Creating And Using Virtual Reality

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Virtual Reality Marketing

Author : Henry Stuart
Publisher : Kogan Page Publishers
ISBN 13 : 0749482877
Total Pages : 225 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Virtual Reality Marketing by : Henry Stuart

Download or read book Virtual Reality Marketing written by Henry Stuart and published by Kogan Page Publishers. This book was released on 2018-10-03 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: If a picture is worth a thousand words, then virtual reality (VR) is priceless. This book offers everything you need to know about the opportunities of VR for brands to better connect with consumers. VR is booming - by 2025, the industry is expected to become bigger than TV. Virtual Reality Marketing is a comprehensive exploration of all things VR, providing readers with everything they need to know about the current VR landscape, and the unprecedented opportunity it offers brands to create unique emotional connections with consumers. A truly practical guide, Virtual Reality Marketing covers all aspects of the industry, including interactive and passive VR, 360 video, social VR marketing, and the role that influencers and bloggers are set to play in its development. It also looks to the future - exploring how VR is evolving and the changes it will undergo in the future. Packed with fascinating case studies, tips and strategies, and written by a recognized industry expert who has facilitated VR coverage for major international brands including Facebook, Audi, Google and Mercedes F1, this book is the leading resource for any reader looking to incorporate VR in their own marketing campaigns.

Developing Virtual Reality Applications

Author : Alan B. Craig
Publisher : Morgan Kaufmann
ISBN 13 : 0080959083
Total Pages : 399 pages
Book Rating : 4.0/5 (89 download)

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Book Synopsis Developing Virtual Reality Applications by : Alan B. Craig

Download or read book Developing Virtual Reality Applications written by Alan B. Craig and published by Morgan Kaufmann. This book was released on 2009-06-02 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: Virtual Reality systems enable organizations to cut costs and time, maintain financial and organizational control over the development process, digitally evaluate products before having them created, and allow for greater creative exploration. In this book, VR developers Alan Craig, William Sherman, and Jeffrey Will examine a comprehensive collection of current,unique, and foundational VR applications in a multitude of fields, such as business, science, medicine, art, entertainment, and public safety among others.An insider's view of what works, what doesn't work, and why, Developing Virtual Reality Applications explores core technical information and background theory as well as the evolution of key applications from their genesis to their most current form. Developmental techniques are cross-referenced between different applications linking information to describe overall VR trends and fundamental best practices. This synergy, coupled with the most up to date research being conducted, provides a hands-on guide for building applications, and an enhanced, panoramic view of VR development. Developing Virtual Reality Applications is an indispensable one-stop reference for anyone working in this burgeoning field. - Dozens of detailed application descriptions provide practical ideas for VR development in ALL areas of interest! - Development techniques are cross referenced between different application areas, providing fundamental best practices!

The VR Book

Author : Jason Jerald
Publisher : Morgan & Claypool
ISBN 13 : 1970001135
Total Pages : 637 pages
Book Rating : 4.9/5 (7 download)

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Book Synopsis The VR Book by : Jason Jerald

Download or read book The VR Book written by Jason Jerald and published by Morgan & Claypool. This book was released on 2015-09-01 with total page 637 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a strong foundation of human-centric virtual reality design for anyone and everyone involved in creating VR experiences. Without a clear understanding of the human side of virtual reality (VR), the experience will always fail. The VR Book bridges this gap by focusing on human-centered design. Creating compelling VR applications is an incredibly complex challenge. When done well, these experiences can be brilliant and pleasurable, but when done badly, they can result in frustration and sickness. Whereas limitations of technology can cause bad VR execution, problems are oftentimes caused by a lack of understanding human perception, interaction, design principles, and real users. This book focuses on the human elements of VR, such as how users perceive and intuitively interact with various forms of reality, causes of VR sickness, creating useful and pleasing content, and how to design and iterate upon effective VR applications. This book is not just for VR designers, it is for managers, programmers, artists, psychologists, engineers, students, educators, and user experience professionals. It is for the entire VR team, as everyone contributing should understand at least the basics of the many aspects of VR design. The industry is rapidly evolving, and The VR Book stresses the importance of building prototypes, gathering feedback, and using adjustable processes to efficiently iterate towards success. It contains extensive details on the most important aspects of VR, more than 600 applicable guidelines, and over 300 additional references.

