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Effective Yellow Pages Advertising For Lawyers
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Book Synopsis The Lawyer's Guide to Effective Yellow Pages Advertising by : Kerry Randall
Download or read book The Lawyer's Guide to Effective Yellow Pages Advertising written by Kerry Randall and published by American Bar Association. This book was released on 2005 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although Yellow Pages advertising should be a major profit-building business marketing strategy for many law firms, the harsh reality is that 99% of ads simply don't work. This book will provide you with the information you need to create effective, powerful Yellow Pages ads and drive your client development programs forward. You'll find information on identifying and focusing on your target market, as well as how to plan and design the perfect ad that not only reaches potential clients, but motivates them to call. Book jacket.
Book Synopsis Effective Yellow Pages Advertising for Lawyers by : Kerry Randall
Download or read book Effective Yellow Pages Advertising for Lawyers written by Kerry Randall and published by Lpm ABA. This book was released on 2002 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book shows you how to create more powerful Yellow Pages advertising and attract new business to your practice by creating advertising that gets attention, and holds attention.
Book Synopsis Marketing for Attorneys and Law Firms by : William Winston
Download or read book Marketing for Attorneys and Law Firms written by William Winston and published by Routledge. This book was released on 2013-04-15 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing for Attorneys and Law Firms presents timely topics which are well-researched and written by a fine array of authors from around the country. As attorneys are becoming more interested in marketing and how it can benefit their practices, this book is an important tool. It aids attorneys as they evaluate and improve old marketing strategies and create new marketing strategies where such advertising was neglected. It is an ideal readings text for today’s attorney and legal consultants who wish to obtain a better insight into select aspects of marketing the law firm.This is the only readings book that focuses on these areas: applications of marketing planning, attorney selection by consumers, and client and provider attitudes toward legal services. Part Two thoroughly examines various aspects of how clients select and evaluate the performance of legal services. Today’s attorneys must first fully understand what their clients perceive about their services before jumping into marketing their services. This section provides insight that most attorneys would normally not investigate and lays the groundwork for the development of marketing programs. Part Three addresses the wide use of legal advertising, and again provides insight into what clients and attorneys think and perceive about various forms of advertising the law firm. This provides a base from which attorneys who are planning to advertise may be able to prevent failure and promote a greater level of success for the advertising program.Applied mainly to private legal practices and clinics, some of the specific topics covered in the three sections include consumers’perceptions of attorneys and legal advertising; attorneys’perceptions of marketing and advertising; perceived risk in selecting an attorney and how consumers actually select attorneys; customer/client service attributes for attorneys; measuring the effectiveness of legal advertising; market planning and strategies for today’s legal practice; promoting the legal practice; and developing referral and networking systems in legal practice.For attorneys in private practice, law firm libraries and administrators, law professors who specialize in practice development, consultants who concentrate in legal practice marketing, law school libraries, and marketing professors and consultants who teach or consult in the professional service sectors should read this invaluable reference book.
Book Synopsis Effective Marketing of Legal Services Through Advertising by :
Download or read book Effective Marketing of Legal Services Through Advertising written by and published by . This book was released on 1985 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Marketing the Law Firm by : Sally J. Schmidt
Download or read book Marketing the Law Firm written by Sally J. Schmidt and published by Law Journal Press. This book was released on 1991 with total page 692 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing the Law Firm: Business Development Techniques examines how marketing can improve client satisfaction and increase the bottom line for both corporate and consumer practices.
Download or read book Flying Solo written by K. William Gibson and published by American Bar Association. This book was released on 2005 with total page 708 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contributors share time-tested advice on approaches, methods, systems, and perspectives that have resulted in thriving solo and small firm law practices in the real world. This book contains proven solutions for problems and issues that, sooner or later, every practitioner will have to face.
Book Synopsis How to Build and Manage a Personal Injury Practice by : K. William Gibson
Download or read book How to Build and Manage a Personal Injury Practice written by K. William Gibson and published by American Bar Association. This book was released on 2006 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: This manual offers guidance on building and managing a personal injury practice. It highlights the tactics, technology and practical tools necessary for a profitable practice, including how to write a sound business plan, develop an accurate financial forecast, and minimize costs.
Download or read book ABA Journal written by and published by . This book was released on 2003-06 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ABA Journal serves the legal profession. Qualified recipients are lawyers and judges, law students, law librarians and associate members of the American Bar Association.
Download or read book ABA Journal written by and published by . This book was released on 2003-06 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ABA Journal serves the legal profession. Qualified recipients are lawyers and judges, law students, law librarians and associate members of the American Bar Association.
