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Facebook Marketing

Author : Chris Treadaway
Publisher : John Wiley & Sons
ISBN 13 : 0470872284
Total Pages : 316 pages
Book Rating : 4.4/5 (78 download)

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Book Synopsis Facebook Marketing by : Chris Treadaway

Download or read book Facebook Marketing written by Chris Treadaway and published by John Wiley & Sons. This book was released on 2010-04-27 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Develop, implement, and measure a successful Facebook marketing campaign The social networking site Facebook boasts more than 300 million users worldwide. Its ability to target users who have provided real data about themselves and their interests makes Facebook the ideal platform for marketers, and marketers everywhere recognize the importance of Facebook and are eager to successfully tap Facebook's potential. This book shows you how. Quickly get up to speed on today's Facebook conventions and demographics, and then gain an understanding of the various strategic and implementation issues you must consider from start to finish. Guides you through crafting a successful presence on Facebook and takes you through each step for developing an overall marketing strategy Explains each step for setting realistic goals, defining metrics, developing reports, and acquiring corporate buy-in Shows how to execute your strategy while incorporating all of Facebook's relevant features Addresses Facebook's pay-per-click platform, Facebook Connect, and more Packed with tips and tactics not documented anywhere else, the book serves as the ultimate step-by-step guide to developing a winning Facebook marketing campaign.

Online Profiling and Privacy

Author : United States. Congress. Senate. Committee on Commerce, Science, and Transportation
Publisher :
ISBN 13 :
Total Pages : 104 pages
Book Rating : 4.:/5 (51 download)

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Book Synopsis Online Profiling and Privacy by : United States. Congress. Senate. Committee on Commerce, Science, and Transportation

Download or read book Online Profiling and Privacy written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation and published by . This book was released on 2003 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Internet

Author : John Hamilton
Publisher : ABDO Publishing Company
ISBN 13 : 161785011X
Total Pages : 34 pages
Book Rating : 4.6/5 (178 download)

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Book Synopsis Internet by : John Hamilton

Download or read book Internet written by John Hamilton and published by ABDO Publishing Company. This book was released on 2010-09-01 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: An overview of the internet, the world wide web, and email.

Boomtown Internet Group SMO Guide

Author :
Publisher : Boomtown Internet Group
ISBN 13 :
Total Pages : 30 pages
Book Rating : 4./5 ( download)

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Book Synopsis Boomtown Internet Group SMO Guide by :

Download or read book Boomtown Internet Group SMO Guide written by and published by Boomtown Internet Group. This book was released on with total page 30 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Secrets to Free Advertising on the Internet

Author : Roert Noll
Publisher : Morgan James Publishing
ISBN 13 : 160037705X
Total Pages : 169 pages
Book Rating : 4.6/5 (3 download)

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Book Synopsis Secrets to Free Advertising on the Internet by : Roert Noll

Download or read book Secrets to Free Advertising on the Internet written by Roert Noll and published by Morgan James Publishing. This book was released on 2009-11-01 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written for: Accountants, Doctors, Lawyers, Realtors, Insurance Brokers, Artists, all MLM Reps, Retail Stores...Any type of small to medium-size business interested in FREE ways to advertise on the internet. Email Marketing - Spam or a viable means of advertising? Classifieds - Quick ways to list your company or business for FREE. Search - Google, Yahoo, Bing and More...Easy Placement and all for FREE. Blogs - Should you or shouldn’t you??An effective way to advertise for FREE? MySpace - Set your company on auto-pilot for more sales, and it’s FREE! Facebook - Put a FREE face on your business and gain hundreds of new customers. Pay-Per-Click - Okay, it’s not FREE, but can be quick and cost-effective! Secrets to Free Advertising on the Internet will help your business grow, whether you are already net-savvy or new to the World Wide Web. Marketing expert Robert Noll gives you helpful hints and clear, easy tips on how to use the wide variety of FREE advertising media available online. Reaching out to a whole new customer base can seem intimidating, but Secrets to Free Advertising on the Internet helps you focus your strategy so you don't feel overwhelmed. No matter what your company does, a strong online advertising campaign can help you do it better.

