Digital Growth Blueprint: Business Development in the Modern Age

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Author :
Publisher : Ocleno
ISBN 13 :
Total Pages : 42 pages
Book Rating : 4./5 ( download)

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Book Synopsis Digital Growth Blueprint: Business Development in the Modern Age by : Mohd Fahim Hossain

Download or read book Digital Growth Blueprint: Business Development in the Modern Age written by Mohd Fahim Hossain and published by Ocleno. This book was released on 2024-08-02 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlock the potential of your business with "Digital Horizons," a comprehensive guide to mastering business development through innovative digital marketing strategies. This book takes you on a transformative journey across eight meticulously crafted chapters, each delving into essential aspects of scaling your business. From understanding market dynamics and leveraging data analytics to crafting compelling marketing strategies and retaining loyal customers, "Digital Horizons" offers actionable insights and real-world case studies to help you navigate the complexities of the digital landscape. Whether you’re a budding entrepreneur or a seasoned executive, this book equips you with the tools and knowledge to drive growth, optimize performance, and achieve sustained success in the ever-evolving world of digital marketing.

Service Design for Business

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Publisher : John Wiley & Sons
ISBN 13 : 1118988922
Total Pages : 214 pages
Book Rating : 4.1/5 (189 download)

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Book Synopsis Service Design for Business by : Ben Reason

Download or read book Service Design for Business written by Ben Reason and published by John Wiley & Sons. This book was released on 2015-12-14 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical approach to better customer experience through service design Service Design for Business helps you transform your customer's experience and keep them engaged through the art of intentional service design. Written by the experts at Livework, this practical guide offers a tangible, effective approach for better responding to customers' needs and demands, and provides concrete strategy that can be implemented immediately. You'll learn how taking a design approach to problem solving helps foster creativity, and how to apply it to the real issues that move businesses forward. Highly visual and organized for easy navigation, this quick read is a handbook for connecting market factors to the organizational challenge of customer experience by seeing your company through the customers' eyes. Livework pioneered the service design industry, and guides organizations including Sony, the British Government, Volkswagen Procter & Gamble, the BBC, and more toward a more carefully curated customer experience. In this book, the Livework experts show you how to put service design to work in your company to solve the ongoing challenge of winning with customers. Approach customer experience from a design perspective See your organization through the lens of the customer Make customer experience an organization-wide responsibility Analyze the market factors that dovetail with customer experience design The Internet and other digital technology has brought the world to your customers' fingertips. With unprecedented choice, consumers are demanding more than just a great product—the organizations coming out on top are designing and delivering experiences tailored to their customers' wants. Service Design for Business gives you the practical insight and service design perspective you need to shape the way your customers view your organization.

The Growth Advantage

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Author :
Publisher : Rowman & Littlefield
ISBN 13 : 1538161737
Total Pages : 247 pages
Book Rating : 4.5/5 (381 download)

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Book Synopsis The Growth Advantage by : Bob Lisser

Download or read book The Growth Advantage written by Bob Lisser and published by Rowman & Littlefield. This book was released on 2022-05-06 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides a blueprint for your company’s sustained and profitable growth. Let’s face it: sustained business growth doesn’t just happen. Growth must be planned for and executed, cultivated from a strategic standpoint and applied tactically at the frontline, led by the right people, and focused on the right objectives. The Growth Advantage provides a blueprint for sustained and profitable growth for any business. It is designed to help companies build the ultimate competitive edge. The book is broken into three parts that outline the Planning Advantage, the Execution Advantage, and the Company Advantage, which will help you align your company with its goals. The Growth Advantage cracks open the business secrets that teach companies how to achieve that dream of steady, predictable growth through effective planning and solid execution. Readers learn how their company can develop and sustain a blueprint for growth that guides company actions on a daily and weekly basis. Combining elements of culture, strategy, planning, execution, talent acquisition, training, motivation, accountability, and brand differentiation into one book with clear, actionable steps, Bob Lisser brings readers along a journey that starts with a plan and ends with success.

