Understanding Consumer Behavior and Consumption Experience

Download Understanding Consumer Behavior and Consumption Experience PDF Online Free

Author :
Publisher : IGI Global
ISBN 13 : 1466675195
Total Pages : 319 pages
Book Rating : 4.4/5 (666 download)

DOWNLOAD NOW!


Book Synopsis Understanding Consumer Behavior and Consumption Experience by : Rajagopal

Download or read book Understanding Consumer Behavior and Consumption Experience written by Rajagopal and published by IGI Global. This book was released on 2015-01-31 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: Abstract: "This book discusses the indispensable value of understanding consumer activities and the crucial role they play in developing successful marketing strategies by focusing on concepts such as consumer perceptions, consumption culture, and the influence of information technology"--Provided by publisher

Eco-Friendly and Fair

Download Eco-Friendly and Fair PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 1351058339
Total Pages : 226 pages
Book Rating : 4.3/5 (51 download)

DOWNLOAD NOW!


Book Synopsis Eco-Friendly and Fair by : Mark Heuer

Download or read book Eco-Friendly and Fair written by Mark Heuer and published by Routledge. This book was released on 2018-05-11 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: The make-take-waste paradigm of fast fashion explains much of the producer and consumer behavior patterns towards fast fashion. The evolution from a two-season fashion calendar to fast fashion, characterized by rapid product cycles from retailers and impulse buying by consumers, presents new challenges to the environment, workplace and labour practices. This book provides a comprehensive overview of new insights into consumer behaviour mechanisms in order to shift practices toward sustainable fashion and to minimize the negative impacts of fast fashion on the environment and society. Concepts and techniques are presented that could overcome the formidable economic drivers of fast fashion and lead toward a future of sustainable fashion. While the need for change in the fashion industry post-Rana Plaza could not be more obvious, alternative and more sustainable consumption models have been under-investigated. The paucity of such research extends to highly consumptive consumer behaviours regarding fast fashion (i.e. impulse buying and throwaways) and the related impediments these behaviours pose for sustainable fashion. Written by leading researchers in the field of sustainable fashion and supported by the Textile Institute, this book evaluates fashion trends, what factors have led to new trends and how the factors supporting fast fashion differ from those of the past. It explores the economic drivers of fast fashion and what social, environmental and political factors should be maintained, and business approaches adopted, in order for fast fashion to be a sustainable model. In particular, it provides consumer behaviour concepts that can be utilized at the retail level to support sustainable fashion.

Consumer Behaviour towards Consumer Durable Goods

Download Consumer Behaviour towards Consumer Durable Goods PDF Online Free

Author :
Publisher : Archers & Elevators Publishing House
ISBN 13 : 938324108X
Total Pages : pages
Book Rating : 4.3/5 (832 download)

DOWNLOAD NOW!


Book Synopsis Consumer Behaviour towards Consumer Durable Goods by : Dr. N. Ratna Kishor

Download or read book Consumer Behaviour towards Consumer Durable Goods written by Dr. N. Ratna Kishor and published by Archers & Elevators Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Risk Taking and Information Handling in Consumer Behavior

Download Risk Taking and Information Handling in Consumer Behavior PDF Online Free

Author :
Publisher :
ISBN 13 :
Total Pages : 688 pages
Book Rating : 4./5 ( download)

DOWNLOAD NOW!


Book Synopsis Risk Taking and Information Handling in Consumer Behavior by :

Download or read book Risk Taking and Information Handling in Consumer Behavior written by and published by . This book was released on 1967 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Proceedings of the 2nd International Interdisciplinary Conference on Environmental Sciences and Sustainable Developments Education and Green Economy (IICESSD-EGE 2022)

Download Proceedings of the 2nd International Interdisciplinary Conference on Environmental Sciences and Sustainable Developments Education and Green Economy (IICESSD-EGE 2022) PDF Online Free

Author :
Publisher : Springer Nature
ISBN 13 : 2384761722
Total Pages : 422 pages
Book Rating : 4.3/5 (847 download)

DOWNLOAD NOW!


