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Contemporary Wine Studies
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Book Synopsis Contemporary Wine Studies by : Gareth Morgan
Download or read book Contemporary Wine Studies written by Gareth Morgan and published by Routledge. This book was released on 2015-09-25 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purchase and consumption of wine, whether in hospitality environments or domestic settings, has huge anthropological significance underpinned by a discourse of wine appreciation. It can be seen as a multi-sensory and symbolically status-rich activity framed by historical, social, cultural and ethical discourses. This innovative book offers a critical study of wine from social and cultural perspectives. The field of wine studies spans the spectrum of cultural and technical issues concerning the place of wine in society from viticulture, vinification, labelling, regulation, marketing, purchasing, storage and its final consumption. It combines social history and contemporary questions including the notion of terroir, the nature of protected wine designations, the pricing of wine and the different motivations for buying and consuming wine. It considers wine as a beverage, as an aesthetic exercise and as a marker of status, as well as health implications and legal controls. The title offers a timely contribution into the significance of wine and the role of knowledge, both of which have conceptual and managerial implications in terms of marketing, promotion, consumption and distribution. By offering a holistic and innovative understanding of wine and its consumption, it is a must-read for students and scholars in the fields of wine and social science.
Book Synopsis Contemporary Wine Studies by : Gareth G. Morgan
Download or read book Contemporary Wine Studies written by Gareth G. Morgan and published by . This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This innovative book offers a through critical study of wine from the social, cultural and anthropological perspectives, with a focus on the translation from theory to influencing industry practice.
Book Synopsis Contemporary Wine Studies by : Gareth Morgan
Download or read book Contemporary Wine Studies written by Gareth Morgan and published by Routledge. This book was released on 2015-09-25 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purchase and consumption of wine, whether in hospitality environments or domestic settings, has huge anthropological significance underpinned by a discourse of wine appreciation. It can be seen as a multi-sensory and symbolically status-rich activity framed by historical, social, cultural and ethical discourses. This innovative book offers a critical study of wine from social and cultural perspectives. The field of wine studies spans the spectrum of cultural and technical issues concerning the place of wine in society from viticulture, vinification, labelling, regulation, marketing, purchasing, storage and its final consumption. It combines social history and contemporary questions including the notion of terroir, the nature of protected wine designations, the pricing of wine and the different motivations for buying and consuming wine. It considers wine as a beverage, as an aesthetic exercise and as a marker of status, as well as health implications and legal controls. The title offers a timely contribution into the significance of wine and the role of knowledge, both of which have conceptual and managerial implications in terms of marketing, promotion, consumption and distribution. By offering a holistic and innovative understanding of wine and its consumption, it is a must-read for students and scholars in the fields of wine and social science.
Download or read book Planet Wine written by Stuart Pigott and published by Miller/Mitchell Beazley. This book was released on 2004 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fasten your seat belts for a non stop, grape-by-grape tour of our wine planet! Combining witty words and provocative pictures, Stuart Pigott takes a simple, unique approach to describing how each of the major grape varieties taste. He provides invaluable information on their origins and flavors, where they are grown, the winemaker’s intervention, winemaking techniques, and environmental issues. Winner of the Gourmand Best Wine Education Book 2004
Book Synopsis Contemporary Wine Marketing and Supply Chain Management by : Daniel J. Flint
Download or read book Contemporary Wine Marketing and Supply Chain Management written by Daniel J. Flint and published by Springer. This book was released on 2016-04-29 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary wine marketing practice is changing rapidly due to the intensity of industry competition, the emergence of numerous media options, and the dynamics of market segments. As new wineries emerge onto the global stage, both they and the entrenched firms must remain well-informed and leverage the latest marketing and sales approaches in order to succeed. Contemporary Wine Marketing and Supply Chain Management intricately weaves academic knowledge, practical insights, and firsthand wisdom from wine executives around the world. Drawing on over 200 interviews and visits with winery owners, executives and managers in five countries, industry experts across marketing and supply chain management examine successful marketing frameworks as they apply to growers, wineries, distributors, and retailers. Combined with contemporary expertise in brand management, sales, research, social media, this book explores exciting and effective business practices and offers contemporary marketing ideas that will help wineries thrive.
Book Synopsis The Globalization of Wine by : David Inglis
Download or read book The Globalization of Wine written by David Inglis and published by Bloomsbury Publishing. This book was released on 2019-10-31 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Globalization of Wine is a one-stop guide to understanding wine across the world today. Examining a broad range of developments in the wine world, it considers the social, cultural, economic, political and geographical dimensions of wine globalization. It investigates how large-scale changes in production, distribution and consumption are transforming the wine that we drink. Comprehensive background discussion is complemented by vivid case study chapters from a variety of international contributors. Many different countries and regions are covered, including China, the USA and Hong Kong, as are key themes, debates and controversies in contemporary wine worlds. Innovative, up-to-date and interdisciplinary, The Globalization of Wine illustrates the diversity and complexity of wine globalization processes across the planet, both in the past and at the present time. It is essential reading for academics and students in food and drink studies, sociology, anthropology, globalization studies, geography and cultural studies. It also provides a jargon-free resource for wine professionals and connoisseurs.
