Design, Form, and Chaos

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Publisher : Yale University Press
ISBN 13 : 0300230915
Total Pages : 233 pages
Book Rating : 4.3/5 (2 download)

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Book Synopsis Design, Form, and Chaos by : Paul Rand

Download or read book Design, Form, and Chaos written by Paul Rand and published by Yale University Press. This book was released on 2017-01-01 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Paul Rand's stature as one of the world's leading graphic designers is incontestable. For half a century his pioneering work in the field of advertising design and typography has exerted a profound influence on the design profession; he almost single-handedly transformed "commercial art" from a practice that catered to the lowest common denominator of taste to one that could assert its place among the other fine arts. Among the numerous clients for whom he has been a consultant and/or designer are the American Broadcasting Company, IBM Corporation, and Westinghouse Electric Corporation. In this witty and instructive book, Paul Rand speaks about the contemporary practice of graphic design, explaining the process and passion that foster good design and indicting faddism and trendiness. Illustrating his ideas with examples of his own stunning graphic work as well as with the work of artists he admires, Rand discusses such topics as: the values on which aesthetic judgments are based; the part played by intuition in good design; the proper relationship between management and designers; the place of market research; how and when to use computers in the production of a design; choosing a typeface; principles of book design; and the thought processes that lead to a final design. The centerpiece of the book consists of seven design portfolios - with diagrams and ultimate choices - that Rand used to present his logos to clients such as Next, IDEO, and IBM.

Design Form and Chaos

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Publisher :
ISBN 13 : 9780300055535
Total Pages : 218 pages
Book Rating : 4.0/5 (555 download)

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Book Synopsis Design Form and Chaos by : Paul Rand

Download or read book Design Form and Chaos written by Paul Rand and published by . This book was released on 1993-01-01 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides a discussion of many of the author's most recent graphic design projects and criticizes current trends in graphic design that have resulted from the use of computers

Thoughts on Design

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Publisher : Chronicle Books
ISBN 13 : 1452130655
Total Pages : 97 pages
Book Rating : 4.4/5 (521 download)

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Book Synopsis Thoughts on Design by : Paul Rand

Download or read book Thoughts on Design written by Paul Rand and published by Chronicle Books. This book was released on 2014-08-19 with total page 97 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the seminal texts of graphic design, Paul Rand's Thoughts on Design is now available for the first time since the 1970s. Writing at the height of his career, Rand articulated in his slender volume the pioneering vision that all design should seamlessly integrate form and function. This facsimile edition preserves Rand's original 1947 essay with the adjustments he made to its text and imagery for a revised printing in 1970, and adds only an informative and inspiring new foreword by design luminary Michael Bierut. As relevant today as it was when first published, this classic treatise is an indispensable addition to the library of every designer.

Managing Chaos

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Publisher : Rosenfeld Media
ISBN 13 : 1933820829
Total Pages : 250 pages
Book Rating : 4.9/5 (338 download)

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Book Synopsis Managing Chaos by : Lisa Welchman

Download or read book Managing Chaos written by Lisa Welchman and published by Rosenfeld Media. This book was released on 2015-02-01 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Few organizations realize a return on their digital investment. They’re distracted by political infighting and technology-first solutions. To reach the next level, organizations must realign their assets—people, content, and technology—by practicing the discipline of digital governance. Managing Chaos inspires new and necessary conversations about digital governance and its transformative power to support creativity, real collaboration, digital quality, and online growth.

Paul Rand

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Publisher : Chronicle Books
ISBN 13 : 1616898852
Total Pages : 146 pages
Book Rating : 4.6/5 (168 download)

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Book Synopsis Paul Rand by : Eugenia Bell

Download or read book Paul Rand written by Eugenia Bell and published by Chronicle Books. This book was released on 2019-11-05 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Best-known for his corporate brand logos and art direction, Paul Rand (1914–1986) transformed commercial art from craft to profession, introduced European design standards to American commercial art, influenced the look of advertising and book design, and altered the ways in which major corporations including IBM, UPS, and Westinghouse did business. His adherence to a strict design form in his work for corporate clients was balanced by a playful side , captured in this spirited collection of literal (and figural) back-of-the-envelope sketches, doodles, notes, and imaginative sparks that later found their full form in his children's books, logos, and personal work.

Paul Rand

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Author :
Publisher : Center for Art and Visual Culture, University of Maryland
ISBN 13 :
Total Pages : 400 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Paul Rand by : Franc Nunoo-Quarcoo

Download or read book Paul Rand written by Franc Nunoo-Quarcoo and published by Center for Art and Visual Culture, University of Maryland. This book was released on 2003 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Edited by Franc Nunoo-Quarcoo. Texts by Derek Birdsall, Ivan Chermayeff, Shigeo Fukuda, Milton Glaser, Diane Gromeala, Jessica Helfand, Steven Heller, Armin Hoffmann, Takenobu Igharashi, John Meada, Richard Sapper, Wolfgang Weingart and Massimo Vignelli.