The Marketing Agency Blueprint

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 111817688X
Total Pages : 262 pages
Book Rating : 4.1/5 (181 download)

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Book Synopsis The Marketing Agency Blueprint by : Paul Roetzer

Download or read book The Marketing Agency Blueprint written by Paul Roetzer and published by John Wiley & Sons. This book was released on 2011-11-29 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build a disruptive marketing agency for the modern age The marketing services industry is on the cusp of a truly transformational period. The old guard, rooted in tradition and resistant to change, will fall and new leaders will emerge. Hybrid marketing agencies that are more nimble, tech savvy, and collaborative will redefine the industry. Digital services will be engrained into the DNA and blended with traditional methods for integrated campaigns. The depth, versatility, and drive of their talent will be the cornerstones of organizations that pursue a higher purpose. The Marketing Agency Blueprint is a practical and candid guide that presents ten rules for building such a hybrid agency. The new marketing agency model will create and nurture diverse recurring revenue streams through a mix of services, consulting, training, education, publishing, and software sales. It will use efficiency and productivity, not billable hours, as the essential drivers of profitability. Its value and success will be measured by outcomes, not outputs. Its strength and stability will depend on a willingness to be in a perpetual state of change, and an ability to execute and adapt faster than competitors. The Marketing Agency Blueprint demonstrates how to: Generate more qualified leads, win clients with set pricing and service packages, and secure more long-term retainers Develop highly efficient management systems and more effective account teams Deliver greater results and value to clients This is the future of the marketing services industry. A future defined and led by underdogs and innovators. You have the opportunity to be at the forefront of the transformation.

Reinvent Your Business Model

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Author :
Publisher : Harvard Business Press
ISBN 13 : 1633696472
Total Pages : 291 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Reinvent Your Business Model by : Mark W. Johnson

Download or read book Reinvent Your Business Model written by Mark W. Johnson and published by Harvard Business Press. This book was released on 2018-06-19 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named a Top 10 Business Strategy Book of 2018 by Inc. magazine In his pioneering book Seizing the White Space, Mark W. Johnson argued that business model innovation is the most proven path to transformational growth. Since then, Uber, Airbnb, and other startups have disrupted whole industries; incumbents such as Blockbuster, Sears, Toys "R" Us, and BlackBerry have fallen by the wayside; and digital transformation has become one of the business world's hottest (and least understood) slogans. Nearly a decade later, the art and science of business model innovation is more relevant than ever. In this revised, updated, and newly titled edition, Johnson provides an eminently practical framework for understanding how a business model actually works. Identifying its four fundamental building blocks, he lays out a structured and repeatable process for reinventing an existing business model or creating a new one and then incubating and scaling it into a profitable and thriving enterprise. In a new chapter on digital transformation, he shows how serial transformers like Amazon leverage business model innovation so successfully. With rich new case studies of companies that have achieved new success and postmortems of those that haven't, Reinvent Your Business Model will show you how to: Determine if and when your organization needs a new business model Identify powerful new opportunities to serve your existing customers in existing markets Reach entirely new customers and create new markets through disruptive business models and products Seize opportunities for growth opened up by tectonic shifts in market demand, government policy, and technologies Make business model innovation a more predictable discipline inside your organization Business model innovation has the power to reshape whole industries--including retail, aviation, media, and technology--redistributing billions of dollars of value. This book gives you the tools to reshape your own company for enduring success. Reinvent Your Business Model is the strategic innovation playbook you need now and in the future.

Design for Vulnerable Communities

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Publisher : Springer Nature
ISBN 13 : 3030968669
Total Pages : 480 pages
Book Rating : 4.0/5 (39 download)

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Book Synopsis Design for Vulnerable Communities by : Emanuele Giorgi

Download or read book Design for Vulnerable Communities written by Emanuele Giorgi and published by Springer Nature. This book was released on 2022-05-30 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book aims to provide bases for reasoning on what challenges urban-architectural design for vulnerable communities will face in the coming years. Several issues, such as technological development, climate change, political crisis and economic uncertainties show as traditional strategies and methodologies are not sufficient to deeply solve the problems of these complex realities. These new changes, which are studied in different fields of knowledge, highlight the fact that the development of effective solutions must be characterized by multidisciplinary approaches and must be based on strategies promoted by different disciplines. For this reason, this contributed volume collects contributions and considerations from experts in various fields of knowledge working in different parts of the world, such as the Americas, Europe and Asia. The goal is precisely to provide the reader with multidisciplinary knowledge and methodologies in order to better reflect and analyze the challenges that designing for vulnerable communities will face in the next few years. These multidisciplinary studies are organized into five sections: Sustainability and Vulnerabilities in Time of the Anthropocene Approaches, Principles and Paradigms to Contemporary Research and Practice for Vulnerable Communities Designing for Vulnerabilities: Applications and Actions Social Engagement in Vulnerable Communities Between Digital and Humanist Visions Vulnerabilities in Context: Analysis and Projects in the U.S.-Mexico Border Region Design for Vulnerable Communities will be of interest primarily to researchers and professionals in the field of urban-architectural design, but it will also be a useful tool to policy makers and members of civil society at large interested in making cities more inclusive.