Making the Software Business Case

Author : Donald J. Reifer
Publisher : Pearson Education
ISBN 13 : 0768685087
Total Pages : 378 pages
Book Rating : 4.7/5 (686 download)

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Book Synopsis Making the Software Business Case by : Donald J. Reifer

Download or read book Making the Software Business Case written by Donald J. Reifer and published by Pearson Education. This book was released on 2001-09-05 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Just the understanding and insights you will pick up about how people encounter and cope with combinations of technical, social, political, and economic opportunities and challenges make the book a joy to read and worth much more than the price of it alone." --Barry Boehm, from the Foreword This practical handbook shows you how to build an effective business case when you need to justify--and persuade management to accept--software change or improvement. Based on real-world scenarios, the book covers the most common situations in which business case analyses are required and explains specific techniques that have proved successful in practice. Drawing on years of experience in winning the "battle of the budget," the author shows you how to use commonly accepted engineering economic arguments to make your numbers "sing" to management. The book provides examples of successful business cases; along the way, tables, tools, facts, figures, and metrics guide you through the entire analytic process. Writing in a concise and witty style, the author makes this valuable guidance accessible to every software engineer, manager, and IT professional. Highlights include: How and where business case analyses fit into the software and IT life cycle process Explanations of the most common tools for business case analysis, such as present-value, return-on-investment, break-even, and cost/benefit calculation Tying the business process to the software development life cycle Packaging the business case for management consumption Frameworks and guidelines for justifying IT productivity, quality, and delivery cycle improvement strategies Case studies for applying appropriate decision situations to software process improvement Strategic guidelines for various business case analyses With this book in hand, you will find the facts, examples, hard data, and case studies needed for preparing your own winning business cases in today's complex software environment.

Practice Management for the Dental Team - E-Book

Author : Betty Ladley Finkbeiner
Publisher : Elsevier Health Sciences
ISBN 13 : 0323392652
Total Pages : 399 pages
Book Rating : 4.3/5 (233 download)

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Book Synopsis Practice Management for the Dental Team - E-Book by : Betty Ladley Finkbeiner

Download or read book Practice Management for the Dental Team - E-Book written by Betty Ladley Finkbeiner and published by Elsevier Health Sciences. This book was released on 2015-01-29 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: - NEW and UPDATED! Electronic health record (EHR) content addresses the changes in technology related to the paperless dental office, telecommunications, appointment management, and financial systems to help you become compliant with EHR federal mandates. - NEW! Practice quizzes for each chapter on the Evolve website help you test comprehension and prepare for classroom and board exams. - NEW! Artwork focuses on new equipment and technology, specifically the paperless dental office.

Dynamics of Big Internet Industry Groups and Future Trends

Author : Miguel Gómez-Uranga
Publisher : Springer
ISBN 13 : 3319311476
Total Pages : 272 pages
Book Rating : 4.3/5 (193 download)

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Book Synopsis Dynamics of Big Internet Industry Groups and Future Trends by : Miguel Gómez-Uranga

Download or read book Dynamics of Big Internet Industry Groups and Future Trends written by Miguel Gómez-Uranga and published by Springer. This book was released on 2016-03-31 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book applies a new analytical framework to the study of the evolution of large Internet companies such as Apple, Google, Microsoft, Facebook, Amazon and Samsung. It sheds light on the dynamics of business groups, which are approached as ‘business ecosystems,’ and introduces the concept of Epigenetic Economic Dynamics (EED), which is defined as the study of the epigenetic dynamics generated as a result of the adaptation of organizations to major changes in their respective environments. The book augments the existing literature on evolutionary economic thinking with findings from epigenetics, which are proving increasingly useful in analyzing the workings of large organizations. It also details the theoretical and conceptual nature of recent work based on evolutionary economics, mainly from the perspective of generalized Darwinism, resilience and related variety, and complements the work conducted on evolutionary economics by applying the analytical framework of EED. It makes it easier to forecast future dynamics on the Internet by proving that a sizable number of big business groups are veering from their initial paths to take unprecedented new directions as a result of competition pressure, and as such is a valuable resource for postgraduates and researchers as well as those involved in economics and innovation studies.

