Digital Wellness, Health and Fitness Influencers

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1000772144
Total Pages : 226 pages
Book Rating : 4.0/5 (7 download)

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Book Synopsis Digital Wellness, Health and Fitness Influencers by : Stefan Lawrence

Download or read book Digital Wellness, Health and Fitness Influencers written by Stefan Lawrence and published by Taylor & Francis. This book was released on 2022-10-07 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the phenomenon of ‘digital guru media’ (DGM), the self-styled online influencers, life coaches, experts and entrepreneurs who post on the themes of wellness, health and fitness. It opens up new perspectives on digital leisure and internet celebrity culture, and asks important questions about the social, cultural and psychological implications of our contemporary relationship with digital media. Drawing on cutting-edge social theory, the book explores a wide range of contexts in which DGM intersects with digital leisure, from the health-related learning of young people to the ‘clean eating’ movement, to the online lives of fitness professionals. It asks if digital and social media are problematic per se and explores the problems a turn to the Internet could be revealing about the lack of real-world or analogue support, as well as potential solutions, for our wellness, health and fitness needs and wants. Bringing together innovative, multi-disciplinary perspectives, this book is fascinating reading for anybody with an interest in leisure studies, media studies, cultural studies, sociology, or health and society.

Evolution of the Global Fitness Industry

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1040153798
Total Pages : 119 pages
Book Rating : 4.0/5 (41 download)

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Book Synopsis Evolution of the Global Fitness Industry by : Patrizia Gazzola

Download or read book Evolution of the Global Fitness Industry written by Patrizia Gazzola and published by Taylor & Francis. This book was released on 2024-07-29 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: The pandemic has taught us all how important it can be to look after our physical and mental health, and how worthwhile it is to invest in taking care of ourselves. This short book illustrates the main trends that are modifying the fitness industry worldwide and highlights contemporary relevance to strategic change. It outlines what is currently happening within the promising fitness market and analyses the major emerging trends and the scientific data, referring to startups that could become very interesting market players in the years to come. Sustainability and technology will be the subject of in-depth analysis, as they represent the main drivers that will guide the sector in the future. The book also considers the most important aspect of sustainability related to the fitness industry and wellness more generally: the Silver Economy. The analysis is supported by an extensive database involving the 100 leading companies in the sector worldwide. The novelty of this research is to provide a document analysing the typical characteristics of this market, consumption dynamics, consumer triggers, and underlying the socio-economic scenario. The treatment of key themes such as fitness-tech startups, sport strategic management and above all innovation and sustainability make the book unique and appealing to researchers, academics, students, and practitioners.

The Muscle Trade

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Author :
Publisher : Policy Press
ISBN 13 : 1529228034
Total Pages : 258 pages
Book Rating : 4.5/5 (292 download)

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Book Synopsis The Muscle Trade by : Nick Gibbs

Download or read book The Muscle Trade written by Nick Gibbs and published by Policy Press. This book was released on 2023-11-16 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: The health and fitness industry has experienced a meteoric rise over the past two decades, yet its slick exterior conceals a darker side. Using ethnographic data from gyms, interviews, and social media platforms, this book investigates the growing consumption of image and performance enhancing drugs (IPEDs), the motivations behind their use, and their role in masculine body image. Addressing a gap in the literature, Nick Gibbs also interrogates both the offline and digital drug supply chains with important insights for IPED harm reduction practitioners, law makers and policy advisors.

