Comunicar Para Transformar

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Comunicar para transformar

Author : Custodia Cabanas
Publisher : Editorial Almuzara
ISBN 13 : 848356792X
Total Pages : 107 pages
Book Rating : 4.4/5 (835 download)

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Book Synopsis Comunicar para transformar by : Custodia Cabanas

Download or read book Comunicar para transformar written by Custodia Cabanas and published by Editorial Almuzara. This book was released on 2013 with total page 107 pages. Available in PDF, EPUB and Kindle. Book excerpt: La comunicación interna está sufriendo un avance imparable y se presenta hoy como la gran aliada estratégica de las empresas para la gestión del cambio. Comunicar para transformar aporta al lector fórmulas para saber cómo liderar y motivar a los empleados de una compañía mediante las nuevas tendencias con el fin de lograr que se sientan parte activa de la cultura corporativa. Para apoyar las tesis propuestas, Custodia Cabanas y Asunción Soriano incluyen casos prácticos de compañías líderes que apuestan decididamente por esta herramienta de gestión con una visión práctica, aportan claves que ayudan a definir el plan de comunicación y dan respuesta a cuestiones fundamentales como: ¿qué canal es el idóneo para comunicar qué? ¿Cuál es el papel de las herramientas 2.0 en la gestión del cambio? ¿Cómo enfocar el mensaje para que cale en los colaboradores? ¿Cuándo y a quién comunicar? ¿Cómo medir el impacto de la comunicación interna? ¿Cómo implementar las técnicas de gamificación o el storytelling? En definitiva, Comunicar para transformar es un libro que sirve de inspiración y supone el salto definitivo para directivos, responsables de Comunicación Interna, Gestión de Personas o de Recursos Humanos, que día a día necesitan reforzar el compromiso de los colaboradores en la transformación o la integración organizacional.

Cultura en acción

Author : Martín González Frígoli
Publisher :
ISBN 13 : 9789506231743
Total Pages : 104 pages
Book Rating : 4.2/5 (317 download)

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Book Synopsis Cultura en acción by : Martín González Frígoli

Download or read book Cultura en acción written by Martín González Frígoli and published by . This book was released on 2019 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Transformar Para Bien: La Comunicaci

Author : Orc
Publisher : Independently Published
ISBN 13 : 9781730713101
Total Pages : 124 pages
Book Rating : 4.7/5 (131 download)

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Book Synopsis Transformar Para Bien: La Comunicaci by : Orc

Download or read book Transformar Para Bien: La Comunicaci written by Orc and published by Independently Published. This book was released on 2018-10-31 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt:

SDG18 Communication for All, Volume 1

Author : Jan Servaes
Publisher : Springer Nature
ISBN 13 : 3031191420
Total Pages : 324 pages
Book Rating : 4.0/5 (311 download)

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Book Synopsis SDG18 Communication for All, Volume 1 by : Jan Servaes

Download or read book SDG18 Communication for All, Volume 1 written by Jan Servaes and published by Springer Nature. This book was released on 2023-03-25 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 2030 agenda for development, or what is known as the Sustainable Development Goals (SDGs), is the most ambitious agenda collectively agreed upon by 193 countries in human history. In 2015, the UN Member States adopted the 17 SDGs as a framework that would help address the challenges being faced by humanity. From eradicating poverty, ending hunger, providing universal access to healthcare and education, and addressing climate change; to the partnering of individuals, communities, and nation-states to achieve global goals. Yet, the framers of the 2030 agenda forgot to dedicate one goal focused on the role of communication in achieving the SDGs. It is nearly impossible to achieve the SDGs without the articulation and embrace of the role of communication in development. Today, development has become a communication issue, and communication is a development issue. How could such a vital pillar of life be missing in the UN's Sustainable Development Goals? Volume 1 provides an overview of what the contributors have termed as the 'missing link' between existing SDGs: Communication for All.

Communication and Social Change

Author : Thomas Tufte
Publisher : John Wiley & Sons
ISBN 13 : 1509517812
Total Pages : 256 pages
Book Rating : 4.5/5 (95 download)

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Book Synopsis Communication and Social Change by : Thomas Tufte

Download or read book Communication and Social Change written by Thomas Tufte and published by John Wiley & Sons. This book was released on 2017-04-28 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do the communication practices of governments, NGOs and social movements enhance opportunities for citizen-led change? In this incisive book, Thomas Tufte makes a call for a fundamental rethinking of what it takes to enable citizens’ voices, participation and power in processes of social change. Drawing on examples ranging from the Indignados movement in Spain to media activists in Brazil, from rural community workers in Malawi to UNICEF’s global outreach programmes, he presents cutting-edge debates about the role of media and communication in enhancing social change. He offers both new and contested ideas of approaching social change from below, and highlights the need for institutions – governments and civil society organizations alike – to be in sync with their constituencies. Communication and Social Change provides essential insights to students and scholars of media and communications, as well as anyone concerned with the practices and processes that lead to citizenship, democracy and social justice.