Book Synopsis Proceedings of the 2nd International Interdisciplinary Conference on Environmental Sciences and Sustainable Developments Education and Green Economy (IICESSD-EGE 2022) by : Femilia Zahra

Download or read book Proceedings of the 2nd International Interdisciplinary Conference on Environmental Sciences and Sustainable Developments Education and Green Economy (IICESSD-EGE 2022) written by Femilia Zahra and published by Springer Nature. This book was released on 2024-01-30 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book. THE SUBJECT MATTER OF THE CONFERENCE INCLUDES THE FOLLOWING AND RELATED ISSUES:Agriculture and forestry for the environment and sustainable developmentHealth for the environment and sustainable developmentEngineering science for environment and sustainable developmentEducation for the environment and sustainable developmentGreen economy, entrepreneurship and good governance for sustainable development

Consumer Behaviour and Sustainable Fashion Consumption

Download Consumer Behaviour and Sustainable Fashion Consumption PDF Online Free

Author :
Publisher : Springer
ISBN 13 : 9811312656
Total Pages : 101 pages
Book Rating : 4.8/5 (113 download)

DOWNLOAD NOW!


Book Synopsis Consumer Behaviour and Sustainable Fashion Consumption by : Subramanian Senthilkannan Muthu

Download or read book Consumer Behaviour and Sustainable Fashion Consumption written by Subramanian Senthilkannan Muthu and published by Springer. This book was released on 2018-06-21 with total page 101 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyses the importance of consumer behaviour in sustainable fashion and consumption. Consumer behaviour plays a major role in sustainability, and when it comes to textile products, a number of studies have shown that for certain product categories, consumer behaviour during use and disposal stages influences the entire life cycle impacts of the product more than the raw material and manufacturing stages. However green the production, the overall sustainability of a product depends on the consumers who use and dispose of it.

Towards a Smart, Resilient and Sustainable Industry

Download Towards a Smart, Resilient and Sustainable Industry PDF Online Free

Author :
Publisher : Springer Nature
ISBN 13 : 3031382749
Total Pages : 689 pages
Book Rating : 4.0/5 (313 download)

DOWNLOAD NOW!


Book Synopsis Towards a Smart, Resilient and Sustainable Industry by : Yuri Borgianni

Download or read book Towards a Smart, Resilient and Sustainable Industry written by Yuri Borgianni and published by Springer Nature. This book was released on 2023-09-04 with total page 689 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers insights into the new trends that are pushing industries toward the 5.0 paradigm. Digitalization has made tremendous inroads, and the key enabling technologies for Industry 4.0 are increasingly mature. “Towards a Smart, Resilient and Sustainable Industry” not only strikes a balance among the current benefits, issues, and limitations of the current wave of digitalization, but also identifies the key challenges for making new industrial developments favorable for people and the environment. The different perspectives presented in this collection are gathered from contributions presented at the 2nd International Symposium on Industrial Engineering and Automation (ISIEA 2023), which took place at the Free University of Bozen-Bolzano on June 22-23, 2023. Readers will realize how aspects from different disciplines are interwoven to allow positive changes across industries: from engineering to artificial intelligence, from management to design, and from health care to biology.

Fashion Branding and Consumer Behaviors

Download Fashion Branding and Consumer Behaviors PDF Online Free

Author :
Publisher : Springer Science & Business Media
ISBN 13 : 1493902776
Total Pages : 153 pages
Book Rating : 4.4/5 (939 download)

DOWNLOAD NOW!


Book Synopsis Fashion Branding and Consumer Behaviors by : Tsan-Ming Choi

Download or read book Fashion Branding and Consumer Behaviors written by Tsan-Ming Choi and published by Springer Science & Business Media. This book was released on 2014-01-30 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fashion Branding and Consumer Behaviors presents eye-opening theory, literature review and original research on the mutual influence of branding strategies and consumer response. Contributors use multiple methods to analyze consumers' psychosocial needs and the extent that their fulfillment goes beyond the usefulness or value of the items they purchase as well as the fashion industry's means of communicating brand identity and enhancing brand loyalty. Along the way, these studies raise important questions about consumer behaviors, consumer welfare, environmental ethics and the future of consumer research. Included in the coverage: A symbolic interactionist perspective on fashion brand personality and advertisement response. Optimizing fashion branding strategies in a fluctuating market. An analysis of fashion brand extensions by artificial neural networks. Domestic or foreign luxury brands? A comparison of status- and non-status- seeking teenagers. The impact of consumers’ need for uniqueness on purchase perception. How brand awareness relates to market outcome, brand equity and the marketing mix. A breakthrough volume on the complexities of how and why we buy, Fashion Branding and Consumer Behaviors will captivate researchers and practitioners in the fields of consumer psychology, marketing and economics.

Shaping Sustainable Fashion

Download Shaping Sustainable Fashion PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 1136454454
Total Pages : 194 pages
Book Rating : 4.1/5 (364 download)

DOWNLOAD NOW!


