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Decoding The Digital Jungle
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Book Synopsis Decoding the Digital Jungle by : Vikas Chawla, David Appasamy, Nandita Raman
Download or read book Decoding the Digital Jungle written by Vikas Chawla, David Appasamy, Nandita Raman and published by Notion Press. This book was released on 2021-04-07 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Much like the annual spectacle of millions of wildebeest and zebras migrating from the parched savannahs, humankind too witnessed an even greater migration over the last two decades where 4.5 billion people ‘migrated’ to the internet. Over the last few years, this migration has led to a phenomenal growth of digital marketing. While digital as a medium has evolved tremendously, brands are still looking at how they can decode the digital jungle. This book juxtaposes modern marketing concepts with the wilderness. It explores the impending questions of every brand campaign - Why?". Why does your product or service even exist? Why should anyone buy it? Why should they choose you over your competitors? It is also packed with case studies and infallible insights on the art of storytelling on new platforms, leveraging a brand’s online assets to enhance customer experience and identifying proven strategies to boost online sales. Right from establishing your brand to going that extra mile to convert the leads into loyal customers, and driving ROI, Decoding the Digital Jungle takes the readers on a safari of marketing concepts transitioning from the traditional to the digital age.
Book Synopsis Decoding the Digital Jungle by : David Appasamy
Download or read book Decoding the Digital Jungle written by David Appasamy and published by . This book was released on 2021-03-30 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: Much like the annual spectacle of millions of wildebeest and zebras migrating from the parched savannahs, humankind too witnessed an even greater migration over the last two decades where 4.5 billion people 'migrated' to the internet. Over the last few years, this migration has led to a phenomenal growth of digital marketing. While digital as a medium has evolved tremendously, brands are still looking at how they can decode the digital jungle. This book juxtaposes modern marketing concepts with the wilderness. It explores the impending questions of every brand campaign - Why?". Why does your product or service even exist? Why should anyone buy it? Why should they choose you over your competitors? It is also packed with case studies and infallible insights on the art of storytelling on new platforms, leveraging a brand's online assets to enhance customer experience and identifying proven strategies to boost online sales. Right from establishing your brand to going that extra mile to convert the leads into loyal customers, and driving ROI, Decoding the Digital Jungle takes the readers on a safari of marketing concepts transitioning from the traditional to the digital age.
Book Synopsis Decoding Digital by : Somdutta Singh
Download or read book Decoding Digital written by Somdutta Singh and published by Notion Press. This book was released on 2019-12-12 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book entails a detailed analysis of digital sciences, it’s impact on marketing and serves as a manual, a text for students, businesses and the common man. As the title suggests, it explores the technical aspects of digital marketing - from SEO to Social Media; Analytics to Adwords; Legal Compliance to Lead Generation and much more. In short, the book makes for both an informative and interesting read, providing you with answers to burning questions about digital media. The book presents a knowledge-drives-strategy-drives-results approach. Blending analytical skills with strategic approach, Decoding Digital is at once, comprehensive and intricate. It is an effort to understand the correlation between the macro and micro of digital marketing. For example, if you are looking at the first step of the marketing strategy for a product, you can make an informed decision by leveraging comparative studies backed by citations of detailed case studies. Further, the reader can gain insights into how design, Facebook, PR and other aspects are interwoven and influence one another.
Download or read book Decoding Branding written by Royce Yuen and published by Routledge. This book was released on 2021-05-31 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Decoding Branding explains the evolution of branding and how the disrupting factors like digital revolution, technological advancement, changing consumer behavior, and the COVID-19 pandemic have reshaped the marketing landscape. Fundamental principles of fostering strong brands are distilled with illustrations of case studies from various industries. A structured and holistic framework to building and revamping brands is clearly presented for corporations to remain competitive in this constantly changing operating environment. Interviews with branding experts and corporate leaders are featured at the end of each chapter to allow readers to obtain a complete appreciation of brand development from different perspectives.
