Design, User Experience, and Usability. Theory, Methods, Tools and Practice

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Publisher : Springer
ISBN 13 : 3642216757
Total Pages : 740 pages
Book Rating : 4.6/5 (422 download)

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Book Synopsis Design, User Experience, and Usability. Theory, Methods, Tools and Practice by : Aaron Marcus

Download or read book Design, User Experience, and Usability. Theory, Methods, Tools and Practice written by Aaron Marcus and published by Springer. This book was released on 2011-06-18 with total page 740 pages. Available in PDF, EPUB and Kindle. Book excerpt: The two-volume set LNCS 6769 + LNCS 6770 constitutes the proceedings of the First International Conference on Design, User Experience, and Usability, DUXU 2011, held in Orlando, FL, USA in July 2011 in the framework of the 14th International Conference on Human-Computer Interaction, HCII 2011, incorporating 12 thematically similar conferences. A total of 4039 contributions was submitted to HCII 2011, of which 1318 papers were accepted for publication. The total of 154 contributions included in the DUXU proceedings were carefully reviewed and selected for inclusion in the book. The papers are organized in topical sections on DUXU theory, methods and tools; DUXU guidelines and standards; novel DUXU: devices and their user interfaces; DUXU in industry; DUXU in the mobile and vehicle context; DXU in Web environment; DUXU and ubiquitous interaction/appearance; DUXU in the development and usage lifecycle; DUXU evaluation; and DUXU beyond usability: culture, branding, and emotions.

Design, User Experience, and Usability. Theory, Methods, Tools and Practice

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 3642216749
Total Pages : 740 pages
Book Rating : 4.6/5 (422 download)

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Book Synopsis Design, User Experience, and Usability. Theory, Methods, Tools and Practice by : Aaron Marcus

Download or read book Design, User Experience, and Usability. Theory, Methods, Tools and Practice written by Aaron Marcus and published by Springer Science & Business Media. This book was released on 2011-06-24 with total page 740 pages. Available in PDF, EPUB and Kindle. Book excerpt: The two-volume set LNCS 6769 + LNCS 6770 constitutes the proceedings of the First International Conference on Design, User Experience, and Usability, DUXU 2011, held in Orlando, FL, USA in July 2011 in the framework of the 14th International Conference on Human-Computer Interaction, HCII 2011, incorporating 12 thematically similar conferences. A total of 4039 contributions was submitted to HCII 2011, of which 1318 papers were accepted for publication. The total of 154 contributions included in the DUXU proceedings were carefully reviewed and selected for inclusion in the book. The papers are organized in topical sections on DUXU theory, methods and tools; DUXU guidelines and standards; novel DUXU: devices and their user interfaces; DUXU in industry; DUXU in the mobile and vehicle context; DXU in Web environment; DUXU and ubiquitous interaction/appearance; DUXU in the development and usage lifecycle; DUXU evaluation; and DUXU beyond usability: culture, branding, and emotions.

Design, User Experience, and Usability. Theory, Methods, Tools and Practice

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 3642217079
Total Pages : 699 pages
Book Rating : 4.6/5 (422 download)

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Book Synopsis Design, User Experience, and Usability. Theory, Methods, Tools and Practice by : Aaron Marcus

Download or read book Design, User Experience, and Usability. Theory, Methods, Tools and Practice written by Aaron Marcus and published by Springer Science & Business Media. This book was released on 2011-06-24 with total page 699 pages. Available in PDF, EPUB and Kindle. Book excerpt: The two-volume set LNCS 6769 + LNCS 6770 constitutes the proceedings of the First International Conference on Design, User Experience, and Usability, DUXU 2011, held in Orlando, FL, USA in July 2011 in the framework of the 14th International Conference on Human-Computer Interaction, HCII 2011, incorporating 12 thematically similar conferences. A total of 4039 contributions was submitted to HCII 2011, of which 1318 papers were accepted for publication. The total of 154 contributions included in the DUXU proceedings were carefully reviewed and selected for inclusion in the book. The papers are organized in topical sections on DUXU theory, methods and tools; DUXU guidelines and standards; novel DUXU: devices and their user interfaces; DUXU in industry; DUXU in the mobile and vehicle context; DXU in Web environment; DUXU and ubiquitous interaction/appearance; DUXU in the development and usage lifecycle; DUXU evaluation; and DUXU beyond usability: culture, branding, and emotions.

