Managing Electronic Media

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1136031618
Total Pages : 434 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis Managing Electronic Media by : Joan Van Tassel

Download or read book Managing Electronic Media written by Joan Van Tassel and published by Taylor & Francis. This book was released on 2012-09-10 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: This college-level media management textbook reflects the changes in the media industries that have occurred in the past decade. Today's managers must address new issues that their predecessors never faced, from the threats of professional piracy and casual copying of digital media products, to global networks, on-demand consumption, and changing business models. The book explains the new new vocabulary of media moguls, such as bandwidth, digital rights management, customer relations management, distributed work groups, centralized broadcast operations, automated playlists, server-based playout, repurposing, mobisodes, TV-to-DVD, and content management. The chapters logically unfold the ways that managers are evolving their practices to make content, market it, and deliver it to consumers in a competitive, global digital marketplace. In addition to media companies, this book covers management processes that extend to all content-producing organizations, because today's students are as likely to produce high-quality video and Web video for ABC Computer Sales as they are for the ABC Entertainment Television Network.

Managing Electronic Media

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Author :
Publisher : Taylor & Francis
ISBN 13 : 0240810201
Total Pages : 434 pages
Book Rating : 4.2/5 (48 download)

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Book Synopsis Managing Electronic Media by : Joan M. Van Tassel

Download or read book Managing Electronic Media written by Joan M. Van Tassel and published by Taylor & Francis. This book was released on 2010 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book explains the new vocabulary of media moguls, such as bandwidth, digital rights management, customer relations management, distributed work groups, centralized broadcast operations, automated playlists, server-based playout, repurposing, mobisodes, TV-to-DVD, and content management.

Management of Electronic and Digital Media

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Author :
Publisher : Cengage Learning
ISBN 13 : 9781305077560
Total Pages : 0 pages
Book Rating : 4.0/5 (775 download)

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Book Synopsis Management of Electronic and Digital Media by : Alan B. Albarran

Download or read book Management of Electronic and Digital Media written by Alan B. Albarran and published by Cengage Learning. This book was released on 2016-01-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with real-life examples and case studies, MANAGEMENT OF ELECTRONIC AND DIGITAL MEDIA, 6e, provides the latest information on the management and leadership techniques and strategies used in the electronic and digital media industries. The text is popular for its contemporary approach and clear, current illustrations. Succinctly written, the Sixth Edition covers the most important aspects for future managers, leaders and entrepreneurs in the rapidly evolving media industries -- and includes an all-new chapter: Media Management: Manager/Leader/Entrepreneur. New coverage highlights trends in big data, mobile, social media, and the cloud. In addition, end-of-chapter case studies put readers in the role of a manager in a decision-making environment. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Electronic Media Management, Revised

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Author :
Publisher : Taylor & Francis
ISBN 13 : 113602865X
Total Pages : 707 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis Electronic Media Management, Revised by : Peter Pringle

Download or read book Electronic Media Management, Revised written by Peter Pringle and published by Taylor & Francis. This book was released on 2013-06-26 with total page 707 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fifth edition of a classic text features important updates that reflect the enormous changes that have taken place in recent years - the Internet as an important information transmission format that is here to stay and convergence among media. This edition features thorough discussions on the Internet and convergence, as well as reflects the latest information on broadcast and cable regulations and policies. It also includes a fresh batch of case studies, and study questions. As in previous editions, this book also covers management theory, audience analysis, broadcast promotion, and marketing.

Electronic Media Management

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Author :
Publisher :
ISBN 13 :
Total Pages : 450 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Electronic Media Management by : Peter K. Pringle

Download or read book Electronic Media Management written by Peter K. Pringle and published by . This book was released on 1995 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new edition reflects the changing practices and priorities including: new regulations and guidelines; updates of broadcast programming; and a vision of what is to come in electronics media management in the future.

Electronic Media Management

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Author :
Publisher : Focal Press
ISBN 13 : 9780240806396
Total Pages : 0 pages
Book Rating : 4.8/5 (63 download)

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Book Synopsis Electronic Media Management by : Peter K. Pringle

Download or read book Electronic Media Management written by Peter K. Pringle and published by Focal Press. This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fifth edition of a classic text features important updates that reflect the enormous changes that have taken place in recent years - the Internet as an important information transmission format that is here to stay and convergence among media. This edition features thorough discussions on the Internet and convergence, as well as reflects the latest information on broadcast and cable regulations and policies. It also includes a fresh batch of case studies, and study questions. As in previous editions, this book also covers management theory, audience analysis, broadcast promotion, and marketing.

Selling Electronic Media

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Author :
Publisher : Gulf Professional Publishing
ISBN 13 : 9780240803272
Total Pages : 492 pages
Book Rating : 4.8/5 (32 download)

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Book Synopsis Selling Electronic Media by : Ed Shane

Download or read book Selling Electronic Media written by Ed Shane and published by Gulf Professional Publishing. This book was released on 1999 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.

