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Dont Go Viral
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Book Synopsis Social Media Is Bullshit by : B. J. Mendelson
Download or read book Social Media Is Bullshit written by B. J. Mendelson and published by St. Martin's Press. This book was released on 2012-09-04 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: A provocative look at social media that dispels the hype and tells you all you need to know about using the Web to expand your business If you listen to the pundits, Internet gurus, marketing consultants, and even the mainstream media, you could think social media was the second coming. When it comes to business, they declare that it's revolutionizing advertising, PR, customer relations—everything. And they all agree: it is here to stay. In this lively, insightful guide, journalist and social critic B.J. Mendelson skillfully debunks the myths of social media. He illustrates how the notion of "social media" first came to prominence, why it has become such a powerful presence in the marketing field, and who stands to benefit each time it's touted in the press. He shows you why all the Facebook friends and Twitter followers in the world mean nothing to you and your business without old-fashioned, real-world connections. He examines popular tales of social media "success," and reveals some unsettling truths behind the surface. And he tells you how to best harness the potential of the Internet—without spending a fortune in the process. Social media is bullshit. This book gives the knowledge and tools you really need to connect with customers and grow your brand.
Book Synopsis If Social Viral Marketing Doesn’t Make Dollars, it Doesn’t Make Sense by : Dwayne Anderson
Download or read book If Social Viral Marketing Doesn’t Make Dollars, it Doesn’t Make Sense written by Dwayne Anderson and published by Estalontech. This book was released on 2018-05-10 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: “ If Social Viral Marketing Doesn’t Make Dollars, it Doesn’t Make Sense ” Well , Viral marketing is still a hot buzzword since last 20 years for the unpredictable internet and is still much sought after strategy until today As a marketer you are probably familiar with the idea of "Getting Viral" and would love to capitalize on the process , but the truth is, there are many misconceptions about what it really takes to implement a working strategy as well as the enormous benefits that ensue from its implementation , as usually marketers will say that you do not need mainstream media to build awareness, but no one can deny the power it upholds and that the audience still holds the major authority to boost its popularity . With the goal of getting hordes of people spreading the word about your products and services, “Getting Viral ” has gone to a new level altogether. It remarkably helps in increasing brand exposure, visibility, and better traffic conclusively getting you increased business revenue. It has also worked for thousands of marketers miraculously in improving the growth of their businesses. And you too might have tried everything in your power to solve the puzzle, and yet, despite your best intentions, you’re still inundated with: Not knowing how to get started Not finding the right strategies to follow Not getting the desired results from a long time Because life’s not a bed of roses every time Viral marketing, when done correctly, gives media outlets a reason to cover your brand without you paying or petitioning for it. According to Jupiter Research, more than 90% of consumers said they told at least one other person about a website when the original recommendation came from a friend. Using Viral Marketing to spread positive word of mouth for your brand does not need application of any HI-TECH Formula. You just have to use our SIMPLE & PROVEN techniques in the correct way and let your profits galore. Viral marketing is not a trial and error method where you can stroke unlimited wrong moves, and get lost in the deep sea of misfortunes. But, success comes only to those who know how to fill in the missing pieces and tweaking it right . So, to skyrocket results from your hard-work, you need a step-by-step guidance that not only explains the latest and proven Viral Marketing techniques, but also enables you to use them properly to Get all the Dollars as they usually are able to consolidate to Make all Sense
Download or read book Going Viral written by Brent Coker and published by Pearson UK. This book was released on 2016-03-10 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed. Everyone wants their voice to be heard above the noise of other brands. But how do you get your messages to spread far and wide? It’s not just down to luck. If you want to make an impact, you need to make your marketing messages magnetic and, in this fascinating book, Brent Coker will show you how. Packed full of practical techniques, expert research and real-life examples, you’ll quickly uncover the nine secrets of irresistible marketing that will work whatever the size of your company. Discover the science behind the world’s most viral ideas, learn how to create messages that people can’t resist sharing and effortlessly build your brand.