Design, User Experience, and Usability: Understanding Users and Contexts

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Author :
Publisher : Springer
ISBN 13 : 3319586408
Total Pages : 810 pages
Book Rating : 4.3/5 (195 download)

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Book Synopsis Design, User Experience, and Usability: Understanding Users and Contexts by : Aaron Marcus

Download or read book Design, User Experience, and Usability: Understanding Users and Contexts written by Aaron Marcus and published by Springer. This book was released on 2017-06-28 with total page 810 pages. Available in PDF, EPUB and Kindle. Book excerpt: The three-volume set LNCS 10288, 10289, and 10290 constitutes the proceedings of the 6th International Conference on Design, User Experience, and Usability, DUXU 2017, held as part of the 19th International Conference on Human-Computer Interaction, HCII 2017, in Vancouver, BC, Canada, in July 2017, jointly with 14 other thematically similar conferences. The total of 1228 papers presented at the HCII 2017 conferences were carefully reviewed and selected from 4340 submissions. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers accepted for presentation thoroughly cover the entire field of Human-Computer Interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. The total of 168 contributions included in the DUXU proceedings were carefully reviewed and selected for inclusion in this three-volume set. LNCS 10288: The 56 papers included in this volume are organized in topical sections on design thinking and design philosophy; aesthetics and perception in design; user experience evaluation methods and tools; user centered design in the software development lifecycle; DUXU education and training. LNCS 10289: The 56 papers included in this volume are organized in topical sections on persuasive and emotional design; mobile DUXU; designing the playing experience; designing the virtual, augmented and tangible experience; wearables and fashion technology. LNCS 10290: The 56 papers included in this volume are organized in topical sections on information design; understanding the user; DUXU for children and young users; DUXU for art, culture, tourism and environment; DUXU practice and case studies.

Design, User Experience, and Usability: Theory and Practice

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Author :
Publisher : Springer
ISBN 13 : 3319917978
Total Pages : 811 pages
Book Rating : 4.3/5 (199 download)

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Book Synopsis Design, User Experience, and Usability: Theory and Practice by : Aaron Marcus

Download or read book Design, User Experience, and Usability: Theory and Practice written by Aaron Marcus and published by Springer. This book was released on 2018-07-10 with total page 811 pages. Available in PDF, EPUB and Kindle. Book excerpt: The three-volume set LNCS 10918, 10919, and 10290 constitutes the proceedings of the 7th International Conference on Design, User Experience, and Usability, DUXU 2018, held as part of the 20th International Conference on Human-Computer Interaction, HCII 2018, in Las Vegas, NV, USA in July 2018. The total of 1171 papers presented at the HCII 2018 conferences were carefully reviewed and selected from 4346 submissions. The papers cover the entire field of human-computer interaction, addressing major advances in knowledge and effective use of computers in a variety of applications areas. The total of 165 contributions included in the DUXU proceedings were carefully reviewed and selected for inclusion in this three-volume set. The 55 papers included in this volume are organized in topical sections on design thinking, methods and practice, usability and user experience evaluation methods and tools, and DUXU in software development.

Design, User Experience, and Usability: Designing Interactions

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Publisher : Springer
ISBN 13 : 3319918036
Total Pages : 689 pages
Book Rating : 4.3/5 (199 download)

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Book Synopsis Design, User Experience, and Usability: Designing Interactions by : Aaron Marcus

Download or read book Design, User Experience, and Usability: Designing Interactions written by Aaron Marcus and published by Springer. This book was released on 2018-07-10 with total page 689 pages. Available in PDF, EPUB and Kindle. Book excerpt: The three-volume set LNCS 10918, 10919, and 10290 constitutes the proceedings of the 7th International Conference on Design, User Experience, and Usability, DUXU 2018, held as part of the 20th International Conference on Human-Computer Interaction, HCII 2018, in Las Vegas, NV, USA in July 2018. The total of 1171 papers presented at the HCII 2018 conferences were carefully reviewed and selected from 4346 submissions. The papers cover the entire field of human-computer interaction, addressing major advances in knowledge and effective use of computers in a variety of applications areas. The total of 165 contributions included in the DUXU proceedings were carefully reviewed and selected for inclusion in this three-volume set. The 50 papers included in this volume are organized in topical sections on design, education and creativity, GUI, visualization and image design, multimodal DUXU, and mobile DUXU.

