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Author : Washington Uranga
Publisher :
ISBN 13 : 9789505462605
Total Pages : 234 pages
Book Rating : 4.4/5 (626 download)
Download or read book Conocer, transformar, comunicar written by Washington Uranga and published by . This book was released on 2016 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Custodia Cabanas
Publisher : Editorial Almuzara
ISBN 13 : 848356792X
Total Pages : 107 pages
Book Rating : 4.4/5 (835 download)
Download or read book Comunicar para transformar written by Custodia Cabanas and published by Editorial Almuzara. This book was released on 2013 with total page 107 pages. Available in PDF, EPUB and Kindle. Book excerpt: La comunicación interna está sufriendo un avance imparable y se presenta hoy como la gran aliada estratégica de las empresas para la gestión del cambio. Comunicar para transformar aporta al lector fórmulas para saber cómo liderar y motivar a los empleados de una compañía mediante las nuevas tendencias con el fin de lograr que se sientan parte activa de la cultura corporativa. Para apoyar las tesis propuestas, Custodia Cabanas y Asunción Soriano incluyen casos prácticos de compañías líderes que apuestan decididamente por esta herramienta de gestión con una visión práctica, aportan claves que ayudan a definir el plan de comunicación y dan respuesta a cuestiones fundamentales como: ¿qué canal es el idóneo para comunicar qué? ¿Cuál es el papel de las herramientas 2.0 en la gestión del cambio? ¿Cómo enfocar el mensaje para que cale en los colaboradores? ¿Cuándo y a quién comunicar? ¿Cómo medir el impacto de la comunicación interna? ¿Cómo implementar las técnicas de gamificación o el storytelling? En definitiva, Comunicar para transformar es un libro que sirve de inspiración y supone el salto definitivo para directivos, responsables de Comunicación Interna, Gestión de Personas o de Recursos Humanos, que día a día necesitan reforzar el compromiso de los colaboradores en la transformación o la integración organizacional.
Author : Martín González Frígoli
Publisher :
ISBN 13 : 9789506231743
Total Pages : 104 pages
Book Rating : 4.2/5 (317 download)
Download or read book Cultura en acción written by Martín González Frígoli and published by . This book was released on 2019 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Ana Cristina Suzina
Publisher : Springer Nature
ISBN 13 : 3030625575
Total Pages : 239 pages
Book Rating : 4.0/5 (36 download)
Download or read book The Evolution of Popular Communication in Latin America written by Ana Cristina Suzina and published by Springer Nature. This book was released on 2021-05-19 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together twelve contributions that trace the empirical-conceptual evolution of Popular Communication, associating it mainly with the context of inequalities in Latin America and with the creative and collective appropriation of communication and knowledge technologies as a strategy of resistance and hope for marginalized social groups. In this way, even while emphasizing the Latin American and even ancestral identity of this current of thought, this book positions it as an epistemology of the South capable of inspiring relevant reflections in an increasingly unequal and mediatized world. The volume’s contributors include both early-career and more established professionals and natives of seven countries in Latin America. Their contributions reflect on the epistemological roots of Popular Communication, and how those roots give rise to a research method, a pedagogy, and a practice, from decolonial perspectives.
Author : Laura Robinson
Publisher : Emerald Group Publishing
ISBN 13 : 1786354810
Total Pages : 392 pages
Book Rating : 4.7/5 (863 download)
Download or read book Communication and Information Technologies Annual written by Laura Robinson and published by Emerald Group Publishing. This book was released on 2016-12-19 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume examines many aspects impacting the digital divide in Latin America and the politics of digital inclusion including mobile youth identities, technology affordability, school transformation by digital media, the diffusion of e-commerce platforms and digital technology in SMEs.