From Lascaux to Brooklyn

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Publisher : Yale University Press
ISBN 13 : 0300230923
Total Pages : 201 pages
Book Rating : 4.3/5 (2 download)

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Book Synopsis From Lascaux to Brooklyn by : Paul Rand

Download or read book From Lascaux to Brooklyn written by Paul Rand and published by Yale University Press. This book was released on 2017-11-03 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Illustrating his ideas with examples of his own stunning graphic work, as well as an eclectic collection of masterpieces, Rand discusses such topics as: the relation between art and business: the presentation of design ideas and sketches to prospective clients: the debate over typographic style; and the aesthetics of combinatorial geometry as applied to the grid. His book will engage and enlighten anyone interested in the practice or theory of graphic design.

Urban Design, Chaos, and Colonial Power in Zanzibar

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Publisher : Indiana University Press
ISBN 13 : 0253222559
Total Pages : 394 pages
Book Rating : 4.2/5 (532 download)

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Book Synopsis Urban Design, Chaos, and Colonial Power in Zanzibar by : William Cunningham Bissell

Download or read book Urban Design, Chaos, and Colonial Power in Zanzibar written by William Cunningham Bissell and published by Indiana University Press. This book was released on 2011 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: At once an engaging portrait of a cosmopolitan African city and an exploration of colonial irrationality, Urban Design, Chaos, and Colonial Power in Zanzibar opens up new perspectives on the making of modernity and the metropolis.

Chaos and Fractals

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Publisher : Elsevier
ISBN 13 : 0080528864
Total Pages : 469 pages
Book Rating : 4.0/5 (85 download)

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Book Synopsis Chaos and Fractals by : C.A. Pickover

Download or read book Chaos and Fractals written by C.A. Pickover and published by Elsevier. This book was released on 1998-08-03 with total page 469 pages. Available in PDF, EPUB and Kindle. Book excerpt: These days computer-generated fractal patterns are everywhere, from squiggly designs on computer art posters to illustrations in the most serious of physics journals. Interest continues to grow among scientists and, rather surprisingly, artists and designers. This book provides visual demonstrations of complicated and beautiful structures that can arise in systems, based on simple rules. It also presents papers on seemingly paradoxical combinations of randomness and structure in systems of mathematical, physical, biological, electrical, chemical, and artistic interest. Topics include: iteration, cellular automata, bifurcation maps, fractals, dynamical systems, patterns of nature created through simple rules, and aesthetic graphics drawn from the universe of mathematics and art.Chaos and Fractals is divided into six parts: Geometry and Nature; Attractors; Cellular Automata, Gaskets, and Koch Curves; Mandelbrot, Julia and Other Complex Maps; Iterated Function Systems; and Computer Art.Additionally, information on the latest practical applications of fractals and on the use of fractals in commercial products such as the antennas and reaction vessels is presented. In short, fractals are increasingly finding application in practical products where computer graphics and simulations are integral to the design process. Each of the six sections has an introduction by the editor including the latest research, references, and updates in the field. This book is enhanced with numerous color illustrations, a comprehensive index, and the many computer program examples encourage reader involvement.

Designing Type

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Publisher : Yale University Press
ISBN 13 : 0300249926
Total Pages : 249 pages
Book Rating : 4.3/5 (2 download)

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Book Synopsis Designing Type by : Karen Cheng

Download or read book Designing Type written by Karen Cheng and published by Yale University Press. This book was released on 2020-10-20 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: The now-classic introduction to designing typography, handsomely redesigned and updated for the digital age In this invaluable book, Karen Cheng explains the processes behind creating and designing type, one of the most important tools of graphic design. She addresses issues of structure, optical compensation, and legibility, with special emphasis given to the often-overlooked relationships between letters and shapes in font design. In this second edition, students and professional graphic designers alike will benefit from an expanded discussion of the creative practice of designing type—what designers need to consider, their rationale, and issues of accessibility—in the context of contemporary processes for the digital age. Illustrated with more than 400 diagrams that demonstrate visual principles and letter construction, ranging from informal progress sketches to final type designs and diagrams, this essential guide analyzes a wide range of classic and modern typefaces, including those from many premier type foundries. Cheng’s text covers the history of type, the primary systems of typeface classification, the parts of a letter, and the effects of new technology on design methodology, among many other key topics.