Book Synopsis Science, Vine and Wine in Modern France by : Harry W. Paul
Download or read book Science, Vine and Wine in Modern France written by Harry W. Paul and published by Cambridge University Press. This book was released on 2002-07-18 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: Science, Vine and Wine in Modern France examines the role of science in the civilization of wine in modern France. Viticulture, the science of the vine itself, and oenology, the science of winemaking, are its subjects. Together they can boast of at least two major triumphs: the creation of the post-phylloxera vines that repopulated late-nineteenth-century vineyards devastated by the disease; and the understanding of the complex structure of wine that eventually resulted in the development of the widespread wine models of Bordeaux, Burgundy, and Champagne. This is the first analysis of the scientific battle over the best way to save the French vineyards and the first account of the growth of oenological science in France since Chaptal and Pasteur.
Book Synopsis The Routledge Handbook of Wine and Culture by : Steve Charters
Download or read book The Routledge Handbook of Wine and Culture written by Steve Charters and published by Routledge. This book was released on 2022-04-26 with total page 615 pages. Available in PDF, EPUB and Kindle. Book excerpt: The link between culture and wine reaches back into the earliest history of humanity. The Routledge Handbook of Wine and Culture brings together a newly comprehensive, interdisciplinary overview of contemporary research and thinking on how wine fits into the cultural frameworks of production, intermediation and consumption. Bringing together many leading researchers engaged in studying these phenomena, it explores the different ways in which wine is constructed as a social artefact and how its representation and use acquire symbolic meaning. Wine can be analysed in different ways by varying disciplines involved in exploring wine and culture (anthropology, economics and business, geography, history and sociology, and as text). The Handbook uses these as lenses to consider how producers, intermediaries and consumers use and create cultural significance. Specifically, the work addresses the following: how wine relates to place, belief systems and accompanying rituals; how it may be used as a marker of the identity and mechanisms of civilising processes (often in conjunction with food and the arts); how its framing intersects with science and nature; the ideologies and power relations which arise around all these activities; and the relation of this to wine markets and public institutions. This is essential reading for researchers and students in education for the wine industry and in the humanities and social sciences engaged in understanding patterns of human ingenuity and interaction, such as sociology, anthropology, economics, health, geography, business, tourism, cultural studies, food studies and history.
Book Synopsis Postmodern Winemaking by : Clark Smith
Download or read book Postmodern Winemaking written by Clark Smith and published by Univ of California Press. This book was released on 2013-06-03 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Postmodern Winemaking, Smith shares knowledge he has accumulated in engaging, humorous, and erudite essays that convey a new vision of the winemaker’s craft—one that credits the crucial roles played by both science and art in the winemaking process. Smith, a leading innovator in red wine production techniques, explains how traditional enological education has led many winemakers astray—enabling them to create competent, consistent wines while putting exceptional wines of structure and mystery beyond their grasp. Great wines, he claims, demand a personal and creative engagement with many elements of the process. His lively exploration of the facets of postmodern winemaking, together with profiles of some of its practitioners, is both entertaining and enlightening.
Download or read book Authentic Wine written by Jamie Goode and published by Univ of California Press. This book was released on 2011-09-15 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A great primer. . . . If you're new to the natural/organic/biodynamic wine debates, Authentic Wine is the place to start."—Huffington Post "This is one of the most engaging, thoughtful and enlightening books on contemporary wine. . . . A manifesto for an industry looking to shape its future."—Wine And Spirits Naturalness is a hot topic in the wine world. But what exactly is a "natural wine"? For this pioneering book, best-selling wine writer Jamie Goode teams up with winemaker and Master of Wine Sam Harrop to explore the wide range of issues surrounding authenticity in wine. They begin by emphasizing that wine’s diversity, one of its strengths, is currently under threat from increasingly homogenized commercial wines that lack a sense of place. Drawing on a global array of examples and anecdotes, Goode and Harrop examine complex concepts—terroir, biodynamics, and sustainability—in clear language. They also discuss topics including cultured and wild yeasts, wine "faults," the carbon footprint of the wine industry, "natural" as a marketing concept, and more. Authentic Wine illuminates a subject of great interest to wine producers, consumers, and anyone wondering where the wine industry is headed.
Book Synopsis Wine and Society by : Stephen Charters
Download or read book Wine and Society written by Stephen Charters and published by Routledge. This book was released on 2006 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Wine and Society: The social and cultural context of a drink examines the cultural forces which have shaped both how wine is made and the way in which it is consumed. It's divided into four parts and illustrated by case studies from around the world."--BOOK JACKET.
Book Synopsis Roman and Late Antique Wine Production in the Eastern Mediterranean by : Emlyn K. Dodd
Download or read book Roman and Late Antique Wine Production in the Eastern Mediterranean written by Emlyn K. Dodd and published by Archaeopress Publishing Ltd. This book was released on 2020-01-23 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wine was an ever-present commodity that permeated the Mediterranean throughout antiquity. This book analyses the viticulture of two settlements, Antiochia ad Cragum and Delos, using results stemming from surface survey and excavation to assess their potential integration within the now well-known agricultural boom of the 5th-7th centuries AD.
