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Author : Leonard Mogel
Publisher :
ISBN 13 :
Total Pages : 350 pages
Book Rating : 4.F/5 ( download)
Download or read book Making it in Broadcasting written by Leonard Mogel and published by . This book was released on 1994 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Ward L. Quaal
Publisher : Hastings House Book Publishers
ISBN 13 :
Total Pages : 488 pages
Book Rating : 4.F/5 ( download)
Download or read book Broadcast Management written by Ward L. Quaal and published by Hastings House Book Publishers. This book was released on 1976 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Edmond A. Bruneau
Publisher :
ISBN 13 :
Total Pages : 8 pages
Book Rating : 4.:/5 (31 download)
Download or read book Advertising written by Edmond A. Bruneau and published by . This book was released on 1988 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Walter McDowell
Publisher : Peter Lang
ISBN 13 : 9780820474854
Total Pages : 180 pages
Book Rating : 4.4/5 (748 download)
Download or read book Broadcast Television written by Walter McDowell and published by Peter Lang. This book was released on 2006 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: From unraveling the confusion surrounding digital TV to revealing the inner workings of Nielsen ratings Broadcast Television: A Complete Guide to the Industry takes an impartial and in-depth look at the business of commercial television. Unlike many books addressing this topic, the purpose of this primer is not to support a partisan opinion about what is right or wrong with television but rather to provide objective information from which the reader can make his or her own judgments. To that end the organization and presentation style is also unique in that the industry is explained as a dynamic and interdependent system of technology, economics, and regulation. This systems approach to learning helps the reader understand better the interwoven parts of television business. As a concise and highly focused overview of the business of commercial television, Broadcast Television: A Complete Guide to the Industry can serve as a stand-alone text or as a supplement to other course readings addressing an array of topics involving television today.
Author : Alec Foege
Publisher : Macmillan + ORM
ISBN 13 : 1429923679
Total Pages : 324 pages
Book Rating : 4.4/5 (299 download)
Download or read book Right of the Dial written by Alec Foege and published by Macmillan + ORM. This book was released on 2009-04-14 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Right of the Dial, Alec Foege explores how the mammoth media conglomerate evolved from a local radio broadcasting operation, founded in 1972, into one of the biggest, most profitable, and most polarizing corporations in the country. During its heyday, critics accused Clear Channel, the fourth-largest media company in the United States and the nation's largest owner of radio stations, of ruining American pop culture and cited it as a symbol of the evils of media monopolization, while fans hailed it as a business dynamo, a beacon of unfettered capitalism. What's undeniable is that as the owner at one point of more than 1,200 radio stations, 130 major concert venues and promoters, 770,000 billboards, 41 television stations, and the largest sports management business in the country, Clear Channel dominated the entertainment world in ways that MTV and Disney could only dream of. But in the fall of 2006, after years of public criticism and flattening stock prices, Goliath finally tumbled—Clear Channel Inc. sold off one-third of its radio holdings and all of its television concerns while transferring ownership to a consortium of private equity firms. The move signaled the end of an era in media consolidation, and in Right of the Dial, Foege takes an insightful look at the company's successes and abuses, showing the ways in which Clear Channel reshaped America's cultural and corporate landscapes along the way.
Author : Thomas Streeter
Publisher : University of Chicago Press
ISBN 13 : 0226777294
Total Pages : 354 pages
Book Rating : 4.2/5 (267 download)
Download or read book Selling the Air written by Thomas Streeter and published by University of Chicago Press. This book was released on 2011-04-15 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this interdisciplinary study of the laws and policies associated with commercial radio and television, Thomas Streeter reverses the usual take on broadcasting and markets by showing that government regulation creates rather than intervenes in the market. Analyzing the processes by which commercial media are organized, Streeter asks how it is possible to take the practice of broadcasting—the reproduction of disembodied sounds and pictures for dissemination to vast unseen audiences—and constitute it as something that can be bought, owned, and sold. With an impressive command of broadcast history, as well as critical and cultural studies of the media, Streeter shows that liberal marketplace principles—ideas of individuality, property, public interest, and markets—have come into contradiction with themselves. Commercial broadcasting is dependent on government privileges, and Streeter provides a searching critique of the political choices of corporate liberalism that shape our landscape of cultural property and electronic intangibles.
