Social Marketing and Social Change

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 111823524X
Total Pages : 592 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis Social Marketing and Social Change by : R. Craig Lefebvre

Download or read book Social Marketing and Social Change written by R. Craig Lefebvre and published by John Wiley & Sons. This book was released on 2013-01-18 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can we facilitate more effective, efficient, equitable and sustainable solutions to the problems that confound our communities and world? Social marketing guru R. Craig LeFebvre weaves together multi-level theories of change, research and case studies to explain and illustrate the development of social marketing to address some of society’s most vexing problems. The result is a people-centered approach that relies on insight and empathy as much as on data for the inspiration, design and management of programs that strive for changes for good. This text is ideal for students and professionals in health, nonprofit, business, social services, and other areas. “This is it -- the comprehensive, brainy road map for tackling wicked social problems. It’s all right here: how to create and innovate, build and implement, manage and measure, scale up and sustain programs that go well beyond influencing individual behaviors, all the way to broad social change in a world that needs the help.”—Bill Novelli, Professor, McDonough School of Business, Georgetown University, former CEO, AARP and founder, Porter Novelli and the Campaign for Tobacco-Free Kids “I’m unaware of a more substantive treatise on social marketing and social change. Theoretically based; pedagogically focused; transdisciplinary; innovative; and action oriented: this book is right for our time, our purpose, and our future thinking and action.”—Robert Gold, MS, PhD, Professor of Public Health and Former Dean of the School of Public Health at the University of Maryland, College Park “This book -- like its author -- is innovative and forward-looking, yet also well-grounded in the full range of important social marketing fundamentals.”—Edward Maibach, MPH, PhD, University Professor and Director, Center for Climate Change Communication, George Mason University

Diffusion Processes and Fertility Transition

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Author :
Publisher : National Academies Press
ISBN 13 : 0309170281
Total Pages : 285 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Diffusion Processes and Fertility Transition by : National Research Council

Download or read book Diffusion Processes and Fertility Transition written by National Research Council and published by National Academies Press. This book was released on 2001-11-15 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume is part of an effort to review what is known about the determinants of fertility transition in developing countries and to identify lessons that might lead to policies aimed at lowering fertility. It addresses the roles of diffusion processes, ideational change, social networks, and mass communications in changing behavior and values, especially as related to childbearing. A new body of empirical research is currently emerging from studies of social networks in Asia (Thailand, Taiwan, Korea), Latin America (Costa Rica), and Sub-Saharan Africa (Kenya, Malawi, Ghana). Given the potential significance of social interactions to the design of effective family planning programs in high-fertility settings, efforts to synthesize this emerging body of literature are clearly important.

Health Communication

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Author :
Publisher : Praeger
ISBN 13 :
Total Pages : 340 pages
Book Rating : 4.X/5 (4 download)

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Book Synopsis Health Communication by : Phyllis Piotrow

Download or read book Health Communication written by Phyllis Piotrow and published by Praeger. This book was released on 1997-10-16 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective communication is the key to encouraging healthy behavior. Documenting a revolution in both theory and practice, Johns Hopkins University experts show that communication leads the way to healthy reproductive health and family planning behavior. They explain why communication makes so much difference and how communication programs can be made to work. This book presents a compilation of lessons learned by the Johns Hopkins Center for Communication Programs and its partners over 15 years of developing and implementing family planning communication projects campaigns in Africa, Asia, Latin America, and the Near East. An introductory essay provides an overview of family planning and communication worldwide and outlines the role of theory-based communication programs. The main part of the book presents lessons learned in the field about the process of designing and carrying out family planning communication projects. More than 60 lessons are presented, with descriptions and analysis of projects illustrating each lesson. A final essay explores the current and future challenges confronting family planning educators and other public health communicators.