Current and Prospective Applications of Virtual Reality in Higher Education

Author : Choi, Dong Hwa
Publisher : IGI Global
ISBN 13 : 1799849619
Total Pages : 328 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Current and Prospective Applications of Virtual Reality in Higher Education by : Choi, Dong Hwa

Download or read book Current and Prospective Applications of Virtual Reality in Higher Education written by Choi, Dong Hwa and published by IGI Global. This book was released on 2020-07-31 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the last decade, virtual reality has been utilized in diverse fields such as entertainment, medicine, and industry. Recently, virtual reality has been applied in educational settings in order to transform student learning and experiences through such methods as building prototypes using digital devices or exploring new cultures through immersive interactions. Teachers who can incorporate virtual reality into their classrooms can provide their students with more meaningful learning experiences and can witness higher engagement. Current and Prospective Applications of Virtual Reality in Higher Education is a cutting-edge academic research book that provides comprehensive research on the integration of virtual reality in education programs and establishes foundations for course design, program development, and institutional strategic planning. The book covers an overall understanding and approach to virtual reality in education, specific applications of using virtual reality in higher education, and prospects and issues of virtual reality in the future. Highlighting a wide range of topics such as gamification, teacher training, and virtual reality, this book is ideal for teachers, instructional designers, curriculum developers, academicians, program developers, administrators, educational software developers, policymakers, researchers, education professionals, and students.

Virtual Reality with VRTK4

Author : Rakesh Baruah
Publisher : Apress
ISBN 13 : 1484254880
Total Pages : 381 pages
Book Rating : 4.4/5 (842 download)

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Book Synopsis Virtual Reality with VRTK4 by : Rakesh Baruah

Download or read book Virtual Reality with VRTK4 written by Rakesh Baruah and published by Apress. This book was released on 2019-12-06 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: Virtual reality is quickly becoming the next medium to communicate your ideas. Once siloed in make-believe world of science fiction, virtual reality can now touch any aspect of your life. This book shows you how to create original virtual reality content using the Unity game engine and the Virtual Reality Tool Kit. By the end of the book you'll be creating your own virtual reality experience using the fundamental building blocks within. You'll start by reviewing spatial computing, an emerging field that encompasses self-driving cars to space exploration. You'll also create your own virtual reality environments for use on headsets such as those from Oculus and HTC. Using the Unity3D game engine and the Virtual Reality Toolkit on a computer or laptop, you will walk through the fundamentals of virtual reality with as little code as possible. That is the beauty of Unity and the Virtual Reality Toolkit. You will discover how to use buttons in a virtual space, gaze-tracking for user input, and physics for enabling interaction between a human and a virtual space. From game design to education to healthcare to human resources, virtual reality offers new and creative ways to engage users, students, patients, customers, and more. Not a coding book, Virtual Reality with VRTK4 shows that you don't need to be a computer or graphics whiz to begin creating your own virtual reality experiences. What You'll Learn Grasp Virtual Reality Toolkit and its interaction with Unity3DExplore the fundamental science of virtual realityReview the inner workings of Unity3D and its integration with VRTKUnderstand the big picture of C# coding in Unity3DIncorporate head and hand movement into virtual experiences Who This Book Is For Creative professionals or students who are familiar with computer design programs and want to begin prototyping their own original virtual reality work as quickly as possible.

Experience on Demand: What Virtual Reality Is, How It Works, and What It Can Do

Author : Jeremy Bailenson
Publisher : W. W. Norton & Company
ISBN 13 : 0393253708
Total Pages : 217 pages
Book Rating : 4.3/5 (932 download)

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Book Synopsis Experience on Demand: What Virtual Reality Is, How It Works, and What It Can Do by : Jeremy Bailenson

Download or read book Experience on Demand: What Virtual Reality Is, How It Works, and What It Can Do written by Jeremy Bailenson and published by W. W. Norton & Company. This book was released on 2018-01-30 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: “If you want to understand the most immersive new communications medium to come along since cinema… I’d suggest starting with Mr. Bailenson’s [book].” —Wall Street Journal Virtual reality is able to effectively blur the line between reality and illusion, granting us access to any experience imaginable. These experiences, ones that the brain is convinced are real, will soon be available everywhere. In Experience on Demand, Jeremy Bailenson draws upon two decades spent researching the psychological effects of VR to help readers understand its upsides and possible downsides. He offers expert guidelines for interacting with VR, and describes the profound ways this technology can be put to use to hone our performance, help us recover from trauma, improve our learning, and even enhance our empathic and imaginative capacities so that we treat others and ourselves better.