Design, User Experience, and Usability: Theories, Methods, and Tools for Designing the User Experience

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Author :
Publisher : Springer
ISBN 13 : 331907668X
Total Pages : 704 pages
Book Rating : 4.3/5 (19 download)

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Book Synopsis Design, User Experience, and Usability: Theories, Methods, and Tools for Designing the User Experience by : Aaron Marcus

Download or read book Design, User Experience, and Usability: Theories, Methods, and Tools for Designing the User Experience written by Aaron Marcus and published by Springer. This book was released on 2014-05-16 with total page 704 pages. Available in PDF, EPUB and Kindle. Book excerpt: The four-volume set LNCS 8517, 8518, 8519 and 8520 constitutes the proceedings of the Third International Conference on Design, User Experience and Usability, DUXU 2014, held as part of the 16th International Conference on Human-Computer Interaction, HCII 2014, held in Heraklion, Crete, Greece in June 2014, jointly with 13 other thematically similar conferences. The total of 1476 papers and 220 posters presented at the HCII 2014 conferences were carefully reviewed and selected from 4766 submissions. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers accepted for presentation thoroughly cover the entire field of Human-Computer Interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. The total of 256 contributions included in the DUXU proceedings were carefully reviewed and selected for inclusion in this four-volume set. The 66 papers included in this volume are organized in topical sections on design theories, methods and tools; user experience evaluation; heuristic evaluation; media and design; design and creativity.

Design, User Experience, and Usability: Theory, Methodology, and Management

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Author :
Publisher : Springer
ISBN 13 : 3319586343
Total Pages : 792 pages
Book Rating : 4.3/5 (195 download)

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Book Synopsis Design, User Experience, and Usability: Theory, Methodology, and Management by : Aaron Marcus

Download or read book Design, User Experience, and Usability: Theory, Methodology, and Management written by Aaron Marcus and published by Springer. This book was released on 2017-06-28 with total page 792 pages. Available in PDF, EPUB and Kindle. Book excerpt: The three-volume set LNCS 10288, 10289, and 10290 constitutes the proceedings of the 6th International Conference on Design, User Experience, and Usability, DUXU 2017, held as part of the 19th International Conference on Human-Computer Interaction, HCII 2017, in Vancouver, BC, Canada, in July 2017, jointly with 14 other thematically similar conferences. The total of 1228 papers presented at the HCII 2017 conferences were carefully reviewed and selected from 4340 submissions. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers accepted for presentation thoroughly cover the entire field of Human-Computer Interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. The total of 168 contributions included in the DUXU proceedings were carefully reviewed and selected for inclusion in this three-volume set. LNCS 10288: The 56 papers included in this volume are organized in topical sections on design thinking and design philosophy; aesthetics and perception in design; user experience evaluation methods and tools; user centered design in the software development lifecycle; DUXU education and training. LNCS 10289: The 56 papers included in this volume are organized in topical sections on persuasive and emotional design; mobile DUXU; designing the playing experience; designing the virtual, augmented and tangible experience; wearables and fashion technology. LNCS 10290: The 56 papers included in this volume are organized in topical sections on information design; understanding the user; DUXU for children and young users; DUXU for art, culture, tourism and environment; DUXU practice and case studies.