Book Synopsis Wine and Society by : Steve Charters
Download or read book Wine and Society written by Steve Charters and published by Routledge. This book was released on 2006-08-11 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wine is becoming increasingly popular in the Anglophone world and there are many books available which describe how and where it is made. However, none address the fundamental questions of different structures of production and how the consumer relates to the product – this book is the first to do just that. Wine and Society: the cultural and social context of wine production and consumption looks at the relationship between wine production and marketing, focussing in consumer behaviour and cultural attitudes. Divided into four parts, it examines the context of wine production, the wine consumer and the social context of wine, discussing the following themes: * That the core of wine production and consumption is shaped by historical, geographical and cultural factors. * Wine production – European and new world looking at the different kinds of producer and how the varying background of each shapes their perspective on what they produce * Terroir and appellations: why demarcation and sense of place became important, how they are used to achieve marketing differentiation, and the 'benefits’ (or otherwise) to the customer. * The contemporary wine consumer and lifestyle factors – looking at wine clubs, tourism, education, culture and literature * The politics and economics of wine – from supporting rural industries in France to protecting customers from deception and health risks. Suitable for third year and post-graduate students of hospitality, wine (both in production and marketing), wine tourism, gastronomy and related courses, it encourages students to think critically about the issues raised by using real life case studies and examples from around the world, also including press releases and marketing campaigns.
Book Synopsis Religion and Wine by : Robert C. Fuller
Download or read book Religion and Wine written by Robert C. Fuller and published by Univ. of Tennessee Press. This book was released on 1996 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wine, more than any other food or beverage, is intimately associated with religious experience and celebratory rituals. Nowhere is this seen more clearly than in American cultural history. From the Pilgrims at Plymouth Rock to the Franciscans and Jesuits who pioneered California's Mission Trail, many American religious groups have required wine to perform their sacraments and enliven their evening meals. This book tells the story of how viniculture in America was started and sustained by a broad spectrum of religious denominations. In the process, it offers new insights into the special relationship between wine production and consumption and the spiritual dimension of human experience. Robert Fuller's historical narrative encompasses a fascinating array of groups and individuals, and the author makes some provocative connections between the love of wine and the particularities of religious experience. For example, he speculates on the ways in which Thomas Jefferson's celebrated knowledge of wine related to his cultural sophistication and free-thinking outlook on matters of religion and spirituality. Elsewhere he describes how a number of nineteenth-century communal groups-including the Rappites, the Amana colonies, the Mormons, and the spiritualist colony called the Brotherhood of the New Life helped to spread the religious use of wine across a vast new nation. Fuller describes and analyzes the role of wine drinking in promoting community solidarity and facilitating a variety of religious experiences, ranging from the warm glow of ritualized camaraderie to the ecstasy of immediate contact with otherwise hidden spiritual realms. He also devotes a chapter to the rise of temperance and prohibitionist sentiments among fundamentalist Christians and their subsequent attack on wine drinking. The book's concluding chapter features an insightful analysis of the ritual dimensions of contemporary wine drinking and wine culture. According to Fuller, the aesthetic experiences and communal affirmation that some religious groups have historically associated with the enjoyment of wine have passed into the practice of popular-or "unchurched"-religion in the United States.
Book Synopsis Wine and The Gift by : Peter J. Howland
Download or read book Wine and The Gift written by Peter J. Howland and published by Taylor & Francis. This book was released on 2022-12-09 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wine as commodity has received enormous academic attention, while wine as gift has largely eluded significant dedicated research and analysis. This book addresses this lacuna with insights from leading scholars from a range of disciplines exploring wine as gift in different moments of history, across a variety of production to consumption contexts, and across societies and cultures. The book draws on examples from Australia, China, Croatia, France, Italy, Moldova, United Kingdom and Aotearoa New Zealand. Through the analysis of wine as gift, indeed often as a commodity-gift hybrid, this book significantly enhances understandings of the intertwined economic, societal, political and moral aspects of wine and its production, exchange, and consumption. Wine and the Gift: From Production to Consumption will appeal to researchers and undergraduates from a wide range of disciplines, including sociology, history, anthropology, cultural studies, geography, marketing, and business studies.
Download or read book Exploring Wine written by Steven Kolpan and published by Wiley. This book was released on 1995-11-20 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Enthralling guide that thoroughly demystifies wine. From the basics of wine production to the nuances of wine service. Explore the history,culture,romance, science and the business of wine. It's encyclopedic breadth make it a basic reference for anyone.
Book Synopsis Enterprise Diversity in the Business of Wine by : Maureen Benson-Rea
Download or read book Enterprise Diversity in the Business of Wine written by Maureen Benson-Rea and published by Emerald Group Publishing. This book was released on 2010-06-11 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this e-book is to provide a contemporary collection of case studies on wine business topics in one volume and the subjects included are consciously broad, reflecting the range of practice in business research and teaching cases.
