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Author : Karolina Frenzel
Publisher :
ISBN 13 : 9783937082387
Total Pages : 194 pages
Book Rating : 4.0/5 (823 download)
Download or read book Das Unternehmen im Kopf written by Karolina Frenzel and published by . This book was released on 2005 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Andreas P. Müller
Publisher : Springer Science & Business Media
ISBN 13 : 3658013753
Total Pages : 275 pages
Book Rating : 4.6/5 (58 download)
Download or read book Narrative and Innovation written by Andreas P. Müller and published by Springer Science & Business Media. This book was released on 2013-02-11 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: The editors bring two terms, narrative and innovation, together in an interdisciplinary and interactive way. Narratives are ubiquitous and hold the potential to indicate future changes in politics, economies and markets. As “stressors” and stabilizers in organizations, narratives and changes in the consensus narrative indicate the need for strategic change or organizational stasis and may be utilized as a source for early recognition in strategic management. The use of narratives in management, however, makes it necessary to adopt a new perspective. This volume offers a polyphonic forum for the development of an interpretive approach towards business administration, strategic management, and entrepreneurship, by introducing instruments of semiotics, linguistics, narratology, and others. This compilation, therefore, presents a comprehensive overview of scientific and industrial perspectives beyond the mainstream.
Author : Nicole Häusler
Publisher : Springer
ISBN 13 : 3319513370
Total Pages : 352 pages
Book Rating : 4.3/5 (195 download)
Download or read book Cultural Due Diligence in Hospitality Ventures written by Nicole Häusler and published by Springer. This book was released on 2017-04-05 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book introduces readers to a powerful method for cross-cultural due diligence in mergers and organizational collaborations. It employs the context of joint ventures between local communities and companies in the domain of hospitality in emerging tourism destinations. The book first analyzes the impact of cultural diversity in mergers between local communities and the private sector, revealing the characteristics and functions of culture and paying specific attention to the roles of organizational and community cultures in hospitality. In two subsequent methodological chapters the book presents a theoretical framework for cultural due diligence and identifies the principal actors, technical aspects and core principles. On the basis of a separate case study from northern Thailand, the book provides an example of cultural context analysis and presents the findings and results. In a concluding chapter the book presents an outlook on further research and development in this field.
Author : Karin Thier
Publisher : Springer
ISBN 13 : 3662563835
Total Pages : 119 pages
Book Rating : 4.6/5 (625 download)
Download or read book Storytelling in Organizations written by Karin Thier and published by Springer. This book was released on 2018-03-31 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book highlights storytelling as a concrete and viable method which can be used in various operational fields in organizations: from change management to project management and knowledge management, it presents employees’ stories on past projects and the diverse, essential aspects of corporate culture they reveal, in an easy-to-comprehend and entertaining fashion. These stories focus on specific but generic experiences which can be adapted and exploited by the reader to ultimately tap into hidden knowledge and increase transparency during daily routines in his or her own organization. Knowledge managers, coaches, and strategists alike will find a 'real-life' connection through these stories, helping them improve their own storytelling methods. The book also provides exhaustive information on the latest storytelling methods and strategies. The adaptations Thier has made to bring learning histories to corporate settings accelerates the capture, flow, and application of organizational knowledge that speeds up changes to improve operations! George Roth (Principal Research Associate at MIT Sloan School of Management, Boston, United States)
Author : Christine Erlach
Publisher : Springer Nature
ISBN 13 : 3662614219
Total Pages : 219 pages
Book Rating : 4.6/5 (626 download)
Download or read book Narrative Organizations written by Christine Erlach and published by Springer Nature. This book was released on 2020-07-27 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book shows how to work with stories and narrative approaches in almost all fields of action of a company, and demonstrates the added value resulting from a holistic narrative perspective. The authors take thereby a practice-based perspective from the viewpoint of managing directors, the C-suite, organizational developers, corporate communicators and advisers with a rich description of the methods and implementation. By the employment of these narrative methods, leadership styles, communication, knowledge and change management can be planned in such a way that on the one hand the identity-core of the enterprise remains always apparent and on the other, the organization can develop in an agile fashion into the future.
Author : Matthias Ehrhardt
Publisher : Herbert Utz Verlag
ISBN 13 : 3831643598
Total Pages : 98 pages
Book Rating : 4.8/5 (316 download)
Download or read book The Ugly Duckling Is a Swan written by Matthias Ehrhardt and published by Herbert Utz Verlag. This book was released on 2015-01-30 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: ‘The ugly duckling is a swan.’ Thus ends the fairy tale of The Ugly Duckling by Hans Christian Andersen. However, until that beautiful day when it met its fellow swans, the little bird had to go through some tough times. And the ugly duckling is not the only protagonist that faced difficult moments before seeing a happy ending. There are countless fairy tales such as ‘Cinderella’ and ‘Haensel and Gretel’, just to name a few. ‘Rags-to-riches plots’ have been used by leaders and societies at all times throughout history to recount their own stories. Interestingly, turnaround stories have gained more and more ‘scientific interest’, also in ‘marketing’, ‘entrepreneurship’, and, most recently, even as a ‘leadership tool’. Apparently, we seem to like protagonists which successfully make their way through troubled times. But why? Is it because they might inspire or encourage us and give us hope for a good ending? Or is there anything else we can learn from the ugly duckling, Cinderella, and their fellow protagonists? To that end, the four short essays in the present book examine foundations, features, and actual applications of turnaround stories in various areas. The central aim of all of this is that turnaround stories may give entrepreneurs and leaders hope but also advice so that they, after all kinds of challenges and crises in their own lives, may eventually come to experience that the ‘ugly duckling is a swan.’
