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Author : Ralph M. Gaedeke (comp.)
Publisher :
ISBN 13 :
Total Pages : 428 pages
Book Rating : 4.3/5 (91 download)
Download or read book Consumerism; Viewpoints from Business, Government, and the Public Interest written by Ralph M. Gaedeke (comp.) and published by . This book was released on 1972 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Chad Raphael
Publisher : University of Illinois Press
ISBN 13 : 0252092201
Total Pages : 322 pages
Book Rating : 4.2/5 (52 download)
Download or read book Investigated Reporting written by Chad Raphael and published by University of Illinois Press. This book was released on 2010-10-01 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Triple Award Winner: 2006 History Division Book Award of the Association for Education in Journalism and Mass Communication, 2006 Frank Luther Mott/Kappa Tau Alpha Communications Award, and 2005 Donald McGannon Award for Social and Ethical Relevance in Communications Policy Research The public often views television investigative reporting as a watchdog on the government. In fact, some of the centerpiece moments of TV muckraking relied heavily on official sources for inspiration, information, and regulatory protection from critics. At the same time, criticism by government officials and overt threats to regulate the television industry influenced the decision-making and content that went into some of broadcast news's iconic moments. Chad Raphael's looks at the relationship between journalism and regulation during the celebrated period of muckraking that took place on American television between 1960 and 1975. Raphael offers new insights into the economic, political, and industrial forces that shaped documentaries like Harvest of Shame, Hunger in America, and Banks and the Poor while placing the investigative television documentary into its institutional, regulatory, and cultural context. Throughout, Raphael exposes the complex strands of influence used by government officials to shape--and attack--investigative reporting, and highlights how these tactics created a troubling legacy for the regulation of television news today.
Author : John A. Howard
Publisher :
ISBN 13 :
Total Pages : 114 pages
Book Rating : 4.F/5 ( download)
Download or read book Advertising and the Public Interest written by John A. Howard and published by . This book was released on 1973 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 596 pages
Book Rating : 4.3/5 ( download)
Download or read book Advertising and the Public Interest written by and published by . This book was released on 1973 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Bureau of Labor Statistics
Publisher :
ISBN 13 :
Total Pages : 64 pages
Book Rating : 4.:/5 (319 download)
Download or read book Monthly Labor Review written by United States. Bureau of Labor Statistics and published by . This book was released on 1976 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publishes in-depth articles on labor subjects, current labor statistics, information about current labor contracts, and book reviews.
Author : Sanjay Kaptan
Publisher : Sarup & Sons
ISBN 13 : 9788176253987
Total Pages : 124 pages
Book Rating : 4.2/5 (539 download)
Download or read book Consumer Movement in India written by Sanjay Kaptan and published by Sarup & Sons. This book was released on 2003 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Inger L. Stole
Publisher : University of Illinois Press
ISBN 13 : 0252092589
Total Pages : 314 pages
Book Rating : 4.2/5 (52 download)
Download or read book Advertising on Trial written by Inger L. Stole and published by University of Illinois Press. This book was released on 2010-10-01 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the 1930s, the United States almost regulated advertising to a degree that seems unthinkable today. Activists viewed modern advertising as propaganda that undermined the ability of consumers to live in a healthy civic environment. Organized consumer movements fought the emerging ad business and its practices with fierce political opposition. Inger L. Stole examines how consumer activists sought to limit corporate influence by rallying popular support to moderate and change advertising. Stole weaves the story through the extensive use of primary sources, including archival research done with consumer and trade group records, as well as trade journals and engagement with the existing literature. Her account of the struggle also demonstrates how public relations developed in order to justify laissez-faire corporate advertising in light of a growing consumer rights movement, and how the failure to rein in advertising was significant not just for civic life in the 1930s but for our era as well.
Author : Vinay Kothari
Publisher : Springer
ISBN 13 : 3319169467
Total Pages : 619 pages
Book Rating : 4.3/5 (191 download)
Download or read book Proceedings of the 1982 Academy of Marketing Science (AMS) Annual Conference written by Vinay Kothari and published by Springer. This book was released on 2015-05-13 with total page 619 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1982 Academy of Marketing Science (AMS) Annual Conference held in Las Vegas, Nevada. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, industrial marketing, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Author : Kim B. Rotzoll
Publisher : University of Illinois Press
ISBN 13 : 9780252065422
Total Pages : 228 pages
Book Rating : 4.0/5 (654 download)
Download or read book Advertising in Contemporary Society written by Kim B. Rotzoll and published by University of Illinois Press. This book was released on 1996 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why are critics upset about advertising? And why are its practitioners so defensive? Revised and extensively updated, this edition of the classic Advertising in Contemporary Society offers unique perspectives that will help the reader understand how and why the controversial American phenomenon of advertising generates so much heat and--though much of it is passive--so much acceptance.