Exploring the Natural Underground

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1000893936
Total Pages : 174 pages
Book Rating : 4.0/5 (8 download)

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Book Synopsis Exploring the Natural Underground by : Kevin Bingham

Download or read book Exploring the Natural Underground written by Kevin Bingham and published by Taylor & Francis. This book was released on 2023-06-07 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the enigmatic world of the natural underground, viewing it as a site of leisure and a primary sphere of anthropotechnics. It reshapes the old language of caving into new ideas that broaden the possibilities of the sociology of caving. After outlining a novel methodological approach that can be used to understand new leisure trends and cultures in present modernity, Exploring the Natural Underground offers a comprehensive investigation of the societal context in which caving takes place. Thereafter it goes on to argue that the natural underground can be used as a means of escaping some of the unavoidable influences of consumer capitalism in the way that it stimulates imaginations, senses and emotions differently. Marking a turning point in the way that the natural underground is understood, and the degree to which sensory dimensions of leisure are valued, this book will appeal to anybody interested in caving, as well as scholars and students of leisure studies, the sociology of leisure, the ethnography of leisure, and human geography.

Transforming Leisure in the Pandemic

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1000826341
Total Pages : 263 pages
Book Rating : 4.0/5 (8 download)

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Book Synopsis Transforming Leisure in the Pandemic by : Briony Sharp

Download or read book Transforming Leisure in the Pandemic written by Briony Sharp and published by Taylor & Francis. This book was released on 2022-12-22 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book to critically explore international leisure during the COVID-19 pandemic. It analyses the ways in which the pandemic has impacted upon our leisure practices and our leisure lives, focusing on three key spaces ・ public, private, and digital. The book seeks to understand how changes in leisure have led to transformations in the ways we have had to ‘do’ and ‘redo’ activities, such as incorporating digitalisation and distancing measures, as well as dealing with restrictions on social interaction, gatherings, and cultural activities. It presents a series of case studies covering topics as diverse as music festivals, theatre on-screen, walking, static cycling, smartphone use, holidays, and the ‘lockdown leisure’ of preschool children, including people across the life course, from young children to older retired people. The book discusses changes in patterns of behaviour, leisure experiences, and leisure environments worldwide and critically re-evaluates what leisure is and what it means in contemporary societies. It illustrates both the significant impact the pandemic has had on leisure and the important role leisure plays in helping support and maintain individual and community well-being. This is fascinating reading for any student, researcher, or practitioner with an interest in leisure studies, tourism, events, sociology, cultural studies, or performance studies.

Leisure and Work in China

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1003858872
Total Pages : 283 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis Leisure and Work in China by : Huimei Liu

Download or read book Leisure and Work in China written by Huimei Liu and published by Taylor & Francis. This book was released on 2024-03-05 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book to explore the meaning and significance of leisure in Chinese society, as well as the relationship between leisure and work that reveals so much about a society’s cultural values. Exploring philosophical and theoretical concepts from a Chinese perspective, the book also presents a series of cutting-edge case studies of leisure and work life that add a new dimension to our understanding of contemporary China. Featuring the work of leading Chinese researchers, the book examines key concepts and theories in contemporary leisure studies, including workleisure relationships, free time, freedom, labour alienation, leisure alienation, the impact of technology on leisure and work, and subjective well-being and health. It also presents an important snapshot of life in contemporary China – and contemporary Leisure Studies in China – at a moment in which China’s society and economy are adjusting to a new post-COVID reality. This book is fascinating reading for anybody with an interest in leisure studies, sociology, Asian studies, and cultural studies.

Digital Marketing

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Author :
Publisher : SAGE
ISBN 13 : 1529786428
Total Pages : 582 pages
Book Rating : 4.5/5 (297 download)

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Book Synopsis Digital Marketing by : Annmarie Hanlon