Quantifying the User Experience

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Author :
Publisher : Morgan Kaufmann
ISBN 13 : 0128025484
Total Pages : 350 pages
Book Rating : 4.1/5 (28 download)

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Book Synopsis Quantifying the User Experience by : Jeff Sauro

Download or read book Quantifying the User Experience written by Jeff Sauro and published by Morgan Kaufmann. This book was released on 2016-07-12 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: Quantifying the User Experience: Practical Statistics for User Research, Second Edition, provides practitioners and researchers with the information they need to confidently quantify, qualify, and justify their data. The book presents a practical guide on how to use statistics to solve common quantitative problems that arise in user research. It addresses questions users face every day, including, Is the current product more usable than our competition? Can we be sure at least 70% of users can complete the task on their first attempt? How long will it take users to purchase products on the website? This book provides a foundation for statistical theories and the best practices needed to apply them. The authors draw on decades of statistical literature from human factors, industrial engineering, and psychology, as well as their own published research, providing both concrete solutions (Excel formulas and links to their own web-calculators), along with an engaging discussion on the statistical reasons why tests work and how to effectively communicate results. Throughout this new edition, users will find updates on standardized usability questionnaires, a new chapter on general linear modeling (correlation, regression, and analysis of variance), with updated examples and case studies throughout. Completely updated to provide practical guidance on solving usability testing problems with statistics for any project, including those using Six Sigma practices Includes new and revised information on standardized usability questionnaires Includes a completely new chapter introducing correlation, regression, and analysis of variance Shows practitioners which test to use, why they work, and best practices for application, along with easy-to-use Excel formulas and web-calculators for analyzing data Recommends ways for researchers and practitioners to communicate results to stakeholders in plain English

Design, User Experience, and Usability. Practice and Case Studies

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Author :
Publisher : Springer
ISBN 13 : 3030235351
Total Pages : 659 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis Design, User Experience, and Usability. Practice and Case Studies by : Aaron Marcus

Download or read book Design, User Experience, and Usability. Practice and Case Studies written by Aaron Marcus and published by Springer. This book was released on 2019-07-10 with total page 659 pages. Available in PDF, EPUB and Kindle. Book excerpt: The four-volume set LNCS 11583, 11584, 11585, and 11586 constitutes the proceedings of the 8th International Conference on Design, User Experience, and Usability, DUXU 2019, held as part of the 21st International Conference, HCI International 2019, which took place in Orlando, FL, USA, in July 2019. The total of 1274 papers and 209 posters included in the 35 HCII 2019 proceedings volumes was carefully reviewed and selected from 5029 submissions. DUXU 2019 includes a total of 167 regular papers, organized in the following topical sections: design philosophy; design theories, methods, and tools; user requirements, preferences emotions and personality; visual DUXU; DUXU for novel interaction techniques and devices; DUXU and robots; DUXU for AI and AI for DUXU; dialogue, narrative, storytelling; DUXU for automated driving, transport, sustainability and smart cities; DUXU for cultural heritage; DUXU for well-being; DUXU for learning; user experience evaluation methods and tools; DUXU practice; DUXU case studies.

Design, User Experience, and Usability: UX Research, Design, and Assessment

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Author :
Publisher : Springer Nature
ISBN 13 : 3031058976
Total Pages : 563 pages
Book Rating : 4.0/5 (31 download)

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Book Synopsis Design, User Experience, and Usability: UX Research, Design, and Assessment by : Marcelo M. Soares

Download or read book Design, User Experience, and Usability: UX Research, Design, and Assessment written by Marcelo M. Soares and published by Springer Nature. This book was released on 2022-06-16 with total page 563 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 11th International Conference on Design, User Experience, and Usability, DUXU 2022, held as part of the 23rd International Conference, HCI International 2022, which was held virtually in June/July 2022. The total of 1271 papers and 275 posters included in the HCII 2022 proceedings was carefully reviewed and selected from 5487 submissions. The DUXU 2022 proceedings comprise three volumes; they were organized in the following topical sections: Part I: Processes, Methods, and Tools for UX Design and Evaluation; User Requirements, Preferences, and UX Influential Factors; Usability, Acceptance, and User Experience Assessment. Part II: Emotion, Motivation, and Persuasion Design; Design for Well-being and Health.- Learning Experience Design; Globalization, Localization, and Culture Issues. Part III: Design Thinking and Philosophy; DUXU Case Studies; Design and User Experience in Emerging Technologies.

