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E Learning For Management And Marketing In Libraries
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Book Synopsis e-Learning for Management and Marketing in Libraries by : Daisy McAdam
Download or read book e-Learning for Management and Marketing in Libraries written by Daisy McAdam and published by Walter de Gruyter. This book was released on 2006-05-19 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: The contributions to the conference held in Geneva in 2003, focus on the very latest approaches to 'e-Learning'. The power and enormous diversity of this medium, becomes apparent as experts from all over the world compare notes and raise a whole new range of issues. The reader can examine the presentations of the various practitioners, or go straight to the discussions at the end, for insights into what the future holds for teachers and students alike.
Book Synopsis Marketing Today's Academic Library by : Brian Mathews
Download or read book Marketing Today's Academic Library written by Brian Mathews and published by American Library Association. This book was released on 2009 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Marketing Today’s Academic Library, Brian Mathews uses his vast experience to speak directly to the academic library practitioner about matching services with user needs. This book proposes new visions and ideas, challenging the traditional way of thinking and providing a framework to target users more precisely.Most library marketing intended for undergraduates promotes the collection, reference and instructional service, and occasional events such as guest speakers or exhibits. The guiding principle of Marketing Today’s Academic Library is that marketing should focus on the lifestyle of the user, showcasing how the library fits within the daily life of the student. Mathews’ personal and compelling presentation will assist readers in Challenging and rethinking their marketing strategies Demonstrating their value through applied relevance Focusing on the needs of the student and their expectationsWritten in a concise and engaging manner that speaks to popular anxiety points about new marketing techniques, this book is filled with tips and strategies that academic librarians can use to communicate with students, surpassing their expectations of their library experience.
Book Synopsis Marketing Library and Information Services II by : Dinesh K. Gupta
Download or read book Marketing Library and Information Services II written by Dinesh K. Gupta and published by Walter de Gruyter. This book was released on 2013-06-25 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: With contributions from library and information professionals (practitioners, researchers, faculty members, consultants, and others), Marketing Library and Information Services: A Global Outlook highlights a variety of exemplary LIS marketing practices and efforts from around the globe. The following broad topics are explored: changing marketing concepts; marketing library and information services in different countries; marketing library and information services in different kind of libraries; web-based LIS marketing, etc.
Book Synopsis Strategies for Regenerating the Library and Information Profession by : Jana Varlejs
Download or read book Strategies for Regenerating the Library and Information Profession written by Jana Varlejs and published by Walter de Gruyter. This book was released on 2009-08-17 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume comprises papers prepared for the 8th World Conference on Continuing Professional Development (Bologna, Italy, 18-20 August 2009). Within the broad theme of creating a positive work environment for a multi-generational workforce in library and information organizations, the conference addresses managing between and across generations, mentoring and coaching, attracting people to the profession and developing a new generation of leaders, re-skilling and transferability of skills, succession planning and passing on knowledge.