Author : Ralph Engelman
Publisher : SAGE
ISBN 13 : 0803954077
Total Pages : 355 pages
Book Rating : 4.8/5 (39 download)
Download or read book Public Radio and Television in America written by Ralph Engelman and published by SAGE. This book was released on 1996-04-22 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: Overview of public radio and television in the United States
Author : F. Leslie Smith
Publisher : Taylor & Francis
ISBN 13 : 1000938808
Total Pages : 879 pages
Book Rating : 4.0/5 (9 download)
Download or read book Perspectives on Radio and Television written by F. Leslie Smith and published by Taylor & Francis. This book was released on 2023-05-31 with total page 879 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook describes the field of radio and television in the United States, presents the material in a manner the reader can grasp and enjoy, and makes the book useful for the classroom teacher. Written for adaptation to individual teaching situations, the book is divided by subject matter into logical chapter divisions that can be assigned in the order appropriate for specific course students. Each chapter stands by itself, but the book is also an integrated whole. It is easy to understand at first reading, by beginning radio-television majors or nonmajor elective students alike. To give readers a complete picture of the field, subjects such as ethics, careers, and rivals to U.S. commercial radio and television are included.
Author : Gary Helton
Publisher : Arcadia Publishing Library Editions
ISBN 13 : 9781540239495
Total Pages : 130 pages
Book Rating : 4.2/5 (394 download)
Download or read book Baltimore Radio and Television written by Gary Helton and published by Arcadia Publishing Library Editions. This book was released on 2019-07-08 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beginning with Calman Zamoiski's unlicensed and short-lived "wireless telephone" station in 1921, Baltimore would boast five commercial radio stations within the next 20 years. Before the 1940s ended, commercial television appeared with the debut of WMAR, Channel 2, in 1947. WMAR was unique in that it had no personnel with television experience and, initially, no studios, broadcasting instead from various remote locations. Over the years, Baltimore radio and television stations served as the launchpad or stopover point of some of the most beloved personalities in the industry. Garry Moore, Arthur Godfrey, and Jim McKay all got their starts here, while Gene Rayburn, Jon Miller, Oprah Winfrey, John Saunders, Nick Charles, Spencer Christian, Bob McAllister, and others passed through en route to national broadcasting prominence. Baltimoreans did not just bond with the people and programs of their local stations. It was a genuine love affair.
Author : Herbert H. Howard
Publisher : Macmillan College
ISBN 13 :
Total Pages : 394 pages
Book Rating : 4.F/5 ( download)
Download or read book Radio and TV Programming written by Herbert H. Howard and published by Macmillan College. This book was released on 1986 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : John R. Bittner
Publisher : Prentice Hall
ISBN 13 :
Total Pages : 542 pages
Book Rating : 4.3/5 (91 download)
Download or read book Broadcasting written by John R. Bittner and published by Prentice Hall. This book was released on 1980 with total page 542 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Elliott M. Sanger
Publisher : Taylor & Francis
ISBN 13 : 100382045X
Total Pages : 149 pages
Book Rating : 4.0/5 (38 download)
Download or read book Rebel in Radio written by Elliott M. Sanger and published by Taylor & Francis. This book was released on 2023-12-22 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rebel in Radio (1973) looks at the story of WQXR, the rebel New York commercial radio station. It examines WQXR’s place in broadcasting history, and how, at a time when American commercial radio had become but a pawn of the advertising industry, it showed that a radio station could be competitive and still maintain high programme and advertising standards.