The Role of Diffusion Processes in Fertility Change in Developing Countries

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Author :
Publisher : National Academies Press
ISBN 13 : 0309518881
Total Pages : 42 pages
Book Rating : 4.3/5 (95 download)

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Book Synopsis The Role of Diffusion Processes in Fertility Change in Developing Countries by : Committee on Population

Download or read book The Role of Diffusion Processes in Fertility Change in Developing Countries written by Committee on Population and published by National Academies Press. This book was released on 1999-04-12 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report summarizes presentations and discussions at the Workshop on the Social Processes Underlying Fertility Change in Developing Countries, organized by the Committee on Population of the National Research Council (NRC) in Washington, D.C., January 29-30, 1998. Fourteen papers were presented at the workshop; they represented both theoretical and empirical perspectives and shed new light on the role that diffusion processes may play in fertility transition. These papers served as the basis for the discussion that is summarized in this report.

Communication Media

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Publisher : Publications Division Ministry of Information & Broadcasting
ISBN 13 : 8123024584
Total Pages : 243 pages
Book Rating : 4.1/5 (23 download)

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Book Synopsis Communication Media by : P. N. MALHAN

Download or read book Communication Media written by P. N. MALHAN and published by Publications Division Ministry of Information & Broadcasting. This book was released on 2017-06-01 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book provides a quick look at the Indian scenario in the field of mass communication and the state of the media, their functioning, development, programmes and professionalism. Illustrative, intutive and innovative communication strategies have been highlighted in the book.

Family Planning Communication in India

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Author :
Publisher : Taylor & Francis
ISBN 13 : 100093828X
Total Pages : 204 pages
Book Rating : 4.0/5 (9 download)

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Book Synopsis Family Planning Communication in India by : Shashwati Goswami

Download or read book Family Planning Communication in India written by Shashwati Goswami and published by Taylor & Francis. This book was released on 2023-09-08 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the first systematic study on the historiography of the family planning communication process in India. It traces the history of the development of a highly technical health communication process. It discusses how the discourse on India’s population problem was at the heart of the development dialogue which was being promoted by the British colonial administration. The book examines the role of the censuses and the Five-Year plans in the development of the discussion on the population ‘explosion’ in India. Also, it critically discusses the role of the Ford Foundation’s leadership in institutionalising the communication process in India. The book essentially argues that population control communication enabled the ideas of a homogenised nation, an ‘ideal’ Indian woman and an ‘ideal’ Indian family. This, in turn, led to the obliteration of cultural, ethnic, geographical and economic specificities of India as a country. The volume will be of great interest to scholars and researchers of public policy, media and communication studies, Indian politics, modern Indian history and South Asian Studies.

Ensuring Human Rights in the Provision of Contraceptive Information and Services

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Author :
Publisher :
ISBN 13 : 9789241506748
Total Pages : 26 pages
Book Rating : 4.5/5 (67 download)

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Book Synopsis Ensuring Human Rights in the Provision of Contraceptive Information and Services by : Maria Isabel Rodriguez

Download or read book Ensuring Human Rights in the Provision of Contraceptive Information and Services written by Maria Isabel Rodriguez and published by . This book was released on 2014 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: These WHO guidelines provide recommendations for programmes as to how they can ensure that human rights are respected, protected and fulfilled, while services are scaled up to reduce unmet need for contraception. Both health data and international human rights laws and treaties were incorporated into the guidance. This guidance is complementary to existing WHO recommendations for sexual and reproductive health programmes, including guidance on family planning, maternal and newborn health, safe abortion, and core competencies for primary health care.