Download or read book Digital Marketing written by Annmarie Hanlon and published by SAGE. This book was released on 2021-12-15 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt: An unbiased, balanced guide to all aspects of digital marketing, from social media, mobile and VR marketing to objectives, metrics and analytics. Covering all aspects of digital marketing planning and the latest models, the book also offers a range of tools to help implement your own digital marketing plans and strategies. The second edition has been expanded to include new discussions and research on areas including digital privacy, types of influencers, social listening and the gig economy. Key features: Supported by case examples from 28 global companies and brands including IKEA, Uber, Klarna and TikTok. A brand-new case study on Strava runs throughout the book to help you apply what you’ve learnt to real-world scenarios. ‘Ethical Insight’ boxes provide a reflective and challenging look at social issues and the negative side of marketing. ‘Digital Tool’ boxes introduce professional tools, such as ‘Spot the Troll’, Hootsuite and Padlet. The ‘Smartphone Sixty Seconds’ feature provides super-quick online activities using needing only your phone. Includes a new ‘Journal of Note’ feature in each chapter, to direct you to a key source of further reading. Worked digital marketing plan. Complimented by online resources, including PowerPoint slides, and Instructor’s Manual, quizzes, recommended video links and free SAGE Journal articles. Suitable for digital and e-marketing courses at all levels, as well as professional courses for anyone interested in gaining a holistic understanding of digital marketing.

625+ Easy Digital Product Ideas For Earning Passive Income While You Sleep

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Author :
Publisher : Om Prakash Saini
ISBN 13 :
Total Pages : 397 pages
Book Rating : 4./5 ( download)

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Book Synopsis 625+ Easy Digital Product Ideas For Earning Passive Income While You Sleep by : Om Prakash Saini

Download or read book 625+ Easy Digital Product Ideas For Earning Passive Income While You Sleep written by Om Prakash Saini and published by Om Prakash Saini. This book was released on 2024-02-16 with total page 397 pages. Available in PDF, EPUB and Kindle. Book excerpt: Embark on a journey of endless possibilities with "625+ Easy Digital Product Ideas For Earning Passive Income While You Sleep." This book is your ultimate guide to unlocking the world of online entrepreneurship without breaking a sweat. Packed with over 625 simple and lucrative digital product ideas, it covers a wide range of categories like Ebooks and Written Content, Online Courses, Printables, Stock Photos, Videos, Audio Products, Software, 3D Models, Web Development Resources, and more. Whether you're a seasoned digital entrepreneur or a newbie looking to make money while you snooze, this book has something for everyone. Dive into the realm of passive income and discover how to turn your creativity into cash. From crafting engaging Ebooks to developing user-friendly applications, the book is a treasure trove of inspiration. With clear and accessible language, it breaks down complex ideas, making it perfect for anyone ready to take the leap into the world of online income. Don't just dream about financial freedom – make it a reality with "625+ Easy Digital Product Ideas For Earning Passive Income While You Sleep." Your journey to success starts now!

FASTer Way to Fat Loss

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Author :
Publisher :
ISBN 13 : 9781098797164
Total Pages : 218 pages
Book Rating : 4.7/5 (971 download)

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Book Synopsis FASTer Way to Fat Loss by : Amanda Tress

Download or read book FASTer Way to Fat Loss written by Amanda Tress and published by . This book was released on 2019-05-20 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you one of the millions of individuals who have tried every fad diet on the market, and still can't meet your goals? Or maybe you're killing yourself at the gym, spending hours on the treadmill to maintain the perfect number on the scale. Regardless of your failing strategy, you're feeling exhausted, discouraged, and uninspired. Enter The FASTer Way to Fat Loss, a behind-the-scenes look at the lifestyle sweeping the health and wellness industry. Since the creation of the program in 2016, the FASTer Way has helped tens of thousands of men and women lose fat and regain confidence. Through the book, Amanda Tress, author and creator of the FASTer Way to Fat Loss, details the core components of the FASTer Way and dives into the science that backs them up. Please note: Purchasing this book does NOT include participation in the official FASTer Way to Fat Loss program. Program registration must be purchased separately at www.fasterwaytofatloss.com.

