CIM Coursebook 03/04 Marketing Fundamentals

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Author :
Publisher : Routledge
ISBN 13 : 1136005935
Total Pages : 378 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis CIM Coursebook 03/04 Marketing Fundamentals by : Frank Withey

Download or read book CIM Coursebook 03/04 Marketing Fundamentals written by Frank Withey and published by Routledge. This book was released on 2013-05-13 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts

CIM Coursebook 03/04 Marketing in Practice

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Author :
Publisher : Routledge
ISBN 13 : 1136005773
Total Pages : 242 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis CIM Coursebook 03/04 Marketing in Practice by : Mike Hyde

Download or read book CIM Coursebook 03/04 Marketing in Practice written by Mike Hyde and published by Routledge. This book was released on 2012-10-02 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts

CIM Coursebook 03/04 Marketing Environment

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Author :
Publisher : Routledge
ISBN 13 : 1136005625
Total Pages : 415 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis CIM Coursebook 03/04 Marketing Environment by : Mike Oldroyd

Download or read book CIM Coursebook 03/04 Marketing Environment written by Mike Oldroyd and published by Routledge. This book was released on 2012-10-02 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts

CIM Coursebook 03/04 Marketing Fundamentals

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Author :
Publisher : Routledge
ISBN 13 : 1136005943
Total Pages : 377 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis CIM Coursebook 03/04 Marketing Fundamentals by : Frank Withey

Download or read book CIM Coursebook 03/04 Marketing Fundamentals written by Frank Withey and published by Routledge. This book was released on 2013-05-13 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts

CIM Coursebook Marketing Fundamentals 07/08

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Author :
Publisher : Routledge
ISBN 13 : 1136419497
Total Pages : 416 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis CIM Coursebook Marketing Fundamentals 07/08 by : Frank Withey

Download or read book CIM Coursebook Marketing Fundamentals 07/08 written by Frank Withey and published by Routledge. This book was released on 2013-05-13 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.

CIM Coursebook 06/07 Marketing Fundamentals

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Author :
Publisher : Routledge
ISBN 13 : 1136420908
Total Pages : 394 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis CIM Coursebook 06/07 Marketing Fundamentals by : Frank Withey

Download or read book CIM Coursebook 06/07 Marketing Fundamentals written by Frank Withey and published by Routledge. This book was released on 2007-07-11 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: Elsevier/Butterworth-Heinemann’s 2006-2007 Official CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually and independently reviewed. The only coursebooks recomended by CIM include free online access to the MarketingOnline learning interface offering everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: *Annotate, customise and create personally tailored notes using the electronic version of the Coursebook *Search the Coursebook online for easy access to definitions and key concepts *Access the glossary for a comprehensive list of marketing terms and their meanings

CIM Coursebook 02/03 Marketing Fundamentals

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Author :
Publisher : Butterworth-Heinemann
ISBN 13 : 9780750657020
Total Pages : 0 pages
Book Rating : 4.6/5 (57 download)

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Book Synopsis CIM Coursebook 02/03 Marketing Fundamentals by : Geoffrey A. Lancaster

Download or read book CIM Coursebook 02/03 Marketing Fundamentals written by Geoffrey A. Lancaster and published by Butterworth-Heinemann. This book was released on 2002-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Butterworth-Heinemann's 2002-2003 CIM Coursebook series offers you the complete package for exam success. Comprising the fully updated coursebook texts and free online access to the MarketingOnline learning interface, it offers everything you need to keep you on course! THE COURSEBOOK: · Co-written by the CIM Senior Examiner for the Marketing Fundamentals module · CIM approved content for this year's course · Approved by the CIM Chief Examiner · Fully revised and updated to fit in with the new CIM syllabus Carefully structured to link information directly to the CIM syllabus, each coursebook text is crammed with a range of cases, questions, activities, definitions and study tips to support and test your understanding of the theory. Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts Definitive coursebook co-written by the CIM Senior Examiner for the Marketing Fundamentals module to guide you through the 2002-2003 syllabusPlus FREE online revision and course support from www.marketingonline.co.ukCustomise your learning, extend your knowledge and prepare for those examinations with this complete package for course success

CIM Coursebook 03/04 Marketing Communications

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Author :
Publisher : Routledge
ISBN 13 : 1136005706
Total Pages : 227 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis CIM Coursebook 03/04 Marketing Communications by : Chris Fill

Download or read book CIM Coursebook 03/04 Marketing Communications written by Chris Fill and published by Routledge. This book was released on 2013-05-13 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts

CIM Coursebook 04/05 Marketing Fundamentals

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Author :
Publisher : Butterworth-Heinemann
ISBN 13 : 9780750661881
Total Pages : 0 pages
Book Rating : 4.6/5 (618 download)

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Book Synopsis CIM Coursebook 04/05 Marketing Fundamentals by : Geoffrey A. Lancaster

