment goods brands; -equipment goods brands; -business-to-business service brands; and -industrial distributor brands. From a practical point of view, the aim of the book is to address the main concerns of managers: How to create and protect brands? What type of visual identity is appropriate? How to manage international brands? An analysis of 1,500 industrial brands as well as 40 case studies are included in this book. These brands are used in both the industrial (automotive, building, aeronautics, IT, etc.) and consumer sectors (clothing, electronics, food packaging, telecommunications, etc.). This book has been written for professors and students of universities and business schools, as well as managers and people working in industry or the service sector.

Methods and Tools for Co-operative and Integrated Design

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Publisher : Springer Science & Business Media
ISBN 13 : 9401722560
Total Pages : 489 pages
Book Rating : 4.4/5 (17 download)

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Book Synopsis Methods and Tools for Co-operative and Integrated Design by : Serge Tichkiewitch

Download or read book Methods and Tools for Co-operative and Integrated Design written by Serge Tichkiewitch and published by Springer Science & Business Media. This book was released on 2013-03-14 with total page 489 pages. Available in PDF, EPUB and Kindle. Book excerpt: SMC COLOMBIER FONTAINE is a company in the AFE METAL group, which uses a sand casting process to manufacture steel primary parts. To reduce the "time to market", primary part producers need to reduce the time and cost of the industrialisation process. These factors, in addition to the global goal of improving process performance levels, brought SMC to develop numerical technologies and traceability from quotation to part delivery [1]. Nowadays, these improvements are incorporated into company culture. The next step in reducing the time and cost of the production process is to introduce a complete methodology of use and experience feedback of these new models and methods. To be able to generalise this approach, a CAD methodology is essential and thus becomes a step in the industrialisation process. The amount of improvements engendered by the numerical technologies largely justifies the time investment made to obtain a numerical definition of all the different elements in the sand casting process [2]. The objective of our approach is to optimise the product and its production process by generating a complete numerical reference, through the integration of quotation, CAD, simulation, new manufacturing technologies and effective production processes.

Droit de la finance alternative

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Publisher : Bruylant
ISBN 13 : 2802758772
Total Pages : 300 pages
Book Rating : 4.8/5 (27 download)

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Book Synopsis Droit de la finance alternative by : Jean-Marc Moulin

Download or read book Droit de la finance alternative written by Jean-Marc Moulin and published by Bruylant. This book was released on 2017-05-11 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: La finance est en crise ; mais elle est indispensable à la vie des hommes en société. Cependant, il serait abusif de considérer "la finance" comme un tout homogène. En effet, loin de la finance conventionnelle qui fait la une de l'actualité, il existe une finance dite alternative qui tente de placer et de maintenir l'Homme au centre de son projet et à l'horizon de son ambition. Cet ouvrage, premier du genre, se propose de présenter sous forme d'études réalisées par des spécialistes du droit financier, les manifestations de cette finance alternative, les outils, instruments et techniques juridiques qui existent et qui permettent de concilier finance et humanisme. À travers l'analyse des critères de développement durable ou religieux appliqués à la finance, des monnaies alternatives, du microcrédit, de la notation extra-financière, du mutualisme et du coopératisme en finance, du crowdfunding, des fonds éthiques, du financement associatif, du financement alternatif de l'habitat ou du soutien des collectivités publiques aux entreprises, ce livre fait, en France comme en Espagne, au Royaume-Uni, en Grèce et au Canada, un tour d'horizon complet de ce segment du secteur financier souvent méconnu et qui offre néanmoins aux Hommes de réaliser leurs projets dans la perspective d'un mieux-être collectif. Pour rompre avec l'idée que la finance n'est que spéculation et prédation.

Redesigning Management Education and Research

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Publisher : Edward Elgar Publishing
ISBN 13 : 0857933590
Total Pages : 257 pages
Book Rating : 4.8/5 (579 download)

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Book Synopsis Redesigning Management Education and Research by : S. Dameron

Download or read book Redesigning Management Education and Research written by S. Dameron and published by Edward Elgar Publishing. This book was released on 2011-01-01 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: The field of management education and research has become an industry of its own an industry with fierce international competition in a global arena. Here, the authors argue that a series of mechanisms has led to mimicking and thus strategic convergence among business schools. The authors further argue that this has resulted in a loss of relevance and diversity of the management knowledge produced and taught in a multipolar world. They view this as counterproductive to business schools, students, firms, societies and other stakeholders, including scholars themselves. Based in part on the work of SFM (Société Française de Management the French Academy of Management), the authors of this volume endeavour to engage in strategic conversations with stakeholders in an effort to reshape the field of management studies. Redesigning Management Education and Research revisits the foundations of management research and education, suggests ways to redesign the content taught to better fit the needs of firms and society at large, and proposes actions and concrete examples of what could be done to restructure the institutional setting of the field of management. This book calls for collective strategies from management scholars to influence some of the de facto regulation mechanisms that have appeared over recent years, such as business school rankings and the race for publication in a narrow list of academic journals. This book is also a plea for working on those issues beyond the specificities of national contexts to encompass a broader regional perspective in order to reshape the rules of the game in management education and research. Teachers, researchers and deans, as well as practitioners from all areas of business will find this volume illuminating. It offers an ambitious vision and a practical framework aimed squarely at remaking management education and research to be relevant to the demands of the twenty-first century.