The Evolution of Popular Communication in Latin America

Author : Ana Cristina Suzina
Publisher : Springer Nature
ISBN 13 : 3030625575
Total Pages : 239 pages
Book Rating : 4.0/5 (36 download)

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Book Synopsis The Evolution of Popular Communication in Latin America by : Ana Cristina Suzina

Download or read book The Evolution of Popular Communication in Latin America written by Ana Cristina Suzina and published by Springer Nature. This book was released on 2021-05-19 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together twelve contributions that trace the empirical-conceptual evolution of Popular Communication, associating it mainly with the context of inequalities in Latin America and with the creative and collective appropriation of communication and knowledge technologies as a strategy of resistance and hope for marginalized social groups. In this way, even while emphasizing the Latin American and even ancestral identity of this current of thought, this book positions it as an epistemology of the South capable of inspiring relevant reflections in an increasingly unequal and mediatized world. The volume’s contributors include both early-career and more established professionals and natives of seven countries in Latin America. Their contributions reflect on the epistemological roots of Popular Communication, and how those roots give rise to a research method, a pedagogy, and a practice, from decolonial perspectives.

Handbook of Research on Promoting Social Justice for Immigrants and Refugees Through Active Citizenship and Intercultural Education

Download Handbook of Research on Promoting Social Justice for Immigrants and Refugees Through Active Citizenship and Intercultural Education PDF Online Free

Author : Barreto, Isabel María Gómez
Publisher : IGI Global
ISBN 13 : 1799872858
Total Pages : 468 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Promoting Social Justice for Immigrants and Refugees Through Active Citizenship and Intercultural Education by : Barreto, Isabel María Gómez

Download or read book Handbook of Research on Promoting Social Justice for Immigrants and Refugees Through Active Citizenship and Intercultural Education written by Barreto, Isabel María Gómez and published by IGI Global. This book was released on 2021-06-11 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt: Migration movements have been a constant in the societies of the past, as well as in postmodern society. However, in the past ten years, the increase in political, economic, and religious conflict amongst nations; the increase of the poverty index; and many and various natural disasters have duplicated the forced displacement of millions of people across the seven continents of the planet. This situation brings important challenges in terms of the vulnerability, inequity, and discrimination that certain peoples suffer. Professionals from the fields of the social sciences, education, psychology, and international law share the fact that education represents an opportunity for children and young migrants to become members with full rights in the societies they arrive in. Empirical studies show that that the implementation of the right to education for migrants presents some challenges and dilemmas to the governments of host countries and more specifically to the education centers, NGOs, universities, and the professionals working in them, hence the need for more research on these issues of immigration, refugees, social justice, and intercultural education. The Handbook of Research on Promoting Social Justice for Immigrants and Refugees Through Active Citizenship and Intercultural Education provides visibility to issues such as the increase in migration and displacement and the difficulties in political agreements, educational contexts, and in cultural issues, stigmatization, vulnerability, social exclusion, racism, and hatred amongst host communities. This book gives possible solutions to this current complex situation and helps foster and promote sensitivity, perspective, and critical thinking for a respectful and tolerant coexistence and promotion of equity and social justice. The chapters promote cultural diversity and inclusion in classrooms by offering knowledge, strategies, and research on organizational development for educational institutions and multicultural environments. This book is essential for administrators, policymakers, leaders, teachers, practitioners, researchers, academicians, and students interested in the promotion of social justice in education for immigrants and refugees.

Comunicar para triunfar

Author : Raúl Alas Alas
Publisher :
ISBN 13 : 9788431336653
Total Pages : 0 pages
Book Rating : 4.3/5 (366 download)

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Book Synopsis Comunicar para triunfar by : Raúl Alas Alas