Book Synopsis Shaping Sustainable Fashion by : Alison Gwilt

Download or read book Shaping Sustainable Fashion written by Alison Gwilt and published by Routledge. This book was released on 2012-06-25 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: The production, use and eventual disposal of most clothing is environmentally damaging, and many fashion and textile designers are becoming keen to employ more sustainable strategies in their work. This book provides a practical guide to the ways in which designers are creating fashion with less waste and greater durability. Based on the results of extensive research into lifecycle approaches to sustainable fashion, the book is divided into four sections: source: explores the motivations for the selection of materials for fashion garments and suggests that garments can be made from materials that also assist in the management of textile waste make: discusses the differing approaches to the design and manufacture of sustainable fashion garments that can also provide the opportunity for waste control and minimization use: explores schemes that encourage the consumer to engage in slow fashion consumption last: examines alternative solutions to the predictable fate of most garments – landfill. Illustrated throughout with case studies of best practice from international designers and fashion labels and written in a practical, accessible style, this is a must-have guide for fashion and textile designers and students in their areas.

Consumer Behavior

Download Consumer Behavior PDF Online Free

Author :
Publisher :
ISBN 13 :
Total Pages : 568 pages
Book Rating : 4.E/5 ( download)

DOWNLOAD NOW!


Book Synopsis Consumer Behavior by : Michael R. Solomon

Download or read book Consumer Behavior written by Michael R. Solomon and published by . This book was released on 2004 with total page 568 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fashion is a driving force that shapes the way we live--it influences apparel, hairstyles, art, food, cosmetics, cars, music, toys, furniture, and many other aspects of our daily lives that we often take for granted. Fashion is a major component of popular culture--one that is everchanging. With a solid base in social science, and in economic and marketing research, "Consumer Behavior: In Fashion" provides a comprehensive analysis of today's fashion consumer. Up-to-date, thought-provoking information is presented in an engaging everyday context that helps students, business people and scholars understand how fashion shapes the everyday world of consumers. Among other special features, this comprehensive text: Starts each chapter with a consumer scenario used to analyze concepts covered in the chapter Relates consumer behavior concepts specifically to fashion products and processes Integrates the rapidly-evolving domain of fashion e-commerce Uses numerous fashion ads to explore how fashion companies attempt to communicate with their markets Includes both a marketing and consumer approach to the business of fashion Highlights both good and bad aspects of fashion marketing and offers a chapter on consumer and business ethics, social responsibility, and environmental issues Includes a chapter on consumer protection by business, government, and independent agencies

Textiles and Clothing Sustainability

Download Textiles and Clothing Sustainability PDF Online Free

Author :
Publisher : Springer
ISBN 13 : 9811021317
Total Pages : 102 pages
Book Rating : 4.8/5 (11 download)

DOWNLOAD NOW!


Book Synopsis Textiles and Clothing Sustainability by : Subramanian Senthilkannan Muthu

Download or read book Textiles and Clothing Sustainability written by Subramanian Senthilkannan Muthu and published by Springer. This book was released on 2016-08-10 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book to introduce and explain the concept of sustainable consumption with reference to the clothing sector. It uses various case studies to detail sustainable consumption behavior in the industry. Consumption is a key issue and is a major driver when it comes to sustainability in any industry, including clothing sector. Several studies which have highlighted the need for sustainable consumption in the clothing sector are discussed in this book.

The Psychology of Touch

Download The Psychology of Touch PDF Online Free

Author :
Publisher : Psychology Press
ISBN 13 : 1317760107
Total Pages : 367 pages
Book Rating : 4.3/5 (177 download)

DOWNLOAD NOW!


Book Synopsis The Psychology of Touch by : Morton A. Heller

Download or read book The Psychology of Touch written by Morton A. Heller and published by Psychology Press. This book was released on 2013-11-12 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed to make research on touch understandable to those not specifically involved in tactile research, this book provides broad coverage of the field. It includes material on sensory physiology and psychophysics, thermal sensibility, pain, pattern participation, sensory aids, and tactile perception in blind people. While the volume is important for researchers in the area of touch, it should also prove valuable to a broad audience of experimental and educational psychologists, and health professionals. The book should also be of interest to scientists in perception, cognition, and cognitive science, and can be used as a supplementary reader for courses in sensation and perception.

Ask a Manager

Download Ask a Manager PDF Online Free

Author :
Publisher : Ballantine Books
ISBN 13 : 0399181822
Total Pages : 306 pages
Book Rating : 4.3/5 (991 download)

DOWNLOAD NOW!