Unlocking Success: The Art of Strategic Marketing in the Digital Age

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Author :
Publisher : Samuel Inbaraja S
ISBN 13 :
Total Pages : 114 pages
Book Rating : 4.2/5 (235 download)

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Book Synopsis Unlocking Success: The Art of Strategic Marketing in the Digital Age by : Samuel Inbaraja S

Download or read book Unlocking Success: The Art of Strategic Marketing in the Digital Age written by Samuel Inbaraja S and published by Samuel Inbaraja S. This book was released on 2023-08-04 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Unlocking Success: The Art of Strategic Marketing in the Digital Age" is not just theory; it incorporates several case studies that illustrate real-world application of strategies in various business contexts. The book also offers a special section on 'Boost Your Stamina with Easyfit's Personalized Fitness Journey,' connecting the concepts of strategic marketing to personal health and wellbeing. This comprehensive guide is a valuable resource for marketers, business owners, entrepreneurs, and students who aspire to understand and succeed in the dynamic world of digital marketing. Its practical insights and case studies bring marketing strategies to life, setting you on the right path towards unlocking success.

Digital Marketing Principles

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Author :
Publisher : SK Research Group of Companies
ISBN 13 : 9364925173
Total Pages : 210 pages
Book Rating : 4.3/5 (649 download)

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Book Synopsis Digital Marketing Principles by : Dr.R.Sabin Begum

Download or read book Digital Marketing Principles written by Dr.R.Sabin Begum and published by SK Research Group of Companies. This book was released on 2024-09-12 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dr.R.Sabin Begum, Assistant Professor, Department of Computer Applications, B.S.Abdur Rahman Crescent Institute of Science and Technology, Chennai, Tamil Nadu, India. Dr.S.Dharmalingam, Professor and Head, Department of MBA, Chettinad College of Engineering and Technology, Karur, Tamil Nadu, India. Dr.L.Asid Ahamed, Assistant Professor, Department of Commerce (SF), Jamal Mohamed College (Autonomous), Affiliated to Bharathidasan University, Tiruchirappalli, Tamil Nadu, India. Mr.Varun Kumar.T, Assistant Professor, Department of Commerce (SF), Fatima Mata National College (Autonomous), Kollam, Kerala, India.

The Digital Health Self

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Author :
Publisher : Policy Press
ISBN 13 : 152921016X
Total Pages : 231 pages
Book Rating : 4.5/5 (292 download)

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Book Synopsis The Digital Health Self by : Rachael Kent

Download or read book The Digital Health Self written by Rachael Kent and published by Policy Press. This book was released on 2023-06-08 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a detailed analysis of how understanding of health management past, present and future has transformed in the digital age. Since the mid-20th century, we have witnessed ‘healthy’ lifestyles being pushed as part of health promotion strategies, both via the state, and through health tracking tools, and narratives of wellness online. This marks a seismic shift from a public welfare state responsibility for health towards individualised practices of digital self-care. Today health has become representative of ‘lifestyle correction' which is performed on social media. Putting the spotlight on neoliberalism and digital technology as pervasive tools that dictate wellness as a moral obligation, Rachael Kent critically analyses how users navigate relationships between self-tracking technologies, social media, and everyday health management.

Eat.Lift.Thrive.

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Author :
Publisher : Human Kinetics
ISBN 13 : 1492586617
Total Pages : 256 pages
Book Rating : 4.4/5 (925 download)

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Book Synopsis Eat.Lift.Thrive. by : Sohee Lee

Download or read book Eat.Lift.Thrive. written by Sohee Lee and published by Human Kinetics. This book was released on 2017-06-15 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eat healthy. Exercise. Be happy. It sounds easy enough, so why is it so difficult? Because as millions of women know, it’s not easy. There are challenges and obstacles, and health programs are not one size fits all. Sohee Lee understands, because she’s faced the challenges and overcome them. As a trainer, presenter, and author, she’s shared her experiences and helped others establish healthy relationships with food and exercise for long-term results. In the book Eat. Lift. Thrive. she empowers you with tools and strategies to make your own change. You will learn how to identify issues that are holding you back and what you can do to get back on track. You’ll find motivation, exercise, and advice. And you’ll learn how to • incorporate Lee’s Living Lean Guidelines to make your diet work around your life, rather than the other way around; • perform her Primary Strength Movements and integrate them into an effective workout program; and • adjust your routine to maintain the results you’ve achieved. Eat. Lift. Thrive. also provides you with a structured, easy-to-follow 12-week training program. The program can be scaled according to your training experience, time commitment, and goals; it’s completely customizable to ensure that your changes are lasting. This book is designed to be different. By the time you’re finished, you’ll be an expert at moderation and will say goodbye to extremes in dieting. You can have your cake and eat it too—and enjoy it!