Approaches to Communication Planning

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Author :
Publisher :
ISBN 13 :
Total Pages : 330 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Approaches to Communication Planning by : John Middleton

Download or read book Approaches to Communication Planning written by John Middleton and published by . This book was released on 1980 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt:

List of Documents and Publications in the Field of Mass Communication

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Author :
Publisher :
ISBN 13 :
Total Pages : 440 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis List of Documents and Publications in the Field of Mass Communication by : Unesco

Download or read book List of Documents and Publications in the Field of Mass Communication written by Unesco and published by . This book was released on 1983 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Communication Technology and Human Development

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Publisher : SAGE
ISBN 13 : 9780761934394
Total Pages : 296 pages
Book Rating : 4.9/5 (343 download)

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Book Synopsis Communication Technology and Human Development by : Avik Ghosh

Download or read book Communication Technology and Human Development written by Avik Ghosh and published by SAGE. This book was released on 2006-02-13 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the role of communication in development using the framework of communication designed for behaviour change. The author emphasizes the role of communication in advocacy, social mobilisation, training, research and programme support. The first section provides a historical perspective on communication and development, outlining how communication has evolved from a system of delivering messages to one consciously designed to elicit the participation of the people in development initiatives. Section two presents case-studies from the Indian perspective, which provides an analytical look at new approaches in the fields of elementary education and adult literacy, rural development and primary health care. The concluding section recommends a research-based professional approach to communication for behaviour change and suggests various crucial areas where strategic communication can play a pivotal role in development.

Innovations in Family Planning

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Author :
Publisher : SAGE Publications Pvt. Limited
ISBN 13 : 9789351503644
Total Pages : 0 pages
Book Rating : 4.5/5 (36 download)

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Book Synopsis Innovations in Family Planning by : Jay Satia

Download or read book Innovations in Family Planning written by Jay Satia and published by SAGE Publications Pvt. Limited. This book was released on 2015-12-14 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A compendium of successful case studies of FAMILY PLANNING implementation in India This is the first book on innovations in family planning service delivery in the country which is of particular contemporary relevance, both nationally and globally.It features innovative case studies of family planning from India which have demonstrated impact and are sustainable and scalable. These cases contribute to the approaches of problem solving, enhancing quality family planning care at the grass-roots level and influence future directions of the programme. The book facilitates advocacy, strengthening programme design and enhancing competency as well as orienting the healthcare system to support these efforts. This is an important book for programme planners, policy makers and researchers.

Disease Control Priorities, Third Edition (Volume 2)

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Publisher : World Bank Publications
ISBN 13 : 1464803684
Total Pages : 419 pages
Book Rating : 4.4/5 (648 download)

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Book Synopsis Disease Control Priorities, Third Edition (Volume 2) by : Robert Black

Download or read book Disease Control Priorities, Third Edition (Volume 2) written by Robert Black and published by World Bank Publications. This book was released on 2016-04-11 with total page 419 pages. Available in PDF, EPUB and Kindle. Book excerpt: The evaluation of reproductive, maternal, newborn, and child health (RMNCH) by the Disease Control Priorities, Third Edition (DCP3) focuses on maternal conditions, childhood illness, and malnutrition. Specifically, the chapters address acute illness and undernutrition in children, principally under age 5. It also covers maternal mortality, morbidity, stillbirth, and influences to pregnancy and pre-pregnancy. Volume 3 focuses on developments since the publication of DCP2 and will also include the transition to older childhood, in particular, the overlap and commonality with the child development volume. The DCP3 evaluation of these conditions produced three key findings: 1. There is significant difficulty in measuring the burden of key conditions such as unintended pregnancy, unsafe abortion, nonsexually transmitted infections, infertility, and violence against women. 2. Investments in the continuum of care can have significant returns for improved and equitable access, health, poverty, and health systems. 3. There is a large difference in how RMNCH conditions affect different income groups; investments in RMNCH can lessen the disparity in terms of both health and financial risk.

International Media Research

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Publisher : Routledge
ISBN 13 : 1134667558
Total Pages : 252 pages
Book Rating : 4.1/5 (346 download)

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Book Synopsis International Media Research by : John R. Corner

Download or read book International Media Research written by John R. Corner and published by Routledge. This book was released on 2004-01-14 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Media Research offers a rigorous and critical review of key approaches and concerns that have recently defined the field of media research. In this clearly argued collection of essays, the contributors analyze and reflect upon dominant themes and debates that have made media research an increasingly important element of cultural theory. The volume begins with a critical evaluation of the work of the leading media scholar, Elihu Katz, and continues with an exploration of the relationship between media studies and adjacent disciplines: cultural studies and gender and sexuality. Contributors drawn from Britain, America, Canada and Belgium consider the relationships between media research and media policy in different national and international contexts. Focusing on the European Union, East-Central Europe, North America and Latin America, chapters assess the impact of social, economic and political circumstances on policy debates and the shaping of the research agenda. The final chapter adopts a transatlantic perspective in tracing and analysing the history of the media's role in reporting war.

Inventory of Population Projects in Developing Countries Around the World

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Author :
Publisher :
ISBN 13 :
Total Pages : 698 pages
Book Rating : 4.3/5 (555 download)

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Book Synopsis Inventory of Population Projects in Developing Countries Around the World by :

Download or read book Inventory of Population Projects in Developing Countries Around the World written by and published by . This book was released on 1982 with total page 698 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Spin Sucks

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Publisher : Pearson Education
ISBN 13 : 078974886X
Total Pages : 165 pages
Book Rating : 4.7/5 (897 download)

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Book Synopsis Spin Sucks by : Gini Dietrich

Download or read book Spin Sucks written by Gini Dietrich and published by Pearson Education. This book was released on 2014 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Go beyond PR spin! Master better ways to communicate honestly and regain the trust of your customers and stakeholders with this book.

School, Family, and Community Partnerships

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Publisher : Corwin Press
ISBN 13 : 1483320014
Total Pages : 508 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis School, Family, and Community Partnerships by : Joyce L. Epstein

Download or read book School, Family, and Community Partnerships written by Joyce L. Epstein and published by Corwin Press. This book was released on 2018-07-19 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strengthen programs of family and community engagement to promote equity and increase student success! When schools, families, and communities collaborate and share responsibility for students′ education, more students succeed in school. Based on 30 years of research and fieldwork, the fourth edition of the bestseller School, Family, and Community Partnerships: Your Handbook for Action, presents tools and guidelines to help develop more effective and more equitable programs of family and community engagement. Written by a team of well-known experts, it provides a theory and framework of six types of involvement for action; up-to-date research on school, family, and community collaboration; and new materials for professional development and on-going technical assistance. Readers also will find: Examples of best practices on the six types of involvement from preschools, and elementary, middle, and high schools Checklists, templates, and evaluations to plan goal-linked partnership programs and assess progress CD-ROM with slides and notes for two presentations: A new awareness session to orient colleagues on the major components of a research-based partnership program, and a full One-Day Team Training Workshop to prepare school teams to develop their partnership programs. As a foundational text, this handbook demonstrates a proven approach to implement and sustain inclusive, goal-linked programs of partnership. It shows how a good partnership program is an essential component of good school organization and school improvement for student success. This book will help every district and all schools strengthen and continually improve their programs of family and community engagement.

Communication for Social Change Anthology

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Author :
Publisher : CFSC Consortium, Inc.
ISBN 13 : 0977035794
Total Pages : 1409 pages
Book Rating : 4.9/5 (77 download)

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Book Synopsis Communication for Social Change Anthology by : Alfonso Gumucio Dagron

Download or read book Communication for Social Change Anthology written by Alfonso Gumucio Dagron and published by CFSC Consortium, Inc.. This book was released on 2006 with total page 1409 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains nearly 200 readings published between 1927 and 2005, in English or translated from other languages, on the historical roots and pioneering thinking regarding communication for social change. Covers a variety of topics, including the radio, tv and other mass communication, information and communication technology, the digital gap, the formation of an information society, national information policies, participatory decision making, communication of development, pedagogy and entertainment education, HIV/AIDS communication for prevention, etc.