Book Synopsis Fast, Cheap and Viral by : Aashish Chopra
Download or read book Fast, Cheap and Viral written by Aashish Chopra and published by Hachette India. This book was released on 2019-09-20 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Viral marketing should not be a happy accident Aashish Chopra's first viral video was shot with close to no budget and sparing equipment. Yet, today, his content has over 350 million views and industry masters universally agree that Aashish has cracked the viral code. In Fast, Cheap and Viral, the ace marketer shares the secrets behind his success - all of them learnt and honed on his journey. This one-stop super-guide to viral video marketing gives you the low-down on: HOW TO GRAB EYEBALLS in a sea of content; HOW TO DRIVE ENGAGEMENT (because views can be bought, but engagement is earned); WHY STORYTELLING BEATS PRODUCTION VALUE and behind-the-scenes tips and tricks; HOW TO BUILD YOUR PERSONAL BRAND and kill job insecurity. For every student, entrepreneur, blogger, marketing manager or leader who dreams of reaching millions on a shoestring budget, this book is the definitive manual on sustainable viral success "
Download or read book Viral Loop written by Adam Penenberg and published by Hachette UK. This book was released on 2010-01-07 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: You read a book, you recommend it to a friend. That friend tells another friend. And another... until the book becomes this year's word-of-mouth sensation. This is the first to analyze the power of the 'pass-it-on' phenomenon, introducing us to the architects of the mightily efficient, money-spinning model known as the Viral Loop - the secret behind some of the most successful businesses in recent history. Outfits such as Google, eBay, Flickr and Facebook all employ the model at their core; all have seen their stock valuations skyrocket within years of forming. The genius lies in the model's reliance on replication: what's the point of using Facebook if none of your friends can see your profile, or using Flickr if you can't share your photos? Where's the joy in posting a video on YouTube if no one watches it? In creating a viral product that people want, need and desire, growth can, and will, take care of itself. Find out why the Loop will catch us all up, sooner rather than later...
Book Synopsis Why Jesus Won't Go Away by : Philip J. Skotte
Download or read book Why Jesus Won't Go Away written by Philip J. Skotte and published by WestBow Press. This book was released on 2014-10-08 with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: How many times have you read a book by a seasoned diplomat in the United States Foreign Service examining the universal drawing power of Jesus? With the advantage of a solid theological education and the privilege of living among communities of people world-wide with vastly different perspectives, Phil Skotte here presents richly woven insights into his studied conviction that we are all hard wired for Jesus: that Jesus is not going away. This book is a gem. Read it! Samuel Hugh Moffett Emeritus Professor of Ecumenics and Mission Princeton Theological Seminary Princeton, New Jersey It has often been said that humans are hard-wired for belief in God and for religion. In Why Jesus Won't Go Away, Philip Skotte suggests that we are also hard-wired for Jesus Christ. Faith in Jesus is the most globally widespread movement in human history, and it is growing more rapidly than ever before, even in remote and unexpected places. Why Jesus takes us on a world tour to discover the surprising sources of Jesus' attraction and explores the powerful impact of his attraction on the human race. Written by a seasoned diplomat, Why Jesus Won't Go Away may change your calculations about humanity's religious future. It may also change your mind about Jesus.
Download or read book Going Viral written by Karine Nahon and published by Polity. This book was released on 2013-11-25 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Going Viral, Nahon and Hemsley uncover the factors that make things go viral online. They analyze the characteristics of networks that shape virality, including the crucial role of gatekeepers who control the flow of information and connect networks to one another. They also explore the role of human attention, showing how phenomena like word of mouth, bandwagon effects, homophily and interest networks help to explain the patterns of individual behavior that make viral events.
Book Synopsis The Ultimate Marketing & PR Book by : Eric Davies
Download or read book The Ultimate Marketing & PR Book written by Eric Davies and published by Teach Yourself. This book was released on 2018-04-19 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to be the best, you have to have the right skillset. From strategy, mobile and ecommerce to social media, SEO and PR, THE ULTIMATE MARKETING & PR BOOK is a dynamic collection of tools, techniques, and strategies for success. Discover the main themes, key ideas and tools you need and bring it all together with practical exercises. This is your complete course in modern marketing. ABOUT THE SERIES ULTIMATE books are for managers, leaders, and business executives who want to succeed at work. From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you're doing.