Book Synopsis The Successful Lawyer by : Gerald Riskin
Download or read book The Successful Lawyer written by Gerald Riskin and published by American Bar Association. This book was released on 2005 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive and inspirational book explains how a lawyer can transform his or her life into a more exciting, fulfilling, and profitable one by taking control of his or her destiny. Riskin goes beyond simple concept or theory and delivers a book packed with concrete advice that lawyers can put to work right away.
Book Synopsis How to Capture and Keep Clients by : Jennifer J. Rose
Download or read book How to Capture and Keep Clients written by Jennifer J. Rose and published by American Bar Association. This book was released on 2005 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this new, in-depth book the best and most innovative solo and small firm lawyers give you their secrets, approaches and strategies to that age-old puzzle of growing your law firm. Through this wealth of savvy advice, you'll learn how to ask for business, attract and keep clients, partner with other lawyers, build a virtual law firm, use technology in client development, brand your law firm and much more.
Book Synopsis Advertising in the Legal Profession by : Jay Wobith Stein
Download or read book Advertising in the Legal Profession written by Jay Wobith Stein and published by . This book was released on 1993 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Attorney Liability in Bankruptcy by :
Download or read book Attorney Liability in Bankruptcy written by and published by American Bar Association. This book was released on 2006 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: This practical guide through the unique and difficult issues involved when a past or current service member divorces includes a CD-ROM with forms.
Book Synopsis The Lawyer's Guide to Marketing Your Practice by : James A. Durham
Download or read book The Lawyer's Guide to Marketing Your Practice written by James A. Durham and published by American Bar Association. This book was released on 2004 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: A well-developed, successfully executed marketing plan will attract new clients, increase referrals, and strengthen client loyalty. This resource will help you master the creative marketing solutions you need.
Book Synopsis Summary of Ultimate Guide to Local Business Marketing by Perry Marshall and Talor Zamir by : QuickRead
Download or read book Summary of Ultimate Guide to Local Business Marketing by Perry Marshall and Talor Zamir written by QuickRead and published by QuickRead.com. This book was released on with total page 18 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to build a strong online ad strategy by maximizing Google Ads and creating a website that turns leads into conversions. Do you own a local business? Perhaps you own a boutique, a local repair shop, or a small café. If so, how do you bring business through your door? You likely do everything you can to get the word out about your company, including handing out business cards, working with other local businesses, utilizing the power of social media, and definitely building a website. You know the potential that online advertising can bring, you use Google to answer just about every question that you have, right? So how can you ensure that your business pops up when someone searches for a particular service? Throughout this summary, you’ll learn how to get your business in the top search results on Google as well as how to get more customers into your shop. You will learn the proven strategies that work in turning your online presence into strong lead conversions. Through the Ultimate Guide to Local Business Marketing, you’ll learn the difference between SEO and PPC, why landing pages are so important, and how to maximize your online ad strategy. Do you want more free book summaries like this? Download our app for free at https://www.QuickRead.com/App and get access to hundreds of free book and audiobook summaries. DISCLAIMER: This book summary is meant as a preview and not a replacement for the original work. If you like this summary please consider purchasing the original book to get the full experience as the original author intended it to be. If you are the original author of any book on QuickRead and want us to remove it, please contact us at [email protected].
Book Synopsis Local Marketing for Personal Injury Lawyers by : Casey Meraz
Download or read book Local Marketing for Personal Injury Lawyers written by Casey Meraz and published by Independently Published. This book was released on 2020-02-07 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this book is to empower you with the strategies and tactics you need to dominate the local pack in your market. I will cover the exact tactics I have used and refined over the years to become successful in the most competitive markets time and time again. Paid search for personal injury lawyers is expensive and can cost hundreds of dollars per click. While paid search has a place and shouldn't be ignored, as a marketer, I have always believed in organic and local search. These channels, when used with a comprehensive strategy, can generate leads at a fraction of the cost. These are the channels that have allowed me to help law firms abandon sky-high spending on yellow pages ads and scale back expensive pay per click campaigns. This book is written for law firm owners, managers, and marketers that are looking to start their own firm or have been around for years. Even though some of the details in this book are aimed at new law firms, I still recommend you read those sections.
Book Synopsis The Electronic Evidence and Discovery Handbook by : Sharon D. Nelson
Download or read book The Electronic Evidence and Discovery Handbook written by Sharon D. Nelson and published by American Bar Association. This book was released on 2006 with total page 786 pages. Available in PDF, EPUB and Kindle. Book excerpt: The use of electronic evidence has increased dramatically over the past few years, but many lawyers still struggle with the complexities of electronic discovery. This valuable book provides lawyers with the templates they need to frame their discovery requests, and provides helpful advice on what they can subpoena.