Book Synopsis Digital Transformation for Improved Industry and Supply Chain Performance by : Khan, Muhammad Rahies
Download or read book Digital Transformation for Improved Industry and Supply Chain Performance written by Khan, Muhammad Rahies and published by IGI Global. This book was released on 2024-05-01 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the rapidly evolving landscape of Industry 4.0, integrating digital technologies into supply chain management (SCM) presents opportunities and challenges. While Industry 4.0 promises increased efficiency, productivity, and competitiveness, its impact on sustainability within SCM remains a pressing concern. Existing literature often needs to look more into the holistic integration of Industry 4.0 technologies with sustainable practices in SCM, leaving a critical gap in understanding and implementation. This gap not only inhibits the realization of sustainable performance but also hinders firms from aligning with global sustainability agendas such as the United Nations Sustainable Development Goals (UNSDG) 2030. Digital Transformation for Improved Industry and Supply Chain Performance offers a comprehensive solution by examining the integration of Industry 4.0 technology and SCM sustainability. It addresses the urgent need for firms to undergo digital transformation to achieve sustainable performance. It provides insights into how Industry 4.0 technologies can be strategically leveraged to promote sustainability in SCM operations. Through in-depth analysis of critical topics such as cybersecurity, resilience, circular economy practices, and ethical considerations, this book equips readers with the knowledge and tools necessary to navigate the complexities of Industry 4.0-enabled SCM sustainability.
Book Synopsis Everything You Need To Know by : David Icke
Download or read book Everything You Need To Know written by David Icke and published by Susma Singh. This book was released on with total page 1235 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ‘mad man’ who has been proved right again and again and again David Icke has been warning for nearly 30 years of a coming global Orwellian state in which a tiny few would enslave humanity through control of finance, government, media and a military-police Gestapo overseeing 24/4 surveillance of a microchipped population. He has said that ‘physical’ reality is an illusion and what we think is the ‘world’ is a holographic simulation or ‘Matrix’ created by a non-human force to entrap human perception in ongoing servitude. They called him ‘crazy’, ‘insane’, a ‘lunatic’, and he was subjected to decades of ridicule, dismissal and abuse. Oh, but how things change. Today his books are read all over the world and his speaking events are watched by thousands on every continent. Why? Because what he has been so derided for saying is now happening in world events and even mainstream scientists are concluding that reality is indeed a simulation.
Book Synopsis WERK: A Satirical Survival Guide for Young Professionals in the Office Jungle by : K. D. Gudwerck
Download or read book WERK: A Satirical Survival Guide for Young Professionals in the Office Jungle written by K. D. Gudwerck and published by K. D. Gudwerck. This book was released on 2024-01-22 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dive into the uproarious world of office life with K.D. Gudwerck's "WERK" – a sharp, satirical survival guide for young professionals. In this laugh-out-loud journey, Gudwerck demystifies the chaos of the corporate jungle, offering witty insights and comical strategies to navigate its absurdities. From conquering Monday Madness to decoding the caffeine-fueled rituals of Coffee, Caffeine, and Colleagues, Gudwerck transforms mundane office activities into hilarious escapades. Email Escapades takes center stage, turning the inbox battle into a comedic quest from Inbox Zero to Infinity, while Office Jargon 101 hilariously deciphers the cryptic buzzwords of corporate speak. Bosses, Bloopers, and Blunders expose the quirky dynamics of workplace hierarchy, while Fashion Roulette navigates the perplexing world of office dress codes with a comedic twist. Procrastination Station provides playful tips for avoiding derailment, and Surviving Office Parties and Team-Building Torchers turns social events into laugh-out-loud adventures. Desk Yoga and Stress Ball Strategies become essential survival tools, offering quirky approaches to maintain sanity. The Great Escape explores daydreaming techniques during boring meetings, turning dull gatherings into moments of creativity and mental exploration. Gudwerck wraps up the journey by highlighting Humor as a Career Skill, revealing how laughter can be a secret weapon in the professional arena. With wit and practical advice, "WERK" is the ultimate guide for young professionals to not just survive but thrive in the wild and wonderful world of the office jungle. Get ready for a hilarious ride through the absurdities of corporate life, where a well-timed chuckle might just be the key to success!