Stepping into Virtual Reality

Author : Mario Gutierrez
Publisher : Springer Science & Business Media
ISBN 13 : 1848001177
Total Pages : 218 pages
Book Rating : 4.8/5 (48 download)

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Book Synopsis Stepping into Virtual Reality by : Mario Gutierrez

Download or read book Stepping into Virtual Reality written by Mario Gutierrez and published by Springer Science & Business Media. This book was released on 2008-03-29 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Virtual reality techniques are increasingly becoming indispensable in many areas. This book looks at how to generate advanced virtual reality worlds. It covers principles, techniques, devices and mathematical foundations, beginning with basic definitions, and then moving on to the latest results from current research and exploring the social implications of these. Very practical in its approach, the book is fully illustrated in colour and contains numerous examples, exercises and case studies. This textbook will allow students and practitioners alike to gain a practical understanding of virtual reality concepts, devices and possible applications.

Understanding Virtual Reality

Author : William R. Sherman
Publisher : Morgan Kaufmann
ISBN 13 : 012801038X
Total Pages : 940 pages
Book Rating : 4.1/5 (28 download)

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Book Synopsis Understanding Virtual Reality by : William R. Sherman

Download or read book Understanding Virtual Reality written by William R. Sherman and published by Morgan Kaufmann. This book was released on 2018-11-08 with total page 940 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding Virtual Reality: Interface, Application, and Design, Second Edition arrives at a time when the technologies behind virtual reality have advanced dramatically. The book helps users take advantage of the ways they can identify and prepare for the applications of VR in their field. By approaching VR as a communications medium, the authors have created a resource that will remain relevant even as underlying technologies evolve. Included are a history of VR, systems currently in use, the application of VR, and the many issues that arise in application design and implementation, including hardware requirements, system integration, interaction techniques and usability. - Features substantive, illuminating coverage designed for technical or business readers and the classroom - Examines VR's constituent technologies, drawn from visualization, representation, graphics, human-computer interaction and other fields - Provides (via a companion website) additional case studies, tutorials, instructional materials, and a link to an open-source VR programming system - Includes updated perception material and new sections on game engines, optical tracking, VR visual interface software, and a new glossary with pictures

Learning Virtual Reality

Author : Tony Parisi
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 149192280X
Total Pages : 171 pages
Book Rating : 4.4/5 (919 download)

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Book Synopsis Learning Virtual Reality by : Tony Parisi

Download or read book Learning Virtual Reality written by Tony Parisi and published by "O'Reilly Media, Inc.". This book was released on 2015-10-26 with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation Get an introduction to the technologies, tools, and techniques for programming virtual reality on the latest generation of desktop and mobile VR hardware. With this hands-on guide, you'll learn essential development and production concepts, including UI design, stereo rendering, 3D input, and programming VR applications for native desktop, mobile and the web. You don't have to be a game development wizard or have 3D graphics experience to get started. If you have basic programming skills and some familiarity with mobile development, this book will help you gain a working knowledge of virtual reality through clear and simple examples.

Creating Augmented and Virtual Realities

Author : Erin Pangilinan
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1492044148
Total Pages : 373 pages
Book Rating : 4.4/5 (92 download)

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Book Synopsis Creating Augmented and Virtual Realities by : Erin Pangilinan

Download or read book Creating Augmented and Virtual Realities written by Erin Pangilinan and published by "O'Reilly Media, Inc.". This book was released on 2019-03-18 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite popular forays into augmented and virtual reality in recent years, spatial computing still sits on the cusp of mainstream use. Developers, artists, and designers looking to enter this field today have few places to turn for expert guidance. In this book, Erin Pangilinan, Steve Lukas, and Vasanth Mohan examine the AR and VR development pipeline and provide hands-on practice to help you hone your skills. Through step-by-step tutorials, you’ll learn how to build practical applications and experiences grounded in theory and backed by industry use cases. In each section of the book, industry specialists, including Timoni West, Victor Prisacariu, and Nicolas Meuleau, join the authors to explain the technology behind spatial computing. In three parts, this book covers: Art and design: Explore spatial computing and design interactions, human-centered interaction and sensory design, and content creation tools for digital art Technical development: Examine differences between ARKit, ARCore, and spatial mapping-based systems; learn approaches to cross-platform development on head-mounted displays Use cases: Learn how data and machine learning visualization and AI work in spatial computing, training, sports, health, and other enterprise applications