Book Synopsis Digital Marketing In A Week by : Nick Smith
Download or read book Digital Marketing In A Week written by Nick Smith and published by Teach Yourself. This book was released on 2014-02-28 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Marketing In A Week is a simple and straightforward guide to brilliant digital marketing, giving you everything you need to know in just seven short chapters. From social marketing and search engine optimization, to 'paid' advertising, mobile marketing and creating the perfect website for driving sales, you'll discover the perfect toolkit to drive your successful digital marketing. This book introduces you to the main themes and ideas of digital marketing, giving you a knowledge and understanding of the key concepts, together with practical and thought-provoking exercises. Whether you choose to read it in a week or in a single sitting, NLP In A Week is your fastest route to success: - Sunday: Building the ultimate sales website - Monday: SEO: The backbone of any digital marketing strategy - Tuesday: Social media marketing madness - Wednesday: Pay per click (PPC) simplified and explained - Thursday: Mobile optimization and getting mobile users - Friday: Email marketing - why you should do it no matter what - Saturday: Other marketing tricks and tips in the modern world ABOUT THE SERIES In A Week books are for managers, leaders, and business executives who want to succeed at work. From negotiating and content marketing to finance and social media, the In A Week series covers the business topics that really matter and that will help you make a difference today. Written in straightforward English, each book is structured as a seven-day course so that with just a little work each day, you will quickly master the subject. In a fast-changing world, this series enables readers not just to get up to speed, but to get ahead.
Book Synopsis Don't Trade the Baby for a Horse by : Wendy McClure
Download or read book Don't Trade the Baby for a Horse written by Wendy McClure and published by Penguin. This book was released on 2012-04-03 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt: A compendium of ways to capture the pioneer spirit of the classic American author from a Little House on the Prairie expert. In her spirited memoir The Wilder Life, Wendy McClure strapped on her sunbonnet and journeyed into the world of beloved Little House on the Prairie author Laura Ingalls Wilder. In Don’t Trade the Baby for a Horse, she shares what she learned from her crash course in “Lauraology,” along with her fiercely rekindled—even deepened—love for the series. McClure found that her encounters with the world of Little House proved instructive; after all, Laura’s world wasn’t all horehound candy and pig-bladder balloons. Somewhere between wandering in the Big Woods and wading through Plum Creek, McClure absorbed many notable lessons in “the Laura experience.” In Don’t Trade the Baby for a Horse, she recommends scores of tips, tricks, and observations gleaned in her pioneer pilgrimage, from the surprising intelligence of muskrats to the wonders of home-churned butter and the fierceness of bustles. Clever, warm and hilarious, Don’t Trade the Baby for a Horse is the definitive guide to living your life on the Wilder side—and essential reading for any fan of the Little House books.
Book Synopsis Reinventing the Entrepreneur by : MaryEllen Tribby
Download or read book Reinventing the Entrepreneur written by MaryEllen Tribby and published by John Wiley & Sons. This book was released on 2013-09-10 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introducing a million-dollar business model that you can do from home, on the road, or in your spare time Mary Ellen Tribby, founder of Working Moms Only, has created and perfected a business model that is 500% more profitable than blogging, that you can do from home, from an office, or from anywhere in the world, that's easy to learn, and extremely profitable. With it, Mary Ellen has made millions through her various own businesses and her clients, and now you can too. It's called The Inbox Magazine (The iMag for short) and regardless of the size of your staff—from one to one hundred—or whether you spend ten or forty hours a week working at it, this revolutionary approach to running a business is your ticket to success and financial independence. Makes Mary Ellen Tribby's extraordinarily successful business strategies available to the public in a book for the first time If you're already in business, it arms you with proven techniques for boosting your bottom line by an order of magnitude—in no time If you're a novice entrepreneur, it delivers powerful tools for getting your business off the ground and running full throttle—right away The perfect tool for the time, the Inbox Magazine is what you need to create a huge impact with the minimum investment of time, energy, and money
Download or read book Don't Let Go written by Harlan Coben and published by Penguin. This book was released on 2018-05-22 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: FROM THE BESTSELLING AUTHOR AND CREATOR OF THE HIT NETFLIX DRAMA THE STRANGER With unmatched suspense and emotional insight, Harlan Coben explores the big secrets and little lies that can destroy a relationship, a family, and even a town in this powerful new thriller. Suburban New Jersey Detective Napoleon “Nap” Dumas hasn't been the same since senior year of high school, when his twin brother Leo and Leo’s girlfriend Diana were found dead on the railroad tracks—and Maura, the girl Nap considered the love of his life, broke up with him and disappeared without explanation. For fifteen years, Nap has been searching, both for Maura and for the real reason behind his brother's death. And now, it looks as though he may finally find what he's been looking for. When Maura's fingerprints turn up in the rental car of a suspected murderer, Nap embarks on a quest for answers that only leads to more questions—about the woman he loved, about the childhood friends he thought he knew, about the abandoned military base near where he grew up, and mostly about Leo and Diana—whose deaths are darker and far more sinister than Nap ever dared imagine.