Download or read book Decoding Bitcoin written by and published by Xspurts.com. This book was released on with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Decoding Bitcoin: A Comprehensive Guide - Navigate the Intricate World of Bitcoin and Unearth its Untapped Potential! Step into the dynamic and ever-evolving universe of Bitcoin with Decoding Bitcoin: A Comprehensive Guide. This resourceful tome delves deep into the enigmatic world of Bitcoin, shedding light on its complexities and illustrating its transformative power on the global financial canvas. Whether you're a crypto neophyte or an aficionado, this guide promises to enrich your understanding, unveiling the magic and the logic behind the digital currency that has taken the world by storm. Introduction to Bitcoin - Traverse Bitcoin's inception and uncover the underlying reasons for its unparalleled ascent in the global market. Blockchain Deciphered - Grasp the revolutionary technology that powers Bitcoin. From its mechanics to its myriad advantages, get a 360° view of blockchain. Inner Workings of Bitcoin - Dive into the core processes of Bitcoin, from its meticulous mining methods to the intricacies of transactions. Bitcoin Varieties - Explore the diverse universe of Bitcoin, including major offshoots like Bitcoin Cash and Bitcoin Gold. Investment Insights - Equip yourself with knowledge and tips to navigate the tempestuous seas of Bitcoin investment. Secure Your Digital Treasure - Learn about Bitcoin wallets, their types, and best practices to ensure your digital assets remain untouched and easily accessible. Legality and Bitcoin - Stay informed with the ever-shifting regulatory landscape surrounding Bitcoin, including tax nuances and legal considerations. Cybersecurity in the Bitcoin Era - Understand the potential threats and fortify your Bitcoin holdings against cyber breaches. Economic Imprints of Bitcoin - Reflect on Bitcoin's colossal influence on the global economy and its potential trajectory. Bitcoin in the Real World - See Bitcoin in action, from streamlining e-commerce transactions to fostering global philanthropy. Societal Reverberations of Bitcoin - Ponder on Bitcoin's societal implications, including its role in fostering democracy and upholding privacy. Anticipating the Future - Speculate and dream about what the future holds for Bitcoin, its possible innovations, and its role in a rapidly evolving world. Challenges and Risks - Be prepared by understanding the potential pitfalls and challenges of Bitcoin. Bitcoin: The Revolution Continues - Conclude with a light-hearted yet profound look at the global impact of Bitcoin, culminating in final thoughts and recommendations. Decoding Bitcoin: A Comprehensive Guide serves as a beacon, illuminating the path for those keen to delve into the mesmerizing world of Bitcoin. Arm yourself with knowledge and confidently embrace the Bitcoin revolution!Table of Contents Introduction What is Bitcoin? Brief history of Bitcoin Why Bitcoin matters Understanding Blockchain Technology What is blockchain? How does blockchain work? The benefits of blockchain technology How Bitcoin Works Mining Transactions Wallets Nodes Types of Bitcoin Bitcoin Cash Bitcoin Gold Other forks and variations Investing in Bitcoin Risks and rewards of Bitcoin investment How to buy and sell Bitcoin Choosing a Bitcoin exchange Managing Bitcoin investments Bitcoin Wallets What are Bitcoin wallets? Types of Bitcoin wallets How to choose a Bitcoin wallet Setting up and using a Bitcoin wallet Bitcoin Mining What is Bitcoin mining? How does Bitcoin mining work? The benefits and downsides of Bitcoin mining Regulations and Legal Issues in Bitcoin Government regulations on Bitcoin Tax implications of Bitcoin Legal issues surrounding Bitcoin Bitcoin and Cybersecurity Cybersecurity risks associated with Bitcoin Best practices for securing your Bitcoin The future of Bitcoin and cybersecurity Bitcoin and the Economy Bitcoin's impact on the global economy The potential future of Bitcoin and the economy Bitcoin and the financial industry Real-World Applications of Bitcoin Bitcoin in e-commerce Bitcoin and cross-border payments Bitcoin and charitable giving Bitcoin and the music industry Bitcoin and Society The impact of Bitcoin on society Bitcoin and social justice Bitcoin and democracy Bitcoin and privacy The Future of Bitcoin Predictions for the future of Bitcoin Bitcoin innovations on the horizon The role of Bitcoin in a changing world Risks and Challenges of Bitcoin The downside of Bitcoin The risks of investing in Bitcoin Bitcoin environmental concerns Bitcoin: The Revolution Continues with a Dash of Humor The impact of Bitcoin on the world Final thoughts and recommendations.
Book Synopsis Decoding the Metaverse by : Chris Duffey
Download or read book Decoding the Metaverse written by Chris Duffey and published by Kogan Page Publishers. This book was released on 2023-02-03 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the profitable business opportunities within the metaverse and learn how you can and why you should get your company involved today. In Decoding the Metaverse, Creative Cloud strategist and Web3 expert Chris Duffey establishes a roadmap for entry to the metaverse. Written to help businesses get a handle on a complex new business opportunity, the book begins by explaining how previous iterations of the internet led to the creation of immersive digital technology with Web3 before detailing the building blocks of the metaverse. The book takes readers through the future of digital spaces, offering insight into immersive experiences, customer engagement, product-led growth and profitability. The chapters focus on the building blocks of the metaverse, including NFTs, blockchain, tokenomics, gaming and virtual real estate. Each chapter is paired with a corresponding case study from well-known brands currently working in the metaverse. Decoding the Metaverse ends with guiding principles about the ethical ramifications of immersive experiences and digital governance. Throughout Decoding the Metaverse, Duffey highlights the importance of reaching customers through shared immersive experiences. Showcasing the potential impact of working with Web3, he explains how companies can use these opportunities to further their reach and grow their revenue. Readers will step away from the book eager to get their companies involved today.