Download or read book Comunicar para triunfar written by Raúl Alas Alas and published by . This book was released on 2023 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: El significado, el alcance y la inspiración que provoca la palabra, tiene un impacto tan poderoso que es capaz de transformar la mentalidad, incidir en los sentimientos y, con ello, mover a la acción de quienes atienden a un discurso. Para dominar este arte, es preciso desarrollar y gestionar una destreza, que entraña una alta dosis de habilidad, la cual cobra brillo de la mano de diversas técnicas, pero especialmente, de la práctica esmerada y continua. Hablar en público es un ejercicio que compromete a la inteligencia y voluntad, pues en la medida que nuestras potencias están implicadas, dan cauce a una diversidad de reflejos que gobiernan a los sentidos y al movimiento. Por eso, la ejecución de este arte, supone un esfuerzo integral, que hace que la persona esté totalmente implicada en el proceso de la comunicación. En este caso, aunque es verdad que se han simplificado las formas y se han diversificado los medios, la importancia del buen uso de la palabra sigue siendo la misma que en cualquier otra época. Sin embargo, también es cierto que ahora se le dedica menos atención al método y a los conocimientos necesarios para ejecutar bien esta tarea, lo cual afecta a muchos que precisan perfeccionar sus habilidades oratorias. Es mi interés con este libro, no solo abordar este tema de gran relevancia en nuestra vida, sino, además, potenciar las aptitudes oratorias de quienes pongan en práctica las ideas y sugerencias que les propongo a los lectores a lo largo de sus páginas.

Hybrid Media Activism

Author : Emiliano Treré
Publisher : Routledge
ISBN 13 : 1315438151
Total Pages : 257 pages
Book Rating : 4.3/5 (154 download)

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Book Synopsis Hybrid Media Activism by : Emiliano Treré

Download or read book Hybrid Media Activism written by Emiliano Treré and published by Routledge. This book was released on 2018-12-07 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is an extensive investigation of the complexities, ambiguities and shortcomings of contemporary digital activism. The author deconstructs the reductionism of the literature on social movements and communication, proposing a new conceptual vocabulary based on practices, ecologies, imaginaries and algorithms to account for the communicative complexity of protest movements. Drawing on extensive fieldwork on social movements, collectives and political parties in Spain, Italy and Mexico, this book disentangles the hybrid nature of contemporary activism. It shows how activists operate merging the physical and the digital, the human and the non-human, the old and the new, the internal and the external, the corporate and the alternative. The author illustrates the ambivalent character of contemporary digital activism, demonstrating that media imaginaries can be either used to conceal authoritarianism, or to reimagine democracy. The book looks at both side of algorithmic power, shedding light on strategies of repression and propaganda, and scrutinizing manifestations of algorithms as appropriation and resistance. The author analyses the way in which digital activism is not an immediate solution to intricate political problems, and argues that it can only be effective when a set of favourable social, political, and cultural conditions align. Assessing whether digital activism can generate and sustain long-term processes of social and political change, this book will be of interest to students and scholars researching radical politics, social movements, digital activism, political participation and current affairs more generally.

Business

Author : Ricky W. Griffin
Publisher : Pearson Educación
ISBN 13 : 9789702605973
Total Pages : 722 pages
Book Rating : 4.6/5 (59 download)

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Book Synopsis Business by : Ricky W. Griffin

Download or read book Business written by Ricky W. Griffin and published by Pearson Educación. This book was released on 2004 with total page 722 pages. Available in PDF, EPUB and Kindle. Book excerpt: For Introduction to Business courses. This best-selling text by Ricky Griffin and Ronald Ebert provides students with a comprehensive overview of all the important functions of business. Each edition has introduced cutting-edge firsts while ensuring the underlying principles that guided its creation, Doing the Basics Best, were retained. The seventh edition focuses on three simple rules- Learn, Evaluate, Apply. - NEW- Chapter 2: Understanding the Environments of Business - This new chapter puts business operations in contemporary context, explaining the idea of organizational boundaries and describing the ways in which elements from multiple environments cross those boundaries and shape organizational activities. This chapter sets the stage as an introduction to some of the most important topics covered in the rest of the book, for example: - The Economics Environment includes the role of aggregate output, standard of living, real growth rate; GDP per capita; real GDP; purchasing power parity; and the Consumer Price Index. - The Technology Environment includes special attention to new tools for competitiveness in both goods and services and business process technologies, plus e

Comunicar

Author : Lic Fabricio Roca
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781511527163
Total Pages : 216 pages
Book Rating : 4.5/5 (271 download)

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Book Synopsis Comunicar by : Lic Fabricio Roca