Author : Víctor Marí Sáez
Publisher : Popular Editorial
ISBN 13 : 9788478844937
Total Pages : 236 pages
Book Rating : 4.8/5 (449 download)
Download or read book Comunicar para transformar, transformar para comunicar written by Víctor Marí Sáez and published by Popular Editorial. This book was released on 2011-05-01 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Orc
Publisher : Independently Published
ISBN 13 : 9781730713101
Total Pages : 124 pages
Book Rating : 4.7/5 (131 download)
Download or read book Transformar Para Bien: La Comunicaci written by Orc and published by Independently Published. This book was released on 2018-10-31 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Segismundo Uriarte Dominguez
Publisher :
ISBN 13 :
Total Pages : 146 pages
Book Rating : 4.6/5 (447 download)
Download or read book Comunicacion Eficaz written by Segismundo Uriarte Dominguez and published by . This book was released on 2020-05-12 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: La comunicación juega un papel cada vez más preponderante en la sociedad actual. Este fenómeno se observa tanto en el ámbito empresarial e institucional, como en el personal. Incluso las estadísticas señalan que tanto hombres como mujeres, empleamos la mayor parte de nuestro tiempo útil en tareas que se engloban dentro del área de la comunicación. Pero hay que saber distinguir entre comunicación e información, dos términos que con frecuencia confundimos. La información se limita básicamente a la transmisión de datos de un emisor a un receptor, mientras que la comunicación comprende un proceso mucho más complejo, que se relaciona con el intercambio de ideas y conocimientos, a partir de los cuales, se genera una respuesta por parte de la persona que recibe dicho mensaje. Debemos tener en cuenta que todo lo que somos y hacemos forma parte de un proceso de comunicación y la misma no sólo se compone de palabras, sino de actitudes, gestos, imágenes. En cualquier caso, debemos recordar que más allá de las múltiples posibilidades que la comunicación introduce en el ámbito laboral y personal, es probable que su mayor aporte sea transmitir conocimiento, permitirnos conocer la opinión y la verdad del otro, la realidad de todo lo que nos rodea. Hoy más que nunca, es innegable que el saber comunicarse bien con los demás, constituye una de las claves por excelencia para tener éxito. Este Manual, elaborado con criterios profesionales, con un enfoque práctico, estructura muy sencilla y de fácil comprensión, pretende aportar los conocimientos necesarios para lograr una comunicación eficaz.
Author : Frederick Ernest Giesecke
Publisher : Pearson Educación
ISBN 13 : 9789702608110
Total Pages : 670 pages
Book Rating : 4.6/5 (81 download)
Download or read book Modern Graphics Communication written by Frederick Ernest Giesecke and published by Pearson Educación. This book was released on 2004 with total page 670 pages. Available in PDF, EPUB and Kindle. Book excerpt: This completely rewritten adaptation of Giesecke utilizes an abundance of hands-on activities and clear step-by-step descriptions to teach users freehand sketching and visualization skills for engineering graphics. The eighth edition features reorganized, consolidated coverage of Solid Modeling, new drawing problems, and fully proofed drawings. Other chapter topics include design and graphic communication, introduction to cad and solid modeling, freehand sketching and lettering techniques, geometric construction and modeling basics, multi-view sketching and projection, pictorial sketching, sectional views, dimensioning, and tolerancing, For individuals interested in the fields of technical drawing and engineering graphics.