Author : Henry Kyambalesa
Publisher : Routledge
ISBN 13 : 1317146204
Total Pages : 223 pages
Book Rating : 4.3/5 (171 download)
Download or read book Economic Integration and Development in Africa written by Henry Kyambalesa and published by Routledge. This book was released on 2016-04-29 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: The debates over what African economic integration and development actually entails continue across international economic organizations, national governments and NGOs. Despite the glare of media attention and the position this issue has on international political agendas, few comprehensive accounts exist that fully examine why this process will be inevitable in the 21st century and how integration of national economies can be attuned to attaining the socio-economic goals and aspirations of member-countries. This book addresses this problem. It combines theory with application, enumerating the imperatives and initiatives governments will be forced to confront; providing insights for educators and students in African development, for policy makers in African governments, and for inter-governmental organizations.
Author : Henry Kyambalesa
Publisher : Routledge
ISBN 13 : 1351781715
Total Pages : 360 pages
Book Rating : 4.3/5 (517 download)
Download or read book Marketing in the 21st Century: Concepts, Challenges and Imperatives written by Henry Kyambalesa and published by Routledge. This book was released on 2017-11-01 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title was first published in 2000: Designed to explore the emerging challenges for marketing executives and their organizations, as well as to survey the viable strategies for meeting these challenges. The book updates marketing concepts, terminologies and practices dictated by changes in social, economic, competitive and technological conditions. Additionally, the role governments need to play in order to create an enabling environment in which business institutions can provide goods and services at reasonable costs and prices is clearly spelt out.
Author : Klaus Krippendorff
Publisher : CRC Press
ISBN 13 : 9780677054407
Total Pages : 552 pages
Book Rating : 4.0/5 (544 download)
Download or read book Communication and Control in Society written by Klaus Krippendorff and published by CRC Press. This book was released on 1979 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Frederick D. Sturdivant
Publisher : Marketing Classics Press
ISBN 13 : 1613112017
Total Pages : 151 pages
Book Rating : 4.6/5 (131 download)
Download or read book Minorities and Marketing written by Frederick D. Sturdivant and published by Marketing Classics Press. This book was released on 2011-08-15 with total page 151 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Robert V. Larabee
Publisher : Routledge
ISBN 13 : 1136753346
Total Pages : 544 pages
Book Rating : 4.1/5 (367 download)
Download or read book The Federal Trade Commission written by Robert V. Larabee and published by Routledge. This book was released on 2020-03-11 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: This annotated bibliography assists the reader in locating information about the United States Federal Trade Commission. The book is divided into four chapters, each reflecting the major functions and regulatory responsibilities of the FTC.
Author : United States. Bureau of Labor Statistics
Publisher :
ISBN 13 :
Total Pages : 320 pages
Book Rating : 4.F/5 ( download)
Download or read book Collective Bargaining Agreements for State and County Government Employees written by United States. Bureau of Labor Statistics and published by . This book was released on 1976 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Henry Kyambalesa
Publisher : Routledge
ISBN 13 : 0429790953
Total Pages : 175 pages
Book Rating : 4.4/5 (297 download)
Download or read book The Keys to Success in Management written by Henry Kyambalesa and published by Routledge. This book was released on 2019-01-04 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1998, this volume is designed to explore the requisite knowledge, skills and drive which both prospective and practising managers need to possess in order to discharge the duties of the managerial job in an effective manner, as well as contribute meaningfully to the long-term success and survival of their organisations. In other words, the book is an exposition of the "dos and don’ts" and the "nuts and bolts" of the managerial world. To make the book more useful to the reader, management theory and practice are simultaneously discussed, and a glossary of important management terms and concepts used in the text is provided toward the end of the book.
Author : Venkatakrishna V. Bellur
Publisher : Springer
ISBN 13 : 3319169769
Total Pages : 345 pages
Book Rating : 4.3/5 (191 download)
Download or read book The 1980’s: A Decade of Marketing Challenges written by Venkatakrishna V. Bellur and published by Springer. This book was released on 2015-04-20 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1981 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida with the theme The 1980’s: A Decade of Marketing Challenges. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, industrial marketing, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