Book Synopsis The ELearning Designer's Handbook by : Tim Slade
Download or read book The ELearning Designer's Handbook written by Tim Slade and published by . This book was released on 2020-09-02 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: LEARN HOW TO DESIGN ELEARNING THAT DELIVERS RESULTS (AND DOESN'T SUCK)! When you're tasked with creating your very first eLearning course, it can be hard (and downright scary) trying to figure out where to begin. You likely have a million questions running through your head. How do you plan your project and set it up for success? How do you collect learning content from your subject matter experts? Why do you need an eLearning storyboard, and how do you write one? How do you develop a prototype of your eLearning course? And, what the heck is a prototype anyway? When and where should you include interactivity? When should you let your SMEs review your course? And what's a "SME" again? And what do you do when they don't give you feedback? Trying to get answers to all of these questions can quickly leave you saying to yourself, "I don't think I'm cut out for this eLearning thing!" But, here's some good news: you're not alone! The truth is, most eLearning designers entered fell, stumbled, and dropped into the world of eLearning entirely by accident. This is where the second edition of The eLearning Designer's Handbook can help! In this book, Tim Slade will show you that the eLearning development process doesn't have to be as complicated as it might seem. If you're new to eLearning, Tim will walk you through the complete eLearning design and development process, providing you practical tips and advice, based on his own experience working as an eLearning designer for over a decade. With the second edition of The eLearning Designer's Handbook, you'll discover how to... Plan your eLearning project by conducting a kickoff meeting with your stakeholders. Conduct a needs analysis and recommend a training solution. Draft an eLearning project plan and development timeline. Define the learning objectives and create a blended training solution. Collect and organize your learning content into a design document. Create a course outline and draft a storyboard of your eLearning course. Create a prototype and develop your course with an eLearning authoring tool. Incorporate interactivity into your eLearning course. Reduce cognitive load and increase learning retention. Deliver and measure the effectiveness of your eLearning course. Conduct a retrospective at the end of your project. So, what's new in the second edition? With the second edition of The eLearning Designer's Handbook, Tim Slade went back to the drawing board to rewrite and redesign every single page of the book. Not only does the second edition include a boatload of new content on instructional design best practices, but it also includes even more practical content geared towards new eLearning designers. With the second edition of The eLearning Designer's Handbook, you'll get... 3X more content Full-color print Real-world examples More tools and templates
Book Synopsis Marketing Your Library's Electronic Resources by : Marie R. Kennedy
Download or read book Marketing Your Library's Electronic Resources written by Marie R. Kennedy and published by American Library Association. This book was released on 2013-03-07 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: It’s often hard to juggle promoting a library’s e-resources effectively at the same time as building basic visibility within the community it serves. Useful for librarians at any type of institution, this How-To-Do-It Manual guides readers through every step of developing, implementing, and evaluating plans to market e-resources in an approachable and user-friendly way. Kennedy and LaGuardia show how front line librarians can improve awareness of under-utilized resources and increase demand for more of the same, thereby encouraging increased funding. Their book includes Four complete programs from both public and academic libraries A step-by-step organization guide, with a variety of feedback and assessment forms which can be used as models Numerous examples of well-executed plans and outcomes
Book Synopsis E-Learning in Libraries by : Charles Harmon
Download or read book E-Learning in Libraries written by Charles Harmon and published by Scarecrow Press. This book was released on 2013-02-11 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: If libraries are to remain centers for lifelong learning, then that learning must increasingly be e-learning. But, where can librarians turn for the best ideas and inspiration on how to implement e-learning programs? This book features nine exemplary programs set in all types of libraries. You’ll find proven, successful ways of introducing online credit-based information literacy instruction, innovative methods for teaching critical thinking skills online, ways of using open source software in interactive learning, step-by-step guidance for instructional screencasting, ways to work with faculty on e-learning solutions through streaming video, and how a school library used e-learning to teach about the Holocaust. These stellar models offer solutions and feature the aspects you and your staff need because they recognize the problems you face. There’s plenty here for all libraries to grab on to and implement to move learning from inside the library to where your users live and work.
Book Synopsis Strategic Planning for Public Libraries by : Joy L. Fuller
Download or read book Strategic Planning for Public Libraries written by Joy L. Fuller and published by Library Association Publishing (UK). This book was released on 2021-09-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Planning for Public Libraries is a complete planning toolkit. Each purchase comes with a downloadable supplemental folder full of reusable templates, worksheets, as well as real-life examples from other libraries to help guide the reader through the planning process. This book provides a framework that any library, whether it serves urban, suburban, or rural communities, can use as a basis for its strategic planning.