Fostering Business Development and Digitalisation in Georgia

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Author :
Publisher : OECD Publishing
ISBN 13 : 9264466576
Total Pages : 105 pages
Book Rating : 4.2/5 (644 download)

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Book Synopsis Fostering Business Development and Digitalisation in Georgia by : OECD

Download or read book Fostering Business Development and Digitalisation in Georgia written by OECD and published by OECD Publishing. This book was released on 2022-05-18 with total page 105 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fostering SME development and digital transformation helps increase productivity, in turn fostering stronger, more diversified and dynamic economies. The Government of Georgia has made significant policy efforts in recent years to build an environment conducive to private-sector development and entrepreneurship, and to support small and medium-sized enterprises in particular.

The Marketing Performance Blueprint

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118883438
Total Pages : 260 pages
Book Rating : 4.1/5 (188 download)

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Book Synopsis The Marketing Performance Blueprint by : Paul Roetzer

Download or read book The Marketing Performance Blueprint written by Paul Roetzer and published by John Wiley & Sons. This book was released on 2014-08-04 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover what's possible when the art and science of marketing collide The Marketing Performance Blueprint is an actionable and innovative guide to unlocking your potential as a marketer and accelerating success for your business. With an eye toward the marketing industry's rapid evolution, this book focuses on the processes, technologies, and strategies that are redefining the marketing environment. Step by step, you will learn how to build performance-driven organizations that exceed ROI expectations and outpace the competition. Companies are demanding a more technical, scientific approach to marketing, and this guide provides the key information that helps marketing professionals choose the right tools and recruit the right talent to more effectively build brand, generate leads, convert sales, and increase customer loyalty. Marketers are facing increased pressure to connect every dollar spent to bottom-line results. As the industry advances, the tremendous gaps in talent, technology, and strategy leave many professionals underprepared and underperforming. The Marketing Performance Blueprint helps bridge those gaps: Align marketing talent, technology, and strategy to reach performance goals Drive digital marketing transformation within your organization Recruit, train, and retain a modern marketing team Propel growth through digital-savvy marketing agency partners Adapt more quickly to marketing technology advancements Create connected customer experiences Turn marketing data into intelligence, and intelligence into action Devise integrated marketing strategies that deliver real business results The marketers who will redefine the industry in the coming months and years will never stop challenging conventional knowledge and solutions. Whether in terms of evolved talent, advanced technology, or more intelligent and integrated strategies, these driven professionals will be in demand as the pioneers of the new marketing era. The Marketing Performance Blueprint helps marketers blaze a trail of their own by providing a roadmap to success.

Multidisciplinary Perspectives Towards Building a Digitally Competent Society

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Author :
Publisher : IGI Global
ISBN 13 : 1668452766
Total Pages : 338 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Multidisciplinary Perspectives Towards Building a Digitally Competent Society by : Bansal, Sanjeev

Download or read book Multidisciplinary Perspectives Towards Building a Digitally Competent Society written by Bansal, Sanjeev and published by IGI Global. This book was released on 2022-06-17 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world is undergoing a transformation as technology enters every ecosystem. Subsequently, there is a need to develop higher-order digital skills to ensure one's employability as professionals need to build digital competencies to remain competitive in the current work environment. Additionally, businesses must also continue to update their digital practices in order to remain relevant. Multidisciplinary Perspectives Towards Building a Digitally Competent Society explores multidisciplinary perspectives towards building a more digitally competent society, considers new business models and the need for organizations and individuals to develop the right mindset to embrace digitalization, and discusses how social capital can become a key driver in crafting a whole new digitally competent social fabric. Covering topics such as technological transformation, social media, and corporate social responsibility, this reference work is ideal for corporate practitioners, business owners, policymakers, scholars, researchers, practitioners, instructors, and students.

Perspectives on the Transition Toward Green and Climate Neutral Economies in Asia

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Author :
Publisher : IGI Global
ISBN 13 : 1668486156
Total Pages : 493 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Perspectives on the Transition Toward Green and Climate Neutral Economies in Asia by : Ordóñez de Pablos, Patricia