Author : Lawrence Wilson Lichty
Publisher : New York : Hastings House Publishers
ISBN 13 :
Total Pages : 760 pages
Book Rating : 4.:/5 (89 download)
Download or read book American Broadcasting written by Lawrence Wilson Lichty and published by New York : Hastings House Publishers. This book was released on 1975 with total page 760 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Michael D. Murray
Publisher : Wiley-Blackwell
ISBN 13 :
Total Pages : 464 pages
Book Rating : 4.3/5 (91 download)
Download or read book Television in America written by Michael D. Murray and published by Wiley-Blackwell. This book was released on 1997 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: Television in America examines the history of the industry from a local station perspective. Some interesting ramifications are: What would have happened to the ABC network without the support of its key station, WABC? What effect did KSL television have on the Mormon Church communication empire? Can stations in Atlanta and Orlando be credited with promoting a civil-rights agenda before it was politically correct? Would the Kefauver hearings have taken on as much national significance had it not been for the local coverage of WMAL-TV? Without the efforts of WEW's Dorothy Fieldheim and Nancy Craig at WABC, would women have been welcomed in the nation's newsrooms? The histories of the 20 television stations in this unique collection help answer these questions and set the stage for further inquiry.
Author : United States. General Accounting Office
Publisher :
ISBN 13 :
Total Pages : 252 pages
Book Rating : 4.:/5 (31 download)
Download or read book Selected FCC Regulatory Policies, Their Purpose and Consequences for Commercial Radio and TV written by United States. General Accounting Office and published by . This book was released on 1979 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Sydney W. Head
Publisher : Boston : Houghton Mifflin
ISBN 13 :
Total Pages : 664 pages
Book Rating : 4.F/5 ( download)
Download or read book Broadcasting in America written by Sydney W. Head and published by Boston : Houghton Mifflin. This book was released on 1976 with total page 664 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Charles L. Ponce de Leon
Publisher : University of Chicago Press
ISBN 13 : 022642152X
Total Pages : 331 pages
Book Rating : 4.2/5 (264 download)
Download or read book That's the Way It Is written by Charles L. Ponce de Leon and published by University of Chicago Press. This book was released on 2016-09-09 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ever since Newton Minow taught us sophisticates to bemoan the descent of television into a vast wasteland, the dyspeptic chorus of jeremiahs who insist that television news in particular has gone from gold to dross gets noisier and noisier. Charles Ponce de Leon says here, in effect, that this is misleading, if not simply fatuous. He argues in this well-paced, lively, readable book that TV news has changed in response to broader changes in the TV industry and American culture. It is pointless to bewail its decline. "That s the Way It Is "gives us the very first history of American television news, spanning more than six decades, from Camel News Caravan to Countdown with Keith Oberman and The Daily Show. Starting in the latter 1940s, television news featured a succession of broadcasters who became household names, even presences: Eric Sevareid, Walter Cronkite, David Brinkley, Peter Jennings, Brian Williams, Katie Couric, and, with cable expansion, people like Glenn Beck, Jon Stewart, and Bill O Reilly. But behind the scenes, the parallel story is just as interesting, involving executives, producers, and journalists who were responsible for the field s most important innovations. Included with mainstream network news programs is an engaging treatment of news magazines like "60 Minutes" and "20/20, " as well as morning news shows like "Today" and "Good Morning America." Ponce de Leon gives ample attention to the establishment of cable networks (CNN, and the later competitors, Fox News and MSNBC), mixing in colorful anecdotes about the likes of Roger Ailes and Roone Arledge. Frothy features and other kinds of entertainment have been part and parcel of TV news from the start; viewer preferences have always played a role in the evolution of programming, although the disintegration of a national culture since the 1970s means that most of us no longer follow the news as a civic obligation. Throughout, Ponce de Leon places his history in a broader cultural context, emphasizing tensions between the public service mission of TV news and the quest for profitability and broad appeal."