Book Synopsis Marketing Library and Information Services: International Perspectives by : Dinesh K. Gupta
Download or read book Marketing Library and Information Services: International Perspectives written by Dinesh K. Gupta and published by Walter de Gruyter. This book was released on 2006-05-02 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: The marketing of library services is an essential agenda item for almost all kinds of libraries all over the world. In this volume 47 experts from 20 countries address the issue through 40 articles. The bundling of dozens of contributions from a truly international group of librarians, presented in this book, provides a broad spectrum on the topic. This book will thus prove immensely useful, helping both working librarians and future librarians to understand vital issues relating to the marketing of library and information services at the local, national and international level. The book is divided into the following six sections: Marketing concept: a changing perspective; Marketing in libraries around the world; Role of library associations; Education, training and research; Excellence in marketing; Databases and other marketing literature.
Book Synopsis Mastering Digital Librarianship by : Alison Mackenzie
Download or read book Mastering Digital Librarianship written by Alison Mackenzie and published by Facet Publishing. This book was released on 2013-11-15 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the changing roles of the librarian and how working within a rich digital environment has impacted on the ability of professionals to develop the appropriate 'know how', skills, knowledge and behaviours required in order to operate effectively. Expert specialists and opinion-makers from around the world discuss the challenges and successes of adapting existing practices, introducing new services and working with new partners in an environment that no longer recognizes traditional boundaries and demarcation of roles. The book is structured thematically, with a focus on three key strands where the impact of digital technologies is significant: - Rethinking marketing and communication: this strand looks at strategic approaches and practices which harness social media and illustrate the importance of communication and marketing activities in these new online spaces. - Rethinking support for academic practice: this part examines the professional expertise required of librarians who engage with and support new academic and learner practices in digitally rich teaching, learning and research environments. - Rethinking resource delivery: this section investigates the use of strategies to maximize access to online resources and services: harnessing system data to enhance collection management and user choice, designing and managing mobile 'friendly' learning spaces and providing virtual resources and services to an overseas campus. Readership: This timely and inspiring edited collection should make vital reading for librarians, library schools, departments of information science and other professional groups such as education developers, learning technologists and IT specialists.
Book Synopsis E-Learning and the Academic Library by : Scott Rice
Download or read book E-Learning and the Academic Library written by Scott Rice and published by McFarland. This book was released on 2016-04-27 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focusing on academic libraries and librarians who are extending the boundaries of e-learning, this collection of essays presents new ways of using information and communication technologies to create learning experiences for a variety of user communities. Essays feature e-learning projects involving MOOCs (massive open online courses), augmented reality, chatbots and other innovative applications. Contributors describe the process of project development, from determination of need, to exploration of tools, project design and user assessment.
Book Synopsis Instruction in Libraries and Information Centers by : Laura Saunders
Download or read book Instruction in Libraries and Information Centers written by Laura Saunders and published by . This book was released on 2020 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This open access textbook offers a comprehensive introduction to instruction in all types of library and information settings. Designed for students in library instruction courses, the text is also a resource for new and experienced professionals seeking best practices and selected resources to support their instructional practice. Organized around the backward design approach and written by LIS faculty members with expertise in teaching and learning, this book offers clear guidance on writing learning outcomes, designing assessments, and choosing and implementing instructional strategies, framed by clear and accessible explanations of learning theories. The text takes a critical approach to pedagogy and emphasizes inclusive and accessible instruction. Using a theory into practice approach that will move students from learning to praxis, each chapter includes practical examples, activities, and templates to aid readers in developing their own practice and materials."--Publisher's description.
Book Synopsis Managing E-learning by : Badrul Huda Khan
Download or read book Managing E-learning written by Badrul Huda Khan and published by IGI Global. This book was released on 2005-01-01 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides readers with a broad understanding of the emerging field of e-learning and also advises readers on the issues that are critical to the success of a meaningful e-learning environment"--Provided by publisher.