Author : Hadley Wickham
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1491910364
Total Pages : 521 pages
Book Rating : 4.4/5 (919 download)
Download or read book R for Data Science written by Hadley Wickham and published by "O'Reilly Media, Inc.". This book was released on 2016-12-12 with total page 521 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to use R to turn raw data into insight, knowledge, and understanding. This book introduces you to R, RStudio, and the tidyverse, a collection of R packages designed to work together to make data science fast, fluent, and fun. Suitable for readers with no previous programming experience, R for Data Science is designed to get you doing data science as quickly as possible. Authors Hadley Wickham and Garrett Grolemund guide you through the steps of importing, wrangling, exploring, and modeling your data and communicating the results. You'll get a complete, big-picture understanding of the data science cycle, along with basic tools you need to manage the details. Each section of the book is paired with exercises to help you practice what you've learned along the way. You'll learn how to: Wrangle—transform your datasets into a form convenient for analysis Program—learn powerful R tools for solving data problems with greater clarity and ease Explore—examine your data, generate hypotheses, and quickly test them Model—provide a low-dimensional summary that captures true "signals" in your dataset Communicate—learn R Markdown for integrating prose, code, and results
Author : Sean Egan
Publisher : Chicago Review Press
ISBN 13 : 1613730012
Total Pages : 452 pages
Book Rating : 4.6/5 (137 download)
Download or read book Bowie on Bowie written by Sean Egan and published by Chicago Review Press. This book was released on 2015-05-01 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the Rainbow Selection 2016 David Bowie has been one of pop music's greatest interviewees since January 1972, when he famously risked career death by asserting to Melody Maker that he was gay. Although he wasn't yet a big star, it was a groundbreaking moment. And over the years, Bowie has failed to give an uninteresting interview. It might be said that he has habitually used the media for his own ends, but he has paradoxically also been searingly honest, declining to ever be coy about his ambitions, his private life, and even his occasional ennui. Bowie on Bowie presents some of the best interviews Bowie has granted in his near five-decade career. Each interview traces a new step in his unique journey, successively freezing him in time as young novelty hit-maker, hairy hippie, Ziggy Stardust, Aladdin Sane, the Thin White Duke, plastic soul man, fragile Germanic exile, godfather of the New Romantics, eighties sellout, Tin Machinist, and, finally, permanently, artistically reborn beloved elder statesman of challenging popular music. In all of these iterations he is remarkably articulate. He is also preternaturally polite—almost every interviewer remarks upon his charm. The features in this book come from outlets both prestigious (MelodyMaker, Mojo, New Musical Express,Q, Rolling Stone) and less well-known (The Drummer, Guitar,Ikon, Mr. Showbiz). In all cases, Bowie enables the reader to approach the nerve center of his ferociously creative and prolific output.
Author : Berta García-Orosa
Publisher : Taylor & Francis
ISBN 13 : 1000771555
Total Pages : 161 pages
Book Rating : 4.0/5 (7 download)
Download or read book Emerging Practices in the Age of Automated Digital Journalism written by Berta García-Orosa and published by Taylor & Francis. This book was released on 2022-10-21 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Emerging Practices in the Age of Automated Digital Journalism provides detailed insight into the current state of journalism and its future challenges. The book brings together a global team of authors to review and analyse emerging practices in the automated digital scenario through which journalism is being reshaped, such as novel languages, storytelling forms, and business models. Providing a much-needed review of the field to apprehend the knowledge and experience acquired, the collection also offers an up-to-date overview of digital journalism today, outlining those trends pointing to the future of journalism practice and media in the online sphere. Through a multidisciplinary and international approach, chapters delve into the main technological changes that digital journalism has recently faced, closely related to digital native media, novel storytelling forms, social media, innovation, television broadcasting, new media management structures and procedures, content automation, fact-checking, web analytics, and social audiences. Offering new insights into this fast-developing area, this volume will be an engaging and vital resource for media professionals and researchers in journalism and communication studies, as well as those interested in contemporary journalism practice and communication technology.
Author : Maurizio Ferraris
Publisher : State University of New York Press
ISBN 13 : 1438453795
Total Pages : 126 pages
Book Rating : 4.4/5 (384 download)
Download or read book Manifesto of New Realism written by Maurizio Ferraris and published by State University of New York Press. This book was released on 2014-12-01 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: Philosophical realism has taken a number of different forms, each applied to different topics and set against different forms of idealism and subjectivism. Maurizio Ferraris's Manifesto of New Realism takes aim at postmodernism and hermeneutics, arguing against their emphasis on reality as constructed and interpreted. While acknowledging the value of these criticisms of traditional, dogmatic realism, Ferraris insists that the insights of postmodernism have reached a dead end. Calling for the discipline to turn its focus back to truth and the external world, Ferraris's manifesto—which sparked lively debate in Italy and beyond—offers a wiser realism with social and political relevance.