Download or read book Perspectives on the Transition Toward Green and Climate Neutral Economies in Asia written by Ordóñez de Pablos, Patricia and published by IGI Global. This book was released on 2023-07-24 with total page 493 pages. Available in PDF, EPUB and Kindle. Book excerpt: Knowledge management and advanced information technologies such as AI, IoT, machine learning, and more can create digital tools and solutions to build more resilient, climate neutral, and green economies and societies. These digital tools and solutions and knowledge management can have a heavy impact on the achievement of sustainable development goals (SDGs) in Asia. Perspectives on the Transition Toward Green and Climate Neutral Economies in Asia offers innovative conceptual frameworks and theories, case studies, and empirical studies to understand how knowledge management and digital innovation can foster the transition towards more circular and climate neutral economies as well as greener economies in Asia. This book discusses how key and enabling digital tools and solutions and knowledge management can support the achievement of SDGs by 2030. Covering topics such as climate neutral economies, image recognition, and usability evaluation, this premier reference source is an excellent resource for deans, heads of departments, directors, politicians, policymakers, corporate heads, senior general managers, managing directors, librarians, students and educators of higher education, academicians, and researchers.

Smart City Blueprint

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Publisher : CRC Press
ISBN 13 : 1000959937
Total Pages : 334 pages
Book Rating : 4.0/5 (9 download)

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Book Synopsis Smart City Blueprint by : Tan Yigitcanlar

Download or read book Smart City Blueprint written by Tan Yigitcanlar and published by CRC Press. This book was released on 2023-10-26 with total page 334 pages. Available in PDF, EPUB and Kindle. Book excerpt: The smart city movement, during the last decade and a half, advocated the built environment and digital technology convergence with the backing of institutional capital and government support. The commitment of a significant number of local governments across the globe, in terms of official smart city policies and initiatives, along with the constant push of global technology giants, has reinforced the popularity of this movement. This two-volume treatment on smart cities thoroughly explores and sheds light on the prominent elements of the smart city phenomenon and generates a smart city blueprint. The first volume, with its 12 chapters, provides a sound understanding on the key foundations and growth directions of smart city frameworks, technologies, and platforms, with theoretical expansions, practical implications, and real-world case study lessons. The second companion volume offers sophisticated perspectives on the key foundations and directions of smart city policies, communities, and urban futures, with theoretical expansions, practical implications, and real-world case study lessons. These volumes offer an invaluable reference source for urban policymakers, managers, planners, practitioners, and many others, particularly to benefit from it when tackling key urban and societal issues and planning for and delivering smart city solutions. Moreover, the book is also a rich and important repository for scholars and research and undergraduate students.

E-Rupee to Reinvent India

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Publisher : D C Books
ISBN 13 : 9381699399
Total Pages : 42 pages
Book Rating : 4.3/5 (816 download)

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Book Synopsis E-Rupee to Reinvent India by : Rev. Dr. Abraham Mulamoottil

Download or read book E-Rupee to Reinvent India written by Rev. Dr. Abraham Mulamoottil and published by D C Books. This book was released on 2015-02-12 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: E Rupee an 'Innovative Product' which can revolutionize India's currency practice and financial system in continuation with RBI's vision of less cash society "e;to ensure payment and settlement systems in the country making safe, efficient, interoperable, authorized, accessible, inclusive and compliant with international standards"e; and an imperative of the Republic of India's mission for an inclusive society which is looking for a non corruptive, accountable, responsible, sustainable and peaceful civic life.

Cases on Social Media and Entrepreneurship

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Author :
Publisher : IGI Global
ISBN 13 :
Total Pages : 343 pages
Book Rating : 4.3/5 (693 download)

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Book Synopsis Cases on Social Media and Entrepreneurship by : Hossain, Syed Far Abid

Download or read book Cases on Social Media and Entrepreneurship written by Hossain, Syed Far Abid and published by IGI Global. This book was released on 2024-03-11 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the 21st century, social media has emerged as a pivotal force shaping business strategies and entrepreneurship. The rapid evolution of social media platforms poses a pressing question: how can one effectively address this fast-paced transformation? Cases on Social Media and Entrepreneurship explores this and delves into media entrepreneurship, giving special attention to its role in developing women entrepreneurs. It skillfully tackles the challenge of gender disparities within the entrepreneurial landscape. Simultaneously, it also explores how to harness the power of artificial intelligence amid the integration challenges it presents, offering instrumental insights for entrepreneurs and investors, stakeholders, government officials, and policymakers. The book does not stop at identifying challenges; it propels the discourse forward by exploring the future of social media entrepreneurship in business. Addressing AI-related concerns, the book investigates whether it threatens social media entrepreneurs or opens up new avenues for growth. Themes like poverty alleviation, the impact on advertising costs, and the intersection of social media entrepreneurship with AI-driven advancements are thoroughly examined.