Book Synopsis Ethnic Studies in Academic and Research Libraries by : Raymond Pun
Download or read book Ethnic Studies in Academic and Research Libraries written by Raymond Pun and published by . This book was released on 2021 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ethnic Studies in Academic and Research Libraries serves as a snapshot of critical work that library workers are doing to support ethnic studies, including areas focusing on ethnic and racial experiences across the disciplines. Other curriculums or programs may emphasize race, migration, and diasporic studies, and these intersecting areas are highlighted to ensure work supporting ethnic studies is not solely defined by a discipline, but by commitment to programs that uplift underserved and underrepresented ethnic communities and communities of color.
Book Synopsis Challenges and Opportunities for the Global Implementation of E-Learning Frameworks by : Khan, Badrul H.
Download or read book Challenges and Opportunities for the Global Implementation of E-Learning Frameworks written by Khan, Badrul H. and published by IGI Global. This book was released on 2021-02-19 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: As schools continue to explore the transition from traditional education to teaching and learning online, new instructional design frameworks are needed that can support with the development of e-learning content. The e-learning frameworks examined within this book have eight dimensions: (1) institutional, (2) pedagogical, (3) technological, (4) interface design, (5) evaluation, (6) management, (7) resource support, and (8) ethical. Each of these dimensions contains a group of concerns or issues that need to be examined to assess and develop an institutions e-capability in order to introduce the best e-learning practices. Challenges and Opportunities for the Global Implementation of E-Learning Frameworks presents global perspectives on the latest best practices and success stories of institutions that were able to effectively implement e-learning frameworks. An e-learning framework is used as a guide to examine e-learning practices in countries around the globe to reflect on opportunities and challenges for implementing quality learning. In this book, therefore, tips for success factors and issues relevant to failures will be presented along with an analysis of similarities and differences between several countries and educational lessons. While highlighting topics such as course design and development, ICT use in the classroom, and e-learning for different subjects, this book is ideal for university leaders, practitioners in e-learning, continuing education institutions, government agencies, course developers, in-service and preservice teachers, administrators, practitioners, stakeholders, researchers, academicians, and students seeking knowledge on how e-learning frameworks are being implemented across the globe.
Book Synopsis Distributed Learning and Virtual Librarianship by : Sharon G. Almquist
Download or read book Distributed Learning and Virtual Librarianship written by Sharon G. Almquist and published by Bloomsbury Publishing USA. This book was released on 2011-09-12 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brought to you by a team of experienced practitioners in the field, this book examines the vast topic of library support for distributed learning, providing both historical and contemporary viewpoints. What is the best way to deliver research resources to students who live "off campus"—as in, "way off campus," in a rural area without a high-speed Internet connection? And where does one find a complete (and accurate) synopsis of copyright guidelines that will prevent well-intentioned librarians from being labeled as the "copyright police"? The answers to these two questions regarding distributed learning—and many more—are contained in Distributed Learning and Virtual Librarianship. Written by practitioners in their field of expertise, this book documents the history of distributed learning and discusses current issues in distributed learning librarianship, with a special focus on the role of technology. Topics covered include virtual libraries, reference assistance, E-reserves and document delivery, administrative and marketing issues, and copyright concerns. This text is valuable to librarians working in public, school, and academic libraries.
Book Synopsis Embedding Librarianship in Learning Management Systems by : Beth E. Tumbleson
Download or read book Embedding Librarianship in Learning Management Systems written by Beth E. Tumbleson and published by American Library Association. This book was released on 2013-06-12 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information literacy instruction is best when it is integrated into actual research, and in higher education that means embedding librarianship into the learning management system (LMS). This new How-To-Do-It Manual is geared towards academic librarians already working with classes in an LMS as well as those considering how to begin a pilot. Tumbleson and Burke, who surveyed 280 librarians for information on related activities, also use their own first-hand experience implementing an embedded librarianship program at their university to offer guidance and encouragement. Showing how to start a program that can be adapted and made sustainable, they include information on Implementing a simple pilot program with a librarian and one or two faculty Understanding and managing workload 9 tips for an effective email solicitation asking faculty to participate 10 selling points to attract students to LMS services