Download or read book CIM Coursebook 04/05 Marketing Fundamentals written by Geoffrey A. Lancaster and published by Butterworth-Heinemann. This book was released on 2004-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Elsevier/Butterworth-Heinemann's 2004-2005 CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually, and free online access to the MarketingOnline learning interface, it offers everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant, ensuring it is the definitive companion to this year's CIM marketing course. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: Annotate, customise and create personally tailored notes using the electronic version of the Coursebook Receive regular tutorials on key topics from Marketing Knowledge Search the Coursebook online for easy access to definitions and key concepts Access the glossary for a comprehensive list of marketing terms and their meanings Written by experts in the field to guide you through the 2004-2005 syllabus Each text is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory Contains past examination papers and examiners' reports to enable you to practise what has been learned and help prepare for the exam

CIM Coursebook 03/04 Strategic Marketing Management

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Author :
Publisher : Routledge
ISBN 13 : 1136009930
Total Pages : 303 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis CIM Coursebook 03/04 Strategic Marketing Management by : Helen Meek

Download or read book CIM Coursebook 03/04 Strategic Marketing Management written by Helen Meek and published by Routledge. This book was released on 2012-10-02 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts

CIM Coursebook 03/04 Marketing Planning

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Author :
Publisher : Routledge
ISBN 13 : 1136010017
Total Pages : 374 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis CIM Coursebook 03/04 Marketing Planning by : Karen Beamish

Download or read book CIM Coursebook 03/04 Marketing Planning written by Karen Beamish and published by Routledge. This book was released on 2012-10-02 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts

CIM Coursebook 06/07 Marketing in Practice

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Author :
Publisher : Routledge
ISBN 13 : 1136420827
Total Pages : 394 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis CIM Coursebook 06/07 Marketing in Practice by : Tony Curtis

Download or read book CIM Coursebook 06/07 Marketing in Practice written by Tony Curtis and published by Routledge. This book was released on 2007-07-11 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: Elsevier/Butterworth-Heinemann’s 2006-2007 Official CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually and independently reviewed. The only coursebooks recomended by CIM include free online access to the MarketingOnline learning interface offering everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: *Annotate, customise and create personally tailored notes using the electronic version of the Coursebook *Search the Coursebook online for easy access to definitions and key concepts *Access the glossary for a comprehensive list of marketing terms and their meanings

CIM Coursebook 03/04 Marketing Management in Practice

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Author :
Publisher : Routledge
ISBN 13 : 1136005544
Total Pages : 285 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis CIM Coursebook 03/04 Marketing Management in Practice by : Tony Curtis

Download or read book CIM Coursebook 03/04 Marketing Management in Practice written by Tony Curtis and published by Routledge. This book was released on 2012-09-11 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts

Marketing Fundamentals

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Author :
Publisher : Routledge
ISBN 13 : 9780750666442
Total Pages : 0 pages
Book Rating : 4.6/5 (664 download)

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Book Synopsis Marketing Fundamentals by : Geoff Lancaster

Download or read book Marketing Fundamentals written by Geoff Lancaster and published by Routledge. This book was released on 2005 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Carefully structured to link information directly to the CIM syllabus, this coursebook text offers a range of cases, questions, activities, definitions and study tips to support and test your understanding of the theory.

CIM Coursebook 07/08 Marketing in Practice

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Author :
Publisher : Routledge
ISBN 13 : 1136420193
Total Pages : 416 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis CIM Coursebook 07/08 Marketing in Practice by : Tony Curtis

Download or read book CIM Coursebook 07/08 Marketing in Practice written by Tony Curtis and published by Routledge. This book was released on 2012-05-23 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.

CIM Coursebook 06/07 Marketing Environment

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Author :
Publisher : Routledge
ISBN 13 : 1136420975
Total Pages : 360 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis CIM Coursebook 06/07 Marketing Environment by : Mike Oldroyd

Download or read book CIM Coursebook 06/07 Marketing Environment written by Mike Oldroyd and published by Routledge. This book was released on 2007-07-11 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Elsevier/Butterworth-Heinemann’s 2006-2007 Official CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually and independently reviewed. The only coursebooks recomended by CIM include free online access to the MarketingOnline learning interface offering everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: *Annotate, customise and create personally tailored notes using the electronic version of the Coursebook *Search the Coursebook online for easy access to definitions and key concepts *Access the glossary for a comprehensive list of marketing terms and their meanings

CIM Coursebook Marketing Environment 07/08

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Author :
Publisher : Routledge
ISBN 13 : 113641956X
Total Pages : 365 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis CIM Coursebook Marketing Environment 07/08 by : Mike Oldroyd

Download or read book CIM Coursebook Marketing Environment 07/08 written by Mike Oldroyd and published by Routledge. This book was released on 2012-06-14 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.