Web Marketing All-in-One Desk Reference For Dummies

Author : John Arnold
Publisher : John Wiley & Sons
ISBN 13 : 0470413980
Total Pages : 970 pages
Book Rating : 4.4/5 (74 download)

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Book Synopsis Web Marketing All-in-One Desk Reference For Dummies by : John Arnold

Download or read book Web Marketing All-in-One Desk Reference For Dummies written by John Arnold and published by John Wiley & Sons. This book was released on 2009-03-23 with total page 970 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everyone’s doing it — Web marketing, that is. Building an online presence is vital to your business, and if you’re looking for Web marketing real-world experiences, look no farther than Web Marketing All-in-One For Dummies. These eight minibooks break down Web marketing into understandable chunks, with lots of examples from an author team of experts. The minibooks cover: Establishing a Web Presence Search Engine Optimization Web Analytics E-Mail Marketing Blogging and Podcasting Social Media Marketing Online Advertising & Pay-Per-Click Mobile Web Marketing Web Marketing All-in-One For Dummies shows you how to please both customers and search engines; track your performance; market with e-mail, blogs, and social media; and more. It’s a one-stop guide to Maximizing Internet potential for your business and ranking high in searches Tracking how your ads, pages, and products perform Managing pay-per-click ads, keywords, and budget, and developing marketing e-mails that customers actually want to read Creating a blog or podcast that helps you connect with clients Using social media outlets including StumbleUpon, Facebook, and Twitter Leveraging mobile technology Generating traffic to your site and writing ads that get clicks Not only that, but Web Marketing All-in-One For Dummies includes a Google AdWords redeemable coupon worth $25 to get you started! Begin developing your Web site strategy and start marketing your business online today.

Vault Guide to the Top Retail Employers

Author : Laurie Pasiuk
Publisher : Vault Inc.
ISBN 13 : 1581313225
Total Pages : 267 pages
Book Rating : 4.5/5 (813 download)

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Book Synopsis Vault Guide to the Top Retail Employers by : Laurie Pasiuk

Download or read book Vault Guide to the Top Retail Employers written by Laurie Pasiuk and published by Vault Inc.. This book was released on 2005 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide provides business profiles, hiring and workplace culture information on more than 30 top employers, including Barnes & Noble, Target, Home Depot and more.

Tech Job Hunt Handbook

Author : Kevin Grossman
Publisher : Apress
ISBN 13 : 1430245492
Total Pages : 265 pages
Book Rating : 4.4/5 (32 download)

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Book Synopsis Tech Job Hunt Handbook by : Kevin Grossman

Download or read book Tech Job Hunt Handbook written by Kevin Grossman and published by Apress. This book was released on 2013-02-01 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tech Job Hunt Handbook is a career management book—just for technology professionals—that reflects today’s new economic realities. The world of work is constantly changing, and staying professionally relevant while competing for more specialized tech jobs in areas like cloud computing, mobile and social applications, and big data in a highly competitive global economy is critical. The world is churning out hungry programmers and developers in record numbers, making the global labor market highly competitive. It is now essential to plan a campaign to get a better job as well as your overall career. Retooling your skills and re-branding yourself is mandatory whether you’re seeking a new job or intent on retaining current employment. Readers of the Tech Job Hunt Handbook will find tools, practical guidance, and recommendations on how to find the best new tech jobs, how to get noticed, how to ace interviews and get hired, and how to keep those new jobs—until it’s time for a better one. As you will learn, learning how to assess and then invest in career management skills leads to long-term competitive advantage and a happier working life. Tech Job Hunt Handbook—for recent graduates, risk-taking innovators, and tech veterans alike—shows how to build a comprehensive online professional profile, identify the companies you’re interested in and who you know at those companies, approach interviews with confidence, uncover opportunities in your current company, and understand the new emerging technology markets that could lead to a career rebirth. This book will help you: Find a new or better tech job. Stay relevant and employable despite constant new developments. Manage your tech career for long-term success.

Internet

Author :
Publisher :
ISBN 13 :
Total Pages : 364 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis Internet by :

Download or read book Internet written by and published by . This book was released on 2000 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt:

InfoWorld

Author :
Publisher :
ISBN 13 :
Total Pages : 72 pages
Book Rating : 4./5 ( download)

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Book Synopsis InfoWorld by :

Download or read book InfoWorld written by and published by . This book was released on 2001-02-05 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt: InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects.