Author : Mónica Pérez de las Heras
Publisher : Editorial Almuzara
ISBN 13 : 8483567148
Total Pages : 192 pages
Book Rating : 4.4/5 (835 download)
Download or read book Escribe, habla, seduce written by Mónica Pérez de las Heras and published by Editorial Almuzara. This book was released on 2013-04 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: ¿Sabes cuántas personas han muerto en el mundo por hablar en público? Si crees que la respuesta es «ninguna», te equivocas. William Henry Harrison, noveno presidente de Estados Unidos (1773-1841), falleció después de dar su discurso de investidura. Los hechos sucedieron así: cuentan que pronunció su alocución del 4 de marzo sin estar lo suficientemente abrigado, por lo que murió un mes después... de neumonía. Hoy en día para casi el 90% de las profesiones se necesita hablar en público. Si eres emprendedor, es imprescindible que sepas hacer una efectiva y breve presentación para explicar cómo es tu empresa y venderte a posibles clientes (es lo que se viene llamando conversación del ascensor o elevator pitch). Si eres un profesional que pronuncia conferencias, conocer cómo se hace un Pecha Kucha es básico para aprender a sintetizar y controlar los tiempos. Si eres periodista tu oportunidad está en saber escribir discursos con Programación Neurolingu ̈ística (PNL), un trabajo de presente y futuro. Si diseñas presentaciones visuales para ti o para otros tienes que estar a la última en cuanto a tendencias de comunicación. Y, si no empleas la oratoria en tu vida profesional, en la personal también encontrarás oportunidades para utilizarla: en un brindis en una boda, al defender tu punto de vista ante la comunidad de vecinos o hacer una pregunta en un debate.
Author : Acciona; Aviva; Correos; EDP, Everis; Indra; NH Hotel Group; Securitas
Publisher : Editorial UOC
ISBN 13 : 8491164065
Total Pages : 234 pages
Book Rating : 4.4/5 (911 download)
Download or read book Universidades corporativas written by Acciona; Aviva; Correos; EDP, Everis; Indra; NH Hotel Group; Securitas and published by Editorial UOC. This book was released on 2016-11-02 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: La creciente necesidad de alinear los objetivos de formación con los objetivos estratégicos de la empresa ha favorecido la creación de universidades corporativas (UC).Las empresas se ven envueltas en procesos de cambio continuo, éstos se suceden a tanta velocidad que no es suficiente con las estructuras tradicionales.La universidad tradicional prepara a las personas para su futuro profesional, les da una base y los prepara para su adaptación al cambio, mientras que la UC se preocupa por el rendimiento en el puesto de trabajo, planifica el futuro del trabajador pensando en un plan de carrera asociado a la organización.El activo más importante de las empresas es su equipo de personas, por eso es importante invertir en su formación y reforzar sus vínculos con la compañía. Las organizaciones que explican sus experiencias en este libro lo tienen muy claro.
Author : Virginio Gallardo
Publisher : Editorial Almuzara
ISBN 13 : 848356176X
Total Pages : 271 pages
Book Rating : 4.4/5 (835 download)
Download or read book Liderazgo transformador written by Virginio Gallardo and published by Editorial Almuzara. This book was released on 2009-04 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: Virginio Gallardo propugna un estilo de dirección que acelera el potencial creativo y rompe con la cultura de las empresas sin alma.
Author : Manuel Gertrudix Barrio
Publisher : Lulu.com
ISBN 13 : 8415816049
Total Pages : 144 pages
Book Rating : 4.4/5 (158 download)
Download or read book Actas del VI Simposio Las Sociedades ante el Reto Digital written by Manuel Gertrudix Barrio and published by Lulu.com. This book was released on 2013-05-13 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Desde 2008, el Simposio Las Sociedades ante el Reto Digital, se ha venido desarrollando en el marco de la Cátedra Europa, organizado por la Universidad del Norte en Barranquilla, Colombia. En sus seis ediciones, se ha consolidado como un espacio de encuentro académico interesado en el abordaje interdisciplinar de las TIC desde tres grandes áreas, las ciencias sociales, las comunicaciones y la educación.