GRASPED Nutrition and Public Health

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Author :
Publisher : GRASPED Digital
ISBN 13 :
Total Pages : 35 pages
Book Rating : 4./5 ( download)

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Book Synopsis GRASPED Nutrition and Public Health by : Steven Brough

Download or read book GRASPED Nutrition and Public Health written by Steven Brough and published by GRASPED Digital. This book was released on 2024-04-12 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: “GRASPED Nutrition and Public Health: A Marketer's Guide to the Wellness Industry" is an essential compilation for marketers navigating the rapidly expanding wellness sector. This collection provides a thorough exploration of the intersection between nutrition, public health, and marketing, offering invaluable insights into consumer health trends, dietary preferences, and the societal shift towards preventative healthcare. It guides marketers through the complexities of promoting nutritional products and wellness services, emphasizing the importance of credibility, scientific substantiation, and consumer education. By delving into strategies for effectively reaching health-conscious consumers, this guide equips marketers with the tools needed to successfully contribute to public health initiatives while achieving business goals. The wellness industry is at the forefront of a global movement towards healthier living, and marketers play a pivotal role in shaping its trajectory. “GRASPED Nutrition and Public Health: A Marketer's Guide to the Wellness Industry" introduces marketers to the critical aspects of promoting health and nutrition in a way that resonates with today’s consumers. This guide highlights the importance of aligning marketing strategies with the latest research and public health guidelines to build trust and authority in the wellness space. It sets the foundation for creating impactful campaigns that not only drive consumer engagement and sales but also contribute positively to the overall health of the community. Through a blend of ethical marketing practices and a deep understanding of the wellness consumer, this introduction lays the groundwork for meaningful connections between brands and their audiences in the pursuit of health and well-being. The unique selling proposition of “GRASPED Nutrition and Public Health: A Marketer's Guide to the Wellness Industry" lies in its specialized focus on the ethical and effective marketing of nutrition and wellness products. Unlike generic marketing resources, this guide delves deeply into the specific challenges and opportunities of the wellness sector, offering a nuanced understanding of how to engage with health-conscious consumers. It stands out by advocating for marketing strategies that are not only commercially successful but also socially responsible, emphasizing the importance of contributing to public health. For marketers aiming to make a genuine impact in the wellness industry, this guide offers a comprehensive, research-backed roadmap for navigating the delicate balance between achieving business objectives and promoting the public good.

Reshaping Entrepreneurial Education Within an Industry 4.0 Context

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Author :
Publisher : IGI Global
ISBN 13 :
Total Pages : 371 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Reshaping Entrepreneurial Education Within an Industry 4.0 Context by : Naidoo, Vannie

Download or read book Reshaping Entrepreneurial Education Within an Industry 4.0 Context written by Naidoo, Vannie and published by IGI Global. This book was released on 2024-01-17 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: Higher education is constantly changing and advancing, and the integration of technology and its transformative potential remains elusive for many universities globally. While other industries have surged forward with digitization, higher education has been slow to completely embrace technology-driven outcomes. Reshaping Entrepreneurial Education Within an Industry 4.0 Context sheds light on the barriers preventing widespread technological adoption and the profound changes that Industry 4.0 brings to education. As the fourth industrial revolution, Industry 4.0, continues to unfold, this book delves into how this phenomenon is reshaping the field of education. This book presents a comprehensive analysis of how digital technology and capabilities are becoming integral to building more flexible and adaptive tertiary education systems in regions like Latin America and the Caribbean. It also highlights the challenges faced by online learning and the urgent need for a fundamental rethinking of higher education to ensure equal access to quality education. This publication addresses a diverse audience, making it an essential resource for students, academicians, and higher education administrators seeking an in-depth understanding of Reshaping Entrepreneurial Education Within an Industry 4.0 Context. For practitioners, it provides valuable insights to enrich their work in the realm of higher education. The book covers a broad spectrum of key themes, including the impact of the 4th industrial revolution on entrepreneurial education, the transformative power of online learning in global universities, and the hurdles faced in adopting digital education. Additionally, the experts behind this research delve into how information and communication technologies (ICTs) are influencing educational policies and teaching methods worldwide, as well as the role of metaverse technologies in designing curricula for entrepreneurial education.

