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Author : Carl Hausman, PH.D.
Publisher :
ISBN 13 : 9780534143596
Total Pages : 59 pages
Book Rating : 4.1/5 (435 download)
Download or read book Crafting the News for Electronic Media written by Carl Hausman, PH.D. and published by . This book was released on 1997-01-01 with total page 59 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Carl Hausman
Publisher :
ISBN 13 : 9780534143589
Total Pages : 290 pages
Book Rating : 4.1/5 (435 download)
Download or read book Crafting the News for Electronic Media written by Carl Hausman and published by . This book was released on 1992 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Ian Pickering
Publisher : Routledge
ISBN 13 : 1317222482
Total Pages : 311 pages
Book Rating : 4.3/5 (172 download)
Download or read book Writing for News Media written by Ian Pickering and published by Routledge. This book was released on 2017-11-27 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Writing for News Media is a down-to-earth guide on how to write news stories for online, print and broadcast audiences. It celebrates the craft of storytelling, arguing for its continued importance in a modern newsroom. With dynamism and humour, Ian Pickering, a journalist with 30 years’ experience, offers readers practical advice on being a news journalist, with step-by-step guidance on creating a great story and writing the perfect news copy. Chapters include: extracts from published news articles to help illustrate the dos and don’ts of storytelling; the ten golden rules for structuring and putting together a successful news article, including ‘Nail the intro’, ‘Let it flow’ and ‘Keep it simple’; instruction on writing stories for different specialist subjects, including politics, court cases, economics, funnies and celebrity; help for readers on how to write for broadcast news; tips on how to write headlines, how to use pictures, how to make the most of quotations and how to avoid common style and grammar mistakes; glossaries covering a range of different aspects of news journalism, including types of news story, online and data journalism, typesetting and broadcasting. This is an instructive and insightful manual which champions brilliant storytelling and writing with flair. It introduces a set of key creative and analytical techniques that will help students of journalism and young professionals hone and refi ne their story-writing skills.
Author : Robert B. Musburger, PhD
Publisher : Taylor & Francis
ISBN 13 : 1136033130
Total Pages : 359 pages
Book Rating : 4.1/5 (36 download)
Download or read book An Introduction to Writing for Electronic Media written by Robert B. Musburger, PhD and published by Taylor & Francis. This book was released on 2012-09-10 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Wonderfully practical....just what every media writer needs." Christopher H. Sterling George Washington University * Learn what it takes to write for commercials, news, documentaries, corporate, educational, animation, games, the internet, and dramatic film & video productions * Outlines the key skills needed for a successful media writing career The demand for quality and knowledgeable multi-platform writing is always in high demand. An Introduction to Writing for Electronic Media presents a survey of the many types of electronic media you can write for, and explains how to do it. Musburger focuses on the skills you need to write for animation versus radio or television news versus corporate training. Sample scripts help you learn by example while modeling your own scripts. Production files illustrate the integral role writers' play in the production process, and individual movie frames allow you compare these to the real scripts. Armed with the skills developed in this book, a media writer can apply for a variety of positions in newsrooms, advertising firms, motion pictures or animation studios, as well as local and national cable operations. Robert B. Musburger, Ph.D., is Professor Emeritus and former Director of the School of Communication, University of Houston, USA. He has worked for 20 years in professional broadcasting, serving as camera operator, director, producer, and writer. Musburger has received numerous awards for his video work and teaching and he continues to work in electronic media with his Seattle, WA,. consulting firm, Musburger Media Services. "[An] authoritative and clearly written description of the processes involved in writing for film, radio and television production." Raymond Fielding, Dean Emeritus Florida State University
Author : James W. Cortada
Publisher :
ISBN 13 : 019516587X
Total Pages : 646 pages
Book Rating : 4.1/5 (951 download)
Download or read book The Digital Hand written by James W. Cortada and published by . This book was released on 2006 with total page 646 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Digital Hand, Volume 2, is a historical survey of how computers and telecommunications have been deployed in over a dozen industries in the financial, telecommunications, media and entertainment sectors over the past half century. It is past of a sweeping three-volume description of how management in some forty industries embraced the computer and changed the American economy. Computers have fundamentally changed the nature of work in America. However it is difficult to grasp the full extent of these changes and their implications for the future of business. To begin the long process of understanding the effects of computing in American business, we need to know the history of how computers were first used, by whom and why. In this, the second volume of The Digital Hand, James W. Cortada combines detailed analysis with narrative history to provide a broad overview of computing's and telecomunications' role in over a dozen industries, ranging from Old Economy sectors like finance and publishing to New Economy sectors like digital photography and video games. He also devotes considerable attention to the rapidly changing media and entertainment industries which are now some of the most technologically advanced in the American economy. Beginning in 1950, when commercial applications of digital technology began to appear, Cortada examines the ways different industries adopted new technologies, as well as the ways their innovative applications influenced other industries and the US economy as a whole. He builds on the surveys presented in the first volume of the series, which examined sixteen manufacturing, process, transportation, wholesale and retail industries. In addition to this account, of computers' impact on industries, Cortada also demonstrates how industries themselves influenced the nature of digital technology. Managers, historians and others interested in the history of modern business will appreciate this historical analysis of digital technology's many roles and future possibilities in an wide array of industries. The Digital Hand provides a detailed picture of what the infrastructure of the Information Age really looks like and how we got there.