Book Synopsis Ask a Manager by : Alison Green

Download or read book Ask a Manager written by Alison Green and published by Ballantine Books. This book was released on 2018-05-01 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together

Proceedings of the 2022 International Conference on Science Education and Art Appreciation (SEAA 2022)

Download Proceedings of the 2022 International Conference on Science Education and Art Appreciation (SEAA 2022) PDF Online Free

Author :
Publisher : Springer Nature
ISBN 13 : 249406905X
Total Pages : 1663 pages
Book Rating : 4.4/5 (94 download)

DOWNLOAD NOW!


Book Synopsis Proceedings of the 2022 International Conference on Science Education and Art Appreciation (SEAA 2022) by : Zehui Zhan

Download or read book Proceedings of the 2022 International Conference on Science Education and Art Appreciation (SEAA 2022) written by Zehui Zhan and published by Springer Nature. This book was released on 2022-12-28 with total page 1663 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book. 2022 International Conference on Science Education and Art Appreciation (SEAA 2022) was held on June 24–26, 2022 in Chengdu, China. It aims to encourage exchange of information on research frontiers in different fields, connect the most advanced academic resources in China and abroad, turn research results into industrial solutions, bring together talents, technologies and capital to boost development. The purpose of the conference is to provide an international platform for experts, scholars, engineers and technicians, and technical R&D personnel engaged in related fields such as "Science Education" and "Art Appreciation" , to share scientific research results, broaden research ideas, collide with new ideas, and strengthen academic research, and to explore the key challenges and research directions faced by the development of this field, and promote the industrialization cooperation of academic achievements. Experts, scholars, business people and other relevant personnel from universities and research institutions at home and abroad are cordially invited to attend and exchange.

Driving Green Marketing in Fashion and Retail

Download Driving Green Marketing in Fashion and Retail PDF Online Free

Author :
Publisher : IGI Global
ISBN 13 :
Total Pages : 327 pages
Book Rating : 4.3/5 (693 download)

DOWNLOAD NOW!


Book Synopsis Driving Green Marketing in Fashion and Retail by : Tarnanidis, Theodore K.

Download or read book Driving Green Marketing in Fashion and Retail written by Tarnanidis, Theodore K. and published by IGI Global. This book was released on 2024-05-28 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, sustainability is a critical issue in the fashion industry. However, it can be challenging for fashion businesses to adopt green marketing strategies while keeping up with digital innovations. The book, Driving Green Marketing in Fashion and Retail, explores cutting-edge techniques to provide solutions to this challenge. It is an essential guide for fashion marketers looking to align their practices with environmental responsibility. As consumers become increasingly conscious of the environmental and social impacts of their purchasing decisions, fashion brands must adapt or risk being left behind. This book offers a comprehensive roadmap for embracing sustainability through digital marketing channels. From leveraging AI and big data analytics to implementing eco-friendly packaging solutions, each chapter presents actionable insights tailored to the modern fashion landscape.

Sustainability in Fashion

Download Sustainability in Fashion PDF Online Free

Author :
Publisher : Springer
ISBN 13 : 3319512536
Total Pages : 284 pages
Book Rating : 4.3/5 (195 download)

DOWNLOAD NOW!


Book Synopsis Sustainability in Fashion by : Claudia E. Henninger

Download or read book Sustainability in Fashion written by Claudia E. Henninger and published by Springer. This book was released on 2017-06-27 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a critical insight into sustainability and fashion in a retailing and marketing context. Examining a truly global industry, Sustainability in Fashion offers international application with a view to contextualising important developments within the industry. Contributors use their diverse backgrounds and expertise to provide a contemporary approach in examining key theoretical concepts, constructs and developments. Topics include consumer behaviour, communications, circular economy and supply chain management. The individual chapters focus on sustainability and provide a range of fashion sector examples from high street to luxury apparel.

Product-Country Images

Download Product-Country Images PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 1317953193
Total Pages : 504 pages
Book Rating : 4.3/5 (179 download)

DOWNLOAD NOW!


Book Synopsis Product-Country Images by : Nicolas Papadopoulos

Download or read book Product-Country Images written by Nicolas Papadopoulos and published by Routledge. This book was released on 2014-05-01 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first-ever book about product and country images. It discusses the nature and role and influence of product-country images in international marketing strategy and consumer behavior. Thousands of companies use country identifiers as part of their international marketing strategy, and hundreds of researchers have studied the ways in which these identifiers influence behavior. As markets become more international, the more prominently the origin of products will figure in sellers' and buyers' decisions. The time is ripe for practitioners and academicians to delve into the insights offered in this seminal volume so as to better prepare for meeting the competitive challenges of the global marketplace. Product-Country Images is a wide-ranging and state-of-the-art book offering specific information and case studies to further understanding of the various aspects of this complex topic.