Transactions on Edutainment I

Author : Abdennour El Rhalibi
Publisher : Springer Science & Business Media
ISBN 13 : 3540697373
Total Pages : 315 pages
Book Rating : 4.5/5 (46 download)

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Book Synopsis Transactions on Edutainment I by : Abdennour El Rhalibi

Download or read book Transactions on Edutainment I written by Abdennour El Rhalibi and published by Springer Science & Business Media. This book was released on 2008-06-12 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume contains contributions from Edutainment 2008, the 3rd International Conference on E-Learning and Games. It serves as a forum for stimulating and disseminating innovative research ideas, theories, emerging technologies in the field.

Virtual Reality Blueprints

Author : Charles Palmer
Publisher : Packt Publishing Ltd
ISBN 13 : 1786465035
Total Pages : 243 pages
Book Rating : 4.7/5 (864 download)

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Book Synopsis Virtual Reality Blueprints by : Charles Palmer

Download or read book Virtual Reality Blueprints written by Charles Palmer and published by Packt Publishing Ltd. This book was released on 2018-02-28 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you new to virtual reality? Do you want to create exciting interactive VR applications? There's no need to be daunted by the thought of creating interactive VR applications, it's much easier than you think with this hands-on, project-based guide that will take you through VR development essentials for desktop, mobile, and web-based games ...

Pygmalion's Spectacles

Author : Stanley G. Weinbaum
Publisher : The Floating Press
ISBN 13 : 1775562980
Total Pages : 32 pages
Book Rating : 4.7/5 (755 download)

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Book Synopsis Pygmalion's Spectacles by : Stanley G. Weinbaum

Download or read book Pygmalion's Spectacles written by Stanley G. Weinbaum and published by The Floating Press. This book was released on 2012-06-01 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sci-fi luminary Stanley G. Weinbaum first broke through with the hugely influential story "A Martian Odyssey," one of the first to depict an alien being in a somewhat sympathetic light. Written in 1935, the short tale "Pygmalion's Spectacles" is no less innovative: it centers around the implications of a technology that's surprisingly close to what we now call virtual reality.

Learning in 3D

Author : Karl M. Kapp
Publisher : John Wiley & Sons
ISBN 13 : 0470567759
Total Pages : 458 pages
Book Rating : 4.4/5 (75 download)

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Book Synopsis Learning in 3D by : Karl M. Kapp

Download or read book Learning in 3D written by Karl M. Kapp and published by John Wiley & Sons. This book was released on 2009-12-30 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Learning in 3D "Learning is the key to our future and powerful learning will result from immersive, interactive, and creative 3D designs. Tony O'Driscoll and Karl Kapp have written a disruptive book about a disruptive technology that we all need to explore. This is a must read!" Elliott Masie, chair, The LearningCONSORTIUM "Karl Kapp and Tony O'Driscoll are, amazingly, both the best theorists and practitioners in using virtual worlds in every type of educational venue. Many will love their vision, but I am more hooked on their practicality and hand-holding." Clark Aldrich, author, Learning Online with Games, Simulations, and Virtual Worlds: Strategies for Online Instruction "Kapp and O'Driscoll nailed it. The right balance of case studies, theories and practical advice for any organization pursing the use of virtual worlds for learning. If you are interested in virtual worlds for learning and collaboration, this book is for you." David A. Manning, managing partner, Performance Development Group "The big contribution of Learning in 3D is that it provides research informed guidance and practical tips and techniques for using 3D virtual environments to achieve real business results...the case studies are outstanding." Lisa Clune, president, Kaplan EduNeering "As the world makes its way through a period of significant change, Learning in 3D couldn't come at a better time. Today, organizations and individuals are being challenged to make the most of learning collaboratively. This book stimulates our thinking on how to maximize the impact of technology, while providing a practical blueprint with 'revolutionary' examples of how to bring a new dimension to learning." John Malitoris, regional managing director, Duke Corporate Education "Tony O'Driscoll and Karl Kapp remind us that learning is the fourth dimension and the one that really counts in collaboration. A must-read for the future of learning in environments virtual and otherwise." Cathy Davidson, Ruth F. DeVarney Professor of English at Duke University and co-director HASTAC/MacArthur Foundation Digital Media and Learning Competition.