GRASPED: The Digital Marketer's Swiss Army Knife

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Author :
Publisher : GRASPED Digital
ISBN 13 :
Total Pages : 46 pages
Book Rating : 4./5 ( download)

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Book Synopsis GRASPED: The Digital Marketer's Swiss Army Knife by : Steven Brough

Download or read book GRASPED: The Digital Marketer's Swiss Army Knife written by Steven Brough and published by GRASPED Digital. This book was released on 2024-02-19 with total page 46 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dive into the essential toolkit for the modern digital marketer with "The Digital Marketer's Swiss Army Knife: Mastering Multifaceted Strategies for Online Success" This comprehensive guide explores the multifaceted strategies critical to achieving success in the dynamic online landscape. From SEO precision and content creation to leveraging social media, email marketing, and cutting-edge AI, each chapter serves as a deep dive into the tools and techniques that form the backbone of effective digital marketing. Ideal for both newcomers and seasoned professionals, this book illuminates the path to digital mastery with practical insights, real-world examples, and actionable tips. Welcome to the era of digital marketing, where agility, strategy, and innovation are key to navigating the complex online world. "The Digital Marketer's Swiss Army Knife" is your guide through this terrain, offering a detailed exploration of the tools and tactics that make up the digital marketer's essential kit. Just as a Swiss Army knife equips you with a tool for every situation, this book provides you with the knowledge to tackle diverse digital marketing challenges, from optimizing your website for search engines to engaging with audiences through social media and beyond. The book is targeted at digital marketing professionals, business owners, and students who seek to enhance their online marketing skills. It is particularly valuable for those looking to understand and apply a comprehensive range of digital marketing strategies to achieve measurable success in their online endeavors.

Healthy Is the New Skinny

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Author :
Publisher : Hay House, Inc
ISBN 13 : 1401951635
Total Pages : 313 pages
Book Rating : 4.4/5 (19 download)

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Book Synopsis Healthy Is the New Skinny by : Katie H. Willcox

Download or read book Healthy Is the New Skinny written by Katie H. Willcox and published by Hay House, Inc. This book was released on 2017-01-17 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: We live in a world where beauty is everything. Society tells us that if we just looked a certain way, if we had the right products, if we were skinny enough, then we would be enough —we would have value. Society is wrong, but it took Katie H. Willcox years to understand this: “Over the course of my 30 short years, I have both worked as a professional model and been the exact opposite of our culture’s beauty ideal. I have struggled with my weight and felt like I didn’t and never would fit in. Then I had a powerful realization: my misery and self-loathing didn’t change with my weight or how ‘pretty’ society thought I was, so my looks weren’t the source of happiness and worth that I had believed them to be. But then, what was? And how had I come to invest so much of myself in beliefs that were so untrue?” In these pages, Katie shares the lessons she learned in her journey to find the answers to these questions. She reveals who gains from our feeling small and why we need to examine the messages we receive from our culture and our families. She explains how we can redefine beauty, make healthy the new “skinny,” and harness the power of our thoughts to choose self-love. Katie encourages us to discover our true magnificent selves, find our purpose, and pursue our dreams —and help others to do the same. Join the movement! Visit www.HealthyIsTheNewSkinny.com and follow us on Instagram @healthyisthenewskinny.