Author : Christopher A. Bartlett
Publisher : Cambridge University Press
ISBN 13 : 1108527442
Total Pages : 576 pages
Book Rating : 4.1/5 (85 download)
Download or read book Transnational Management written by Christopher A. Bartlett and published by Cambridge University Press. This book was released on 2018-03-01 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transnational Management provides an integrated conceptual framework to guide students and instructors through the challenges facing today's multinational enterprises. Through text narrative and cases, the authors skilfully examine the development of strategy, organizational capabilities, and management roles and responsibilities for operating in the global economy. The key concepts are developed in eight chapters that are supplemented by carefully selected practical case studies from world-leading case writers. All chapters have been revised and updated for this eighth edition to reflect the latest thinking in transnational management while retaining the book's strong integrated conceptual framework. Ten new cases have been added, and four others updated. A full range of online support materials are available, including detailed case teaching notes, almost 200 PowerPoint slides, and a test bank. Suitable for MBA, executive education and senior undergraduate students studying international management, international business or global strategy courses, Transnational Management offers a uniquely global perspective on the subject.
Author : Uwe Kamenz
Publisher : Springer-Verlag
ISBN 13 : 3642189814
Total Pages : 1081 pages
Book Rating : 4.6/5 (421 download)
Download or read book Applied Marketing written by Uwe Kamenz and published by Springer-Verlag. This book was released on 2013-03-07 with total page 1081 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anwendungsorientiertes Marketing bezeichnet die wissenschaftliche Auseinandersetzung mit der Umsetzung der Marketingtheorie für die Praxis. Dieses Applied Marketing ist die einzigartige Domäne der Marketingprofessoren an den Fachhochschulen. Zum 30jährigen Bestehen der Arbeitsgemeinschaft für Marketing (AfM), der Vereinigung der Marketingprofessoren an den deutschen Fachhochschulen, stellen 73 Marketingprofessorinnen und -professoren für alle entscheidenden Bereiche des Marketing wie Strategisches Marketing, Innovationsmarketing, E-Business, Marktforschung, Kundenbeziehungsmanagement, Markenmanagement, Marketinginstrumentalpolitik, Vertriebsmanagement, Hochschulmarketing, Internationales Marketing, Internes Marketing und B-to-B-Marketing, den Stand der anwendungsorientierten Marketingwissenschaft dar.
Author : Helmut Körner
Publisher : Lulu.com
ISBN 13 : 1291048847
Total Pages : 718 pages
Book Rating : 4.2/5 (91 download)
Download or read book Kompaktwissen erfolgreicher Unternehmen Band 1 written by Helmut Körner and published by Lulu.com. This book was released on 2014-06-09 with total page 718 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dieses Buch beschreibt interessante Organisationsfragen, Wirtschaftlichkeitsbetrachtungen und andere wichtige Fragen rund um betriebliche Optimierung. Ein Schwerpunkt bildet dabei das ganzheitliche Marketing, IT, Prozessdesign, Einsparungspotentiale, Frameworks sowie als Beispiel einer Projektarbeit das Thema Softwareentwicklung. Ebenfalls angeschnitten ist der Bereich der agilen Projektarbeit, des agilen Prozessdesigns wie auch Nebenthemen, zum Beispiel Rhetorik in der Verhandlungsfuhrung. Dieses Buch versteht sich sowohl aus Denkansto wie als Nachschlagewerk. Mit zahlreichen Schaubildern, Beispiel-rechnungen, Formelsammlungen etc. zeigt es plastisch, wie einzelne Bausteine eines Unternehmens zusammenspielen. Uber 60 Beispiele aus der Praxis zur Einsparung im Unternehmen, der gesamte Marketing-Mix bis hin zu Frameworks wie Six Sigma, Kaizen oder TRIZ sowie Scrum und DevOps werden in Zusammenhang gebracht.