Book Synopsis Exploring the Spatiality of the City across Cultural Texts by : Martin Kindermann
Download or read book Exploring the Spatiality of the City across Cultural Texts written by Martin Kindermann and published by Springer Nature. This book was released on 2020-10-19 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring the Spatiality of the City across Cultural Texts: Narrating Spaces, Reading Urbanity explores the narrative formations of urbanity from an interdisciplinary perspective. Within the framework of the “spatial turn,” contributors from disciplines ranging from geography and history to literary and media studies theorize narrative constructions of the city and cities, and analyze relevant examples from a variety of discourses, media, and cities. Subdivided into six sections, the book explores the interactions of city and text—as well as other media—and the conflicting narratives that arise in these interactions. Offering case studies that discuss specific aspects of the narrative construction of Berlin and London, the text also considers narratives of urban discontinuity and their theoretical implications. Ultimately, this volume captures the narratological, artistic, material, social, and performative possibilities inherent in spatial representations of the city.
Book Synopsis Decision-making: How to Improve Your Decision-making in the Digital Age (Empower Young Minds With Valuable Decision-making Skills for Happiness & Confidence) by : Robert Westlund
Download or read book Decision-making: How to Improve Your Decision-making in the Digital Age (Empower Young Minds With Valuable Decision-making Skills for Happiness & Confidence) written by Robert Westlund and published by Robert Westlund. This book was released on 101-01-01 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: The aim of this book is to quickly empower you to make better decisions by giving you step-by-step explanations of the best techniques. We always make decisions under uncertainty and pressure, especially in business. We need faster and better decisions to cope, but we don’t have the time to learn how to make them well. That is where I come in. I wrote this book to allow you to make better decisions without spending weeks studying theory and practice. You’ll learn: · Usable Insights: Practical applications of probability, statistics, finance, information theory, and machine learning · Entrepreneurial Edge: Strategies to assess risk and make smarter business decisions · The Unexpected Link: The surprising connection between privacy and randomness · AI in the Real World: Ways to apply lessons from the world of AI to our everyday decision-making · Demystifying the Complex: Accessible explanations of powerful mathematical concepts that, until now, have not been adequately covered for all readers By using the easy-to-grasp methods in this book, you’ll cut mental exhaustion and turn fruitless contemplating and hesitating into actionable results. Grow a healthy mindset with our practical techniques and study-based examples. See how big and hard decisions were made throughout history vs. how they’re made today, whether in everyday life, business, at home, or at social gatherings.
Book Synopsis The Digital Mind of Tomorrow by : Isabella Wang
Download or read book The Digital Mind of Tomorrow written by Isabella Wang and published by Digital Thinker . This book was released on 2022-07-12 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: No one knows but you. Our outdated social structure collapses in the digital age. We are ignorant of how technology affects us on a fundamental level. The downgrade of human intelligence is faster than the progress of machine intelligence. Modern thought and beliefs are misguided and powerless in a technology-dominated future. We are going through the most difficult change in history, with people and organizations of all kinds being overwhelmed by unprecedented levels of change and uncertainty. You've come across this book because you're an idealist looking for the meaning and purpose of all your actions. Welcome to the perfect place. Use this book to identify your hunches and expand your connections and imagination. The Digital Mind of Tomorrow is the first book to look at the fast-changing digital world through the lenses of business, sociology, psychology, philosophy, and spirituality. It asks important questions, such as: -How has technology affected society, businesses, and human behavior? -What is the most critical danger that only a few people are well aware of? -What is the truth, confusion, and implication of today’s digital world? -Can digital transcendence save humanity from a disruptive, disconnected reality? -How to break through to the next level as a fulfilled individual? Featuring exclusive interviews with visionary thinkers from Fortune 100 companies and high-tech startups. Join the venture to create new pathways outside of our established control, and to discover new ways of thinking and living that restore the significance and aspiration of humanity. Are you in?