Author : Norman J. Medoff
Publisher : Taylor & Francis
ISBN 13 : 0240814991
Total Pages : 402 pages
Book Rating : 4.2/5 (48 download)
Download or read book Portable Video written by Norman J. Medoff and published by Taylor & Francis. This book was released on 2012 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.
Author : John Herbert
Publisher : CRC Press
ISBN 13 : 1136029931
Total Pages : 327 pages
Book Rating : 4.1/5 (36 download)
Download or read book Journalism in the Digital Age written by John Herbert and published by CRC Press. This book was released on 1999-11-03 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides the practical techniques and theoretical knowledge that underpin the fundamental skills of a journalist. It also takes a highly modern approach, as the convergence of broadcast, print and online media require the learning of new skills and methods. The book is written from an international perspective - with examples from around the world in recognition of the global marketplace for today's media. This is an essential text for students on journalism courses and professionals looking for a reference that covers the skill, technology and knowledge required for a digital and converged media age. The book's essence lies in the way essential theories such as ethics and law, are woven into practical newsgathering and reporting techniques, as well as advice on management skills for journalists, providing the wide intellectual foundation which gives credibility to reporting.
Author : Peter E. Mayeux
Publisher : WCB/McGraw-Hill
ISBN 13 :
Total Pages : 476 pages
Book Rating : 4.3/5 ( download)
Download or read book Writing for the Electronic Media written by Peter E. Mayeux and published by WCB/McGraw-Hill. This book was released on 1994 with total page 476 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Vincent F. Filak
Publisher : SAGE Publications
ISBN 13 : 1544385919
Total Pages : 594 pages
Book Rating : 4.5/5 (443 download)
Download or read book Dynamics of News Reporting and Writing written by Vincent F. Filak and published by SAGE Publications. This book was released on 2021-01-09 with total page 594 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dynamics of News Reporting and Writing: Foundational Skills for a Digital Age shows students how to approach their stories and think on their feet in the evolving media landscape. Recognizing that well-crafted stories are founded on sharp prose, author Vincent F. Filak covers more foundational elements of a newswriting textbook, like lead writing, structure, and storytelling, while also teaching students how to think critically and determine what matters most to their readers. The Second Edition includes even more writing and grammar exercises, discussions of social media and digital media advancements, and additional career-related examples to help students succeed upon entering the field.
Author : Charles Raiteri
Publisher : Rowman & Littlefield
ISBN 13 : 9780742540279
Total Pages : 212 pages
Book Rating : 4.5/5 (42 download)
Download or read book Writing for Broadcast News written by Charles Raiteri and published by Rowman & Littlefield. This book was released on 2006 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes the storytelling elements of a broadcast news story. It shows students and professionals of radio and TV journalism how to apply structure to stories. Use cases of news reports and evaluation checklists are presented.
Author : William G. Christ
Publisher : Routledge
ISBN 13 : 1000149196
Total Pages : 322 pages
Book Rating : 4.0/5 (1 download)
Download or read book Media Education Assessment Handbook written by William G. Christ and published by Routledge. This book was released on 2020-07-24 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Assessing media education is a formidable task because both assessment and media education are complex and controversial concepts. Assessment, which can take place at the individual student, class, sequence, program, department or unit, and university levels, is questioned in terms of reliability, validity, relevance, and cost. Media education, which has been challenged at a number of schools, finds faculty and administrators in the midst of soul-searching about how to clearly articulate its missions and purposes to a broader audience. Departments are under increasing national, state, and institutional pressure to get assessment procedures carried out quickly, but there is an obvious danger in rushing to implement assessment strategies before establishing what is essential in media education. In communication education in general, the "what" of assessment is often discussed in terms of skills, attitudes, affect, values, and knowledge. People assess students to determine what they know, think, feel, value, and can do. Here it is suggested that one of the places to start defining what students should learn from their media education is by identifying outcomes. Outcomes can be assessed in a variety of ways, but first they need to be developed and clearly articulated.
Author : Carl Hausman
Publisher : Taylor & Francis
ISBN 13 : 1351865137
Total Pages : 412 pages
Book Rating : 4.3/5 (518 download)
Download or read book Announcing for Broadcasting and the Internet written by Carl Hausman and published by Taylor & Francis. This book was released on 2019-04-08 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: Announcing for Broadcasting and the Internet is the standard text for traditional broadcasters and emerging pioneers. While many still pursue careers in traditional fields such as television and radio news announcing, broadcast performance has expanded to Internet radio, podcasting, home voice-over production, and performance on YouTube and other Internet video venues. This text is an update of the classic text Announcing. The practical guide to mastering the techniques and mechanics of broadcast announcing remains, updated to give readers the ability to produce their own portfolio of performance products and get started in the career they want. It covers audio and video editing programs, new streaming media, and how to develop a powerful, consistent, and noteworthy speaking voice.