Vault Guide to the Top Internet Industry Employers

Author : Laurie Pasiuk
Publisher : Vault Inc.
ISBN 13 : 1581313845
Total Pages : 263 pages
Book Rating : 4.5/5 (813 download)

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Book Synopsis Vault Guide to the Top Internet Industry Employers by : Laurie Pasiuk

Download or read book Vault Guide to the Top Internet Industry Employers written by Laurie Pasiuk and published by Vault Inc.. This book was released on 2006 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vault brings its famed journalistic, insider approach to internet industry employers. The Guide provides business profiles, hiring and workplace culture information on top employers, including About, Agency, Amazon.com, America Online, Ask Jeeves, Google, EarthLink, eBay, HotJobs, Level 3 Communications, Priceline, Terra Lycos, Yahoo!, and more.

Plunkett's E-Commerce & Internet Business Almanac

Author : Jack W. Plunkett
Publisher : Plunkett Research, Ltd.
ISBN 13 : 1593921152
Total Pages : 613 pages
Book Rating : 4.5/5 (939 download)

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Book Synopsis Plunkett's E-Commerce & Internet Business Almanac by : Jack W. Plunkett

Download or read book Plunkett's E-Commerce & Internet Business Almanac written by Jack W. Plunkett and published by Plunkett Research, Ltd.. This book was released on 2009-03 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt: Market research guide to e-commerce and internet business a tool for strategic planning, competitive intelligence, employment searches or financial research. Contains trends, statistical tables, and an industry glossary. Includes one page profiles of e-commerce and internet business firms - includes addresses, phone numbers, executive names.

Building a Cloud Computing Service

Author : Binh Nguyen
Publisher : Binh Nguyen
ISBN 13 :
Total Pages : 235 pages
Book Rating : 4./5 ( download)

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Book Synopsis Building a Cloud Computing Service by : Binh Nguyen

Download or read book Building a Cloud Computing Service written by Binh Nguyen and published by Binh Nguyen. This book was released on with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the world moves towards a more globally and electronically connected future, access to the Internet is becoming more commonplace for business, educational, as well as entertainment purposes. Virtually everyone now has a small, mobile device of some sort which will allow them access to the Internet. The concept of "Cloud Computing" was born as a direct consequence of such connectivity and this has resulted in services advancing towards the Internet "Cloud". This allows smaller devices to possess far greater functionality than ever before whether it is via websites and/or other secondary protocols. This document provides advice on how to build a cloud service whether that may be for commercial, educational, and/or more altruistic purposes. It is based on past experience, general knowledge, as well as personal research. It is not intended to be read by people who are new to computing. While it was originally intended only to cover technical aspects of building a cloud service-based company it has since expanded into a document that covers the actual business aspects of building a cloud service-based company as well. It uses Open Source technologies, but takes concepts from all fields. An appendix detailing the “how to commence the beginnings of a cloud service” has also been provided. You will need a at least two computers, enough network equipment to hook them up, an Internet connection as well as possibly a Linux distribution to install on your computer. Feedback/credit on any ideas that are subsequently put into action based on the content of this document would be appreciated. Any feedback on the content of this document is welcome. Every attempt has been made to ensure that the instructions and information herein are accurate and reliable. Please send corrections, comments, suggestions and questions to the author. All trademarks and copyrights are the property of their owners, unless otherwise indicated. Use of a term in this document should not be regarded as affecting the validity of any trademark or service mark. The author would appreciate and consider it courteous if notification of any and all modifications, translations, and printed versions are sent to him. Please note that this is an organic document that will change as we learn more about this new computing paradigm. The latest copy of this document can be found either on the author’s website, blog, and/or http://www.tldp.org

Company Profiles for Students

Author : Amanda C. Quick
Publisher :
ISBN 13 : 9780787629380
Total Pages : 782 pages
Book Rating : 4.6/5 (293 download)

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Book Synopsis Company Profiles for Students by : Amanda C. Quick

Download or read book Company Profiles for Students written by Amanda C. Quick and published by . This book was released on 1999 with total page 782 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covers more than 400 prominent companies most studied by students. Entries follow a standard set of rubrics to facilitate comparison between companies. Also included are company logos, illustrations and ticker symbols, current market share, new products, and where to write for an annual report.