Management of Electronic Media

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Author :
Publisher : Wadsworth Publishing Company
ISBN 13 : 9780534561918
Total Pages : 344 pages
Book Rating : 4.5/5 (619 download)

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Book Synopsis Management of Electronic Media by : Alan B. Albarran

Download or read book Management of Electronic Media written by Alan B. Albarran and published by Wadsworth Publishing Company. This book was released on 2002 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this revision, Albarran extends his broad perspective approach to provide students with the most accurate and current information on the management techniques and strategies used in the electronic media industry. The text has helped professors teach this course with clear and current illustrations and examples, and a contemporary approach. Succinctly written and up to date, the text covers the most important aspects for future managers in the broadcast, cable, radio and new media (Web) industries.

Electronic Media Law and Regulation

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Author :
Publisher : Routledge
ISBN 13 : 1136289658
Total Pages : 566 pages
Book Rating : 4.1/5 (362 download)

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Book Synopsis Electronic Media Law and Regulation by : Kenneth C. Creech

Download or read book Electronic Media Law and Regulation written by Kenneth C. Creech and published by Routledge. This book was released on 2013-07-24 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt: Electronic Media Law and Regulation is a case-based law text that provides students with direct access to case law as well as the context in which to understand its meaning and impact. The text overviews the major legal and regulatory issues facing broadcasting, cable, and developing media in today's industry. Presenting information from major cases, rules, regulations, and legal documents in a concise and readable form, this book helps current and prospective media professsionals understand the complex realm of law and regulation. Students will learn how to avoid common legal pitfalls and anticipate situations that may have potential legal consequences. This sixth edition provides annotated cases with margin notes, and new chapters address such timely issues as media ownership, freedom of information, entertainment rights, and cyber law.

The Financial Controller and CFO's Toolkit

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119286549
Total Pages : 469 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis The Financial Controller and CFO's Toolkit by : David Parmenter

Download or read book The Financial Controller and CFO's Toolkit written by David Parmenter and published by John Wiley & Sons. This book was released on 2016-09-19 with total page 469 pages. Available in PDF, EPUB and Kindle. Book excerpt: Simplify and streamline your way to a winning legacy The Financial Controller and CFO's Toolkit is a hybrid handbook and toolkit with over 100 lean practice solutions and a wealth of practical tools for senior financial managers of small, midsized and large companies. This book outlines the mindset of paradigm shifters relevant to future-ready finance teams, and contains guidelines on how to become an effective change leader. Guidance from world leading expert David Parmenter provides the insight and tools you need to reach your true leadership potential and achieve more for your organization. Packed with templates and checklists, this book helps you adhere to the best practices in reporting, forecasting, KPIs, planning, strategy, and technology. The companion website—a complete toolbox for positive, entrenched change—gives you access to additional resources that reinforce The Financial Controller and CFO's Toolkit strategy. This new second edition has been updated to reflect the latest practices and technology to streamline your workflow and get more done in less time—without sacrificing quality or accuracy. As an all-in-one resource for the CFO role, this book provides a clear, practical strategy for demonstrating your value to your organization. Selling and leading change effectively Get more accurate information from your KPIs Attracting, recruiting and retaining talented staff Invest in and implement new essential tools Investing wisely in 21st century technologies Report the month-end within three days, implement quarterly rolling forecasting, complete the annual plan in two weeks or less, and bring your firm into the 21st century with key tools that get the job done. Be the CFO that your organization needs and the leader that your teams deserve. The Financial Controller and CFO's Toolkit gives you everything you need to achieve more by doing less.

Media Management and Economics Research in a Transmedia Environment

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Author :
Publisher : Routledge
ISBN 13 : 1135969345
Total Pages : 295 pages
Book Rating : 4.1/5 (359 download)

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Book Synopsis Media Management and Economics Research in a Transmedia Environment by : Alan B. Albarran

Download or read book Media Management and Economics Research in a Transmedia Environment written by Alan B. Albarran and published by Routledge. This book was released on 2013-07-24 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 2013. This landmark work centers on media management and economics within a diverse, international, historical and constantly changing environment. The chapters herein reflect the current state of research and present directions for future study. Developed at the 2012 Research Symposium in conjunction with the annual convention of the Broadcast Education Association, it represents the most current theory and research in the area.