Author : Randall Jones
Publisher : Routledge
ISBN 13 : 1135182965
Total Pages : 200 pages
Book Rating : 4.1/5 (351 download)
Download or read book A Frequency Dictionary of German written by Randall Jones and published by Routledge. This book was released on 2015-06-03 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Frequency Dictionary of German is an invaluable tool for all learners of German, providing a list of the 4,034 most frequently used words in the language. Based on a 4.2 million-word corpus which is evenly divided between spoken, fiction and non-fiction texts, the dictionary provides a detailed frequency-based list plus alphabetical and part of speech indexes. All entries in the rank frequency list feature the English equivalent, a sample sentence plus an indication of major register variation. The dictionary also contains twenty-one thematically organized lists of frequently used words on a variety of topics as well as eleven special vocabulary lists. A Frequency Dictionary of German aims to enable students of all levels to maximize their study of German vocabulary in an efficient and engaging way.
Author :
Publisher :
ISBN 13 :
Total Pages : 688 pages
Book Rating : 4.:/5 (334 download)
Download or read book GWF; Das Gas- und Wasserfach written by and published by . This book was released on 1926 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Hans Schemann
Publisher : Routledge
ISBN 13 : 1136783032
Total Pages : 1289 pages
Book Rating : 4.1/5 (367 download)
Download or read book German/English Dictionary of Idioms written by Hans Schemann and published by Routledge. This book was released on 2013-05-13 with total page 1289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Incomparable detail Only one of its kind
Author : Jenny Holzer
Publisher :
ISBN 13 :
Total Pages : 162 pages
Book Rating : 4.3/5 (91 download)
Download or read book Die Macht des Wortes written by Jenny Holzer and published by . This book was released on 2006 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jenny Holzers Werke erreichen und berühren ein großes Publikum weltweit. In den 1980er Jahren zeigte die Künstlerin ihre aufrüttelnden politischen Texte auf LED-Anzeigentafeln und Laufbändern in Flughäfen oder Sportstadien. Für ihre jüngeren Lichtarbeiten benutzt sie Xenon-Scheinwerfer, mit denen sich Schriftzüge auf jede Gebäudefläche, aber auch auf Plätze oder Flüsse projizieren lassen. Die Publikation dokumentiert einen Querschnitt aus Jenny Holzers Lichtkunst-uvre, für den die Künstlerin im Rahmen der Duisburger Akzente 2004 Textbotschaften aus ihren berühmten Arbeiten Truisms (1977-1979), Inflammatory Essays (1979-1982), Survival (1983-1985) und Mother and Child (1990) auf die monumentalen Stahlskulpturen des Hochofens im ehemaligen Thyssen-Hüttenwerk sowie auf weitere markante Architekturen der Duisburger Innenstadt projizierte. Alle Texte der Xenon-Installationen erstmals in neuer deutscher Übersetzung.
Author : Christian Vogt
Publisher : BoD – Books on Demand
ISBN 13 : 3734752981
Total Pages : 98 pages
Book Rating : 4.7/5 (347 download)
Download or read book Warum wir dringend erfolgreiche Unternehmen benötigen written by Christian Vogt and published by BoD – Books on Demand. This book was released on 2023-03-03 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher : Langenscheidt
ISBN 13 : 3125144396
Total Pages : 1083 pages
Book Rating : 4.1/5 (251 download)
Download or read book Langenscheidt Power Wörterbuch Englisch written by and published by Langenscheidt. This book was released on 2022-01-11 with total page 1083 pages. Available in PDF, EPUB and Kindle. Book excerpt: Englisch-Wörterbuch für Schülerinnen und Schüler, sowie erwachsene Lernende an der VHS Enthält rund 80.000 englische Stichwörter und Wendungen Mit zahlreichen Infofenstern zu Grammatik, Wortschatz und Landeskunde 22 farbige Illustrationen zu wichtigen Alltagthemen wie Sport machen, Frühstücken oder Auto fahren Die Wörterbuch-Rallye befähigt zum schnellen und effizienten Nachschlagen. Extra: Inklusive Wörterbuch-App für 2 Jahre!: Die perfekte Ergänzung zum Buch für das Nachschlagen auf Smartphone und Tablet. Die App ist zu 100% offline nutzbar und eignet sich für Android und iOS. Mit Code im Buch erhalten Sie für 24 Monate Zugang zum Wörterbuch in der Langenscheidt Schule-App ab dem Zeitpunkt der Aktivierung. Die Aktivierung ist mindestens für den Zeitraum von 36 Monaten nach Erscheinen der aktuellen Auflage möglich. Das perfekte Wörterbuch zum Lernen, Verstehen, Schreiben und Sprachen Das ideale Wörterbuch ab dem 2. Lernjahr mit App
Author : Peter James McGuire
Publisher :
ISBN 13 :
Total Pages : 904 pages
Book Rating : 4.:/5 (89 download)
Download or read book Carpenter written by Peter James McGuire and published by . This book was released on 1909 with total page 904 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 934 pages
Book Rating : 4.:/5 (334 download)
Download or read book The Carpenter written by and published by . This book was released on 1909 with total page 934 pages. Available in PDF, EPUB and Kindle. Book excerpt:
