Communications Manager A Complete Guide 2019 Edition

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Software Change and Configuration Management A Complete Guide - 2019 Edition

Author : Blokdyk, Gerardus
Publisher : Emereo
ISBN 13 : 0655593772
Total Pages : 327 pages
Book Rating : 4.6/5 (555 download)

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Book Synopsis Software Change and Configuration Management A Complete Guide - 2019 Edition by : Blokdyk, Gerardus

Download or read book Software Change and Configuration Management A Complete Guide - 2019 Edition written by Blokdyk, Gerardus and published by Emereo. This book was released on 2019-05-30 with total page 327 pages. Available in PDF, EPUB and Kindle. Book excerpt: When doing a DR drill, have you found the run book to be out of sync with the current configuration? How many man-hours can be recovered through effective configuration management? Do you need a new release, version or patch level of the software? Is the service usage appropriate to capacity? Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable role… In EVERY group, company, organization and department. Unless you are talking a one-time, single-use project, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?' This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Software Change and Configuration Management investments work better. This Software Change and Configuration Management All-Inclusive Self-Assessment enables You to be that person. All the tools you need to an in-depth Software Change and Configuration Management Self-Assessment. Featuring 965 new and updated case-based questions, organized into seven core areas of process design, this Self-Assessment will help you identify areas in which Software Change and Configuration Management improvements can be made. In using the questions you will be better able to: - diagnose Software Change and Configuration Management projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices - implement evidence-based best practice strategies aligned with overall goals - integrate recent advances in Software Change and Configuration Management and process design strategies into practice according to best practice guidelines Using a Self-Assessment tool known as the Software Change and Configuration Management Scorecard, you will develop a clear picture of which Software Change and Configuration Management areas need attention. Your purchase includes access details to the Software Change and Configuration Management self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows your organization exactly what to do next. You will receive the following contents with New and Updated specific criteria: - The latest quick edition of the book in PDF - The latest complete edition of the book in PDF, which criteria correspond to the criteria in... - The Self-Assessment Excel Dashboard - Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation - In-depth and specific Software Change and Configuration Management Checklists - Project management checklists and templates to assist with implementation INCLUDES LIFETIME SELF ASSESSMENT UPDATES Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.

Crisis Communication (PB)

Author : Steven Fink
Publisher : McGraw Hill Professional
ISBN 13 : 0071799222
Total Pages : 335 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis Crisis Communication (PB) by : Steven Fink

Download or read book Crisis Communication (PB) written by Steven Fink and published by McGraw Hill Professional. This book was released on 2013-01-25 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Definitive Guide to Communicating in Any Crisis “When facing an already difficult crisis, the last thing a company needs is to make it worse through its own communications – or lack thereof. As one who has lived through a number of [business] crises and served as an independent investigator of the crises of others, I consider Steven Fink’s book to be an excellent guide to avoiding collecting scar tissue of your own by learning from the scar tissue painfully collected by others.”—Norman R. Augustine, former Chairman and Chief Executive Officer, Lockheed Martin There are few guarantees in business today. Unfortunately, one of them is the inevitability of a crisis having a potentially major effect on your business and your reputation. When your company finds itself in the midst of a crisis, the ripple effects can disrupt lives and business for the foreseeable future if public opinion is not properly shaped and managed. Skillfully managing the perception of the crisis determines the difference between a company’s life or death. Because in the pitched battle between perception and reality, perception always wins. Fortunately, there is a solution. Crisis communications and crisis management legend Steven Fink gives you everything you need to prepare for the inevitable—whether it’s in the form of human error, industrial accidents, criminal behavior, or natural disasters. In this groundbreaking guide, Fink provides a complete toolkit for ensuring smooth communications and lasting business success through any crisis. Crisis Communications offers proactive and preventive methods for preempting potential crises. The book reveals proven strategies for recognizing and averting damaging crisis communications issues before it’s too late. The book also offers ways to deal with mainstream and social media, use them to your advantage, and neutralize and turn around a hostile media environment Steven Fink uses his decades of expertise and experience in crisis communications to help you: UNDERSTAND AND MANAGE THE RELATIONSHIP BETWEEN PUBLIC PERCEPTION AND REALITY CHOOSE THE BEST SPOKESPERSON FOR THE CRISIS PROTECT YOUR BRAND AND REPUTATION THROUGH CRISES LARGE AND SMALL MAKE WISE, VIGILANT, AND DEFENSIBLE DECISIONS UNDER EXTREME CRISIS-INDUCED STRESS TELL THE TRUTH NO MATTER HOW TEMPTING IT MAY BE TO MISLEAD USE SOCIAL MEDIA OUTLETS TO COMMUNICATE DIRECTLY TO THE PUBLIC ABOUT A CRISIS The explosion of the Internet and, especially, social media, has added a new layer to the business leader’s skill set: the ability to handle a crisis quickly and professionally within moments of its occurrence. Livelihoods depend upon it. With in-depth case studies of Toyota, BP, and Penn State, Crisis Communications provides everything you need to successfully lead your company through today’s rocky landscape of business—where crises large and small loom around every corner, and the lives of businesses and management teams hang in the balance. PRAISE FOR STEVEN FINK’S CRISIS MANAGEMENT “Every major executive in America ought to read at least one book on crisis management. In this way, he or she might be better prepared to deal with the disasters striking organizations at an ever-increasing rate ... The question is: ‘Is Steven Fink’s book one that busy executives ought to read?’ The answer is a resounding yes.”—LOS ANGELES TIMES, FRONT PAGE SUNDAY BOOK REVIEW

Successful Employee Communications

Author : Sue Dewhurst
Publisher : Kogan Page Publishers
ISBN 13 : 1398604577
Total Pages : 329 pages
Book Rating : 4.3/5 (986 download)

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Book Synopsis Successful Employee Communications by : Sue Dewhurst

Download or read book Successful Employee Communications written by Sue Dewhurst and published by Kogan Page Publishers. This book was released on 2022-04-03 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communicating effectively is crucial to improving employee engagement, organizational culture, and performance. Learn how to focus your time and resources to make the most positive difference to your organization and its people. Successful Employee Communications explores how to help organizations work with purpose, be better listeners and connect with employees who have higher expectations and new ways of working. Easy-to-follow frameworks and checklists will help you conduct an internal communication audit, develop and measure a communication plan, work with difficult news and behaviour change, and support leaders to be more effective communicators. Written by leading PR and internal communications experts and packed with new case studies and updated content, this second edition of Successful Employee Communications blends theory and practice, sharing insights and lessons from global organizations including AB InBev, Cambridge University, Reckitt and the Organisation for Economic Co-operation and Development (OECD). It is essential reading for anyone responsible for internal communication, employee engagement, organizational culture or employee experience in the new world of work.

Corporate Communication

Author : Joep Cornelissen
Publisher : SAGE
ISBN 13 : 1446209407
Total Pages : 297 pages
Book Rating : 4.4/5 (462 download)

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Book Synopsis Corporate Communication by : Joep Cornelissen

Download or read book Corporate Communication written by Joep Cornelissen and published by SAGE. This book was released on 2011-03-17 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Third Edition of this market-leading text has been updated and expanded with contemporary case material and more detailed coverage of the main topics and trends in corporate communication. New to the Third Edition: - New chapters on strategic planning and campaign management, research and measurement and CSR and community relations - Greatly expanded coverage of key areas: internal communication, leadership and change Communication, issues management, crisis communication and corporate branding - Other topics to receive new coverage include: public affairs, social media, internal branding and issues of globalization. - New and up-to-date international case studies, including new full-length case studies and vignettes included throughout the chapters. - Further reading and new questions-for-reflection will provide the reader with a means to challenge and further their understanding of each of the topics in the book. - Online teaching material for lecturers and students including: instructors manual, PowerPoint slides and new international case studies of varied length, SAGE Online journal readings, videos, online glossary and web links Praise for the Second Edition: "This is a must-have reference book for Chief Executives, Finance Directors, Corporate Communicators and Non-executive Directors in this "involve me" era of stakeholder engagement and corporate communications. How I wish I had had this book on my desk as a Chief Reputation Officer!" - Mary Jo Jacobi, Former Chief Reputation Officer of HSBC Holdings, Lehman Brothers and Royal Dutch Shell 'This is a comprehensive and scholarly analysis of corporate communications. It will offer students and practitioners alike a considerable aid to study and understanding which will stand the test of time in a fast changing business' - Ian Wright, Corporate Relations Director, Diageo

The Streaming Media Guide

Author : Michael D'Oliveiro
Publisher : Routledge
ISBN 13 : 0429770898
Total Pages : 134 pages
Book Rating : 4.4/5 (297 download)

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Book Synopsis The Streaming Media Guide by : Michael D'Oliveiro

Download or read book The Streaming Media Guide written by Michael D'Oliveiro and published by Routledge. This book was released on 2019-06-03 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Streaming media has irreversibly revolutionised the ways in which media is transmitted and consumed. Most of us engage with streaming media on a daily basis via platforms that deliver our entertainment: Spotify, YouTube and Netflix are new brands which many of us engage with daily for our information and entertainment. It has created upheaval in the entire value chain and wiped out industries slow to adapt to it (like the video store rental chain). And it continues to evolve. Streaming media is transforming business communications in myriad ways, and it is becoming almost as crucial for project managers and marketers to understand streaming technology as it is for media professionals. The Streaming Media Guide demystifies the technology and features behind a successful streaming media service, especially in the context of how it is used by broadcasters and other media organisations. Common terms and systems being used in this space are presented and defined simply and clearly for non-technical readers. Best practice examples from Michael D'Oliveiro's experiences demonstrate how this technology can be successfully implemented. This book equips any media professional with the most basic of traditional media knowledge to enable confident conversations in the typical media organisation they work in. For technology-based graduates or dedicated broadcast professional seeking to refresh their understanding, this book provides enough information to form a solid foundation for day-to-day work. Finally, for leaders in cross-functional senior management matrices, information is provided to enable you to understand and exploit streaming media capabilities as a business. This will be the ultimate reference source, guaranteed to be bedside reading for anyone serious about using streaming media.

Handbook of Management Communication

Author : François Cooren
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 1501508059
Total Pages : 575 pages
Book Rating : 4.5/5 (15 download)

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Book Synopsis Handbook of Management Communication by : François Cooren

Download or read book Handbook of Management Communication written by François Cooren and published by Walter de Gruyter GmbH & Co KG. This book was released on 2021-08-23 with total page 575 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management communication encompasses a wide range of practices that define modern organizations. Those practices are, in many respects, constituted, formed and contextualized by the use of language. This handbook traces the theoretical modelling of these practices by contemporary research. It explores their linguistic features and performance in specific situations of value creation and in various modes. It is a companion for students and scholars of applied linguistics and organizational communication as well as management and strategy research.

The Public Relations Handbook

Author : Alison Theaker
Publisher : Routledge
ISBN 13 : 1000208834
Total Pages : 503 pages
Book Rating : 4.0/5 (2 download)

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Book Synopsis The Public Relations Handbook by : Alison Theaker

Download or read book The Public Relations Handbook written by Alison Theaker and published by Routledge. This book was released on 2020-10-26 with total page 503 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Public Relations Handbook, 6th edition provides an engaging, in-depth exploration of the dynamic and ever-evolving public relations industry. Split into four parts exploring key conceptual themes in public relations, the book offers an overview of topics including strategic public relations, politics and the media; media relations in the social media age; strategic communication management; public relations engagement in the not-for-profit sector; activism and public relations; and the effects of globalisation and technology on the field. Featuring wide-ranging contributions from key figures in the PR profession, this new edition presents fresh views on corporate social responsibility, public relations and politics, corporate communication, globalisation, not-for-profit, financial and public sector public relations. The book also includes a discussion of key critical themes in public relations research and exploratory case studies of PR strategies in a variety of institutions, including Extinction Rebellion, Queen Margaret University, Mettis Aerospace, and Battersea Cats’ and Dogs’ Home. Containing student-friendly features including clear chapter aims, analytical discussion questions, and key further reading throughout the text, The Public Relations Handbook is an ideal resource for students of public relations, corporate and strategic communications, and media studies.

Advances in Information and Communication

Author : Kohei Arai
Publisher : Springer Nature
ISBN 13 : 3030731006
Total Pages : 1125 pages
Book Rating : 4.0/5 (37 download)

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Book Synopsis Advances in Information and Communication by : Kohei Arai

Download or read book Advances in Information and Communication written by Kohei Arai and published by Springer Nature. This book was released on 2021-04-12 with total page 1125 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book aims to provide an international forum for scholarly researchers, practitioners and academic communities to explore the role of information and communication technologies and its applications in technical and scholarly development. The conference attracted a total of 464 submissions, of which 152 submissions (including 4 poster papers) have been selected after a double-blind review process. Academic pioneering researchers, scientists, industrial engineers and students will find this series useful to gain insight into the current research and next-generation information science and communication technologies. This book discusses the aspects of communication, data science, ambient intelligence, networking, computing, security and Internet of things, from classical to intelligent scope. The authors hope that readers find the volume interesting and valuable; it gathers chapters addressing state-of-the-art intelligent methods and techniques for solving real-world problems along with a vision of the future research.

Transformational Leadership Styles, Management Strategies, and Communication for Global Leaders

Author : Roache, Darcia Ann Marie
Publisher : IGI Global
ISBN 13 : 1668488248
Total Pages : 559 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Transformational Leadership Styles, Management Strategies, and Communication for Global Leaders by : Roache, Darcia Ann Marie

Download or read book Transformational Leadership Styles, Management Strategies, and Communication for Global Leaders written by Roache, Darcia Ann Marie and published by IGI Global. This book was released on 2023-08-31 with total page 559 pages. Available in PDF, EPUB and Kindle. Book excerpt: The impact of transformational leadership styles, management strategies, and communication for organizational effectiveness and employee performance within organizations cannot be overemphasized. Leadership as a concept has evolved over the years based on situations, practices, and change management approaches in organizations. The evolution of transformational leadership in organizations is imperative to examine in order to motivate and encourage others to collectively support and work to achieve organizational effectiveness or vision and mission. Leadership needs a paradigm shift to influence opportunities and challenges in organizations such as organizational behavior, motivation, communication, and management functions. Transformational Leadership Styles, Management Strategies, and Communication for Global Leaders aims to provide relevant theoretical, conceptual/procedural, and the latest empirical research findings frameworks that critically examine the areas of leadership, leadership styles, management studies, and communication for leaders globally. It is designed for multi-sectoral interests in business and educational organizations, chief executive officers, executive members, team leaders, industry leaders, human resource directors/personnel, leadership and management leaders, and practitioners.

Handbook on Digital Corporate Communication

Author : Vilma Luoma-aho
Publisher : Edward Elgar Publishing
ISBN 13 : 1802201963
Total Pages : 483 pages
Book Rating : 4.8/5 (22 download)

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Book Synopsis Handbook on Digital Corporate Communication by : Vilma Luoma-aho

Download or read book Handbook on Digital Corporate Communication written by Vilma Luoma-aho and published by Edward Elgar Publishing. This book was released on 2023-05-09 with total page 483 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive Handbook offers an extensive overview of current knowledge of corporate communication from a digital perspective. It provides a state-of-the-art view of the ubiquitous impact, both positive and negative, of digital technologies and digitalisation processes on corporate communication.

Social Media Communication

Author : Jeremy Harris Lipschultz
Publisher : Routledge
ISBN 13 : 0429514875
Total Pages : 332 pages
Book Rating : 4.4/5 (295 download)

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Book Synopsis Social Media Communication by : Jeremy Harris Lipschultz

Download or read book Social Media Communication written by Jeremy Harris Lipschultz and published by Routledge. This book was released on 2020-05-27 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: This updated third edition presents a wide-scale, interdisciplinary guide to social media. Examining platforms like Facebook, Instagram, LinkedIn, Snapchat, TikTok, Twitter and YouTube, the book analyzes social media's use in journalism, broadcasting, public relations, advertising and marketing. Lipschultz focuses on key concepts, best practices, data analyses, law and ethics – all promoting the critical thinking that is needed to use new, evolving and maturing networking tools effectively within social and mobile media spaces. Featuring historical markers and contemporary case studies, essays from some of the industry’s leading social media innovators and a comprehensive glossary, this practical, multipurpose textbook gives readers the resources they will need to both evaluate and utilize current and future forms of social media communication. Among other changes, updates to the third edition include a deep dive into new approaches to analytics, as well as greater discussion of law and ethics in light of the Facebook Cambridge Analytica scandal, the roll-out of GDPR and new case law relating to social media. Social Media Communication is the perfect social media primer for students and professionals, and, with a dedicated teaching guide, ideal for instructors, too.

Strategic Social Media Management

Author : Karen E. Sutherland
Publisher : Springer Nature
ISBN 13 : 9819994969
Total Pages : 618 pages
Book Rating : 4.8/5 (199 download)

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Book Synopsis Strategic Social Media Management by : Karen E. Sutherland

Download or read book Strategic Social Media Management written by Karen E. Sutherland and published by Springer Nature. This book was released on with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Management in Marketing Communications

Author :
Publisher : BoD – Books on Demand
ISBN 13 : 0854666206
Total Pages : 206 pages
Book Rating : 4.8/5 (546 download)

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Book Synopsis Management in Marketing Communications by :

Download or read book Management in Marketing Communications written by and published by BoD – Books on Demand. This book was released on 2024-10-09 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a comprehensive overview of the essential topics in the field of management in marketing communication. These substantial topics are examined and addressed by scholars from the marketing and management discipline. Beginning with the role of culture as a crucial element in marketing communication, the book delves into various matters within the scope of marketing communication. Consequently, social media and its significance in modern marketing strategies are examined together with the topic of transition from offline to online marketing, emphasizing the impact of accelerated digitalization and its onset during the third decade of the twenty-first century. Furthermore, the book discusses the rapid digital transformation stimulated by the COVID-19 pandemic and thus creates room for further exploration and research. Throughout the book, the evolving dynamics of marketing communication in a digitalized world are examined, providing a resource base for scholars conducting research in the context of modern marketing management.

Making an Impact Outside of the Classroom

Author : Starr Sackstein
Publisher : Taylor & Francis
ISBN 13 : 1040050255
Total Pages : 215 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Making an Impact Outside of the Classroom by : Starr Sackstein

Download or read book Making an Impact Outside of the Classroom written by Starr Sackstein and published by Taylor & Francis. This book was released on 2024-07-31 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: Educators, you can continue to make an impact after you’re ready to leave the classroom! This handy, comprehensive resource will help you explore alternative career paths in education that will still allow you to use the skillsets and unique qualifications you developed as a teacher or leader. Bestselling author Starr Sackstein begins by helping you decide whether you want to move into another position or leave altogether. She then shows you how to seek opportunities, take risks, network, and prepare for interviews. Next, she presents a wide variety of career pathways for educators, including school and district-based options, consulting work, EdTech opportunities, publishing jobs, higher education, and more! Starr also answers frequently asked questions such as how much you should charge and whether you need additional degrees. Throughout, there are fascinating case studies highlighting people who have left to do alternate jobs and their top takeaways. An accompanying video series offers even more advice from a wide variety of educators who have switched roles. With this helpful guide, you’ll feel empowered to courageously restart – and continue to leave a legacy in education.

The Emerald Handbook of Multi-Stakeholder Communication

Author : Pantea Foroudi
Publisher : Emerald Group Publishing
ISBN 13 : 1800718993
Total Pages : 407 pages
Book Rating : 4.8/5 (7 download)

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Book Synopsis The Emerald Handbook of Multi-Stakeholder Communication by : Pantea Foroudi

Download or read book The Emerald Handbook of Multi-Stakeholder Communication written by Pantea Foroudi and published by Emerald Group Publishing. This book was released on 2022-10-21 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Emerald Handbook of Multi-Stakeholder Communication gathers an international, multidisciplinary team of experts to explore effective brand messaging for multiple stakeholders, utilizing a diverse array of theoretical and methodological approaches that cumulatively present an up-to-date overview of the whole field.

Project Management by ICB4 - IPMA

Author : Bert Hedeman
Publisher : Van Haren
ISBN 13 : 9401810931
Total Pages : 569 pages
Book Rating : 4.4/5 (18 download)

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Book Synopsis Project Management by ICB4 - IPMA by : Bert Hedeman

Download or read book Project Management by ICB4 - IPMA written by Bert Hedeman and published by Van Haren. This book was released on 2023-09-21 with total page 569 pages. Available in PDF, EPUB and Kindle. Book excerpt: IPMA observes an increasing number and importance of projects in business, public and people’s lives, also known as ‘projectification’. In the world of globalisation, an increasing number of organisations are working project-based to cope with the challenges of modern times. Especially now, society is on the brink of such significant changes as global warming and artificial intelligence. Projects drive the development of new products and services, expansions, new capabilities, implementation of new strategies and new generations of infrastructure, and major maintenance and upgrade of existing facilities and infrastructure. This book provides a knowledge base for developing individual competencies for managing projects as described in the IPMA Individual Competence Baseline version 4, which encompasses: - Perspective competencies - People competencies - Practice competencies As projects become increasingly important, we must continue to realise that projects begin and end with people and that their competent performance within the broader context of the environment is at the heart of any successful project. In this book, theories and practices for all ICB4 competencies are described. They are logically sequenced, explained and enriched with practical approaches, which can be learned and applied in the daily project management practice. As such, it aligns entirely with IPMA's vision: to strengthen competence across society to enable a world in which all projects succeed. This book also supports obtaining an IPMA certificate as proof of your competence in projects.

Discovering Public Relations

Author : Karen Freberg
Publisher : SAGE Publications
ISBN 13 : 1544355394
Total Pages : 513 pages
Book Rating : 4.5/5 (443 download)

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Book Synopsis Discovering Public Relations by : Karen Freberg

Download or read book Discovering Public Relations written by Karen Freberg and published by SAGE Publications. This book was released on 2020-08-04 with total page 513 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recipient of a 2021 Most Promising New Textbook Award from the Textbook & Academic Authors Association (TAA) Discovering Public Relations introduces students to the field of PR in a practical, applied, and hands-on way that prepares them for the modern workplace. Author Karen Freberg guides students through the evolution of contemporary PR practices with an emphasis on social media, digital communication, creativity, and diversity. Understanding that innovation alone can’t create success, Freberg shows students how to use, choose, and implement evidence-based practices to guide their strategic campaigns. The text will transform today’s students into tomorrow’s successful PR professionals by giving them the tools to think creatively, innovate effectively, and deploy research-backed tactics for successful campaigns. Included with this title: The password-protected Instructor Resource Site (formally known as SAGE Edge) offers access to all text-specific resources, including a test bank and editable, chapter-specific PowerPoint® slides.