Download or read book Girl Gone Viral written by Arvin Ahmadi and published by Viking Books for Young Readers. This book was released on 2019 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author of "Down and Across" pens an inventive and hauntingly timely story of a 17-year-old coder's catapult to stardom, reminiscent of "The Social Network" with a "Ready Player One" twist. "The perfect thriller for the virtual reality era."--Brendan Reichs, "New York Times"bestselling author of "Nemesis."
Download or read book Viral written by Helen FitzGerald and published by Faber & Faber. This book was released on 2016-01-28 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: So far, twenty-three thousand and ninety-six people have seen me online. Su has always been the successful sister. It's Leah who is wild and often angry. But when they go to Magaluf to celebrate their exam results, Su disappears. Su is on the run, humiliated and afraid. There's an online video of her performing multiple sex acts in a nightclub. And everyone has seen it. Their mother Ruth, a prominent court judge, is furious. Can she bring justice to the men who took advantage of her daughter, and what will it take to bring Su home? 'Read it.' Stylist 'Gripping.' Tammy Cohen, author of When She Was Bad 'A real psychological roller-coaster.' Scotsman
Book Synopsis Social Marketing Digital Book Set by : Jeff Korhan
Download or read book Social Marketing Digital Book Set written by Jeff Korhan and published by John Wiley & Sons. This book was released on 2014-03-04 with total page 646 pages. Available in PDF, EPUB and Kindle. Book excerpt: A set of four e-books on engaging social media, marketing strategies and more This is a four-publication set called Social Marketing. The collection includes: UnMarketing, the Science of Marketing, Built-in Social, and Engagement Marketing. UnMarketing takes a fresh look at topics such as immediacy and relevancy, teleseminars, Twitter and networking events. Built-in Social explores how to transform trust into new business and essential content marketing strategies. The Science of Marketing takes you from e-books to blogging.
Book Synopsis Just Don't Be an Asshole by : Kara Kinney Cartwright
Download or read book Just Don't Be an Asshole written by Kara Kinney Cartwright and published by Rodale Books. This book was released on 2020-03-24 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take it from a mom who raised two teenage boys into actual humans—yes, they can and do change. This is her tough love and candid advice on being a good guy in a world full of assh*les. Have you ever returned the family car with less than a quarter tank left? Or gotten a technical in a rec-league basketball game? If so, you might be an assh*le—or you’re at least acting like one. But there’s hope for you yet! As it turns out, everyone needs to learn one major lesson to safely avoid assh*le territory: Other people are also humans. (Whoa.) This frank, funny, and necessary guidebook contains everything young men need to know to have positive interactions, make better decisions, and recognize when they’re being jerks. Things like, just don’t be an assh*le . . . • To your family: Parents are not your servants. • To your friends: They’ll laugh at you, not with you. • At work: No one wants to hear your podcast idea. • To women: “Are you up?” doesn’t qualify as romance. • Online: If you wouldn’t do it in real life, don’t do it. • In real life: People unlike you are also people. • To yourself: It’s okay not to have all the answers. And if someone got you this book, don’t be an assh*le to them. Instead, consider this a gentle nudge in a different direction.
Download or read book Cat Person written by Kristen Roupenian and published by Random House. This book was released on 2018-05-03 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt: She thought, brightly, This is the worst life decision I have ever made! And she marvelled at herself for a while, at the mystery of this person who’d just done this bizarre, inexplicable thing. Margot meets Robert. They exchange numbers. They text, flirt and eventually have sex – the type of sex you attempt to forget. How could one date go so wrong? Everything that takes place in Cat Person happens to countless people every day. But Cat Person is not an everyday story. In less than a week, Kristen Roupenian’s New Yorker debut became the most read and shared short story in their website’s history. This is the bad date that went viral. This is the conversation we’re all having. This gift edition contains photographs by celebrated photographer Elinor Carucci, who was commissioned by the New Yorker to capture the image that accompanied Kristen Roupenian’s Cat Person when it appeared in the magazine. You Know You Want This, Kristen Roupenian’s debut collection, will be published in February 2019.