Digital Media and Innovation

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1003860397
Total Pages : 285 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis Digital Media and Innovation by : Richard A. Gershon

Download or read book Digital Media and Innovation written by Richard A. Gershon and published by Taylor & Francis. This book was released on 2024-03-26 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fully updated second edition explores the importance of innovation and innovative thinking for the long-term success of today’s leading media, telecommunications, and information technology companies. The book takes an in-depth look at how smart, creative companies have transformed today's digital economy by introducing unique and highly differentiated products and services. This edition provides a detailed overview of intelligent networks and analyzes disruptive business models and processes from companies involved in social media, artificial intelligence, the metaverse, smart cities, and robotics among other emerging areas. From Apple to Zoom, this book considers some of the key people, companies, and strategies that have transformed the communication industries. Exploring the power of good ideas, this book goes inside the creative edge and looks at what makes such companies successful over time. Digital Media and Innovation is suited to advanced undergraduate and graduate courses in media management, media industries, communication technology, and business management and innovation, and provides up-to-date research for media and business professionals.

Electronic Media Management

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Author :
Publisher :
ISBN 13 : 9788172730062
Total Pages : 255 pages
Book Rating : 4.7/5 (3 download)

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Book Synopsis Electronic Media Management by : Avinash Chiranjeev

Download or read book Electronic Media Management written by Avinash Chiranjeev and published by . This book was released on 2000 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Leading-Edge Manager's Guide to Success, with Website

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0470920432
Total Pages : 400 pages
Book Rating : 4.4/5 (79 download)

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Book Synopsis The Leading-Edge Manager's Guide to Success, with Website by : David Parmenter

Download or read book The Leading-Edge Manager's Guide to Success, with Website written by David Parmenter and published by John Wiley & Sons. This book was released on 2011-04-05 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical, commonsense advice on becoming an effective leader Examining the baggage that most managers have and then helping them to understand the personal traits that can limit their potential, this book guides you through the pathway of self development, then takes you through management and leadership better practices, providing many implementation tools. All you need to know when getting prepared for a 'management role' How to develop 'conquest leadership' attributes Traits to make you a 'winning' CEO Latest thinking on KPIs, quarterly rolling planning, decision based reporting and performance related pay How to create Winning Management and Leadershp Habits Examines how to become More Financially Aware This book is a very practical guide with templates, 'how to do it tools', stories about gifted leaders, checklists and examples and is devoid of all intellectual arguments on management. With directional guidance on what managers need to know in order to be able to manage and lead others, The Leading-Edge Manager's Guide to Success helps managers and 'managers to be' as they climb the 'management mountain.'

The Graphic Designer's Electronic-Media Manual

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Publisher :
ISBN 13 : 1592537782
Total Pages : 257 pages
Book Rating : 4.5/5 (925 download)

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Book Synopsis The Graphic Designer's Electronic-Media Manual by : Jason Tselentis

Download or read book The Graphic Designer's Electronic-Media Manual written by Jason Tselentis and published by . This book was released on 2012-05 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive resource for graphic designers will help you merge traditional print design skills with new technology to create imaginative, informative, and useful online experiences for clients and ultimately the end users. The Graphic Designer’s Electronic-Media Manual focuses on reigning in the specific skills and tools necessary for creating design projects for the web and beyond. You'll also find a rich collection of sound design examples for the web from studios around the world. Unlike other books on web and electronic media, this book is not a technical manual, but a visual resource packed with real-world examples of design for the web.

Media and Management

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Author :
Publisher : U of Minnesota Press
ISBN 13 : 1452966036
Total Pages : 112 pages
Book Rating : 4.4/5 (529 download)

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Book Synopsis Media and Management by : Rutvica Andrijasevic

Download or read book Media and Management written by Rutvica Andrijasevic and published by U of Minnesota Press. This book was released on 2021-09-14 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: An essential account of how the media devices we use today inherit the management practices governing factory labor This book argues that management is enabled by media forms, just as media gives life to management. Media technologies central to management have included the stopwatch, the punch card, the calculator, and the camera, while management theories are taught in printed and virtual textbooks and online through TED talks. In each stage of the evolving relationship between workers and employers, management innovations are learned through media, with media formats producing fresh opportunities for management. Drawing on rich historical and ethnographic case studies, this book approaches key instances of the industrial and service economy—the legacy of Toyotism in today’s software industry, labor mediators in electronics manufacturing in Central and Eastern Europe, and app-based food-delivery platforms in China—to push media and management studies in new directions. Media and Management offers a provocative insight on the future of labor and media that inevitably cross geographical boundaries.

Management of Electronic and Digital Media

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Author :
Publisher : Cengage Learning
ISBN 13 : 9781111836856
Total Pages : 336 pages
Book Rating : 4.8/5 (368 download)

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Book Synopsis Management of Electronic and Digital Media by : Alan B. Albarran

Download or read book Management of Electronic and Digital Media written by Alan B. Albarran and published by Cengage Learning. This book was released on 2011-12-01 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: MANAGEMENT OF ELECTRONIC AND DIGITAL MEDIA, 5E, International Edition provides the most accurate and current information on the management techniques used in the electronic and digital media industry. Written clearly and concisely, this text covers the most important aspects for future managers in the broadcast, cable, radio, and new media (Web and mobile) industries.