Book Synopsis The MBA Jungle B-School Survival Guide by : Jon Housman
Download or read book The MBA Jungle B-School Survival Guide written by Jon Housman and published by Basic Books. This book was released on 2001-08-06 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: The official handbook for B-school culture and customs, The MBA Jungle B-School Survival Guide is filled with insights on the MBA experience. It also offers practical advice with a flair and sophistication that will appeal to current and would-be MBA students. Far from your same-old sawdust-dry business-school guide, The MBA Jungle B-School Survival Guide is smart and witty, yet still manages to take business seriously. It covers a full array of topics-from determining if an MBA track is appropriate for you, to decoding curriculum needs, to parlaying classroom relationships and knowledge into job offers. It also outlines the intangibles-such as status and confidence-one can assemble by knowing B-school protocol. Drawing from interviews and focus groups with professors, recruiters, and CEOs, this is a one-stop guide for getting the most out of your MBA and getting ahead in the business world.
Author :American College of Veterinary Behaviorists Publisher :Houghton Mifflin ISBN 13 :1328489906 Total Pages :373 pages Book Rating :4.3/5 (284 download)
Book Synopsis Decoding Your Cat by : American College of Veterinary Behaviorists
Download or read book Decoding Your Cat written by American College of Veterinary Behaviorists and published by Houghton Mifflin. This book was released on 2020 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines "the most [common] behavioral issues that cats face"--
Book Synopsis Pop Music and Hip Ennui by : Macon Holt
Download or read book Pop Music and Hip Ennui written by Macon Holt and published by Bloomsbury Publishing USA. This book was released on 2019-12-12 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Pop Music and Hip Ennui: A Sonic Fiction of Capitalist Realism, Macon Holt provides the imaginative and analytical resources to think with contemporary pop music to investigate the ambivalences of contemporary culture and the potentials in it for change. Drawing on Kodwo Eshun's practice of Sonic Fiction and Mark Fisher's analytical framework of capitalist realism, Holt explores the multiplicities contained in contemporary pop from sensation to abstraction and from the personal to the political. Pop Music and Hip Ennui unravels the assumptions embedded in the cultural and critical analysis of popular music. In doing so, it provides new ways to understand the experience of listening to pop music and living in the sonic atmosphere it produces. This book neither excuses pop's oppressive tendencies nor dismisses the pleasures of its sensations.
Download or read book Beyond Digital written by Mario Carpo and published by MIT Press. This book was released on 2023-04-18 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recasting computational design: a new modern agenda for a post-industrial, post-pandemic world. Mass production was the core technical logic of industrial modernity: for the last hundred years, architects and designers have tried to industrialize construction and standardize building materials and processes in the pursuit of economies of scale. But this epochal march of modernity is now over. In Beyond Digital, Mario Carpo reviews the long history of the computational mode of production, showing how the merger of robotic automation and artificial intelligence will stop and reverse the modernist quest for scale. Today’s technologies already allow us to use nonstandard building materials as found, or as made, and assemble them in as many nonstandard, intelligent, adaptive ways as needed: the microfactories of our imminent future will be automated artisan shops. The post-industrial logic of computational manufacturing has been known and theorized for some time. By tracing its theoretical and technical sources, and reviewing the design theories that accompanied its rise, Carpo shows how the computational project, long under the sway of powerful antimodern ideologies, is now being recast by the urgency of the climate crisis, which has vindicated its premises—and by the global pandemic, which has tragically proven its viability. Looking at the work of a new generation of designers, technologists, and producers, Beyond Digital offers a new modern agenda for our post-industrial future.
Download or read book Digital Identities written by Rob Cover and published by Academic Press. This book was released on 2015-10-06 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online Identities: Creating and Communicating the Online Self presents a critical investigation of the ways in which representations of identities have shifted since the advent of digital communications technologies. Critical studies over the past century have pointed to the multifaceted nature of identity, with a number of different theories and approaches used to explain how everyday people have a sense of themselves, their behaviors, desires, and representations. In the era of interactive, digital, and networked media and communication, identity can be understood as even more complex, with digital users arguably playing a more extensive role in fashioning their own self-representations online, as well as making use of the capacity to co-create common and group narratives of identity through interactivity and the proliferation of audio-visual user-generated content online. Makes accessible complex theories of identity from the perspective of today’s contemporary, digital media environment Examines how digital media has added to the complexity of identity Takes readers through examples of online identity such as in interactive sites and social networking Explores implications of inter-cultural access that emerges from globalization and world-wide networking