Download or read book Comunicar written by Lic Fabricio Roca and published by Createspace Independent Publishing Platform. This book was released on 2015-03-01 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vivimos en un mundo en constante evolución. En 1,994 La Sociedad del Futuro Mundial en su convención anual, estimó que para el año 2,020 el conocimiento humano se duplicaría cada 73 días. A la luz de esto, nuevos sistemas de aprendizaje y comunicación serán necesarios para adaptarse bien a este desarrollo acelerado y los cambios que este implica. Entonces como Comunicadores de la Palabra de Dios, ¿cómo nos hacemos relevantes en un mundo que cambia a pasos agigantados? ¿Tendrá el mensaje cristiano, y su forma de presentar el evangelio la capacidad de llenar las expectativas y afectarlo relevantemente? Debido a esto el Pastor Fabricio Roca, propone que para comunicar un mensaje efectivo, debemos tomar en cuenta la fórmula llamada GPS, que incluye tres factores: Generación, Principios y Sistema Actualizado. Esta fórmula nos ayudará a transmitir un mensaje trascendente, ante un público que exige cada vez más.La misión de la iglesia es transformar vidas y para que esto sea posible es necesario tomar una serie de acciones, tales como evangelizar, consolidar y capacitar; pero en cada una de ellas, la predicación, tiene una función trascendental, esta colaborará con el crecimiento de forma sostenida y saludable. Este libro expone las 4P de la comunicación moderna que son: Posición, Producción, Proyección y Personificación, las cuales nos ayudarán a lograr el objetivo de edificar y transformar al hombre del siglo veintiuno.

Formar para transformar

Author : Carlos Larrea Naranjo
Publisher :
ISBN 13 : 9789942935762
Total Pages : 146 pages
Book Rating : 4.9/5 (357 download)

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Book Synopsis Formar para transformar by : Carlos Larrea Naranjo

Download or read book Formar para transformar written by Carlos Larrea Naranjo and published by . This book was released on 2018 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Conocer, transformar, comunicar

Author : Washington Uranga
Publisher :
ISBN 13 : 9789505462605
Total Pages : 234 pages
Book Rating : 4.4/5 (626 download)

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Book Synopsis Conocer, transformar, comunicar by : Washington Uranga

Download or read book Conocer, transformar, comunicar written by Washington Uranga and published by . This book was released on 2016 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt:

El buen-convivir y bien-transformar en la comunicación

Author : Adalid Contreras Baspineiro
Publisher :
ISBN 13 : 9789978994252
Total Pages : 204 pages
Book Rating : 4.9/5 (942 download)

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Book Synopsis El buen-convivir y bien-transformar en la comunicación by : Adalid Contreras Baspineiro

Download or read book El buen-convivir y bien-transformar en la comunicación written by Adalid Contreras Baspineiro and published by . This book was released on 2019 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Modern Graphics Communication

Author : Frederick Ernest Giesecke
Publisher : Pearson Educación
ISBN 13 : 9789702608110
Total Pages : 670 pages
Book Rating : 4.6/5 (81 download)

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Book Synopsis Modern Graphics Communication by : Frederick Ernest Giesecke

Download or read book Modern Graphics Communication written by Frederick Ernest Giesecke and published by Pearson Educación. This book was released on 2004 with total page 670 pages. Available in PDF, EPUB and Kindle. Book excerpt: This completely rewritten adaptation of Giesecke utilizes an abundance of hands-on activities and clear step-by-step descriptions to teach users freehand sketching and visualization skills for engineering graphics. The eighth edition features reorganized, consolidated coverage of Solid Modeling, new drawing problems, and fully proofed drawings. Other chapter topics include design and graphic communication, introduction to cad and solid modeling, freehand sketching and lettering techniques, geometric construction and modeling basics, multi-view sketching and projection, pictorial sketching, sectional views, dimensioning, and tolerancing, For individuals interested in the fields of technical drawing and engineering graphics.

Author :
Publisher : Editorial Elearning, S.L.
ISBN 13 :
Total Pages : 138 pages
Book Rating : 4./5 ( download)

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Book Synopsis by :

Download or read book written by and published by Editorial Elearning, S.L.. This book was released on with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt:

La educación mediática y los profesionales de la comunicación

Author : Alejandro Buitrago, Eva Navarro y Agustín García Matilla
Publisher : Editorial GEDISA
ISBN 13 : 8416572011
Total Pages : 192 pages
Book Rating : 4.4/5 (165 download)

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Book Synopsis La educación mediática y los profesionales de la comunicación by : Alejandro Buitrago, Eva Navarro y Agustín García Matilla

Download or read book La educación mediática y los profesionales de la comunicación written by Alejandro Buitrago, Eva Navarro y Agustín García Matilla and published by Editorial GEDISA. This book was released on 2015-11-15 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Este libro recoge los testimonios de los profesionales de la comunicación sobre un asunto de máxima actualidad y da algunas respuestas a preguntas tales sobre: ¿Cómo enfocar las múltiples alfabetizaciones necesarias para reforzar la formación de una ciudadanía más educada? ¿En qué competencias deberíamos formar a los ciudadanos? ¿Cuáles son los principales contenidos que los profesionales de la comunicación deberían conocer? ¿Cómo renovar unas metodologías docentes obsoletas que no se corresponden con las exigencias del actual universo transmedia?