Fractals, Chaos, Power Laws

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Publisher : Courier Corporation
ISBN 13 : 0486472043
Total Pages : 450 pages
Book Rating : 4.4/5 (864 download)

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Book Synopsis Fractals, Chaos, Power Laws by : Manfred Schroeder

Download or read book Fractals, Chaos, Power Laws written by Manfred Schroeder and published by Courier Corporation. This book was released on 2009-08-21 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fascinating book explores the connections between chaos theory, physics, biology, and mathematics. Its award-winning computer graphics, optical illusions, and games illustrate the concept of self-similarity, a typical property of fractals. The author -- hailed by Publishers Weekly as a modern Lewis Carroll -- conveys memorable insights in the form of puns and puzzles. 1992 edition.

Chance and Chaos

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Publisher : Princeton University Press
ISBN 13 : 069121395X
Total Pages : 209 pages
Book Rating : 4.6/5 (912 download)

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Book Synopsis Chance and Chaos by : David Ruelle

Download or read book Chance and Chaos written by David Ruelle and published by Princeton University Press. This book was released on 2020-06-16 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do scientists look at chance, or randomness, and chaos in physical systems? In answering this question for a general audience, Ruelle writes in the best French tradition: he has produced an authoritative and elegant book--a model of clarity, succinctness, and a humor bordering at times on the sardonic.

The Hand of Chaos

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Publisher : Spectra
ISBN 13 : 0307485781
Total Pages : 497 pages
Book Rating : 4.3/5 (74 download)

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Book Synopsis The Hand of Chaos by : Margaret Weis

Download or read book The Hand of Chaos written by Margaret Weis and published by Spectra. This book was released on 2009-05-20 with total page 497 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chaos is everywhere as the Lord of the Nexus orders his servant Haplo and the human child known as Bane to further their master's work on Arianus, the realm of air. But their one time companion Alfred has been cast into the deadly Labyrinth. And somehow the assassin Hugh the Hand has been resurrected to complete his dark mission. More important, the evil force that Haplo and Alfred discovered on Arianus has escaped. As Haplo's doubts about his master grow deeper, he must decide whether to obey the Lord of the Nexus or betray the powerful Patryn...and endeavor to bring peace to the universe.

Paul Rand: A Designer's Art

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Publisher : Princeton Architectural Press
ISBN 13 : 9781616894863
Total Pages : 0 pages
Book Rating : 4.8/5 (948 download)

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Book Synopsis Paul Rand: A Designer's Art by : Paul Rand

Download or read book Paul Rand: A Designer's Art written by Paul Rand and published by Princeton Architectural Press. This book was released on 2016-11-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: If Paul Rand was the most influential American graphic designer of the twentieth century, then Paul Rand: A Designer's Art is the most important on his work. A comprehensive collection of his most important and best-known designs, A Designer's Art gives unique insight into Rand's design process and theory. This new edition of Rand's classic monograph, long unavailable, meticulously re-creates the graphic quality of the original. It includes more than two hundred illustrations and twenty-seven essays, and a new afterword by Steven Heller. This book is required reading for anybody interested in modern design.

Sword of Fire and Sea

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Publisher : Pyr
ISBN 13 : 1616143746
Total Pages : 321 pages
Book Rating : 4.6/5 (161 download)

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Book Synopsis Sword of Fire and Sea by : Erin Hoffman

Download or read book Sword of Fire and Sea written by Erin Hoffman and published by Pyr. This book was released on 2011-06-28 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Captain Vidarian Rulorat's great-grandfather gave up an imperial commission to commit social catastrophe by marrying a fire priestess. For love, he unwittingly doomed his family to generations of a rare genetic disease that follows families who cross elemental boundaries. Now Vidarian, the last surviving member of the Rulorat family, struggles to uphold his family legacy, and finds himself chained to a task as a result of the bride price his great-grandfather paid: The priestess Endera has called upon Vidarian to fulfill his family's obligation by transporting a young fire priestess named Ariadel to a water temple far to the south, through dangerous pirate-controlled territory. Vidarian finds himself at the intersection not only of the world's most volatile elements, but of the ancient and alien powers that lurk between them...

Little 1

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Publisher : Chronicle Books
ISBN 13 : 9780811850049
Total Pages : 46 pages
Book Rating : 4.8/5 (5 download)

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Book Synopsis Little 1 by : Ann Rand

Download or read book Little 1 written by Ann Rand and published by Chronicle Books. This book was released on 2006-03-16 with total page 46 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lonely number one is rejected by all the digits playing happily in their own groups, but with a friendly hoop as a zero they become the number ten.

Life's Ratchet

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Publisher :
ISBN 13 : 0465022537
Total Pages : 290 pages
Book Rating : 4.4/5 (65 download)

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Book Synopsis Life's Ratchet by : Peter M. Hoffmann

Download or read book Life's Ratchet written by Peter M. Hoffmann and published by . This book was released on 2012-10-30 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Life, Hoffman argues, emerges from the random motions of atoms filtered through the sophisticated structures of our evolved machinery. People are essentially giant assemblies of interacting nanoscale machines.