Living with Cyberspace

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Publisher : A&C Black
ISBN 13 : 1847143512
Total Pages : 214 pages
Book Rating : 4.8/5 (471 download)

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Book Synopsis Living with Cyberspace by : John Armitage

Download or read book Living with Cyberspace written by John Armitage and published by A&C Black. This book was released on 2003-02-01 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cyberspace and cybertechnology have impacted on every aspect of our lives. Western society, culture, politics and economics are now all intricately bound with cyberspace. Living With Cyberspace brings together the leading cyber-theorists of North America, Britain and Australia to map the present and the future of cyberspace.Presenting a guidebook to our new world, both the theory and the practice, the book covers subjects as diverse as androids, biotech, electronic commerce, the acceleration of everyday life, access to information, the alliance between the military and the entertainment industries, feminism, democratic practice and human consciousness itself.Together, the essays--divided into separately introduced sections on society , culture, politics and economics--present a systematic and state-of-the-art overview of technology and society in the 21st Century.Contributors: John Armitage, Verena Andermatt Conley, James Der Derian, William H. Dutton, Phil Graham, Tim Jordan, Wan-Ying Ling, David Lyon, Ian Miles, Joanne Roberts, Saskia Sassen, Cathryn Vasseleu, McKenzie Wark, Frank Webster.

Finance & Development, December 1999

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Author :
Publisher : International Monetary Fund
ISBN 13 : 1451951922
Total Pages : 60 pages
Book Rating : 4.4/5 (519 download)

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Book Synopsis Finance & Development, December 1999 by : International Monetary Fund. External Relations Dept.

Download or read book Finance & Development, December 1999 written by International Monetary Fund. External Relations Dept. and published by International Monetary Fund. This book was released on 2000-01-20 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the latest thinking about the international financial system, monetary policy, economic development, poverty reduction, and other critical issues, subscribe to Finance & Development (F&D). This lively quarterly magazine brings you in-depth analyses of these and other subjects by the IMF’s own staff as well as by prominent international experts. Articles are written for lay readers who want to enrich their understanding of the workings of the global economy and the policies and activities of the IMF.

Digital Transformation Implementation Handbook

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Author :
Publisher : Blue Hills Publications
ISBN 13 : 9394741445
Total Pages : 235 pages
Book Rating : 4.3/5 (947 download)

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Book Synopsis Digital Transformation Implementation Handbook by : Soumitra Poddar

Download or read book Digital Transformation Implementation Handbook written by Soumitra Poddar and published by Blue Hills Publications. This book was released on 2022-09-10 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook on Implementation of Digital Transformation for Enterprises is meant for business management professionals to get a comprehensive overview about the digital transformation journey. By drawing from case studies, the handbook presents insights about the digital transformation process in a stepwise manner. From presenting the key concepts of digital technologies in today's world, to reviewing the best implementation practices, the book highlights the approaches, techniques, challenges, and opportunities to empower implementers to overcome the pitfalls which are ubiquitous to the digital transformation process.

Routledge Handbook of the Belt and Road

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Author :
Publisher : Routledge
ISBN 13 : 0429511620
Total Pages : 643 pages
Book Rating : 4.4/5 (295 download)

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Book Synopsis Routledge Handbook of the Belt and Road by : Cai Fang

Download or read book Routledge Handbook of the Belt and Road written by Cai Fang and published by Routledge. This book was released on 2019-05-22 with total page 643 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chinese President Xi Jinping announced the Belt and Road Initiative (BRI) in 2013, a development strategy involving infrastructure development and investments in countries in Europe, Asia and Africa. It has rapidly turned into action, reflected in the establishment of a series of international cooperation mechanisms, landing of cooperation projects, and harvest of some early results. The influence is huge, and controversy is not unexpected. As one of the most frequently mentioned concepts in the official media, how does the “bid to enhance regional connectivity” construct a unified large market through cultural exchange and integration in practice? What is the status quo of building an innovative pattern with capital inflows, talent pool, and technology database? Routledge Handbook of the Belt and Road is an initial review of the theory and practice of BRI, and is the first handbook of its kind. Contributors are leading subject researchers, aiming to reflect the original intentions and principles, history and current situation, basic knowledge and latest studies. A total of 117 entries related to the BRI have been included, organised into 12 clear parts covering the following key topics: • China’s reform and opening-up and formation of the BRI • Backstory, concept and framework • The five roads and six economic corridors • Foreign affairs with Chinese characteristics • International action plans relevant and similar to the BRI • Case studies of the BRI implementation and promotion Routledge Handbook of the Belt and Road is an essential guide for researchers, practitioners and observers involved in the BRI construction. Global think tanks, media practitioners and universities will also find the book a useful reference.