Author : F. Leslie Smith
Publisher : Taylor & Francis
ISBN 13 : 1000938808
Total Pages : 879 pages
Book Rating : 4.0/5 (9 download)
Download or read book Perspectives on Radio and Television written by F. Leslie Smith and published by Taylor & Francis. This book was released on 2023-05-31 with total page 879 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook describes the field of radio and television in the United States, presents the material in a manner the reader can grasp and enjoy, and makes the book useful for the classroom teacher. Written for adaptation to individual teaching situations, the book is divided by subject matter into logical chapter divisions that can be assigned in the order appropriate for specific course students. Each chapter stands by itself, but the book is also an integrated whole. It is easy to understand at first reading, by beginning radio-television majors or nonmajor elective students alike. To give readers a complete picture of the field, subjects such as ethics, careers, and rivals to U.S. commercial radio and television are included.
Author : Christopher H. Sterling
Publisher : Routledge
ISBN 13 : 1135456496
Total Pages : 2848 pages
Book Rating : 4.1/5 (354 download)
Download or read book Encyclopedia of Radio 3-Volume Set written by Christopher H. Sterling and published by Routledge. This book was released on 2004-03 with total page 2848 pages. Available in PDF, EPUB and Kindle. Book excerpt: Produced in association with the Museum of Broadcast Communications in Chicago, the Encyclopedia of Radio includes more than 600 entries covering major countries and regions of the world as well as specific programs and people, networks and organizations, regulation and policies, audience research, and radio's technology. This encyclopedic work will be the first broadly conceived reference source on a medium that is now nearly eighty years old, with essays that provide essential information on the subject as well as comment on the significance of the particular person, organization, or topic being examined.
Author : Mervin Block
Publisher : Bonus Books, Inc.
ISBN 13 : 9781566250849
Total Pages : 332 pages
Book Rating : 4.2/5 (58 download)
Download or read book Writing Broadcast News written by Mervin Block and published by Bonus Books, Inc.. This book was released on 1997 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author offers clear advice and examples on broadcast journalism and elements that distinguish writing for broadcast news from writing for print sources.
Author : Norman Medoff
Publisher : Taylor & Francis
ISBN 13 : 113604793X
Total Pages : 406 pages
Book Rating : 4.1/5 (36 download)
Download or read book Portable Video written by Norman Medoff and published by Taylor & Francis. This book was released on 2007-03-02 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: Portable Video: ENG and EFP, Fifth Edition focuses on the techniques and technology of single camera electronic news gathering and electronic field production. Covering everything from basic creative and technical editing techniques to budgets and copyright issues, it is accessible to the home videomaker or amateur and to the professional seeking information on the newest advances in technique and equipment.
Author : M. Larry Litwin, APR, Fellow PRSA
Publisher : Author House
ISBN 13 : 1491804521
Total Pages : 622 pages
Book Rating : 4.4/5 (918 download)
Download or read book The Public Relations Practitioner's Playbook for (all) Strategic Communicators written by M. Larry Litwin, APR, Fellow PRSA and published by Author House. This book was released on 2013-08-27 with total page 622 pages. Available in PDF, EPUB and Kindle. Book excerpt: Some years ago, a young graduate student contributed to a book for educational public relations specialists. It was a “how-to-do-it book, light on theory and without footnotes” that offered hundreds of tips and “ideas.” Its title evolved into School Communication Ideas that Work. Like that successful and widely used book, published in 1972, The Public Relations Practitioner's Playbook for (all) Strategic Communicators is how-to and hands-on. Edition three was considered for the 2009 Pulitzer Prize. The theory it contains is woven into thousands of proven techniques, tips, tactics, tools and strategies spread over 626 pages. Explanations, examples and anecdotes are in a language that should appeal to experienced practitioners, college students and organization volunteers who assist with public relations, publicity and other strategic communication disciplines. It won't do the work for the would-be publicity or PR practitioner or counselor, but it will make his or her job much easier. Devotees of the Public Relations Practitioner's Playbook may have noticed, its title now includes for (all) Strategic Communicators. That's because the public relations profession has evolved into the more encompassing strategic communication, which includes not only public relations but public affairs, advertising, marketing, social media, graphic and web design and other areas of digital media convergence, strategic planning and campaigns. “Strategic communication occurs in corporate, non-profit, governmental and agency settings,” according to Elon (N.C.) University's website. “Organizations strategically communicate to audiences through publications and videos, crisis management through the news media, special events planning, building brand identity and product value, and communicating with stockholders (and stakeholders), clients or donors.