Unreal Engine VR Cookbook

Author : Mitch McCaffrey
Publisher : Addison-Wesley Professional
ISBN 13 : 0134649788
Total Pages : 386 pages
Book Rating : 4.1/5 (346 download)

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Book Synopsis Unreal Engine VR Cookbook by : Mitch McCaffrey

Download or read book Unreal Engine VR Cookbook written by Mitch McCaffrey and published by Addison-Wesley Professional. This book was released on 2017-02-09 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. “With his YouTube channel, Mitch’s VR Lab, Mitch has helped thousands of people understand the foundations of locomotion and interaction mechanics with clear and concise UE4 videos. I’m thrilled that he has taken the time to bring all his knowledge and experience in working with Unreal Engine and Virtual Reality to the Unreal® Engine VR Cookbook.... Mitch is uniquely qualified to share this book with the world.” —Luis Cataldi, Unreal Engine Education, Epic Games, Inc. For game developers and visualization specialists, VR is the next amazing frontier to conquer—and Unreal Engine 4 is the ideal platform to conquer it with. Unreal ® Engine VR Cookbook is your complete, authoritative guide to building stunning experiences on any Unreal Engine 4-compatible VR hardware. Renowned VR developer and instructor Mitch McCaffrey brings together best practices, common interaction paradigms, specific guidance on implementing these paradigms in Unreal Engine, and practical guidance on choosing the right approaches for your project. McCaffrey’s tested “recipes” contain step-by-step instructions, while empowering you with concise explanations of the underlying theory and math. Whether you’re creating first-person shooters or relaxation simulators, the techniques McCaffrey explains help you get immediate results, as you gain “big picture” knowledge and master nuances that will help you succeed with any genre or project. Understand basic VR concepts and terminology Implement VR logic with Blueprint visual scripting Create basic VR projects with Oculus Rift, HTC Vive, Gear VR, Google VR, PSVR, and other environments Recognize and manage differences between seated and standing VR experiences Set up trace interactions and teleportation Work with UMG and 2D UIs Implement character inverse kinematics (IK) for head and hands Define effective motion controller interaction Help users avoid motion sickness Optimize VR applications Explore the VR editor, community resources, and more If you’re ready to master VR on Unreal Engine 4, this is the practical resource you’ve been searching for! Register your product at informit.com/register for convenient access to downloads, updates, and corrections as they become available.

Virtual Reality

Author : National Research Council
Publisher : National Academies Press
ISBN 13 : 0309051355
Total Pages : 557 pages
Book Rating : 4.3/5 (9 download)

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Book Synopsis Virtual Reality by : National Research Council

Download or read book Virtual Reality written by National Research Council and published by National Academies Press. This book was released on 1995-01-13 with total page 557 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite widespread interest in virtual reality, research and development efforts in synthetic environments (SE)â€"the field encompassing virtual environments, teleoperation, and hybridsâ€"have remained fragmented. Virtual Reality is the first integrated treatment of the topic, presenting current knowledge along with thought-provoking vignettes about a future where SE is commonplace. This volume discusses all aspects of creating a system that will allow human operators to see, hear, smell, taste, move about, give commands, respond to conditions, and manipulate objects effectively in a real or virtual environment. The committee of computer scientists, engineers, and psychologists on the leading edge of SE development explores the potential applications of SE in the areas of manufacturing, medicine, education, training, scientific visualization, and teleoperation in hazardous environments. The committee also offers recommendations for development of improved SE technology, needed studies of human behavior and evaluation of SE systems, and government policy and infrastructure.

Virtual Reality

Author : Jack Challoner
Publisher : DK Children
ISBN 13 : 9781465465481
Total Pages : 0 pages
Book Rating : 4.4/5 (654 download)

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Book Synopsis Virtual Reality by : Jack Challoner

Download or read book Virtual Reality written by Jack Challoner and published by DK Children. This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the realities of virtual reality, explaining what VR is and how it works, and even includes an app download for five exclusive VR experiences and a cardboard viewer with stickers so kids can make it their own. Full color. 8 1/2 x 10 15/16. Consumable.