Laws of UX

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Author :
Publisher : O'Reilly Media
ISBN 13 : 149205528X
Total Pages : 153 pages
Book Rating : 4.4/5 (92 download)

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Book Synopsis Laws of UX by : Jon Yablonski

Download or read book Laws of UX written by Jon Yablonski and published by O'Reilly Media. This book was released on 2020-04-21 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: An understanding of psychology—specifically the psychology behind how users behave and interact with digital interfaces—is perhaps the single most valuable nondesign skill a designer can have. The most elegant design can fail if it forces users to conform to the design rather than working within the "blueprint" of how humans perceive and process the world around them. This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces. You’ll learn: How aesthetically pleasing design creates positive responses The principles from psychology most useful for designers How these psychology principles relate to UX heuristics Predictive models including Fitts’s law, Jakob’s law, and Hick’s law Ethical implications of using psychology in design A framework for applying these principles

Moderating Usability Tests

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Publisher : Elsevier
ISBN 13 : 9780080558271
Total Pages : 208 pages
Book Rating : 4.5/5 (582 download)

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Book Synopsis Moderating Usability Tests by : Joseph S. Dumas

Download or read book Moderating Usability Tests written by Joseph S. Dumas and published by Elsevier. This book was released on 2008-04-09 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Moderating Usability Tests provides insight and guidance for usability testing. To a large extent, successful usability testing depends on the skills of the person facilitating the test. However, most usability specialists still learn how to conduct tests through an apprentice system with little formal training. This book is the resource for new and experienced moderators to learn about the rules and practices for interacting. Authors Dumas and Loring draw on their combined 40 years of usability testing experience to develop and present the most effective principles and practices – both practical and ethical – for moderating successful usability tests. The videos are available from the publisher's companion web site. Presents the ten “golden rules that maximize every session’s value Offers targeted advice on how to maintain objectivity Discusses the ethical considerations that apply in all usability testing Explains how to reduce the stress that participants often feel Considers the special requirements of remote usability testing Demonstrates good and bad moderating techniques with laboratory videos accessible from the publisher’s companion web site

Human-Computer Interaction - HCI International 2018

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Publisher : Springer
ISBN 13 : 9783030113476
Total Pages : pages
Book Rating : 4.1/5 (134 download)

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Book Synopsis Human-Computer Interaction - HCI International 2018 by : Constantine Stephanidis

Download or read book Human-Computer Interaction - HCI International 2018 written by Constantine Stephanidis and published by Springer. This book was released on 2018-12-06 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This set of 30 volumes constitutes the proceedings of all of the conferences affiliated with HCI International 2018, which was held in Las Vegas, NV, USA, in July 2018. The 1170 papers and 195 posters presented were carefully reviewed and selected from 4373 submissions, The respective focus of the 14 conferences is as follows: Human-Computer Interaction; Human Interface and the Management of Information; Engineering Psychology and Cognitive Ergonomics; Universal Access in Human-Computer Interaction; Virtual, Augmented, and Mixed Reality; Cross-Cultural Design; Social Computing and Social Media; Augmented Cognition; Digital Human Modeling and Applications in Health, Safety, Ergonomics, and Risk Management; Design, User Experience, and Usability; Distributed, Ambient, and Pervasive Interactions; HCI in Business, Government, and Organizations; Learning and Collaboration Technologies; and Human Aspects of IT for the Aged Population. The set therefore provides readers with a comprehensive overview of ongoing research and development within the broad field of Human-Computer Interaction.

Evaluating User Experience in Games

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Publisher : Springer Science & Business Media
ISBN 13 : 1848829639
Total Pages : 274 pages
Book Rating : 4.8/5 (488 download)

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Book Synopsis Evaluating User Experience in Games by : Regina Bernhaupt

Download or read book Evaluating User Experience in Games written by Regina Bernhaupt and published by Springer Science & Business Media. This book was released on 2010-04-12 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: It was a pleasure to provide an introduction to a new volume on user experience evaluation in games. The scope, depth, and diversity of the work here is amazing. It attests to the growing popularity of games and the increasing importance developing a range of theories, methods, and scales to evaluate them. This evolution is driven by the cost and complexity of games being developed today. It is also driven by the need to broaden the appeal of games. Many of the approaches described here are enabled by new tools and techniques. This book (along with a few others) represents a watershed in game evaluation and understanding. The eld of game evaluation has truly “come of age”. The broader eld of HCI can begin to look toward game evaluation for fresh, critical, and sophisticated thi- ing about design evaluation and product development. They can also look to games for groundbreaking case studies of evaluation of products. I’ll brie y summarize each chapter below and provide some commentary. In conclusion, I will mention a few common themes and offer some challenges. Discussion In Chapter 1, User Experience Evaluation in Entertainment, Bernhaupt gives an overview and presents a general framework on methods currently used for user experience evaluation. The methods presented in the following chapters are s- marized and thus allow the reader to quickly assess the right set of methods that will help to evaluate the game under development.

Design, User Experience, and Usability: Users, Contexts and Case Studies

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Author :
Publisher : Springer
ISBN 13 : 3319918060
Total Pages : 783 pages
Book Rating : 4.3/5 (199 download)

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Book Synopsis Design, User Experience, and Usability: Users, Contexts and Case Studies by : Aaron Marcus

Download or read book Design, User Experience, and Usability: Users, Contexts and Case Studies written by Aaron Marcus and published by Springer. This book was released on 2018-07-10 with total page 783 pages. Available in PDF, EPUB and Kindle. Book excerpt: The three-volume set LNCS 10918, 10919, and 10290 constitutes the proceedings of the 7th International Conference on Design, User Experience, and Usability, DUXU 2018, held as part of the 20th International Conference on Human-Computer Interaction, HCII 2018, in Las Vegas, NV, USA in July 2018. The total of 1171 papers presented at the HCII 2018 conferences were carefully reviewed and selected from 4346 submissions. The papers cover the entire field of human-computer interaction, addressing major advances in knowledge and effective use of computers in a variety of applications areas. The total of 165 contributions included in the DUXU proceedings were carefully reviewed and selected for inclusion in this three-volume set. The 60 papers included in this volume are organized in topical sections on emotion, motivation, and persuasion design, DUXU and children, DUXU in automotive and transport, and DUXU in culture and art.

Observing the User Experience

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Author :
Publisher : Elsevier
ISBN 13 : 0123848695
Total Pages : 602 pages
Book Rating : 4.1/5 (238 download)

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Book Synopsis Observing the User Experience by : Elizabeth Goodman

Download or read book Observing the User Experience written by Elizabeth Goodman and published by Elsevier. This book was released on 2012-09-07 with total page 602 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wow! So many of the user experience research methods we have refined and used over the years are now organized and described in detail in one book. --Christian Rohrer, Manager, User Experience Research, Yahoo! I love Observing the User Experience! This comprehensive guide approaches user experience research like never before, and is well-written, easy-to-read, and quite user friendly. It provides a real-world example of how research is done in just enough detail that it can both inform a CEO of the role of usability research as well as introduce methodology to someone starting out in the field. Bravo! --Kelly Braun, Usability Manager, Ebay The gap between who designers and developers imagine their users are, and who those users really are can be the biggest problem with product development. Observing the User Experience will help you bridge that gap to understand what your users want and need from your product, and whether they'll be able to use what you've created. Filled with real-world experience and a wealth of practical information, this book presents a complete toolbox of techniques to help designers and developers see through the eyes of their users. It provides in-depth coverage of 13 user experience research techniques that will provide a basis for developing better products, whether they're Web, software or mobile based. In addition, it's written with an understanding of how software is developed in the real world, taking tight budgets, short schedules, and existing processes into account. Features and benefits: ·Explains how to create usable products that are still original, creative, and unique ·A valuable resource for designers, developers, project managers-anyone in a position where their work comes in direct contact with the end user. ·Provides a real-world perspective on research and provides advice about how user research can be done cheaply, quickly and how results can be presented persuasively ·Gives readers the tools and confidence to perform user research on their own designs and tune their software user experience to the unique needs of their product and its users